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HomeMy WebLinkAboutPublic Hearing held 7/21/97 - Zoning Text Amendment 95-6 - S Page 2 - Council/Agency Agenda -03/10/97 (2) 2. (City Council) Long Term Debt Issuance Relative To Pier Plaza Project Construction And For City's Obligation For The County-Wide 800 Mhz Public Safety Communication Project (330.30) Communication from the Administrative Services Department dated March 5, 1997 regarding bond documents and the issuance of debt for two city projects: 1. Pier Plaza Project ($2,830,000) and 2. 800 Mhz County-Wide Public Safety Communication Project ($4,093,000); and 3. Reserve/Issuance Costs ($837,000) for a total of$7,760.00. [Discussion held and reports presented] 3. (City Council) Status Of New City Sign Code -Zoning Text Amendment No. 95- 6 (Sian Code Rewrite) (420.35) Communication from the Community Development Department dated March 5, 1997 regarding Zoning Text Amendment No. 95-6 - Sign Code Rewrite. (Status of the new City Sign Code.) [Discussion held and reports presented] COUNCIUAGENCY ADJOURNMENT: To Monday, March 17, 1997, at 5:00 p.m., in Room B-8, Civic Center, 2000 Main Street, Huntington Beach, California. CONNIE BROCKWAY,CITY CLERK City of Huntington Beach 2000 Main Street-Second Floor Huntington Beach,California 92648 536-5227 (2) A CTION AGENDA CITY COUNCIL/REDEVELOPMENT AGENCY CITY OF HUNTINGTON BEACH ADJOURNED REGULAR MEETING MONDAY, MARCH 10, 1997 6:00 P.M. - Council Chamber Civic Center, 2000 Main Street Huntington Beach, California 92648 6:00 P.M. - Council Chamber Call City Council/Redevelopment Agency Meeting To Order Roll Call: Julien, Harman, Dettloff, Bauer, Sullivan, Green, Garofalo [Present -- Julien: Absent] Public Comments 1. (City Council) Study Session - Huntington Beach Gun Range -Council Subcommittee Options Report (120.25) Communication from the Community Services Department transmitting the Huntington Beach Gun Range Options Council Subcommittee Report dated January 1997, a copy of the video report, and a matrix regarding the general plan and zoning issues associated with the Gun Range Staff will present other possible options that the Council Subcommittee may wish to pursue. Following the study session, the Council Subcommittee will again meet and formulate a recommendation to be put on a future Council agenda. Recommended Action: No action is required at the study session. It is staffs and the committee's intention to create a discussion regarding the opportunities and constraints of the various options studied by the Council Subcommittee. [Discussion held and reports presented] • Sign Code Rewrite SIGN CODE REWRITE Zoning Text Amendment No. 95-6 Council Subcommittee ♦ Formed in September, 1993 to review and recommend changes to the Sign Code ♦ Subcommittee was expanded in June, 1994 to include representatives from: ❖ HB Chamber of Commerce ❖ HB Tomorrow ❖ HB/FV Board of Realtors ❖ Huntington Center ❖Huntington Plaza (Guardian Center) -2- 3/10/97 Sign Code Rewrite Subcommittee's Objectives ♦ Review specific sign criteria for various zoning districts and City Streets ♦ Review method by which sign applications are processed in order to further streamline the City's review process ♦ Comprehensive review of existing sign criteria to determine whether adequate for business 3- i Recommended Changes ♦ Increase maximum sign height/area in commercial districts based on arterial designation in General Plan ♦ Streamline permit review process ♦ Modify restrictions on the continued use of nonconforming signs ♦ Allow commercial signs for mixed use properties on Gothard Street 3/10/97 • • Sign Code Rewrite • Recommended. Changes ♦ Delete time restriction on political signs ♦ Prohibit political signs on public property and within the public right-of-way. ♦ Other minor revisions refining the organization, language & definitions in the Chapter. -5- Planning Commission ♦ Since June 1996, Planning Commission held a series of study sessions to review and discuss Subcommittee's proposed changes. ♦ Planning Commission recommended additional changes be made which have been incorporated into the Legislative Draft. ♦ Zoning Text Amendment No. 95-6 approved by Planning Commission on January 14, 1997. ♦ Planning Commission Minority Report submitted to Council 3/10/97 Sign Code Rewrite Planning Commission Minority Report Issues ♦ Opposed to increase in height and area standards for commercial freestanding signs. ♦ Research studies not available for subcommittee or Planning Commission review. ♦ Four-fifths of the citizens on subcommittee represented business community. Planning Commission Minority Report Issues ♦ Proposed sign criteria inconsistent with General Plan. ♦ Citizens viewpoints should be considered. 3/10/97 CITY OF HUNTINGTON BEACH INTER-DEPARTMENT COMMUNICATION Fifl HUNT]NG30%BEACH TO: Honorable Mayor and City Councilmembers VIA: Michael T. Uberuaga, City Administrator �/ FROM: Melanie S. Fallon, Community Development Director'��"�//'4-` 5`— SUBJECT: ZONING TEXT AMENDMENT NO. 95-6 (SIGN CODE REWRITE) DATE: March 5, 1997 The Planning Commission has completed their review of the Sign Code and is forwarding their recommendations for City Council consideration. The approved version of the Legislative Draft is attached for your review. The draft incorporates the Planning Commission's approval with the original recommendations submitted by the Council Sign Code Subcommittee. The Planning Commission's recommended changes are denoted with an asterisk (*) in the left column. Note that the Bolded type in the draft is new language, while deleted text is denoted with a strip. A copy of the Planning Commission Staff report dated January 14, 1997 is also attached for your reference which includes a discussion on the major revisions. If you have any questions on the proposed revisions, please call me at X5632 or Wayne Carvalho of my staff at X5595. ATTACHMENTS: 1. Legislative Draft 2. Planning Commission Staff Report dated January 14, 1997 3. Exhibits v. 4. Planning Commission Staff Report dated November 26, 1996 r co 5. Memo from Economic Development dated November 4, 1996 _ r. 6. Memo from Commissioner Ed Kerins dated August 2 7, 1996 x:p 7. Excerpt from Urban Land Institute document entitled Street Graphics 8. Excerpt from American Planning Association document entitled Sign Regulation Small and Midsize Communities: A Planners Guide and A Model Ordinance 9. Article from Planning Commissioners Journal, Winter 1996-97 10. Planning Commission Minority Report dated received March 5, 1997 ccss3-10 '1 I EtCe Wotes office of the City CCerk Huntington Beach, CaCfornia 3 „ 19 7 /iL&.»tA��tz4av= - .3�/0/9 7 x: a. . ... ....... • LEGISLATIVE DRAFT i Sections: 233.02 Miens Reserved 233.0604 Permits Required 233.0906 On Site Permitted Signs 233.0408 Exempt Signs 233.2-210 Prohibited Signs 233.12 Electronic Readerboards 233.14 Readerboard Signs-Multiple Users 233.4-016 Subdivisional Directional Signs 233.18 Promotional Activity Signs 233.2620 Planned Sign Program 233.2022 Miscellaneous Signs and Provisions ��.� n4 Off Site dyeftisin. Signs 233.5824 Nonconforming Signs 23331226 Code Compliance 233.28 Definitions ' 233.02 Reserved 233.0604 Permits Required Sign permits are required for all signs, unless expressly exempted under Section 233.08. A sign permit (building permit) for a new sign or change in sign panel/face shall be obtained from the Department of Vommunity Development prior to installation. A. Sian Permit. A complete sign application shall include the following information: 1-. Two sets of fully-dimensioned plans drawn to scale. The plans shall include the following: a6. Site plan indicating the location of all proposed signs, as well as the size and location of any existing signs on the site e footage. Photographs should be submitted if available. b. Sign elevations, indicating overall square footage and letter/figure dimensions, letter style, color(indicate standard color number if applicable), materials,proposed copy and illumination method. Chapter 233 233-1 2/18/97 • LEGISLATIVE DRAFT • c-3. Dimensioned Rbuilding elevations with existing and proposed signs depicted. 24-. Property owner approvali-ag in the form of a letter or signature on t e plans, approving the proposed signs and authorizing submission of the sign application. 34. For wall signs, method of attachment; for freestanding signs, foundation plan, sign support and attachment plan. 4-. Type and method of electrical insulation devices, where applicable. 6. Ritp IR4; indiea4inq,the IAP'Atiea of a4l proposed signs, as well as the size _Y Ofion eiiisfing signs on the site and their-square feetege-. 5-7. Any design modification from the requirements of this chapter that have been approved shall be noted, and compliance with the planned sign program, limited sign permit, or gpeeia4&sign peFmit code exception shall be demonstrated. B. Planned Sign Program. Approval of a planned sign program pursuant to Section 233.260 shall be required prior to application for a sign permit for the following requests: 1. A site with five or more non-residential oesupants businesses or uses. ,a * 2. A site with fwe two or more freestanding identification signs where there is a request for a new freestanding sign. witheut authefized by a planned sign program. 3. Commercial properties with 1,300 feet or more on one street frontage requesting more freestanding signs than allowed pursuant to Section 233.06. 4. Consolidated subdivision directional signs identifying multiple projects on multiple sign panels. 65. Service stations. 6. Wall signs for second floor businesses with exterior access. Chapter 233 233-2 2/18/97 • LEGISLATIVE DRAFT • 7. Wall signs installed on a building wall not adjacent to the business suite. C. L'veeial sign Pw�Code Exception: The Zoning Administrator may grant a spesial sign pefit code exception f requests for supergraphics, three- dimensional signs, and relief from the strict application of Section 233.096. to tThe following findings "^*ea ''e'^•"and in aeeefdanee with Chapter-248. be made prior to approval of any sign code exception: 1. The sign is compatible with the character of the area and is needed€ef due to special circumstances defined by the applicant to and appr-eved by the and applicable to the property. 2. The sign will not adversely affect other signs in the area. 3. The sign will not be detrimental to properties located in the vicinity. 4. The sign will not obstruct vehicular or pedestrian traffic visibility and will not be a hazardous distraction. D. Limited Sign Permit. The owner of a sign which does not conform to the provisions of Section 233.096 may file an application for a limited sign permit to the Director for permission to change the face or copy of such sign. A limited sign permit cannot be processed for illegal signs or signs listed as prohibited in Section 233.2-2-10. The Director may approve the face change and extend a si&n's use for a time period deemed appropriate,not to exceed two (2) years. A sign permit shall be obtained prior to installation of the new sign panel/face. A cash bond in an amount determined by the Director to reflect the cost of removal based on information provided by a sign company shall be required to guarantee the sign's removal upon expiration of the limited sign permit. Approval shall be subject to the following findings: 1. Due to unique circumstances, the sign's immediate removal will result in a substantial hardship for the applicant. 2. The sign will not adversely affect other lawfully erected signs in the area. 3. The sign will not be detrimental to properties located in the vicinity. 4. The sign will be in keeping with the character of the surrounding area. 5. The sign will not obstruct vehicular or pedestrian traffic visibility and will not be a hazardous distraction. * E. Design Review Board. When authorized by the provisions of the HB O, the Design Review Board (DRB) shall review and act on the following items prior to application for a sign permit. Otherwise, the DRB shall review and render a recommendation to the appropriate decision maker (Zoning Administrator, Director, etc.) on the following items: 1. Planned Sign Programs. Chapter 233 233-3 2/18/97 • LEGISLATIVE DRAFT • 2. Electronic Readerboard Signs. 3. Signs on properties within the following areas: a. Redevelopment project areas; b. Areas subject to specific plans;c. Areas abutting or adjoining,adjqining, or within 500 feet of PS Public Semipublic) districts; d. OS-PR (Open Space-Parks and Recreation) and OS-S (Open Space-Shoreline districts); and e. Areas designated by the City Council. BY Temporary Sign Permit. The Director may issue a temporary sign permit valid for up to 30 days, if it is found that the temporary sign is necessary to establish or maintain identity until a permanent sign can be erected. Extensions of the 30 day permit may be granted at the discretion of the Director. The Director may also approve a temporary sign permit for the following * temporary signs provided the signs conform with the standards defined in Section 233.06: 1. Signs necessary to avoid a dangerous condition, including directional signs during construction. 2. Signs pertaining to a use permitted by a temporary use permit. 3. Promotional activity non-exempt signs, a maximum of 90 days per calendar year pursuant to Section 233.18. 233.4906 On Site Permitted Signs. All signs shall be governed by the following schedule, except if addressed elsewhere in this chapter. The schedule lists maximum standards for number, area, and height of allowed signs which does not necessarily ensure architectural compatibility. Therefore, in addition to the enumerated standards, consideration shall be given to building setbacks, visibility of attached signing on the site, and the proposed sign's relationship to the overall appearance of the property, to the surrounding neighborhood, and to community goals. Compatible design, simplicity,apA sign effectiveness and adherence to the objectives and policies in the Urban Design Element of the General Plan shall be used as guidelines for sign approval. Nothing in this chapter shall preclude public access signage. The Planning Commission may, in addition, from time to time adopt policies regarding sign standards. Such policies may include separate standards or provisions for specific areas of the community. Chapter 233 233-4 2/18/97 LEGISLATIVE. DRAFT A. Residential :i �.,,„..,,.:,, r +':;.: W, r..,..,.._.. �r '' 3i 3 '': r �.'�. naKFliilun►nfBa k niui}3 ',A118F �, ,' V' '3 2t',•}1',i9 � R C, WON ' 1 rq.R.PeF a.,elli i 64 . �ent+€lea6ien fn .`�f. 2.sign sepy shall he limited tR 19 imhes in height,Fiame 9C develepment only. OR One on eaGh side of OaGh street .c sq.w per-dweiiinsignsPFOPeA3 . en4fanse Wa4 Vanqmw Repw;fof wa44 ORe POF Stf@Ot ff@RtagO 6 sq.ft. 1.Copy limited to"Yaoansy,"type ef unit available,and saUFOo efiRfAFMatiAR �evelearnenis B. industrial and Nfiimed Usse Fa2k�Hlfliun3-flt4fnbeS ';'' y. y..: :.rdt' IL F .' "• :�rrlR E4 k ,k. w.. "* E '?�': y '*'. !'�^'..:..."8',^ �k.le. .'•i., i v k � i:::3 vb0.ti4u �SwY" sha,:ai5 ,wE` w'.,F:,..a. A � I l...le.1 n 22 n,. R 74t- 1.Sign sopy shal--_ to --mer er single business idenfifleatioR Only.NO multi teRant panels shall be pe—itted aGFW 50 Sq.w .. 2.F-Feestmdiag signs shall be leeated in a landseaped plantoF a minimum A-P)feet ,.:.le.than the sign itself, n Signs shall be manument type. S.Extemal illumination only. 6 A"Re standing signs nhm"1 Ayo tl.e..t.eet.,ddFO..n iRoluded on the buildtle, FAAAiAA business. 2.One nameplate may be plased at each deoF,leading dOGIE,OF OtheF eAtFaRGO fasing Channel letter sigrA AAn., Wonq.R .. S LEGISLATIVE DRAFT QC-emmer-eial -- t 9�3:aI -3 � ;� k�f1: �E AI♦ 1 C'te less than it@ ' . cn sew f n hea.as signs 8 t.fAf he Alt 7A GO-FRen S'tn•!en one ffeestanding sign may be 39 sq.ft. 7-A. 2.Bomur shall have an opaque basligmund-—and- f-Off itAMS 0 on one fikentage b—sig- 444. 3.Signs shall be!@Gated in a landseape plaRtOF a minimum of-2 feet m' fES eHe POF StFe@t frontage va net.f.he.aUS ngHS I5equaFeOS OF afs tFoatment par2agza • ..hall he_ seal aXGept if the s gFl S O ft.OF lens in height:t shall he m enumen Md laa,e S ..Aria.SigHS eS 400 A 30 0..Q c -� type,minimum 9 A bmse Placement shall a. ..{;......with iliagF..... A fE5 � than Ann A A.e.atage eaten With A Q:ee se.aa.Shall he I:..a:tAd to ee.aten OF single business:A only. Multi tenant panels ft OF FROM may Nwe ..he.. M i#W 1.....ln....e.l n s by planned sign pr9gr-aFR. G Ceendal..n addition fa.site sign. Ceee..A.,..a neapy ...shall be 1: :tad t .. F.natia... ..I. Ma..:...UM Bight: OC*AF FMAt:AA N9 h..n:.,ens Shall Mare FROM tha.a e e fFeenta.aA:.ae sign F eing eaeh frontage 6.Monument signs shall be Weated a minimum ef 200 ft.apaFt. A It A Cates e.a Deaeh & ORO PeF StMet fFentage 50 sq.ft. IAA ^! All F eesta..A:..e signs shall have then eef aAAsess:.ael..AeA On the Sign. 6n se A F s he.aaas s �e fientagge 1.6 se A per-1'..eal A F) 18KOF SigRS FaqUiFed on all sites Gensisting of 5 OF FROM . �efl�1�6aEieR OR the swag.d Aee. C:ee F sign shall exceed 1.5 2 C:eas ea.es 50 se A shall haa.e a.,opaque haskigm nd and:.ate...al:I I.....:..atie.a forsq.R.ofthe wall upon Of:..F at: ., .. iM e el..hiGh it is plaGed. peFm'tteA by Dla.a.aeA Sign Z Dlaee...e..!shall ee.a£Fagg to Diagram D • U beaus aR6Fab6Ye 6alculatien. publ'e st.eeti max.G sa A Max Inn se A .. G SigHS a Shall he s s:AeSeA a ,all signs. haan:.SISS F.....all Undo F Age PeF besiaess 8 sanapy G�@3FaAf,e-g 2 Sign shall be....:I1.....:..ateA siv Pro � o t a ..: A uu t 00 ell co P -A. LEGISLATIVE DRAFT n e ,.o �+ +; ,., Ma�bef ^.�^_^�^:•� _J^ {f � ,53j..': .... �'. .t$#� t, .': j��•3� •:..,'$ {� ':'.VOtOf�TQttCOris :3 ,t� R �3t^�' ! � s^ya..?+� .& 7 •,tt: 3 � kq { , t. ,`J Y�,' ,: ... :et','• , .::.J,m. d ..::+ .. F:,w �,..t,d'::, 3S .,.h„ 'r, it^ �,+n,,s .i:, �,.n q'y ,ft» 5 �:..;' "'k 77}} „.i .. � a �'i d.. �,}..3�•E �.....� 3.m°m a.m.-':':.�, a., ,. ,3 :�'dka .w$ :., t... .E� �fe ��, ':. .v� 96 /l p t. D..:a.e Signs..hall a lee..te.l ... 1 G A e ffam sth . fmestanding tA tsgrhod 0110 PeF eanopy eelumm 2 sq.f. 1446. . I�HF+f68tiAH W PHFHP iS1aHa 1 POW F ... he e signs shall he preh:h:te l G61HiHA ' .e.l signsanGempassed within a fuel..ufnp.hell....t be Fegulated by this or-diRaRre y 'E( •$#H miP ,v. .-,.:....... ...fin ., � �$33 .�,E f � 1 � 3J.'.., t�� •�:R ,. ':; �' ': ? fE� t^ ., y� .�...: � �i BEt10F'$�..' fE 7 .t.3 } v:�.:x m' y� }, � '� ppf Mg ,: p`p' ¢ ,.,d 3%��. .i +•,.;,.� k #; Sti `<t ir' ,- ., p,. . {��.�{.� "; 3 3 illl Wi! � ,': t° i �'a�? •;$.{R t-.;f, •.xn ':':t: '} ,; Lp F• 'tF i,'tA3 'flH ., " NEib..n Ll i 3 3d:.!� 4c '. ..�'S.. '�i?n.. 1u. ..'.'9.. ,Y+'. 1dentifiGatlAH One per site sq.32 t_ 7-4. 1 r ee ...1: sigRs..hall be . ..Jetel l.. .l e , t6: land. ea. ..J e AND � 9 ialsite 1 .q.R .. .lineal A e Ra'All, C a....l 3 .ve.rt :....signs ..shall he etbaek C A ..F. ...., e.,.,l:..e hl,la. F.e..ta...e 11 Aa... 37 regAiRg A All f.ee..te..al:..g signs shell have the...1.7.e...:....l...led.. the sign 7tt biRod with pemined sign. wag one POF site 10 c.. 4i _ AA....he:..addition t pemiaad siga- ChapteF Ila sm Y Q� a A `a s, E aM w m�� LEGISLATIVE DRAFT A. COMMERCIAL DISTRICTS 1. FREESTANDING SIGNS F-X €M AM LOT STREET TI'1'ENUIVIBEROF 1VIAXIMUM1VlIAIMUIVI .FRONTAGE (see D,agramCa} SIGNS SICNHEIGHT `SIGNARE a. Interior lots Principal,Major or One 10 ft. 50 sq.ft. with less than Primary Arterial +5 ft.for Bonus sign +25 sq.ft.for Bonus 200 feet of Secondary Arterial One 7 ft. 50 sq.ft. street frontage +1 ft.for Bonus sign +25 sq.ft.for Bonus b. Interior lots Principal,Major or One 15 ft. 70 sq.ft. with min.200 feet Primary Arterial +5 ft.for Bonus sign +30 sq.ft.for Bonus but less than 400 feet Secondary Arterial One 10 ft. 70 sq.ft. of street frontage +5 ft.for Bonus sign +30 sq.ft.for Bonus C. Corner lots with Principal,Major or One per 7 ft. 30 sq.ft. the greatest Primary Arterial street frontage +3 ft.for Bonus sign +15 sq.ft.for Bonus street frontage Secondary Arterial One per 7 ft. 30 sq.ft. less than 400 feet street frontage +1 ft.for Bonus sign +15 sq.ft.for Bonus d. Interior lots with min. Principal,Major or One primary(P) 20 ft.(P) 100 sq.ft.(P) 400 feet of frontage Primary Arterial and two secondary(S) +5 ft.for(P)Bonus sign +25 sq.ft.(P)Bonus AND signs per street 7 ft.(S) 30 sq.ft.(S) Corner lots with Secondary Arterial One primary(P) 15 ft.(P) 100 sq.ft.(P) min.400 feet on one and two secondary(S) +5 ft.for(P)Bonus sign +20 sq.ft.(P)Bonus street frontage signs per street 7 ft.(S) 30 sq.ft.(S) e. Regional Mall One per street frontage 25 ft. 100 sq.ft. Identification Sign One freeway sign 25 ft.above freeway 200 sq.ft. 1. Bonus signs(B)shall have an opaque background,internal illumination for items of information only. 2. Multi-tenant panels are permitted provided the panels are minimum ten(10)inches in height,with a minimum six(6) inch letter height. They shall be restricted to one uniform background color and two colors for the sign copy,with the exception that the Center Identification may have a separate background color. Sign copies shall be limited to the * company name or one generic item of information. Major tenant identification shall be encouraged by being placed on the largest panel. 3. Secondary signs(S)are in addition to the Primary(P)sign. Secondary sign copy shall be limited to business identification only. 4. Street addresses shall be included on all freestanding signs with minimum six(6)inch numerals. OTHER LOCATIONAL CRITERIA FOR FREESTANDING COMMERCIAL SIGNS 1. No business shall have more than one freestanding sign facing each frontage. 2. Freestanding signs on the same site shall be located a minimum of 150 feet apart unless approved by a planned sign program. 3. A freestanding sign shall not be permitted in an area between the building and right-of-way when that portion of the building is located at the minimum setback. 4. Signs shall be located in a landscape planter a minimum of 2 feet wider than the sign itself. Square poles or other architectural treatment shall be required,except if the sign is 8 feet or less in height,it shall be of monument type,with a minimum 2 foot base. Placement shall conform with Diagram A. 5. No freestanding sign shall be located along a local street. Chapter 233 233-10 2/18/97 LEGISLATIVE DRAFT A. COMMERCIAL DISTRICTS (CONTINUED) 2. WALL SIGNS * MAXIMUM 1VI0XIMUMSIGN :SITE CitITERIA W,- -TYPE ;NUMBER — M =AREA Y OTHER STANDARDS r_ . 1. Channel letter signs required on all sites Individual Business wall One per street 1.5 sq.ft per linear ft. consisting of 5 or more uses. Identification or parking lot of business frontage. frontage for 2. Signs over 50 sq.ft.shall have an opaque each separate Channel letter signs: background and internal illumination for business on the 15% bonus after items of information only. ground floor. above calculation. 3. Multi-business consolidated wall signs shall Signs for Business<50,000 sa.ft be permitted provided the signs do not second floor Max.total=200 sq.ft.* exceed the allowable sign area. businesses with exterior access Business 50.000+sq.ft. 4. Placement shall conform to Diagram B. may be No Max.* permitted by 5. One nameplate may be placed at each door, Planned Sign *No sign shall exceed loading dock,or other entrance facing a Program 200 sq.ft.or 1.5 sq.ft. public street; max.6 sq.ft. per linear ft.of the wall upon which it is 6. Signs on projecting canopies/awnings shall placed. be considered wall signs. 7. Raceways shall only be permitted when unable to place electrical components within wall/parapet. Under One per 8 sq.ft. 1. Canopy signs shall be attached canopy business perpendicular to the building face, centered above the store entrance or lease length. 2. Minimum 8 ft.ground clearance. 3. Signs shall not be illuminated. 3. CHANGEABLE COPY SIGNS WMAXIMUM , MAXIMUMS MAXIlVIUM _ . SITE CRITERIA TYPE NUMBERS SIGN AREA y= HEIGHT OTHER_STANDARDS .E __ Hotel with Us One per site 30%of See To be.combined with convention facility allowable Us A.1.Freestanding permitted sign. area Signs(a-d)above Live entertainment Us One per site 30%of See To be combined with allowable Us A.1.Freestanding permitted sign. area Signs(a-d)above Tenant Directory f/s One per site 30 sq.ft. 7 ft. Low intensity illumination,oriented toward pedestrians and motorists on site. Min.30 ft. from exterior property lines, and 25 ft.from other freestanding signs. Menu Board Us or One per drive- 10 sq.ft. 7 ft. May be in addition to permitted wall thru lane I I I sign. Electronic Readerboards (See Sections 233.12 and 233.14 for specifications) Chapter 233 233-11 2/18/97 •I LEGISLATIVE DRAFT* B. INDUSTRIAL DISTRICTS 1. FREESTANDING SIGNS �M.AXIMUM� �" . SITE 'MAXIMUM MAXImum SIGNS SIGNS , OTHER STAN AXRDS "CRITERIA NUMBER AREA HEIGHT - wa Industrial/ One business Under 1 acre: 7 ft. 1.Sign copy shall be limited to center or Mixed Uses identification sign per 32 sq.ft single business identification only. No site multi-tenant panels shall be permitted. Industrial centers over 1 acre: 2.Freestanding signs shall conform to 50 sq.ft. Diagram A,and shall be located'in a landscaped planter a minimum of 2 feet wider than the sign itself. 3.All freestanding signs shall have the street address included on the sign. 4.Signs shall be monument type. Mixed Use One per street Under 1 acre: 10 ft. 1.Multi-tenant panels are permitted businesses with frontage 32 sq.ft provided the panels are minimum frontages on 10 inches in height with minimum Gothard Street Industrial centers 6 inch high letters. They shall be over 1 acre: restricted to one uniform background 50 sq.ft. color and two colors for the sign copy, with the exception that the Center Identification may have a separate background color. Sign copies shall be limited to the company name or one generic item of information. 2.Major tenant identification shall be encouraged by being placed on the largest panel. 3.Signs eight(8)feet or less shall be monument type. 2. WALL SIGNS �xlMu SITE MAXIMUM MAXIMUM SIGNSIGNS - OTHERXSTANDARDS M CRITERIA NUMBER u LL AREA HEIGHT All Industrial/ One per street or 1 sq.ft.per linear ft. Below roofline 1.One nameplate may be placed at each Mixed Uses parking lot frontage of building frontage. door,loading dock,or other entrance for each separate facing a public street; max.6 sq.ft. business. Channel letter signs receive a 10%bonus 2.Raceways shall only be permitted when after the above unable to place electrical components calculation. within wall/parapet. Max.100 sq.ft.per business for all wall signs. Chapter 233 233-12 2/18/97 • LEGISLATIVE DRAFT• C. RESIDENTIAL SLTE TYPE MAXIMUM MAX IIYIUIVI MTHE MAXIMU OR STANDARDS CRITERIA NUMBER SIGNAREr� Neighborhood Vs I per street 1 sq.ft.per unit, 6 ft. 1.Signs shall be affixed to perimeter Identification entrance max.50 sq.ft. wall or placed within a landscaped planter. OR 2.Sign copy shall be limited to 18 inches in height,name of development only. wall One on each 0.5 sq.ft.per unit, 3.Freestanding signs shall be setback side of each max.25 sq.ft. 20 feet from any interior property street entrance line. Placement shall conform to Diagram A. Vacancy Signs wall One per street 6 sq.ft. Below roofline 1.Copy limited to"vacancy,"type of for multi-family frontage unit available,and source of developments information. D. CHURCHES, AND SCHOOLS, AND COMMERCIAL RECREATIONAL USES WITHIN PUBLIC PARKS SITE TYPE ' MAXIMUM MAXIMUM MAXIMUM F OTHER STANDARDS —k , �m CRITERIA NUMBER SIGN AREi k SIGN HEIGHTS = . . _._a rs Identification Us One per site 32 sq.ft. 7 ft. 1.Freestanding signs shall be completely located within a AND landscaped planter. wall One per site 1 sq.ft.per linear Below roofline 2.Signs shall be monument type. ft.of bldg.frontage Max.32 sq.ft. 3.Freestanding signs shall be setback 5 ft.from any interior property line. 4.All freestanding signs shall have the address included on the sign. 5.Raceways shall only be permitted when unable to place electrical components within wall/parapet. Changeable Vs One per site 30%of allowable 7 ft. To be combined with permitted sign. Copy Vs area wall One per site 10 sq.ft. May be in addition to permitted sign. Chapter 233 233-13 2/18/97 LEGISLATIVE DRAFT E. SERVICE STATIONS SITE TYPEMAXIMUM MAXIMUM SIGN MAX OTI3ER STANDARDS CRITERIANUMBER - AREA SIGN v '' W �IEIGHT Business Us One per site Alternative A: 7 ft. 1.Service Stations with Identification 20 sq.ft.if sign contains convenience markets shall use only identification and no Alternative A. changeable copy panels for pricing. 2.Freestanding signs shall be located in a landscaped OR planter a minimum of 2 feet wider than the.sign itself. Alternative B• 50 sq.ft.if price 3.Signs shall be monument type. information is incorporated on sign. Sign 4.All freestanding signs shall shall contain panels for fuel have the address included on price only. No detached the sign. price signs shall be located elsewhere on the site. wall one per street 1 sq.ft.per linear foot of Below 1.Internal illumination or frontage building frontage roofline channel letters only. and/or 2.If canopy fascia signs are used canopy one per street 10 sq.ft. for business ID,no wall signs frontage shall be permitted on bldg. 3.Max.letter height for fascia signs shall be 75%of fascia width. 4.If canopy fascia signs are not provided,a logo may be permitted on each side of canopy column connector (spandrel)in addition to wall signs. Fuel Price Vs One per street 12 sq.ft. 6 ft. 1.Price signs shall advertise fuel and Credit frontage in prices only and no other information conjunction with product available. Alternative A sign.. 2.Freestanding signs shall be Price signs shall be completely located within a located a minimum 15 landscaped planter. ft.from other freestanding signs. Pumo Attached One per canopy 2 sq.ft. 10 ft. 1.No other signs shall be Instructions to pump column. permitted on the canopy or or island column except as specified. Identification column 2.Point of purchase signs shall be prohibited. 3.State or Federal government required signs encompassed within a fuel pump shall not be regulated by this ordinance. Chapter 233 233-14 2/18/97 LEGISLATIVE DRAFT• F. PERMITTED IN ALL DISTRICTS SITE CRITERIA TYPE MAXIMUM m-MAXIM.U......M MIMUM OTFIER STANDARDS j = - . SIGN-HEIGHT a =:xW� ... Building wall One per building 3 sq.ft.per foot Shall be placed 1.Such sign shall be in addition identification for frontage of Bldg.Height within top 25 ft. to that which is permitted buildings over 100 ft. of bldg. elsewhere in this article. in height 2.Raceways shall only be permitted when unable to place electrical components within wall/parapet. Promotional Activity Signs (See Section 233.18 for specifications) Real Estate 1.Real estate signs shall be removed immediately after sale -Residential One per site 8 sq.ft. 6 ft. or lease,which shall be defined Districts as the close of escrow. Vs -Commercial Office One per site 20 sq.ft. 10 ft. 2.Signs shall not be attached to Districts OR the perimeter walls of residential communities or -Commercial/ wall create any hazards for traffic Industrial One per site 30 sq.ft. 12 ft. or pedestrians. Districts -Miscellaneous/ All other Districts One per site 20 sq.ft. 10 ft. Open House Signs Vs One Sign 6 sq.ft. 4 ft. 1.Open house signs and flags and Real Estate Flags may be displayed only during Three flags per site 2.5 sq.ft. 6 ft. daylight hours and when the property is available for inspection. 2.Open house signs may only be placed at the immediate points of access to a residential subdivision from an arterial. Placement shall be in the parkway only and not in street medians or dividers. Chapter 233 233-15 2/18/97 LEGISLATIVE DRAFT• 233.0408 Exempt Signs Signs exempt from the sign permit requirements of this chapter include: A. Corner stones, including names of buildings, dates of erection, and citations that are made an integral part of the structure. B. Credit card,trading stamp, or trade association signs not exceeding 0.5 square feet each. C. Governmental flags of any governmental agency not used for commercial promotional purposes. D. Neighborhood Watch signs. E. Notices posted by a utility or other quasi-public agent in the performance of a public duty or by any person giving due legal notice. F. Official notices of any court,public body or officer. - G. Oil operations signs consistent with Title 15 of the Municipal Code. H. One construction sign per street frontage with a maximum sign area of 32 square feet located on a construction site during the course of construction. Removal is required prior to issuance of a certificate of occupancy or final inspection, whichever comes first. I. One name plate, not over six(6) square feet in area, displaying the name and/or profession of the occupant of the building and/or the address, may be placed at each door, loading dock, or other entrance facing a public street. J. On-premise parking and other directional signs, not exceeding one double-faced sign per entrance, not exceeding two (2) square feet in area and four(4) feet in height. Such signs shall not include business identification,product, or logo. K. Open house signs, not to exceed six (6) square feet and four(4) feet in height, may be displayed adjacent to the entrance of a property for sale or rent during daylight hours when the property is open for inspection. * L. Pennants corresponding to a City sponsored event or theme. The pennants shall be on light standards located on private property, a maximum of 30 square feet per pennant, with a minimum eight (8) foot clearance from the ground. Written text shall be restricted to the name and dates of the event. Pennants shall be removed within five (5) working days upon the completion of the event. * M. Political campaign signs which do not pose a traffic or safety hazard, are fie+ or-eras fner-e than 4 5 days prior-to or-femain more than 15 Ela�,s after- an eleetion, and have been granted permission of the property owner for display. N. Promotional Activity Signs for Vehicle Sales Dealerships provided they comply with the provisions set forth in Section 233.18 G. Chapter 233 233-16 2/18/97 • LEGISLATIVE DRAFT• LO. Public transit seating signs and public information, directional, and warning signs erected by a public agency. P. Real estate signs provided they comply with the provisions set forth in Section 233.06 F. MQ. Signs manufactured as a standard, integral part of a mass-produced product accessory to a commercial or public or semi-public use, including telephone booths, vending machines, automated teller machines, and gasoline pumps. NR. Signs within a building not visible from a public street and window si ns not exceeding 20 percent of the visible area of a window(50% during December). No window sign shall be displayed above the second story. S. Signs required by the Americans with Disabilities Act (ADA). OT. Street address numerals. PU. No-trespassing signs posted a minimum of 100 feet apart. 233.10 Prohibited Signs A. Canvas signs, banners,pennants, streamers, balloons or other tem orary signs except asyrovided in Sections 233.08 (Exempt Signs), 233.4-016 (4ubdivision Directional Signs) or 233.18 (Promotional Activity Signs). B. Mobile, A-frame, and portable signs and those of a similar nature which are not permanently attached to the ground or building except as provided in Sections 233.18 or 233.20. C. Roof signs. D. Signs which resemble any official marker erected by the city, state, or any governmental agency, or which,by reason of position, shape, color or illumination would conflict with the proper functioning of any traffic sign or signal or would be a hazard to vehicular or pedestrian traffic. E. Signs which produce odor, sound, smoke, fire or other such emissions. F. Flashing, moving,pulsating, or intermittently lighted signs, mechanical movement signs, including searchlights, except electronic readerboards and public service signs such as those for time and temperature. G. Animals or human beings, live or simulated, utilized as signs. H. Projecting signs, except canopy or awning signs and under-canopy signs, subject to subsections 23�s8-(D) 233.U6(A) and 239-08(E) 233.06(E). I. Signs which constitute a nuisance or hazard due to their intensity of light. J. Signs visible from and within 100 feet of an R district which are illuminated between the hours of 10 PM and 7 AM unless they identify an establishment open for business during those hours. Chapter 233 233-17 2/18/97 LEGISLATIVE DRAFT 3K. Off-premises signs, including billboards or advertising structures installed for the purpose of advertising a project, subject or business unrelated to the premises upon which the sign is located, except subdivision directional signs and multiple user electronic readerboards. KL. Abandoned signs and $signs which no longer identify a bona fide business conducted on the premises. Such signs shall be removed by the property owner within 60 days of the business' closing date. The sign panel may be turned over (blank side out) if the sign complies with code. * LM. Signs on any public property, including signs affixed to utility poles, or projecting onto the public right-of-way, except pelitieal signs and for those required by law. This section shall not prohibit the placement of advertising panels on public service items including, but not limited to, trash receptacles, bicycle racks, bus benches, transit shelters, and telephone booths, within public rights-of-way or in publicly-operated beaches or parks provided such items are placed in accord with an agreement granted by the City Council. MN. Vehicle signs, signs affixed to automobiles, trucks,trailers or other vehicles on public or private property for the basic purpose of advertising, identifying or providing direction to a use or activity not related to the lawful use of the vehicle for delivering merchandise or rendering service. Any such vehicle signs which have as their primary purpose to serve as a non-moving or moving display are prohibited. 233.12 Electronic Readerboards. Electronic readerboards may be permitted subject to the review by the Design Review Board, and approval of a conditional use permit by the Planning Commission. planned sign program, approval of the Design Review Bee&d, and the following requirements. A. Required Findings: Prior to approving a conditional use permit to allow an electronic readerboard sign,the Planning Commission shall make the following findings: 1. The proposed electronic readerboard sign conforms with the standards and criteria as set forth in this chapter; 2. The proposed electronic readerboard sign is compatible with other signs on the site and in the vicinity; 3. The proposed electronic readerboard sign will not adversely impact traffic circulation in adjacent rights-of-way or create a hazard to vehicular or pedestrian traffic; and 4. The proposed electronic readerboard sign shall not have adverse visual impacts on adjoining commercial and/or residential neighborhoods. B. Readerboard Sign Criteria:. 1. Electronic readerboards may be freestanding or wall type signs. 2. The maximum number of electronic readerboards shall be one per site. Chapter 233 233-18 2/18/97 • LEGISLATIVE DRAFT 3. The maximum sign area shall be 115 square feet; 90 square feet for message center; and 25 square feet for other information. 4. The maximum height of an freestanding electronic readerboard sign shall be 25 feet. 5. The electronic readerboard shall have cylinders, a shade screen and a photocell for reducing the intensity of lighting at night. 6. The maximum measurable light output of the electronic readerboard shall not exceed 50 foot-candles at any property line. C. Location Requirements: 1. Electronic readerboards shall only be allowed enAy on parcels abutting a freeway and on parcels abutting Beach Boulevard, excluding the portion along Beach Boulevard designated as a landscape corridor south of Adams to Pacific Coast Highway. 2. Minimum lot frontage: 200 feet. 3. Minimum,distance between electronic readerboards: 150 feet. 4. Minimum distance to any residence: 150 feet. D. Other Standards: 1. Where a site has an electronic readerboard, temporary banners, balloons, flags, etc., shall be permitted a maximum of 15 days per calendar year. 2. Hours of operation: 6:30 a.m. to 10:30 p.m. At least 10 percent of the message time, or any percentage deemed necessary by the City for emergency conditions, shall be used for public service announcements. 3. Messages in an electronic readerboard shall be no faster than one message every four seconds, and the minimum interval between messages shall be at least one second. Continuous motion of messages is not permitted. 4. Light intensity changes (other than between day and night uses) are not permitted. 5. In addition to the electronic readerboard sign, one monument sign, maximum of seven(7) feet in height and a maximum fifty.(50) square feet in sign area, may be permitted and all other signage shall be brought into conformance with this chapter. Chapter 233 233-19 2/18/97 LEGISLATIVE DRAFT 233.14 Readerboard Signs -Multiple Users Off site electronic readerboard signs may be permitted subject to the conditional use permit approval by the Planning Commission. Approval of electronic readerboard signs shall be subject to the following: A. Required Findings: Prior to approving a conditional use permit to allow a multiple user electronic readerboard sign, the Planning Commission shall make the following findings: 1. The proposed electronic readerboard sign conforms with the standards and criteria as set forth in the Huntington Beach Zoning and Subdivision Ordinance Ge&; 2. The proposed electronic readerboard sign will not adversely impact traffic circulation in adjacent right-of-way or create a hazard to vehicle or pedestrian traffic. The sign sha-11 be disc-An-,.we „f 600 feet fief reside afeas. B. Do ;,�o-' Sim Multiple User Readerboard Sign Criteria: 1. Multiple user electronic readerboard signs may be located at a site which is not the location of any of the parties using the sign for advertising. 2. Multiple user electronic readerboard shall be freestanding. 3. The maximum sign area shall be twelve hundred(1200) square feet. 4. The maximum height of a multiple user readerboard sign shall be eighty-five (85) feet. 5. The multiple user readerboard shall have cylinders or directional incandescent lamps and have a shade screen or louver system, a shade screen and a photocell for reducing the intensity of lighting at night. C. Lighting Standards: 1. The maximum night time light intensity and illuminance shall conform to the following: MAXIMUM NIGHT TIME INTENSITY Height from Ground 5 10 20 30 50 70 85 in feet Maximum Intensity 125, 130, 145, 170, 250, 370, 490, x 1000 lumens No ow Wo Wo ow No 998 Chapter 233 233-20 2/18/97 i LEGISLATIVE DRAFT* MAXIMUM NIGHT TIME ILLUMINANCE Land Use at Receptor Site Residential Commercial Other Maximum Illuminance 0.3 2.0 1.0 foot-candles The maximum night time illuminance shall be measured at the receptor site, at ground level, by a direct reading,portable light meter. Measurements shall not be made within one hour after sunset or before sunrise. 2. Illuminance shall be determined by the difference between a reading taken with the sign on and another reading taken within three (3) minutes with the sign off. 3. An illuminance chart shall be prepared by a licensed engineer and submitted to the Director for approval prior to installation. Conformance with this ordinance shall be verified by actual measurements made, as specified herein, after installation. The method of measurement and results shall be subject to approval of the Director. D. Location Requirements: 1. A multiple user reader board shall be located no farther than two hundred (200) feet from a freeway. 2. The minimum distance between multiple user reader boards shall be one thousand(1,000) feet. 3. The sign shall be a minimum distance of 600 feet from residential properties. E. Other Standards: 1. No off site electronic reader board will be permitted except for multiple users. 2. At least twenty (20%) of the message time, or any percentage deemed necessary by the City for emergency conditions shall be used for public service announcements. 3. Messages in a multiple user sign shall be no faster than one message every four(4) seconds and the minimum interval between messages shall be at least one second. 4. Light intensity changes (other than between day and night uses) are not permitted. Chapter 233 233-21 2/18/97 • LEGISLATIVE DRAFT* 2334016 Subdivision Directional Signs. Subdivision directional signs, shall contain only the name of a development, the developer, price information, and directional information for land development projects located within the City. No land development project shall be permitted more than six off-site subdivision directional signs, and approval for such signs shall be subject to the following standards: A. Location requirements: 1. Signs shall not be located within any public right-of-way or on any property developed with residential uses other than that of the subdivision identified. 2. Signs located on the same side of the street shall be a minimum of 600 feet from any other subdivision directional sign except a sign may be permitted on each corner of the intersection of arterial highways. 3. Maximum area and height: a. 64 square feet in area and 15 feet high provided there is a minimum 50 foot distance from any adjacent developed property. b. 32 square feet in area and 8 feet high provided there is a minimum 25 foot distance from any adjacent developed property. B. Permit expiration: Permits issued for subdivision directional signs shall expire either one year from the date of issuance or on the date 90 percent of the project's units have all been sold, leased, or rented for the first time, whichever is sooner. Annual renewals may be granted for such time as units still exist for sale; however, no more than one directional sign is allowed after 90 percent of the units are sold, leased or rented. C. Street widening: When a sign conflicts with street widening or construction, it shall be removed upon written notice at no cost to any public agency. D. Required bond: Prior to the issuance of a building permit, the applicant shall file a cash bond in an amount set by resolution of the City Council. The full bond amount shall be refunded if the sign structure is removed and the site restored to its original condition within 15 days after the expiration of the permit. If the sign structure is not removed,the City shall remove the sign and its supporting structure with the cost deducted from the cash bond, and any remainder refunded. 