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HomeMy WebLinkAboutCity Council - 2018-43 0001RESOLUTION NO. 2018-43 A RESOLUTION OF THE CITY COUNCIL OF THE CITY OF HUNTINGTON BEACH REPEALING RESOLUTION NO. 2018-33 AND DECLARING THE CITY'S INTENTION TO LEVY AN ANNUAL ASSESSMENT FOR FISCAL YEAR 2018-2019 WITHIN THE HUNTINGTON BEACH DOWNTOWN BUSINESS IMPROVEMENT DISTRICT WHEREAS, the California Legislature, in adopting the Parking and Business Improvement Area Law of 1989 (Streets and Highways Code §36500 et seq.) found that cities are authorized to levy assessments on businesses in order to promote economic revitalization and tourism, create jobs, attract new businesses and prevent erosion of business districts; and The California Legislature found that cities are authorized to levy assessments on businesses which benefit from those improvements and activities; and A sizeable majority of the downtown businesses within the City of Huntington Beach requested that the City Council commence proceedings under the Parking and Business Improvement Area Law of 1989 to establish a downtown business benefit area within the City of Huntington Beach and to levy a special assessment to promote tourism and tourist related events; and The City Council formed a business improvement area, known as the Huntington Beach Downtown Business Improvement District (the "District"), by the passage of Ordinance No. 3661 on September 7, 2004. The City is proposing to levy an assessment for fiscal year 2018-2019 pursuant to the process detailed in Streets and Highways Code §36500, et seq.; and The District's Advisory Board has prepared and filed with the City Clerk an "Annual Report/Operating Budget 2017-2018 Fiscal Year to Date" and "Proposed Budget for Fiscal Year 2018-2019" (collectively, "Annual Report"); and NOW, THEREFORE, the City Council of the City of Huntington Beach does hereby resolve as follows: SECTION 1. The City Council hereby approves the Annual Report filed by the Advisory Board in the City Clerk's office attached hereto as Exhibit A and incorporated herein by this reference, which includes a proposed budget for Fiscal Year 2018-2019 and a description of the improvements and activities to be provided for Fiscal Year 2018-2019. SECTION 2. To levy and collect assessments within the District area for Fiscal Year 2018-2019 as per the assessment schedule listed in Exhibit B attached hereto and incorporated herein by this reference. SECTION 3. The type or types of improvements and activities proposed to be funded by the levy of assessments on businesses within the business improvement area are specified in Exhibit C, attached hereto and incorporated herein by this reference. Further, the improvements, if any, to be acquired for the proposed business improvement area are specified in Exhibit C. 18-6464/ 182121 /mv 1 Resolution No. 2018-43 SECTION 4. A public hearing shall be held before the City Council on September 17, 2018, at 6:00 p.m., or as soon thereafter as this matter may be heard, in the Council Chambers of the City Hall, 2000 Main Street, Huntington Beach, California, at which time the Council will hear all interested persons for or against levying of the assessment, and the furnishing of specified types of improvements or activities. Protests may be made orally or in writing; but, if written, shall be filed with the City Clerk at or before the time fixed for the hearing and contain sufficient documentation to verify business ownership and validate the particular protest. Any protest pertaining to the regularity or sufficiency of the proceedings shall be in writing and shall clearly set forth the irregularity or defect to which the objection is made. The City Council may waive any irregularity in the form or content of any written protest, and at the public hearing, may correct minor defects in the proceedings. A written protest may be withdrawn in writing at any time before the conclusion of the public hearing set forth above. If written protests are received by the owners of businesses within the District, which will pay 50% or more of the total assessments to be levied, no further proceedings to levy the proposed assessment shall be taken for a period of one year from the date of the finding of a majority protest by the City Council. If the majority protest is only against the furnishing of a specified type or types of improvements or activity within the District, those types of improvements or activities shall be eliminated. SECTION 5. The City Clerk is hereby directed to provide notice of the public hearing by causing this resolution of intention to be published once in a newspaper of general circulation at least seven days before the public hearing. SECTION 6. Further information regarding the proposed business improvement district may be obtained at the Huntington Beach City Hall, 2000 Main Street, Huntington Beach, California 92648; telephone (714) 536-5582; or from the Huntington Beach Downtown Business Improvement District, 315 Yd Street, Suite E, Huntington Beach, CA 92648, (714) 536-8300. SECTION 7. The City Clerk shall mail a complete copy of this resolution of intention by first-class mail to each business owner in this area within seven days after the Council's adoption of this resolution. SECTION 8. This resolution shall take effect immediately upon adoption. PASSED AND ADOPTED by the City Council of the City of Huntington Beach at a regular meeting thereof held on the 20th day of August 2018. REVIEWEP AND APPROVED: &41_� ty Manager Mayor APPROVED AS TO FORM: <,. City Atto ey rJ�V 18-6464/ 182121 /mv 2 Resolution No. 2018-43 HUNTINGTON BEACH DOWNTOWN BUSINESS IMPROVEMENT DISTRICT ANNUAL REPORT OCT. 1, 2017-SEPT-30, 2018 ANNUAL REPORT OCTOBER 1, 2017- SEPTEMBER 30, 2018 ABOUT On September 7, 2004, the City Council approved Ordinance No.3661 to establish the Huntington Beach Downtown Business Improvement District (HBDBID). The purpose is to fund and to promote activities which benefit businesses located and operating in the HBDBID assessment zone within the City of Huntington Beach. The HBDID is located in the downtown Huntington Beach area which includes Main Street, 51h and PCH, and Pacific City. The businesses within the boundaries are assessed a HBDBID fee based on their size, location and business type. The HBDBID Board of Directors are selected by an election process by the stakeholders that are within the Downtown Business District boundaries. The Directors act as an Advisory Board that make recommendations to the City Council on the expenditures of revenues derived from the assessments to strengthen and improve the experience of those visiting and doing business within the HBDBID boundaries. MISSION The Huntington Beach Downtown Business Improvement District is an organization, comprised of the businesses located in the downtown area, united in purpose and dedicated to the improvement of the economic business environment of Downtown Huntington Beach related to marketing, safety, maintenance, tourism, parking, and specific events. HBDBID FUNDED IMPROVEMENTS AND ACTIVITIES This report will provide information and insight into the types of improvements and activities that are currently funded, and those