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HomeMy WebLinkAboutEconomic Development Department Update - Study Session 04-16 4/16/2012 Economic Development: What's Next? Life after February 1, 2012 April 16, 2012 What we did t® prepare The Economic Development Department was reduced by 6 full- time staff in FY 11-12,saving more than 54% in personnel costs • Adjusting duties of the Deputy City Manager • Current staff includes: Deputy Director, 2 Project Managers, Housing Services Aide and part-time Administrative Secretary riscalYear Positions Budget 7:`... s _ . . p i....s. 2008/09 15 S1,778,127 .................................................................................................................................................................................................................................................................................................................................... 2010111 12 S1,765,506 *Currently one vacancy—only 4.5 positions filled SUPPLE ENTAL COM 4oeting NO Agenda Item 4/16/2012 What ./we did The Economic Development Department enhances economic development by administering for both the City and Redevelopment Agency: • Economic Development • Real Estate o Housing • CBDG/HOME • Redevelopment We achieve these goals through: o Business attraction,expansion and retention • Assisting in developing a tourist destination-based local economy,and • Enhancing the City's stock of affordable housing using redevelopment and other resources. What we did STILL do The Economic Development Department enhances economic development by administering for beta the City and • Economic Development o Real Estate • Housing *The primary objective does not • CBDG/HOME change,the funding changes— Successor Agency we need to be more creative and flexible in our services We achieve these goals through: o Business attraction,expansion and retention • Assisting in developing a tourist destination-based local economy,and • Enhancing the City's stock of affordable housing using redevelopmen aftd other resources.* 2 4/16/2012 Current Status • Oversight Board of the Successor Agency held their first two meetings on March 26 and April S to start the "wind down" process • All previously approved DDA's, Offs and Agreements remain in effect • City will continue to report on Redevelopment Activities, Redevelopment Plan, and Affordable Housing Requirement • Essentially, only the tax increment (money) and ability to fund new projects were eliminated Impact Without the Redevelopment Agency's tax increment financing, these projects may not be developed, be downsized or take additional years prior to construction: • Pacific City • Beach/Edinger Specific Plan Implementation • Downtown Specific Plan Implementation • Inclusionary Housing 3 4/16/2012 Economic Development is still vital t® Huntington Beach What are we doing? ECONOMIC DEVELOPMENT o Ten Point Plan Implementation ® Meeting with Developers o Meeting with Retailers to attract new business o Meeting with Shopping Center owners/managers to fill vacancies o Creating marketing materials o Working with the BIDS and MVB • Corporate Sponsorship ® Working with the Chamber of Commerce © Summer/Wednesday Night Free Shuttle Program 4 4/16/2012 What are we doing? REAL ESTATE • Oversee over 700 City-owned public land and facilities o Manage 90 leases on City-owned land 0 Revenue of over $3.3 million annually ® Acquire real property needed for public right of way for Public Works projects for infrastructure • Surplus property when no longer required for maximum value • Administer new Pipeline Franchise for additional revenue O Next Franchise will net an additional$125,000 annually • Administer 13 cell tower leases ® Work with Public Works for easement,title and land ownership related issues ® Oversee appraisals and related title issues • Work on Street widening projects that may involve relocation u Including Atlanta Street Widening Projects What are we doing? HOUSING e Monitor over 30 affordable housing projects Includes both physical/on-site monitoring and financial/residual receipts monitoring ® Oversee City Inclusionary Housing Project .1 Including re-finances,subordination requests and sales • Manage Housing Rehabilitation CDBG Program o Manage Oceanview Estates,including on-going maintenance © Monitor all housing convenants 5 4/16/2012 What are we doing? CDBG/HOME o Oversee the CDBG program o HUD reports and financial draw-downs, • Sub-recipient monitoring • CPAB board process • Work with Affordable Housing Developers for HOME related housing projects o Monitor HPRP Program—final year o Monitor CDBG-R public works projects o Monitor NSP State grant program What are we doing? SUCCESSOR AGENCY o Monitoring on-going obligations (OPA's/DDA's) • Work with Finance regarding EOPS/ROPS • Respond to State Department of Finance, State Auditor- Controller and County Auditor-Controller regarding Redevelopment related items • Continue to implement Waterfront DDA/leases; Bella Terra II AHA;Pacific City;Pierside Pavillion and other development projects in process • Staff Oversight Board 6 4/16/2012 Outlook for Business and Development Business License Trends Number of New Business Licenses February 2011-February 2012 i;0 2�O 200 z 100 o Feb-ll Na,_I] Apr-11 N1,11 ]..I] J.1-11 Aq1I 1,,p-11 0d.11 N-11 D-11 1-12 1,1,12 7 4/16/2012 Construction Valuation � ) Residential, Commercial d Industrial 60,000,000 50,000,000 40,000,000 30,000,000 ®2010� 20,000,000 ®2011' ❑2012 10,000,000 S 0 Ivey 10 Point Plan Accomplishments o Awarded OCBC Inaugural"Turning Red Tape into Red Carpet"award in the Business Retention and Expansion category for creating and implementing the Ten Point Plan for Local Business o Conducted cross-training among development-related departments to educate staff about processes such as: Certificates of Occupancy;Water Quality Issues/Requirements;Fire Codes&Inspections; Building/Green Codes;Processing CLIPS with Alcohol/Entertainment o Increased local vendor preference from 1%to 5%and established a highly-efficient,and effective,online bidding system • Enhanced the film program through a partnership with the Marketing and Visitors Bureau,including a new website and an online local business directory for production companies to access 8 4/16/2012 2012-13 (GaAs • Implement items in the updated 10 Point Plan • Market Huntington Beach as the"destination of choice"for business and commercial activities • Monitor compliance with CDBG and Housing Covenants • Implement Home Funded Projects • Ensure all leases remain compliant and renew existing leases and franchise agreements as appropriate • Implement Successor Agency wind down activities Experience UB Now 9