HomeMy WebLinkAboutCity Council - 2014-67 RESOLUTION NO. 2014-67,
A RESOLUTION OF THE CITY COUNCIL OF THE CITY OF
HUNTINGTON BEACH APPROVING AN ANNUAL ASSESSMENT
WITHIN THE HUNTINGTON BEACH DOWNTOWN BUSINESS
IMPROVEMENT DISTRICT FOR FISCAL YEAR 2014-2015
WHEREAS, the Parking and Business Improvement Area Law of 1989, codified
at Streets and Highways Code §36500 et seq. (the "Act") authorizes cities to establish
parking and business improvement areas for the purpose of imposing benefit assessments
on businesses for certain purposes; and
The City Council formed a business improvement area, the Huntington Beach
Downtown Business Improvement District (the "District"), by the passage of Ordinance
3661 on September 7, 2004. The City is proposing to levy an assessment for fiscal year
2014-2015 pursuant to the process detailed in Streets and Highways Code §36500, et
seq.; and
The District's Advisory Board has prepared and filed with the City Clerk a report
an "Annual Report/Operating Budget 2013-2014 Fiscal Year to Date" and "Proposed
Budget for Fiscal Year 2014-2015" (collectively, "Annual Report"); and
On August 4, 2014 , the City Council adopted a resolution
declaring its intention to levy an annual assessment for Fiscal Year 2014-2015 as
proposed by the District's Annual Report.
NOW, THEREFORE, the City Council of the City of Huntington Beach does
hereby resolve, determine and find as follows:
SECTION 1. The City Council hereby approves and adopts the Annual Report
filed by the Advisory Board in the City Clerk's office attached hereto as Exhibit A and
incorporated herein by this reference, which report includes a proposed budget for Fiscal
Year 2014-2015 and a description of the improvements and activities to be provided for
Fiscal Year 2014-2015.
SECTION 2. The City Council of the City of Huntington Beach hereby
authorizes a levy and collection of assessments within the District for fiscal year 2014-
2015 as proposed by the Annual Report. The amount of the assessment shall be as per
the assessment schedule and is to apply to all businesses in the Downtown District as
shown in Exhibit B.
SECTION 3. The assessments collected will be used to fund activities to
increase commerce in the Downtown District area.
14-4285/110716 1
Resolution No. 2014-67
SECTION 4. This resolution shall take effect on October 1, 2014
PASSED AND ADOPTED by the City Council of the City of Huntington Beach
at a regular meeting thereof held on the 2nd day of September , 2014.
ay or
REVOtManager
APPROVED: APPROVED AS TO FORM:
City Attorney V- l f
14-4285/110716 2
Exhibit "A" - Resolution No. 2014-67
HUNTINGTON BEACH DOWNTOWN
BUSINESS IMPROVEMENT DISTRICT
2014 ANNUAL REPORT
� IIVVuBVIIVIIVII � muuulltlVl[i ,�I a III
IL
I
uul,
� rl _ ��`:II ull I •'III % I ^i"W II. p.
:NI,II�tllll^— —
I
—r Ills Ir�IlllrVli ..fir, � suanmmNl,ti
IIII P� Iu 'I II I IillllE"" �9lllkr
s u I.. x
I
p. I
f
onw '-
-
a t
w
v�
I�L
��mluiuullnYlluulh
ABOUT THE
HUN TIN GTON BEACH
DOWNTOWN B I D
The Huntington Beach Downtown Business Improvement District
(HBDBID) is a SOICE, business organization formed, in 2004 by the
city council at the request of downtown merchants. Businesses
located in they dynamic Huntington Beach Downtown area are all
members of the innovative, business run Downtown Business,
Improvement District.
