The URL can be used to link to this page

Home My WebLink AboutCity Council - 2010-61 RESOLUTION NO 2010-61 A RESOLUTION OF THE CITY COUNCIL OF THE CITY OF HUNTINGTON BEACH DECLARING THE CITY S INTENTION TO LEVY AN ANNUAL ASSESSMENT FOR FISCAL YEAR 2010 2011 WITHIN THE HUNTINGTON BEACH DOWNTOWN BUSINESS IMPROVEMENT DISTRICT WHEREAS,the California Legislature in adopting the Parking and Business Improvement Area Law of 1989 (Streets and Highways Code §36500 et seq) found that cities are authorized to levy assessments on businesses in order to promote economic revitalization and tourism create jobs attract new businesses and prevent erosion of business districts and The California Legislature found that cities are authorized to levy assessments on businesses which benefit from those improvements and activities, and A sizeable majority of the downtown businesses within the City of Huntington Beach requested that the City Council commence proceedings under the Parking and Business Improvement Area Law of 1989 to establish a downtown business benefit area within the City of Huntington Beach and to levy a special assessment to promote tourism and tourist related events, and The City Council formed a business improvement area known as the Huntington Beach Downtown Business Improvement District (the "District ), by the passage of Ordinance No 3661 on September 7, 2004 The City is proposing to levy an assessment for fiscal year 2010-2011 pursuant to the process detailed in Streets and Highways Code §36500, et seq and The Districts Advisory Board has prepared and filed with the City Clerk an "Annual Report/Operating Budget 2009-2010 Fiscal Year to Date" and "Proposed Budget for Fiscal Year 2010- 2011 (collectively Annual Report ) and NOW THEREFORE the City Council of the City of Huntington Beach does hereby resolve as follows SECTION 1 The City Council hereby approves the Annual Report filed by the Advisory Board in the City Clerk's office attached hereto as Exhibit A and incorporated herein by this reference which includes a proposed budget for Fiscal Year 2010-2011 and a description of the improvements and activities to be provided for Fiscal Year 2010 2011 SECTION 2 To levy and collect assessments within the District area for Fiscal Year 2010 2011 as per the assessment schedule listed in Exhibit B attached hereto and incorporated herein by this reference SECTION 3 The type or types of improvements and activities proposed to be funded by the levy of assessments on businesses within the business improvement area are specified in Exhibit C attached hereto and incorporated herein by this reference Further, the improvements, if any to be acquired for the proposed business improvement area are specified in Exhibit C SECTION 4 A public hearing shall be held before the City Council on September 20 2010 at 6 00 p in or as soon thereafter as this matter may be heard in the Council Chambers of the City Hall 2000 Main Street Huntington Beach California at which time the 09 2232 001/48872 1 Resolution No 2010-61 Council will hear all interested persons for or against levying of the assessment and the furnishing of specified types of improvements or activities Protests may be made orally or in writing but if written shall be filed with the City Clerk at or before the time fixed for the hearing and contain sufficient documentation to verify business ownership and validate the particular protest Any protest pertaining to the regularity or sufficiency of the proceedings shall be in writing and shall clearly set forth the irregularity or defect to which the objection is made The City Council may waive any irregularity in the form or content of any written protest and at the public hearing may correct minor defects to the proceedings A written protest may be withdrawn to writing at any time before the conclusion of the public hearing set forth above If written protests are received by the owners of businesses within the District which will pay 50% or more of the total assessments to be levied no further proceedings to levy the proposed assessment shall be taken for a period of one year from the date of the finding of a majority protest by the City Council If the majority protest is only against the furnishing of a specified type or types of improvements or activity within the District those types of improvements or activities shall be eliminated SECTION 5 The City Clerk is hereby directed to provide notice of the public hearing by causing the this resolution of intention to be published once in a newspaper of general circulation at least seven days before the public hearing SECTION 6 Further information regarding the proposed business improvement district may be obtained at the Huntington Beach City Hall, 2000 Main Street Huntington Beach California 92648 telephone (714) 536-5542 or from the Downtown Huntington Beach Downtown Business Improvement District 315 3rd Street Suite E Huntington Beach CA 92648 (714) 536-8300 SECTION 7 The City Clerk shall mail a complete copy of this resolution of intention by first- class mail to each business owner in this area within seven days after the Council s adoption of this resolution SECTION 8 This resolution shall take effect immediately upon adoption PASSED AND ADOPTED by the City Council of the City of Huntington Beach at a regular