233 111-- ,,.,boil., A40ix,,,. eH4 A. Signs visible ffem md Nk4thia 100 feet of an R dist-r-iot sh—All-ifiet be i-1-1-lifflinated between 10 p.m. and 7. a.m. unless they identify an establisIffnent open-&0 F h-11 s i 4-;-A-s--18 d H f i H g t h 0 s e heufs. sign,illumination of a sign shall be pefmit4ed, eiEeept a time or-temper-atwe eahapter-. Flashing or-stfebeseepie lights or- Chapter 233 233-22 2/18/97 • LEGISLATIVE DRAFT 233.18 Promotional Activity Signs A. Promotional activity signs may be placed on a site subject to the approval of the Director, provided that temporary signs comply with this section, and do not create safety hazards or block signs identifying adjoining establishments. B. A temporary sign permit for promotional activity banners,.pennant or pennants, unless otherwise specified, shall be valid for eiAy a maximum of ninety (90) days in any calendar year and shall not be renewable. C. A promotional activity banner or banners shall not exceed one square foot of banner area for each linear foot of building frontage and in no case shall flet the total banner area exceed 100 square feet,4ffli heavo..:S less Pennants shall be limited to a maximum of one square foot for each pennant. P. A te _R peFmit for-a peaaaM or-peaaafAs shall be limited to ainety (90) days per eaiendar-year-and shall not be renewable.Peaa�ms shall be. to not fRor—e ED. A temporary sign permit for grand opening promotional activities shall be allowed for ninety (90) days, and the permit is not renewable. A promotional activity banner, as permitted above, i-„ SSeae,*iAH '-3-3.1 8 A. shall not be affected by the issuance of a grand opening sign permit during the same calendar year. The size of a grand opening banner shall not exceed the size specified in Section 233.18 C. EE. Promotional signs shall not be in a condition of disrepair. Disrepair shall include torn, faded or sagging signs. GF. Sites with electronic readerboards shall be permitted to have promotional activity signs displayed a maximum of fifteen(15) days per calendar year. 14G. Vehicle sales businesses on Beach Boulevard shall be exempt from these limitations on promotional activity signs hilt shall provided they comply with the following: 1. Eighteen inch(18") non-metallic helium balloons and large non-metallic inflatables may be displayed on the weekends (Friday 9:00 AM through Sunday 12:00 Midnight), provided they do not project over the public right- of-way. 2. The.use of large int4atables (larger.than eighteen inehes (18") in diameter-sha4l h-e te- -A HH—aximum of twelve (12) weekends per-ea4efidar-yeaf, shall be 32. Automobile dealerships on Beach Boulevard shall be permitted to display flags, pennants, banners and car-top signs throughout the year. H. Vehicle sales businesses on Beach Boulevard shall obtain a temporary sign permit for the use of large displays and inflatables largger than eighteen inches (18") in diameter. The displays and inflatables shall be affixed directlyy to the ground or roof of a building; the displays and inflatables shall not be elevated.up in the air. The displays and inflatables shall be limited to a maximum of twelve (12) weekends per calendar year. Chapter 233 233-23 2/18/97 LEGISLATIVE DRAFT 0 Off Site AdveFtiSiRg SigHO Off site adve4isia- Pt multiple usef e4eaet-F-AfflHie r-eader-beafds are not peFmit4ed within the to a r-eleeation agreement between the City and the sign istefA with Seetion 5 4 12 of the 233.20 Planned Sign Program Applanned sign program shall be submitted to the Director when required by Section 233.0vv 233.04 B. Such plan must program shall be reviewed by the Design Review Board and approved by the Director prior to issuance of any permit for signs. The purpose of the planned sign program is to encourage coordinated and quality sign design as well as to permit more flexible sign standards for commercial and industrial centers. The standards of Section 233.08 233.06 shall be used as a guide in the design of a planned sign program. The property owner shall designate a person or firm as the primary liaison with the City for the purpose of submitting sign permit requests in conformance with the approved planned sign program. A. Planned sign program applications shall be submitted to the Planning Division and shall include the following: 1. . A site plan, drawn to scale, depicting delineating the precise locations of all buildings and signs; 2. Drawings and/or sketches indicating the exterior surface details of all buildings on the site on which wall signs, directory signs, or projecting signs are proposed; 3. Written text describing the specific sign criteria for the property. The program shall, at minimum, include provisions regulating sign height, area, sign type, colors, design and location. -4. A statement of the reasons for any requested modifications to the provisions or standards of this chapter; and 45. The name, address, and telephone number of the person or firm responsible for administering the planned sign program. * B. A planned sign program may include more than one freestanding sign per parcel or other deviations from the standards of this chapter,provided that the total sign area does not exceed the area otherwise permitted by Section 233.08 233.06 by more than 10 percent, or by 30% for multiple automobile franchises occupying the same lot, and commercial businesses with 50,000 square feet or more of floor area. In approving a planned sign program, the Director shall find: Chapter 233 233-24 2/18/97 • LEGISLATIVE DRAFT 1. That the proposed signs are compatible with the style or character of existing improvements on the site and are well-related to each other, reflecting a common theme and design style. C. The Director may require any reasonable conditions necessary to carry out the intent of the planned sign program rv"kement. For developments with existing signs, a schedule or phasing plan for bringing such signs into conformance with the planned sign program shall be submitted and become part of the approval. A cash bond may be required to guarantee their modification or removal. 233.2022 Miscellaneous Signs and Provisions A. Signs within the Downtown Specific Plan or any other specific plan area shall comply with any additional requirements outlined within the plan itself and any applicable design guidelines. B. Non-commercial murals, non-commercial large graphic designs, and statuary shall be subject to review by the Director for the sole purpose of ensuring that such displays will not pose a hazard to public health, safety or welfare. C. No window or contiguous window panes shall be covered by paper or painting signs which exceed 20 percent of the total area of that window at any time. Exception: Windows may be covered up to 50% during the month of December. 233.2924 Nonconforming Signs A. Continuation of Use. Subje t to the tear-.,;.,.tie-, -seh_ed le ;., See fi,,, 233.2 aAny nonconforming on-site sign may be eential-lea in- opefation and maintained after the effective date of the ordinance codified in this title, provided that the nonconforming sign shog is not be: 1. Changed to another nonconforming sign; or 2. Structurally altered so as to extend its useful life; or * 3. Expanded or altered as defined in Section 233.0228, except that a change of sign panel/face may be permitted provided the items of information on the sign (i.e. business name) remain the same; or 4. Reestablished after discontinuance for ninety (90) days or more; or 5. Reestablished after damage or destruction of more than fifty percent (50%) of the sign value at the time of such damage or destruction. B. A.Y.....tizat; „. \xn,o..eve-there ; a..1,.nge i business l;eense for-*hA oor-lessee gas shall be removed or-brought in4e eamplianse A4th the &!!owing_ Chapter 233 233-25 2/18/97 • LEGISLATIVE DRAFT* 2. ting signs .Aiieh, h-eeffimea upen the or-di ee 3. signs ylxh ^i, , o 0 0 o^+oa of MAR-f-ed . ,:+i. .,,+t,orofi+ f Pe,... it shall l.o 4B. Signs replaced or requested to be modified at the owner's initiative shall comply with all current provisions of this chapter unless granted a sign code exception, limited sign permit or planned sign program pufsaant to S eetien 23 3. 233.30- Design Review by see .0-6. 233.3226 Code Compliance Signs shall be subject to the provisions of this chapter, the Uniform Building Code and National Electric Code, as adopted by the City. * Penalty. No person, firm, corporation or other legal entity shall maintain, place, erect, or permit any sign to be displayed in violation of this chapter. Violations are a misdemeanor and are punishable as provided in Chapter 249 Enforcement of the Huntington Beach Zoning and Subdivision Ordinance. 233.0228 Definitions The following definitions shall apply to the provisions in this Chapter. General definitions are contained in Chapter 203. A. Abandoned Sign: a sign which no longer directs, advertises or identifies a legal business establishment, product or activity on the premises where such sign is displayed. B. Alteration: any change of copy, sign face, color, size, shape, illumination, position, location, construction, or supporting structure of any sign. C. Animated Sign: any sign which is designed to give a message through a sequence of progressive changes of parts or lights or degree of lighting. Chapter 233 233-26 2/18/97 S LEGISLATIVE DRAFT D. Area of Sign: 1. The area included within the outer dimensions of a sign (excluding structural supports). 2. For freestanding signs, siggn area shall be calculated on one (1) face of the sign, provided a sign face on a double-sided sign is not separate from the opposite side of the sign by more than 12 inches at any point. 3. For illuminated awning or canopy signs, sign area shall be calculated around the sign copy only. 4. For signs without a border or frame (channel or skeleton letters), the area shall be within a rectangle or eight (8) continuous straight lines (with right angles) formed around the extreme outer limits of the sign message, including all figures and any background or color which is an integral part of the sign. SIGN AREA S!AIREA4T E. Awning: a shelter supported entirely from the exterior wall of a building and composed of non-rigid materials except for the supporting framework. F. Awning Sign: a sign painted on,printed on, or attached flat against the surface of an awning. G. Banner Sign: a temporary sign composed of fabric or flexible material with no enclosing frame. H. Bonus Sign: an internally illuminated freestanding sign designed with opaque sign faces/panels, and illumination for items of information only. I. Business Identification Sign, a sign which serves to identify only the name and address of the premises, business, building or portion of building upon which it is located and includes no other advertising such as product lists, phone numbers and hours of operation. Logos may also be permitted. I. Building Frontage: the linealr extent of a building or aetivity business which has frontage on either a street or parking area. Only one side of the building facing the street or parking area shall be used to determine the maximum sign area. J. Canny: a permanent roof-like structurebuilding which extendi*gs along and projects beyond the wall of a building, or is freestanding as common in service stations, and is generally designed and constructed to provide protection from the weather. Chapter 233 233-27 2/18/97 LEGISLATIVE DRAFT K. Changeable Copy Sign: a sign or portion thereof with characters, letters or illustrations that can be changed manually or electrically without altering the face or surface of the sign. L. Channel letters: individual letters or figures, illuminated or non-illuminated, affixed to a building or freestanding sign structure. 1 I. Ee er-eial-C-ent?f: :- tom-see}taixifigoffee (3) a NM. Construction Sign: a temporary sign identifying the persons, firms or businesses directly connected with a construction or development project and may include the name of the future site occupant. . ON. Directional Sign: an on-premise incidental sign designed to.guide or direct pedestrian or vehicular traffic. PO. Electronic Readerboard: a changeable message sign consisting of a matrix of lamps which are computer controlled. P. Exposed eon: neon tubing used for lightin in signs and other building identification such as raceways and accent lighting. Q. Exposed Raceway: visible tube or box behind a wall sign used. to house electrical wiring for the wall sign. QR. Flashing Sign: an illuminated sign which contains an intermittent or sequential flashing light source or any other such means to attract attention. This definition is not intended to include "changeable copy signs" or "animated signs." RS. Freestanding Sign: a sign permanently attached to the ground and which does not have a building as its primary structural support. This includes ground signs,pole signs and monument signs. ST. Grand Opening: a promotional activity not exceeding ninety(90) calendar days used by newly established businesses to inform the public of their location and services. TU. Ground Sign: see Freestanding Sign. UV. Illegal Sign: a sign which was erected without the benefit of a permit, that does not meet the requirements of this ordinance, and whie.k or has not received legal nonconforming status. _VW. Incidental Sign: a small sign pertaining to goods,products, services or facilities which are available on the premises where the sign occurs and intended primarily for the convenience of the public. WX. Indirect Illumination: a light cast on the surface of a sign from an exterior source. Y. Industrial Center: any site containing three (3) or more industrial activities. Chapter 233 233-28 2/18/97 • LEGISLATIVE DRAFT* XZ. Inte,grated Development: a development or site comprised of one or more parcels served by common access ways, driveways, parking and landscaping. YAA. Interior illumination: any sign face which is artificially lit from the inside. ZBB. Item of information: each word, design, symbol, or figure. CC. Limited Sign Permit: City approved entitlement allowing the initial modification and maintenance of a nonconforming sign for up to a two (2) year period. AADD. Logo: a trademark or company name symbol. SEE. Marquee: see Canopy. CGFF. Mansard: a sloped roof or roof-like facade. DDGG. Monument Sign: a freestanding sign with a solid base. EEHH. Moving Sign: any sign or device which has any visible moving part, visible revolving part, or visible mechanical movement. III. Name Plate Sign: an attached sign which designates the names and/or address of a business, and/or the words "entrance" or "exit." GGJJ. Nonconforming Sign: a sign which was erected legally but whisk does not comply with subsequently enaeted current signed provisions. HHKK. Off-Site Sign: any sign which advertises goods,products, services or facilities not sold,produced,manufactured or furnished on the premises on which the sign is located. These signs are also known as outdoor advertising, billboards, and poster panels. DLL. On-Site Sian: a sign which pertains to the use(s) of the site on which it is located. i JJMM. Open House Sign: a sign which identifies a building for sale or lease which is open and available for inspection, and sets forth no other advertisement. NN. Planned Sign Program: City approved entitlement which incorporates coor inated and quality sign design elements. KK00. Point of Purchase Display: advertising of a retail item accompanying its display, e.g., an advertisement on a product dispenser. bbPP. Pole sign: see Freestanding Sign. MMQQ. Political Sign: a sign identifying either a candidate for public office or an issue relating to a forthcoming election. NNRR. Portable Sign: any sign not permanently attached to the ground or a building. Chapter 233 233-29 2/18/97 LEGISLATIVE DRAFT• Goss. Projecting sign: a sign which is attached to and projects from the wall of the building more than 18 inches and which has its display surface perpendicular to such wall,to the structure to which it is attached. PUTT. Promotional Activity Sign: a temporary sign used to advertise a short term special activity or sale, i.e., grand opening, under new ownership, fall sale, etc. UU. Public Access i na e: signage that directs the general public to the coast or sea and or public amenities available for general public use. QQW. Public Service Information Sign: any sign intended primarily to promote items of general interest to the community such as time, temperature, date, atmospheric conditions, news or traffic control, etc. RRWW. Real Estate Sign: any temporary sign indicating that the premises on which the sign is located is for sale, lease or rent. 99XX. Roof Sign: an attached sign constructed upon or over a roof, or placed so as to extend above the visible roofline; or a freestanding sign which is greater in height than the building it serves to identify. :PTYY. Rotating Sian: any sign or portion thereof which physically revolves about an axis. UUZZ. Sign: any medium for visual communication, including its structure and component parts, which is used or intended to be used to attract attention. AAA. Sign Height: measurement from the ad�'acent sidewalk or curb to the highest portion of the sign, including architectural elements.. BBB. Sign Code Exception: City approved entitlement granting a deviation to the specifications set forth in this chapter. V-uCCC. Sign Copy: any words, letters, numbers, figures, designs or other symbolic representation incorporated into a sign for the purpose of attracting attention. W-WDDD. Site: one or more parcels of land identified by the assessor's records where an integrated building development has been approved or proposed. The site shall include all parcels of land contained within or a part of the development application. XXEEE. Site Frontage: the length of a lot or parcel of land along or fronting on a street. Y4FFF. Special Events Sign: a temporary sign advertising or pertaining to any civic, patriotic, or special event of a general public interest taking place within the city. ZZGGG. Subdivision Directional Sign: a sign providing direction to a land development project pursuant to this chapter. AAAHHH.Supergraphic: a painted design which covers an area greater than ten percent of a wall, building facade, or other structure. Chapter 233 233-30 2/18/97 S LEGISLATIVE DRAFT* M4III. Temporary Sign: a sign which is installed for a limited time and is not constructed or intended for long-term use. GGC-JJJ. Temporary Window Sign: a sign painted or constructed of paper or other lightweight material and affixed to the interior or exterior side of a window or glass area on a building for a limited time. DDDKKK.Wall Sian: any sign which is attached or erected on the exterior, posted, or painted or suspended from or otherwise affixed to a wall of a building including the parapet, with the display surface of the sign parallel to the building wall, and which does not project more than eighteen(18) inches from the building, or project above the height of the wall or parapet. LLL. Window Sian: a sign in which the name, address, phone number, or hours of operation are applied directly to the window of a business, or a sign visible through the window from the street. Chapter 233 233-31 2/18/97 • LEGISLATIVE DRAFT To remain clear 10' 25' a \ I I 25' Min. Driveway a \ I 10' o I wide landscape c area CL a c Sign Type Setback Pole 40' DIAGRAM A xMonument Subject to Director review O:MN9DRAW=3-DIAA.BM P I. x �, a I�x�� I i i I I I I I I i y I I lb I I I I I I y I I I 1 I a 70% Le sehold - Max.Width DIAGRAM B b 75% Fascia - Max. Height x Equal Dimensions y Equal Dimensions G:\DIV9D RAW%233-0IAB.B MP Chapter 233 233-32 2/18/97 S 2 G ze cm - 1, at �. SEAL ® WESTMINSTER BEACH Xg ����► cQiJ � o g o oo®Qmoo�a5®o ADDEN •^ •�'t; o 0 0 0 0 EDINGER •� oo o0 oeSeZjuz%t ao 000 ._. HEIL ® 0 x a ` ` - = ARNER FOUNTAIN E © ® r VALLEY 405 •� U o o e°�o o r� o Does o oSLATER COUNTY U ORANGE •� 0 0 �Y��F�o (BOLSA CHICA) •�0 0 o 0 0 0 0 TALBERT �lyy ••O s , 10 rb o®' o a ELLIS • ° '1 ®�®; IB c �• cv GARFlELD'EYFTI*SiSL43NN �, ��-q PACIFIC o o a o n / OCEAN !e 4 p _ �® o 0 oEp o o Os o o q o o tP o o YORKTOWN e % ADAMS me _ �, 0 0 0 4t o 0 o00 o a INDIANAPOLIS o o 0 0 ATLANTA ° p ` Legend PIER o ° o o$o 0 0©® HAMILTON City Boundary ®� BANNING .a• Principal Arterial Street ° COSTA MESA Major Arterial Street Vehicle Capacity-45,000 ADT o" Primary Arterial Street:Vehicle Capacity-30,000 ADT Collector Arterial Street Vehicle Capacity-20,000 ADT Existing Santa Ana River Bridge (see TABLE CE-1) EXISTING NETWORK OF ARTERIAL STREETS AND HIGHWAYS CE-1 CITY OF HUNTINGTON BEACH GENERAL PLAN 111-3 OR ... ....... .. .... :: .;III::::. ..:>::. ��......�e. .��.. ......a.r...�e....�.�►� c�rr�.�n.�.�.�.. ...:. ...eta ..I>�:::<:;::::»::>::>::::<:>::>::::»::»::> ........... .... TO: Planning Commission FROM: Howard Zelefsky, Planning Director BY: Wayne Carvalho, Assistant Planner DATE: January 14, 1997 SUBJECT: ZONING TEXT AMENDMENT NO. 95-6 (SIGN CODE REWRITE) (CONTINUED FROM THE DECEMBER 10, 1996 PLANNING COMMISSION MEETING) LOCATION: City-wide STATEMENT OF ISSUE: Transmitted for Planning Commission review is Zoning Text Amendment No. 95-6, a request initiated by the City Council to amend Section 233 &=of the City's Zoning and Subdivision Ordinance. The item was continued from the December 10, 1996 Planning Commission meeting to allow sufficient time for review of the legislative draft by the Planning Commission, Sign Code subcommittee members and interested parties. The December 10, 1996 Planning Commission staff report(Attachment No. 2) contains discussion and analysis on the recommended changes to the sign code. The Legislative Draft (Attachment No. 4) incorporates the revisions taken by Planning Commission straw vote action, and those originally recommended by the subcommittee. The Planning Commission's recommended changes are denoted with asterisks(*) in the left column of the Legislative Draft. RECOMMENDATION: Motion to: "Approve Zoning Text Amendment No. 95-6 and forward the draft ordinance to the City Council for adoption." ALTERNATIVE ACTION: "Continue Zoning Text Amendment No. 95-6 and direct staff accordingly." ATTACHMENTS: 1. Findings for Approval 2. Planning Commission staff report dated December 10, 1996 3. Draft Ordinance 4. Legislative Draft 5. Freestanding Sign exhibits 6. Planning Commission staff report dated November 26, 1996 7. Memo from Economic Development Department dated November 4, 1996 8. Memo from Commissioner Ed Kerins dated August 27, 1996 SH:WC:kji ATTACHMENT NO, 1 FINDINGS FOR APPROVAL ZONING TEXT AMENDMENT NO. 95-6 FINDINGS FOR APPROVAL - ZONING TEXT AMENDMENT NO 95-6: l. Zoning Text Amendment No. 95-6 is consistent with the goals and policies contained in the City's General Plan. The amendment is consistent with the objectives,policies, general land uses and programs specified in the Urban Design Element of the General Plan, including strengthening the visual character of the City's street hierarchy and improving city-wide identity. The proposed code amendment will provide sign criteria for all uses based on the various arterial designations. 2. In the case of a general land use provision, the change proposed is compatible with the uses authorized in, and the standards prescribed for, the zoning district for which it is proposed. The proposed amendment addresses commercial, industrial and residential properties separately,with specific sign criteria for each zoning district. The proposed amendments to the sign code address each district separately based on the intensity of uses and traffic volumes. 3. A community need is demonstrated for the change proposed. The City Council, Planning Commission, and Council Sign Code Subcommittee, have recognized the demand for greater business exposure for commercial businesses in the City. 4. Its adoption will be in conformity with public convenience, general welfare and good zoning practice. The amendment will provide greater business exposure and appropriate identification for consumers traveling in the City,while protecting the general welfare of persons working and residing in the City. Attachment- 1/14/97 (97SR03-2) :,:<::::::::>::«:>::»>:<<:»>:: � �. >:�a;e. �►. tie' e...e�o <: TO: Planning Commission FROM: Howard Zelefsky, Planning Director BY: Wayne Carvalho, Assistant PlannerV DATE: December 10, 1996 SUBJECT: ZONING TEXT AMENDMENT NO. 95-6 (SIGN CODE REWRITE) LOCATION: City-wide STATEMENT OF ISSUE: Transmitted for Planning Commission review is Zoning Text Amendment No. 95-6, a request initiated by the City Council to amend Section 233 Si=of the City's Zoning and Subdivision Ordinance. In June of 1994, the City Council appointed five(5)members representing various local organizations to a Council Subcommittee responsible for reviewing and recommending changes to the City's sign ordinance. The subcommittee has finalized their recommendation and is forwarding the legislative draft to the Planning Commission for review and recommendation. The Planning Commission has reviewed the recommended amendments at prior study sessions, and has recommended additional revisions be incorporated into the sign code. The latest version of the Legislative Draft(Attachment No. 3), incorporates the revisions taken by Planning Commission straw vote action. In addition, staff has made minor changes for clarification purposes These changes are denoted with asterisks (*) in the left column of the Legislative Draft. Staff recommends the Planning Commission open the public hearing,receive testimony, and continue Zoning Text Amendment No. 95-6 to the January 14, 1997 Planning Commission meeting to allow adequate time for public review of the final legislative draft version RECOMMENDATION: Motion to: "Open the public hearing and continue Zoning Text Amendment No. 95-6 to the January 14, 1997 meeting." ' GENERAL INFORMATION: APPLICANT: City of Huntington Beach, 2000 Main Street, Huntington Beach, CA 92648 REQUEST: To approve a comprehensive sign code amendment to Chapter 233 Signs of the Huntington Beach Zoning and Subdivision Ordinance. PROJECT PROPOSAL: Reques Zoning Text Amendment No. 95-6 is a request to repeal Chapter 233 SiEns of the Huntington Beach Zoning and Subdivision Ordinance and to adopt a new Chapter 233 Signs, which updates the sign code to reflect changes recommended by the Council Sign Code Subcommittee, Planning Commission, and staff(Attachment Nos. 2 & 3). The primary changes to the sign code include the following: • Increasing maximum allowable sign area f6r freestanding signs in commercial districts based on the site's location adjacent to an arterial highway. • Streamlining the permit review process such as deleting the planned sign program requirement for multi-tenant panel signs when they comply with specific sign criteria. • Allowing for commercial type signs for mixed use properties on Gothard Street. • Modifying provisions involving the continued use of nonconforming signs. • Other minor revisions refining the organization, language, and definitions in the ordinance. The Planning Commission's action on Zoning Text Amendment No. 95-6 will be forwarded to the City Council for consideration and adoption. A final version of the Planning Commission's legislative draft will be distributed to the City Council and interested parties 30 days in advance of the City Council public hearing. History In September, 1993,the City Council formed a Sign Code Subcommittee responsible for reviewing and recommending changes to the City's sign code. The subcommittee was expanded in June of 1994 following Council direction to include representatives from various City organizations. These organizations were represented by the following people: Councilmembers: Dave Sullivan Planning Commissioners: Gary Gorman Victor Leipzig Ed Kerins Jim Silva(past) Philip Inglee (past) H.B. Chamber of Commerce: Dick Harlow H.B. Tomorrow: Nick Tomaino H.B./F.V.Board of Realtors: Barry Bussiere Huntington Center: Della Chadwell. The Plaza (Guardian Center): Kathy Leigh Staff Report- 12/10/96 2 (PCSR221) The task brought before the subcommittee was twofold. First,to review specific sign criteria for all signs located in various zoning districts and on different arterial highways. Second,to review the different methods by which sign applications are processed in order to further streamline the City's review process. The subcommittee reviewed commercial sign criteria for businesses on the City's major thoroughfares, specifically Beach Boulevard and Edinger Avenue near the freeway. In addition, due to an increase in the number of special sign permit applications coming before the Planning Commission and City Council on appeal, the City Council requested a comprehensive review of the sign code to analyze whether the existing criteria was adequate for business. The subcommittee analyzed separate sign criteria for commercial properties located on Beach Boulevard and a segment of Edinger Avenue,between Goldenwest Street and the 405 Freeway. However, after attempting to define boundaries to create separate sign regulations,the subcommittee decided to base the sign criteria on arterial highway designations (Major,Primary and Secondary) as outlined in the General Plan. The subcommittee's recommended changes are exhibited in the Legislative Draft(Attachment No. 3). An analysis of the subcommittee's recommended changes is discussed in the Analysis section of this report. Planning Commission Review: The Planning Commission held a series of study sessions commencing on June 11, 1996,to discuss the proposed amendments. A copy of the Subcommittee's version of the legislative draft was distributed to the Planning Commission and available for public review at that study session. During the review of the sign code, which included a field trip to view various signs in the City, the Planning Commission and staff recommended additional revisions to the sign code. Commissioner Livengood (Attachment No. 5) and Kerins (Attachment No. 7)made suggestions .for amending the sign code that the Commission discussed. Straw votes were taken on specific sections (Attachment No. 5) which have been incorporated into the legislative draft. The latest version(Attachment No. 3) incorporates the Planning Commission's straw vote action which are denoted with asterisks (*) in the left column. Copies of this latest version have been made available for public review since December 6, 1996. A breakdown analysis of the recommended staff and Planning Commission changes is also discussed in the Analysis section of this report. Staff Report- 12/10/96 3 (PCSR221) ISSUES: General Plan Conformance: The proposed code amendment is consistent with the City's General Plan, and the following :goals and objectives of the Urban Design Element: 1.2.3 Coordinate the design of public and private signs and graphics on a citywide basis. 1.3 Strengthen the visual character of the City's street hierarchy (i.e.,major,primary, etc.) in order to clarify the City's structure and to improve city-wide identity. 1.3.1 Ensure that streetscape standards for the major commercial corridors,the residential corridors, and primary and secondary image corridors provide each corridor with its own identity while promoting visual continuity throughout the City. Environmental Status: The proposed project is categorically exempt pursuant to City Council Resolution No. 4501, Class 20 which supplements the California Environmental Quality Act. Coastal Status: An amendment to the Huntington Beach Local Coastal Program implementing ordinances will be filed with the California Coastal Commission to incorporate the changes of this zoning text amendment following final action by the City Council. The proposed zoning text amendment will not take effect on properties in the Coastal Zone until approved by the California Coastal Commission. Redevelopment Status: Not applicable. Design Review Board: Not applicable. Subdivision Committee: Not applicable. Other Departments Concerns: The Departments of Public Works, Community Services, Economic Development and Fire and Building Division have reviewed the proposed code amendment. The Economic Development Department has identified issues and recommended provisions(Attachment No. 6)to assist in the City's economic development. Those issues have been discussed at the Planning Commission study sessions and where approved by straw vote,have been incorporated into the Legislative Draft. The Economic Development Department supports the recommended changes which will allow greater flexibility, and further streamline the sign permit process. The other departments/divisions have no concerns. Staff Report- 12/10/96 4 (PCSR221) Public Notification: Legal notice was published in the Huntington Beach/Fountain Valley Independent on August 29, 1996 for the original September 10, 1996 Planning Commission hearing date. Copies of this report were distributed to subcommittee members and interested parties on December 6, 1996. Staff is recommending a continuance so a current legal notice can be published in the newspaper for the January 14, 1997, Planning Commission meeting. ANALYSIS: The following is a breakdown of the subcommittee's recommended major changes to Chapter 233 Sins. Each recommendation is followed by a discussion and justification of the recommended amendment. In addition, staff has included changes acted upon by Planning Commission straw vote and recommended by staff. I. Sequence sections in the Sign Code to provide the most relevant sign criteria at the beginning of the Chapter,with the Definitions moved to the end. The committee recommended that the specific sign criteria(sign height, sign area, etc.) and sign approval process (Planned Sign Program, Design Review Board, etc.) should be moved to the front of the chapter since it was the most pertinent sections of the sign code. Definitions and diagrams would be moved to the back of the chapter for reference. H. S.233.06 Permitted Signs. Change freestanding sign criteria for commercial signs based on arterial designation and lot frontage. Allow multi-tenant panels provided they comply with specific criteria including minimum letter heights, panel heights and consistent background color. Provide greater incentives for"Bonus" signs (opaque background). Sign Height and Area The primary issue during the review of the sign code was the adequacy of freestanding commercial signs. The subcommittee believed that businesses on more heavily traveled streets warranted larger freestanding signs. The following matrix and exhibits in Attachment No. 4 illustrate the proposed increase in sign height and area recommended by the subcommittee. Staff Report-12/10/96 . 5 (PCSR221) COMMERCIAL FREESTANDING SIGNS EXING PROPOS STI ED PERCENTAGE ::.. . LSSITE SIGN CRITERIA SIGN CRITERIA :. . . . INCREASE (Regardless.of Arterial {Based on Arterial Designation) Height Area _. Des�gnatwn) . MAJOR/PRIMARY SITES WITH LESS 10 ft.high,50 sq.ft. 43% 0% THAN 200 FT. 7 ft.high,50 sq.ft. 15 ft.high,75 sq.ft.(B) 88% 25% OF FRONTAGE 8 ft.high,60 sq.ft.(B) SECONDARY 7 ft.high,50 sq.ft. 0% 0% 8 ft.high, 75 sq.ft.(B) 0% 25% MAJOR/PRIMARY SITES WITH MIN. 15 ft.high,70 sq.ft. 50% 40% 200 FT.AND LESS 10 ft.high,50 sq.ft. 20 ft.high, 100 sq.ft.(B) 100% 100% THAN 400 FT. OF 10 ft.high,60 sq.ft.(B) SECONDARY FRONTAGE (on Beach Blvd.only) 10 ft.high,70 sq.ft. 0% 40% 15 ft.high, 100 sq.ft.(B) 50% 67% MAJOR/PRIMARY CORNER SITES 7 ft.high,30 sq.ft. 0% 0% WITH LESS THAN 7 ft.high,30 sq.ft. 10 ft.high,45 sq.ft. (B) 25% 11% 400 FEET ON BOTH 8 ft.high,40 sq.ft.(B) SECONDARY FRONTAGES . 7 ft.high,30 sq.ft. 0% 0% 8 ft.high,45 sq.ft.(B) 0% 0% MAJOR/PRIMARY INTERIOR AND 20 ft.high, 100 sq.ft. 33% 43% CORNER SITES 15 ft.high,70 sq.ft. 25 ft.high, 125 sq.ft.(B) 61% 56% WITH 15.5 ft.high, 80 sq.ft.(B) +(2)7 ft.high,30 sq.ft.mon. 0% 0% MIN.400 FT ON +(2)7 ft.high,30 sq.ft.mon. SECONDARY ONE FRONTAGE 15 ft.high, 100 sq.ft. 0% 43% 20 ft.high, 120 sq.ft.(B) 29% 50% +(2)7 ft.high,30 sq.ft.mon. 0% 0% (B)-Bonus signs-signs which have an opaque,background and illuminate items of information only. The subcommittee arrived at these recommended heights and areas following numerous meetings, including a field trip to view and discuss particular signs in the City. The subcommittee reviewed other sign codes from neighboring cities including Costa Mesa, Westminster, Fountain Valley, Irvine,Anaheim, Santa Ana and Newport Beach to name a few. The following matrix is provided for purposes of comparing the proposed sign criteria with the existing sign code and those of other cities in the area. I - Staff Report- 12/10/96 6 (PCSR221) Sign Standards for Commercial Freestanding Signs City: 100 ft::frontage 200ft frontage 400.ft frontage _.. Huntington Beach 10 ft.,50 sq.ft. 15 ft.,70 sq.ft. 20 ft., 100 sq.ft. (Proposed) 15 ft.,75 sq.ft.(B) 20 ft., 100 sq.ft.(B) 25 ft., 125 sq.ft.(B) Huntington Beach 7 ft.,50 sq.ft. 10 ft.,50 sq.ft. 15 ft.,70 sq.ft. (Existing) 8 ft.,60 sq.ft.(B) 10 ft.,60 sq.ft.(B) 15.5 ft.,80 sq.ft.(B) Anaheim Height--distance to Centerline,Max.70 feet high Area=2 sq.ft.per ft.of lot frontage,Max.350 sq.ft. Costa Mesa Height--25 ft. Area--50% of [0.5(lot depth)](lot width);located in a planter twice the sign area Fountain Valley Height--Max 8 ft.high Area=Max 50 sq.ft. Irvine 6 ft.,36 sq.ft. 9 ft.,.50 sq.ft. 12 ft.,75 sq.ft. (Neighbor.Comm.) (Dist.Comm.Ctr.ID) (Region.Comm.ID) Long Beach 2 sq.ft.per ft.of lot frontage; 3 sq.ft.per ft.of lot frontage; Max 25 ft high,Max 100 sq.ft. Max 40 ft high,Max 300 sq.ft. (Non-freeway) (Freeway) Newport Beach Height--25 ft. Area=200 sq.ft. Santa Ana 7 ft.,45 sq.ft. 15 ft.,60 sq.ft. 35 ft., 100 sq.ft. (min.300 ft.from Fwy.) Westminster 1 sq.ft.per ft. I sq.ft.per ft.of (0.005)X business 75 s.f.per Acre of lot front. store front.per sq.ft.per business per street Max.200 sq.ft. business Max.200 sq.ft. Max.200 sq.ft. (One business) Max.200 sq.ft. (>5 businesses) (Shopping Center ID) (2-4 businesses) The subcommittee recommended that the matrices in the sign code be user friendly,which could be easily interpreted by business owners and sign companies. Staff has prepared the Legislative Draft incorporating the subcommittee's recommendation(see Attachment No. 2,pp. 5-10). Bonus Signs The subcommittee also opted to offer greater incentives to erect`Bonus type signs,"which are described as internally illuminated signs designed with an opaque background, where only items of information(letters, numerals, and logos)would illuminate during nighttime use. Although the committee was informed that this type of sign was of greater cost, they felt the signs were more attractive and less of a distraction to motorists. Staff Report- 12/10/96 7 (PCSR221) Multi-tenant Signs Multi-tenant freestanding signs are currently permitted following the review by the Design Review Board and approval of a Planned Sign Program by the Director. The subcommittee realized the widespread use of these signs and proposed to allow them without an entitlement provided the sign comply with specific criteria. The recommended criteria consists of a uniform background color, and a maximum of two colors for the sign copy. In addition, minimum six(6) inch high letters and ten (10) inch high panels would be required to minimize impacts to traffic flow. Multi-business Signs The increasing trend of having two or more businesses occupy one establishment was discussed by the subcommittee. With banks starting to occupy space in supermarkets, and fast food franchises sharing one building, it was recommended to allow identification of any business, provided the overall allowable sign area is not exceeded. (Added since subcommittee review-Recommended by Planning Commission and Stafj) III. S.233.06 Permitted Signs. Change freestanding sign criteria for Mixed Use properties fronting onto Gothard Street. With the mix of industrial and commercial uses on Gothard Street between Edinger and Warner,the subcommittee recommended commercial type signs be permitted on mixed use properties. The proposed criteria would allow a ten (10) foot high, 50 square foot, multi-tenant freestanding sign for mixed use centers on Gothard Street. IV. S.233.04 (H) Permits Required, Planned Sign Program subsection: a. Delete requirement for Planned Sign Programs for corner sites located on two arterials, for signs that do not conform with the sign code,for changeable copy signs,for exposed neon and raceways, or when filed in conjunction with Sign Code Exception and Limited Sign Permit applications. b. Add requirement for Planned Sign Programs for sign requests on commercial properties with 1300 feet of frontage requesting additional freestanding signs, for consolidated subdivision directional signs, for wall signs for second floor businesses with exterior access, and for wall signs identifying businesses not located adjacent to the applicable wall sign. The Planned Sign Program section was analyzed to determine which sign proposals warranted a comprehensive sign review by the Design Review Board. The subcommittee felt that the submittal of a Sign Code Exception(SCE) or Limited Sign Permit(LSP) application did not warrant submittal of a separate Planned Sign Program application. Staff Report- 12/10/96 8 (PCSR221) Sign Code Exception and Limited Sign Permit applications may require the updating of existing Planned Sign Programs,however,no concurrent submittal was deemed necessary. The committee also recommended deleting the Planned Sign Program requirement for corner sites located on two arterials, and for signs not conforming with the sign code, changeable copy signs, and exposed neon and raceways finding that in all of those instances, a Planned Sign Program would be overkill. The subcommittee also recognized the need to receive additional review for proposals involving signs for second floor businesses with exterior access, and signs on walls not adjacent to the business suite. In addition,they believed that a request for an additional freestanding sign on a large parcel which had the maximum number of freestanding signs should be reviewed for compatibility in-design. The rationale was to allow the Design Review Board to review large commercial centers, and wall signs located away from the actual business unit, without having to hold a public hearing. Staff also recommends that wall signs for commercial businesses with at least 50,000 square feet of floor area and auto dealerships with multiple franchises be permitted greater sign area(up to 30%more) to identify the business or franchises on a larger facility. The standard restriction of 1.5 square feet per linear foot of building frontage would still apply; however, there would not be an overall cap of 200 square feet. These requests would be permitted with the approval of a Planned Sign Program. (Added since subcommittee review Recommended by Planning Commission and Staff V. S.233.04 (C) Permits Required. Special Sign Permit subsection: Change entitlement name from Special Sign Permit to Sign Code Exception. The subcommittee concluded that the term Special Sign Permit(SSP) for an exception to sign code requirements was potentially misleading, in that once an applicant received approval of a SSP, the applicant could assume that all the necessary approvals were received. But in fact,the applicant is required to obtain a separate building permit before installing the sign. Because the SSP is not a"permit,"the subcommittee recommended to refer to these applications as sign code exceptions. VI. S.233.04 (E) Permits Required. Design Review Board subsection: Add a Design Review Board subsection,requiring Design Review Board review for Planned Sign Programs and signs in areas designated by the City Council. In conjunction with the changes to the Planned Sign Program(PSP) section of the sign code, the subcommittee recommended to add a Design Review Board(DRB) section to clarify instances when DRB review was required. Currently PSP's are required to be reviewed by the DRB. However, this section will specify the applications requiring DRB review and approval.. Staff Report- 12/10/96 9 (PCSR221) • . VII. 5.233.04 (1E) Permits Required. Temporary Sign Permits subsection: Add provision for a 30 day extension on Temporary Sign Permits at the discretion of the Director. This provision would allow the Director to extend the valid period of a temporary sign permit at his/her discretion. Some of the reasons for granting an extension may include allowing a sign to remain which would avoid a dangerous condition(i.e. traffic circulation during construction), or a temporary sign necessary during the fabrication of a permanent sign. This provision does not apply to Promotional Activity Signs/Banners which are addressed under Section 233.18. VIII.