The HBDSID: is a public/private partnership where downtown retail,
services andl restaurants make a collective cointribution to the
maintenance, development and promotion of the downtown
district. This not for profit organization works through programs,
services and advocacy to improve the economic, social and
environmental vitality and beautification of HB Downtown. For
more information, please visit hbdowntown.com. Also connect
with Huntington Beach Downtown on:
__111Y
You
IT :1
hbdowntown.com facebook.corriMbdowntown youtube.coWuser/surkitysoul
facebook-corri/surfcitynig hts
facebook.co m/h bartwal k.
instagram.corn/bbdowntown pinterestcorriftdowntown twitter.corri/HBDowntown BID
2
HUNTINGTON BEACH
BID MAP
The HBDBID currently represents over 250 downtown business
members, and continues to increase in size with new businesses
opening each year. The boundaries of the district include the
Hyatt Regency and the Kilton Waterfront to the south, Eighth St to
the north and inland on Main St. to Palm Ave. Due to the success
of the activities of the BID's programs, it has received complete
support, in, renewal every year since 2004.
.ter r ail
�v
We are especially excited to see the steady construction and
development of our newest attraction, Pacific City, sdieduled to
open in September, 2015.
3
COMMUNITY HIGHLIGHTS
Over 250 businesses contribute to making HB Downtown a vibrant, successful
business district. The maw of our businesses areestablished favorites,
indulging our loyal locals and visitors with a wide range of choices.. Some of the
new merchants to downtown,this year include: 'Hey Saylor & Style," a darling
full serAce beauty salon,." 's Sty" can 5th Street and the Strand, offering
the latest youthful'fashlons,and`Daisy Blue' on Main Street!„ a unique boutique
filled with jewelry,art wA bus gifts.
And for dining, HB Downfom is now home toRitter's Steam Kettle Cooking,
The Irishman, andthe soon-to-open US Taco at the Strand. In addition, we are
thrilled to have a new choice beachside . BACON MANia, in the concession
location in partnership with the t Beach Resort a Hilton Hotel. And for
comfort food VAthr attitude. visitors We flocking the Watertable, a most
incredible re-ice of dining at the -diarnond Hyatt Regency Resort
Huntington Beach
PROGRAMS & SERVICES
The HBDBID works promote and enhance
the overall appeal of downtown through
its programs and services, including,
holiday beautification, street services
public safety and marketing programs. In
conjunction with the City of HB
departments of Public Works, Public
Safety, Economic Development, the HB
Art Center, the HB Chamber of Commerce
and Visit HB, HBDBID is proud of the role
it plays, in promoting HB Downtown as a
premier destination for residents and
visitors alike,
The following pages will further highlight
the programs and services key to the
continued success of HB Downtown.
7!T
.15
l _
5
HOLIDAY BEAUTIFICATION
TREE LIGHTING CEREMONY
H8 Downtown kicks off the winter holiday season with a magical Tree
Ughting celebration, Creating a center of pricle for our community, the
MD funds for holiday decor, induclirig a 18 foot tree with rotating light
display, custorn pine garland, and custom hangi:ng streamers with
wreaths. This year,to welcome Santa Claus,the BID created a wonderful
family evening, with entertinariment by the Sunshine Generation,
Huntington Beach HS APA Surf City Singers and the world famous
r r
All-American Boys Chorus. Complimentary refreshments were provided
by our BID businesses and sponsor partners- Local artists completed the
street as we waited for Santa to arrive and light the tree..
ira le
ain,
MW ACTMM-BASMNINW
Vnm tpwi ALt
!HOURS MIRACLE ON MAIN ST_
FREE
WWNTOWN PARKING Thousands of visitors stopped by the center of Main Street every
weekend and Tuesday night in December to take memorable pictures
in front of our tree. The best part is that the HB:DBID arranges for
........ Santa Claus to visit for liveconsecutive weeks, givin
g our H9 families
and friends the chance to tell Santa "r Chnstmas wishes, and pose
with Santa for no charge. The Holiday d6cor and memory making
opportunities like visiting with Santa Claus is one of the many ways the
HBDBID works toward building a center of pride for our community,
Another fun part of Miracle on Main Street for 2013., Surf City Nights
presented a very special evening for our young families with an
Enchanted Surf City Nights Princess Holiday Party- 'We also worked
with the H8 Youth Shelter to help make their annual "Light a Light of
Love' pa racle and lighting of the snowfla kes a huge success.