planned, by the levy of assessments on businesses within the HBDBID area. These improvements and activities include beautification, safety and improved policies and protocols which will positively affect the HBDBID stakeholders. The HBDBID provides extra cleaning in the downtown corridor along with special beautification projects. In a partnership with Visit HB, HBDBID funds downtown Ambassadors which provide information about downtown and are extra eyes and ears for the police. The HBDBID provides marketing opportunities for their stakeholders through social media, website postings, a monthly newsletter and spotlight videos. Surf City Nights on Tuesdays is a HBDBID event. Other HBDBID special events are held throughout the year to attract visitors to the downtown corridor. A new website will be completed in October, 2018 that will provide a more efficient method of communicating with stakeholders, Surf City Night vendors, citizens, and visitors. Several beautification projects and additional security staff are being planned. More detailed explanations of the activities and improvements follow. 2017-2018 BOARD OF DIRECTORS President: Matt Peterson Legends Surf City Bar Secretary: Kate Leigh A Street Partners Past President Steve Daniels Rocky Mountain Chocolate Factory DIRECTORS: Lizzie Raudenbush Kimpton Shorebreak Hotel Susie Smith (through 6-18) Makin Waves Hair Salon Vice President: Bob Bolen Huntington Beach Realty Treasurer: Mike Williams Longboards Pub Dave Shenkman Kite Connection Dick Thorpe (through 6-18) Pristine Motorsports STAFF: Interim HBDBID Manager through 2/04/18 HBDBID Manager 2/05/18: Surf City Night's Manager through 5/12/18 Administrative Assistant: Event Coordinator effective 7/01/18 Max Shultz Sessions West Coast Deli Mary Ann Senske Marianne Tonjes Mary Ann Senske Darci Henderson HIGHLIGHTS 2017-18 Steady growth of new businesses and destination enhancements continued this year. Pacific City features over 60 exciting shopping, dining, salons, etc., and foot traffic on their property has increased. The 500 upscale apartments adjacent to Pacific City have been filling up, which will bring a steady stream of visitors and shoppers to the HBDBID stakeholder's businesses. 5th and PCH saw new businesses open this past year. HQ Gastropub, with views of the beach across the street, quickly became a favorite spot for locals and tourists. Other new businesses include Kenneth Brown Hair Salon and Jimboy's Tacos. On Main Street businesses have opened such as, Dare Me Bikini, Hot Yoga, and Rockfire Grill. On Walnut, The Ice Cream Roll opened. Remodeling on the first block continues and will help attract some other new businesses. Additional cleaning and extra security is helping improve the perception for citizens, business owners, and visitors. IDA REPORT A panel from the International Downtown Association submitted a report to the HBDBID in June of 2017. The Board of Directors reviewed the report and continues to implement many of their recommendations at each Board meeting. Their suggestions included developing a comprehensive business plan, organizational structure, and long-term targets for capital resources needed to support a comprehensive vision of Downtown Huntington Beach. We have instituted improved financial recordkeeping practices and policies for business planning. We are currently working with the Board to develop long-term targets for using excess reserve monies. Beautification and security spending has increased as it has been reported as the most significant issue by stakeholders. New job descriptions were approved by the Board of Directors and new positions were developed to better reflect the current needs of the HBDBID. Time -clock software was purchased to ensure employee hours were recorded accurately. Surf City Nights rules and regulations are being updated and a review of monies collected and spent has been conducted to tighten -up the recordkeeping process. The report included guidelines to hire professional staff and in February 2018, a new BID Manager was hired. She holds a Master's Degree in Public Administration and has worked as an Executive Director for a public Joint Powers Authority organization. As suggested in the IDA report, a reorganization of the HBDBID office took place during May 2018. This resulted in the elimination of the Surf City Night's consultant position. The duties are now being performed by an Events Coordinator, who is an employee of the HBDBID and receives no commission. This new position also oversees other HBDBID sponsored events. The previous Administrative Assistant was promoted to this position and the HBDBID will hire a part-time person to perform her previous office duties. The IDA also suggested establishing policies to develop a social media and communications strategy. We have expanded our social media presence and are constructing a new website. We have revised our agenda and minutes format and are following all Brown Act requirements. PERCEPTION'S PROJECT In March, the HBDBID President Matt Peterson presented a list of perception issues to start the conversation to develop some solutions. A meeting was held with the City Manager and heads of most departments, including the Chief of Police to address some of the issues. Homeless • Increase foot patrol during peak daytime and early evening hours c Prevent loss of merchant business and tax revenue Perception: Many residents feel neighboring beach communities do not have this issue and are choosing those cities for shopping and restaurants Public Safety • Consider a three-month pilot program of staggered foot patrol in the downtown core o Early morning, mid -day, and early evening foot patrol will add a comfort level for residents, business owners, and visitors • Increase police visibility for residents and merchants c More involvement with residents and merchants • Bikes, skateboards on sidewalks o Strict enforcement of ordinances prohibiting bike and skateboard riding on sidewalks Perception: Increase resident and visitor comfort level so that they will spend more time downtown • Merchants and residents have been asked to place a call for service when vagrancy or homeless problems occur • Recommend within the three-month pilot program these calls for service are prioritized when possible to affect a change in public perception Perception: Consensus of merchants is that calls regarding these issues are a low priority Parking Structure • Safety o Recommend within the three-month pilot program, police initiate foot patrol multiple times per day of each floor, elevators, stairwells, and hallways o Cleanliness ■ Proper ventilation and trash enclosures o Repair • Comprehensive plan for repair and refurbishment ■ Consider privatizing parking structure Perception: Other parking structures downtown that are privately owned do not have the smell, cleanliness, or homeless issues Restrooms (City / BID collaborative effort) • Availability - Only public restrooms in downtown area are located in the city parking structure and are locked at midnight o Recommendation: ■ Install four free standing restroom kiosk units strategically placed in the downtown core (See City of San Antonio and Portland) ■ Existing restrooms