$.233.08 (0) Exempt Signs. Add Real estate signs. The subcommittee decided to include language clarifying that real estate signs were exempt provided the signs comply with the criteria set forth in the matrix. It was assumed that real estate signs placed in front yards of single family residences, and leasing signs in front of commercial and industrial centers were exempt from obtaining a building permit,but was not noted in the Chapter. In addition, the time restriction for installation of political signs was omitted at the direction of the City Attorney's Office who referred to First Amendment rights and the unconstitutionality of the City's ordinance. (Added since subcommittee review- Recommended by Planning Commission and Staff IX. S.233.10 Prohibited Signs. Add provision to allow turning a sign panel over (blank side out) if the entire sign complies with code. The subcommittee recommended to allow a sign panel be turned over if the sign structure complied with the zoning code. This would be common when a tenant who had a panel in a multi-tenant freestanding sign would vacate the property. Once the tenant leaves, the sign becomes illegal. This provision would allow the property owner to turn the sign over until a new sign was installed. Prohibit political signs on public property and within the public right-of-way. The Planning Commission and staff recommends that political signs be prohibited on public property including signs affixed to utility poles, and perimeter fencing. (Added since subcommittee review-Recommended by Planning Commission and Staff X. S.233.16 Illumination: Movement. Delete the Illumination: Movement section. The Illumination section specifies that signs within 100 feet of residentially zoned property shall not be illuminated between 10 PM and 7 AM unless the business is open. It also prohibits movement or change in the intensity of illumination. These provisions have been addressed in the prohibited sign section of the chapter. XI. 5.233.22 Miscellaneous Signs and Provisions. Add provision allowing 50% coverage for window signs during the month of December. In recognition of the Holiday.season and the promotional activities that accompany this time of year, the subcommittee recommended to allow businesses to install window signs on up to 50% of the window area during the month of December. Businesses are only allowed to cover up to 20% during the rest of the year. No permit would be required for this exception. Staff Report- 12/10/96 10 - (PCSR221) XII. S.233.24 Off-Site Advertising Signs, Delete Off-Site Advertising section. The subcommittee recommended deleting this section since it was already addressed in the Prohibited Signs section of the Chapter, and referenced in the CA Business and Professions Code Section 5412 (Off-Site Advertising Signs). . XIII.S.233.24 (B)Non conforming Signs. Delete Amortization subsection. After lengthy discussions on non conforming signs, and examples where non conforming signs are required to comply with present code requirements,the subcommittee recommended to delete the amortization section. The existing provision requires notification of all property owners and business owners prior to commencing the amortization period. Understanding that the City would by required to notify every owner with anon conforming sign in order to implement this section,they believed that it be more feasible to require compliance upon the alteration of a non conforming sign. Several committee members felt that a minor change in a sign, should not require the modification of a non conforming sign. A simple sign face change to a non conforming sign resulting from vandalism, weather, or in most cases when a new business occupies an existing suite, should not require the entire sign be altered. Members argued that in most cases, the sign structure is not touched, and therefore should not be considered to be "altered." Modify provisions involving Continuation of Use of non conforming signs. Further discussion at the Planning Commission study sessions resulted in a recommendation to allow sign face changes to non conforming signs following destruction of the sign panel by vandalism or act of nature. In addition, a request to improve/upgrade the appearance of the sign face would be permitted,provided the items of information remained consistent. A change of business would require compliance with the current code requirements. The Commission also recommended that the provision requiring a non conforming sign be removed if damaged or destroyed more than 50% of the value of the sign be deleted. (Added since subcommittee review-Recommended by Planning Commission and Stafj) XIV.S.233.28 Definitions. Add, delete or modify definitions for clarification. New definitions are proposed to identify terms applicable to the draft ordinance including exposed neon and sign height. In addition, several definitions have been amended such as sign area, further clarifying sign provisions. Commercial Center was deleted as it is no D longer referenced in the Chapter. In addition, staff has made minor language changes for clarification that do not change the intent of the Sign Code Committee or Planning Commission straw votes. Staff Report- 12/10/96 11 (PCSR221) I SUMMARY: Staff recommends the Planning Commission approve Zoning Text Amendment No. 95-6 as recommended by the City Council Sign Code Subcommittee with changes added by staff and changes voted upon by Planning Commission straw vote,based on the following reasons: • The new sign criteria contains provisions minimizing sign clutter through design regulation, including the regulation of letter and sign panel heights. • The amendment will establish new sign criteria, including greater height and area limitations, providing additional business exposure needed by the business community. • The amendment will:provide greater opportunities for business exposure while regulating sign design. The amendment is consistent with the Urban Design Element in the General Plan by improving City-wide identity and strengthening the visual character of the City's street hierarchy. The City Council policy to distribute Legislative Drafts to Council members and interested parties a full month in advance of the Council meeting will be completed. ALTERNATIVE ACTION: "Continue Zoning Text Amendment No. 95-6 and direct staff accordingly." ATTACHMENTS: Tr SH:WC:kjl Staff Report- 12/10/96 12 (PCSR221) - .- ,: .__ �- �_ _ R_� �� � ate. ._ .3.�. __ _� '� ALLOWABLE FREESTANDING SIGNAGE COMPARISON FOR LOTS WITH 2O0-400 FEET ON BEACH BOULEVARD PROPOSED CODE (sign.with opaque background) 20' high 100 sq.ft. PROPOSED CODE ' 71/2' ' (sign with illuminated background) 15'nigh ><:: Awife Mal � EXISTING CODE 70 sq.ft. D��n't ate-inven tl�e \Vinbel - 10' high ' 71/2' SVe HaNve it All Here: 50 sq.ft. (60 sq.ft.Bonus) he Arti:slt's �� m m m Loft a e To 0o ra a rvice ceKgnmrlc 8191, 70 Sq.Ft. r �CEIDMAIMMONJ Sand Dealer TERM MALL ®VILE S IP9K Exclusive Vehicles In The Dog House Wash N' Go Pet Supplies 789 Rain LaneAdft . Pats Pet Fashion's 60 Coffee Shack The Dog Bone f- �o / (V 10' 6' 15' 20' ALLOWABLE FREESTANDING SIGNAGE COMPARISON FOR LOTS WITH LESS THAN 200 FEET ON BEACH BOULEVARD PROPOSED CODE (sign with opaque background) 15' high 75 sq.ft. • 7 1/2' , PROPOSED CODE EXISTING CODE (sign with illuminated background) he Artisst'Is Thigh (8' Bonus) _ 10' high Lmm 50 sq.ft. (60.sq.ft. Bonus) 50 sq.ft. C2R91'11nPIC t 8-9" �j (iL, 70 Sq.Ft. PEAb InAat4�l lrlONJ TERM nAL, MILLS INK 10, In The Dog House HUNTINGTON BEACH CENTER 50 Sq.Ft.. Pet Supplies 789 Rain Lane Aft Bagels Plus Hangers To Go mr-W4 Pays Pet Fashion's 50 Clothes Galore Shoes R Us • h Coffee Shack The Dog Bone 193 MAIN'ST 7' 6' 10 15' . Scale: 1/4 = 1' ALLOWABLE FREESTANDING SIGNAGE COMPARISON FOR LOTS WITH GREATER THAN 400 FEET ON BEACH BOULEVARD 10' PROPOSED CODE - (sign with illuminated background) I00 sq.Ft. 20'high 7%e Plaza EXISTING CODE 100 sq.ft. 7 12' Food IQ�chunve 15'high(15'-6" Bonus) • 70 sq.ft. (80 sq.ft. Bonus) I341171k Of AvIoney Caurdl to See You 011ie Wheel - 71/2' , We Halve it All FFlle,'C e Mere! he Artist's 95173 Elite St. Loft O� v�Go g c� ela. I i�m PROPOSED CODE (sign with opaque background) Ditab IMINATIONJ Sand Dealer ®MILL s INK Exclusive Vehicles 25'high • Wash N Go 125 sq.ft. 789 Rain Lane r. 15' 20' 25' 6' Scale: 1/4" = 1' _ Y< Y.{ ..}..t ten...n .{�:::•.v•. ::::......}.......n.C•t-..t;:}}{•{n}v::•{:.:.•}}i:?L}:::::::::::•}:•}}}f.}}}:^.}:4}i}:•}}::.:::b:.v}i}}}}:iv::}::::::::::}:}:;{}}::}}}}:4:^}i}:vi}i:?•}::{.:.-v.vi.};r::{:::::::...........:::.+:�v}}}}:•}:P}}:4:ti .........:.......Y.v:nf.t}...p}:':::w:;�.................................................:..•':._::::...::::r::::::.::.w..................................... n;......:.v.v.n............r.....................x.::•}:•:v;y:.?*.•:•::;..•v;:.... .v::::n•.:?'r:.vnv::.?:t:?•ffi�.:+•:}•::;.{.:::::::..�::::::::.::v.:v:::n:•::.w:::::::::w•..; ....:.:............:::... ............ t....... ':\•:}tv.v:x'vv::•.vv}v:.::::::;:w._:::::.v:::::w::::::n:w::::::: : .t•::.•::::::.::.�::::::::: :.......t.}:::.:::{.::{?<?.�.:::.::::::.:c<:?.::.::::.�:::.�:::::::::::.::.:t•:.tt.v::::}:::::n?:.:::::::.�:...:::::t::}:::::._::.�::•.:t•::::•::•.•:::::?•:::::.t•:... r:::.::::.::::::� TO: Planning Commission FROM: Howard Zelefsky, Planning Director. BY: Wayne Carvalho, Assistant Planner DATE: November 26, 1996 SUBJECT: STUDY SESSION ON SIGN CODE REWRITE (ZONING TEXT AMENDMENT NO. 95-6) The modifications recommended by Commissioner Kerins and approved by Planning Commission straw vote action have been incorporated into the Legislative Draft(Attachment No. 1). They are denoted with asterisks in the left column. In the last couple of weeks,there have been other suggestions made to amend the sign code. Therefore, staff is presenting the suggestions for discussion and straw vote action. Final action on the Zoning Text Amendment is expected to be at the December 10, 1996 Planning Commission meeting. The following matrices reflect the additional modifications recommended by Commissioners Livengood and Speaker,and staff. I. COMMISSIONER LIVENGOOD: A. LEGISLATIVE DRAFT PG.7 Delete the limitation of maximum three(3)words,as the maximum sign Commercial Freestanding Signs,No.2 area and minimum letter height will dictate the amount of sign copy. B. LEGISLATIVE DRAFT PG.20 Delete requirement that a sign be removed if damaged or destroyed more - Nonconforming Signs, than 50%of the sign value. Continuation of Use A.5 C. LEGISLATIVE DRAFT PG.22 Modify definition of awning/canopy sign area to be calculated for copy Definition D.3 Area of Sign area only,regardless if the entire awning is illuminated. II. COMMISSIONER SPEAKER: . A. LEGISLATIVE DRAFT PG.3 Establish expiration dates for Limited Sign Permits based on the value of D.Limited Sign Permit the sign: Signs valued up to$2000-one year Signs valued between$2000-$5000-two years Signs valued over$5000-three years I i III. STAFF: A. LEGISLATIVE DRAFT PG. 11 Exempt Political Signs on private property which do not pose a traffic or M.Political Signs safety hazard,and have been granted permission of the property owner for display. B. LEGISLATIVE DRAFT PG. 13 Remove exception for political signs in public right-of-way- M.Political Signs Prohibiting political signs in the public right of way(i.e.utility poles; tract perimeter fencing). C. LEGISLATIVE DRAFT PG.20 Provide exception to allow a change of a sign face only following an Act A.3.Nonconforming Signs of God,or request to upgrade/improve the appearance of the sign, provided the items of information on the sign face remain the same. Change of business would require compliance with the code in effect at the time. D. LEGISLATIVE DRAFT PG. 19 Provide exception for larger commercial centers(i.e.50,000+s.f.)or B.Planned Sign Program multiple car dealerships to exceed wall signage up to 30%by Planned Sign Program E. LEGISLATIVE DRAFT PG.6 Allow multi-business wall signs provided the total sign area does not A.2.Commercial Wall Signs exceed the allowable sign area(1.5 s.fAinear ft.+ 15%bonus for channel letters). F. LEGISLATIVE DRAFT PG.6 Allow maximum 200 st per wall for businesses with 50,000+s.f. A.2.Commercial Wall Signs ATTACHMENT: SH:WC:kjl Study Session• I It27/96 2 (PCSg236) " WAfL- - CITY OF HUNTINGTON BEACH INTER-DEPARTMENT COMMUNICATION Economic Development Department TO: Melanie Fallon, Community Development Director BY: David C. Biggs, Director of Economic Development DATE: November 4, 1996 SUBJECT: THOUGHTS REGARDING SIGN CODE UPDATE As promised, here are my thoughts on the sign code update. My goals would be two fold. First, to anticipate trends in the retail sector and be proactive in ensuring our code gives us the flexibility needed to respond to these trends. Second, to ultimately streamline the permitting/entitlement process for signs. Our sign code should recognize trends such as co-branding (Carl's Junior/Green Burrito); consolidation of retail points (Chrysler/Plymouth/Jeep/Eagle/Hyundai/Hummer); and multiple stores co-locating (Burlington/Luxury Linens/Kids Plus). For example, Burlington operates free-standing Luxury Linen and Kids Plus stores in other locations. Given the size of their building here, they have everything under one roof. Our code allows them to only identify one of their business units. Even though, they could have three signs if they were in three different buildings. I'm not going to define specific suggested parameters for signs. However, why not permit one sign per recognized business entity( defined by square footage, stand alone locations, etc.)to a maximum square footage. For example if Burlington would be allowed 250 square feet, why not then allow the total sign area to go up based on the number of business entities (250 square feet, plus a bonus of 50%for each additional entity.--i.e. for Burlington, 250 square feet, plus another 125 square feet for Luxury Linens, plus another 125 square feet for Kids Plus, for a total of 500 square feet allowable sign area).. This would apply to wall sigrfs, and perhaps the total sign area for a pylon sign if allowed. Separately, perhaps the number of pylon signs should be tied to a combination of frontage and depth, rather than just frontage. In addition, some leeway should be provided when there is more than one business entity on the site, such as with Chrysler/Plymouth. Though, an auto dealer could be viewed as a strip center with perhaps greater restrictions on pylon or marquee signs, and the wall signage being like a sign program at a strip center. Another area of concern is that the code should recognize when a sign is part of an architectural element or viceversa. If Dive wanted to locate in Huntington Beach, or another user with elaborate signage or architectural elements, I'm not certain that we could accommodate without a lengthy process. I'm not familiar enough with the code to know whether this concern is real or not, it is just,a sense I have. Finally, I understand that 95% of all sign permits are processed with any controversy and over the counter or through the zoning administrator. While this is a good standard, there is nothing that says we can't eventually achieve 100%. One of the goals of any organization committed to continuous improvement is to strive to achieve 100%, i.e. a zero defects approach. It would sure be nice to not have to deal with any signage issues before the Planning Commission or Council. Please feel free to contact me if these ramblings need any clarification. As always, thank you for considering my input. xc: Tim Lamb, Project Manager `j ti e r August 27, 1996 . To: Planning Commission Planning Staff From: Ed Kerins, Planning Commissioner £ Subj : Sign Code Rewrite At their August 19, 1996 meeting, the City Council directed staff to modify their work program addressing urban design issues throughout the city. As part of this work plan the City in cooperation with the Automobile Dealers association is considering hiring an urban designer to implement the policies of the General Plan. The goal. is to improve Beach Boulevard visually and economically. Attached is reprint from the August 26, 1996 L A Times. Please note the next to last paragraph in which the Deputy City Manager of Garden Grove states "Studies have shown that signs are more visible when they are. closer to ground level". The opinions of citizens in past community congresses, community outreach programs and surveys concerning signs were: 1. Signs are too cluttered. 2. Signs are too high. 3. Signs are not readable. 4. Signs should have street numbers. The sign code rewrite draft currently responds to items 3 and. 4 above but is not responsive to items 1 and 2. Please consider the rewrite section -modifications listed below to eliminate these deficiencies and other known deficiencies such .as the ineffectiveness of the City in preventing installation of illegal signs and obtaining removal of illegal signs. Please remember that the sign code subcommittee was formed because Beach Blvd. businesses wanted greater visibility. 233.04 B. Planned Sign Program 1. A site with five or more business or uses; or a corner site located on two arterial. 2. A site with two or more freestanding signs where there is a request for a new freestanding sign. C. Sign Code Exception 1. Add "The special circumstances defined by the applicant must include evidence of hardship 'that would result if the code exception was not granted." 4. The sign will not obstruct vehicular or pedestrian traffic visibility and will not be a hazardous or visual distraction. _J D. Limited Sign Permit ' Third sentence "The Director may approve the face change and extend a sigh's use for a time deemed to be appropriate, not to exceed twelve months." E. Design Review Board Add "When authorized by the provisions of Chapter 244,etc. F. Temporary Sign Permits Third sentence. Extensions of the 30 day permit may be granted at the discretion of the Director for a maximum of an additional 30 days. Add 4. The temporary sign must conform to the standards defined in section 233.06. 233. 06 Permitted, Signs :.y 1st paragraph, last sentence. Compatible design, simplicity, sign effectiveness and adherence to the objectives and policies in the Urban Design Element of the General Plan shall be used as guidelines for sign approval. A. Commercial Districts 1. Freestanding Signs a. Retain existing sign criteria. Do not increase sign height by 87W and sign area by 25%. (15 ft. high/75 sq. ft sign would be out of scale on a site with less than 200 ft.--.frontage; maintains compatibility with Costa Mesa and Fountain Valley) b. Retain existing sign criteria for regular signs. Do not increase sign height by 50W and sign area by 40%. ( 20 ft. high/100 sq.• ft. sign would be out of scale on a 200-400 ft. frontage site; would increase the existing incompatibility with CM and FV) . Increase height and area for bonus signs by 50% and 16% to 15 ft. high and 70 sq. ft. for Beach Blvd. only. (provides incentive for Beach Blvd. business to upgrade their signage.) c. Retain existing sign criteria far regular signs. Do not increase sign height by 42% and sign area by 50%. (Larger signs will further obstruct the view of the corner site structure and there is no need for greater sign visibility.) d. Retain existing sign criteria for regular signs. Do not increase sign height by 66% and sign area by 78 %. (25 ft. high/125 sq. ft. sign would be out of scale on a 400 + ft. of frontage; would increase the existing incompatibility with•CM and FV.) Increase height. and area for bonus signs by 33% and 42% to 20 'ft. high and 100 sq. ft. area. for Beach Blvd. only. (provides incentive for Beach Blvd. businesses to upgrade their signage.) e. O.K. f. Add "Penalty. No person, firm, corporation or other legal entity shall maintain, place, erect, or permit any sign .to be displayed in violation of this chapter. Violations are a misdemeanor and are punishable as provided by municipal code". 233.08 Exempt Signs L. Add "Such pennants must be removed upon the completion of the event or theme. N. Remove. Duplicates provisions of 233.18G. P. Remove. Duplicates provisions of 233.18F. 233.10 Prohibited .Signs A. Eliminate Section 233.16. Subdivision directional signs should not apply. N. Add "Signs which may be a visual distraction to motorists." 233.12- Electronic Readerboards B. 4. The maximum height' of a freestanding electronic readerboard shall conform to the height allowed for that site frontage. 233.28 Definitions BB. Change to a one (1) year period. PERSPECTIVE /,. A T ten S1tieSTo�verrn. Slgn , �i ' 'r.':I,7; r j . .. 1' •'•f �• � 's 1^•- ��s + Y .3•' i� r •4.. c.t- ",!'1-.,.` �, ! '*fie I t. t .::r ��� L,,. ',1 ait!- tt'•,� A 4 (f, ComingDown to Earth 5".r _7 By SHCLBY GRAD offelrs businesses as much as$5,000 !c ' -__ SPECIAL TO THE TIMES to replace their old markers. ,':; "Phis gives .our city a clean, I �: `" �• - -- �' A campaign b urban tanners to modern look,"he said,and increases rRp y P �• �Cltw;. .d. spruce up commercial districts by property values. "I think the pole , W-t removing tall signs from gas sla- signs are a thing of the past. .� , ,. F. ' ► �r�rte• 'Y•E>jta4�E��u i ;� Lions, banks and other roadside [hers agree. In Westminster, r:'- r �^;-' } ` i �`. �nT-SHIR1 establishments is gradually trans- O ',the Cit Council recentl !: r *VIQEOS forming Orange County's street adopted an ordinance requiring � .`. ., DRUG ' t �I''!' :,,,.•s� ,,,j,,, scape. businesses to remove some types of I; f�'' 4" ` cv r•, T-::cc 1 r f, '�:� :»srn b ..• ' Along busy thoroughfares such pole signs within five years. Mean- +��;` �i a i�i.ill. , ?�` ''�i'.��;" ,� Mean- as La Palma Avenue Harbor `l __ n Hlq t• 1 r .� ,ij.' t'i, .. ••� lr`t d c while, Anaheim is offering to help 'jl!}' ,��t,+��; ' ,�til � Al �'- ,t.aQ Boulevard and Bristol Street, a ',t f _ businesses replace the 1950s-style „!� + ; ►�«� ►:1; n ' f, �•� combination of stricter regulations. .# 4, ti LIOUO g motel and restaurants markers �t?i:' y �`' changing architectural styles andDisneyland ri in �`� around as art of a - P P , air.��� (, : ��� w !(, taxpayer-financed incentive pro- +�. �'�('��,�?,t rams has brought down dozens of $172-million redevelopment project r,. •a -' '' --='�'- ,. °1 "� • S '' • ,.....,. Anaheim s revitalization is de- .0 — -=a.:-o. r-,r+nrs a �•tf f, y. t C � . imposing florescent and neon signs. signed to give a contemporary look ,°� -. In their place, businesses are to a district now dolled with an -° installing "monument signs" that4 eclectic collection of steel and neon J s �.',:� r �,t+ '- s � •• •t,., t are smaller than the lowering , .' r, ,, #�, r�sty"z'ys Ati�(` $•yg r s j yt `Y Rzrtf'•F ' signs that soar high above motorists. c, , , F �,� r _•, ti + ^n t— , ..pole signs" and rise only a few F 7t;t� F . 4y,�iw x Arta s �'.. �...", +ti,st ,t Rir; •.Z tslh E.* hF l +L '. f( �' f.1'dc ( t1NL�3 d�sl ry 7 ;� Their space-age design was 4Y;�,r.:�'�s a':•.:t l, �,;,�. �.af r%t<i!'fls'R�' '..s� "�� Yt''���i �"�j'�!�i`"i`i�y�' �'�i?alt't�'��'�., ` �7�. 3c6¢t_,,.� t w feet off the round. r Y t: li ��F �x x� t r;�� r7t ,f v;• ";.x' I} fi `' 1�s . "It's popular in the 1950s and came to ;, �I;�,�'�y�?„ ,� ,,+ ..,z, ��t�,,;,x, F,�i�;��$,,,�;,��?�'���.::#tn.s •:i'i�:s't,;{.:jr:>r`�.`w'.'i�al>;n�t�l�nf��fz:i�.�its..��d���7,��#t':. Its like watching a baby grow symbolize a funky form of com- up. You don't notice the changes mercial architecture known as AURELIO JOSE DARRERA/L A mes day to day, but over a period of "googie." By the 1960s, the style time there is a drastic difference," had evolved into cleaner but no Signs on streets in Beach Boulevard are being revamped to reduce what one official calls visual clutter. said Perry Valantine,Costa Mesa's less eye-catching corporate logos planning manager. illuminated with florescent bulbs. „ If you look at Harbor Boulevard The signs were hard to miss. But underground utilities. some—especially corporate be, said Catherine Standiford, today versus 22 years ago,there is critics began complaining that the Many developers now consider chains—have resisted calls to re- deputy city manager for Garden a lot less visual clutter," he said. colorful, plastics and bright neon pole markers to be passe if not duce their signs. A few preserva- .Grove,which also encourages sign "You have fewer of these tall signs created "visual pollution" made downright offensive.Upscale sign- tionists have also decried the loss modernization. "Studies have on the street blocking each other." worse by utility poles and billboards. age, ,being an expression of high of google beacons that they con- shown that signs are more visible The changes mean more than Developers and government of- taste, never radiates light from Sider architecturally distinctive. when they are closer to ground aesthetics to aging commercial ficials responded by tightening within,in the fashion of a Gulf[oil) Despite their smaller size,monu- level." corridors,city officials said. regulations and prohibiting tower or Holiday Inn sign,"Joel Garreau .ment signs can catch customers' Linn, the La Palma councilman, "Streets are a city's reputation. ing beacons for new projects. Ir- writes in his book"Edge Cities." attention just as well as a taller. agrees: "You can see (pole signs) They say something about the vine banned pole signs as well as Most older cities say their re- marker,planners say. from far away. But from up close, community,"said La Palma Coun- billboards in its original planning placement programs are being em-' "Pole signs aren't as effective in' you have to bend over and look.up. cilman Wally Linn, whose city guidelines, which also require braced by businesses, though attracting business as they used to at them." _ y-< - ��� - - � .. ..m�.w ULT 96 CONCEPT AND SYSTEM i Qrz?km G.S APB 'Al 1 � i 45n(pA 651-0 i { _ �M 90o , i _ 1 i i - Chapter 3.The Physiology and Psychology of Seeing 17 c the fundamental processes of visual perception, particularly as it relates to the automobile driver. PERCEPTION—THE TIME IT TAKES TO SEE-LEGIBILITY The classic work in this field is Human Limitations in Automobile Driving by J. R. Hamilton and Louis L.Thu rstone.2This work has been summarized by Christopher Tunnard and Boris Pushkarev in their book Man-Made America: Chaos or Control,3 parts of which are abstracted here, as follows: 1. As driving speed increases, the driver's concentration increases. 2. As driving speed increases, the driver's point of concentration recedes. His eyes feel their way ahead of the wheels. At 25 miles per hour, their natural focusing point lies approximately 600 feet f ahead of the car; at 45 miles per hour, it lies some 1200 feet ahead of the car. 3. As driving speed increases, the driver's peripheral vision decreases(see diagram, opposite). 4. As driving speed increases, foreground details begin to fade. l At 40 miles per hour, the closest point of clear vision lies about 80.feet ahead of the car.At 60 miles per hour,the driver can see clearly only that detail which lies within an area 110 to 1400 feet ahead of the car and within an angle of 40 degrees. Since at that ! speed, the distance between 110 and 1400 feet is traveled in less than 15 seconds, it follows that'elaborate detail in highway t graphics is totally meaningless. S. As driving speed increases, the driver's perception of space and speed deteriorates, and his judgment becomes more dependent on visual clues picked up along the highway. Tunnard and Pushkarev also point out that visual responses are not instantaneous. It takes the eye 0.1 to 0.3 second to fixate on an object, provided the eye and the object are in a relatively fixed position with respect to one another. If not, the eye cannot fixate on the object at all. Moreover, it takes the eye about one second to change focus from the dashboard to some detail on the road ahead. Driver manuals commonly assume that total reaction time is at least.three-quarters of a second—a significant time lapse considering that at 60 miles per hour the driver is moving 88 feet per second and everything in the environment appears to him to be moving around him. In an article entitled"Visual Considerations: Man, The Vehicle, and the Highway,";Paul L. Connolly, an optometrist and . consultanton road user characteristics to the U.S.Highway Research Board, quotes the chairman of the Australian Road Research Board's human factors committee: Design and placement of...formal and informal displays [along highways] must be compatible with prevailing vehicle speeds,traffic pattern,and visual and response characteristics lof the human operator;moreover,they must be free of _ ! irrelevant distracting material,either man-made or natural.... ' 26 CONCEPT AND SYSTEM 'i sized oMOAA,�y/0 5r9fi�dix� m 54' gosq'. 43 sQ' _ _ Y M \ :g i 7YP/c4G 4G67ZWC*'0l'c'GRK47///0 Cr akes IlVffe o'riferetWe- - -� n size o�yruohic - 30 CONCEPT AND SYSTEM t I of the graphics surveyed were lit by flashing or moving lights because Baltimore County has an ordinance banning such displays that is apparently well enforced. Maintenance About 74 percent of all street graphics surveyed were well main- tained, another 14 percent were in fair condition, a little less than 6 percent were in poor condition, and slightly more than 6 percent were judged to be unsightly. It was concluded that, on the whole, graphic maintenance was good and only about 10 percent of all street graphics needed to be replaced or refurbished for reasons of poor maintenance. LEGIBILITY ANALYSIS Basically,.street graphics are viewed either by pedestrians or from , a moving car, the latter being the controlling situation in this country. From field tests conducted in Baltimore County, it has been concluded that the primary determinants for viewing street graphics from a moving car are driving speed and number of traffic lanes.The most commonly encountered configurations of these factors are two-,four-, and six-lane roads driven at speeds of 15, 30,45, and 60 miles per hour(plus or minus 5 miles per hour). There are also expressways,which for purposes of this study have been assigned a constant design speed of 60 miles per hour. The most important consideration in designing car-oriented street graphics is reaction time—the time it takes a driver to see a display, read its message, and respond to that message by preparing to turn off the road.Through field tests the reaction time which allowed a driver to see a graphic, read it, and respond to it(turning off)was determined to be related to the nature of the driving circumstance as follows: 2-lane road-8 seconds 4-lane road-10 seconds 6-lane road-11 seconds expressway-12 seconds I The faster a car is moving,the farther it travels while the driver is reacting to a message and,therefore,the larger that message must , • be. For example, if a driver is moving at 30 miles per hour on a four-lane road, it was found in the Baltimore County study that his reaction time is 10 seconds; he will travel 440 feet before he can respond to a street graphic. Since it is fairly well established (see Chapter 3)that for every 50 feet of distance separating the viewer from the object viewed, one inch of letter height is required,the letters on that graphic must be at least 9 inches high '. for the driver to be able to read them.Assuming that these letters are square and that there are 30 of them,they will occupy an area of 1.6.7 square feet. It is a rule of thumb in the sign industry that letters should constitute 40 percent of total graphic area, so the total area of this sign would be 40 square feet. For a similar road f c - I • TEN1 I Chapter 4.The Baltimore County Study 31 4 ays an ant e, )m :t 30 AfAL .of ( ��i ve �SMPff 90�� eat nd 1So sAN i II is Icist a . d igh s . :rs rea t C 32 CONCEPT AND SYSTEM i with traffic moving at 45 miles per hour, total graphic area would be 90 square feet;where speed is set at 60 miles per hour, total . graphic area would be 150 square feet(all based on reaction times derived from the Baltimore County study). Note that these calculations assume that lettering constitutes 40 percent of total graphic area and background 60 percent. This 60 percent background helps the viewer to isolate individual messages in commercial/industrial areas where graphics tended to be numerous and confusing. However, in institutional/residen- tial/rural areas, less background is necessary for legibility, and therefore,while letter size remains the same as for commercial/ industrial areas, total graphic area can be considerably reduced. It is recommended that in institutional/residential/rural areas, lettering should constitute 60 percent of total graphic area and background only 40 percent.This means that in such areas, street graphics along a four-lane 30-miles-per-hour road would have a total area of 28 square feet, as opposed to 40 square feet for street graphics along a similar road in a commercial/industrial area. The table on pages 52-53 shows the relationships of I number of traffic lanes and driving speed to letter height and total graphic area, based on reaction time as it was observed in the Baltimore County study. For pedestrian-oriented graphics, the design factors are the same as for a two-lane road at 15 miles per hour. (The above pertains to ground and projecting graphics.) INFORMATION LOAD In the example given for calculating total graphic area, the number of letters was assumed to be 30 because this is approximately the number needed for a single street graphic S that displays ten items of information—Le., ten syllables, symbols, abbreviations or broken planes. A major factor in street graphic overload is that frequently the viewer is confronted with more items than his eye can readily see or his mind can readily process. This limitation varies with driving speed, traffic i conditions, stress, time of day, weather, legibility, and graphic ` design. To ignore it would seem folly. The number of items a driver of a car can be expected to manage readily was I determined by the Baltimore County study to be not much more than ten items of information. From this limitation follow-the ` rules given for display from each property frontage in the following chapter. The intention is to provide maximum flexibility of design within this limitation. No aesthetic taste control is implied. .. ..:..:: ....... ... A major part of the overload of information being communicated in the street is the number of items of information thrown at the individual. In one stretch of York Road in Baltimore County there is one item of information every two feet..Driving at 30 miles per hour(2640 feet per minute),that would mean 1320 items of 1< YSTEM Chapter 4.The Baltimore County Study 33 uld information, or approximately 440 words per minute. Sitting in a I chair with a book, 440 words per minute is probably double the mes*. rate at which the average person*can read.-Jet alone fixing an eye on various moving points, focussing and reading=and watching 40 the road! Driving down America's streets is often unpleasant not only because it is ugly; it is fatiguing, impossible to manage, calling for an effort either to read it all or not to read any of it, while _d attempting to drive safely. len- �d. I i eet j a { i otal i )er + i I .reet Nith f lily I lore ted ie _ - er 60 CONCEPT AND SYSTEM i I 10.The height of boxed graphics or individual cut-out letters E placed in the space between windows may not-exceed two-thirds the distance between the top of the lower window and the sill of l the upper window 11,46, 67. 11. Painted wall graphics are permitted. Ground Graphics i Any establishment, regardless of its activity or the surrounding area in which it is located, may display a ground-supported street i graphic, provided (1)the establishment is accessible by car and provides parking space, and (2)the building which it occupies is set back at least 35 feet from the curb. Since most ground graphics are intended to be seen from streets and highways, their size can I be determined by referring to the Table of Basic Design Elements on pages 74-79. Similarly, their height can be determined by referring to the Table of Basic Design Elements, pages 74-79 which sets forth recommendations based on legibility and & character of surrounding area. If for reasons of unusual topography . or road curvature, a height greater than that recommended is needed, a special exemption from these regulations might be obtained. In all cases, height is measured from grade at the edge of the right-of-way to the top of the sign. In addition to the recommended height and size limitations, ground graphics are subject to the following regulations. 1. Ordinary ground street graphics larger than 6 square feet should ` be located at least 100 feet apart. 2.Although they are permitted to display the maximum ten items of information, ground graphics should ideally make extensive use of symbols and display no more than four or five items. 3. Except for reasons of unusual topography or road curvature, ground graphics may not exceed recommended heights and sizes. 4. Oversized ground graphics located in areas other than those specially designated as commercial plazas may be no larger than 1000 square feet.An example of this type of display would be the major street graphics recommended for use.in identifying shopping centers. 5. In situations where an oversized ground graphic is permitted, it may display no more than five items of information, and the total excess area of the street graphic is to be deducted from the signable area of the primary elevation of the building to which the graphic pertains. 6. Oversized ground graphics should be at least 500 feet apart. - The large lawns surrounding many modern industrial plants and certain institutions provide an ideal location for ground-supported j displays composed of either individual letters or solid boards. i These displays are not covered by the Table of Basic Design - - Elements because they are not numerous and can be handled on a - case-by-case basis. However, such ground graphics should meet i iYSTEM Chapter 7.Design Elements 61 rds of eet d t5O � isQ )hics I r90 an �A�E its �0 � aphy I - i;e �30�sfW Auld` ms &A/A FOUR LAMF RO,40) use ' es. DCZM11VG SPEr0 ANO 441V65 OFTl�4FF/G DE7-6-RM/NE 1/E'16WrAIVD SIZEO):=,GRAP1-1/G be i it al' ceftain basic criteria. able ! 1.The messages they display should be limited to ten items of information. 2.The size of the display should be limited to the"signable" wall area of the industrial plant to which it pertains. ' 3.The height of the display'should be limited to 20 feet in .ed ordinary commercial/industrial areas,10 feet in restricted industrial areas, and 5 feet in institutional/residential/rural areas. Projecting Graphics i a Projecting graphics may be displayed by any commercial or institutional establishment, provided that the establishment is i 62 CONCEPT AND SYSTEM I `1 located on a roadway with a maximum speed limit of 35 miles per hour and a public sidewalk. Since industrial premises have no , need for thi5type of display, it is urged that the use of projecting . �. graphics for such.activities be prohibited. In addition to the size" recommendations set forth in the Table of Basic Design Elements (pages 74-79), projecting graphics are subject to the following specifications. 1 Projecting graphics should clear sidewalks by 8 feet. 2. They should project no more than 4 feet from the building,or ! one-third of sidewalk width,whichever is less. 3. They should be pinned away from the wall at least 6 inches 21, 33,34,40,51,52,53,61,73,74,76. 4.They should project from the wall at an angle of 90 degrees. 5.Angular projection at the corner of a building should be prohibited. k_H6LD AWAY 5 WR WX41. •¢' —OR /3 U//DTiS/Gic S,D,,G7W4L�C �Wh�/l1/�YF2 /S LESS . � I �t 3 -- �` • • A signs.Some national manufacturers and franchisers,whose may require a setback from side or rear property lines or logo signs are very valuable to individual merchants,require may specify some relationship between the sign and the that such logo signs be installed on separate poles and not building.Provisions of sign or zoning regulations may pro- stacked on a pole with other signs. That poses a practical hibit signage, as well as fences and buildings, from being problem for auto dealers and others who handle multiple located in a"clear-site triangle,"which is typically an isos- lines of "name" products, each requiring a separate celes triangle with two 25-foot sides extending from the street freestanding sign. Although local governments need not corner along the curbs;some communities refine this limit cater to the dictates of large national companies,they must to include the area required for visibility from autos,which be sensitive to the fact that the local Chevrolet-Honda dealer is from roughly two feet above the ground to nine or 10 feet probably does not have enough bargaining power to per- above the ground. suade either manufacturer to change its requirements.Since Some local regulations make sign location and height multibrand auto dealers are likely to have large expanses of dependent variables, typically allowing lower signs to be street frontage,a limit for freestanding signs that is based on placed closer to the street.Such a regulation provides an in- street frontage should be responsive to that problem. centive for merchants to reduce sign height, thus reducing Limits on the number of wall signs and similar signs can the elevation—and perhaps the intrusiveness—of street clut- become difficult to define,administer,and enforce.Depend- ter.The varying heights and setbacks that will occur under ing on the definition, a stacked sign that says"Mini Mart such a regulation can also eliminate the problem of rows of Foods"and that includes a gasoline company logo below it signs obstructing the visibility of one another. may be considered one or two signs.The problem is hardly Local sign regulations sometimes require additional set- worth solving because the real issue is how much wall area backs for signs in residential areas or impose special restric- is covered by the signs.Thus,the model ordinance does not tions,such as subdued lighting and reduced height,on signs include limits on the number of wall signs,window signs, located within specified distances of residential property. and door signs.Although that may result in some walls ap- pearing more cluttered than others,some sign designers are Sign Height capable of making even a single sign seem cluttered. For The height of freestanding signs is an important issue in those who wish to regulate aesthetic details of sign design, streetscape aesthetics.Sign heights are often stunning to the the Street Graphics system provides an excellent approach. casual observer.One wag once suggested to the author that sign companies are in the business of selling poles,not signs. Location There are significant ironies involved in the tall signs that dot Location is an issue mostly for freestanding signs. The many commercial areas. An ideal sign height for auto most common locational requirement is a setback require- visibility on a city street with a 35-mile-per-hour speed limit ment from the front property line.Other local regulations is a height that puts a sign comfortably within the windshield The CCB sign would be treated as a roof sign under most local regulations because the sign structure appears to be separate from the building,whereas the First Federal sign is a wall sign. , ti E T 3i 0 .- PA — #.t AIL M_ Uj OOP 7 4 frame at a distance ranging from 80 to 400 feet—the 400-foot r limit should be lowered if other signs or street trees obscure visibility at that height.Clearly,a sign height of 15 to 20 feet or so serves that purpose nicely,and one of 25 feet or more Fg is likely to make it impossible to see the sign as the auto nears it. i r.. Many commercial signs along such streets,however,are N� i 35 or 40 or even 50 feet high,well above the easy sight range PARKING i of the passing motorist.Some tall signs are clearly oriented "'' SUS to attracting traffic from a highway or an arterial several S.� 4 blocks away, but many others are simply too tall for any �: n reasonable purpose.When rows of independent merchants compete for the "tallest sign" honors, with all the signs "^I touching the height limit in the district and all of them as near NOBBY VAE to the street as possible,the result is a row of signs that block `ARTS,-CRAFTS.FF each other from distances of a block or even less.And,from 4 ., SUPPUES-0-61FTS closer distances, the signs are hard to see because they are 24�'S3�6 too tall. - Thus,reducing permitted sign height is often a net ben& fit to merchants, who save money on shorter poles and whose signs are more visible when lowered.However,few merchants understand it that way,and lower height limits are often very controversial. There are some logical approaches to determining sign heights in zoning districts that have building height limits. There seems to be little reason to allow signs that are taller '3.'�s . ,a .trz' ,:.<<L<<,•, than permitted buildings,if the building height limit is rea- sonable. Furthermore, where there are both a height limit and a setback requirement, there is little reason to allow a III sign to penetrate a plane extending from the top of the _ highest possible building at the setback line to the top of a theoretical wall of 8 or 10 feet at the property line. Such a height limit produces an envelope effect that maintains the �{c scale of the streetscape. _ In commercial zones without height limits, the typical height of existing buildings can provide guidance for reason- _ able sign height limits. ANIMATED,FLASHING,AND LIGHTED SIGNS - Many sign regulations limit or prohibit moving or :2 flashing signs. Although moving or flashing signs can be z more distracting to traffic than other signs,the issue is more 2� likely one of aesthetics.Most sign regulations contain some Regulations governing snipe signs are very difficult to form of limitation on sign lighting and some contain exten- enforce—as is evident from the number that have been sive lighting specifications. plastered over each other on this light pole. Many regulations Other than beacons and lights producing glare on adja- prohibit them. cent properties,both of which can be considered nuisances, matters of sign lighting are aesthetic judgments that should be resolved as local policy issues.Special restrictions on sign regulations generally prohibit signs that are moved by lighting adjacent to residential properties are appropriate in mechanical or natural means, such as wind. Local regula- most communities,but other lighting restrictions should be tions sometimes allow moving signs in a downtown zone but carefully considered in the context of a community's entire prohibit them in neighborhood shopping areas in the same set of aesthetic goals—a darker sign is not necessarily a better community.Whether local regulations should address sign or more attractive sign. movement is entirely a matter of aesthetic judgment. The most common restrictions on sign motion and Some regulations address animated signs, including lighting are summarized here. within their scope signs that use flashing lights to create the appearance of movement.Other regulations simply include Moving Signs them with other flashing signs. Many regulations today prohibit moving signs. Those Flashing Signs 2.Street Graphics,14-19,55-56 and 66-69.See especially the drawing Regulations that limit sign movement often limit flashing on page 68. signs for similar, aesthetic reasons. As with moving signs, 8 . � � � �y�� .����:«�3������ �f/���%� �2�3®® �\��\��/�( _ _ �> . . , . . �« «» », a �, � �� a z ©� � � � �� � � ^ �11� �\/ �������� m\ ���\ � �� \� � �: - �}�� . � . . : � : �� © � : � > w _� .. . � �� �� . a , � �x . . ��. . . . � . t <��: w \ - - - �{�/`��\ � � �> � . �> . . .. .. . � � y=���. � 2<�§�»9�< «�: °��<m©» « _ � 2t � _ � x �c. .._ . . ���y >� �a� �, w=© . �. . ��y �� . . . x � . . � . � �+ ��6< ?^ ` , .��2 � �� m « � w � . . ..�« : > � « �y �a �� ?�<��- .