Finally, in December 2013, the HBD BID was very excited to partner
wM the City of HB to provide FFREE 2 Hour parking to guests
submitting a coupon. We recognize that paying for parking can be a
perceived challenge for visitors to HB Downtown and appreciate this
partnership with the City,of HB as we strive to increase visits to H5,
Downtown from our local'community during the winter months.
STREET SERVICES
CLEAN TEAM
in 2013, the HBO BID renewed its three-year
Memo of Understanding with the City of
Huntington Beach for the purpose of overseeing
our street maintenance program. administered
by BID staff, the sidewalks are beautifully
maintained by our contracted services provider,
Malco Maintenance- Day porters maintain ;'q1
cleanliness in most downtown areas except for
buildings that provide their own clearing service.
Porters are responsible for litter, trash removal,
spot mopping of sidewalks„ minter graffiti removal.
dusting storefront sills and gum removal.
POWERWASHING
The paler washing program includes steam cleaning of sidewalks or Main Street twig
a weep in peak periods and once a week in off-peak periods. In 2013 we increased our
service to include steam cleaning of sidewalks on Sth Street in addition to increasing
service during peak summer months and special events. ,alleys are steam cleaned
quarterly.
OOPMI AT ON WITH PUBLIC WOE
The BID staff interfaces with Public Works to ins ure a safe envitoninent regarding tree
trimming, sidewalk replacement and report of major graffiti cyan-up. This rnaintenan e
partnership with the city is credited for providing a cleaner, more beautiful downtown
district. In conjunction with our newly formed Beautification Committee, the BID is
working with lk Works to plan for the best landscaping and other visual
mvlNmements fbrthe downtown destination.
PUBLIC SAFETY
ADVOCACY
The BID continues to build strategic partnerships with law
enforcement and to advocate for appropriate police coverage for
daily details and special events in the downtown area, We continue
to be involved in the planning stages of city and community events
to insure down own business interests and concerns ag V
such as the Surf City Marathon, 4th of Jul and US Open of Surfin
re
represented and ad�dresd, �
_ r
AMBASSADOR PROGRAM
NTLAN In 2014, the BID, in partnership with leading restaurant owners, Visit
DOW
HB, and the City of HB, helped fund a pilot Ambassador Program for
twelve weeks beginning July 15th.
This program is designed to have a designated, high visibility person(s) to engage the pubrk
to provide information, directions or a friendly greeting. The Ambassadors are responsible for
dealing with quality of life and reporting issues. There are many issues that: can negatively
affect how people 1rtk about our City, We believe this prograrn can be effective in addressing
public safety issues while still maintaining a high regard for dignity, respect, and social
responsibility.
Our goal is to have the Ambassador actively engage all citizens residing or visiting Huntington
Beach and dernonstrating a courteous yet firm approach to downtown probes The
Ambassador will nebwo&with business owners,other security personnel and' the Huntington
Beach Police Depariumft
RESPONSIBILITY
In partnership with the HB Police Department the BID is
active in promoting and sharing information on �
responsible beverage service RBS) classes to all our
local restaurants and pubs. Thee programs are
designed to pry and recce intoxicate
underage drinking and drum dry by serving alcohol
responsibly.
MARKETING, EVENT'S
COMMUNICATIONS
When we consider our efforts in the area of marketing, events, and
communications, we have four priorities: Amk
-Give locals a reason to love and frequent' visit HB Downtown by
building their sense of community pride in the downtown
destination
-Increase awawwssof a4 live vedw events downtown
-Provide the hotel staff with the best ki form ationavailablosothw
can promote HIS Downtown
-Cultivate a *Iwant to visit lir s®rrtsoin!all victors to Orange
County
To furdw the reach of our message, the BID works closely with the
City of HB Public Information officer, the H8 Chamber of Commerm
and the staff at Visit HB. Working together with these key
organizations and others, such as the HB Art Center and the H8
International Surfing Museum, we continue to grow our visitor base
and improve business for our merchants.