remain open longer hours to accommodate late night visitors Perception: Visitors are requesting to use BID member bathrooms or walk to the beach unless there is a large event with porta-potties. After hours some are using alleys, alcoves, stairwells, etc., to relieve themselves thus causing unsanitary conditions Lighting • Add additional lighting to alleys, sidewalks, side streets, and parking structure • Downtown core o Develop a design plan to enhance decorative lighting and visibility similar to 5th and PCH Perception: Lack of lighting increases safety concerns for residents, merchants, employees and visitors. Dark streets do not create a welcoming atmosphere for visitors and residents Dedicated Walkway Between Pacific City and Main Street • Lighted and landscaped walkway, signage, professionally designed on Walnut Avenue, in addition to PCH, to integrate the downtown districts and to increase visitation of each area of downtown Perception: Visitors, especially those staying at local resorts, are not aware of the walkability between Pacific City, Main Street, and 5th and PCH. There should be a seamless HB coastal experience. Ordinances • Smoking o Consider no smoking in downtown including Main Street, the Pier, and 5th and PCH ■ Decreases littering and loitering ■ Reduces issues with smoke entering offices, restaurants and stores Perception: Not a healthy atmosphere when there is so much cigarette smoke present • Noise o Enforce ordinances for high decibel autos and motorcycles Perception: Not a relaxing or family friendly atmosphere to enjoy restaurants, shops, and other downtown businesses • Sidewalk Vending and Signage o Revisit sidewalk vending ordinances and CUPs Perception: Regulations are inconsistently applied, displays are unattractive, and crowded conditions are created for visitors on sidewalks • Loitering o Enforce existing ordinances that will decrease attractiveness of downtown core for homeless and other individuals who loiter ■ Enforce citations for jaywalking, public intoxication, littering, disturbing the peace, public disturbance, vandalism, vagrancy, camping, public assembly, panhandling, etc. Perception: Business is disrupted for BID members when homeless and other loiterers are present. For example, when there is screaming, drug use, personal possession storage, or sleeping in the vicinity of their business Visual Appeal • Enhance landscaping plans to include more vegetation and infrastructure repair • Consider using public service individuals to engage in an on -going clean-up program Perception: People are discouraged from visiting if downtown is not clean and enticing Information Directories • Add directories throughout the downtown core o Three on Main o One on 5th Street Perception: Visitors are often confused regarding what businesses and services are available in the downtown area because they are unaware of the visitor kiosk located by the pier PUBLIC SAFETY MEETING On May 15, at the Shorebreak Hotel, the HBDBID hosted a meeting with the police to discuss several issues that were discussed in the Perception's Report with HBDBID stakeholders. They discussed homeless interactions; how to make a citizen arrest; what police officers can and cannot do to assist with problems; and best practices for uncooperative patrons in businesses. POLICIES AND PROTOCOL In the Spring of 2018, the HBDBID Board approved policies that would provide more checks and balances for financial transactions. They included the Internal Control and Payment Collection policies. To ensure that the office was secure, and staff met customer service goals, they also passed the Security and Professional Standards and Workplace Expectations policies. Also, agenda and minute formatting were changed to better meet the requirements set by the City. To increase efficiency and lower costs, the Board approved the consolidation of the social media accounts and video services for both the HBDBID and Surf City Nights. This action will emphasize that Surf City Nights is a HBDBID event. Surf City Night's rules will be reviewed so that they are applied fairly. During 2018-19, the Board of Directors will consider more of the suggestions from the IDA report. Staffing levels will be re-examined along with developing a new organizational chart and job descriptions. Additional policies will also be enacted to formalize the HBDBID operations. BEAUTIFICATION and INFRASTRUCTURE IMPROVEMENTS Palm trees throughout the downtown area were shaved and cleaned -up throughout downtown. The bulk of the funding came from the HBDBID with additional tree shaving funded by the City. Additional joint projects between the City and the HBDBID are planned such as, removing gum from sidewalks, cleaning trash receptacles, and making improvements to bus and other benches, found throughout downtown. In the future the HBDBID has investigated additional lighting to the downtown area with help from the City. The HBDBID also oversees a contract with a private company that provides extra cleaning and daily porter services downtown. The daily porter sweeps the streets and performs other cleaning duties. Expanding these services beyond Main St. has been implemented with weekly steam cleaning currently occurring on 5th Street. Additional steam cleaning has also taken place in areas that were deemed most needed. As other areas have experienced cleanliness issues, HBDBID staff has requested additional steam cleaning. This has included the alley in the "Z Park" area leading visitors from Main Street to 5th Street, and on Olive where Palm Tree residue created stains on the sidewalk. Additionally, the concrete trash receptacles and lower portion of light poles located in and adjacent to Main Street were cleaned. Day porter services have also increased. The regular day porters start early each morning on, and adjacent to Main Street. After large events, like the Fourth of July, they begin cleaning early the following morning, prior to businesses opening. An additional early porter was added for Wednesday morning to ensure that any trash, etc., left behind by Surf City Night's visitors is also removed. Lack of public restrooms in the downtown corridor has been an ongoing issue. To address this the City is remodeling the restrooms in the downtown parking structure. Not only will there be more stalls, they will be easier to maintain. The Wayfinding projects continue to be make progress, and most should be completed by the end of 2018. The HBDBID, is providing Visit HB and the City. We look forward to possible new kiosks and new directories and signs to assist visitors in finding our many stores, businesses and restaurants. 