�- w�« � � z .:a2: �TDUPWAt, FEATURE • W11JT>� cg4���7 Sign Regulation by Edward T.McMahon [Editor's Note: In this issue, Edward _ -- SHOPS McMahon departs from his usual column FRANK KELIAR'S,,,; � format to present a more comprehensive look at an important issue facing many cities and towns: the regulation of on- t ��� sxowcAs� premise signs]. Vy SHOCKS BUY 3 J�-oen was the last time you GET I FREE ,�.,.w really looked at the streets of SALE your community? Drive out to r Ezo nen i zso 1 - 1 S G.99 the edge edge of town. Stop at the city limits. Now look at what you see. Is the scene j "' ESfaUaahi - a= 1 pleasing? Does_ it make a good first impression on visitors, or is the scene = ugly and cluttered? Now, head downtown. Look at the streetscape along the way. Does your Sign clutter is ugly,costly,and ineffective. (All photos by E.McMahon unless otherwise noted. community appear attractive,interesting, ) unique? Or, does your town look like In many cities,sign clutter dominates attract more customers than an ugly one. "Anyplace, USA?" Whatever your the landscape, overshadowing buildings Moreover, when signs are controlled, answer, you know that the physical and trees, eroding community identity, merchants do a better job of selling, and appearance of your community is impor- ruining scenic views, degrading historic at less cost.Indeed,studies on visual per- tant. You should also recognize that sign ambiance,and blighting whole neighbor- ception (like those detailed in Street control—or the lack of sign control— hoods. Graphics and the Law, cited in the can have a significant impact on your In an effort to attract business, mer- Resources sidebar)have shown that when community's appearance. chants often engage in a destructive com- the size and number of signs are reduced, Sign regulation is one of the most petition to see who can build the biggest, the viewer actually sees more. powerful actions a community can take tallest, most attention-grabbing signs. Sign control is especially important to to make an immediate, visible change in Ironically, in such competition both the areas that seek to increase tourism.Why? its physical environment. Properly draft- merchants and the town lose. When Because the more one town comes to ed and enforced, sign controls can rein- there is an overabundance of competing look like every other, the less reason force the distinctive design quality of the signs, the message of each is lost. One there is to visit. On the other hand, the entire community.And as I have noted in city planner explained it this way: more a community does to enhance its previous columns, a community's image "When everyone shouts, no one can be unique assets, the more tourists it will and how it looks often correspond with heard;when all speak softly,each voice is likely attract. its economic vitality. [See, e.g., "Design distinct." This article examines some of the key Matters,"in PCJ#21]. Some towns allow signs in such pro- legal, political, and practical aspects of We need signs. We can't get along fusion that drivers have to scan a confus- on-premise sign regulation. Because without them.They give us direction and ing smorgasbord of clutter to find what off-premise billboards present special necessary information. As a planned fea- they are looking for. Other, more suc- problems, they will.be the subject of ture,a business sign can be colorful,dec- cessful towns control the size, number, a subsequent article. JS "on-v.Off-Premise orative, even distinguished. So why talk and materials of signs. The result: a signs" about a sign problem? The answer is pleasing, inviting appearance that gently Sign regulation raises a number of obvious: too often signs are misused, beckons consumers instead of assaulting legal issues. These issues do not prevent poorly planned, oversized, inappropri- them. effective regulation of outdoor signs. ately lit,badly located,and altogether too A good sign code is pro-business, However, signs codes must be carefully numerous. since an attractive business district will drafted to avoid legal challenges. PLANNING COMMISSIONERS JOURNAL / NUMBER 25 / WINTER 1 9 9 6 - 9 7 On- v.Off- \Premise:Signs Most local ordinances distin- guish between on-premise arid_off-premise signs.On-premise signs are integral to the business and the building.They.are not a Like any regulation based on the separate and distinct land use or business. police power of local government, sign Off-premise signs;also known as billboards, are a separate and distinct business since a regulation must advance a public inter- 6, billboard is not an accessory-to a building est related to the reservation of the 3 P or business.. public's health,safety,or welfare. A _ The distinction between on-premise Courts routinely uphold sign codes A,t a - and off-premise signs is important because {?�.,r �: {its^ ,a�_U,�•. : under two separate aspects of the police communities are allowed to more heavily power. First, courts uphold sign ordi- .` restrict off-premise signs.On-premise signs nances as traffic safety measures,reason- ..; ,, are necessary to identify a.business.Thus,a 4�" '`j total`_prohibition would violate a property ing that signs can distract drivers. P P P Y Second, many court decisions, particu- Portable signs are the junkmail of the streetscape. owner's First Amendmeniright to free larly in recent years, have upheld the Portable signs are almost never allowed speech.On-premise signs are also an acces- power of a community to maintain or in shopping malls or other controlled sory to a-permitted use,i.e.;the store or PP g business:On the other han`d,.billboards are improve its appearance through aesthet- environments. They are likewise out of - ic regulations that are related to the en- a distinct business that can be regulated or g g place on Main Street. Not only are they even'totally prohibited by a';sign"ordinance. eral welfare. [For more on legal issues in unsightly and unnecessary; they are also sign regulation, consult the material listed dangerous in high winds or stormy Editoes NOte: in the Resources sidebar;see also Christo- weather and a hazard to the handi- �'• Sign Illumination pher Duerhsen's "Zoning for Aesthetics"in capped and visually impaired (as such, PCJ#71. sidewalk signs may well violate provi- A few years back,we ran sev- eral'articles dealing with outdoor lighting TYPES OF ON-PREMISE SIGNS sions of the Americans With Disabilities _including the impact that".light pollu- tion 1. Portable and Sidewalk Signs � Act). Sign ordinances typically define a "can have on our ability to view stars, ., Portable signs are the junk mail of Portable sign as "any sign which is mov- planets,and other celestial objects.See PCJ the streetscape. They move around, get able and which is not permanently #4.Poorly designed illumination of out- in people's way and clutter up the side- attached to a building, structure or the door advertising signs is one the major walks in many commercial areas. ground." continued on page 14 culprits. There-is-no reason today#or munici- o i paliCies to sanction poor lighting practices. lighting ordinance can make a major difference.For example,lighting fixtures used to illuminate outdoor advertising signs should be mounted on the top,not SMOKIES 6EST VIEW the.bottom,of the sign structure,and -aimed downward,not upward:Not only does this reduce light pollution,but it RIACKtLRRY=:RIpOC results in more effective illumination of ROYNTAIN ART! the sign Lighting fixtures should also be shield- ' f aT {F ed.This keeps the light from intruding on V C S other uses,and helps prevent glare,a safe- " ` hazard to oncoming vehicles. �'• safe- ty g In certain parts of a municipality,it -" - may also make sense to require that the lighting be turned off after a certain hour. _ Copies of the Tucson and Pima Coun- ty,Arizona,Outdoor Lighting_Control Is this the best view of the Smoky Mountains? continued on page 14 PLANNING C0MIvt1S510NERS JOURNAL ! NUMBER 25 1 WINTER 1996 = 97` Sign Illumination:, • Sign Regulation •, continued from page 13. continued from page 13 Ordinances,which include all of the There are two approaches to regulat- above requirements,can be obtained from ing portable signs. One is to prohibit the International Dark-Sky Association them outright, as many communities EtFVER ` 3545 N.Stewart'Ave.,Tucson,AZ 85716 do. The other is to allow portable signs 4 (ask for Information Sheet 91). for temporary display only — e.g., 30 - �nTjb As with sign controls,good lighting : days a year for sales, grand openings, standards can help-businesses commum etc. This approach, however, has two cate more effectively with potential cus- problems.First,itAH��i�jDh� comers.And as with sign controls is almost impos- 8��'HQ D :h0�4E education is key to showing businesses sible to adminis- that good fighting is .in fact,good for ter and enforce. business. Second, courts a a s , = are more likely to OPEN strike it down, ND SHIELD/ questioning how BAD BAD_--,5 � t�iNNY NI - B,D a portable sign � can be safety haz a PARTIAL EEL�/ - BETTER 3 and and aesthetic '-ter _ Sandwich signs continue concern at cer- down this sidewalk. ruu curorr DDDD DODD tain times but - •` - -- GOOD not at others. In my experience, from Signs of the respect shown to Americas first FREE STANDING WALL MOUNTED BILLBOARD - both a legal and a practical standpoint, President? the simplest solution to regulating principal use is for business identifica- portable signs is to prohibit them out- tion outside the downtown commercial . Some examples of good and bad shielding right. core. arrangements for outdoor lighting fixtures. ' From Light Pollution:The Adverse Impact of 2•Wall Signs Pole signs are elevated above the Urban Sky Glow by David Crawford. Wall signs are signs attached to a ground by a pole or other structure. In building.The design of a building usual- many.commercial areas, tall pole signs One excellent educational resource is ly dictates the best location for a wall proliferate, creating an unattractive, the recently published Outdoor Lighting sign. Such signs should be limited in cluttered appearance.Effective sign con Manual for Vermont.Municipalities.Fund proportion to the size of the building, trol ordinances commonly limit a busi- ed in pan byagrant.from the U.S.Dept.'-, and not exceed a certain maximum size. ness to one freestanding sign with a of Energy this tten and illustrated well wriued For example, a typical sign ordinance maximum height of 12 to 15 feet. Signs booklet has much information of value to might allow walls signs up to 150 square much taller than this are difficult to see communities dust about anywhere.One feet or 15 percent of the frontal area, through an automobile windshield. section deals with illuminated signs-, other sections cover lighting of gas sta- whichever is smaller. Wall signs should Reducing sign height also saves mer- tions,convenience'stores,canopies;and also not obscure windows or other key chants money and makes it easier for other types of liuildi. s.-Model ordinance` architectural details. signs to do the job they are meant to do. prov�isions are.included:The Manual also In addition to wall signs,some cities A growing number of cities are pro- contains an especally-good summary of permit one hanging or projecting sign hibiting pole signs, allowing only key outdoor lighting issues.For ordering mounted at a right angle to the building. ground signs (also referred to as monu- information,contact Deb Sachs at the In general, projecting signs should be ment signs). Ground signs, as their Chittenden County RPG,P.O.Box 108; limited in size, and the ordinance name implies, are low to the ground. Essex Jct.,VT 05453;802-658-3004. should require that the sign be con- They are typically used by vacation structed of materials appropriate to the resorts,planned communities,and other Lighting building. cities that seek a distinctive image. from the top works. 3. Freestanding Signs 4. Flags,Banners,and Pennants better than Freestanding signs are signs held Many cities have ordinances that 4 lighting.'. above the ground by a permanent struc- prohibit flapping pennants, banners, from the . = ture and not attached to a building. balloon, and inflatables because of their bottom. - There are two types of freestanding distracting nature. Regulating flags and signs:pole signs and ground signs.Their banners, however, presents problems PLANNING COMMISSIONERS JOURNAL / NUMBER 25 / WINTER 1996 - 97 viduality,a sense of place,and clues to a •" : " R@SOlIrCeSa building's history." But how do you draft a sign ordi- �scenic America,21 = nance that cleans up the clutter and, at Dupont Circle;-NW Wash- s the same time, recognizes the value of ington,DC 20036;202 833-4300. historic signs? First, survey historic This organization acts as a"cleanng- <.=i signs.Develop an inventory of any signs house for information on"sign control, that may be worth saving because of age, scenic roads and other forms of aesthetic ---= -- �" historical association,exemplary design, regulation.It publishes a newsletter and. This simple,but attractive,ground.sign fits well or aesthetic quality.This list can then be provides technical assistance,"a video,and with its surroundings. used as the basis for individual designa- other materials.to communities upon that require special attention. It is tion and protection. request.Most of the books and articles almost certainly unconstitutional to pro- Some cities permit signs to be desig- re listed below a "available from either Scenic America or the American"Planning hibit the display of the U.S. or other offi- nated as historic by the city council or Association cial flags. Yet everyone is familiar with planning commission if the signs meet the car dealers and other merchants who certain criteria. In Culver City,.Califor- Books,Articles,and Monographs: display enormous American flags, far nia, for example,a sign can be designat- Kelly Eric and Gary Rasoc Sign"Reguta- larger than any permitted sign. To ed if it is: tion for Small and 16fidsize Communities. address this problem, communities can • At least 50 years old. APA 1989. • limit the height of flagpoles and the size • An appurtenant graphic (i.e., it is •Iviandelker,Daniel and William Ewald. of flags. In addition, communities can an on-premise sign,not a billboard). Street Graphics"and the Law.APA Press, regulate all non-official flags — the • Unique and enhances the cultural, 1988. ; McDonald's flag,for example—as signs historical,or aesthetic quality of the city. •McMahon Edward T Controlling Bill- subject to normal size limitations. • Structurally safe. boards."Zoning News APA,June 1988. Official banners in a downtown can Once designated, historic signs are •Mintz,Norman.Signs forMain.Street. add color and interest to the streetscape. deemed in compliance with the sign National Main Street Centei:Washington, So how can a community ban unsightly ordinance regardless of their size, mate- D.C.:National Trust for Historic Preser- commercial banners that say"Sale Here" rials,colors,or location. vation 1987. . or"Open Today" and still allow decora- Phillips;Peter. "Sign Control for His- DEALING WITH toric Si ' PAS Memo APA Nov 1988. rive banners for special events or season- NONCONFORMING SIGNS al decorations? The answer is simple: i Slaughter,Katherine McNett Visual Pol- One key legal issue in sign regula- lutiori and Si Control.A Le al Handbook. " prohibit banners except as "temporary gn" g . signs on public property (e.g., street tion involves the removal of noncon- Southern Environmentai.La Center, lights) to promote events of general forming signs. When you pass a new 1987 s ign code, many old signs that don't civic interest,subject to a special permit- Smardon,Richard and James 11 Karp. conform to the new law will remain. ring process." The Legal Landscape Guidelines for,Regu- " How do you deal with them? lating. .v Environmental fy Aesthete itality." 5.Historic Signs There are several techniques for Cities, in their effort to clean up q New York:van Nostrand Rhemhold, removing nonconforming on-premise 1993 unsightly commercial clutter,sometimes signs. The most common method is to throw out the good with the bad. Old set a specific date by which they must be painted wall signs, barber poles, neon, removed. This process is known as porcelain, and other signs of outstand- amortization.Businesses are given a des- ing craftsmanship or design frequently ignated period of time (usually between run afoul of local ordinances drafted to one and five years) during which the clean up sign clutter or foster a distinc- nonconforming sign may remain.When tive design image. the time period is up, the sign must be Unlike the homogenized, plastic removed or modified to comply with the backlit signs so prevalent today, unique, code. labor-intensive signs from the past are Amortization is based on the princi- often worth saving. Peter Phillips of the ple that business owners depreciate, or Society for Commercial Archeology amortize, their investment in a sign describes old historic signs as"examples within a number of years, typically five of a dying art," noting that "they pro- vide local color, historic character, indi- continued on page 16 PLANNING COMMISSIONERS JOURNAL / NUMBER 25 ./ W`INTER 1996 -,97 Signs of Sign Regulation Left:A confusing • continued from page 15 S-.• array of signs marh Stressful Times " the entrance to this \ years or less. With an amortization pro- - Can sign clutter make shopping plaza. you sick?Yes,according to Roger Ulrich, vision in place; the municipality does ��°'°°" not a for the value of the sign after the ` ci+o Below:In contrast,a an environmentalpsychologist at Texas p y g `.- �` �°"" single sign can be eas- amortization time period has run. [Note: A&M University.Ulrich spent two years ier to read,more with a team of researchers studying the Please consult your municipal or county _ attractive,and less suburban sprawlscape,and concluded attorney before developing an amortiZa- ;; costly.Likewise,one that it is not just unattractive and ineffi- tion provision, as rules vary with state sign effectively law] announces the tenants . eient.It also has negative psychological - of an office complex. and physiological consequences on those Another method for eliminating who view it. nonconforming signs is for the ordi- nance to require that whenever an old Although the study appears to be the q r ; first time anyone has tried to isolate sub- sign is removed, it can only be replaced urban sprawl as a public health issue, . with one that conforms to the sign con- manyothers have studied and speculated trol regulations. 0O' about the effect of the environment on Additional techniques that commu- •;..®s,=,:. our behavior and well being.For exam- nities have used to encourage the - ple,investigators at the University of Cal removal of nonconforming signs ifornia-Irvine have found a relationship include the following: between commuting and stress levels. Provide a size bonus for a new sign For additional information about the if the old sign is removed by a certain c o m in u n i t y's Texas A&M study contact Professor date. overall appear- Roger Ulrich,Texas A&M University, • Prohibit installation of any new ance will benefit College of Architecture,College Station, signs on the property while a noncon- businesses. If this TX 77843=3137. forming sign remains. is done, the busi- x ;, !. • Prohibit modification or mainte- ness community nance of nonconforming signs. itself may become ' • Prohibit issuance of building per- the most effective -� mits for the zone lot while nonconform- advocate for sign ing uses remain. control. i i • "'" " iii rb ddd777 .{ • Offer to remove the nonconform- In Lubbock, com- ing sign without charge to the owner. Texas, for example, the planning com- ``' -Offer a cash incentive or a tax cred- mission was able to demonstrate that k it for removal of nonconforming signs. sign controls would benefit businesses, • Condition any rezonings, vari- and that smaller signs were more attrac- x , ''' antes p tive and would cost less than larger ,or conditional use ermits on the er g I removal of nonconforming signs. signs. As a result, more than 60 percent of the local businesses were in com li- �{ • Require nonconforming signs to be P removed any time there is a change in ance with the sign law before the amor- 1 the certificate of occupancy or business tization period ended. license for the premise.. In Baldwin County,Alabama, a local quality of life group commissioned a SELLING SIGN CONTROL survey of residents' Views on sign con- be dec ss signs can While there is no legal impediment trol, tree preservation, and other com- be decorative; y�� distinctive,and in to effective sign regulation,there is often munity appearance issues. The results: scale with their.' - = a political one. Sign manufacturers fre- residents preferred fewer signs and more location._ - 1 quently try to convince local officials trees and landscaping. The survey that sign control will hurt local business. helped convince local businesses that To combat this tactic, counter-persua- sign control was an essential ingredient sion needs to begin early. Planners need in enhancing both quality of life and r _ to educate the local business communi- economic vitality. ty about the advantages of sign control, The State of Vermont is perhaps the and explain how improving the most striking example of the economic PLANNING COMM I SSI ONERS JOU RN AL / NUMBER 25 / WINTER 1 9 9 6 - 9 7 ZOn-Line Suggestions for On-PrAiise Sign Control Comment. , Based upon a review of successful local one group sign,with no freestanding signs "I am familiar with the ordinances and recommendations from for individual businesses. sign corifrols in Columbia,Maryland. around the country,communities consider- •Develop special controls for historic This really'does make the case that-"less- ing on-premise sign controls should consid- areas,downtown commercial districts, is more,"_and that smaller,ground level er the following: neighborhood shopping areas,and commer- •Limit freestanding signs to one per cial corridors of special importance.These signs at a relatively close distance to the business,with a maximum height of no might include limiting the color and mates- viewer actually are better attention grab- more than 15 feet. al of signs,requiring the.use of smaller, bers thari'huge high.signs that are above . •Encourage the use of ground signs by shorter signs,.or encouraging integrated sign . the norntal viewing anile.Note,however; allowing them a size-bonus(relative to free- designs for new development. that the signage controls are.part of a set standing pole signs). Link sign controls to an overall >:-of overallstreetscape design standards..:.. •Prohibit,or strictly regulate,"problem" streetscape improvement plan. tifyoirreallg want to address the overall . signs such as billboards,portable signs,pen- •Wherever possible set a limit to life of `appearance issue,think in terms of total . nants,streamers,and flashing signs or inter- nonconforming signs and use incentives, street design standards,of which signage.. mittent lights. education,negotiation,and other tech= controls are an important part •Limit shopping centers,malls,offices niques to encourage their early removal. One example of dysfunctional:signage . parks,and similar large developments to —ETM control might be noteworthy.Along . ,Rockville Pike,a major retailing strip artery fora t affluent suburban area north benefits that accrue from strict sign con- towns and traditional commercial areas, :of Washington,D.C.,-they have planted trols (in Vermont, all off-premise adver= particularly as part of an overall com- .landscaping strips betweeii`the-main tising signs have been prohibited by munity revitalization process. roadway and the strip parking lots' and state law since 1968). When asked The signs along a city's streets influ- theyve restricted the signs to modest about the state's experience with sign ence the public's perception of individ- storefront signs only..However,'the'stores control, a spokesman for the Vermont ual businesses,commercial districts,and are-so far.back from the main road,the Travel Division said, "Although there the community as a whole. Well- �permttted signs-are_sosmall and the was some initial sensitivity that remov- designed,appropriately scaled signs can landscape strip`trees are now so tall that ing big signs might hurt tourism, it has enhance a community's unique image, '.nobody`can see theaigris;and it's virtually . had the opposite effect. Tourism is up while an overabundance of haphazardly impossible'to'tell who's in business along for all businesses,both large and small." placed, oversized, look-alike plastic ' some of the parts of the'roadway.':. The Additional benefits of sign regulation signs detracts from the community's result?.Merchants are resorting to"sand- include: appearance — and ultimately hurts wich"signs(walking live people:weanng • Individual businesses receive a business. "sandwich"=boards)=and costumed, "level playing field." In other words, Today, once skeptical businesses are characters carrying"eriter here"arrows..., ,they get a fairer assurance that their flourishing in Fairhope, Alabama; I've seen hand-lettered sandwich boards,_ signs will not be obscured by those of Raleigh, North Carolina; Tempe, Ari- :'walking mattresses,and'a pink pig in-. neighboring businesses. zona; Boca.Raton, Florida; Palo Alto, front of a-barbecue place, , • Because small signs cost less than California; Madison, Mississippi; Paella, 'Commercial signage is an important, big ones,the total cost of each business's Iowa; Germantown, Tennessee; and in ttiformative service.;You.can c and signs will be less in the long run. hundreds of other communities with shouldnt by to do withouric,you just • As clutter is reduced, commercial strong sign controls. ♦ have to do it well areas will become more attractive to cus- -Wayne I emmon Silver Spring Maryland Edward McMahon is a -' totners. land use planner,attorney, • The community as a whole will and director of The Con- ' attain a more distinctive sense of place, servation Funds "Amen- becoming a more attractive place to live, can Greenways Program." a $ a work,and visit. He is former president of SUMMING UP: Scenic America,a nation- al non-profit organization Almost nothing will destroy the dis- devoted to protecting tinetive character of a community faster America's scenic landscapes. McMahoM regular than uncontrolled signs and billboards. "Looking Around"column will return in the next Sign control plays an important role in issue of the PCJ. improving the appearance of small PLANNING "COMMISSIONERS JOURNAL ! NUMBER 25 :! WINTE"R 1996'-97 W : i :RECEIVED • MAR 0 51997 March 3, 1997 To: Honorable Mayor and CiC,tyM MENTOF OO WMEVELOPMENT From: Planning Commissioners Bob Biddle and Ed Kerins Subj: Sign Ordinance Planning Commission Minority Report A majority of the Planning Commission approved a revised sign ordinance which included increasing the height and area of commercial freestanding signs by up to 100% throughout the city. We also believe the revised ordinance should be approved because it contains many provisions which make signs more beneficial to the businessman and more identifiable to the public with the exception of the height and area criteria for commercial freestanding stands. Our reasons for this exception are as follows: The City Council formed a Sign Code Subcommittee almost three years ago at the height of the recession with the primary objective of meeting the merchants on Beach Blvd. request for additional exposure. Four-fifths of the citizens on this committee represented the business community. Professional research studies documented in American Planning Association reports and the Planning Commissioners Journal clearly state that the height of freestanding signs should be limited to fifteen to twenty feet. Please see the attachments for this referenced information. Unfortunately, neither the Sign Subcommittee or the Planning Commission had the benefit of this information. The General Plan you recently adopted states the city has inconsistent and extensive signage and wide spread clutter. The General Plan calls for coordinated sign patterns and a minimum of visual clutter. Therefore, the creation of new sign heights and areas violates the intent of the General Plan. Please read the attached article from the LA Times which describes how other Orange County cities continue to reduce the height of freestanding signs. Why should Huntington Beach be going the opposite way? The view points of citizens whom the signs are intended to attract should be considered. Please see the attached copies of letters written to the HB Independent by your constituents on this subject. Our common objective is to increase city sales tax and tourism. We can do this by improving the image of our city so that citizens and tourists will want to spend their dollars in Huntington Beach. We urge your approval of the revised ordinance with the existing sign code criteria for height and area of commercial freestanding signs. t5_4_� r Bob Biddle Ed Kerins On-Li Suggestions for On-Premi g Comment Sign Control Comme nt Based upon a review of successful local one group sign,with no freestanding signs "I am familiar with the ordinances and recommendations from for individual businesses. sign controls in Columbia,MAry}and. around the country,communities consider- •Develop special controls for historic This really does make the case'.that"less ing on-premise sign controls should consid- areas,downtown commercial districts, is more,"and that smaller,ground level er the following: neighborhood shopping areas,and commer- signs at a relatively close.distance to the •Limit freestanding signs to one per cial corridors of special importance.These F, business,with a maximum height of no might include limiting the color and materi- viewer actually are better attention grab- more than 15 feet. al of signs,requiring the use of smaller, bers than huge high signs'tharare above •Encourage the use of ground signs by shorter signs,or encouraging integrated sign the normal viewing angle:Note,however, allowing them a size bonus(relative to free- designs for new development. that the signage controls.are.part of a set standing pole signs). Link sign controls to an overall of overall streetscape design;standards... •Prohibit,or strictly regulate,"problem" streetscape improvement plan. if you really want to address�the.overall signs such as billboards,portable signs,pen- •Wherever possible set a limit to life of appearance issue,think in terms;of total nants,streamers,and flashing signs or inter- nonconforming signs and use incentives, street design standards;of whichsignage mittent lights. education,negotiation,and other tech- coritrolsare an important- •Limit shopping centers,malls,offices niques to encourage their early removal. One example of dysfunctional signage parks,and similar large developments to —ETM control might be noteworthy.-Along Rockville Pike;•a major retailing sirip artery for an affluent suburban area north benefits that accrue from strict sign con- towns and traditional commercial areas, of Washington,D.0 they have planted trols (in Vermont, all off-premise adver- particularly as part of an overall com- 7landscaping strips between the main tising signs have been prohibited by munity revitalization process. roadway and the strip parking to s...and state law since 1968). When asked The signs along a city's streets influ- they've restricted the signs,to modest about the state's experience with sign ence the public's perception of individ- storefront signs only.However;[he stores control, a spokesman for the Vermont ual businesses,commercial districts,and are so far back from the:main road,the Travel Division said, "Although there the community as a whole. Well- permitted signs are so small;and;the was some initial sensitivity that remov- designed, appropriately scaled signs can landscape strip trees are now so all that ing big signs might hurt tourism, it has enhance a community's unique image, nobody can see the signs;.and it's virtually had the opposite effect. Tourism is up while an overabundance of haphazardly impossible to tell who's in business along for all businesses,both large and small." placed, oversized, look-alike plastic some of the parts of the roadway ...The Additional benefits of sign regulation signs detracts from the community's result?Merchants are resorting to"sand- include: appearance — and ultimately hurts wich"sign's(walking live-people wearing • Individual businesses receive a business. "sandwich"boards)-and.costunied "level playing field." In other words, Today, once skeptical businesses are characters carrying enter here :arrows. they get a fairer assurance that their flourishing in Fairhope, Alabama; I've seen hand-lettered sandwich boards, signs will not be obscured by those of Raleigh, North Carolina; Tempe, Ari- walking mattresses,and.a Ipink pig in neighboring businesses. zona; Boca.Raton, Florida; Palo Alto, front of a barbecue place • Because small signs cost less than California; Madison, Mississippi; Paella, Commercial signage.isan important, big ones,the total cost of each business's Iowa; Germantown, Tennessee; and in informative service.You cant and., . signs will be less in the long run. hundreds of other communities with shouldnt,try to do without.it you.just • As clutter is reduced, commercial strong sign controls. ♦ have to do'it well"- —Wayne Lemmon;Silver StJri Maryland areas will become more attractive to cus- Edward McMahon is a tourers. land use planner,attorney • The community as a whole will and director of The Con- r attain a more distinctive sense of lace, ' P servntion Fund's "Amen- � = becoming a more attractive place to live, can Greenways Program." `f , work,and visit. He is former president of " SUMMING UP: Scenic America,a nation- ,1 al non-profit organization Almost nothing will destroy the dis- devoted to protecting tinctive character of a community faster America's scenic landscapes. McMahon's regular than uncontrolled signs and billboards. "Looking Around"column will return in the next Sign control plays an important role in issue of the PC]. improving the appearance of small PLANNING COMMISSIONERS JOURNAL / NUMBER 25 ! WINTER 1996 - 9.7 "`" 'PERSPECTIVE6 - TLac Cities' Towering Signs Coming Down to Earth cry r offefs businesses as much as$5,000 ! • ; By SI�ICLBY GRAD •-- SPECIAL To THE TIMES to replace their old markers. I ] "This gives .our city a clean, f r_12.. . _, : A campaign by urban planners to' modern look,"he said,and increases �; RA�CI1Wi.. spruce up commercial districts by property values. I think the pole r .•]l� a�la:>h removing tall signs from gas sta- signs are a thing of the past I �- t' i •`� " `• 4 c `�•M• VEj9�[� c';i y'R Lions, banks and other roadside ,hers agree. In Westminster, ", OT SHIR1 establishments is gradually trans- , + ;+ ra formin Orange Count 's street o the City Council recently t � ; j{t, %i w ,T g g Y adopted an ordinance requiring ! r "'' (, ? +owl anus i ��+'� *VIQEOS scape. y + [ „!1 + T, 7"',R!•.° Hlt"a businesses to remove some types of ,,, f�'� 4 ,,;,,, E « Alongbus thoroughfares such I Y g , �.a r>•.'�''.�; R7 ru ruwr pole signs within five years. Mean- , as La Palma Avenue Harbor r! _. n ,,,, Y „�,r! . .r while, Anaheim is offering to help •jltT'` , ,1;k,tJ , t , . ' " Boulevard and Bristol Street, a I •t, .•-_ . '!°•"' ► businesses replace the 1950s-style s * t ° T yI ,t combination of stricter regulations, ,q . . 'I: LIDUO + l motel and restaurants markers � i' °' '. �I '• changing architectural styles and L,fi,g- around Disneyland as part of a 17 taxpayer-financed incentive pro- ?;�• tr�At �� ^��`'.a1 I i�+""•'7;> i �� ! a�ut-L!r«Ld $172-million redevelopment project ►+1w;,,.,.; grams has brought down dozens of r + :+ t < raba+a+, ^-"- Anaheim s revitalization is de- .�. w-., y ' "C °'a-- gsigns. si ed to give a contemporary look -,,•.. _ {'� imposing florescent and neon In their place, businesses are to a district now dotted with an installing "monument signs" that eclectic collection of steel and neon r w u v � are smaller than the loweringsignst,, a 4r<r s a i «l�s yir>ei gj� ° fx i 't aka+ sa�gy$4 �r u that soar above motorists. "pole signs" and rise only a few Their 'their space-age design was � +; ,, •r ;�r�f;,, sr� { -FC �3'M;~Ai _f �± � r r, ti �``'s�'�' t a,t,} J�' °aa°, i4i,r a>!Grn r feet off the ground. ri• ! ,,,, , z,a. f� t,;, d., i. ., popular in the 1950s and came to Its like watching a baby grow p symbolize a funky form of com- .up. You don't notice.the changes mercial architecture known.as AURELIO JOSE DARRERA/LwnP�mes day to day, but over a period of "googie." By the 1960s, the style time there is a drastic difference," had evolved into cleaner but no Signs on streets in Beach Boulevard are being revamped to reduce what one official calls visual clutter. said Perry Valantine,Costa Mesa's less eye-catching corporate logos planning manager. illuminated with florescent bulbs. "If you look at Harbor Boulevard The signs were hard to miss. But underground utilities. some—especially corporate be," said Catherine Standiford, today versus 22 years ago,there is critics began complaining that the Many developers now consider chains—have resisted calls to re- deputy city manager for Garden a lot less visual clutter," he said. colorful. plastics and bright neon pole markers to be passe if not duce their signs. A few preserva- Grove,which also encourages sign "You have fewer of these tall signs created "visual pollution" made downright offensive.Upscale sign- tionists have also decried the loss modernization. "Studies have on the street blocking each other." worse by utility poles and billboards. age, "being an expression of high of Boogie beacons that they con- shown that signs are more visible The changes mean more than Developers and government of- taste, never radiates light from Sider architecturally distinctive. when they are closer to ground aesthetics to aging commercial ficials responded by tightening within,in the fashion of a Gulf[oil] Despite their smaller size,monu- level." corridors,city officials said. regulations and prohibiting tower or Holiday Inn sign,"Joel Garreau .ment signs can catch customers' Linn. the La Palma councilman, "Streets are a city's reputation. ing beacons for new projects. Ir- writes in his book"lodge Cities." attention just as well as a taller agrees, "You can sec [pole signs] They say something about the vine banned pole signs as well as Most older cities say their re- marker,planners say., from far away. But from up close, community,"said La Palma Coun- billboards in its original planning placement programs are being em "Pole signs aren't as effective in you have to bend over and look up• " cilman Wally Linn, whose city guidelines, which also require braced by businesses, though attracting business as they used to at them." c Big signs."eCiLlal much as with the newer,well.:': planned cities in South County lower standards Thwsuccess of a sign.ordi- It is appalling that our City. nance takes time and is only Council will soon be voting on realized over several business E whether to relax the size height cycles.Many young families like . E standards on commercial signs in ours have made a commitment to our city. living here-our city leaders . As if Huntington Beach needs should not let.us down by.lower • :,More ugliness along its streets, m9 the sign standards in our particularly in areas we are try- . community. i ing to get people to shop!People . JON ELY in our city know where the Huntington Beach stores/services are and whether •they want to patronize them or I would like to protest the so ?..not.Increasing the allowable size called enlargement of the plan and height of signs would be ning signs.We have so many ugly and an insult to Huntington now that's it's ridiculous and f Beach consumers. looks terrible.Other cities have In the future,will Beach gone ahead and made them Boulevard and other commercial smaller on their own and the dif= areas attract shoppers and much ference.is amazing.,Definitely' needed regenerative capital or is against enlarging them. . it destined to.be thought of as a tacky'60s-looking hodgepodge VIItGINIA GEORGE of wall-to-wall signs?Huntington Huntington Beach Beach's retail/services can pros- per given the market dynamics, I think the whole idea is and viable healthy businesses do ridiculous,to think that it's going not need signs to jump.off the to improve business is crazy,I a sidewalk and visually assault mean,when we're looking fora consumers as they drive.by. specific business to go to,do you " Instead'of pandering to short-. not find out where it is.and go sighted chamber of commerce directly to that location? cronies who are too cheap to Or do you just kind of drive upgrade their properties,the city and say "hey,there's a lamp c should try enforcing the existing ordinance so we can start seeing store,I think I'll drive in-there.". the long-term effects that we don't think that happens and all intended. it will do is make a very ugly The focus should be on the Beach Boulevard or Golden West =_ long-term strategies,not lower- Boulevard or whatever.' 4: c ing sign standards.In the years I am definitely against it and L' ahead,our coastal city will not am a voting resident of Hunting-.: a be competing with Westminster ton Beach �. or Garden Grove for homebuy- Huntington Beach JAY SCRAPER ers,capital,and business as Independent . L� e .c 5111 Sl .. w i i'E 3 � � Callutg re iduig larger: 1 C41 a beWer business signs=I feel,tYns�s definitely a stag backwards.- M bout approval of lar er Lfirger si will onI add W tlt� `� signs forHuntingtan visual pollution that we already Beach I'in really-16 have on Beach Boulevard espy ' of wondering what they ve cially v S been thinking about if they're While I would agree that we talisuig about 45;000 cars travel should'rleaa up what they E i mg clown Beach Boulevardto referred to as a °hodgepodge of increase the size of the signs to ,;� :: signs,"I don`t think tl eyshould� i. add:more distraction to the pub be larger,>f anything I hink they should be smaller a k`he Pontiac says wider is better `3 3 BUD-MURPIY�-,�1 but'that doesn't mean bigger is on.Beach ; better when it comes to distrac ffi A tioris Signs are a istracfiou I think if ariythirig,we ought to eliminateor decrease the num beiof signs along Beach Boule yard because to me',it s eye pol lution andao ask'for an j f i ehf orcemept officer to go out and'do the trackuig when you dori't have the money to do:it, you're lust giving them more reasons not to do their lob ,` f This is ridiculous I agree with Ed Keens and Bob Biddle that this is:just nova good way to go It is,ui fact,a step back }You ought`to pay a little more attention to'these people iri the future I RICHARD MCGRATK Huntington Beach Regardug Bakersfield by the Sea; I agree with commission ersKenns"and Biddle who`are against owing:,bigger signs on our major streets It is defi e nip,y&§ep backwards Golden=West Street is consid erect a major throtighfare:and yet"three=guarters'of it is rest dential backed up fo a major - street I think all of:us who�hve backed up to Golden West'have a vested interest in se tYiat we don t ugly-down the street Wehave Golden.West College, Ocean View schools Central 3 Park and the library To use a quote from`one of our residents, John Ely.why are we perpetu ating a tackiness in our cjtg?I definitely ggree with that.Stick tolour guns Biddle and Kerins I m roofing for you. PAT WAGIVER Huntington Beach r PROOF OF PUBLICATION STATE OF CALIFORNIA) ) SS. County of Orange ) I am a Citizen of the United States and a resident of the County aforesaid; I. am over the age of eighteen years, and not a party to or interested in the below entitled matter. I am a principal clerk of -- by the putillc.A copy of the HUNTINGTON BEACH INDEPENDENT, a PUBWCNOTICE I the staff report will be NOTICE OF. available to Interested par- newspaper of general circulation, printed PUBLIC HEARING ties at City Hall or the Main BEFORE.THE City Library (7111 Talbert and published in the City of Huntington CITY COUNCIL Avenue) after October 2, OF THE CITY OF 1997. ; Beach, County of Orange, State of HUNTINGTON ALL INTERESTED BEACH PERSONS are Invited to at- California, and that attached Notice is a NOTICE IS HEREBY tend said hearing and ex- GIVEN that on Monday, press opinions or submit true and complete copy as was printed October 8, 1997, at evidence for or against the 1 7:00 PM In the City ! application as outlined j and published icy the Huntington Beach Council Chambers, above.If you challenge the 2000 Main Street,-Hunting- City Council's action In and Fountain Valley issues of said ton Beach,the City Council i court, .you may be limited will hold a public hearing to raising only those Issues newspa news er to wit the issue(s) of: on thefollowin aper g Item: you or someone else 1. ZONING TEXT AMEND- raised at the public hearing MENT. NO. 95-6 (SIGN .I described In this notice, or CODE REWRITE) (CONTIN- In written 'correspondence UED FROM THE AUGUST delivered to the City at, or 18, 1997 CITY COUNCIL prior to,the public hearing. MEETING): It -there are. any further, September 25 , 1997 Applicant: City of Hunting- questions please call the ton Beach.Request:To re- Planning Division at 536- visit the political sign provi- 527.1 and refer to the slons Included In the com- above Item. Direct your prehensive sign Code written communications to declare under penalty ofperjury, tf�at amendment to Chapter the on-nip ity Clerk- 233, Signs, of the Hunting- Con-nip Brockway, P Y ton Beach Zoning and Sub- City Clerk the foregoing is true and correct. division Ordinance. Loca- city of �f^ U b t►on:City-Wide. Hnntlniton Beach Project Planner: ZOOO Main Street, Znd Wayne Camalho. Floor,.' Huntington NOTICE IS Beach, California HEREBY GIVEN that Item Execute on September 25, 199 1____ #1 Is categorically exempt s��1'4)'53"227 at Costa Mesa, California. from the provisions of the Published Huntington California Environmental Beach-Fountaln Valley In- Quality Act. . dependent September 25, ON FILE: 1997. — A-copy of the proposed re- 094-350. quest is on file In the Com- munity Development De- partment,2000 Main Street, Huntington Beach, Califor- r nla 92648, for Inspection Signature PROOF OF PUBLICATION STATE OF CALIFORNIA) SS. - - PUBLIC NOTICE " County of Orange ) NOTICE OF PUBLIC-HEARING BEFORE THE I am a Citizen of the United States and aNCIL C1T1COITYO j . OF THEJCITY OF .. resident of the County aforesaid,• I am HUNTINGTON BEACH i NOTICE.:IS HEREBY 1 GIVEN that on July '21, over the age of eighteen years, and not a ; 1997,at 7:00 PM In the City Council--Chambers, .2000 party to or interested in the below ; Main Street, Huntington Beach,-.the City-Council will entitled matter. I am a principal clerk of hold tl on the lola- public wing planning"and the HUNTINGTON BEACH INDEPENDENT, a l TEXTzEXT Item: ._ :ZONING AMENDMENT NO. newspa er of general circulation, printed j WRIT)SIGN CODE RE- .WRITE): Applicant: City of Huntington.Beach-Request: and pu fished in the City of Huntington To.approve.a comprehen•_ Beach County of Orange State of 1 o sign code amendment to Chapter. 233, Signs,.of / / t the Huntington Beach'Zon- California and that attached Notice is a ,tug e. Location: lit idi- / ;Hance. Location: City-wide. 1 Project Planner: Wayne. true and complete copy as was printed 1 Carvalho. a_ NOTICE ,IS HEREBY and published In the Huntington Beach . 