In 2014,we had the unique opportunity of promoting H8 Downtown
in corOiction with special events organized by the 100 Years of
Surfing committee and the Rotary Club's Surfboards on Parade.
ON
HU:
C114
BEAC
C A L I F 0 R N I A 0"I T
4
MARKETING AND ADVE TISING
For marketing, our target audience focuses iuu" t
7kato
primarily on locals,. couples and families, � r
hotel guests, and pure visitors to Orange
County, our message highlights our unique HU1
selling position with a world famous pier,Surf D WOWN'
am
City USA, and small town charnna We reach AR: ALK
the audience through traditional and
non-traditional rnedia, press releases, and
events.
Key to marketing is building attendance at
"
the Fl8 downtown signature events:
•Surf City Nights
•Artralk try
• Chili at the Beach• 'Surf City Days
• HalloweenFest
•`free Lighting/Miracle on plain Street
The HBD BID advertising and marketing
budget is frequently supplemented by �.
co-advertising; with Surf City Nights- In Mirade
addition, it is our goal that each event
produce sponsorship orother�her revenue to , Mill L •
help pay for the specific event advertising.
0
MARKETING NG AND ADVERTISING
HtJU Fly The BID uses a multftWe of resources for
R promoting H8 Downtown, and building a
community sense of pride. One example was
our successful "Lave in the HB" promotion in
February,brua where we asked for stories from
couples who were engaged at the pier. Plus,.
in partnership with the City of l-113; we ran a
special 2 Hours Free pang promotion for
Valentine's Day, distributing vouchers to all of
our downtown businesses to give to their
customers who spent a minimum of$10M.
CROSS-MARKETING
-- - In addition to running the artisrnent in
local newspapers and on ft oower of CSC
Noel, we distributed postcards to
thousands of Surf City Marathon participants
plus hundreds of visitors to Surf City Nights.
The Valentine's promotion gained more
around when Matt Liffreing created a video
piece advertising our contest and interviewing
Mayor Harper sharing his pier proposal story.
1
MARKETING AND ADVERTISING
cur mae for advertising Prang our Wave N-ents,n v. MAK to
Wepende and Mle Lad lwm in additim to OC': : and HE Maguire-*mchus
Wv,OraNe Canty �or r rket off mar ,r lovvre C W
to Do iin OC,
Supp. s ,.- ov print ad°omsrn HE Downtown is prommed tfrutg!r ,mi
agar sor~al media avenues,sped*Facebook pages,twitter,and Instagrairr.
BED M.imes to use a signifas 90m ol ff siong dollm to- support the Ct of
Hvnbtor-Bead parks a R"a *r SANDS=Ioqui by wing a NO pack ad in the
bad a'the m4gatme area guar m bas. Ths guide is diver to%v k-
in Huntrrigtorr Bead,e�rsurinq mwe are tonnedng on a uontnuous basis with our mM
imme&e a ienre-wise residents of Huntington Beier
wit al caO to�m vAm 4 made through *uw.amsements on the Egh;tech
Auto milers Oader Board abk tD vhmsxts of commuters WAT the 43'reewarE Also.ov
are often se on HS ih SLwf City falights and in st
xm
w
qA
12
COMMUNICATION
New for 2013 -2014: To increase visibility of our
businesses in HB Downtown we spent time
working on websites:
The a"ew surfcitynight .com website
announces weekly entertainment and includes a
bloc with meaningful posts such as "5 Tips for
the ultimate farmers' Market trip" and vendor &
music spotlights. Also, to better manage ourNO 7z=z7z=
high volume of inquiries from vendors and
entertainers who want to participate in Surf City
Plights, the new website has the ability for
interested parties to apply on line.
The new and improved hbdowntown.com �
website has a clean, fresh new, look, with dozens.
of images and/or video on every event page.,
giving the web-visitor a personal, close-up look "
at the experience of being in H 6 Downtown. We
have two places on this website where our
businesses can advertise for FREE--on the home
page; where we have scrolling images of the
specials, and on the'What's Happening" page.