2017-18 BID ASSESSMENTS At the May 10, 2018 meeting the Board approved changes to the HBDBID assessment formula that will take affect October 1, 2018. The upcoming map and assessment chart will reduce fees for most HBDBID stakeholders. The 2017-18 map and assessment chart are are posted on the following pages. The Assessment Formula effective October 1, 2018 follows. CURRENT HBDBID ASSESSMENT FORMULA EFFECTIVE THROUGH SEPT. 2018 Benefit Zone 1 Retail Businesses (Includes Nail/Hair/Skin Salons) 1,000 sq. ft or less $300 1,001 sq. ft. to 2,500 sq. ft. $600 2,501 sq. ft .to 4,999 sq. ft. $900 5,000 sq. ft. or more $1,200 Restaurants 1,000 sq. ft. or less $300 1,001 sq. ft. to 2,500 sq. ft. $600 2,501 sq. ft. to 4,999 sq. ft $900 5,000 sq. ft. or more $1,200 Hotels 20 rooms or less $180 21-50 rooms $360 51+ rooms $600 Services/Office" First Floor $240 Second floor or higher $120 Cart/Kiosk $60 Banks/ATM $600 Benefit Zone 2 Retail Businesses (Includes Nail/Hair/Skin Salons) $300 Restaurants $300 Hotels 20 rooms or less $180 21-50 rooms $360 51+ rooms $600 Service/Office First Floor $120 Second floor or higher $60 Cart/Kiosk $30 Banks/ATM $600 2017-18 BID ASSESSMENT MAP EFFECTIVE THROUGH JUNE 2018 untington Beach Downtown Business Improvement District Boundaries and Benefit Zones 1 & 2 Assessment Formula Effective October 1, 2018 HB Downtown Business Improvement District Assessment Formula Current Assessment Proposed Assessment Benefit Zone 1 Benefit Zone 2 Benefit Zone 1 Benefit Zone 2 Retail Businesses Includes Nail/Hair/Skin Salons) 1,000 sq. ft. or less $300 $3�0 5300 $200 1,001 to 2,500 sq. ft. $600 $600 $400 2,501 to 4,999 sq. ft. 5900 $900 $600 S,000 sq. ft. or more $1,200 $1,200 $900 Restaurants 1,000 sq. ft. or less $300 5300 $300 $200 1,001 to 2,500 sq ft. S600 S600 $400 2,SO1 to 4,999 s . ft. $900 5900 $600 5,000 sq. ft. or more S1,200 $1,200 $900 Hotels 20 rooms or less $180 $190 $400 $400 21.50 rooms $360 $360 $800 $800 51 rooms or more $600 S600 $1,200 $1,200 Services/Office First Floor $240 $120 5240 $160 Basement, Second floor or higher S120 S60 $120 $90 Cart/Kiosk 560 530 S60 $40 Banks/ATM S6001 S600 S600 S400 • Assessment excluded for apartments, real estate agents, non -profits, home -based businesses and temporary vendors. • Businesses and non-profit organizations outside the area may join with the approval of the BID Board by paying the equivalent fee annually. • Non-profit organizations within the BID Assessment Zone can voluntarily participate by paying $30 to the HB Downtown BID directly. BUDGET A savings account was opened in early 2018 in a Money Market account at First Bank. As of June 1, the balance was $1,000. Reserves are currently in the SCN account but $199,000 will be transferred soon into this account to make the total $200,000. The HBDBID bylaws a minimum of $144,000 must be maintained in reserves. The HBDBID Board is in the process of finalizing plans on spending some of the excess reserve funds this year on beautification and safety. Extra cleaning and security have already been funded through the reserve funds. The spreadsheet that follows includes the HBDBID, Surf City Nights and Malco budget information. 58� 8 8 58� 58� 8 8 8 58� 8S8� 8 8 8 8 M, 58� 8 58� 58� 8 58� 8 8 8 58� 8 8 8 58� 8 58� 8 8 8 58� 58� 8 8 58Q� 8 58� 8 58� 8 25 atit5doois t50 8 �25 2525 25 8825 co$22Sg 25 8ao� 252S 02S 825825oM O O r r o 8g8 8 88888ow88888m 1w8lw8s8 88888 8 8 0 91499o88aR 4Ram23 sQ��8 8 8 4 8 p8 p� ? s 8 p8 8 8 ow s ps ps 8 8a m 08 8 O8 os p8 8 08o s Osp Os o00 8°$ � m 8$ 8 8$ R a m m R m m 2 3 8 8 c s� O 8 ! 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Q8Q S ;, �8j8888.58Q88881 8888 888888Q88 n 25 ZS n n w 8 8n a X 8$° O `" u+ G D O N vi z pp pp O 8 pp pp pp No pp�w pp pp p p pp pp p p 8 pp p C� ih uni O O$ O m O O 8 O O �n O m � m m 3 8 d L O c V7 C d O J d C Q C d C C 6,1 h- N CC Z} Oy, d C W Y p` N c 2 N Y w L d d V Z C d d C N L y CC N r N W N N O pdp W L• y d CJ m U tm C W O K ✓i ✓i d O Y OEE d V Ob O .0 O y O .= edio v Fav'� cry. u�i a x i 6W 2... m i d m o' `� � f a 3 a ¢ u M .ten m u HBDBID SIGNATURE EVENTS OVERVIEW A key component of the value of the HBDBID is the success we have had with our signature events for our community. In June 2018, the HBDBID Board approved a new signature events schedule due to limited staff. The ongoing signature events are marked with an * below. HBDBID will continue with partnerships with those organizations located in the BID assessment footprint such as the Surf Museum and the HB Art Museum. Previously events included: o Surf City Nights — every Tuesday, 5-9 pm, year-round* o Art in the Park — periodic throughout the year o Chili at the Beach — June* o Surf City Days — September* o Air Show — September o He'Nalu Aloha Pier Festival - October o HalloweenFest — October* o Tree Lighting / Miracle on Main Street — November/December* Each of these events is designed to bring locals and visitors to our downtown destination. These events require extensive HBDBID staff time to plan and execute. Hiring independent consultants to oversee some of the events, such as Chili at the Beach, will provide more time for staff to provide more services to HBDBID stakeholders. We will continue to assist in large events, such as the Air Show to ensure that the downtown businesses benefit as much as possible. For our residents, we believe that these events also provide an important sense of community pride and add value to our city and positively impacts the quality of life for those who live here. EVENTS OCTOBER 2017- JUNE 2018 AIR SHOW In October the second Breitling Air Show was another huge success. The HBDBID joined in the celebration by closing Main Street and inviting military equipment to line the street. This helped bring some of the crowds viewing the show from the sand to Main Street to support local businesses. The event also included bounce houses, a bike valet, and a petting zoo. HE'E NALU ALOHA PIER FESTIVAL & LUAU This Friday and Saturday event at Pier Plaza celebrated the spirit and culture of the South Pacific. Hawaiian musicians and other performers provided both day and evening entertainment. Vendors provided authentic islander products. This event was a great partnership between Duke's restaurant, and the International Surf Museum. HALLOWEENFEST Huntington Beach Downtown businesses have been hosting HalloweenFest for decades, providing FREE fun memories for generations of children. On Halloween, the first three blocks of Main Street are closed and filled with fun and FREE activities for kids. The Kids and Canine costume contest is held on the first block of 5th Street. The event included: o Inflatables, jump houses, slides, and games. o Petting Zoo and Pony Rides o Photo Opportunities o Parks & Recreation Craft Table - A o Visits with HB Police, Fire & Marine Safety - 0 50,000+ Pieces of Candy o Kids & Canine Costume Contest ".1 _ MIRACLE ON MAIN STREET - TREE LIGHTING CEREMONY This event includes: o Free Visits with Santa o Free Refreshments o Free kids' crafts o Mini Holiday Craft Fair o Free Entertainment ■ Tuba Christmas ■ Carolers ■ Dynamic Troupe ■ HBHS Cheer Team ■ HBHS APA Surf City Singers ■ Princess holiday performance A r�iIN animal" HB DOWNTOWN • I ON uy 1 HB Downtown kicked off the winter holiday season with a magical Tree Lighting Celebration. Creating a center of pride for our community, the HBDBID funds the holiday decor, including a 20-foot tree with rotating musical light display, custom garland on the street poles, and lit holiday scene across Main Street Tubas played Christmas music, and the HB High School APA Surf City Singers performed. Thousands of visitors stopped by the center of Main Street to take memorable pictures in front of our tree during the holiday season. The HBDBID arranges for