1 GIVEN'that the above Item Is categorically."exempt and: Fountain Valley issues of said i from.the provisions of the j California Environmental newspaper to wit the issues of: Quality Act. ON.FILE: A.copy of,the, proposed request Is on file in the City clerk's.Office, j 2000 Main Street, Hunting- ton Beach, :California i 92648, for inspection by I the public. A copy of the i staff report will be available to Interested parties at the' Cityyy Clerk's.Office after July 10, 1997 JuALL INTERESTED PER- SONS are Invited to attend said hearing.-and express opinions or,, submit evi- 1 declare under penalty of perjury, that deuce for or, against the / P `I p 1 rY/ ; application i as outlined above.If you challenge the- the foregoing is true and .correct. � City Council'e action In court, you may be limited to raising only those Issues you or someone else I raised-at the public hearing Executed on August 15, 199 7 I described In this notice, or �. in written correspondence delivered:to the City at, or atCosta Mesa, California. I Norto,.the public hearing.. If, there arp,-:any .further questions please.,call the 1 Planning Division at- 536- 5271 and refer to. the above ;item. 'Direct your. written communications to the City--Clerk. Connle Brockway City Clerk j 2000 Main- Street, -2nd" Floor, Huntington Beach, California 92648. Signature I. (714)536-5227 Published 'Huntington Beach-Fountain Valley In- dependent July lo,1997. 072-967 PROOF OF PUBLICATION STATE OF CALIFORNIA) ) SS. County of Orange _1 PUBLIC NOTICE I am a Citizen of the United States and a NOTICE OF PUBLIC HEARING- resident of the County aforesaid; I am BEFORE THE CITY COUNCIL over the age of eighteen ears, and not a OF THE CITY OF g y L b HUNTINGTON BEACH party to or interested in the elow NOTICE IS HEREBY .GIVEN that on July 21, � 1997,at 7:00 PM in the City entitled matter. I am a principal clerk of Council Chambers, 2000 ngton the f� un UNTINGTON BEACH INDEPENDENT, a Beach,the lt Main StreCity CCouncil will hold a public hearing, on / newspaper of general circulation printed the following planning and. zoning Item: ZONING and published in the City of Huntington TEXT AMENDMENT NO. b 95-6 (SIGN CODE RE- WRITE): Applicant: City of Beach, County of Orange, State of Huntington Beach Request: To approve a comprehen- i California, and that attached Notice is a sive sign.code amendment to Chapter 233, Signs, of true and complete copy as was printed the Huntington Beach Zon- " ing and Subdivision Ordi- and published ini the Huntington Beach nance. Location: City-wide.Wwide. ayne and Fountain Valley issues of said Ca NOTICE NOTTI . CE IS HEREBY ; GIVEN that the above Item ; newspaper to wit the issue(s) of: is categorically exempt from the provisions of the California Environmental Quality Act. ON FILE: A copy of the ; proposed request is on file in the City clerk's Office, July 10, 1997 2000 Main Street, Hunting- ton Beach, California 92648,, for inspection by the public. A copy of the staff report will.be available to interested'parties at the City Clerk's" Office alter July 17,1997. I declare under penalty of perjury, that ALL INTERESTED PER• i r r SONS are invited to attend , said hearing and express the foregoing is true and correct. opinions or submit dence for or against the application as outlined above. If you challenge the City Council's action in Executed on court, you may limited J u 1 y 10, 19 9:� to raising only those issues you or someone else ; at Costa Mesa, California. raised at the public hearing described in this.notice, or in written correspondence delivered to the City at, or prior to,the public hearing:. If there are any .further questions please calf the Planning Division at 536- 5271 and refer to the above item., Direct your written communications to the City Clerk. Connie Brockway Signature City Clerk 2000. Main Street, 2nd Floor, Huntington Beach, California.92648. (714)536-5227 Published Huntington ' y Beach Fountain Valley In- ; tj deper dent July 10,12-9 v ' 072-967 Council/Agency Meeting Held:; 19-7 ya° 35 Deferred/Continued to: , 9 Approved ❑ onditiona ly Approve shied City CI 's Signature 7 0 Council Meetin Da e: O t , 1997 Department ID Number: CD 97-52 CITY OF HUNTINGTON BEACH REQUEST FOR COUNCIL ACTION SUBMITTED TO: HONORABLE MAYOR AND CITY COUNCIL MEMBERS SUBMITTED BY: MICHAEL T. UBERUAGA, City Administmr PREPARED BY: MELANIE S. FALLON, Community Development Directoo V SUBJECT: ZONING TEXT AMENDMENT NO. 95-6 (SIGN CODE REWRITE RECONSIDERATION) Statement of Issue,Funding Source,Recommended Action,Alternative Action(s),Analysis,Environmental Status, Attachment(s) Statement of Issue: Transmitted for City Council reconsideration is the Sign Code Rewrite (Zoning Text Amendment No. 95-6), a comprehensive amendment to Chapter 233 Signs of the City's Zoning and Subdivision Ordinance. The Zoning Text Amendment was approved by the City Council at the August 4, 1997 meeting.. On August 18, 1997, during the second reading of the ordinance, the Council voted to continue final adoption until the political sign provisions were further analyzed. The Council directed staff to return with additional information and direction from the City Attorney on the regulation of political signs. Staff has included two sets of straw vote motions addressing the political sign issues. Staff recommends approval of Zoning Text Amendment No. 95-6 as recommended by the City Council Subcommittee and amended by the Planning Commission with findings. Funding Source: Not applicable. REQUEST FOR COUNCIL ACTION MEETING DATE: October 6, 1997 DEPARTMENT ID NUMBER: CD 97-52 Recommended Action: Straw Vote Action No. 1 (Time restrictions for political signs - Section 233.08 M.j a. "Approve the deletion of any reference to time limitations imposed upon political signs on public or private property" (Planning Commission, Staff and City Attorney's recommendation); or b. "Move to amend Ordinance No. 3360 to retain time restrictions for political 'signs on public and private property with modified language specifying that political signs not be erected more than 75 days prior to an election, nor remain more than 15 days after the election (90 days total)." Straw Vote Action No. 2 (Political signs within the Public Right-of-way - Section 233.10 M.): a. "Approve the proposed restriction of all signs including political signs on public property and within the public right-of-way except for those required by law" (Planning Commission recommendation); or b. "Move to amend Ordinance No. 3360 to allow political signs only within the public right of way at the same locations open house signs are permitted." (Staff and City Attorney's recommendation); or c. "Move to amend Ordinance No. 3360 to allow political signs within the public right of way at locations specified by the City Council." PLANNING COMMISSION RECOMMENDATION: Motion to: "Approve Zoning Text Amend nt No. 95-6 with findings for approval (Attachment No. 1) and adopt Ordinance No. ((Attachment No. 2) which includes deleting time restrictions on political signs, and prohibiting political signs on public property and within the public right- of-way." V/1-STAFF RECOMMENDATION: Motion to: "Approve Zoning Text Amendm t No. 95-6 with findings for approval (Attachment No. 1) and adopt Ordinance No. with modifications to delete time restrictions on political signs, and prohibit political signs on public property and within the public right-of-way except in areas open house signs are allowed." CD97-52.DOC -2- 09/30/97 4:43 PM REQUEST FOR COUNCIL ACTION MEETING DATE: October 6, 1997 DEPARTMENT ID NUMBER: CD 97-62 Alternative Action(s): The City Council may make one of the following alternative motions: 1. "Approve Zoning Text Amendment No. 95-6 with findings for approval (Attachment No. 1) and adopt Ordinance No. 3360 (Attachment No. 2) with modifications to prohibit political signs except for a 90 day period, and to permit political signs in specific areas of the public right-of-way." 2. Approve Zoning Text Amendment No. 95-6 with findings for approval (Attachment No. 1) and adopt Ordinance No. 3360 (Attachment No. 2) as recommended by the Planning Commission, with modifications to retain the existing political sign provisions, and direct staff to return with a separate ordinance addressing political signs." 3. "Continue Zoning Text Amendment No. 95-6 and direct staff accordingly." Anal: A. BACKGROUND At the August 18, 1997 Council meeting, the City Council continued Zoning Text Amendment No. 95-6 following further discussion on the political sign provisions in the proposed sign code. The City Council reconsidered deleting time restrictions on political signs and whether to prohibit these signs in the public right of way. The City Attorney suggested that since courts have already found the 60 day display period to be unconstitutional, the Council should consider extending the display period to 90 days or more. The City Attorney also recognized that by allowing political signs to be placed in the public right of way, other types of signs would be permitted to be displayed in the same manner. A legal opinion from.the City Attorney has been attached addressing this issue (Attachment No. 5). B. STAFF ANALYSIS AND RECOMMENDATION Staff supports the Planning Commission's recommendation to delete the existing time restrictions for the display of political signs. The City Attorney's office has forwarded an opinion that time restrictions on political signs limiting the display of signs to 60 days has been ruled unconstitutional. Understanding the Council's initial decision to retain.the time restrictions in order to provide a "timeframe" for candidates, the City Attorney recommended that the Council consider a longer time period for the display of political signs, such as 90 days (45 days prior, 15 days after election). CD97-52.DOC -3- 09/30/97 4:43 PM • REQUEST FOR COUNCIL ACTION MEETING DATE: October 6, 1997 DEPARTMENT ID NUMBER: CD 97-52 Currently, the Sign Code prohibits all signs within the public right of way, except for signs required by law (i.e. traffic control, etc.), political signs, and open house signs (Sec. 233.10 M). Other types of signs permitted within the public right of way in accord with agreements granted by the City Council include advertising panels on transit shelters, telephone booths, bus benches, etc. Based on the City Attorney's opinion regarding the prohibition of political signs in the public right of way (Attachment No. 5), staff recommends political signs be allowed in the same locations open house signs are permitted provided they do not create a traffic hazard. The City Attorney indicates that the City may prohibit political signs in the right of way by enacting a complete ban of all signs in the right of way. Because open house signs are permitted in specific locations, staff recommends political signs also be allowed in those locations. Open house signs are permitted to be placed in parkways at immediate points of access to a residential subdivision from an arterial. They are required to be displayed during daylight hours and when the property is available for inspection. Open house signs are prohibited to be placed in street medians or dividers. Open house signs should not be confused with real estate signs which are strictly prohibited in the public right of way. Commercial real estate signs are usually placed in landscape planters on private property behind the public sidewalks. Residential real estate signs are also placed on private property, usually in the front yards of the homes. Therefore, political signs will also be permitted in the same location real estate signs are, provided authorization from the private property owner is received. Other recommended changes to the sign code were discussed at the May 5, 1997, and August 4, 1997 City Council meetings. A copy of the August 4, 1997 City Council Staff Report (RCA) (Attachment No. 4) describes and analyzes the recommended changes forwarded by the Council Sign Code Subcommittee and Planning Commission. C. SUMMARY Staff recommends the City Council approve Zoning Text Amendment No. 95-6 (Attachment No. 1 & 2) as recommended by the City Council Sign Code Subcommittee with changes added by staff and changes voted upon by the Planning Commission, for the following reasons: • The new sign criteria contains provisions minimizing sign clutter through design regulation, including the regulation of letter and sign panel heights. • The amendment will establish new sign criteria, including greater height and area limitations, providing additional business exposure needed by the business community. • The amendment will provide greater opportunities for business exposure while regulating sign design. • The amendment is consistent with the Urban Design Element in the General Plan by improving City-wide identity and strengthening the visual character of the City's street hierarchy. CD97-52.DOC -4- 09/30/97 4:43 PM • ' REQUEST FOR COUNCIL ACTION MEETING DATE: October 6, 1997 DEPARTMENT ID NUMBER: CD 97-52 Environmental Status: The proposed project is categorically exempt pursuant to City Council Resolution No. 4501, Class 20 which supplements the California Environmental Quality Act. Attachment Us : City Clerk's Page Number 1. Findings for Approval 2. Ordinance No. 3360 (P.C./Subcomm./Staff Recommendation) 3. Legislative Draft (P.C./Subcomm./Staff Recommendation) . 4. Request for Council Action dated August 4, 1997 5. City Attorney Legal Opinion 6. Request for Council Action dated May 5, 1997 CD97-52.DOC -5- 09/30/97 4:43 PM ............. 10 ON .......... ATTACHMENT NO, 1 FINDINGS FOR APPROVAL ZONING TEXT AMENDMENT NO. 95-6 FINDINGS FOR APPROVAL- ZONING TEXT AMENDMENT NO 95-6: 1. Zoning Text Amendment No. 95-6 is consistent with the goals and policies contained in the City's General Plan. The amendment is consistent with the objectives,policies, general land uses and programs specified in the Urban Design Element of the General Plan, including strengthening the visual character of the City's street hierarchy and improving city-wide identity. The proposed code amendment will provide sign criteria for all uses based on the various arterial designations. 2. In the case of a general land use provision,the change proposed is compatible with the uses authorized in, and the standards prescribed for, the zoning district for which it is proposed. The proposed amendment addresses commercial, industrial and residential properties separately, with specific sign criteria for each zoning district. The proposed amendments to the sign code address each district separately based on the intensity of uses and traffic volumes. 3. A community need is demonstrated for the change proposed. The City Council, Planning Commission, and Council Sign Code Subcommittee,have recognized the demand for greater business exposure for commercial businesses in the City. 4. Its adoption will be in conformity with public convenience, general welfare and good zoning practice. The amendment will provide greater business exposure and appropriate identification for consumers traveling in the City, while protecting the general welfare of persons working and residing in the City. Attachment- 1/14/97 (97SR03-2) Council/Agency Meeting Held: 1113197 Deferred/Continued to: -J71a�c_ Ud'A' pproved ❑ Conditionally Approved ❑ Denied City Clerk Signature Council Meeting Date: November 3, 1997 Department ID Number: CD 97-58 CITY OF HUNTINGTON BEACH o s REQUEST FOR COUNCIL ACTION CO z 1 SUBMITTED TO: HONORABLE MAYOR AND CITY COUNCIL MEMBERS ry �-� ~� = —<m - - 'C;rn ;.z SUBMITTED BY: _;RAY SILVER, Acting City Administrator v PREPARED BY: MELANIE S. FALLON, Community Development Directork% � . SUBJECT: : INTRODUCTION OF ORDINANCE NO. 3360 —� (SIGN CODE REWRITE) Statement of Issue,Funding Source,Recommended Action,Alternative Action(s),Analysis,Environmental Status, Attachment(s) Statement of Issue: Transmitted for City Council review is the introduction of Ordinance No:.3360, the comprehensive amendment to the Chapter 233 Signs of the Huntington Beach ZSO. In further discussion with the City Attorney's office, staff decided to incorporate into this Ordinance the proposed changes on political signs which the Council voted on at the October 6, 1997 Council meeting. Approving the political sign changes at this time will require that this Ordinance be carried on to the next agenda for a second reading. This will eliminate the need for a separate public hearing process through the Planning Commission. Staff recommends the City Council adopt Ordinance No. 3360 as recommended by the City Council Subcommittee and amended by the Planning Commission and City Council. Funding Source: Not applicable. Recommended Action: Motion to: "Approve Zoning Text Amendment No. 95-6 and introduce Ordinance No. 3360 (Attachment No. 1) which incorporates the recommended changes resulting from the actions taken at the October 6, 1997 Council meeting, including the Council direction on political signs." i 2� REQUEST FOR COUNCIL ACTION MEETING DATE: November 3, 1997 DEPARTMENT ID NUMBER: CD 97-58 Alternative Action(s): "Continue,,Zoning Text Amendment No. 95-6 and direct staff accordingly." Analysis: A. BACKGROUND At the October 6, 1997 Council meeting, the City Council approved Zoning Text Amendment No. 95-6 after further discussion on the political sign provisions in the proposed sign code. The City Council decided to keep the existing provisions pertaining to political signs, and to adopt the Ordinance with the two amendments voted on at the meeting regarding internally illuminated industrial signs, and maintaining the existing sign criteria for freestanding signs on streets other than the six designated arterials. B. STAFF ANALYSIS AND RECOMMENDATION After discussing the October 6, 1997 Council action with the City Attorney's office, staff decided to incorporate the proposed changes on political signs in conjunction with the two amendments voted on by Council at that meeting. These changes include the following (with reference to page and section numbers - Attachment No. 1): 1. Maintain existing requirement that signs in Industrial districts can only be externally illuminated (internal illumination prohibited)[Pg. 7-Sec. 233.06 (B)]. 2. Maintain the existing sign standards for freestanding commercial signs on all arterials except for the six designated arterials which have new sign criteria allowing larger signs. [Pg. 5-Sec. 233.06 (A.2)]. 3. There was no vote taken on the issue of time restrictions for political signs. However, based on the City Attorney's opinion to delete or extend the existing 60 day display period for political signs, the draft ordinance exempts political signs for up to a 90 day period (75 days prior to and 15 days following an election). [Pg. 11- Sec. 233.08 (M)]. 4. Allow political signs to be placed on public property and within the public right of way, except within street medians or dividers. [Pg. 11-Sec. 233.08 (M)] Approving the political sign changes at this time will require that this Ordinance be carried on to the next agenda for a second reading. This will eliminate the need for a separate public hearing process through the Planning Commission. Environmental Status: The proposed project is categorically exempt pursuant to City Council Resolution No. 4501, Class 20 which supplements the California Environmental Quality Act. CD97-58.DOC -2- 10/30/97 11:18 AM REQUEST FOR COUNCIL ACTION MEETING DATE: November 3, 1997 DEPARTMENT ID NUMBER: CD 97-58 Attachment(sl: Page City Clerk's - .............. ..... ..... ................. . . ....... ................... .............. ......... ....................... ............. ........ .............. ....... ................ ...... .............. ............ ................. - . ........._.. ...... .. __: ...... 1. Ordinance No. 3360 .................. ................ ........... _ ........ ... .......... .......... ............... ................ .................. _......... ............... _.. . ................ ......... ........................... ............. ...... ........... 2. Legislative Draft 3. Memo from City Attorney dated Oct. 30, 1997 CD97-58.DOC -3- 10/30/97 11:18 AM a;. f _ - /a/6/97 .Jr.%tio �ll3 f ORDINANCE NO. 3360 2 .: ;rr,� 111}7/0,7 AN ORDINANCE OF THE CITY OF HUNTINGTON BEACH AMENDING THE ZONING AND SUBDIVISION ORDINANCE BY AMENDING CHAPTER 233 THEREOF RELATING TO SIGNS WHEREAS, pursuant to the California State Planning and Zoning Law,the Huntington Beach Planning Commission and Huntington Beach City Council have held separate, duly noticed public hearings to consider whether or not to amend by the Huntington Beach Zoning and Subdivision Code by amending Chapter 233 thereof relating to signs; and After due consideration of the findings and recommendations of the Planning Commission and all other evidence presented, the City Council finds that the aforesaid amendment is proper and consistent with the General Plan, NOW, THEREFORE, the City Council of the City of Huntington Beach does hereby ordain as follows: 1. That Chapter 233 of the Huntington Beach Zoning and Subdivision Code is hereby amended to read as follows: Uz Chapter 233 Signs Sections: 233.02 Reserved 233.04 Permits Required 233.06 Permitted Signs 233.08 Exempt Signs 233.10 Prohibited Signs 233.12 Electronic Readerboards 233.14 Readerboard Signs-Multiple Users 233.16 Subdivisional Directional Signs 233.18 Promotional Activity Signs 233.20 Planned Sign Program 233.22 Miscellaneous Signs and Provisions 233.24 Nonconforming Signs 233.26 Code Compliance 233.28 Definitions 233.02 Reserved 1 4/s: MOrdinance:233-Sign RLS 97-131 3/31/97 3360 233.04 Permits Required Sign permits are required for all signs,unless expressly exempted under Section 233.08. A sign permit(building permit) for a new sign or change in sign panel/face shall be obtained from the Department of Community Development prior to installation. A. Sign Permit. A complete sign application shall include the following information: 1. Two sets of fully-dimensioned plans drawn to scale. The plans shall include the following: a. Site plan indicating the location of all proposed signs, as well as the size and location of existing signs on the site. Photographs should be submitted if available. b. Sign elevations, indicating overall square footage and letter/figure dimensions, letter style, color(indicate standard color number if applicable), materials, proposed copy and illumination method. C. Dimensioned building elevations with existing and proposed signs depicted. 2. Property owner approval in the form of a letter or signature on the plans, approving the proposed signs and authorizing submission of the sign application. 3. For wall signs, method of attachment; for freestanding signs, foundation plan, sign support and attachment plan. 4. Type and method of electrical insulation devices, where applicable. 5. Any design modification from the requirements of this chapter that have been approved shall be noted, and compliance with the planned sign program, limited sign permit, or sign code exception shall be demonstrated. B. Planned Sign Program. Approval of a planned sign program pursuant to Section 233.20 shall be required prior to application f6r a sign permit for the following requests: 1. A site with five or more non-residential businesses or uses. 2. A site with two or more freestanding identification signs where there is a request for a new freestanding sign. 3. Commercial properties with 1,300 feet or more on one street frontage requesting more freestanding signs than allowed pursuant to Section 233.06. 4. Consolidated subdivision directional signs identifying multiple projects on multiple sign panels. 5. Service stations. 2 4/s:PCD:Ord inance:233-Sign RLS 97-131 3/31/97 I!-i7 3360 6. Wall signs for second floor businesses with exterior access. 7. Wall signs installed on a building wall not adjacent to the business suite. C. Sign Code Exception: The Zoning Administrator may grant a sign code exception for requests for supergraphics, three-dimensional signs, and relief from the strict application of Section 233.06. The following findings. shall be made prior to approval of any sign code exception: 1. The sign is compatible with the character of the area and is needed fef due to special circumstances defined by the applicant and applicable to the property. 2. The sign will not adversely affect other signs in the area. 3. The sign will not be detrimental to properties located in the vicinity. 4. The sign will not obstruct vehicular or pedestrian traffic visibility and will not be a hazardous distraction. D. Limited Sign Permit. The owner of a sign which does not conform to the provisions of Section 233.06 may file an application for a limited sign permit to the Director for permission to change the face or copy of such sign. A limited sign permit cannot be processed for illegal signs or signs listed as prohibited in Section 233.10. The Director may approve the face change and extend a sign's use for a time period deemed appropriate, not to exceed two (2) years. A sign permit shall be obtained prior to installation of the new sign panel/face. A cash bond in an amount-determined by the Director to reflect the cost of removal based on information provided by a sign company shall be required to guarantee the sign's removal upon expiration of the limited sign permit. Approval shall be subject to the following findings: 1. Due to unique circumstances,the sign's immediate removal will result in a substantial hardship for the applicant. 2. The sign will not adversely affect other lawfully erected signs in the area. 3. The sign will not be detrimental to properties located in the vicinity. 4. The sign will be in keeping with the character of the surrounding area. 5. The sign will not obstruct vehicular or pedestrian traffic visibility and will not be a hazardous distraction. E Design Review Board. When authorized by the provisions of the BZSO,the Design Review Board (DRB) shall review and act on the following items prior to application for a sign permit. Otherwise,the DRB shall review and render a recommendation to the appropriate decision maker(Zoning Administrator, Director, etc.) on the following items: 1. Planned Sign Programs. 2. Electronic Readerboard Signs. 3 4/s:MOrdinance:233-Sign RLS 97-131 3/31/97 //-/7 3360 3. Signs on properties within the following areas: a. Redevelopment project areas; b. Areas subject to specific plans; c. Areas abutting or adjoining, or within 500 feet of PS (Public Semipublic) districts; d. OS-PR(Open Space-Parks and Recreation) and OS-S (Open Space- Shoreline districts); and e. Areas designated by the City Council. F. Temporary Sign Permit. The Director may issue a temporary sign permit valid for up to 30 days, if it is found that the temporary sign is necessary to establish or maintain identity until a permanent sign can be erected. Extensions of the 30 day permit may be granted at the discretion of the Director. The Director may also approve a temporary sign permit for the following temporary signs provided the signs conform with the standards defined in Section 233.06: 1. Signs necessary to avoid a dangerous condition, including directional signs during construction. 2. Signs pertaining to a use permitted by a temporary use permit. 3. Promotional activity non-exempt signs, a maximum of 90 days per calendar year pursuant to Section 233.18. 233.06 Permitted Signs. All signs shall be governed by the following schedule, except if addressed elsewhere in this chapter. The schedule lists maximum standards for number, area, and height of allowed signs which does not necessarily ensure architectural compatibility. Therefore, in addition to the enumerated standards, consideration shall be given to building setbacks, visibility of attached signing on the site, and the proposed sign's relationship to the overall appearance of the property,to the surrounding neighborhood, and to community goals. Compatible design, simplicity, sign effectiveness and adherence to the objectives and policies in the Urban Design Element of the General Plan shall be used as guidelines for sign approval. Nothing in this chapter shall preclude public access signage. The Planning Commission may, in addition, from time to time adopt policies regarding sign standards. Such policies may include separate standards or provisions for specific areas of the community. 4 4/s:MOrdinance:233-Sign RLS 97-131 3/31/97 3360 A. COMMERCIAL DISTRICTS 1. FREESTANDING SIGNS ON ADAMS AVE.,BEACH BLVD, BROOKHURST ST.,EDINGER AVE.,GOLDENWEST ST. AND WARNER AVE. �� _ � � � '� � �` MAXIMUM NUMBERS MAXIMUM MAXIMUM w.LOT FRONTAGE OF SIGNS, SIGN HEIGHT a. Interior lots with less than One 10 ft. 50 sq.ft. 200 feet of street frontage +5 ft.for Bonus +25 sq.ft.for Bonus b. Interior lots with min.200 feet One 15 ft. 70 sq.ft. but less than 400 feet +5 ft.for Bonus +30 sq.ft.for Bonus C. Comer lots with the greatest One per 7 ft. 30 sq.ft. street frontage less than 400 feet street frontage +3 ft.for Bonus +15 sq.ft.for Bonus d. Interior lots with min.400 feet of frontage One primary(P) 20 ft.(P) 100 sq.ft.(P) AND Corner lots with and two secondary(S) +5 ft.for(P)Bonus +25 sq.ft.(P)Bonus min.400 feet on one street frontage signs per street 7 ft.(S) 30 sq.ft.(S) e. Regional Mall Identification Sign One per street frontage 25 ft. 100 sq.ft. One freeway sign 25 ft.above freeway 200 sq.ft. 2. FREESTANDING SIGNS ON ALL OTHER ARTERIALS NOT LISTED ABOVE -ZEMAXIMUM NUMBER MAXIMUM MAXIMUM E'. LOT FRONTAGE :OF;SIGNS ;�. _ } SIGN HEIGHT,�� $SIGNtAREA a. Interior lots with less than One 7 ft. 50 sq.ft. 400 feet of street frontage +1 ft.for Bonus +10 sq.ft.for Bonus b. Corner lots with the greatest One per street 7 ft. 30 sq.ft. street frontage less than 400 feet +1 ft.for Bonus +10 sq.ft.for Bonus C. Interior lots with min.400 feet of frontage One primary(P) 15 ft.(P) 70 sq.ft.(P) AND Corner lots with and two secondary(S) +0.5 ft.for Bonus + 10 ft.for Bonus min.400 feet on one street frontage signs per street 7 ft.(S) 30 sq.ft.(S) 1. Bonus signs(B)shall have an opaque background,internal illumination for items of information only. 2. Multi-tenant panels are permitted provided the panels are minimum 10 inches in height,with a minimum 6 inch letter height. They shall be restricted to one uniform background color and two colors for the sign copy,with the exception that the Center Identification may have a separate background color. Sign copies shall be limited to the company name or one generic item of information. Major tenant identification shall be encouraged by being placed on the largest panel. 3. Secondary sign (S)are in addition to the Primary(P)sign. Secondary sign copy shall be limited to business identification only. 4. Street addresses shall be included on all freestanding signs with minimum six(6)inch numerals. OTHER LOCATIONAL CRITERIA FOR FREESTANDING COMMERCIAL SIGNS 1. No business shall have more than one freestanding sign facing each frontage. 2. Freestanding signs on the same site shall be located a minimum of 150 feet apart unless approved by a planned sign program. 3. A freestanding sign shall not be permitted in an area between the building and right-of-way when that portion of the building is located at the minimum setback. 4. Signs shall be located in a landscape planter a minimum of 2 feet wider than the sign itself. Square poles or other architectural treatment shall be required,except if the sign is 8 feet or less in height,it shall be of monument type,with a minimum 2 foot base. Placement shall conform with Diagram A. 5. No freestanding sign shall be located along a local street. 5 4/s:PDC:Ord i n an ce:233-Sign RLS 97-131 3/31/97 !!-17 3360 A. COMMERCIAL DISTRICTS (CONTINUED) 2. WALL SIGNS MAXIMUM MAXIMUM SIGN F � � x� aSITE CRITERIAy , TYPE, NUMBER „,,.F AREA OTHER$TANDARDSnx# ` 1. Channel letter signs required on all sites Individual Business wall One per street or 1.5 sq.ft per linear ft.of consisting of 5 or more uses. Identification parking lot business frontage. frontage for 2. Signs over 50 sq.ft.shall have an opaque each separate Business<50.000 sa.ft. background and internal illumination for business on the Max.total=200 sq.ft.* items of information only or shall be of ground floor. channel letter design. Business 50.000+sq.ft. Signs for second No Max.* 3. Multi-business consolidated wall signs shall floor businesses be permitted provided the signs do not exceed with exterior *No sign shall exceed the allowable sign area. access may be 200 sq.ft.or 1.5 sq.ft. permitted by per linear ft.of the 4. Placement shall conform to Diagram B. Planned Sign wall upon which it is Program placed. 5. One nameplate may be placed at each door, loading dock,or other entrance facing a Channel letter signs: public street;max.6 sq.ft. 15%bonus after above calculation. 6. Signs on projecting canopies/awnings shall be considered wall signs. 7. Raceways shall only be permitted when unable to place electrical components within wall/parapet. Under One per 8 sq.ft. 1. Canopy signs shall be attached perpendicular canopy business to the building face,centered above the store entrance or lease length. 2. Minimum 8 ft.ground clearance. 3. Signs shall not be illuminated. 3. CHANGEABLE COPY SIGNS x MAXIMUM MAXIMUM MAXIMUM LL , SITEC,RITERIA TI'PE _ NUMBERS SIGN AREA HEIGHT, , .„ OTHER STANDARDS" w._ Hotel with Vs One per site 30%of allowable See To be combined with convention facility Vs area A.I.Freestanding permitted sign. Sjgu(a-d)above Live entertainment f/s One per site 30%of allowable See To be combined with Vs area A.I.Freestanding permitted sign. Signs(a-d)above Tenant Directory f/s One per site 30 sq.ft. 7 ft. Low intensity illumination,oriented toward pedestrians and motorists on site. Min.30 ft.from exterior property lines,and 25 ft.from other freestanding signs. Menu Board f/s or One per drive- 10 sq.ft. 7 ft. May be in addition to permitted sign. wall thru lane Electronic Rea erboards (See Sections 233.12 and 233.14 for specifications) 6 4/s:PDC:Ord inance:233-Sign RLS 97-131 3/31/97 11 —17 3360 B. INDUSTRIAL DISTRICTS 1. FREESTANDING SIGNS ' SITE MAXIMUM MAXIMUM MAXIMUM OTHER STANDARDS g CRITERIA P_ NUMBER SIGN AREAS SIGN HEIGHT x .. .... ... Industrial/ One business Under 1 acre: 7 ft. 1.Sign copy shall be limited to center or Mixed Uses identification sign per 32 sq.ft single business identification only. No site multi-tenant panels shall be permitted. Industrial centers over 1 acre: 2.Freestanding signs shall conform to 50 sq.ft. Diagram A,and shall be located in a landscaped planter a minimum of 2 feet wider than the sign itself. 3.All freestanding signs shall have the street address included on the sign. 4.Signs shall be monument type. 5.Internally illuminated signs shall be designed as bonus signs. Mixed Use One per street frontage Under 1 acre: 10 ft. 1.Multi-tenant panels are permitted businesses with 32 sq.ft provided the panels are minimum fro a es on 10 inches in height with minimum 6 inch Gothard Street Industrial centers over high letters. They shall be restricted to 1 acre: one uniform background color and two 50 sq.ft. colors for the sign copy,with the exception that the Center Identification may have a separate background color. Sign copies shall be limited to the company name or one generic item of information. 2.Major tenant identification shall be encouraged by being placed on the largest panel. 3.Signs eight(8)feet or less shall be monument type. 4.Internally illuminated signs shall be designed as bonus signs.. 2. WALL SIGNS * SITE MAXIMUM MAXIMUM MAXIMUM OT�HERSTANDARDS _. CRITERIA NUMBERS All Industrial/ One per street or 1 sq.ft.per linear ft.of Below roofline 1.One nameplate may be placed at each Mixed Uses parking lot frontage for building frontage. door,loading dock,or other entrance each separate business. facing a public street;max.6 sq.ft. Channel letter signs receive a 10%bonus 2.Internally illuminated signs shall be after the above designed as bonus signs. calculation. 3.Raceways shall only be permitted when Max. 100 sq.ft.per unable to place electrical components business for all wall within wall/parapet. signs. 7 4/s:PDC:Ord i n an ce:23 3-Sign RLS 97-131 3/31/97 /1-17 3360 C. RESIDENTIAL SITE TYPE MAXIMUM MAXIMUM MAXIMUNT OTHER STANDARDS ml CRITERIA NUMBER _SIGN AREA SIGN:HEIGHT Neighborhood Vs 1 per street 1 sq.ft.per unit, 6 ft. 1. Signs shall be affixed to perimeter wall or Identification entrance max.50 sq.ft. placed within a landscaped planter. OR 2.Sign copy shall be limited to 18 inches in height,name of development only. wall One on each 0.5 sq.ft.per 3.Freestanding signs shall be setback 20 feet side of each unit,max.25 sq. from any interior property line. Placement street entrance ft. shall conform to Diagram A. Vacancy Signs wall One per street 6 sq.ft. Below roofline 1.Copy limited to'vacancy,"type of unit for multi-family frontage available,and source of information. developments D. CHURCHES, AND SCHOOLS, AND COMMERCIAL RECREATIONAL USES WITHIN PUBLIC PARKS SITE' TYPE` MAXIMUMMAXINI�UMW MAXIMUM OTHER STANDARDS CRITERIANUMBER _SIGN AREA m SIGNHEIGFIT :.: Identification Vs One per site 32 sq.ft. 7 ft. 1.Freestanding signs shall be completely located within a landscaped planter. AND 2.Signs shall be monument type. wall One per site I sq.ft.per linear Below roofline ft.of bldg. 3.Freestanding signs shall be setback 5 ft. frontage from any interior property line. Max.32 sq.ft. 4.All freestanding signs shall have the address included on the sign. 5.Raceways shall only be permitted when unable to place electrical components within wall/parapet. Changeable Cony Vs One per site 30%of allowable 7 ft. To be combined with permitted sign. Us area wall One per site 10 sq.ft. May be in addition to permitted sign. 8 4/s:PDC:Ord inance:233-Sign RLS 97-131 3/31/97 /1—17 3360 E. SERVICE STATIONS CRITERIA TYPE NUMBER �:SIGN_AREA SIGN HEIGHT ., _OTHER STANDARDS „ Business f/s One per site Alternative A: 7 ft. 1.Service Stations with Identification 20 sq.ft.if sign contains convenience markets shall use only identification and no Alternative A. changeable copy panels for pricing. 2.Freestanding signs shall be located in a landscaped planter a OR minimum of 2 feet wider than the sign itself. Alternative B: 50 sq.ft.if price 3.Signs shall be monument type. information is incorporated on sign. Sign shall contain 4.All freestanding signs shall have panels for fuel price only. the address included on the sign. No detached price signs shall be located elsewhere on the site. wall one per street 1 sq.ft.per linear foot of Below roofline 1.Internal illumination or channel frontage building frontage letters only. and/or 2.If canopy fascia signs are used for canopy one per street 10 sq.ft. business ID,no wall signs shall frontage be permitted on bldg. 3.Max.letter height for fascia signs shall be 75%of fascia width. 4.If canopy fascia signs are not provided,a logo may be permitted on each side of canopy column connector(spandrel)in addition to wall signs. Fuel Price and Us One per street 12 sq.ft. 6 ft. I.Price signs shall advertise fuel Credit frontage in_ prices only and no other product information conjunction with available. Alternative A sign. 2.Freestanding signs shall be completely located within a Price signs shall landscaped planter. be located a minimum 15 ft. from other freestanding signs. pumQ Attached One per canopy 2 sq.ft. 10 ft. 1.No other signs shall be permitted Instructions to pump column. on the canopy or column except Q[ island as specified. Identification column 2.Point of purchase signs shall be prohibited. 3.State or Federal government required signs encompassed within a fuel pump shall not be regulated by this ordinance. 9 4/s:PDC:Ordinance:233-S i gn RLS 97-131 3/31/97 //—17 3360 F. PERMITTED IN ALL DISTRICTS i MAXIMUM MAXIMUMM 1VIAXIMUM w SITE CRITERIA ,TYPE NUMBER �.. SIGN AREA SIGN HEIGHT OTHER STANDARDS ;, Building identification wall. One per building 3 sq.ft.per foot Shall be placed 1.Such sign shall be in addition to for buildings over 100 frontage of Bldg.Height within top 25 ft. that which is permitted ft.in height of bldg. elsewhere in this article. 2.Raceways shall only be permitted when unable to place electrical components within wall/parapet. Promotional Activity Signs (See Section 233.18 for specifications) Real Estate 1.Real estate signs shall be removed immediately after sale -Residential Districts One per site 8 sq.ft. 6 ft. or lease,which shall be defined as the close of escrow. -Commercial Office US Districts One per site 20 sq.ft. 10 ft. 2.Signs shall not be attached to the OR perimeter walls of residential -Commercial/ communities or create any Industrial Districts wall hazards for traffic or pedestrians. One per site 30 sq.ft. 12 ft. -Miscellaneous/ All other Districts One per site 20 sq.ft. 10 ft. Open House Signs and Vs One Sign 6 sq.ft. 4 ft. 1.Open house signs and flags may Real Estate Flags be displayed only during Three flags per site 2.5 sq.ft. 6 ft. daylight hours and when the property is available for inspection. 2.Open house signs may only be placed at the immediate points of access to a residential subdivision from an arterial. Placement shall be in the parkway only and not in street medians or dividers. 10 4/s:PDC:Ordinance:233-S ign RLS 97-131 3/31/97 /1-17 3360 233.08 Exempt Signs Signs exempt from the sign permit requirements of this chapter include: A. Corner stones, including names of buildings, dates of erection, and citations that are made an integral part of the structure. B. Credit card, trading stamp, or trade association signs not exceeding 0.5 square feet each. C. Governmental flags of any governmental agency not used for commercial promotional purposes. D. Neighborhood Watch signs. E. Notices posted by a utility or other quasi-public agent in the performance of a public duty or by any person giving due legal notice. F. Official notices of any court,public body or officer. G. Oil operations signs consistent with Title 15 of the Municipal Code. H. One construction sign per street frontage with a maximum sign area of 32 square feet located on a construction site during the course of construction. Removal is required prior to issuance of a certificate of occupancy or final inspection, whichever comes first. I. One name plate, not over six (6) square feet in area, displaying the name and/or profession of the occupant of the building and/or the address,may be placed at each door, loading dock, or other entrance facing a public street. J. On-premise parking and other directional signs, not exceeding one double-faced sign per entrance, not exceeding two (2) square feet in area and four(4) feet in height. Such signs shall not include business identification,product, or logo. K. Open house signs, not to exceed six(6) square feet and four(4) feet in height, may be displayed adjacent to the entrance of a property for sale or rent during daylight hours when the property is open for inspection. L. Pennants corresponding to a City sponsored event or theme. The pennants shall be on light standards located on private property, a maximum of 30 square feet per pennant, with a minimum eight(8) foot clearance from the ground. Written text shall be restricted to the name and dates of the event. Pennants shall be removed within five (5)working days upon the completion of the event. M. Political campaign signs which do not pose a traffic or safety hazard, are not erected more than 75 days prior to or remain more than 15 days after an election, and have been granted permission of the property owner for display. Political signs shall be prohibited in street medians and dividers. N. Promotional Activity Signs for Vehicle Sales Dealerships provided they comply with the provisions set forth in Section 233.18 G. 11 4/s:PDC:Ordinance:233-Sign RLS 97-131 3/31/97 //-1 7 3360 O. Public transit seating signs and public information, directional, and warning signs erected by a public agency. P. Real estate signs provided they comply with the provisions set forth in Section 233.06 F. Q. Signs manufactured as a standard, integral part of a mass-produced product accessory to a commercial or public or semi-public use, including telephone booths, vending machines, automated teller machines, and gasoline pumps. R. Signs within a building not visible from a public street and window signs not exceeding 20 percent of the visible area of a window(50%during December). No window sign shall be displayed above the second story. S. Signs required by the Americans with Disabilities Act(ADA). T. Street address numerals. U. No-trespassing signs posted a minimum of 100 feet apart. 233.10 Prohibited Signs A. Canvas signs, banners,pennants, streamers, balloons or other temporary signs except as provided in Sections 233.08 (Exempt Signs), 233.16 (Subdivision Directional Signs) or 233.18 (Promotional Activity Signs). B. Mobile,A-frame, and portable signs and those of a similar nature which are not permanently attached to the ground or building except as provided in Sections 233.18 or 233.20. C. Roof signs. D. Signs which resemble any official marker erected by the city, state, or any governmental agency, or which,by reason of position, shape, color or illumination would conflict with the proper functioning of any traffic sign or signal or would be a hazard to vehicular or pedestrian traffic. E. Signs which produce odor, sound, smoke, fire or other such emissions. F. Flashing, moving,pulsating, or intermittently lighted signs,mechanical movement signs, including searchlights,except electronic readerboards and public service signs such as those for time and temperature. G. Animals or human beings, live or simulated, utilized as signs. H. Projecting signs, except canopy or awning signs and under-canopy signs, subject to subsections 233.06(A) and 233.06(E). I. Signs which constitute a nuisance or hazard due to their intensity of light. J. Signs visible from and within 100 feet of an R district which are illuminated between the hours of 10 PM and 7 AM unless they identify an establishment open for business during those hours. 12 4/s:PDC:Ordin ance:233-Sign RLS 97-131 3/31/97 /l—/7 3360 K. Off-premises signs, including billboards or advertising structures installed for the purpose of advertising a project, subject or business unrelated to the premises upon which the sign is located, except subdivision directional signs and multiple user electronic readerboards. L. Abandoned signs and signs which no longer identify a bona fide business conducted on the premises. Such signs shall be removed by the property owner within 60 days of the business' closing date. The sign panel may be turned over(blank side out) if the sign complies with code. M. Signs on any public property, including signs affixed to utility poles, or projecting onto the public right-of-way, except political signs and those required by law. This section shall not prohibit the placement of advertising panels on public service items including,but not limited to,trash receptacles, bicycle racks, bus benches, transit shelters, and telephone booths, within public rights-of-way or in publicly-operated beaches or parks provided such items are placed in accord with an agreement granted by the City Council. N. Vehicle signs, signs affixed to automobiles,trucks,trailers or other vehicles on public or private property for the basic purpose of advertising, identifying or providing direction to a use or activity not related to the lawful use of the vehicle for delivering merchandise or rendering service. Any such vehicle signs which have as their primary purpose to serve as a non-moving or moving display are prohibited. 