Another well-used function of our website is our
syllf' t-9:_ h
online directory with direct Iinks to each business _ -
website.
Also, key to communication, we send two _
newsletters monthly -� one to the BID Members,
with important information specifically for them,
and the second tto over 6000 community ernails. " °w W v
Both of these newsletters have FREE advertising
opportunities for our businesses. The
COMMunity email list is steadily growing, as we
collect addresses at every event and on our
website,.
S OCM M E D IA
HB Downtown's marketing and communication efforts includeda strong emphasis on
gaining a presence in social media. We contracted ll with Enlarge Media to set up and grow
audiences for Surf City Nights and have begun to include twitter and Instagrarn when we
post on f`a elaook.In fact, our H o ntownFacebook reach continues to grow organically
for each page, as our number Qf finds has increased oveer25 percent since last year.
The BID will continue to grow these corn unication channels with Huntington Reach fans
to Connect and engage them in the experience of HB Downtown. As we become"friend's"
with r .ore HB Downtown businesses, we share their pages and help them reach an even
wirier audience.
q^
_ N u,� I n.�I I III I� 1118NIIIIIiIIJJit�f lI
�I � .,,u III llllltitll vsfl I
I�� � ill IIII
toy ,#
"F i 1P ors
d Phetos Rievelools
14
BID SIGNATURE EVEN,r
SURF CITY NIGHTS - every Tuesday
The Tuesday night weekly 'Street Fair and Certified Farriers'
Market is a thriving, popular event for locals,visitors, and hotel
guests. A combination of wonderful year-round weather,
+ unique vendors and entertainment has made for a very
successful 2013-2014 year of Surf City Nights. Surf City Nights
is overwhelming one of the best loved activities in IHB
Downtown.
2013 Highlights
In addition to the engaging new website, other highlights
from Surf City Nights this year include presenting two fun and
entertaining Princess Parties„ visits with Santa Claus and the
Easter Bunny. and special events for Police Appreciation
Week and Public Works Department Open House. our:;
special month-bang "March Madness'event invited visitors to
follow Surf City Tights on social media for an opportunity to
shoot baskets and win great'prizes.
.n important element of Surf City Nights is that we provide a number of booth spaces
every week for the benefit of city services and local non-profit charity groups all year
round. Funding through Surf City Nights made it possible for the €ifD to participate with
a float in the 4th of July parade for the second consecutive year, The BID information
booth, with its bright yellow canopy, continues to be higMy visible and attractive. Next
to the booth is a stand displaying a variety of brochures from businesses downtown,
another way we help our businesses connect with potential customers.
s s . • s s w • . � si � N'
ors +�; s> • - • * .,r s ' t a""
.a - . � . � . t � ��ss �, +• as �• ■
• s� - +. • s a� s.
r +. • s. ..� �s s . .�- �.
s � . s � . •s■ s.� s .
w
V��I
�w d
APP
� III
...�' r'IIIIIIIilli �f A �
Mil
s
I�h
CHILI AT THE BEACHN
June 14 2014
Chili at the Beach. June 14, 2014 The 7th
Annual Chili at the Beach had all the dp hll
ingredients- to be a wildly successful
community event. Starting- with: the
spectacular backdrop of our pier and
sparking sea, we take 500 gabs of chili,
5 ,000: sampling cups, and invite 1500 dill,
people to stop by for a taste. Then,to add to
the memories, we schedule ten different � IIII hil II
III
bands to entertain throughout the day on
two different stages, street entertainers, a
kids' zone, unique gift shopping from
vendors, and an art show.