Santa Claus to visit for five consecutive weeks, giving our HB families and friends the chance to visit and take photos with Santa for no charge. CHILI AT THE BEACH This is one of HBDBID's largest events. The fun was on Main Street for Chili/Salsa Tasting and Competition, Live Bands, and Vendors. Kid's events were held on 5th and PCH. All benefiting the Boys & Girls Club. This event is held the Saturday before Father's Day, June 16. An independent contractor was hired for the last two weeks to assist HBDBID in the planning and execution of the event. Record crowds added to the success of the 2018 event. ,X- at4 , t: tho a w r OTHER DOWNTOWN EVENTS The HBDBID uses social media to support other downtown events that will draw visitors into the HBDBID stakeholder's businesses. This includes events sponsored by the HB Art Center, Pacific City, 5th and PCH, International Surf Museum, Visit HB, HBPD, and the City Library. ITER�NNATIONALUSEUM SURF CITY NIGHTS Surf City Nights occurs when three blocks of Main Street is closed to traffic and opened for fun. Shops spread out with sidewalk sales, the streets fill with unique vendors, and the farmers set up with fresh, seasonal produce and flowers. A variety of performers provide hours of lively entertainment. It's a place where children can be seen jumping in the bounce houses, petting animals at the petting zoo area, or riding a pony. Many restaurants offer signature dishes and beverages included in their Surf City Night specials. It's the perfect place to shop amongst the 90+ vendor booths. The Tuesday night weekly Street Fair and Certified Farmers' Market is a thriving, popular event for locals, visitors, and hotel guests. This event includes: o Year-round draw for locals o Booth space for private vendors o Booth space for city services and local non-profit charity groups o Venue for youth and local entertainers o Important revenue source for HBDBID o HBDBID booth to help guide visitors and to promote events A change in market management personnel took place and in June a new Event Coordinator was promoted. Currently we are trying to recreate records lost during the management transition. We are also implementing Surf City Night's rules and regulations to improve the look and feel of the market. Using potential additional software and a more interactive website, we will be able to communicate more efficiently with current and prospective vendors. We hope that new technology will also improve fee collections and reduce HBDBID staff time to administer the market. 2017-2018 SCN HIGHLIGHTS • Princess Holiday Party - December • Surf City's Got Talent — Five weeks in April and May • Halloween Carving Contest — October • Easter Bunny - March • Taco Challenge Contest — April Other holiday events are celebrated during Surf City Nights such as Easter. "The Best of Surf City Nights" videos, produced by Marketworks, added to the marketing of Surf City Nights. These videos were shared on our social media outlets and with the businesses and vendors to spread the word about the unique shopping and enjoyable experience of being on Main Street every Tuesday night. The contract was discontinued July 1, and the HBDBID is currently using Facebook and Instagram to market the Street Fair. STAKEHOLDER OUTREACH Outreach to our business stakeholders is an ongoing activity. With regular emails and door-to- door communications, we stay informed about our businesses' needs and concerns. Throughout the year we schedule Stakeholder Meetings for our stakeholders to meet each other and address specific topics, such as public safety. PARTNER OUTREACH In addition to connecting with our business stakeholders, it is the goal of the HBDBID Board and HBDBID Manager to partner with other government, business and community groups including: o City of HB — attending meetings such as: ■ Weekly Specific Events ■ City Council meetings as appropriate ■ Public Works for events and set-up for SCN o Visit HB — Attending annual and adhoc meetings; partnering on the Ambassador Program, sharing data and resources. o HB Chamber of Commerce — attending events and meetings as needed o Community involvement samples include: ■ HB International Surfing Museum events ■ Taste of HB / Children's Library ■ HB Art Museum events ■ Boys and Girl's Club support through funds raised through Chili at the Beach ■ Orange Coast Community College and local school support ■ Provide internships and opportunities to earn volunteer hours needed for coursework. o Local HB Schools ■ Inviting local high school entertainers to perform at events. DESTINATION MARKETING and ADVERTISING When marketing Huntington Beach Downtown we concentrate our efforts in three areas: TARGET AUDIENCE: o Locals —mostly couples of all ages, and families o Hotel guests including tourists and those on business o Leisure visitors to Orange County MARKETING THROUGH TRADITIONAL AND NON-TRADITIONAL MEDIA: o Social media: ■ Facebook: Posts are added frequently to our HB Downtown & Surf City Nights page, including those using the "boost" feature to reach larger audiences. For example, our Night Ambassador video was boosted and has already been viewed 6,200 times. ■ YouTube: Our past Marketwork produced videos are archived on our YouTube channel. The link to the channel is posted on our website. ■ Instagram: This account, hbdowntownusa, was re -booted recently and has proved to be a very popular tool to reach people to promote our businesses and local events. o Local papers: Advertising in local papers has been very limited due to the increased popularity of social media. Some advertising has been done in the HB Independent, The Wave, and The Local News but we plan on eliminating it unless there are extreme needs. o Free Advertising on the 405 Electronic Reader Board and HBTV3 MARKETING IN PERSON / COMMUNITY OUTREACH o Taste of HB booth o SCN Tuesday night booth o Social media for other local organizations BUSINESS MARKETING AND ADVERTISING While the HBDBID office focuses on increasing visitation to the downtown businesses, we also offer HBDBID stakeholders FREE advertising opportunities for their businesses. This is one way we provide significant value to our HBDBID Stakeholders. FREE COMMERCIALS / VIDEOS o Matt Liffreing, of Marketworks produced video commercials for our downtown businesses until June 30, 2018. The business "owns" this commercial to place on their website / social media and we added this information to our website to better define the unique features of our different businesses. MONTHLY E NEWSLETTERS o Over 6,300 subscribers o Announces announcements of new businesses, special events o Includes Free Advertisements from downtown businesses website. www.hbdowntown.com HBDOWNTOWN.COM WEBSITE o The Marketing Committee announced their selection, which was approved by the Board of Directors at the May meeting, of Salt Creative to develop the new hbdowntown.com website. o Going forward there will only be one HBDBID website, rather than having two, which included a separate Surf City Night's site. This will not only save money, but it will be much more efficient to manage. o The new site will allow for better promotion of our businesses by providing more information and links