233.12 Electronic Readerboards. Electronic readerboards may be permitted subject to the review by the Design Review Board, and approval of a conditional use permit by the Planning Commission. A. Required Findings: Prior to approving a conditional use permit to allow an electronic readerboard sign,the Planning Commission shall make the following findings: 1. The proposed electronic readerboard sign conforms with the standards and criteria as set forth in this chapter; 2. The proposed electronic readerboard sign is compatible with other signs on the site and in the vicinity; 3. The proposed electronic readerboard sign will not adversely impact traffic circulation in adjacent rights-of-way or create a hazard to vehicular or pedestrian traffic; and 4. The proposed electronic readerboard sign shall not have adverse visual impacts on adjoining commercial and/or residential neighborhoods. 13 4/s:PDC:Ord i nance:233-Sign RLS 97-131 3/31/97 !/i 7 3360 B. Readerboard Sign Criteria: 1. Electronic readerboards may be freestanding or wall type signs. 2. The maximum number of electronic readerboards shall be one per site. 3. The maximum sign area shall be 115 square feet; 90 square feet for message center; and 25 square feet for other information. 4. The maximum height of a freestanding electronic readerboard sign shall be 25 feet. 5. The electronic readerboard shall have cylinders, a shade screen and a photocell for reducing the intensity of lighting at night. 6. The maximum measurable light output of the electronic readerboard shall not exceed 50 foot-candles at any property line. C. Location Requirements: 1. Electronic readerboards shall only be allowed epAy on parcels abutting a freeway and on parcels abutting Beach Boulevard, excluding the portion along Beach Boulevard designated as a landscape corridor south of Adams to Pacific Coast Highway. 2. Minimum lot frontage: 206 feet. 3. Minimum distance between electronic readerboards: 150 feet. 4. Minimum distance to any residence: 150 feet. D. Other Standards: 1. Where a site has an electronic readerboard, temporary banners, balloons, flags, etc., shall be permitted a maximum of 15 days per calendar year. 2. Hours of operation: 6:30 a.m. to 10:30 p.m. At least 10 percent of the message time, or any percentage deemed necessary by the City for emergency conditions, shall be used for public service announcements. 3. Messages in an electronic readerboard shall be no faster than one message every four seconds, and the minimum interval between messages shall be at least one second. Continuous motion of messages is not permitted. 4. Light intensity changes (other than between day and night uses) are not permitted. 5. In addition to the electronic readerboard sign, one monument sign, maximum of seven(7) feet in height and a maximum fifty (50) square feet in sign area, may be permitted and all other signage shall be brought into conformance with this chapter. i 14 4/s:I)C:Ord i n an ce:23 3-Sign RLS 97-131 3/31/97 3360 233.14 Readerboard Signs - Multiple Users Off site electronic readerboard signs may be permitted subject to the conditional use permit approval by the Planning Commission. Approval of electronic readerboard signs shall be subject to the following: A. Required Findings: Prior to approving a conditional use permit to allow a multiple user electronic readerboard sign,the Planning Commission shall make the following findings: l. The proposed electronic readerboard sign conforms with the standards and criteria as set forth in the Huntington Beach Zoning and Subdivision Ordinance; 2. The proposed electronic readerboard sign will not adversely impact traffic circulation in adjacent right-of-way or create a hazard to vehicle or pedestrian traffic. B. Multiple User Readerboard Sign Criteria: 1. Multiple user electronic readerboard signs may be located at a site which is not the location of any of the parties using the sign for advertising. 2. Multiple user electronic readerboard shall be freestanding. 3. The maximum sign area shall be twelve hundred(1200) square feet. 4. The maximum height of a multiple user readerboard sign shall be eighty-five (85) feet. 5. The multiple user readerboard shall have cylinders or directional incandescent lamps and have a shade screen or louver system, a shade screen and a photocell for reducing the intensity of lighting at night. C. Lighting Standards: l. The maximum night time light intensity and illuminance shall conform to the following: MAXIMUM NIGHT TIME INTENSITY Height from Ground in feet 5 10 20 30 50 70 85 Maximum Intensity 125, 130, 145, 170, 250, 370, 490, x 10001umens 15 4/s:PDC:Ordinance:233-Sign RLS 97-131 3/31/97 3360 I MAXIMUM NIGHT TIME ILLUMINANCE Land Use at Receptor Site Residential Commercial Other Maximum Illuminance 0.3 2.0 1.0 foot-candles The maximum night time illuminance shall be measured at the receptor site, at ground level, by a direct reading,portable light meter. Measurements shall not be made within one hour after sunset or before sunrise. 2. Illuminance shall be determined by the difference between a reading taken with the sign on and another reading taken within three (3)minutes with the sign off. 3. An illuminance chart shall be prepared by a licensed engineer and submitted to the Director for approval prior to installation. Conformance with this ordinance shall be verified by actual measurements made, as specified herein, after installation. The method of measurement and results shall be subject to approval of the Director. D. Location Requirements: 1. A multiple user reader board shall be located no farther than two hundred (200) feet from a freeway. 2. The minimum distance between multiple user reader boards shall be one thousand (1,000) feet. 3. The sign shall be a minimum distance of 600 feet from residential properties. E. Other Standards: 1. No off site electronic reader board will be permitted except for multiple users. 2. At least twenty (20%) of the message time, or any percentage deemed necessary by the City for emergency conditions shall be used for public service announcements. 3. Messages in a multiple user sign shall be no faster than one message every four (4) seconds and the minimum interval between messages shall be at least one second. 4. Light intensity changes (other than between day and night uses) are not permitted. 16 4/s:PDC:Ord inance:233-Sign RLS 97-131 3/31/97 3360 233.16 Subdivision Directional Signs. Subdivision directional signs, shall contain only the name of a development, the developer, price information, and directional information for land development projects located within the City. No land development project shall be permitted more than six off-site subdivision directional signs, and approval for such signs shall be subject to the following standards: A. Location reQuirements: 1. Signs shall not be located within any public right-of-way or on any property developed with residential uses other than that of the subdivision identified. 2. Signs located on the same side of the street shall be a minimum of 600 feet from any other subdivision directional sign except a sign may be permitted on each corner of the intersection of arterial highways. 3. Maximum area and height: a. 64 square feet in area and 15 feet high provided there is a minimum 50 foot distance from any adjacent developed property. b. 32 square feet in area and 8 feet high provided there is a minimum 25 foot distance from any adjacent developed property. B. Permit expiration: Permits issued for subdivision directional signs shall expire either one year from the date of issuance or on the date 90 percent of the project's units have all been sold, leased, or rented for the first time, whichever is sooner. Annual renewals may be granted for such time as units still exist for sale; however,no more than one directional sign is allowed after 90 percent of the units are sold, leased or rented. C. Street widening: When a sign conflicts with street widening or construction, it shall be removed upon written notice at no cost to any public agency. D. Required bond: Prior to the issuance of a building permit,the applicant shall file a cash bond in an amount set by resolution of the City Council. The full bond amount shall be refunded if the sign structure is removed and the site restored to its original condition within 15 days after the expiration of the permit. If the sign structure is not removed, the City shall remove the sign and its supporting structure with the cost deducted from the cash bond, and any remainder refunded. 233.18 Promotional Activity Signs A. Promotional activity signs may be placed on a site subject to the approval of the Director,provided that temporary signs comply with this section, and do not create safety hazards or block signs identifying adjoining establishments. B. A temporary sign permit for promotional activity banners, pennant or pennants, unless otherwise specified, shall be valid for a maximum of ninety(90) days in any calendar year and shall not be renewable. C. A promotional activity banner or banners shall not exceed one square foot of banner area for each linear foot of building frontage and in no case shall the total banner area 17 4/s TI)C:Ord inance:233-Sign RLS 97-131 3/31/97 /!-!7 3360 exceed 100 square feet. Pennants shall be limited to a maximum of one square foot for each pennant. D. A temporary sign permit for grand opening promotional activities shall be allowed for ninety (90) days, and the permit is not renewable. A promotional activity banner, as permitted above, shall not be affected by the issuance of a grand opening sign permit during the same calendar year. The size of a grand opening banner shall not exceed the size specified in Section 233.18 C. E. Promotional signs shall not be in a condition of disrepair. Disrepair shall include torn, faded or sagging signs. F. Sites with electronic readerboards shall be permitted to have promotional activity signs displayed a maximum of fifteen(15) days per calendar year. G. Vehicle sales businesses on Beach Boulevard shall be exempt from these limitations on promotional activity signs provided they comply with the following: 1. Eighteen inch(18")non-metallic helium balloons and large non-metallic inflatables may be displayed on the weekends (Friday 9:00 AM through Sunday 12:00 Midnight),provided they do not project over the public right- of-way. 2. Automobile dealerships on Beach Boulevard shall be permitted to display flags,pennants, banners and car-top signs throughout the year. H. Vehicle sales businesses on Beach Boulevard shall obtain a temporary sign permit for the use of large displays and inflatables larger than eighteen inches (18") in diameter. The displays and inflatables shall be affixed directly to the ground or roof of a building; the displays and inflatables shall not be elevated up in the air. The displays and inflatables shall be limited to a maximum of twelve (12)weekends per calendar year. 233.20 Planned Sign Program A planned sign program shall be submitted to the Director when required by Section 233.04 B. Such program shall be reviewed by the Design Review Board and approved by the Director prior to issuance of any permit for signs. The purpose of the planned sign program is to encourage coordinated and quality sign design as well as to permit more flexible sign standards for commercial and industrial centers. The standards of Section 233.06 shall be used as a guide in the design of a planned sign program. The property owner shall designate a person or firm as the primary liaison with the City for the purpose of submitting sign permit requests in conformance with the approved planned sign program. A. Planned sign program applications shall be submitted to the Planning Division and shall include the following: 1. A site plan, drawn to scale, depicting the precise locations of all buildings and signs; 18 4/s:PDC:Ordinance:233-Sign RLS 97-131 3/31/97 3360 2. Drawings and/or sketches indicating the exterior surface details of all buildings on the site on which wall signs, directory signs, or projecting signs are proposed; 3. Written text describing the specific sign criteria for the property. The program shall, at minimum, include provisions regulating sign height, area, sign type, colors, design and location. 4. A statement of the reasons for any requested modifications to the provisions or standards of this chapter; and 5. The name, address, and telephone number of the person or firm responsible for administering the planned sign program. B. A planned sign program may include more than one freestanding sign per parcel or other deviations from the standards of this chapter,provided that the total sign area does not exceed the area otherwise permitted by Section 233.06 by more than 10 percent, or by 30%for multiple automobile franchises occupying the same lot, and commercial businesses with 50,000 square feet or more of floor area. In approving a planned sign program,the Director shall find: 1. That the proposed signs are compatible with the style or character of existing improvements on the site and are well-related to each other, reflecting a common theme and design style. C. The Director may require any reasonable conditions necessary to carry out the intent of the planned sign program. For developments with existing signs, a schedule or phasing plan for bringing such signs into conformance with the planned sign program shall be submitted and become part of the approval. A cash bond may be required to guarantee their modification or removal. 233.22 Miscellaneous Signs and Provisions A. Signs within the Downtown Specific Plan or any other specific plan area shall comply with any additional requirements outlined within the plan itself and any applicable design guidelines. B. Non-commercial murals,non-commercial large graphic designs, and statuary shall be subject to review by the Director for the sole purpose of ensuring that such displays will not pose a hazard to public health, safety or welfare. C. No window or contiguous window panes shall be covered by paper or painting signs which exceed 20 percent of the total area of that window at any time. Exception: Windows may be covered up to 50% during the month of December. 19 4/s:PDC:Ord i n ance:233-Sign RLS 97-131 3/31/97 3360 r 233.24 Nonconforming Signs A. Continuation of Use. Any nonconforming on-site sign may be maintained after the effective date of the ordinance codified in this title, provided that the nonconforming sign is not: 1. Changed to another nonconforming sign; or 2. Structurally altered so as to extend its useful life; or 3. Expanded or altered as defined in Section 233.28, except that a change of sign panel/face may be permitted provided the items of information on the sign (i.e. business name)remain the same; or 4. Reestablished after discontinuance for ninety (90) days or more; or 5. Reestablished after damage or destruction of more than fifty percent(50110) of the sign value at the time of such damage or destruction. B. Signs replaced or requested to be modified at the owner's initiative shall comply with all current provisions of this chapter unless granted a sign code exception, limited sign permit or planned sign program. 233.26 Code Compliance Signs shall be subject to the provisions of this chapter,the Uniform Building Code and National Electric Code, as adopted by the City. Penalty. No person, firm, corporation or other legal entity shall maintain,place, erect, or permit any sign to be displayed in violation of this chapter. Violations are a misdemeanor and are punishable as provided in Chapter 249 Enforcement of the Huntington Beach Zoning and Subdivision Ordinance. I 233.28 Definitions The following definitions shall apply to the provisions in this Chapter. General definitions are contained in Chapter 203. A. Abandoned Sign: a sign which no longer directs, advertises or identifies a legal business establishment,product or activity on the premises where such sign is displayed. B. Alteration: any change of copy, sign face, color, size, shape, illumination, position, location, construction, or supporting structure of any sign. C. Animated Sign: any sign which is designed to give a message through a sequence of progressive changes of parts or lights or degree of lighting. I 20 4/s:PDC:Ordinance:233-S ign RLS 97-131 3/31/97 //-/7 3360 D. Area of Sign., 1. The area included within the outer dimensions of a sign(excluding structural supports). 2. For freestanding signs, sign area shall be calculated on one (1) face of the sign, provided a sign face on a double-sided sign is not separated from the opposite side of the sign by more than 12 inches at any point. 3. For illuminated awning or canopy signs, sign area shall be calculated around the sign copy only. 4. For signs without a border or frame (channel or skeleton letters), the area shall be within a rectangle or eight(8) continuous straight lines (with right angles) formed around the extreme outer limits of the sign message, including all figures and any background or color which is an integral part of the sign. 'I I5 ( r U f AREA E. Awning: a shelter supported entirely from the exterior wall of a building and composed of non-rigid materials except for the supporting framework. F. Awning Sign: a sign painted on,printed on, or attached flat against the surface of an awning. G. Banner Sign: a temporary sign composed of fabric or flexible material with no enclosing frame. H. Bonus Sign: an internally illuminated freestanding sign designed with opaque sign faces/panels, and illumination for items of information only. I. Business Identification Sign: a sign which serves to identify only the name and address of the premises,business, building or portion of building upon which it is located and includes no other advertising such as product lists,phone numbers and hours of operation. Logos may also be permitted. I. Building Frontage: the linear extent of a building or business which has frontage on either a street or parking area. Only one side of the building facing the street or parking area shall be used to determine the maximum sign area. J. Canny: a permanent roof-like structure which extends along and projects beyond the wall of a building, or is freestanding as common in service stations, and is generally designed and constructed to provide protection from the weather. K. Changeable Copy Sign: a sign or portion thereof with characters, letters or illustrations that can be changed manually or electrically without altering the face or surface of the sign. 21 4/s:PDC:Ordinance:233-S ign RLS 97-131 3/31/97 3360 L. Channel letters: individual letters or figures, illuminated or non-illuminated, affixed to a building or freestanding sign structure. M. Construction Sign: a temporary sign identifying the persons, firms or businesses directly connected with a construction or development project and may include the name of the future site occupant. N. Directional Sign: an on-premise incidental sign designed to guide or direct pedestrian or vehicular traffic. O. Electronic Readerboard: a changeable message sign consisting of a matrix of lamps which are computer controlled. P. Exposed Neon: neon tubing used for lighting in signs and other building identification such as raceways and accent lighting. Q. Exposed Raceway: visible tube or box behind a wall sign used to house electrical wiring for the wall sign. R. Flashing Sign: an illuminated sign which contains an intermittent or sequential flashing light source or any other such means to attract attention. This definition is not intended to include "changeable copy signs" or "animated signs." S. Freestanding Sign: a sign permanently attached to the ground and which does not have a building as its primary structural support. This includes ground signs,pole signs and monument signs. T. Grand Opening: a promotional activity not exceeding ninety (90) calendar days used by newly established businesses to inform the public of their location and services. U. Ground Sign: see Freestanding Sign. V. Illegal Sign: a sign which was erected without the benefit of a permit,that does not meet the requirements of this ordinance, or has not received legal nonconforming status. W. Incidental Sian: a small sign pertaining to goods,products, services or facilities which are available on the premises where the sign occurs and intended primarily for the convenience of the public. X. Indirect Illumination: a light cast on the surface of a sign from an exterior source. Y. Industrial Center: any site containing three (3)or more industrial activities. Z. Integrated Development: a development or site comprised of one or more parcels served by common access ways, driveways,parking and landscaping. AA. Interior illumination: any sign face which is artificially lit from the inside. BB. Item of information: each word, design, symbol, or figure. 22 4/s:PDC:Ordinance:233-S i gn RLS 97-131 3/31/97 //,�/2 3360 CC. Limited Sign Permit: City approved entitlement allowing the initial modification and maintenance of a nonconforming sign for up to a two (2)year period. DD. Loeo: a trademark or company name symbol. EE. Marquee: see Canopy. FF. Mansard: a sloped roof or roof-like facade. GG. Monument Sign: a freestanding sign with a solid base. HH. Moving Sign: any sign or device which has any visible moving part, visible revolving part, or visible mechanical movement. II. Name Plate Sign: an attached sign which designates the names and/or address of a business, and/or the words "entrance" or "exit." JJ. Nonconforming Sign: a sign which was erected legally but vAlir. does not comply with current sign provisions. KK. Off-Site Sign—: any sign which advertises goods,products, services or facilities not sold, produced,manufactured or furnished on the premises on which the sign is located. These signs are also known as outdoor advertising,billboards, and poster panels. LL. On-Site Sign: a sign which pertains to the use(s)of the site on which it is located. MM. Onen House Sign: a sign which identifies a building for sale or lease which is open and available for inspection, and sets forth no other advertisement. NN. Planned Sign Program: City approved entitlement which incorporates coordinated and quality sign design elements. 00. Point of Purchase Display: advertising of a retail item accompanying its display, e.g., an advertisement on a product dispenser. PP. Pole sign: see Freestanding Sign. QQ. Political Sign: a sign identifying either a candidate for public office or an issue relating to a forthcoming election. RR. Portable Sign: any sign not permanently attached to the ground or a building. SS. Projecting sign: a sign which is attached to and projects from the wall of the building more than 18 inches and which has its display surface perpendicular to such wall,to the structure to which it is attached. TT. Promotional Activity Sign: a temporary sign used to advertise a short term special activity or sale, i.e., grand opening, under new ownership, fall sale, etc. 23 4/s:PDC:Ordinance:233-S i gn RLS 97-131 3/31/97 3360 UU. Public Access Signage: signage that directs the general public to the coast or sea and/or public amenities available for general public use. W. Public Service Information Sign: any sign intended primarily to promote items of general interest to the community such as time, temperature, date, atmospheric conditions, news or traffic control, etc. WW. Real Estate Sian: any temporary sign indicating that the premises on which the sign is located is for sale, lease or rent. XX. Roof Sign: an attached sign constructed upon or over a roof, or placed so as to extend above the visible roofline; or a freestanding sign which is greater in height than the building it serves to identify. YY. Rotating Sign: any sign or portion thereof which physically revolves about an axis. ZZ. Sign: any medium for visual communication, including its structure and component parts,which is used or intended to be used to attract attention. AAA. Sign Height: measurement from the adjacent sidewalk or curb to the highest portion of the sign, including architectural elements. BBB. Sign Code Exception: City approved entitlement granting a deviation to the specifications set forth in this chapter. CCC. Sign Copy: any words, letters, numbers, figures, designs or other symbolic representation incorporated into a sign for the purpose of attracting attention. DDD. Site: one or more parcels of land identified by the assessor's records where an integrated building development has been approved or proposed. The site shall include all parcels of land contained within or a part of the development application. EEE. Site Frontage: the length of a lot or parcel of land along or fronting on a street. FFF. Special Events Sign: a temporary sign advertising or pertaining to any civic, patriotic, or special event of a general public interest taking place within the city. GGG. Subdivision Directional Sign: a sign providing direction to a land development project pursuant to this chapter. HHH. Supergraphic: a painted design which covers an area greater than ten percent of a wall, building facade, or other structure. III. Temporary S�ifn: a sign which is installed for a limited time and is not constructed or intended for long-term use. JJJ. Temporary Window Sign: a sign painted or constructed of paper or other lightweight material and affixed to the interior or exterior side of a window or glass area on a building for a limited time. 24 4/s:PDC:Ordinance:233-5 ign RLS 97-131 3/31/97 3360 KKK. Wall Sign: any sign which is attached or erected on the exterior, posted, or painted or suspended from or otherwise affixed to a wall of a building including the parapet, with the display surface of the sign parallel to the building wall, and which does not project more than eighteen(18) inches from the building, or project above the height of the wall or parapet. LLL. Window Sign: a sign in which the name, address,phone number, or hours of operation are applied directly to the window of a business, or a sign visible through the window from the street. 25 4/s:PDC:Ord i n an ce:233-Sign RLS 97-131 3/31/97 ll-!7 3360 To remain clear N, x 10' 25' m ........... ....... — — .............. ............... 25' Min. Driveway CL \ 10' o wide landscape { c area • as a` c Sign Type Setback Pole 40' DIAGRAM A xMonument Subject to Director review 0:%DN9DRAW=3-0IAA.BMP I 1 i I I i i I I I I I I 1 �y lb :.- I I I I I I y � I I a 70% Le' Behold - Max.Width DIAGRAM B b 75% Fascia - Max. Height x Equal Dimensions y Equal Dimensions G:1D I V B D R AW 1Y33-D1 AB.B M P 26 4/s:PDC:Ord inance:233-Sign RLS 97-131 3/31/97 l/�!7 3360 2. That this ordinance shall become effective thirty (30) days after its adoption. PASSED AND ADOPTED by the City Council of the City of Huntington Beach at a regular meeting thereof held on the 17t_h day ofNovember, 1997. May r ATTEST: APPROVED AS TO FORM: City Clerk ity Attorney ,jp 0 q f ►j 9-7 /-q7 RE N PR VED: INITIATED AND APPROVED: City Administrator Dir for of Comm ity Development Attachment Legislative Draft 4/s:PDC:Ordinance:233-Sign 27 RLS 97-131 3/31/97 /1^1� t Ord. No. 3360 STATE OF CALIFORNIA ) COUNTY OF ORANGE ) ss: CITY OF HUNTINGTON BEACH ) I, CONNIE BROCKWAY, the duly elected, qualified City Clerk of the City of Huntington Beach, and ex-officio Clerk of the City Council of said City, do hereby certify that the whole number of members of the City Council of the City of Huntington Beach is seven; that the foregoing ordinance was read to said City Council at a regular meeting thereof held on the 3rd of November, 1997, and was again read to said City Council at a regular meeting thereof held on the 17th of October, 1997, and was passed and adopted by the affirmative vote of at least a majority of all the members of said City Council. AYES: Julien, Harman, Dettloff, Bauer, Sullivan, Green, Garofalo NOES: None ABSENT: None ABSTAIN: None I,Connie Brockway CITY CLERK of the City of Huntington Beach and ex-officio Clerk of the City Council,do hereby certify that a synopsis of this ordinance has been published in the Independent on • 19 In accordance with the City Charter of said City City Clerk and ex-officio Clerk Connie Brockway Ci , Clerk of the City Council of the City Deputy City Clerk of Huntington Beach, California G/ordinanc/ordbkpg 11/20/97 LEGISLATIVE DRAFT Chapte 233 Signs . Sections: 233.02 Definitions Reserved 233.0604 Permits Required 233.0906 9n Site Permitted Signs 233.0408 Exempt Signs 233.2210 Prohibited Signs 233.12 Electronic Readerboards 233.14 Readerboard Signs-Multiple Users 233.4-016 Subdivisional Directional Signs 233.18 Promotional Activity Signs 2331620 Planned Sign Program 233.2022 Miscellaneous Signs and Provisions 233.24 09 Site n dye ftisin. eigft 233.2424 Nonconforming Signs 2-33. 2333-226 Code Compliance 233.28 Definitions 233.02 Reserved 233.0604 Permits Required Sign permits are required for all signs, unless expressly exempted under Section 233.08. A sign permit (building permit) for a new si n or change in sign panel/face shall be obtained from the Department of-community Development prior to installation. A. Sign Permit. A complete sign application shall include the following information: 12. Two sets of fully-dimensioned plans drawn to scale. The plans shall include the following: a6. Site plan indicating the location of all proposed signs, as well as the size and location of any existing signs on the site and their- squafe footage. Photographs should be submitted if available. b. Sign elevations, indicating overall square footage and letter/figure dimensions, letter style, color(indicate standard color number if applicable), materials, proposed copy and illumination method. Chapter 233 233-1 11/3/97 .LEGISLATIVE DRAFT c-3. Dimensioned Abuilding elevations with existing and proposed signs depicted. 24-. ^ lotto,.4em the Property owner approvali-ag in the form of a letter or signature on tte plans, approving the proposed signs and authorizing submission of the sign application. 34. For wall signs, method of attachment; for freestanding signs, foundation plan, sign support and attachment plan. 4-5. Type and method of electrical insulation devices, where applicable. Photographs should be submit4ed if available. 5-. Any design modification from the requirements of this chapter that have been approved shall be noted, and compliance with the planned sign program, limited sign permit, or Speeial ssign pefit code exception shall be demonstrated. B. Planned Sign Program. Approval of a planned sign program pursuant to Section 233.260 shall be required prior to application for a sign permit for the following requests: 1. A site with five or more non-residential essepants businesses or uses. eafner- , o 2. A site with fi-ve two or more freestanding identification signs where there is a request for a new freestanding sign. site. Suchh t a program shall b a ,lit;,.. a he ccrS £crr'v'cirrac[c-crceixcr'rczvir-nncrvc appr-eved prior-to issueRee of sign per-mit. without sign eapy 4. Signs whiek do not een-€e-r-m-ta a4l spur f this ehapter-may be 3. Commercial properties with 1,300 feet or more on one street frontage requesting more freestanding signs than allowed pursuant to Section 233.06. 4. Consolidated subdivision directional signs identifying multiple projects on multiple sign panels. 65. Service stations. 6. Wall signs for second floor businesses with exterior access. Chapter 233 233-2 11/3/97 LEGISLATIVE DRAFT 7. Wall signs installed on a building wall not adjacent to the business suite. C. Sign PeFm4 Code Exception: The Zoning Administrator may grant a spe-W sign permit code exception f requests for supergraphics, three- dimensional signs, and relief from the strict application of Section 233.096. to ffhe following findings listed be'^v"and in aeeer-danee with Chapter-248_ all be made prior to approval of any sign code exception: 1. The sign is compatible with the character of the area and is needed fef due to special circumstances defined by the applicant to a*d appr-eved by the EewA:nissi and applicable to the property. 2. The sign will not adversely affect other signs in the area. 3. The sign will not be detrimental to properties located in the vicinity. 4. The sign will not obstruct vehicular or pedestrian traffic visibility and will not be a hazardous distraction. D. Limited Sign Permit. The owner of a sign which does not conform to the provisions of Section 233.096 may file an application for a limited sign permit to the Director for permission to change the face or copy of such sign. A limited sign permit cannot be processed for illegal signs or signs listed as prohibited in Section 233.2-210. The Director may approve the face change and extend a sip's use for a time period deemed appropriate, not to exceed two (2) years. A sign permit shall be obtained prior to installation of the new sign panel/face. A cash bond in an amount determined by the Director to reflect the cost of removal based on information provided by a sign company shall be required to guarantee the sign's removal upon expiration of the limited sign permit. Approval shall be subject to the following findings: 1. Due to unique circumstances, the sign's immediate removal will result in a substantial hardship for the applicant. 2. The sign will not adversely affect other lawfully erected signs in the area. 3. The sign will not be detrimental to properties located in the vicinity. 4. The sign will be in keeping with the character of the surrounding area. 5. The sign will not obstruct vehicular or pedestrian traffic visibility and will not be a hazardous distraction. E. Design Review Board. When authorized by the provisions of the HBZSO, the Design Review Board (DRB) shall review and act on the following items prior to application for a sign permit. Otherwise, the DRB shall review and render a recommendation to the appropriate decision maker (Zoning Administrator, Director, etc.) on the following items: 1. Planned Sign Programs. Chapter 233 233-3 11/3/97 �//17 LEGISLATIVE DRAFT 2. Electronic Readerboard Signs. 3. Signs on properties within the following areas: a. Redevelopment project areas; b. Areas subject to specific plans; c. Areas abutting or adjoining or within 500 feet of PS (Public Semipublic) districts; d. OS-PR (Open Space-Parks and Recreation) and OS-S (Open Space-Shoreline districts); and e. Areas designated by the City Council. EF. Temporary Sign Permit. The Director may issue a temporary sign permit valid for up to 30 days, if it is found that the temporary sign is necessary to establish or maintain identity until a permanent sign can be erected. Extensions of the 30 day permit may be granted at the discretion of the Director. The Director may also approve a temporary sign permit for the following temporary signs provided the signs conform with the standards defined in Section 233.06: 1. Signs necessary to avoid a dangerous condition, including directional signs during construction. . 2. Signs pertaining to a use permitted by a temporary use permit. 3. Promotional activity non-exempt signs, a maximum of 90 days per calendar year pursuant to Section 233.18. 233.4906 On Permitted Signs. All signs shall be governed by the following schedule, except if addressed elsewhere in this chapter. The schedule lists maximum standards for number, area, and height of allowed signs which does not necessarily ensure architectural compatibility. Therefore, in addition to the enumerated standards, consideration shall be given to building setbacks, visibility of attached signing on the site, and the proposed sign's relationship to the overall appearance of the property, to the surrounding neighborhood, and to community goals. Compatible design, simplicity, and sign effectiveness and adherence to the objectives and policies in the Urban Design Element of the General Plan shall be used as guidelines for sign approval. Nothing in this chapter shall preclude public access signage. The Planning Commission may, in addition, from time to time adopt policies regarding sign standards. Such policies may include separate standards or provisions for specific areas of the community. r Chapter 233 233-4 l 1f3l97 I1//' 1 LEGISLATIVE DRAFT A. Residei4ial .,� ... 62�a,ri ,,.. kj31:i. - �.�8 "' nud31 "��.;`:pp;C'."3< d3k ',�;i ..,1�3.If3� „Ike .�Ifl9.k».tk.:': d,'' all, �fs p�" •M;�. 1 d.p r ell: :1 H--tr 1.Signs shall be affixed tO P@FiFROtOf wall or plaeedwithiR a landscaped p! h 44fiG 3 max.50 sq.f• -2.Sip eopy shall he limited ts I ginches iR height,name of developmmt-�. -Sq.A ., r d..=all:..e I Crees«a..d:..n r:n.,s shall he selhael.')n{'eel fiem a .,rer:.,r.F@Perl..I:nn b UlAGAFAR.l..Mall 604 rm In Il:aeram A yaE3Hcjvi�.niSTirr Wag One peF street Fr oRtage v�sg 6 Rr Asloy1 Ca limited to available,nF «:. and souree nF:..f reolffine �@Yd�A�iFN8R1$ B. industrial and Mixed Use _.. H$e-o-$��F#kk3 ;fpli fR37FF♦ Hi'N- 62i: �3,�k3fRaNIF w � *318ESk3F1fF�$ o C*� �3 '`�•+'�: �a :::-. 3 � k 3 y 3 :13a 'r <3•.,. ..;p ,. {,�,�gf )"ka ,,)911 773j'` '15$°k k „':. i¢ a. . • ':_�.}� °'3�" ,44i' 3�i}i�l'�` ,:•..,+. ., ,.;..�tiP; Y"..".b'•wx b,:�.t U. `...6 ro1; u. ,?k. ;�k: 3. 33,,.. - site 1 nde 1 42 A✓ 7-114- 1 C:bon shall he I:mae'to centeFor single hsiness:de..«:{:aa«:n....dy No ..I«:«eRaRt Re1..shall he..aerei «ed cn sq.a wide.«ha..«he SigH:«self 2 Freestanding,signs shall a ..Form to Pianram A 4.Signs shali be monument type. 6. All a.eoMding signs shall have the street address included an the n^1l.l a,. �bn � .. � ne PeF slreer or parking Wt 1 Sq.14 r lineal A of Belom 1 ofienta .. _^^n: budding Fro..«., ttl1�fle . b b babe' buSFIeSs '1 One nameplate may he.laved at aeh door load:..e doeL OF o«her e.ara..ve Casing Gho el Ie .hl; street; L sq.A .1 no%ho ae(Y Mm 100 eq.ft-.-pff business feF all;.vall &igFts- Chapter- J LEGISLATIVE DRAFT , '�� t.�'.. Alm '� t ? 1 t f4 ! "::..:. +R:Y,'.".b'� d •..,a .':'�'.r.. ......b... � " ...I,„ Ti��3i wvR..t h.. .33, �. Al. 1 Site loss than 95 ORO POF 5610 7r r. 1 A �b ffeestand:nb g gn ...shall net he ne. i+tad: a he+.,,ve.,.1.o h„:I400 Ron oRe ffentage- d:ng and 69 s A f.bORUSSigRSQ f. Fight of. ,he that of the build: a.haol- nb �5 A It 2 C FIFA,..s:««„ fA one 400standing signmay be 30 s.,.It. 74�_ 7 n,.........6M'6.,..e all OpaqUO L.,..yn..,..nd and:n+o,•nal Il....iHatio fi f.:.o.,,S 0 :th le tha 400 A POFMitt@d 40 sq.A for bonus signs Q�f. of only. OR efle rreRtage Alt.2 sites .,:th a 3ntage T 70 c<.4#� 444. 2 C:b shall be located in a landscape nl.,...o ..Of 2 fel :do..l,..n+I,., T� T sign 400 ft on one ffontage 80 sa A f.panne&igil& +self C.uaFe....loS O Other a Fgl,:.on+.....1. on...nd aFn�Rimum,.lo.,..,neo 47.C A shall he. .edexcep :f the s s 4 ft. .love in height:+shall he... ..,e..l aAA t. sda a .Ann A 30 cn� � type, -- 2 A base. ot., shall ..f r:.l.n: .. n C,^ .b.. �o-�Yeb� . Y/J ffontage for sites with Fngre than Ann A a • s f.ent Sites :th A S: hall he limited to ewer-or ale business:d only. Multi n«panels eb 1300 f. MOR ,have• lanned be b ' additional signs by plamed �sign „„,FO'Val C SeooRdaFy gn addition :.e SecondaFy g shall M limited to .,I. Mmimum eigh!items efinfimffia&R. NO bUSiRess shall have mOM than., a f eestand:na sib..t.:,e:..eb eaeh{ ..:etaae L Me..ume..«sips shall be Iochted aniinimmmnef2l1l1 ft.apaf4. n It n Sites e..Roach ps oRe per street fFentage So.•9..A 7 n 1 (i ll ffee.«.,..d:....s g" shall have H.e.. add....•e:nel..dod.. .6o Sign. �� -Tr , Blvd.with 200 400 A. 60 s..A f.he....s,. en one-€r9Rtage } 1.5 e A per line.,l Aoflette.s:a.,s. .ode all s:ms e :sling-4 c b - Rff0fit f@F each separate businessbusiness f.ontago No on he nd/7e Si f shall ed 1 2 Signs 50 s A shell ha a a hv1, a :11. at: f iteffis • b. nd nd me l second flee.h.a:.,ess. :.h pemiffed by Planned Sign 2 Dlaceme.,«shall a nf.nvfo 11:ag.an.Q Channel letter151 PFOgFafn signs; hon-1,;ROOF Rho" 4.ORa Hameplate may be plaeod at @ash doOF,loading dock,OF other @RtFaROB faGiRg 6aleuiakion. PUbliS s ee.;m G sn A Ma.. 200 sg A poF S:gas OR ect:ng canopy shall he a s:ded a roll s b .o .bn business f..,,all .bn One peF business sign shall be attached p@FpeRdieular te the buildiRg faeo,eenter-ed abow the- canopy bsgv,d s...e e .lease le eb+h 2 Sign shall he.n:lluminated (See Sections 239.12 and 233.14 fie r cificatienr] Chapter-233 231 6 v LEGISLATIVE DRAFT US( @�S'F'btH i'r'.. 'i' :`JY,.:y , .•FfledF#�H�-RNRF,Jt??� f@d'; �•...n,,r,};,:y.':,�':s•.�� �'.,.•,.':: ,...,i.,'':,.. !',�•[. '�>i,�.�;'•6'�ar.t I,.,s ,::.,:.,�ill'I9�'•!• ',ii'rii,,s, orr I, -l3'3�6:.:.4.1 r A�'�'i9,1.0! r,^i.„p p�::y;p��,},. .•.,n'ri' R}*3•�•IH� ' .. „ t1aS0't-,�tr iRAt &S `2 rr':.�;�. ,�.j g ,�tt7 ,yE!I '?!: ,,edj•SP'R g.'' 't ii� };�e,ni i .� >.: R...:" '3, c,.13,E�a';Yv �.,.'s i.,•'. Changeable pS 0 To hp mbi e,, ,:th :tte., n ��1I^�,�^�'�.�.�.�:�..LL sibs Hotel with PARventiAn l ity 1 : .,tertp:nn,ent fAOM POF 0 ,4,A,G� _Tenantll;.e,.teiy ORB POF S48 (Se^^.``,,,nnT,,enant ..P:.et...), abT�l Menu Fd 95-ff ORB PeF tO 10 sq. be addition t .l te e �G T �fi AA..,, D. Sen,i..v Stations use of n i H3EIfHHfit,3f®8 i! 3 �� Hi,3lHlHfi# ;0�18FSE3H�3FE�S ''rs ,I "� , ,iF.: i ar , t a =: .i+ ,S' Sl ` k ',�, r ,..,n '. „d:,d. 'N:��'., `aEetS m A lter..pti..e A:7f,s q.A :F Y-YC sign contains y and no changeable eop 1 I:reesten Ain..b signsshall be located: e Ien.lssnneA planter n Minimum AQ Feet wider for prieinb' thaR the Sign itsowl. Of 3 C'nns shell be Fn enummt type Alter..et:..,R•50 sq.p in priee A A 11 f eesten.,:nn s gRs shall have the address:nel.d@d n the Sign shall contain panels ileteeked PAGO signsshall be loeated elSOWhAFA OR the Sete. Wa4 PeF t Frentenbe 1 sq.A lineal A nF �� 1 Inter..nl:1I...,.:npt:pn OF e sMnnel letters only. building ffE)Ri$sv FRFARA 7 ,Feenen.,fascia signs used Fer I,ns:nes :Rent:f:pst:en ,ell signs shall be linenOF street f:pntpne 10 s„ ft. ..,,:Red on the 1...:Lein. 2 Maximum lets .Lei /.«fOF{:spins sired be 75%a f the width 4t1,e{:.spin ' bn 'bn ' A ,F senen.,Fess:p signs :.Jed a Ian„.,, „be n te.1 on ssl.side of n ' .signs EhapteF 233 LEGISLATIVE DRAFT D. So o Stations*entinued) " ., H$8-A�51b� �'a.�ta 3 '" �'ff3E377nHl2)EfH2U+A-3f$8; 3EtR1Hff4' �df�$ y'# ;fi E 33 "�13',. .�,� 3 ,'3 ', .,ICV3':; ryI riiis S , .3. 11 l�'':d .:r,i`. �1 Etcd,;t�&333��3 .u '': '� ,un :.EEw. 35 ,i 3 �i 3 G'..el n.:se e..d...ed:t ps -1-2 sq--f4. 1.Prioe signs shall adveFtise fuel prices only and no OthOF PFOdUGl AVAiNhig with A he...et:..e A D.:se signs shell o loeeted 2' ....C.eestd:....b signs shell he s ...feted L. eted. :th:....le..dsee,.ed planter MaRiMUR; 1 C f• f OFR..tho. fe ..d: DUMB l.alsu.N:....o.. oaRopy7 sq.ft. I li I A O Othe...:......shall be..e e. d.. the.. ..1,,.....a ..:C.ed 1�ent+fisatien to pump � 9 � WAnd 1 D..:..t..f....sehese s gHS Shell he.....h:h:ted 6o1lifl#H 394ete OF Cede..,l a eAt. .ed signs encompassed. :th:...,fuel pump shell.. be b a5d-of t `' FRwi}A R-HU'�BF ElR3HH'1-3F8@�', I Ri2�EFFRHKI 1�'�0t11@f St2H�dF�S 3�. l 3 E y,n �Q.^�k , '. ,• I+�d, „�1� �� ..;? � „ � :.:. :;m ', y � ..aj"•,, ..Ii�L �'' � ,T!,� �': ,�» 3 33 77 .�e� 3��„ it 't6�' ,.d, C, 1 � fllt 14 ,3I 3 Ofle„P8f-Site 27 sq ft q•. I r. ..d: gHS Shall be ., ...Je el l eted within lands ed..1.....e AND �`i 7 Signs shell he monumenttypo. �b Vag ORO PeF Site 1 nq.A .. .I:..sel A 0 polam, 3_r-reestand:....n shall he se1h....l.c ft.F......any nter er ,r..e hid..b' ....fst....e Max 32 Wflifle ' cam-B_ A All F eentand:....n gRs shall have the..dd.ess:..sl..ded.. the sign U q4. To hecoin ined with PeFfflotto.l n Wa4 one per site 10 sq.ft. May be in additien to pemitted sign. Chapter 233 333 8 i i i�ion A Ti A' A r l ' a A A A , a /!1/-7 i LEGISLATIVE DRAFT A. COMMERCIAL DISTRICTS L FREESTANDING SIGNS ON ADAMS AVE.,BEACH BLVD, BROOKHURST ST.,EDINGER AVE., GOLDENWEST ST. AND WARNER AVE. = 4 MAXIMUM�NUMBER MAXIMUM _ �MAXIMU� L--OTFRONTA"GE - ®F SIGNS SIGN HEIGHT SIGNREA' " a. Interior lots with less than One 10 ft. 50 sq.ft. 200 feet of street frontage +5 ft.for Bonus +25 sq.ft.for Bonus b. Interior lots with min.200 feet One 15 ft. 70 sq.ft. but less than 400 feet +5 ft.for Bonus +30 sq.ft.for Bonus C. Corner lots with the greatest One per 7 ft. 30 sq.ft. street frontage less than 400 feet street frontage +3 ft.for Bonus +15 sq.ft.for Bonus d. Interior lots with min.400 feet of frontage One primary(P) 20 ft.(P) 100 sq.ft.(P) AND Corner lots with and two secondary(S) +5 ft.for(P)Bonus +25 sq.ft.(P)Bonus min.400 feet on one street frontage signs per street 7 ft.(S) 30 sq.ft.(S) e. Regional Mall Identification Sign One per street frontage 25 ft. 100 sq.ft. One freeway sign 25 ft.above freeway 200 sq.ft. 2. FREESTANDING SIGNS ON ALL OTHER ARTERIALS NOT LISTED ABOVE " MAXIMUM NUMBERS W MAXIMUM MAXIMUM=, SLOT FRONTAGE FSIGNS SIGNH_EIGHT . =SIGNAREA` a. Interior lots with less than One 7 ft. 50 sq.ft. 400 feet of street frontage +1 ft.for Bonus +10 sq.ft.for Bonus b. Corner lots with the greatest One per street 7 ft. 30 sq.ft. street frontage less than 400 feet +1 ft.for Bonus +10 sq.ft.for Bonus C. Interior lots with min.400 feet of frontage One primary(P) 15 ft.(P) 70 sq.ft.(P) AND Corner lots with and two secondary(S) +0.5 ft.for Bonus + 10 ft.for Bonus min.400 feet on one street frontage signs per street 7 ft.(S) 30 sq.ft.(S) 1. Bonus signs(B)shall have an opaque background,internal illumination for items of information only. 2. Multi-tenant lanels are permitted provided the panels are minimum 10 inches in height,with a minimum 6 inch letter height. They shall be restricted to one uniform background color and two colors for the sign copy,with the exception that the Center Identification may have a separate background color. Sign copies shall be limited to the company name or one generic item of information. Major tenant identification shall be encouraged by being placed on the largest panel. 3. Secondary signs(S)are in addition to the Primary(P)sign. Secondary sign copy shall be limited to business identification only. 4. Street addresses shall be included on all freestanding signs with minimum six(6)inch numerals. OTHER LOCATIONAL CRITERIA FOR FREESTANDING COMMERCIAL SIGNS 1. No business shall have more than one freestanding sign facing each frontage. 