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Administrative Permit APX2014005 - Project Description
(A)AHMFitnessisahybridtrainingfacilitythat dealswith everythingfromclientswith pastinjuriesand weightlossto highlevelprofessionalathletes.Ourfocusisto geteveryonewhowalksinourdoors "BetterEveryDay".AHMFitnessisadifferenttypeoffitnessfacilityinthat wecustomizeeverythingwe dospecificallyoff the individualwearetraining. Ournewproposedfacilityat 16551BurkeLn,HuntingtonBeach,CA92647isan8500Sqftbuilding.6375 ofthatsquarefootagewill bededicatedto trainingarea.Thefacilitywill havealargeturf areafor running,andsprintingtechnique,freeweights,medicineballs,andotherfunctionalequipment.Weuse verylittle "machinery"asit doesn'tfit intoourbusinessandtrainingmodel.Thefacilitywill beopen from6amto 8pmMondaythroughThursdaywith Peakhoursbeing6am-9amand5pmto 8pm. Friday weareopenfrom6am-6pmwith peakhoursfrom6-9am.Saturdaysweareopen8amto 10am.We runa"Semi-PrivatePersonalTrainingModel" Wehaveupto 3clientswith onecoachperhour,eachon acustomizedprogram.Alloursessionsarebooked24hoursinadvanceandwith ourcurrentstaffing wecanhandleupto 12clientsinanhour. Duringthehoursof915weareveryslowandtypicallyhave1- 2clientstops. Thisiswheremostofourbusiness(marketing,paperwork,etcisdone). Wecurrentlyhave4 Employees,includingtheowner. Almostalltheemployeesareparttimeexceptfor theowner. Wevaryfromothergymsinthat everyonewhojoinsourfacilityispayingfor personaltrainingintheir membershipdues.Wehavetwo membershipoptions.For$247youcanmeetwith atrainer4xa monthinasemiprivatesettingandfor $299youcantrainunlimitedsessions. (B)Weareinitiatingtheadministrativepermitprocesssothe propertyat 16551BurkeLanecanbezoned aspersonalenrichment. Thesurroundingareaisalmostallindustrialwith usesrangingfrom manufacturing,to storage,to softballandbaseballinstructionandprep. Thepopulationthat wouldbeservedbyourprojectwouldbeuppermiddleclassmalesandfemales intheirlate30'sto mid40'swith anaveragehouseholdincomeof $75,000+. ,APR pep,.of 4u14 & • "lannig