to our stakeholders o The new site will allow for posting videos o The new site will include downloadable forms for vendors and event participants PUBLIC SAFETY Ambassadors: The Ambassador program, which is a partnership with HBDBID and Visit HB, was designed to have a designated, highly visible person(s) to engage the public to provide information, directions, or a friendly greeting. The Surf City Ambassadors are responsible for dealing with quality of life and reporting issues so that public safety concerns are addressed. In addition to assisting our visitors, the Ambassadors network with business owners, other security personnel, and the Huntington Beach Police Department. This funding included allocation for Spring -Summer private security services on Friday and Saturday evenings in downtown. HBDBID believes that having additional eyes and ears on the street benefit visitors, residents, and businesses alike. It is important to our businesses and to police department that our visitors enjoy a sense of safety and security when they visit downtown. The HBDBID has established a strong partnership with law enforcement and continues to advocate for appropriate police coverage for downtown and meet with them regularly to discuss possible ways the HBDBID can assist them in improving safety. EES Security: On July 2, 2018 the HBDBID began a contract with EES to provide security services in the Downtown corridor. EES has a current contract with the City of Huntington Beach Police Department. They work in partnership with the daytime Ambassadors. Currently EES personnel includes three patrol personnel, and one supervisor. They work weekdays with staggered shifts so that two start the morning at 8:00 a.m. — 4:00 p.m. and then are joined by two more at 10:00 who continue until 6:00 p.m. On Tuesdays the second group begins at 1:30 p.m. and end at 9:30 p.m. to help cover Surf City Nights. They patrol the BID footprint from Dairy Queen, to 5th and PCH, to the end of the pier and up to the Art Center. The do not patrol the interior private shopping areas in Pacific City. They ensure that doorways are clear from "urban campers" as businesses start their day. EES patrol employees report to disturbances they witness, or that are called into the BID office. They stay on site until the police, if necessary, arrive. A reduction in skateboarders, individuals disturbing the peace, and potentially dangerous individuals in the downtown corridor has been accomplished. Knowing there are extra eyes on the corridor has made it inconvenient for some individuals to remain in the area. At least three arrests have resulted from their actions this past month. EES personnel offer police witness statements and will, if necessary, conduct citizen's arrests. EES personnel have been instructed to perform their duties in a compassionate manner and start their interactions with "homeless" individuals with, "Are you OK?" They have called the homeless task force and the paramedics when individuals appear to have personal or medical needs. They do not interfere with law abiding citizens, no matter their housing status. EES has also assisted the HBDBID in enforcing new rules at Surf City Nights. We have recently designated the entire CUP area as Smoke Free. This has reduced the trash issue and has been helpful in bringing back more families to the Street Fair. The areas around the fountain and the post office are now being dominated by families. For extra security and safety, we have also instituted a permit program so that security can verify who is entering the street fair with vehicles. During the fair they stop skateboarders and bicyclists, and also address minor disturbances. They call the police if problems escalate. PARKING The HBDBID understands that parking accessibility, availability, and the overall cleanliness and safety of the city parking lot is a key component of the visitor experience to HB Downtown. Visit HB is currently working on developing and implementing wayfinding signs throughout the City. Not only will this improve a visitor's ability to find our parking lots, but such signage will provide an overall better, more welcoming, experience for visitors to HB Downtown. COMMITTEES The HBDBID wishes to thank the following Committee Members for their service and dedication. Each person's contributions are essential to our united efforts to improve Huntington Beach Downtown. BUDGET, FINANCE and GOVERNANCE Mike Williams, Longboards Pub -Chair Kate Leigh, A Street Partners Jen Williams, DJM Capital Dave Shenkman, Kite Connection Nicole Thompson, First Bank Brett Barnes, Dukes EVENTS Chair: Susie Smith, Makin Waves Salon through 6/18-Patricia Rogers effective 7/01/18 Kevin Ashford, Enlarge Media George Guerra, George's Tacos Luanne Shoup, Artist Pat Rogers, Roger's Marketing SURF CITY NIGHTS (absorbed into Events Committee 7/01/18) Susie Smith, Makin' Waves Salon -Chair Mary Ann Senske, SCN Manager Kevin Ashford, Enlarge Media Dave Shenkman, Kite Connection MARKETING Lizzie Raudenbush, Kimpton Shorebreak-Chair Pat Rogers, Roger's Consulting Jen Williams, DJM Capital Giovanni Prada, Pasea Hotel BEAUTIFICATION Bob Bolen, Huntington Beach Realty -Chair Susie Smith, Makin Waves Salon Steve Daniels, Rocky Mountain Chocolate Factory VOLUNTEERS Thank you to our volunteers who devoted their time to work for the HBDBID during the year. 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A full summary of accomplishments of the current year and proposed next year will be part of the Annual Report. The HBDBID presented a list of perception issues to start the conversation to develop solutions. The perception issues include Homeless, Public Safety, Parking, Restrooms, Lighting, Dedicated Walkway between Pacific City and Main Street, Ordinances, Visual Appeal and Information Districts. PUBLIC SAFETY The proposed budget has increased funding for private security within the HBDBID Boundaries. To improve the "perception" of safety in Downtown, the DTBID worked with the Police Department to create an Enhanced Security Program, which commenced on July 2. The DTBID has retained EES (Executive Events Security) to patrol the DTBID boundaries and report any issues to the Police Department or DTBID (vandalism/maintenance). The patrol consists of two (2) teams of two security guards and a supervisor. They work Monday through Friday split shifts from 8 AM to 6:00 p.m. (Tuesdays 9:30 p.m.). . HBDBID believes that having additional eyes and ears on the street benefit visitors, residents, and businesses alike. The BID has continued participation in the Downtown Ambassador Program, continuing events such as the Chili at the Beach, holiday decorations, and marketing programs to help support the needs of businesses and drive locals and visitors to shop at downtown merchants. In addition, the BID participated and activated Main Street during the Huntington Beach Air Show, which created additional business for the Downtown merchants. The BID continues to look at all events to review the focus and cost of each. To increase efficiency and lower costs, the Board approved the consolidation of the social media accounts and video services for both the HBDBID and Surf City Nights. This action