2. Freestanding signs on the same site shall be located a minimum of 150 feet apart unless approved by a planned sign program. 3. A freestanding sign shall not be permitted in an area between the building and right-of-way when that portion of the building is located at the minimum setback. 4. Signs shall be located in a landscape planter a minimum of 2 feet wider than the sign itself. Square poles or other architectural treatment shall be required,except if the sign is 8 feet or less in height,it shall be of monument type,with a minimum 2 foot base. Placement shall conform with Diagram A. 5. No freestanding sign shall be located along a local street. Chapter 233 233-10 11/3/97 /// i LEGISLATIVE DRAFT A. COMMERCIAL DISTRICTS (CONTINUED) 2. WALL SIGNS MAXIIVIUM� MAXIMUM.SIGN, �� �M SITECRITERIA )YPE NUMBERS _ AREAS ; OTHERSTANDARDS l. Channel letter signs required on all sites Individual Business wall One per street or 1.5 sq.ft per linear ft.of consisting of 5 or more uses. Identification parking lot business frontage. frontage for 2. Signs over 50 sq.ft.shall have an opaque each separate Business<50.000 sq.ft. background and internal illumination for business on the Max.total=200 sq.ft.* items of information only. ground floor. Business 50.000+sq.ft: 3. Multi-business consolidated wall signs shall Signs for second No Max.* be permitted provided the signs do not exceed floor businesses the allowable sign area. with exterior *No sign shall exceed access may be 200 sq.ft.or 1.5 sq.ft. 4. Placement shall conform to Diagram B. permitted by per linear ft.of the Planned Sign wall upon which it is 5. One nameplate may be placed at each door, Program placed. loading dock,or other entrance facing a public street;max.6 sq.ft. Channel letter signs: 15%bonus after above 6. Signs on projecting canopies/awnings shall be calculation. considered wall signs. 7. Raceways shall only be permitted when unable to place electrical components within wall/parapet. Under One per 8 sq.ft. 1. Canopy signs shall be attached perpendicular canopy business to the building face,centered above the store entrance or lease length. 2. Minimum 8 ft.ground clearance. 3. Signs shall not be illuminated. 3. CHANGEABLE COPY SIGNS eMAXIMUM MAXIMUM MAXIMUM SITE CRITERIA TYPE,- : NUMBER SIGN AREA H'EIGHT,--,gym' OT�HER,STANDARDS , Hotel with US One per site 30%of allowable See To be combined with convention facility f/s area A.1.Freestanding permitted sign. Siens(a-d)above Live entertainment Vs One per site 30%of allowable See To be combined with Us area A.l.Freestanding permitted sign. Siens(a-d)above Tenant Directory Vs One per site 30 sq.ft. 7 ft. Low intensity illumination,oriented toward pedestrians and motorists on site. Min.30 ft.from exterior property lines,and 25 ft.from other freestanding signs. Menu Board f(s or One per drive- 10 sq.ft. 7 ft. May be in addition to permitted sign. wall thru lane Electronic Readerboards (See Sections 233.12 and 233.14 for specifications) Chapter 233 233-11 11/3/97 //f�7 LEGISLATIVE DRAFT B. INDUSTRIAL DISTRICTS 1. FREESTANDING SIGNS SITE MAXIMUM MAXIMiTM MAXIMUM OTHERSTAND.ARDS C TERIA� UMBER SIGN AREA SIGNHEI „x r Industrial/ One business Under 1 acre: 7 ft. 1. Sign copy shall be limited to center or Mixed Uses identification sign per 32 sq.ft single business identification only. No site multi-tenant panels shall be permitted. Industrial centers over 1 acre: 2.Freestanding signs shall conform to 50 sq.ft. Diagram A,and shall be located in a landscaped planter a minimum of 2 feet wider than the sign itself. 3.All freestanding signs shall have the street address included on the sign. 4. Signs shall be monument type. 5.Internally illuminated signs shall be designed as bonus signs. Mixed Use One per street frontage Under 1 acre: 10 ft. 1.Multi-tenant panels are permitted businesses with 32 sq.ft provided the panels are minimum frontages on 10 inches in height with minimum 6 inch Gothard Street Industrial centers over high letters. They shall be restricted to 1 acre: one uniform background color and two 50 sq.ft. colors for the sign copy,with the exception that the Center Identification may have a separate background color. Sign copies shall be limited to the company name or one generic item of information. 2.Major tenant identification shall be encouraged by being placed on the largest panel. 3. Signs eight(8)feet or less shall be monument type. 4.Internally illuminated signs shall be designed as bonus signs. P 2. WALL SIGNS SIDE MAXIMUM MAXIMUM :ID-MAXIMUM THERVSTWND RD S CRITERIA -. I NUMBER SIGN AREAS TSIGN'HEIGHT U A ' . All Industrial/ One per street or 1 sq.ft.per linear ft.of Below roofline 1.One nameplate may be placed at each Mixed Uses parking lot frontage for building frontage. door,loading dock,or other entrance each separate business. facing a public street;max.6 sq.ft. Channel letter signs receive a 10%bonus 2.Internally illuminated signs shall be after the above designed as bonus signs. calculation. 3.Raceways shall only be permitted when Max. 100 sq.ft.per unable to place electrical components business for all wall within wall/parapet. signs. 4/s:PDC:Ordinance:233-S ign RLS 97-131 2/27/97 LEGISLATIVE DRAFT C. RESIDENTIAL DISTRICTS SITE TYPE MAXIMUM MAXIMUM MAXIM�IVi ,: ,, ..OTHERSTANDARDS CRITERIA ,:, = NUMBER 'SIGN"AREA SIGN`HEIGHT , Neighborhood f/s 1 per street 1 sq.ft.per unit, 6 ft. 1. Signs shall be affixed to perimeter wall or Identification entrance max.50 sq.ft. placed within a landscaped planter. OR 2. Sign copy shall be limited to 18 inches in height,name of development only. wall One on each 0.5 sq.ft.per 3.Freestanding signs shall be setback 20 feet side of each unit,max.25 sq. from any interior property line. Placement street entrance ft. shall conform to Diagram A. Vacancy Signs wall One per street 6 sq.ft. Below roofline 1.Copy limited to"vacancy,"type of unit for multi-family frontage available,and source of information. developments D. CHURCHES, AND SCHOOLS, AND COMMERCIAL RECREATIONAL USES WITHIN PUBLIC PARKS SITE TYRE� MAXIMUM MAXIMUMS MAXIMUM OTHERSTANDARDS CRITERIA NUMBER SIGNAREA ,SIGN HEIGHT Identification Vs One per site 32 sq.ft. 7 ft. 1.Freestanding signs shall be completely located within a landscaped planter. AND 2. Signs shall be monument type. wall One per site I sq.ft.per linear Below roofline ft.of bldg. 3.Freestanding signs shall be setback 5 ft. frontage from any interior property line. Max.32 sq.ft. 4.All freestanding signs shall have the address included on the sign. 5.Raceways shall only be permitted when unable to place electrical components within wall/parapet. Changeable Cony f/s One per site 30%of allowable 7 ft. To be combined with permitted sign. Vs area wall One per site 10 sq.ft. May be in addition to permitted sign. Chapter 233 233-13 11/3/97 „/17 LEGISLATIVE DRAFT E. SERVICE STATIONS SITE MAXIMUM. AXIMUM' A UMUM r »r 9O CRITERIA TYPE NUMBER ;.SIGN AREAS SIGN=HEIGHT BOTHER STANDARDS Business Vs One per site Alternative A: 7 ft. 1. Service Stations with Identification 20 sq.ft.if sign contains convenience markets shall use only identification and no Alternative A. changeable copy panels for pricing. 2.Freestanding signs shall be located in a landscaped planter a OR minimum of 2 feet wider than the sign itself. Alternative B: 50 sq.ft.if price 3. Signs shall be monument type. information is incorporated on sign. Sign shall contain 4.All freestanding signs shall have panels for fuel price only. the address included on the sign. No detached price signs shall be located elsewhere on the site. wall one per street 1 sq.ft.per linear foot of Below roofline 1.Internal illumination or channel frontage building frontage letters only. and/or 2.If canopy fascia signs are used for canopy one per street 10 sq.ft. business ID,no wall signs shall frontage be permitted on bldg. 3.Max. letter height for fascia signs shall be 75%of fascia width. 4.If canopy fascia signs are not provided,a logo may be permitted on each side of canopy column connector(spandrel)in addition to wall signs. Fuel Price and Vs One per street 12 sq.ft. 6 ft. 1.Price signs shall advertise fuel Credit frontage in prices only and no other product information conjunction with available. Alternative A sign. 2.Freestanding signs shall be completely located within a Price signs shall landscaped planter. be located a minimum 15 ft. from other freestanding signs. Pumn Attached One per canopy 2 sq.ft. 10 ft. 1.No other signs shall be permitted Instructions to pump column. on the canopy or column except or island as specified. Identification column 2.Point of purchase signs shall be prohibited. 3.State or Federal government required signs encompassed within a fuel pump shall not be regulated by this ordinance. Chapter 233 233-14 l 1/3/97 LEGISLATIVE DRAFT F. PERMITTED IN ALL DISTRICTS SITE CRITERIA " MAXIMUM ` MAXIMUM ` MAXIMUM . x . TYPE NUMBER SIGN AREA SIGN HEIGHT OTHER:STANDARDS Building identification wall One per building 3 sq.ft.per foot Shall be placed 1. Such sign shall be in addition to for buildings over 100 frontage of Bldg.Height within top 25 ft. that which is permitted ft. in-height of bldg. elsewhere in this article. 2.Raceways shall only be permitted when unable to place electrical components within wall/parapet. Promotional Activity Signs (See Section 233.18 for specifications) Real Estate 1.Real estate signs shall be removed immediately after sale -Residential Districts One per site 8 sq.ft. 6 ft. or lease,which shall be defined as the close of escrow. -Commercial Office f/s Districts One per site 20 sq.ft. 10 ft. 2. Signs shall not be attached to the OR perimeter walls of residential -Commercial/ communities or create anv Industrial Districts wall hazards for traffic or pedestrians. One per site 30 sq.ft. 12 ft. -Miscellaneous/ All other Districts One per site 20 sq.ft. 10 ft. Open House Signs and f/s One Sign 6 sq.ft. 4 ft. 1.Open house signs and flags may Real Estate Flags be displayed only during Three flags per site 2.5 sq.ft. 6 ft. daylight hours and when the property is available for inspection. 2.Open house signs may only be placed at the immediate points of access to a residential subdivision from an arterial. Placement shall be in the parkway only and not in street medians or dividers. Chapter 233 233-15 11/3/97 !!/!7 LEGISLATIVE DRAFT 233.0408 Exempt Signs Signs exempt from the sign permit requirements of this chapter include: A. Corner stones, including names of buildings, dates of erection, and citations that are made an integral part of the structure. B. Credit card, trading stamp, or trade association signs not exceeding 0.5 square feet each. C. Governmental flags of any governmental agency not used for commercial promotional purposes. D. Neighborhood Watch signs. E. Notices posted by a utility or other quasi-public agent in the performance of a public duty or by any person giving due legal notice. F. Official notices of any court, public body or officer. G. Oil operations signs consistent with Title 15 of the Municipal Code. H. One construction sign per street frontage with a maximum sign area of 32 square feet located on a construction site during the course of construction. Removal is required prior to issuance of a certificate of occupancy or final inspection, whichever comes first. I. One name plate, not over six(6) square feet in area, displaying the name and/or profession of the occupant of the building and/or the address, may be placed at each door, loading dock, or other entrance facing a public street. J. On-premise parking and other directional signs, not exceeding one double-faced sign per entrance, not exceeding two (2) square feet in area and four(4) feet in height. Such signs shall not include business identification,product, or logo. K. Open house signs, not to exceed six (6) square feet and four(4) feet in height, may be displayed adjacent to the entrance of a property for sale or rent during daylight hours when the property is open for inspection. L. Pennants corresponding to a City sponsored event or theme. The pennants shall be on light standards located on private property, a maximum of 30 square feet per pennant, with a minimum eight (8) foot clearance from the ground. Written text shall be restricted to the name and dates of the event. Pennants shall be removed within five (5) working days upon the completion of the event. M. Political campaign signs which do not pose a traffic or safety hazard, are not erected more than 75 4:�days prior to or remain more than 15 days after an election, and have been granted permission of the property owner for display. However, political signs shall not permitted in street medians or dividers. N. Promotional Activity Signs for Vehicle Sales Dealerships provided they comply with the provisions set forth in Section 233.18 G. Chapter 233 233-16 11/3/97 11/l� i LEGISLATIVE DRAFT LO. Public transit seating signs and public information, directional, and warning signs erected by a public agency. P. Real estate signs provided they comply with the provisions set forth in Section 233.06 . MQ. Signs manufactured as a standard, integral part of a mass-produced product accessory to a commercial or public or semi-public use, including telephone booths, vending machines, automated teller machines, and gasoline pumps. NR. Signs within a building not visible from a public street and window si ns not exceeding 20 percent of the visible area of a window(50% during December). No window sign shall be displayed above the second story. S. Signs required by the Americans with Disabilities Act (ADA). OT. Street address numerals. PU. No-trespassing signs posted a minimum of 100 feet apart. 233.10 Prohibited Signs A. Canvas signs, banners, pennants, streamers, balloons or other temporary signs except as provided in Sections 233.08 (Exempt Signs), 233.4.016 (Subdivision Directional Signs) or 233.18 (Promotional Activity Signs). B. Mobile, A-frame, and portable signs and those of a similar nature which are not permanently attached to the ground or building except as provided in Sections 233.18 or 233.20. C. Roof signs. D. Signs which resemble any official marker erected by the city, state, or any governmental agency, or which, by reason of position, shape, color or illumination would conflict with the proper functioning of any traffic sign or signal or would be a hazard to vehicular or pedestrian traffic. E. Signs which produce odor, sound, smoke, fire or other such emissions. F. Flashing, moving, pulsating, or intermittently lighted signs, mechanical movement signs, including searchlights, except electronic readerboards and public service signs such as those for time and temperature. G. Animals or human beings, live or simulated, utilized as signs. H. Projecting signs, except canopy or awning signs and under-canopy signs, subject to subsections 2�8S-FB3 233.06(A) and 233 233.06(E). I. Signs which constitute a nuisance or hazard due to their intensity of light. J. Signs visible from and within 100 feet of an R district which are illuminated between the hours of 10 PM and 7 AM unless they identify an establishment open for business during those hours. Chapter 233 233-17 11/3/97 1111 LEGISLATIVE DRAFT JK. Off-premises signs, including billboards or advertising structures installed for the purpose of advertising a project, subject or business unrelated to the premises upon which the sign is located, except subdivision directional signs and multiple user electronic readerboards. KL. Abandoned signs and $signs which no longer identify a bona fide business conducted on the premises. Such signs shall be removed by the property owner within 60 days of the business' closing date. The sign panel may be turned over (blank side out) if the sign complies with code. LM. Signs on any public property, including signs affixed to utility poles, or projecting onto the public right-of-way, except political signs and those required by law. This section shall not prohibit the placement of advertising panels on public service items including, but not limited to, trash receptacles, bicycle racks, bus benches, transit shelters, and telephone booths, within public rights-of-way or in publicly-operated beaches or parks provided such items are placed in accord with an agreement granted by the City Council. MN. Vehicle signs, signs affixed to automobiles, trucks, trailers or other vehicles on public or private property for the basic purpose of advertising, identifying or providing direction to a use or activity not related to the lawful use of the vehicle for delivering merchandise or rendering service. Any such vehicle signs which have as their primary purpose to serve as a non-moving or moving display are prohibited. 233.12 Electronic Readerboards. Electronic readerboards may be permitted subject to the review by the Design Review Board, and approval of a conditional use permit by the Planning Commission. ppr-e a of planned sign program, appr-eN,al of the Design Review Bear-d, and t4e fellewifl- . . A. Required Findings:. Prior to approving a conditional use permit to allow an electronic readerboard sign, the Planning Commission shall make the following findings: 1. The proposed electronic readerboard sign conforms with the standards and criteria as set forth in this chapter; 2. The proposed electronic readerboard sign is compatible with other signs on the site and in the vicinity; 3. The proposed electronic readerboard sign will not adversely impact traffic circulation in adjacent rights-of-way or create a hazard to vehicular or pedestrian traffic; and 4. The proposed electronic readerboard sign shall not have adverse visual impacts on adjoining commercial and/or residential neighborhoods. B. Pefmiaed Sigiffi Readerboard Sign Criteria: 1. Electronic readerboards may be freestanding or wall type signs. 2. The maximum number of electronic readerboards shall be one per site. Chapter 233 233-18 11/3/97 LEGISLATIVE DRAFT 3. The maximum sign area shall be 115 square feet; 90 square feet for message center; and 25 square feet for other information. 4. The maximum height of are freestanding electronic readerboard sign shall be 25 feet. 5. The electronic readerboard shall have cylinders, a shade screen and a photocell for reducing the intensity of lighting at night. 6. The maximum measurable light output of the electronic readerboard shall not exceed 50 foot-candles at any property line. C. Location Requirements: l. Electronic readerboards shall only be allowed ergy on parcels abutting a freeway and on parcels abutting Beach Boulevard, excluding the portion along Beach Boulevard designated as a landscape corridor south of Adams to Pacific Coast Highway. 2. Minimum lot frontage: 200 feet. 3. Minimum distance between electronic readerboards: 150 feet. 4. Minimum distance to any residence: 150 feet. D. Other Standards: l. Where a site has an electronic readerboard, temporary banners, balloons, flags, etc., shall be permitted a maximum of 15 days per calendar year. 2. Hours of operation: 6:30 a.m. to 10:30 p.m. At least 10 percent of the message time, or any percentage deemed necessary by the City for emergency conditions, shall be used for public service announcements. 3. Messages in an electronic readerboard shall be no faster than one message every four seconds, and the minimum interval between messages shall be at least one second. Continuous motion of messages is not permitted. 4. Light intensity changes (other than between day and night uses) are not permitted. 5. In addition to the electronic readerboard sign, one monument sign, maximum of seven(7) feet in height and a maximum fifty (50) square feet in sign area, may be permitted and all other signage shall be brought into conformance with this chapter. Chapter 233 233-19 11/3/97 li 1/7 LEGISLATIVE DRAFT 233.14 Readerboard Signs - Multiple Users Off site electronic readerboard signs may be permitted subject to the conditional use permit approval by the Planning Commission. Approval of electronic readerboard signs shall be subject to the following: A. Required Findings: Prior to approving a conditional use permit to allow a multiple user electronic readerboard sign,the Planning Commission shall make the following findings: 1. The proposed electronic readerboard sign conforms with the standards and criteria as set forth in the Huntington Beach Zoning and Subdivision Ordinance Code; 2. The proposed electronic readerboard sign will not adversely impact traffic circulation in adjacent right-of-way or create a hazard to vehicle or pedestrian traffic. Thesign shallbefnininmmdirt ffee of 600 f et rretE s;ae-fits i afeas. B. Multiple User Readerboard Sign Criteria: 1. Multiple user electronic readerboard signs may be located at a site which is not the location of any of the parties using the sign for advertising. 2. Multiple user electronic readerboard shall be freestanding. 3. The maximum sign area shall be twelve hundred (1200) square feet. 4. The maximum height of a multiple user readerboard sign shall be eighty-five (85) feet. 5. The multiple user readerboard shall have cylinders or directional incandescent lamps and have a shade screen or louver system, a shade screen and a photocell for reducing the intensity of lighting at night. C. Lighting Standards: 1. The maximum night time light intensity and illuminance shall conform to the following: MAXIMUM NIGHT TIME INTENSITY Height from Ground 5 10 20 30 50 70 85 in feet Maximum Intensity 125, 130, 145, 170, 250, 370, 490, x 1000 lumens 4W 4W Wo 4W ow Wo ow Chapter 233 233-20 11/3/97 LEGISLATIVE DRAFT MAXIMUM NIGHT TIME ILLUMINANCE Land Use at Receptor Site Residential Commercial Other Maximum Illuminance 0.3 2.0 1.0 foot-candles The maximum night time illuminance shall be measured at the receptor site, at ground level, by a direct reading, portable light meter. Measurements shall not be made within one hour after sunset or before sunrise. 2. Illuminance shall be determined by the difference between a reading taken with the sign on and another reading taken within three (3) minutes with the sign off. 3. An illuminance chart shall be prepared by a licensed engineer and submitted to the Director for approval prior to installation. Conformance with this ordinance shall be verified by actual measurements made, as specified herein, after installation. The method of measurement and results shall be subject to approval of the Director. D. Location Recluirements: 1. A multiple user reader board shall be located no farther than two hundred (200) feet from a freeway. 2. The minimum distance between multiple user reader boards shall be one thousand (1,000) feet. 3. The sign shall be a minimum distance of 600 feet from residential properties. E. Other Standards: J. No off site electronic reader board will be permitted except for multiple users. 2. At least twenty (20%) of the message time, or any percentage deemed necessary by the City for emergency conditions shall be used for public service announcements. 3. Messages in a multiple user sign shall be no faster than one message every four(4) seconds and the minimum interval between messages shall be at least one second. 4. Light intensity changes (other than between day and night uses) are not permitted. Chapter 233 233-21 11/3/97 Il/l7 LEGISLATIVE DRAFT 233.4416 Subdivision Directional Signs. Subdivision directional signs, shall contain only the name of a development, the developer, price information, and directional information for land development projects located within the City. No land development project shall be permitted more than six off-site subdivision directional signs, and approval for such signs shall be subject to the following standards: A. Location requirements: 1. Signs shall not be located within any public right-of-way or on any property developed with residential uses other than that of the subdivision identified. 2. Signs located on the same side of the street shall be a minimum of 600 feet from any other subdivision directional sign except a sign may be permitted on each corner of the intersection of arterial highways. 3. Maximum area and height: a. 64 square feet in area and 15 feet high provided there is a minimum 50 foot distance from any adjacent developed property. b. 32 square feet in area and 8 feet high provided there is a minimum 25 foot distance from any adjacent developed property. B. Permit expiration: Permits issued for subdivision directional signs shall expire either one year from the date of issuance or on the date 90 percent of the project's units have all been sold, leased, or rented for the first time, whichever is sooner. Annual renewals may be granted for such time as units still exist for sale; however, no more than one directional sign is allowed after 90 percent of the units are sold, leased or rented. C. Street widening: When a sign conflicts with street widening or construction, it shall be removed upon written notice at no cost to any public agency. D. Required bond: Prior to the issuance of a building permit, the applicant shall file a cash bond in an amount set by resolution of the City Council. The full bond amount shall be refunded if the sign structure is removed and the site restored to its original condition within 15 days after the expiration of the permit. If the sign structure is not removed, the City shall remove the sign and its supporting structure with the cost deducted from the cash bond, and any remainder refunded. 233.16 illumination; AloreimeM A. Signs visible fFeEn and within 10-0- A-f—an R distr-iet sha4l not be illufnina4ed between 10 P.m. and 7 a.m. unless they idef4ify an open for-business during these hem B. ffi-eveffient r appafeH4 ffievement illumination of G sign shall be r Hii , time or-temperature sign, a eleetr- aira a Flashing ,, r }, 7,, ehaptC1�Y estr-obeseepie lig itls.-lo7rTrbT1TLZi bi ed. Chapter 233 233-22 11/3/97 /1/ LEGISLATIVE DRAFT 233.18 Promotional Activity Signs A. Promotional activity signs may be placed on a site subject to the approval of the Director, provided that temporary signs comply with this section, and do not create safety hazards or block signs identifying adjoining establishments. B. A temporary sign permit for promotional activity banners,.pennant or pennants, unless otherwise specified, shall be valid for enl-y a maximum of ninety (90) days in any calendar year and shall not be renewable. C. A promotional activity banner or banners shall not exceed one square foot of banner area for each linear foot of building frontage and in no case shall flot the total banner area exceed 100 square feet..,, iehever-is less. Pennants shall be limited to a maximum of one square foot for each pennant. 1). A tem I .- . efmit fef a peaaafA ar-popmants shall be lifnited te ninety (90) days per-ealeadar-yeaf and shall not be renewable. Peaaa+As shall be lifnited to not fner-e BD. A temporary sign permit for grand opening promotional activities shall be allowed for ninety (90) days, and the permit is not renewable. A promotional activity banner, as permitted above, in 233.18 A. shall not be affected by the issuance of a grand opening sign permit during the same calendar year. The size of a grand opening banner shall not exceed the size specified in Section 233.18 C. F-E. Promotional signs shall not be in a condition of disrepair. Disrepair shall include torn, faded or sagging signs. GF. Sites with electronic readerboards shall be permitted to have promotional activity signs displayed a maximum of fifteen (15) days per calendar year. 14G. Vehicle sales businesses on Beach Boulevard shall be exempt from these limitations on promotional activity signs btA shall provided they comply with the following: 1. Eighteen inch(18") non-metallic helium balloons and large non-metallic inflatables may be displayed on the weekends (Friday 9:00 AM through Sunday 12:00 Midnight),provided they do not project over the public right- of-way. be limited *A ;; maximum pif-twelve (12) weekends per-ealeadaf yeff, shall be -32. Automobile dealerships on Beach Boulevard shall be permitted to display flags, pennants, banners and car-top signs throughout the year. H. Vehicle sales businesses on Beach Boulevard shall obtain a temporary sign permit for the use of large displays and inflatables larger than eighteen inches (18") in diameter. The displays and inflatables shall be affixed directlyy to the round or roof of a building; the displays and inflatables sha not be elevated up in the air. The displays and inflatables shall be limited to a maximum of twelve (12) weekends per calendar year. Chapter 233 233-23 11/3/97 ///7 LEGISLATIVE DRAFT Off site adveftisin Pt FRUItiple User- eleetr-efiie r-eader-bea-rds are not pefmit4ed within the to a r-eleeation agr-eefnefA between�he City and the sign&Affler-, eensistefit with Seetion 5412 0 G-4-44-Amnia-Business and Professions Code. 233.20 Planned Sign Program A lanned sign program shall be submitted to the Director when required by Sections 09 a 2A.04 B. Such plan must program shall be reviewed by the Design Review Board and approved by the Director prior to issuance of any permit for signs. The purpose of the planned sign program is to encourage coordinated and quality sign design as well as to permit more flexible sign standards for commercial and industrial centers. The standards of Section 233.09 233.06 shall be used as a guide in the design of a planned sign program. The property owner shall designate a person or firm as the primary liaison with the City for the purpose of submitting sign permit requests in conformance with the approved planned sign program. A. Planned sign program applications shall be submitted to the Planning Division and shall include the following: 1. A Pla*aed Sig U..o.....,,v, site plan, drawn to scale, depicting the site oa i,. 16o ; ,,,aoa . ,ithjj; theprogram and the gene the precise locations of all buildings and signs; 2. Drawings and/or sketches indicating the exterior surface details of all buildings on the site on which wall signs, directory signs, or projecting signs are proposed; 3. Written text describing the specific sign criteria for the property. The program shall, at minimum, include provisions regulating sign-height, area, sign type, colors, design and location. -34. A statement of the reasons for any requested modifications to the provisions or standards of this chapter; and 45. The name, address, and telephone number of the person or firm responsible for administering the planned sign program. B. A planned sign program may include more than one freestanding sign per parcel or other deviations from the standards of this chapter, provided that the total sign area does not exceed the area otherwise permitted by Section 233.08 233.06 by more than 10 percent, or by 30% for multiple automobile franchises occupying the same lot, and commercial businesses with 50,000 square feet or more of floor area. In approving a planned sign program, the Director shall find: Chapter 233 233-24 11l3/97 7 LEGISLATIVE DRAFT 1. That the proposed signs are compatible with the style or character of existing improvements on the site and are well-related to each other, reflecting a common theme and design style. C. The Director may require any reasonable conditions necessary to carry out the intent of the planned sign program r-equir-eme . For developments with existing signs, a schedule or phasing plan for bringing such signs into conformance with the planned sign program shall be submitted and become part of the approval. A cash bond may be required to guarantee their modification or removal. 233.2022 Miscellaneous Signs and Provisions A. Signs within the Downtown Specific Plan or any other specific plan area shall comply with any additional requirements outlined within the plan itself and any applicable design guidelines. B. Non-commercial murals, non-commercial large graphic designs, and statuary shall be subject to review by the Director for the sole purpose of ensuring that such displays will not pose a hazard to public health, safety or welfare. C. No window or contiguous window panes shall be covered by paper or painting signs which exceed 20 ercent of the total area of that window at any time. Exception: Windows may be covered up to 50% during the month of December. 233.2824 Nonconforming Signs A. Continuation of Use. Subjerat to the+o,..,..iaa4ie sehe till set f..th in gtar#iAn 233 28B aAny nonconforming on-site sign may be eent atte ;n , per-atio,, and maintained after the effective date of the ordinance codified in this title,provided that the nonconforming sign shall is not be: 1. Changed to another nonconforming sign; or 2. Structurally altered so as to extend its useful life; or 3. Expanded or altered as defined in Section 233.0228, except that a change of sign panel/face may be permitted provided the items of information on the sign (i.e. business name) remain the same; or 4. Reestablished after discontinuance for ninety (90) days or more; or 5. Reestablished after damage or destruction of more than fifty percent (50%) of the sign value at the time of such damage or destruction. shall be removed or-br-eught inte eemplianee with the B. Amortization-. W4en&ver-t4eye is a ehange in business li�ens�fer-the owner- or- lessee Chapter 233 233-25 1113l97 /�7 LEGISLATIVE DRAFT 1. > rrst'mS signs hxc, vecrc-'oncvnr the trn stre" of n. a: "cc 2-15 5, j ruar-5, 3 1977, shall be modified a t 1, t,, -vizeiirv`recr cv co^"' cri crn, .,f this e apte, 2. Ex-i-st-ingsi-gns whieh BeesamefkeneenfoFming upon the adoption of Or-di. Angie. 2832-3uly21-1986, shall-eemply with of Or-di,,,nee 2155. 3 Signs ..,1,ie were e eete.d o altered. ,:tl et4 b.e.,ef:t ofpermit shall l.e ..a. :� • e.l by the awner-upen «:tte, fietiee f;�....� the City. immediately Jely 4. Signs r-eplaeed or fequested to be-fnedi iedat-the wA%crsinitiatiye shah-^cewly with all eauffei4 pfevisions eftl,is .,hapter- „less g „teal ., Limited Sign De wit 4B. Signs replaced or requested to be modified at the owner's initiative shall comply with all current provisions of this chapter unless granted a sign code exception, limited sign permit or planned sign program pursuant to Seetio 233 nti 1, 233.30 Design Review Eyiempt ifiefflfi eam-empt signs shall be subjeet to review by t4e Design Review Beff-d- F-equir-ed by Seetio -inn nti 233.3226 Code Compliance Signs shall be subject to the provisions of this chapter, the Uniform Building Code and National Electric Code, as adopted by the City. Penal . No person, firm, corporation or other legal entity shall maintain, place, erect, or permit any sign to be displayed in violation of this chapter. Violations are a misdemeanor anti are punishable as provided in Chapter 249 Enforcement of the Huntington Beach Zoning and Subdvision Ordinance. 233.0228 Definitions The following definitions shall apply to the provisions in this Chapter. General definitions are contained in Chapter 203. A. Abandoned Sian: a sign which no longer directs, advertises or identifies a legal business establishment, product or activity on the premises where such sign is displayed. B. Alteration: any change of copy, sign face, color, size, shape, illumination, position, location, construction, or supporting structure of any sign. C. Animated Sian: any sign which is designed to give a message through a sequence of progressive changes of parts or lights or degree of lighting. Chapter 233 233-26 11/3/97 ll�7 LEGISLATIVE DRAFT D. Area of Sign: 1. The area included within the outer dimensions of a sign (excluding structural supports). 2. For freestanding signs, sign area shall be calculated on one (1) face of the sign, provided a sign face on a double-sided sign is not separated from the opposite side of the sign by more than 12 inches at any point. 3. For illuminated awning or canopy signs, sign area shall be calculated around the sign copy only. 4. For signs without a border or frame (channel or skeleton letters), the area shall be within a rectangle or eight (8) continuous straight lines (with right angles) formed around the extreme outer limits of the sign message, including all figures and any background or color which is an integral part of the sign. Sly"IN All] S IC' �N E. Awning: a shelter supported entirely from the exterior wall of a building and composed of non-rigid materials except for the supporting framework. F. Awning Sign: a sign painted on, printed on, or attached flat against the surface of an awning. G. Banner Sign: a temporary sign composed of fabric or flexible material with no enclosing frame. H. Bonus Sign: an internally illuminated freestanding sign designed with opaque sign faces/panels, and illumination for items of information only. I. Business Identification Sign: a sign which serves to identify only the name and address of the premises, business, building or portion of building upon which it is located and includes no other advertising such as product lists, phone numbers and hours of operation. Logos may also be permitted. 1. Building Frontage: the linealr extent of a building or "may business which has frontage on either a street or parking area. Only one side of the building facing the street or parking area shall be used to determine the maximum sign area. J. Canopy: a permanent roof-like structure erati g beyead ., building which extendi*gs along and projectiffgs beyond the wall of a building, or is freestanding as common in service stations, and is generally designed and constructed to provide protection from the weather. Chapter 233 233-27 11/3/97 LEGISLATIVE DRAFT K. Changeable Copy Sign: a sign or portion thereof with characters, letters or illustrations that can be changed manually or electrically without altering the face or surface of the sign. L. Channel letters: individual letters or figures, illuminated or non-illuminated, affixed to a building or freestanding sign structure. j-site eentaining 4ff c^vrirriicrviici s NM. Construction Sign: a temporary sign identifying the persons, firms or businesses directly connected with a construction or development project and may include the name of the future site occupant. ON. Directional Sign: an on-premise incidental sign designed to guide or direct pedestrian or vehicular traffic. P0. Electronic Readerboard: a changeable message sign consisting of a matrix of lamps which are computer controlled. P. Exposed eon: neon tubing used for lighting in signs and other building identification such as raceways and accent lighting. Q. Exposed Raceway: visible tube or box behind a wall sign used to house electrical wiring for the wall sign. QR. Flashing Sign: an illuminated sign which contains an intermittent or sequential flashing light source or any other such means to attract attention. This definition is not intended to include "changeable copy signs" or "animated signs." RS. Freestanding Sign: a sign permanently attached to the ground and which does not have a building as its primary structural support. This includes ground signs, pole signs and monument signs. ST. Grand Opening: a promotional activity not exceeding ninety (90) calendar days used by newly established businesses to inform the public of their location and services. T-U. Ground Sign: see Freestanding Sign. UV. Illegal Sign: a sign which was erected without the benefit of a permit, that does not meet the requirements of this ordinance, a or has not received legal nonconforming status. V-W. Incidental Sign: a small sign pertaining to goods, products, services or facilities which are available on the premises where the sign occurs and intended primarily for the convenience of the public. WX. Indirect Illumination: a light cast on the surface of a sign from an exterior source. Y. Industrial Center: any site containing three (3) or more industrial activities. Chapter 233 233-28 11/3/97 /l�7 LEGISLATIVE DRAFT XZ. Integrated Development: a development or site comprised of one or more parcels served by common access ways, driveways, parking and landscaping. YAA. Interior illumination: any sign face which is artificially lit from the inside. ZBB. Item of information: each word, design, symbol, or figure. CC. Limited Sign Permit: City approved entitlement allowing the initial modification and maintenance of a nonconforming sign for up to a two (2) year period. AADD. Logo: a trademark or company name symbol. B4EE. Marquee: see Canopy. CGFF. Mansard: a sloped roof or roof-like facade. PPGG. Monument Sian: a freestanding sign with a solid base. €EHH. Moving Sign: any sign or device which has any visible moving part, visible revolving part, or visible mechanical movement. €42II. Name Plate Sign: an attached sign which designates the names and/or address of a business, and/or the words "entrance" or "exit." G-GJJ. Nonconforming Sign: a sign which was erected legally but whieh does not comply with subsequently o.,aetea current sign d provisions. I9KK. Off-Site Sian: any sign which advertises goods, products, services or facilities not sold, produced, manufactured or furnished on the premises on which the sign is located. These signs are also known as outdoor advertising, billboards, and poster panels. 14LL. On-Site Sign: a sign which pertains to the use(s) of the site on which it is located. Jimm. Open House Sign: a sign which identifies a building for sale or lease which is open and available for inspection, and sets forth no other advertisement. NN. Planned Sign Program: City approved entitlement which incorporates coor inated.and quality sign design elements. K-K00. Point of Purchase Display: advertising of a retail item accompanying its display, e.g., an advertisement on a product dispenser. LLPP. Pole sign: see Freestanding Sign. M MQQ. Political Sign: a sign identifying either a candidate for public office or an issue relating to a forthcoming election. NNRR. Portable Sign: any sign not permanently attached to the ground or a building. Chapter 233 233-29 11/3/97 ////7 LEGISLATIVE DRAFT Goss. Projecting sign: a sign which is attached to and projects from the wall of the building more than 18 inches and which has its display surface perpendicular to such wall, to the structure to which it is attached. ITT. Promotional Activity Sign: a temporary sign used to advertise a short term special activity or sale, i.e., grand opening,under new ownership, fall sale, etc. UU. Public Access i na e: signage that directs the general public to the coast or sea and/or public amenities available for general public use. QQVV. Public Service Information Sign: any sign intended primarily to promote items of general interest to the community such as time, temperature, date, atmospheric conditions, news or traffic control, etc. RRWW. Real Estate Sign: any temporary sign indicating that the premises on which the sign is located is for sale, lease or rent. SSXX. Roof Sign: an attached sign constructed upon or over a roof, or placed so as to extend above the visible roofline; or a freestanding sign which is greater in height than the building it serves to identify. T4YY. Rotating Sign: any sign or portion thereof which physically revolves about an axis. UUzz. Sign: any medium for visual communication, including its structure and component parts, which is used or intended to be used to attract attention. AAA. Sin ei ht: measurement from the ad'acent sidewalk or curb to the highest portion of the sign, including architectural elements. BBB. Sign Code Exception: City approved entitlement granting a deviation to the specifications set forth in this chapter. V-VCCC. Sign Copy: any words, letters, numbers, figures, designs or other symbolic representation incorporated into a sign for the purpose of attracting attention. 44-WDDD. Site: one or more parcels of land identified by the assessor's records where an integrated building development has been approved or proposed. The site shall include all parcels of land contained within or a part of the development application. XXEEE. Site Frontage: the length of a lot or parcel of land along or fronting on a street. Y--YFFF. Special Events Sign: a temporary sign advertising or pertaining to any civic, patriotic, or special event of a general public interest taking place within the city. Z-Z-GGG. Subdivision Directional Sign: a sign providing direction to a land development project pursuant to this chapter. AAAHHH.Supergraphic: a painted design which covers an area greater than ten percent of a wall, building facade, or other structure. Chapter 233 233-30 11/3/97 11117 LEGISLATIVE DRAFT BBIII. Temporary Sign: a sign which is installed for a limited time and is not constructed or intended for long-term use. C-C-C-M. Temporary Window Sign: a sign painted or constructed of paper or other lightweight material and affixed to the interior or exterior side of a window or glass area on a building for a limited time. PPPY*".Wall Sign: any sign which is attached or erected on the exterior,posted, or painted or suspended from or otherwise affixed to a wall of a building including the parapet, with the display surface of the sign parallel to the building wall, and which does not project more than eighteen (18) inches from the building, or project above the height of the wall or parapet. ELSE LLL. Window Sian: a sign in which the name, address, phone number, or hours of operation are applied directly to the window of a business, or a sign visible through the window from the street. Chapter 233 233-31 11/3/97 I�!/7 LEGISLATIVE DRAFT To remain clear 041 2sea 0 5' ............. 10, .............. .............. ............... I 25' VMin. Driveway 10' o \ I wide g landscape area as o = a - Sign Type Setback Pole 40' DIAGRAM A xMonument Subject to Director review G:1D N9DRAVV=3-DIAA.BMP �t x a �x�i i y I I I I i LON AREAm1&—N:�E!-.-N­­INB i p I I I i y I a 70% Le sehold - Max.Width DIAGRAM B b 75% Fascia - Max. Height x Equal Dimensions y Equal Dimensions GADIV9DRAYM33-0IAB.BMP Chapter 233 233-32 11/3/97 /1)7 LEGISLATIVE DRAFT 334, d I Chapter ns 233Sig �` r Sections: 233.02 Defiers Reserved 233.4604 Permits Required 233.0906 On Site Permitted Signs 233.0408 Exempt Signs 233.2210 Prohibited Signs 233.12 Electronic Readerboards 233.14 Readerboard Signs-Multiple Users 233.4-016 Subdivisional Directional Signs 233.18 Promotional Activity Signs 233.2620 Planned Sign Program 233.2022 Miscellaneous Signs and Provisions 233.24 Off Site n a..eAisiag Sigf s 233.2924 Nonconforming Signs 233.3226 Code Compliance 233.28 Definitions 233.02 Reserved 233.0604 Permits Required Sign permits are required for all signs, unless expressly exempted under Section 233.08. A sign permit (buifding permit) for a new si n or change in sign panel/face shall be obtained from the Department of ommunity Development prior to installation. A. Sign Permit. A complete sign application shall include the following information: 12. Two sets of fully-dimensioned plans drawn to scale. The plans shall include the following: a6. Site plan indicating the location of all proposed signs, as well as the size and location of a"existing signs on the site and their squafe - feetage. Photographs should be submitted if available. b. Sign elevations, indicating overall square footage and letter/figure dimensions, letter style, color (indicate standard color number if applicable), materials, proposed copy and illumination method. c3. Dimensioned Dbuilding elevations with existing and proposed signs depicted. Chapter 233 233-1 2/18/97 LEGISLATIVE DRAFT 24- ^ letter f e"' the pProperty owner approvali*g in the form of a letter or signature on the plans, approving the proposed signs and authorizing submission of the sign application. 