With more entries than ever before, competition of the chili and salsa tasting was stiff, and the
stomachs were filled. There is no doubt that,Chili at the Beach has become.a favorite event for
the local community. The event raised funds to support the Boys and Girls Clubs of Huntington
Valley,
SURF CITY DAYS - September 14-15, 2013
ven the heaviest of fog couldn't dampen the fun of our competitors,
spectators. and participants of the 2013 Surf City Mays weekend. Skate
board enthusiasts hung with the Old Skate events on Walnut, and then
moved over to being surf enthusiasts at the ever popular HSS and
Surfline Demo Days. Can the Mach side, our 42nd annual city surf
competition filled the front lines while the CBVA Bud-tight Volleyball
Tournament filled the back side. Also beacchside, 'crowds gathered to
cheer on their favorites in the Race to Victory Stand Up Paddle Board
,
cor'rrpetition. We'll be celebrating more athletes in 2014 as we add a
Gross Fit Challenge competition to the,oent, and work cioseiy to create
fun memories for our community wkh our 100 years of Surfing
Coffee.,.
HALLOWEEN FEST - October 31 2013 �
On Halloween, Downtown HB was transformed into HBoo Spooky
Town where little super heroes and princesses enjoyed a safe and
family-friendly festival, Tarts of treats on the streets, ai petting zoo,
pony rides, games and D) entertained nealry 12,000 guests, The Kid's
Costume contest and Gamine Howl- y-Ween contests were a big
success on The Strand whemprizes were awarded for most creative,
scariest,cutest, funniest and best duce or group.
17
OUTREACH
A key responsibility for BID board rim-ninbers and BID Manager is to actively ;reach out to all
sectors of the community. We have our own standing committees and encourage the business
owners and managers in downtown to participate at the level that works for--them.
Committees include: Surf City Nights, Events,Art Walk, Marketing, Finance,Beautif-tca6 n,and
Public Image.
Board members and the BID manager attend key City Council meetings and study sessions,
and weekly specific events committee meetings. In 2013-2014,we represented the needs and
concerns of HB Downtown on a regular basis in a number of meetings such as: Planning
Commission, Downtown Task Force, Downtown Economic Development Committee, and BID
Coordinating Meetings. We also work with the H9 Chamber of Commerce as the welcome
new business to Downtown and with many of their special events promoting business in
Huntington Beach:
In 2013-2014,the BID welcomed more students from the Ocean View HS Business Acadernyto
Downtown by coordinating field trips to local downtown businesses where we engaged in
mutually beneficial discussions regarding destination and business management. Also this
year, the BID Manager is a proud graduate of the Robert Mayer Leadership Academy, a nine
month program where members from all sectors are gathered to gain a better understanding
of the complexities of the professional and volunteer workings of our community.
CW
HUNTINGTON S CH
LEAQER 'W ACADEMY
18
BOARD OF DIRECTORS
& STAFF
The Huntington Beach Downtown Business Improvement District is governed by
nine voting Board of Directors and the non-voting Past President. The Executive
Committee is composed of 4 officers to include the President Vice-President
Secretary and Treasurer. Board Members am elected for 2 year terms and officers
serve a I year term.
EXECUTIVE COMMITTEE
Steve Daniel Steve Grabowski
President Vice-President & SCN Chair
Rocky Mountain Chocollate Factory The UPS Store
Bob Hoxsie Eron Hodges
Treasurer Secrete
Mangiamo Gelato Caffe Hyatt Regency
Huntington Beach Resort&Spa
DIRECTORS
Nicole Thompson Lori Eckman
First Bank The Strand on 5th St,
Tony Motakef Susie Smith
Shorebreak Hotel Makin' Waves Saion
-swomie VW=
Fredrs Me)dcain Cate
STAFF
Mary Ann Senske
Surf City Wights Manager
Kbity AW*1�
19
BID R-ENEW &, BUDGET
The City Council will conduct a public hearing and call to approve the BTD renewal,
budge and assessment fees for the Huntington Beach Downtown Business
Improvement District(HBDBID).
TERM:. No changes, the tem remaks at one year.
BOUNDARIES: The same with no changes.
ASSESSMENT RATES: Due to the economic clima% ft Rowd of On—ecbm f*
voted to keep the assessm4ents at the current rates.