will emphasize that Surf City Nights is a HBDBID event. During 2018-19, the Board of Directors will consider more of the suggestions from the IDA report. Staffing levels will be re- examined. Additional policies will also be enacted to formalize the HBDBID operations The HBDBID also oversees a contract with a private company that provides extra cleaning and daily porter services downtown with funding from the City of Huntington Beach. The boundaries and additional cleaning will be the focus of next year budget. The Wayfinding projects continue to be make progress, and most should be completed by the end of 2018-2019 Fiscal Year. The HBDBID, is providing Visit HB and the City. We look forward to the new directory kiosks and signs to assist visitors in finding our many stores, businesses and restaurants. A key component of the value of the HBDBID are the events for our community include: o Surf City Nights — every Tuesday, 5-9 pm, year-round o Chili at the Beach — June o Surf City Days — September o Air Show — October o HalloweenFest — October o Tree Lighting / Miracle on Main Street — November/December Each of these events is designed to bring locals and visitors to our downtown destination. For our residents, we believe that these events also provide an important sense of community pride and add value to our city and positively impacts the quality of life for those who live here. These events will continue and new events will be added in the upcoming Fiscal Year. OTHER DOWNTOWN EVENTS The HBDBID uses social media to support other downtown events that will draw visitors into the HBDBID stakeholder's businesses. This includes events sponsored by the HB Art Center, Pacific City, Y1 and PCH, International Surf Museum, Visit HB, HBPD, and the City Library. DTBID List JACK'S SURFBOARDS 101 MAIN 101 LUIGFS RESTAURANT 221 MAIN B BLACK BULL CHOP HOUSE 300 PACIFIC COAST 112 FIRST BANK 501 MAIN H C V S / PHARMACY 155 5TH 175 RON STERUD AND ASSOCIATES 438 MAIN 220 PEDEGO HB 301 5TH ZIMBABWE HB GIFTS & ACCESSORIES (CT) 301 MAIN CT6 MODERN PARKING INC 300 PACIFIC COAST HOM SOTHEBY'S INTERNATIONAL REALTY 300 PACIFIC COAST 405 ARIA HOOKAH LOUNGE 438 MAIN 100 SMILES CAFE 305 ORANGE D SURF CITY HENNA & THREADING (CT) 301 MAIN CT LENGELE & ASSOCIATES LLC 428 MAIN 208 SHOREBREAK HOTEL 500 PACIFIC COAST SALT HAIR LOUNGE 410 MAIN 104 GENTLE DENTAL HUNTINGTON BEACH 501 MAIN A SEPHORA#914 21040 PACIFIC COAST 120 THE IRISHMAN 424 OLIVE NEKTER JUICE BAR 126 MAIN 102 HUNTINGTON BEACH OUTLET 155 5TH 189 SALT LIFE LLC 207 MAIN E CIG EMPORIUM 126 MAIN 103 E J I DESIGNS 417 MAIN 202 SEA NAILS 200 MAIN 117 MAIN STREET CLEANERS 504 MAIN A EVE AND K (CT) 21058 PACIFIC COAST K102 SAIL PROPERTIES 315 3RD D BEACH ISLAND 127 MAIN JAX BICYCLE CENTER 410 MAIN A INVESTMENT BUILDERS LLC 101 MAIN 280 ANDE'S PERUVIAN ARTS & CRAFTS 300 PACIFIC COAST CT5 NO KA 01 215 MAIN HOT TRENDS SUNGLASSES (CT) 301 MAIN CT1 SANCHO'S TACOS 602 PACIFIC COAST B 7-ELEVEN STORE 706 PACIFIC COAST TOP HB NAILS 220 5TH NORTH SHORE POKE 214 5TH 101 THE FUNNEL HOUSE 205 MAIN MIN'S DYNASTY PERMANENT MAKEUP 428 MAIN 101 ANDE'S PERUVIAN ARTS & CRAFTS 300 PACIFIC COAST CT6 FRANCESCAS COLLECTIONS 21028 PACIFIC COAST 112 KILLARNEY'S 209 MAIN MOTIF ON MAIN SALON 428 MAIN 102 SPIRITUAL ORIGINS 307 3RD 101 HANG LOOSE (CT) 300 PACIFIC COAST CT2 WAVELENGTHS RECOVERY LLC 301 MAIN 201 DARE ME BIKINI 320 MAIN 1/2 REALLY LIVING (CT) 301 MAIN CT-10 ELI & ELLA ROSE (CT) 21010 PACIFIC COAST CT-K101 ZEPHYR BARBERSHOP 504 MAIN D HOT VIBES YOGA 301 MAIN 109 COLDSTONE CREAMERY 416 OLIVE K CASSANDRA CAPRI HAIR 526 MAIN 101-11 PERFECTED WEALTH MANAGEMENT 438 MAIN 220 WYNDHAM (CT) 301 MAIN CT-8 WYNDHAM (CT) 300 PACIFIC COAST CT-5 KENNETH BROW SALONS 155 5TH D127 PRISTINE MOTORSPORTS 225 5TH SURF CITY STORE 60 MAIN ZACKS PIER PLAZA 405 PACIFIC COAST PARKING CONCEPTS INC 301 MAIN HUNTINGTON SURF & SPORT 126 MAIN 101 THE UPS STORE #4482 412 OLIVE LEE ROBINSON, CPA 315 3RD C RMA INTERNATIONAL LANDSCAPE ARCHITECTURE 315 3RD N DWIGHT'S BEACH CONCESSION 201 PACIFIC COAST MAIN STREET DAY SPA 301 MAIN 108 ZACKS TOO 21579 PACIFIC COAST ACE PARKING MANAGEMENT INC 21500 PACIFIC COAST BRUXIE - GOURMET WAFFLE SANDWICHES 180 5TH 120 MAIN STREET EXPRESS (CT) 301 MAIN CT8 HOT TRENDS SUNGLASSES (CT) 301 MAIN CT2 HOT TRENDS SUNGLASSES (CT) 301 MAIN CT3 F H A REVIEW 200 MAIN 204E SHAKEAWAY 120 5TH 120 BLK EARTH SEA SPIRTS 300 PACIFIC COAST 202 SEAFOLLY 21010 PACIFIC COAST 120 LUSH FRESH HANDMADE COSMETICS 21034 PACIFIC COAST 120 MOLLY BROWNS OF HUNTINGTON BEACH 21034 PACIFIC COAST 230 TURN KEY HOMES 117 MAIN 201 BEAUTY BUNGALOWS BY PORCELAIN 526 MAIN 101 HEALING BEAUTY 526 MAIN 101-5 THE PIZZA PRESS 150 5TH 110 CALI CLOTHING II 205 MAIN 1/2 LUNA UNITED 300 PACIFIC COAST 200 VEGWARE PACKAGING INC 300 PACIFIC COAST 110 SPEEDY CREDIT REPAIR INC 117 MAIN 202 ROCKFIRE GRILL 301 MAIN 107 ALLISON BAKES LLC 210 5TH TANGLES 526 MAIN 101-2 ROBERT KOURY PROPERTIES 200 MAIN 206 LONGBOARD RESTAURANT & PUB 217 MAIN ROCKIN FIGS SURF HEADQUARTERS 316 MAIN A MAKIN WAVES SALON 320 MAIN SURF CITY CHIROPRACTIC 411 MAIN B AMERICAN VINTAGE 201 MAIN C TOES ON THE NOSE 21500 PACIFIC COAST 159 MODEL CITIZEN 324-326 MAIN KOKOMO'S SURFSIDE GRILL 21071 PACIFIC COAST ZERO ZERO PIZZERIA 221 MAIN D BASKIN-ROBBINS #362100 201 MAIN B TRAVEL TRADERS 21500 PACIFIC COAST WAHOO'S FISH TACO 120 MAIN HEAVENLY COUTURE 200 MAIN 113 INNOCEAN WORDWIDE AMERICAS 101 MAIN 285 CHILIBEANS 155 5TH HERITAGE STREETWEAR 200 MAIN 115 MAILBOX STATION 419 MAIN A MILK & HONEY 438 MAIN 110 ACE PARKING MANAGEMENT INC 21080 PACIFIC COAST NAUGLES 21351 PACIFIC COAST MINNOW ELEVEN 428 MAIN 202 THE TRAINING SPOT 440 MAIN SUGAR HAVEN 526 MAIN 102-3 CARILOHA HUNTINGTON BEACH 21010 PACIFIC COAST D100 SPIN4FOCUS (CT) 21058 PACIFIC COAST CT-K104 DORUK SILVER INC (CT) 21030 PACIFIC COAST CT-K102 BEACH CITY BRIDES/GOODNESS GRACIOUS 526 MAIN 101-5 BARE BUNNY AESTHETICS 526 MAIN 101-4 MANELAB 526 MAIN 101-2 SOCK HARBOR 119 MAIN PASEA HOTEL & SPA 21080 PACIFIC COAST H M R ARCHITECTS 221 MAIN I T K BURGERS 110 PACIFIC COAST RUBY'S SURF CITY DINER 1 MAIN ALOHA GRILL 221 MAIN F MAIN STREET OPTICAL & BOUTIQUE 200 MAIN 107 M E HELME HOUSE FURNISHING CO 517 WALNUT HUNTINGTON SURF INN 720 PACIFIC COAST CRABBY'S BOAT HOUSE 200 MAIN 101A NEXGEN HOME FINANCE 428 MAIN 207 GALITZEN PROPERTIES 315 3RD A GALLAGHER'S PUB & GRILL 300 PACIFIC COAST 113 EL DON LIQUOR 416 PACIFIC COAST INNOCEAN WORDWIDE AMERICAS 120-180 5TH 2ND FLOOR FOOD DRINKS & ART LLC 126 MAIN 201 HAVAIANAS SANDALS 300 PACIFIC COAST 107A ARMIJO ANTHONY (CT) 300 PACIFIC COAST CT DING DR 311 5TH A&S ACCOUNTING SOLUTIONS 321 5TH BROOKS AND BREAKERS 119 MAIN AMBIT CONSULTING LLC 428 MAIN 206 BOW AND ARROW HAIR LOUNGE 315 3RD P RITTER'S STEAM KETTLE COOKING 180 5TH 130 INTEGRATIVE PAIN AND WELLNESS CLINIC 305 ORANGE F LEGENDS SURF CITY 301 MAIN 101 BURNT CRUMBS 21058 PACIFIC COAST 100 POPBAR 21058 PACIFIC COAST 122 PHILZ COFFEE 21010 PACIFIC COAST 130 PIE -NOT 21058 PACIFIC COAST 150 HANS ICE CREAM 21058 PACIFIC COAST 140 CELLORION (CT) 300 PACIFIC COAST CT5 BEAR FLAG FISH 21058 PACIFIC COAST 124 PETALS AND POP 21058 PACIFIC COAST 120 BARNABAS CLOTHING CO 21034 PACIFIC COAST 220 FREE PEOPLE 21022 PACIFIC COAST 120 SUNGLASS RESORT 21028 PACIFIC COAST 130 