meeting thereof held on the 16th day of August 2010 Ma or REVIE D APPROVED INITIATED AND APP OVED City nil istrator Director of Eco omic pment A OVED AS TO FORM Yity Attorn y V 10 09 2232 001/48872 2 Resolution No 2010 61 Exhibit A — Annua Report Resolution No 2010 61 + ^ r x e ~\ S ^ » \ ^ y 41 ± f / « ` z ; « « � ~ / � > + » 0'- ! , ® > 2uu,vsw20�1 r ° , 4 ® REFORIF WWW10 HS0130 ANNUAL REPORT Resolution No 2010 61 A- 0 W 10 a r `^ � Jk Hired a Marketing Consultant wise -Laws Administer and Supervise a City/ BID Downtown Maintenance Program Maintain a HID office and presence in 1113 Downtown Brand the BID logo in all evert and marketing materials Communicate to BID Stakeholders via monthly newsletter Post all BID Board meeting agendas and minutes on the 810 website at www hhdowntown cony Continue to gather information to create downtown Three-Year Business Plan Conduct quarterly BIER stakeholders Meetings & Social events Maintain an updated Downtown Business Directory 3 10IWO ID ANNUALR T -s� h M � . * �5 i �f}b,,gig Z £ c k 6f w kh Vrt A.- Y t # + s. � ! 11i F +111t i t'V t M4r. 6ti 3 p � a Apot n i town V,US OM r ��1yq.��+Yp y(�� {``{g■g■ Y�` M 5 .ice i We nts mar _t"IlWove • , p _yf. Resolution No 2010 61 Cn now T � m � chill AT me BeaC" h ff a At Q a 9 ` ■ 0 $ ` 4 1 j ] 4 OWN, ON a . 2NO-2010 HUM MNUAL R`T Resolution No 2010 61 m 0 W m s 'r L'I*ght,Of Love Partnered with Youth Shelter on the Love annual and "Taste W" a portion of the proceeds beneffing the Youth Shelter t iY � � -1 7 x Resolution No 2010 61 f r W44 r Y C T v Continue to play a key role In the "DowntownRedevelopment" Plea Strengthen strategic partnershipst other public and private economic development and marketingentities o ensure that they play a y role in the vitality of Downtown Nourish established relationships and build new ones to cross market with Plersrde event promoters 0 Expand BID events t " see, downtown t on Beach as a prime destination Resume research of Downtown Stgnage and Business Directories Explore new avenues to advocate for Downtownbusinesses Continue to partner with the City on special programs such as the Free Bike Valet Service Search for more opportunities to promote 5th Street Establish a priority for banner placement on plain St 3 S 1 1 2iF1d&-2010111108W ANNUAL REA'lJRl Resolution No 2010 61 DOW ITOWK � 14 f 7. . -1 OW N"TOWN �qt.-Mt4 BEACH PRESENTS ART ' An" Walk - It I . I * I 'm # I t t M i $ a #I i � � 4 � 1f M � a ■ i i {� # 4 � ! Resolution No 2010 61 Huntington Beach Downtown Business Improvement Distract 2010-2011 Budget Proposal (Fiscal year of October 1, 2010 through September 30, 2011) Income BID Assessments/Dues $95,000 SCN $40 000 Events $10 500 Total Income $145 500 Expenses Administration/Operational $25 300 Independent Contracting $48 000 Legal $5 000 Accounting $6 000 Marketing/Advertising $41200 Holiday Beautification $20 000 Total Expenses $145 500 *Reserves (Unbudgeted) $67 000 Income and Reserves $212 500 Resolution No 2010 61 Exhibit e ssessment Schedule Resolution No 2010 61 Downtown Business Improvement District Assessment Formula 2010-2011 Benefit Zone 1 Retail Businesses 1 000 sq ft or less $300 (Includes Nail/Haar/Skin Salons 1 001 sq ft to 2 500 sq ft $600 2 501 sq ft to 4 999 sq ft $900 5 000 sq ft or more $1 200 Restaurants 1 000 sq ft or less $300 1 001 sq ft to 2 500 sq ft $600 2 501 sq ft to 4 999 sq ft $900 5 000 sq ft or more $1 200 Hotels 20 rooms or less $180 21-50 rooms $360 51+ rooms $600 Services/Office* First Floor $240 Second floor or higher $120 Cart/Kiosk $60 Banks/ATM $600 Benefit Zone 2 Retail Businesses $300 (Includes Nail/Hair/Skin Salons Restaurants $300 Hotels 20 rooms or less $180 21-50 rooms $360 51+ rooms $600 Service/Office* First Floor $120 Second floor or higher $60 Cart/Kiosk $30 Banks/ATM $600 • Assessments Excluded for Apartments, Real Estate Agents, Non-profits, Home based businesses, and Temporary vendors • Businesses and Non-profit Organizations outside the area may join with the approval of the BID Board by paying the equivalent fee annually • Non-profit Organizations within the BID Assessment Zone can voluntarily participate by paying $30 to the Downtown BID directly Resolution No 2010 61 Exhibit C ® Business Improvement District Boundary Map Ng � \\ �� ,�.,•�+r, �� '' � qr•,.� "��!L.<w yr_'"1 ,P _ _ �� __ _ I> ,W ! 4 t%�f r y ti 5 r w Orange �'✓'%� �� cw oRve r 3MR t R t Ritll 1 A �, a t MI(o1'•yfit "` !@'� w L.tlr �tl � " � � �4� , � �. � . .� R tl•. I tltl R� fti' T •tltl w! IVol Sig w i` r f pp R ` tl A*x MWO 1, KK KIA ,tl,tl�, tl R R K,KKK RJ� tl t tl w tl + 4 d Res No 2010-61 STATE OF CALIFORNIA COUNTY OF ORANGE ) ss CITY OF HUNTINGTON BEACH ) I JOAN L FLYNN the duly elected qualified City Clerk of the City of Huntington Beach and ex-officio Clerk of the City Council of said City do hereby certify that the whole number of members of the City Council of the City of Huntington Beach is seven that the foregoing resolution was passed and adopted by the affirmative vote of at least a majority of all the members of said City Council at a regular meeting thereof held on August 16, 2010 by the following vote AYES Carchio Coerper Hardy Green Bohr Hansen NOES None ABSENT Dwyer ABSTAIN None Qalm) 63� If _ y Clerk and ex-office Clerk of the City Council of the City of Huntington Beach California