SERVICE AND PROGRAMS: No changes, will continue to include: marketl%
special events, advocacy and maintenance.
Benefit Zane1
101 Sq kto 115W4 ft
I=24 It W mw--
jUW5q1L0rkW --
2MI aq It zD OW scL#--
&M
20 nxm a Jea
SJ.raw
Firm 1 prt ISM
CarVKXKk
i Retwl Busuvesms i(inchidm sm
Namwr/siun&mx*
t
20 room of $18D
20
STATEMENT OF OPERATIONS
FwW yar is oct*W L 2013 to Se ber 30, ZD14
ACTUAL
Bid Assessmenu&0"s
..............................
Surf City Nights Incorne
Total IncoMe 174aSO
2013-201A ACTUAL
EXPENSES
2F4150 1"5
mdeVwxlent Contracting 61
Profemlo"al Solvic"
SBAW
Ho4klay Seautific antic n
MMMON
This information has been derived from the unaudited financial statementS bY
McGinty, Knudtson and Black, LLC. A complete financial is available upon request.
For more information contact the BID office.
V
2014 - 2015
PROPOSED OPERATING GET
9W Auessments&Dues I<
ToW Income
Reserves unbds„v+r
Total Income&Rewrves= ,ISIMLI
�CI�EF
independent CoMading 70,
Professional Services 1s,
MarketInglAdvertising
Holiday S eautiftati n: 36,0100
Total Ea nses
f11 f 4r�� tlua � Y
igg EiMyJ1Ate. , !fitilr OE
-
���ll . R
a
k
rka .� " r.xdS V hxN.-tx fr -
'
� u
F r
11r I [ I art I"
# e
".t Il t e it rel nt content the .ve site,
r- ,
~- e- ,e w _ ter !�d sociai media in °mil to print adverming,
!I Alfl
`n-,h,ancr_ u N tax m�cludli i g unique vendors. b aON
-
events spedal
t k» Mal Street i I 'fit,, visitor tral,"Inc to the side
.� � Irl 11111I'I III
�~ F I IIIII III IIIII,. � I ul
r
e.
err
{
I a'
won%i
r,
n ��u w �II�111 IP114 �
Cl7° Illt�r�i'�I�� � Ili VIjlllllllgl
I�
-
�V�
Sy �
�.� �.. I 141Ir II ull 14 x I I III Ili I Vi I -
`�>r
1 I�. IIII
r.=
r
III IIII 11" �.
kr �
w=,r
j.
I'�M er.. IIII II `sue§:
IIIII
T]FILiAN K Y 0 U
The HBDBILD wishes to thank the:foHovvingcommittee Members for their service and
dedication, Each person's -contributions are essential to our united' .effcirts 16
improve o .Huntington Beach Dawntwn i -
A-RT W.A.LK CWAMITTEE SURF QTY Dxlys
C M ITIT E E
Kevin Ashford, Chain Enla'rge Media 0 M
Nate Honman, HB Art Center 'Brett Barnes, Duke's of HIS
Luanne Shoup, Resident Cindy Cross, Intl. Surfinq Museum
Susan Welffinger, BID Manaigier Mike Sheldori. HSS
Mary Anne Chock, BOD Admi I n, .A st. Ryan McLaughlan, HSS
Cindy Cross .34 the HSISM Marc Spltaleri, Victory
Brian Richmond, Victory r - ,
BUDGET COMMITTEE Kevin Ashford, E�nlarge f4ledia
Rob Kee, Ef-iiarge Media
Bob Hoxsre, k4angiamo Getatci C-affe
dank
Niccil=Thompson, I Fir.— Jay Bromun, Enlarge Media
Therese Butler, Volleyball
C
'T e H HLA AT T ii F B L,AC 11 L,or,i Eckrnan, h S-trand
Susan W!elfri: i
COMMITTEE nger- RID Manager
Nlan, Anne,Chr. ck: BIG A irt Asst
Kevin Ashf:ord, Enlarge Media
Jan Douglas,The Sharebreak Hotel
Bob Hoxsi'e, Man giarno Gelato Cjff4 V 0 L U N T EF RS
tong.Motakef
Thank you to our volunteers who devoted their
iron Hodges k fir the8110 in 204.