THE BLOW DOWN 224 5TH HONEYCOMB 526 MAIN 101-1 SURF CITY HOT DOG CO 300 PACIFIC COAST CT1 CRUISERS PIZZA BAR GRILL 210 5TH HAT HUT 21030 PACIFIC COAST CT-K106 WATERFRONT HILTON BEACH RESORT 21100 PACIFIC COAST SAKALSURFBOARDS 201 MAIN A ROCKY MOUNTAIN CHOCOLATE FACTORY 200 MAIN 106 MONTGOMERY JEWELERS 501 MAIN G HURRICANES BAR & GRILL 200 MAIN 201 WELLS FARGO HOME MORTGAGE 221 MAIN G FRED'S MEXICAN CAFE 300 PACIFIC COAST 201 DAIRY QUEEN 102 PACIFIC COAST HUNTINGTON BEACH EASY RIDER, DANK CLOTHING 326-328 MAIN 101 WEAVER & ASSOCIATES 101 MAIN 220 PEREZ RODI 300 PACIFIC COAST SOLENA LANDSCAPE 438 MAIN 210 SALON RETRO 315 3RD F JACK'S BEACH CONCESSION 21091 PACIFIC COAST NEIRA DESIGNS & FIX -IT 417 MAIN 101 QUIKSILVER 121 MAIN GRUPO GALLEGOS 300 PACIFIC COAST 200 LIVERY DESIGN GRUPPE 220 WALNUT LAZ PARKING CALIFORNIA LLC 500 PACIFIC COAST THE COFFEE BEAN & TEA LEAF 200 MAIN 109 CUCINA ALESSA HB 520 MAIN POSITIVE THOUGHT BRAND 301 MAIN CT5 PIERSIDE COMMISSARY 300 PACIFIC COAST 25 DEGREES HB 412 WALNUT ANNIE NAILS 501 MAIN F SESSIONS WEST COAST DELI 414 PACIFIC COAST LINKSOUL 21046 PACIFIC COAST 110 BASTIAT HUNTINGTON BEACH INC 21034 PACIFIC COAST 110 BUNGALOW HUNTINGTON BEACH 21058 PACIFIC COAST 240 MAHOGANY SMOKED MEATS 21058 PACIFIC COAST 154 CA IMPORT EXPORT 117 MAIN 202 SURF CITY EXPRESS GIFTS CENTER 118 MAIN HURLEY PACIFIC CITY 21028 PACIFIC COAST 200 BEAU SOLEIL KITCHEN & BAR 21058 PACIFIC COAST 110 F45 TRAINING YORKTOWN 180 5TH 100 DR. EYEPHONE 19472 PACIFIC COAST K-111 MERL L FLEMING DDS 305 ORANGE B HUNTINGTON SURF & SPORT LETS GO FISHING P R TALENT MOOD SWINGS COASTLINE REAL ESTATE INVESTMENTS LLC SUSHI ON FIRE HUNTINGTON BEACH BEER COMPANY HUNTINGTON BEACH BICYCLE COMPANY MAIN STREET WINE COMPANY CONTINENTAL CLEANERS MAIN STREET LIQUOR THAI WAVE SCALP AESTHETICS 0 C LEMONADE PARLOUR E LEV EN SURFBOARD AND BIKE RENTALS OIL FIELD TUBULARS AND SUPPLY CO LLC GELATERIA ZOMOLO PORTOLA COFFEE ROASTERS ZIMBABWE HB GIFTS & ACCESSORIES (CT) B 1'S CHICAGO PIZZERIA DANIEL JAFFE DDS DUKES PETE'S MEXICAN FOOD LUCY'S TAILORING & ALTERATIONS MELEESA HAMLIN GOODING MCA TRADING LLC W S L NORTH AMERICA POSITIVE THOUGHT BRAND SURF CITY EXPRESS WATERFRONT HILTON BEACH CABANA DRYBAR B CANDY BACKHOUSE YAKATORI AND SUSHI BLUEGOLD LIFEISGOOD EPIC GYRO 300 21 117 417 215 301 201 326 301 411 508 522 315 21016 301 311 321 21022 21058 301 200 305 317 213 504 221 221 101 300 301 300 21351 21016 21058 21058 21016 21030 200 SURF CITY SEGWAY 417 ICECREAMTON SOFTY ICECREAM & HANDCRAF1300 HUNTINGTON BEACH REALTY 322 IH0P 200 EUROPA NAIL STUDIO 508 DIRTY DOG WASH 504 221 N MAIN STREET BEACH PROPERTIES LLC 221 JAN'S 501 HAVEN OF WELLNESS 315 MAIN STREET HAIR COMPANY 200 RIO MEDIA INC 101 IRENE'S STORY 21046 PACIFIC COAST MAIN MAIN MAIN STH MAIN MAIN MAIN MAIN NAIN MAIN MAIN 3RD PACIFIC COAST MAIN 5TH STH PACIFIC COAST PACIFIC COAST MAIN MAIN ORANGE PACIFIC COAST STH MAIN MAIN MAIN MAIN PACIFIC COAST MAIN PACIFIC COAST PACIFIC COAST PACIFIC COAST PACIFIC COAST PACIFIC COAST PACIFIC COAST PACIFIC COAST MAIN MAIN PACIFIC COAST MAIN MAIN MAIN MAIN MAIN MAIN 3RD MAIN MAIN PACIFIC COAST 104 208 103 A 103 E 101 105 0 105 102 1 110 170 CT-7 101 C B E 1 240 303 CT4 CT6 104 210 250 200 CT-K200 103B 100 107B 116 A C S D H-M 108 230 120 RICHARD HARLOW & ASSOCIATES 211 MAIN C OLA 21040 PACIFIC COAST 200 EQUINOX 21010 PACIFIC COAST 110&200 H & M 21054 PACIFIC COAST 100&200 CALI SHORE STORE 200 MAIN 112 IL BARONE SICILIAN STREET FOOD 21058 PACIFIC COAST 114 CAPITAL MARKETING COMPANY 117 MAIN MAIN 203 VOM FASS 21058 PACIFIC COAST 138 SUGAR CABANA 526 MAIN 101-6 SUGAR SHACK 213 MAIN KITE CONNECTION 61 MAIN TEAM DESIGN & CONSTRUCTION 221 MAIN S SHARKEEZ 211 MAIN A BRENT 0 NICHOLS DDS 305 ORANGE A SKECHERS 180 5TH 110 RIPCORD DIGITAL INC 307 3RD 202 PORCELAIN 611 6TH SUNWEST REALTY 120 PACIFIC COAST TOP DOG BARKERY 21010 PACIFIC COAST 160 MAC COSMETICS 21046 PACIFIC COAST 100 SAINT MARC PUB CAFE BAKERY & CHEESE AFFINAGE 21058 PACIFIC COAST 230 WEST OF CAMDEN 20128 PACIFIC COAST 120 THE WEARHOUSE 21034 PACIFIC COAST 108 CHERRY HILLS MARKET 21034 PACIFIC COAST 100 THE PLANTATION HAWAII 21034 PACIFIC COAST 210 TOMMY BAHAMA 21028 PACIFIC COAST 110 IPA 1031 GROUP LLC 101 MAIN 260 LAZ PARKING CALIFORNIA LLC 21010 PACIFIC COAST DIM CAPITAL PARTNERS 21058 PACIFIC COAST 220 FROSTED CUPCAKERY 21058 PACIFIC COAST 180 URBAN OUTFITTERS 21034 PACIFIC COAST 100 HOLLY AND HUDSON 21028 PACIFIC COAST 200 SURF CITY MARKET 200 MAIN 103A DR EYE -PHONE (CT) 21030 PACIFIC COAST CT-K100 7-ELEVEN STORE #35767B 301 MAIN 112 BOMB GRILL 200 MAIN 114 BOBASAUR 214 5TH 103 PERQ'S NIGHTCLUB & SPORTSBAR 117 MAIN BOGGELN & COMPANY CPA 215 MAIN 1/2 DIANES / BEACH FEVER 116-118 MAIN COACH'S MEDITTERANIAN GRILL 200 MAIN 105 HOWARD FISCHER DVM 428 MAIN 209 CORREA & ASSOCIATES 101 MAIN 220 FOREVER 21 155 5TH 141 RIP CURL SURF CENTER 155 5TH 101 TAKEYA USA CORP 214 STH 204 ACTIVE RIDE SHOP 155 STH 111 BODHI TREE VEGETARIAN CAFE 501 MAIN E BANZAI BOWLS 222 5TH SHABU ON FIRE 301 MAIN 110 ORANGE COUNTY BARBERS PARLOR 417 MAIN 102 YOR HOME REALTY 214 STH 205 KIN BOUTIQUE & GALLERY 21016 PACIFIC COAST 110 JOLYN CLOTHING COMPANY 150 5TH 100 CRAZY SHIRTS 21058 PACIFIC COAST 200 SIMMZY'S HUNTINGTON BEACH 21028 PACIFIC COAST 100 SUBWAY 300 PACIFIC COAST 106E THE AMERICAN DREAM 21058 PACIFIC COAST 130 A STREET PARTNERS 155 5TH P100 SIGNATURE PRINTING 225 5TH MERRILEE'S INC 120 5TH C110 SURFLINE 300 PACIFIC COAST 310 STARBUCKS COFFEE COMPANY #575 221 MAIN C WESTLAND BUSINESS SERVICES INC 428 MAIN 202 AVILA'S EL RANCHITO H B 318 MAIN CAPITAL INVESTMENT NETWORK INC 414 WALNUT HYATT REGENCY HB RESORT & SPA 21500 PACIFIC COAST STUDIO 37 SALON 207 5TH PACIFIC RIM TAX & ACCOUNTING 428 MAIN 201 PRESENTATION SERVICES 21500 PACIFIC COAST SANDY'S BEACH SHACK 315 PACIFIC COAST T R RANCH SERVICES LLC 214 5TH 201 W & R STUDIOS 123 MAIN 201 CB INVESTMENTS INC 300 PACIFIC COAST 301 HIRING CREDIT SPECIALISTS LLC 117 MAIN 202 DOS TOROS 221 MAIN A MAILPIX INC 221 MAIN K ACE PARKING MANAGEMENT INC 21100 PACIFIC COAST THE ICE CREAM WAY 214 5TH 102 OLD CROW SMOKEHOUSE 21022 PACIFIC COAST 230 WAYS & MEANS 21022 PACIFIC COAST 130&140 CALIFORNIA CLOTHING 123 MAIN 101 SMOCKING BIRDS BABY BOUTIQUE 21034 PACIFIC COAST 250 HEIRLOOMS AND HARDWARE 21046 PACIFIC COAST 210 THE NEXT LEVEL 117 MAIN 209 ATM GLOBAL INCORPORATED 438 MAIN 200 ALCHEMY SALON 526 MAIN 101-14 602 COFFEE HOUSE 602 PACIFIC COAST A 1 LOOK VINTAGE 217 5TH DOPE SICK USA LLC 200 MAIN 115 VANILLA BLU SALON 526 MAIN 101-15 PHOTO HOUSE INC 419 MAIN C-E Res. No. 2018-43 STATE OF CALIFORNIA COUNTY OF ORANGE ) ss: CITY OF HUNTINGTON BEACH ) I, ROBIN ESTANISLAU, the duly elected, qualified City Clerk of the City of Huntington Beach, and ex-officio Clerk of the City Council of said City, do hereby certify that the whole number of members of the City Council of the City of Huntington Beach is seven; that the foregoing resolution was passed and adopted by the affirmative vote of at least a majority of all the members of said City Council at a Regular meeting thereof held on August 20, 2018 by the following vote: AYES: Semeta, Hardy, Delgleize, Peterson NOES: Brenden ABSENT: Posey RECUSE: O'Connell City Clerk and ex-officio Clerk of the City Council of the City of Huntington Beach, California