nme to work 1
Susan Welfiringer, BID Manacier
Mary Anne Check, BID Admin, Asst, Date %MSOP
The Boys Girls Clubs of'Huntinaton Valley
Chance Cl
SURF OTY INIGHTS
OCC Ho-spit�a-lity program
CO M,M 11"Ill E Edgar T.Oh
Stetr Daniel, Chair,,Pocky Mtn.Chocolate. Geoff Hicks (Chronic Jerky)
Bill Guppy, Pier Realty Mario Cie (Irnpq al C,erveza)
Bob Hoysie, MangJarno Gelato Gaffe HB Free Rides
Susie Smith, Makin' Waves Salon Jinx Law
Mary Ann-Senske, SCN Manager k Kies el
Susan Welf r'in ger, 8111) Manilger Matt Liffrein,
jj,�.............
IK� III II
MISSION STATEMENT'
"Thc Huntington Bicach Downtown Fauuncss I niproweinc tit Plistrlk-t
is a i organizatiott. comprised of the bLISitI%--SSCsi [Ovate d in the
downtown area, united in purpose ancl tiedicatect to th.c
itnProvement of the economic busincss environment of Downtown
Bcach related to .niarkefing, safety,, maintcnancc,
tourisn't-
parking and specialevients,
WWW,,HBDOWNTOWN.COM
Exhibit "B" - Reso. No. 2014-67
EXHIBIT B
Downtown Business Improvement District
Proposed Assessment Formula 2014-2015
, enefit Z®aye '1,. .
Retail Businesses 1,000 sq. ft or less $300
(Includes Nail/Hair/Skin
Salons
1,001 sq. ft. to 2,500 sq. ft. $600
2,501 sq. ft .to 4,999 sq ft. $900
5,000 sq. ft. or more $1,200
Restaurants 1,000 sq. ft. or less $300
1,001 sq. ft. to 2,500 sq. ft. $600
2,501 sq. ft. to 4,999 sq. ft $900
5,000 sq. ft. or more $1,200
Hotels 20 rooms or less $180
21-50 rooms $360
51+ rooms $600
Services/Office` First Floor $240
Second floor or higher $120
Cart/Kiosk $60
Banks/ATM $600
Benefit Zone 2
Retail Businesse
s $300
(Includes Nail/Hair/Skin
Salons
Restaurants $300
Hotels 20 rooms or less $180
21-50 rooms $360
51+ rooms $600
Service/Office* First Floor $120
Second floor or higher $60
Cart/Kiosk $30
Banks/ATM $600
• Assessments Excluded for Apartments, real estate agents, non-profits, home
based businesses, and temporary vendors.
• Temporary businesses (defined as business open 60 days or less) pay 50% of
yearly assessed fee rate.
• Businesses and non-profit organizations outside the area may Join with the
approval of the BID Board by paying the equivalent fee annually.
• Non-profit organizations within the BID Assessment Zone can voluntarily
participate by paying $30 to the Downtown BID directly.
Res. No. 2014-67
STATE OF CALIFORNIA
COUNTY OF ORANGE ) ss:
CITY OF HUNTINGTON BEACH )
I, JOAN L. FLYNN the duly elected, qualified City Clerk of the City of
Huntington Beach, and ex-officio Clerk of the City Council of said City, do hereby
certify that the whole number of members of the City Council of the City of
Huntington Beach is seven; that the foregoing resolution was passed and adopted
by the affirmative vote of at least a majority of all the members of said City Council
at a Regular meeting thereof held on September 2, 2014 by the following vote:
AYES: Katapodis, Hardy, Shaw, Harper, Boardman, Sullivan, Carchio
NOES: None
ABSENT: None
ABSTAIN: None
City Clerk and ex-officio Clerk of the
City Council of the City of
Huntington Beach, California