34. For wall signs, method of attachment; for freestanding signs, foundation plan, sign support and attachment plan. 4-5. Type and method of electrical insulation devices, where applicable. and eeafion b s en the site and their-square . 5-. Any design modification from the requirements of this chapter that have been approved shall be noted, and compliance with the planned sign program, limited sign permit, or£peeial ssign pelf code exception shall be demonstrated. B. Planned Sign Program. Approval of a planned sign program pursuant to Section 233.260 shall be required prior to application for a sign permit for the following requests: 1. A site with five or more non-residential eels businesses or uses. --a * 2. A site with€lie two or more freestanding identification signs where there is a request for a new freestanding sign. ..mit"r limited sign pe.rmit_reheat at a r,e residential site. Planned sign programshall be made a eanditie, and be 3 Exposed neon ..duit tubing, or-meew&ys 14£seia panels w it ., without sign eepy 3. Commercial properties with 1,300 feet or more on one street frontage requesting more freestanding signs than allowed pursuant to Section 233.06. 4. Consolidated subdivision directional signs identifying multiple projects on multiple sign panels. 65. Service stations. 6. Wall signs for second floor businesses with exterior access. 7. Wall signs installed on a building wall not adjacent to the business suite. Chapter 233 233-2 2/18/97 LEGISLATIVE DRAFT C. Sign Pefm4 Code Exception: The Zoning Administrator may grant a special sign pefmit code exception for requests for supergraphics, three- dimensional signs, and relief from the strict application of Section 233.096. to tThe followingg findings listed bee and' er-da ee with r��,Antp.�^2-1 Sla�ll be made prior {o approval of any sign code exception: 1. The sign is compatible with the character of the area and is needed fW due to special circumstances defined by the applicant to andappfeved by the Gemmissie and applicable to the property. 2. The sign will not adversely affect other signs in the area. 3. The sign will not be detrimental to properties located in the vicinity. 4. The sign will not obstruct vehicular or pedestrian traffic visibility and will not be a hazardous distraction. D. Limited Sign Permit. The owner of a sign which does not conform to the provisions of Section 233.096 may file an application for a limited sign permit to the Director for permission to change the face or copy of such sign. A limited sign permit cannot be processed for illegal signs or signs listed as prohibited in Section 233.2-210. The Director may approve the face change and extend a sip's use for a time period deemed appropriate, not to exceed two (2) years. A sign permit shall be obtained prior to installation of the new sign panel/face. A cash bond in an amount determined by the Director to reflect the cost of removal based on information provided by a sign company shall be required to guarantee the sign's removal upon expiration of the limited sign permit. Approval shall be subject to the following findings: 1. Due to unique circumstances, the sign's immediate removal will result in a substantial hardship for the applicant. 2. The sign will not adversely affect other lawfully erected signs in the area. 3. The sign will not be detrimental to properties located in the vicinity. 4. The sign will be in keeping with the character of the surrounding area. 5. The sign will not obstruct vehicular or pedestrian traffic visibility and will not be a hazardous distraction. * E. Design Review Board. When authorized by the provisions of the HBZSO, the Design Review Board (DRB) shall review and act on the following items prior to application fora sign permit. Otherwise, the DRB shall review and render a recommendation to the appropriate decision maker (Zoning Administrator, Director, etc.) on the following items: 1. Planned Sign Programs. 2. Electronic Readerboard Signs. Chapter 233 233-3 2/18/97 LEGISLATIVE DRAFT 3. Signs on properties within the following areas: a. Redevelopment project areas; b. Areas subject to specific plans; c. Areas abutting or adjoining, or within 500 feet of PS (Public Semipublic) districts; d. OS-PR (Open Space-Parks and Recreation) and OS-S (Open Space-Shoreline districts); and e. Areas designated by the City Council. EY Temporary Sign Permit. The Director may issue a temporary sign permit valid for up to 30 days, if it is found that the temporary sign is necessary to establish or maintain identity until a permanent sign can be erected. Extensions of the 30 day permit may be granted at the discretion of the Director. The Director may also approve a temporary sign permit for the following * temporary signs provided the signs conform with the standards defined in Section 233.06: 1. Signs necessary to avoid a dangerous condition, including directional signs during construction. 2. Signs pertaining to a use permitted by a temporary use permit. 3. Promotional activity non-exem t signs, a maximum of 90 days per calendar year pursuant to Section 233.18. 233.406 9n Site Permitted Signs. All signs shall be governed by the following schedule, except if addressed elsewhere in this chapter. The schedule lists maximum standards for number, area, and height of allowed signs which does not necessarily ensure architectural compatibility. Therefore, in addition to the enumerated standards, consideration shall be given to building setbacks, visibility of attached signing on the site, and the proposed sign's relationship to the overall appearance of the property,to the surrounding neighborhood, and to community goals. Compatible design, simplicity,an4 sign effectiveness and adherence to the objectives and policies in the Urban Design Element of the General Plan shall be used as guidelines for sign approval. Nothing in this chapter shall preclude public access signage. The Planning Commission may, in addition, from time to time adopt policies regarding sign standards. Such policies may include separate standards or provisions for specific areas of the community. Chapter 233 233-4 2/18/97 LEGISLATIVE DRAFT A Residential lie Nea0berhood fA mtFaHoe 1 Sq.ft.POF d ailing unit, &A- 1.Signs shall be affixed to PeFiffietff wall OF plaead within a lan �. ..,, >. ,a,;. �} :- r. �F'.: : .� •,...',. x ...,. :.xl�,�i,..�t..._:.,. Y�a�;i .3�%agCSAIIp � �k d��..� ><vC'.}f n. � ', .,il',:; ':?{.,, {, IdeHti#+satieH ma*.-50 sq. . eRtfaHGB unit,... ..95 A wall liasaA."S;ef?t;.,;fq wall ORO PeF StFeOt fFOFitag@ 6 sq.4t. Beleiv , H�alti-€aH3}l� reeR+He develowneHtB. industrial and Mixed Uw usea€s�gH ;, tie a�� s FW—ilikkffii�4ea� ��ds ,# a p" :: 3az ", 33�3q ; �•n1,:p� '„ ',, ris•k ',i �':i 3t�R4 ,� 35 i;,, ,3?h:' C�•,.'.'.'b•• .Hetgllt ale •,R".b.':: „�tt,,. =1�» One..nr_cite 1 nde 1 32 74t_ . multi tenant panels shall be penni acm 50 .ft '1 rFOesi...d:..n gns shall be le Gated ..1.,...i..nnped n01 fee ..:dn.ll.ne thA gA:..olF 2 C.nn..ln..d:..n gns shall n ..f....10 fl:.....n...A. 4.Signs shall be manurnaRt type. S.Exte..,nl:ll.....:L.n.:n.,n..l.' 6 All f nn...n..ding signs shall have she stme,ndd.n....:..nluded n the sign- wal4 (l..o..u.sffmloead...clot 1 nq.ft. n.I:..nnl(i E) business b Channel letio ..61in. eOt;m 6 n n 0 the above oaloulatien. Max.nx 100 sq. v� sigHs: Cha .,teF 233 -- 23 j 5 7!1 4107 LEGISLATIVE DRAFT C. r t Alt. 1 Site less thaR ps eRe PeF site 50 sq.ft. _741- not be P@Fmvtted in an aF@a bOtWOM!he bUildi x 60 sq.fl.(OF tie., g,.ft.-{e Fight of way when that peFtion oft. b Alt 2.QFHeF Si(OS g sign may be 39 sq.ft. 7-P, 2.Benus shall have an opaque barAgm-ind and illUfnination fef items of with iess than 400 ft.i^n^nn l)en'nitted 8 ft.to ion onlj, �Yb_ Ali.3 Sites with ove Vs One PeF StFOSt flOontage -Ili sq.ft 444t-.n 9.Signs shall be i9eated in a landscape plantef:a Fninim-um gC2&P-1"Vid-OF than the sign 1 can. and 38 sq.fi: 741- gal-6oaf,4€:;With PiagFafn At: SWmage for qmlp-; more than 490%&owage.Sites wiIh 4 Sign ropy shali be lifniied to GORW OF';*Rg'B bUSinOSS id Wy. Multi tenant pa } additional signs by planned sign appmval 5.Serendmy sigR is in addition to site sign. Seeendwy sign Gap),shaii be limited to ilSap 50 sq.1, 4 --ft- 1. All fFeestanding signs shall have!he street ad ess*nGludad on th cn n .benu&4igfvs on one&Oniage Wa}lORO PeF StrOOt eF paFWRg 10Lf n..e.lineal n of1,ChaRE101 16HOF SigAS FeqUiFed owall sites GensistiRg . ident4i6a6eq shall exceed 1.5 O)AeFiff ascess may be whirh it is lase4. pemitted by Planned b D.O..:'.,,.rgRS� O �^ bonus aR6Fa60V6 4 One nameplate may he placed leading 6aloulaiien Max.200 sq.R—.Vff S.Signs on pFejesting sanopy shall be Gonsidffed as wall signs. t3ndA Siness $,Elc(}c 44lniFflu 1.Canopy sign shall be aNaGhed peFpeRdiGulaF 19!be building faee,68FROFed above the 6anopy $FAHnd . eleafame 8 ti t til Chapteti33 233 6 - 2Y I°�.7 LEGISLATIVE DRAFT Changeable Gj�ft Ps Ofle PeF 540 30%E)f allowable M See Alt To be reFnb;ned with pemitied sign, ♦♦....���� fiH� 3 RFa3FIR#RR}�f60 W �. 0E18F-StaF1S i ' —149tel m F h A,B,r-, 5 OHe Pef S40 30,14 ofallowable area See A TeflaHTvNdGFAff fS (See ,IQ �) —Menu 139RfEl 9-9F GR&P6FSitO -I-0 sq.--ft. q4. May be addition to pemined sign. Wag D. SeFviee Stations fiS8-A�5tgif S FHa?F+RRHR-HUtR�ef ,t S4 f/F33Ef3RRR3 9k�iBF-Sf9R�8F�5 P. $+teAlterRatiVe A. elto.....r..e a 20 sq.ft..r . sign Gentains G* BA 1 r..,.,,,tand:.. signs shall be 1...ated in..1....do..o..ed.J....tOF a minimum 42 Yet..:de itself- OF 3.Signs shall be monument type e i.e.......:..e&cn..q.ft. 6 RGOFP@Fated OR SigA. 4.All ffeestanding signs shall have the addwss;RAI-ided on the sign. Sign shall eontain panels- detashed PAN SigRS Shall be lorated elsewhere on WAfFentage- 1 n lineal n & Belo be+ld}Rg-€FeRtage FeeA iRe 2..lfsanopy fasci wed 6 F :d...,ta:,...t: Wall gRS hall be- Canopy - 0 of the width of!he 4.if Ganopy faSGia SigRS M not pFeNrided,a logo may be permitted 9H each side of EhapteF 233 LEGISLATIVE DRAFT P. Sefyiee Stations t158-9�StgR Ej�6 signs Shall 0 leGated RiPfi' PFir, 2.Freestanding signs shall be complAwd lonaled withi a landscaped plan FANSA&Rding MPS. I�ent+�isaE+nft to pump 1s,and 2.POW Of PUFCAMO SigRS shall be pmhibited. 3.State OF rOdOFal gel.'OFAMeRt FOquired signs onGempassed within a fuel pump shall net 60tUf##R be regulated by ihis oFAnanee. E. 7 . ..: a fFH33ftfl3H =flHtii�kM !nt�}3F+ 9Eh8F-S�fl�ai�S, .. ;:heigait 1�enti�isattas+ fA one pef site 32 Sg.4r Z4. 1.FF8estandi.Rg signs shall be completely loeated within a landwaped pla AND 2.Signs shall be monument type. Wa4 One..,,.rite 1 ..q.it... .lineal A ,.f W 'p . �"�P��"�`� {.Ia.. C.entage 11A.,.. 17 feeflin8 A All fee,.tandi.e signs..bell have the eaa.eSS in..lt.aea on the sigH Chance Ps One per site Wad One per site 10 Sq.ft. — May be i"addition te peafmitted sign. 'N 233 233 8 7/14i9� gym; 0 A a a -3 LEGISLATIVE DRAFT A. COMMERCIAL DISTRICTS 1. FREESTANDING SIGNS MAXIMUM LOT STREET TYPE NUIVIBEWOF MAXIMUM 1VIAXIIVIUM '' FRONTAGE `(see Diagram cl SIGNS SIGN HEIGHT $IGN`AREA X Y x.. :. a. Interior lots Principal,Major or One 10 ft. 50 sq.ft. with less than Primary Arterial +5 ft.for Bonus sign +25 sq.ft.for Bonus 200 feet of Secondary Arterial One 7 ft. 50 sq.ft. street frontage +1 ft.for Bonus sign +25 sq.ft.for Bonus b. Interior lots Principal,Major or One 15 ft. 70 sq.ft. with min.200 feet Primary Arterial +5 ft.for Bonus sign +30 sq.ft.for Bonus but less than 400 feet Secondary Arterial One 10 ft. 70 sq.ft. of street frontage +5 ft.for Bonus sign +30 sq.ft.for Bonus C. Corner lots with Principal,Major or One per 7 ft. 30 sq.ft. the greatest Primary Arterial street frontage +3 ft.for Bonus sign +15 sq.ft.for Bonus street frontage Secondary Arterial One per 7 ft. 30 sq.ft. less than 400 feet street frontage +1 ft.for Bonus sign +15 sq.ft.for Bonus d. Interior lots with min. Principal,Major or One primary(P) 20 ft.(P) 100 sq.ft.(P) 400 feet of frontage Primary Arterial and two secondary(S) +5 ft.for(P)Bonus sign +25 sq.ft.(P)Bonus AND signs per street 7 ft.(S) 30 sq.ft.(S) Corner lots with Secondary Arterial One primary(P) 15 ft.(P) 100 sq.ft.(P) . min.400 feet on one and two secondary(S) +5 ft.for(P)Bonus sign +20 sq.ft.(P)Bonus street frontage signs per street 7 ft.(S) 30 sq.ft.(S) e. Regional Mall One per street frontage 25 ft. 100 sq.ft. Identification Sign One freeway sign 25 ft.above freeway 200 sq.ft. 1. Bonus signs(B)shall have an opaque background,internal illumination for items of information only. 2. Multi-tenant panels are permitted provided the panels are minimum ten (10)inches in height,with a minimum six(6) inch letter height. They shall be restricted to one uniform background color and two colors for the sign copy,with the exception that the Center Identification may have a separate background color. Sign copies shall be limited to the * company name or one generic item of information. Major tenant identification shall be encouraged by being placed on the largest panel. _r 3. Secondary signs(S)are in addition to the Primary(P)sign. Secondary sign copy shall be limited to business identification only. 4. Street addresses shall be included on all freestanding signs with minimum six(6)inch numerals. OTHER LOCATIONAL CRITERIA FOR FREESTANDING COMMERCIAL SIGNS 1. No business shall have more than one freestanding sign facing each frontage. 2. Freestanding signs on the same site shall be located a minimum of 150 feet apart unless approved by a planned sign program. 3. A freestanding sign shall not be permitted in an area between the building and right-of-way when that portion of the building is located at the minimum setback. 4. Signs shall be located in a landscape planter a minimum of 2 feet wider than the sign itself. Square poles or other architectural treatment shall be required,except if the sign is 8 feet or less in height,it shall be of monument type,with a minimum 2 foot base. Placement shall conform with Diagram A. 5. No freestanding sign shall be located along a local street. Chapter 233 233-10 2/18/97 LEGISLATIVE DRAFT A. COMMERCIAL DISTRICTS (CONTINUED) 2. WALL SIGNS MAXIMUM MAXIMUM SIGN SITE CRITERIA,, TYPEY NUMBER AREA OTHER STANDARDS 1. Channel letter signs required on all sites Individual Business wall One per street 1.5 sq.ft per linear ft. consisting of 5 or more uses. Identification or parking lot -of business frontage. frontage for 2. Signs over 50 sq.ft.shall have an opaque each separate Channel letter signs: background and internal illumination for business on the 15% bonus after items of information only. ground floor. above calculation. 3. Multi-business consolidated wall signs shall Signs for Business<50,000 sq.ft. be permitted provided the signs do not second floor Max.total=200 sq.ft.* exceed the allowable sign area. businesses with exterior access Business 50,000+sq.ft. 4. Placement shall conform to Diagram B. may be No Max.* permitted by 5. One nameplate may be placed at each door, Planned Sign *No sign shall exceed loading dock,or other entrance facing a Program 200 sq.ft.or 1.5 sq.ft. public street; max.6 sq,ft. per linear ft.of the wall upon which it is 6. Signs on projecting canopies/awnings shall placed. be considered wall signs. 7. Raceways shall only be permitted when unable to place electrical components within wall/parapet. Under One per 8 sq.ft. 1. Canopy signs shall be attached canopy business perpendicular to the building face, centered above the store entrance or lease length. 2. Minimum 8 ft.ground clearance. 3. Signs shall not be illuminated. 3. CHANGEABLE COPY SIGNS MAXIMUM MAUM MA XIMUM 3 XIM x SITE_CRITERIX TYPE NUMBER SIGN AREA HEIGHT OTHER STANDARDS . Hotel with f/s One per site 30%of See To be combined with convention facility allowable Vs A.I.Freestanding permitted sign. area ins(a-d)above Live entertainment Vs One per site 30%of See To be combined with allowable Vs A.1.Freestanding permitted sign. area Signs(a-d)above Tenant Directory Vs One per site 30 sq.ft. 7 ft. Low intensity illumination,oriented toward pedestrians and motorists on site. Min.30 ft. from exterior property lines, and 25 ft.from other freestanding signs. Menu Board f/s or One per drive- 10 sq.ft. 7 ft. May be in addition to permitted wall Ithrulane sign. Electronic Readerboards (See Sections 233.12 and 233.14 for specifications) Chapter 233 233-11 2/18/97 LEGISLATIVE DRAFT B. INDUSTRIAL DISTRICTS 1. FREESTANDING SIGNS MAXIMUM . TE MAXIMUM MAXIMUM SIGN OTHEWSTANDARDS n CRITERIA'," .;; NUMBER :AREA- x HEIGHT m Industrial/ One business Under 1 acre: 7 ft. 1.Sign copy shall be limited to center or Mixed Uses identification sign per 32 sq.ft single business identification only. No site multi-tenant panels shall be permitted. Industrial centers over 1 acre: 2.Freestanding signs shall conform to 50 sq.ft. Diagram A,and shall be located in a landscaped planter a minimum of 2 feet wider than the sign itself. 3.All freestanding signs shall have the street address included on the sign. 4.Signs shall be monument type. Mixed Use One per street Under 1 acre: 10 ft. 1.Multi-tenant panels are permitted businesses with frontage 32 sq.ft provided the panels are minimum frontages on 10 inches in height with minimum Gothard Street Industrial centers 6 inch high letters. They shall be over 1 acre: restricted to one uniform background 50 sq.ft. color and two colors for the sign copy, with the exception that the Center Identification may have a separate background color. Sign copies shall be limited to the company name or one generic item of information. 2.Major tenant identification shall be encouraged by being placed on the largest panel. 3.Signs eight(8)feet or less shall be monument type. 2. WALL SIGNS MAXIMUM ~SITE MAXIMUM MAXIMUM SIGN SIGNS'. OTHERaSTANDARDS CRITERIA W NUMBER x 'AREA` _ ;HEIGHT All Industrial/ One per street or 1 sq.ft.per linear ft. Below roofline 1.One nameplate may be placed at each+ Mixed Uses parking lot frontage of building frontage. door,loading dock,or other entrance for each separate facing a public street; max.6 sq.ft. business. Channel letter signs receive a 10% bonus 2.Raceways shall only be permitted when after the above unable to place electrical components calculation. within wall/parapet. Max. 100 sq.ft.per business for all wall signs. Chapter 233 233-12 2/18/97 LEGISLATIVE DRAFT C. RESIDENTIAL r SITE TYPE. MAXIMUM MAXIMUM MAXIMUM OTHER STANDARDS CRITERIA 3 NUMBER SIGN AREA SIGN a = HEIGHT Neighborhood f/s 1 per street 1 sq.ft.per unit, g 6 ft. 1.Signs shall be affixed to perimeter Identification entrance max.50 sq.ft. wall or placed within a landscaped planter. OR 2.Sign copy shall be limited to 18 inches in height,name of development only. wall One on each 0.5 sq.ft.per unit, 3.Freestanding signs shall be setback side of each max.25 sq.ft. 20 feet from any interior property street entrance line. Placementshall conform to Diagram A. Vacancy Signs wall One per street 6 sq.ft. Below roofline 1.Copy limited to"vacancy,"type of for multi-family frontage unit available,and source of developments information. D. CHURCHES, AND SCHOOLS, AND COMMERCIAL RECREATIONAL USES WITHIN PUBLIC PARKS SITE_ TYPE MAXIMUM MAXIT"' MAY OTHER STANDARDS NUMR SIG BEN AREA: Q SIG N: CRITERIA % Nu . w- k F_ HE _ IGHT Identification Vs One per site 32 sq.ft. 7 ft. 1.Freestanding signs shall be completely located within a AND landscaped planter. wall One per site 1 sq.ft.per linear Below roofline 2.Signs shall be monument type. ft.of bldg.frontage Max.32 sq.ft. 3.Freestanding signs shall be setback 5 ft.from any interior property line. 4.All freestanding signs shall have the address included on the sign. 5.Raceways shall only be permitted when unable to place electrical components within wall/parapet. Changeable Us One per site 30%of allowable 7 ft. To be combined with permitted sign. Copy f/s area wall One per site 10 sq.ft. May be in addition to permitted sign. Chapter 233 233-13 2/18/97 LEGISLATIVE DRAFT E. SERVICE STATIONS SITE , TYPE_, MAXIMUM MAXIMUM SIGN MAX OTHER'STANDARDS W CRITERIA NUMBER AREA SIGN F HEIGHT- Business Us One per site Alternative A: 7 ft. 1.Service Stations with Identification 20 sq.ft.if sign contains convenience markets shall use only identification and no Alternative A. changeable copy panels for pricing. 2.Freestanding signs shall be located in a landscaped OR planter a minimum of 2 feet wider than the sign itself. Alternative B: 50 sq.ft.if price 3.Signs shall be monument type. information is incorporated on sign. Sign 4.All freestanding signs shall shall contain panels for fuel have the address included on price only. No detached the sign. price signs shall be located elsewhere on the site. wall one per street I sq.ft.per linear foot of Below 1.Internal illumination or frontage building frontage roofline channel letters only. and/or 2.If canopy fascia signs are used canopy one per street 10 sq.ft. for business ID,no wall signs frontage shall be permitted on bldg. 3.Max.letter height for fascia signs shall be 75%of fascia width. 4.If canopy fascia signs are not provided,a logo may be permitted on each side of canopy column connector (spandrel)in addition to wall signs. Fuel Price Its One per street 12 sq.ft. 6 ft. 1.Price signs shall advertise fuel and Credit frontage in prices only and no other information conjunction with product available: _-''` Alternative A sign. 2.Freestanding signs shall be Price signs shall be completely located within a located a minimum 15 landscaped planter. ft.from other freestanding signs. Pump Attached One per canopy 2 sq.ft. 10 ft. 1.No other signs shall be Instructions to pump column. permitted on the canopy or or island column except as specified. Identification column 2.Point of purchase signs shall be prohibited. 3.State or Federal government required signs encompassed within a fuel pump shall not be regulated by this ordinance. Chapter 233 233-14 2/18/97 LEGISLATIVE DRAFT F. PERMITTED IN ALL DISTRICTS SITE CRITERIA TYPE MAXIMUM ;MAXIMUM MAXIMUM OTHER STANDARDS NUMBER SIGN AREA SIGN HEIGHT" Building wall One per building 3 sq.ft.per foot Shall be placed 1.Such sign shall be in addition identification for frontage of Bldg.Height within top 25 ft. to that which is permitted buildings over 100 ft. of bldg. elsewhere in this article. in height 2.Raceways shall only be permitted when unable to place electrical components within wall/parapet. Promotional Activity Signs (See Section 233.18 for specifications) Real Estate 1.Real estate signs shall be removed immediately after sale -Residential One per site 8 sq.ft. 6 ft. or lease,which shall be defined Districts as the close of escrow. f/s -Commercial Office One per site 20 sq.ft. 10 ft. 2.Signs shall not be attached to Districts OR the perimeter walls of residential communities or -Commercial/ wall create any hazards for traffic Industrial One per site 30 sq.ft. 12 ft. or pedestrians. Districts -Miscellaneous/ All other Districts One per site 20 sq.ft. 10 ft. Open House Signs Vs One Sign 6 sq.ft. 4 ft._ 1.Open house signs and flags and Real Estate Flags may be displayed only during Three flags per site 2.5 sq.ft. 6 ft. daylight hours and when the property is available for -inspection. 2.Open house signs may only be placed at the immediate points of access to a residential subdivision from an arterial. Placement shall be in the parkway only and not in street medians or dividers. Chapter 233 233-15 2/18/97 LEGISLATIVE DRAFT 233.0408 Exempt Signs Signs exempt from the sign permit requirements of this chapter include: A. Corner stones, including names of buildings, dates of erection, and citations that are made an integral part of the structure. B. Credit card, trading stamp, or trade association signs not exceeding 0.5 square feet each. C. Governmental flags of any governmental agency not used for commercial promotional purposes. D. Neighborhood Watch signs. E. Notices posted by a utility or other quasi-public agent in the performance of a public duty or by any person giving due legal notice. F. Official notices of any court, public body or officer. G. Oil operations signs consistent with Title 15 of the Municipal Code. H. One construction sign per street frontage with a maximum sign area of 32 square feet located on a construction site during the course of construction. Removal is required prior to issuance of a certificate of occupancy or final inspection, whichever comes first. I. One name plate, not over six (6) square feet in area, displaying the name and/or profession of the occupant of the building and/or the address, may be placed at each door, loading dock, or other entrance facing a public street. J. On-premise parking and other directional signs, not exceeding one double-faced sign per entrance, not exceeding two (2) square feet in area and four (4) feet in height. Such signs shall not include business identification, product, or logo. K. Open house signs, not to exceed six (6) square feet and four(4) feet in height, may be displayed adjacent to the entrance of a property for sale or rent during daylight hours when the property is open for inspection. * L. Pennants corresponding to a City sponsored event or theme. The pennants shall be on light standards located on private property, a maximum of 30 square feet per pennant, with a minimum eight (8) foot clearance from the ground. Written text shall be restricted to the name and dates of the event. Pennants shall be removed within five (5) working days upon the completion of the event. * M. Political campaign signs which do not pose a traffic or safety hazard, are net er-e^t�a than n 5 daysprior-tor-emainfner-e than 15 a., , fter- an eleetie and have been granted permission of the property owner for display. N. Promotional Activity Signs for Vehicle Sales Dealerships provided they comply with the provisions set forth in Section 233.18 G. Chapter 233 233-16 2/18/97 LEGISLATIVE DRAFT LO. Public transit seating signs and public information, directional, and warning signs erected by a public agency. P. Real estate signs ovided they comply with the provisions set forth in Section 233.06V MQ. Signs manufactured as a standard, integral part of a mass-produced product accessory to a commercial or public or semi-public use, including telephone booths, vending machines, automated teller machines, and gasoline pumps. NR. Signs within a building not visible from a public street and window signs not exceeding 20 percent of the visible area of a window(50% during December). No window sign shall be displayed above the second story. S. Signs required by the Americans with Disabilities Act (ADA). OT. Street address numerals. PU. No-trespassing signs posted a minimum of 100 feet apart. 233.10 Prohibited Signs A. Canvas signs, banners,pennants, streamers, balloons or other tem orary signs except as provided in Sections 233.08 (Exempt Signs), 233.-1-016 (Wubdivision Directional Signs) or 233.18 (Promotional Activity Signs). B. Mobile, A-frame, and portable signs and those of a similar nature which are not permanently attached to the ground or building except as provided in Sections 233.18 or 233.20. C. Roof signs. D. Signs which resemble any official marker erected by the city, state, or any governmental agency, or which, by reason of position, shape, color or illumination would conflict with the proper functioning of any traffic sign or signal or would be a hazard to vehicular or pedestrian traffic. _E. Signs which produce odor, sound, smoke, fire or other such emissions. F. Flashing, moving, pulsating, or intermittently lighted signs, mechanical movement signs, including searchlights, except electronic readerboards and public service signs such as those for time and temperature. G. Animals or human beings, live or simulated, utilized as signs. H. Projecting signs, except canopy or awning signs and under-canopy signs, subject to subsections 233-^�233.06(A) and 233 233.06(E). I. Signs which constitute a nuisance or hazard due to their intensity of light. J. Signs visible from and within 100 feet of an R district which are illuminated between the hours of 10 PM and 7 AM unless they identify an establishment open for business during those hours. Chapter 233 233-17 2/18/97 LEGISLATIVE DRAFT 3K. Off-premises signs, including billboards or advertising structures installed for the purpose of advertising a project, subject or business unrelated to the premises upon which the sign is located, except subdivision directional signs and multiple user electronic readerboards. KL. Abandoned signs and £signs which no longer identify a bona fide business conducted on the premises. Such signs shall be removed by the property owner within 60 days of the business' closing date. The sign panel may be turned over (blank side out) if the sign complies with code. * LM. Signs on any public property, including signs affixed to utility poles, or projecting onto the public right-of-way, except plitieal signs and for those required by law. This section shall not prohibit the placement of advertising panels on public service items including, but not limited to,trash receptacles, bicycle racks, bus benches,transit shelters, and telephone booths, within public rights-of-way or in publicly-operated beaches or parks provided such items are placed in accord with an agreement granted by the City Council. MN. Vehicle signs, signs affixed to automobiles, trucks, trailers or other vehicles on public or private property for the basic purpose of advertising, identifying or providing direction to a use or activity not related to the lawful use of the vehicle for delivering merchandise or rendering service. Any such vehicle signs which have as their primary purpose to serve as a non-moving or moving display are prohibited. 233.12 Electronic Readerboards. Electronic readerboards may be permitted subject to the review by the Design Review Board, and approval of a conditional use permit by the Planning Commission. appal-of a A. Required Findings: Prior to approving a conditional use permit to allow an electronic readerboard sign, the Planning Commission shall make the following findings: 1. The proposed electronic readerboard sign conforms with the standards and criteria as set forth in this chapter; 2. The proposed electronic readerboard sign is compatible with other"signs on the site and in the vicinity; 3. The proposed electronic readerboard sign will not adversely impact traffic circulation in adjacent rights-of-way or create a hazard to vehicular or pedestrian traffic; and 4. The proposed electronic readerboard sign shall not have adverse visual impacts on adjoining commercial and/or residential neighborhoods. B. tted Sigma Readerboard Sign Criteria: 1. Electronic readerboards may be freestanding or wall type signs. 2. The maximum number of electronic readerboards shall be one per site. Chapter 233 233-18 2/18/97 LEGISLATIVE DRAFT 3. The maximum sign area shall be 115 square feet; 90 square feet for message center; and 25 square feet for other information. 4. The maximum height of an freestanding electronic readerboard sign shall be 25 feet. 5. The electronic readerboard shall have cylinders, a shade screen and a photocell for reducing the intensity of lighting at night. 6. The maximum measurable light output of the electronic readerboard shall not exceed 50 foot-candles at any property line. C. Location Requirements: 1. Electronic readerboards shall only be allowed enly on parcels abutting a freeway and on parcels abutting Beach Boulevard, excluding the portion along Beach Boulevard designated as a landscape corridor south of Adams to Pacific Coast Highway. 2. Minimum lot frontage: 200 feet. 3. Minimum distance between electronic readerboards: 150 feet. 4. Minimum distance to any residence: 150 feet. D. Other Standards: 1. Where a site has an electronic readerboard, temporary banners, balloons, flags, etc., shall be permitted a maximum of 15 days per calendar year. 2. Hours of operation: 6:30 a.m. to 10:30 p.m. At least 10 percent of the message time, or any percentage deemed necessary by the City for emergency conditions, shall be used for public service announcements. 3. Messages in an electronic readerboard shall be no faster than one message every four seconds, and the minimum interval between messages shall be at least one second. Continuous motion of messages is not permitted. .:. 4. Light intensity changes (other than between day and night uses) are not permitted. 5. In addition to the electronic readerboard sign, one monument sign, maximum of seven(7) feet in height and a maximum fifty (50) square feet in sign area, may be permitted and all other signage shall be brought into conformance with this chapter. Chapter 233 233-19 2/18/97 LEGISLATIVE DRAFT 233.14 Readerboard Signs - Multiple Users Off site electronic readerboard signs may be permitted subject to the conditional use permit approval by the Planning Commission. Approval of electronic readerboard signs shall be subject to the following: A. Required Findings: Prior to approving a conditional use permit to allow a multiple user electronic readerboard sign, the Planning Commission shall make the following findings: 1. The proposed electronic readerboard sign conforms with the standards and criteria as set forth in the Huntington Beach Zoning and Subdivision Ordinance Ge4e; 2. The proposed electronic readerboard sign will not adversely impact traffic circulation in adjacent right-of-way or create a hazard to vehicle or pedestrian traffic. The sign shall be a minimum dist.nee of 600 root ff am residential areas. B. Po-:...:ttoa C:-.,- Multiple User Readerboard Sign Criteria: 1. Multiple user electronic readerboard signs may be located at a site which is not the location of any of the parties using the sign for advertising. 2. Multiple user electronic readerboard shall be freestanding. 3. The maximum sign area shall be twelve hundred (1200) square feet. 4. The maximum height of a multiple user readerboard sign shall be eighty-five (85) feet. 5. The multiple user readerboard shall have cylinders or directional incandescent lamps and have a shade screen or louver system, a shade screen and a photocell for reducing the intensity of lighting at night. C. Lighting Standards: 1. The maximum night time light intensity and illuminance shall conform to the following: MAXIMUM NIGHT TIME INTENSITY Height from Ground Luminair-e 5 10 20 30 50 70 85 in feet j Maximum Intensity 125, 130, 145, 170, 250, 370, 490, x 1000 lumens Wo ow ow ow ow Wo QW Chapter 233 233-20 2/18/97 LEGISLATIVE DRAFT MAXIMUM NIGHT TIME ILLUMINANCE Land Use at Receptor Site Residential Commercial Other Maximum Illuminance 0.3 2.0 1.0 foot-candles The maximum night time illuminance shall be measured at the receptor site, at ground level, by a direct reading, portable light meter. Measurements shall not be made within one hour after sunset or before sunrise. 2. Illuminance shall be determined by the difference between a reading taken with the sign on and another reading taken within three (3) minutes with the sign off. 3. An illuminance chart shall be prepared by a licensed engineer and submitted to the Director for approval prior to installation. Conformance with this ordinance shall be verified by actual measurements made, as specified herein, after installation. The method of measurement and results shall be subject to approval of the Director. D. Location Requirements: 1. A multiple user reader board shall be located no farther than two hundred (200) feet from a freeway. 2. The minimum distance between multiple user reader boards shall be one thousand(1,000) feet. 3. The sign shall be a minimum distance of 600 feet from residential properties. E. Other Standards: 1. No off site electronic reader board will be permitted except for multiple users. 2. At least twenty (20%) of the message time, or any percentage deemed necessary by the City for emergency conditions shall be used for public service announcements. 3. Messages in a multiple user sign shall be no faster than one message every four(4) seconds and the minimum interval between messages shall be at least one second. 4. Light intensity changes (other than between day and night uses) are not permitted. Chapter 233 233-21 2/18/97 LEGISLATIVE DRAFT 233.1416 Subdivision Directional Signs. Subdivision directional signs, shall contain only the name of a development, the developer, price information, and directional information for land development projects located within the City. No land development project shall be permitted more than six off-site subdivision directional signs, and approval for such signs shall be subject to the following standards: A. Location requirements: 1. Signs shall not be located within any public right-of-way or on any property developed with residential uses other than that of the subdivision identified. 2. Signs located on the same side of the street shall be a minimum of 600 feet from any other subdivision directional sign except a sign may be permitted on each corner of the intersection of arterial highways. 3. Maximum area and height: a. 64 square feet in area and 15 feet high provided there is a minimum 50 foot distance from any adjacent developed property. b. 32 square feet in area and 8 feet high provided there is a minimum 25 foot distance from any adjacent developed property. B. Permit expiration: Permits issued for subdivision directional signs shall expire either one year from the date of issuance or on the date 90 percent of the project's units have all been sold, leased, or rented for the first time, whichever is sooner. Annual renewals may be granted for such time as units still exist for sale; however, no more than one directional sign is allowed after 90 percent of the units are sold, leased or rented. C. Street widening: When a sign conflicts with street widening or construction, it shall be removed upon written notice at no cost to any public agency. D. Required bond: Prior to the issuance of a building permit, the applicant shall file a cash bond in an amount set by resolution of the City Council. The full bond amount shall be refunded if the sign structure is removed and the-site restored to_its original condition within 15 days after the expiration of the permit. If the sign structure is not removed, the City shall remove the sign and its supporting structure with the cost deducted from the cash bond, and any remainder refunded. 6 illumination;. � ���Z ' rr A4V rG7IieG'["iA. Signs visible ffem and within 100 feet of an R distr-iet shall net be illuminated betwee hours. p.m. a+id :7 a.m. unless they identif�, an establishment epen for-business during fl f ours. B. Ne movement of apparent movement of 0 i— ehange in intensity e illumination of a sign shall be pefm:tied, exeept time_e-te,. per- tur- v @F a theater-eanepy sign eensistent with oth ef this ehapter-. Flashing or-str-ebeseepie lights or- signs are prohibited. Chapter 233 233-22 2/18/97 LEGISLATIVE DRAFT 233.18 Promotional Activity Signs A. Promotional activity signs may be placed on a site subject to the approval of the Director, provided that temporary signs comply with this section, and do not create safety hazards or block signs identifying adjoining establishments. B. A temporary sign permit for promotional activity banners, pennant or pennants, unless otherwise specified, shall be valid for efy a maximum of ninety (90) days in any calendar year and shall not be renewable. C. A promotional activity banner or banners shall not exceed one square foot of banner area for each linear foot of building frontage and in no case shall net the total banner area exceed 100 square feet whichever- is 'essy. Pennants shall be limited to a maximum of one square foot for each pennant. P. A temk1_­..Y ­W. efmit for- a pennant of pennants shall be limited to ainety (90)-� pef-ealendar-year and shall net be Fen-evffiabie. Pennants shall be limited to not more than one square feet fef eaeh peaaant-. ED. A temporary sign permit for grand opening promotional activities shall be allowed for ninety (90) days, and the permit is not renewable. A promotional activity banner, as permitted above, in Seet a 233.18 A. shall not be affected by the issuance of a grand opening sign permit during the same calendar year. The size of a grand opening banner shall not exceed the size specified in Section 233.18 C. FE. Promotional signs shall not be in a condition of disrepair. Disrepair shall include torn, faded or sagging signs. GF. Sites with electronic readerboards shall be permitted to have promotional activity signs displayed a maximum of fifteen(15) days per calendar year. 14G. Vehicle sales businesses on Beach Boulevard shall be exempt from these limitations on promotional activity signs but shall provided they comply with the following: 1. Eighteen inch(18") non-metallic helium balloons and large non-metallic inflatables may be displayed on the weekends (Friday 9:00 AM through Sunday 12:00 Midnight),provided they do not project over the public right- of-way. 2. The use of large inflatables (larger-than eighteen inehes (19") in diameter- shall be limited to a maximum of twelve (,2) weekends per-e dar3=ear,—shall be affixed te the gFetind or-to the roof of a building, and shall be subjeet t ..f., to -2. Automobile dealerships on Beach Boulevard shall be permitted to display flags,pennants, banners and car-top signs throughout the year. H. Vehicle sales businesses on Beach Boulevard shall obtain a temporary sign permit for the use of large displays and inflatables larger than eighteen inches (18") in diameter. The displays and inflatables shall be affixed directly to the ground or roof of a building; the displays and inflatables shall not be elevated up in the air. The displays and inflatables shall be limited to a maximum of twelve (12) weekends per calendar year. Chapter 233 233-23 2/18/97 LEGISLATIVE DRAFT 233.24 Off Site Adver-tising Signs Business and 12r-efessions Code. 233.20 Planned Sign Program A lanned sign program shall be submitted to the Director when required by Section''�:0� 213.04 B. Such plan must program shall be reviewed by the Design Review Board and approved by the Director prior to issuance of any permit for signs. The purpose of the planned sign program is to encourage coordinated and quality sign design as well as to permit more flexible sign standards for commercial and industrial centers. The standards of Section 233.08 233.06 shall be used as a guide in the design of a planned sign program. The property owner shall designate a person or firm as the primary liaison with the City for the purpose of submitting sign permit requests in conformance with the approved planned sign program. A. Planned sign program applications shall be submitted to the Planning Division and shall include the following: 1. A Plamed Sign 12fegfafn site plan, drawn to scale, depicting delineating the site p—posed te be ineluded within-the silpfiing program and the gene-- the precise locations of all buildings and signs; 2. Drawings and/or sketches indicating the exterior surface details of all buildings on the site on which wall signs, directory signs, or projecting signs are proposed; 3. Written text describing the specific siggn criteria for the property. The program shall, at minimum, include provisions regulating sign height, area, sign type, colors, design and location. 34. A statement of the reasons for any requested modifications to the provisions or standards of this chapter; and 45. The name, address, and telephone number of the person or firm responsible for administering the planned sign program. * B. A planned sign program may include more than one freestanding sign per parcel or other deviations from the standards of this chapter, provided that the total sign area does not exceed the area otherwise permitted by Section 233.08 233.06 by more than 10 percent, or by 30% for multiple automobile franchises occupying the same lot, and commercial businesses with 50,000 square feet or more of floor area. In approving a planned sign program, the Director shall find: Chapter 233 233-24 2/18/97 • LEGISLATIVE DRAFT 1. That the proposed signs are compatible with the style or character of existing improvements on the site and are well-related to each other, reflecting a common theme and design style. C. The Director may require any reasonable conditions necessary to carry out the intent of the planned sign programequiement. For developments with existing signs, a schedule or phasing plan for bringing such signs into conformance with the planned sign program shall be submitted and become part of the approval. A cash bond may be required to guarantee their modification or removal. 233.2022 Miscellaneous Signs and Provisions A. Signs within the Downtown Specific Plan or any other specific plan area shall comply with any additional requirements outlined within the plan itself and any applicable design guidelines. B. Non-commercial murals, non-commercial large graphic designs, and statuary shall be subject to review by the Director for the sole purpose of ensuring that such displays will not pose a hazard to public health, safety or welfare. C. No window or contiguous window panes shall be covered by paper or painting signs which exceed 20 ercerit of the total area of that window at an time. Exception: Windows may be covered up to 50 o during the month of December. 233.3$24 Nonconforming Signs A. Continuation of Use. Subjeet to the te..m in tie sehea„le set f.•th i Sp,.ti-A 233 2Qu aAny nonconforming on-site sign may be maintained after the effective date of the ordinance codified in this title, provided that the nonconforming sign sha44 is not be: 1. Changed to another nonconforming sign; or 2. Structurally altered so as to extend its useful life;.or _ * 3. Expanded or altered as defined in Section 233.0228, except that a change of sign panel/face may be permitted provided the items of information on the sign (i.e. business name) remain the same; or 4. Reestablished after discontinuance for ninety (90) days or more; or 5. Reestablished after damage or destruction of more than fifty percent (50%) of the sign value at the time of such damage or destruction. A lA �e,. h 1 1 f th nr_lec ee n-TrirtvFt�C�crt-tvxx:--rrzi2i�2'�cr �a�-n vnuir6ciirv'a".iixzcisrziccn�czv�crie�^'dr"nc=r-m--rc�Scc of n p pe.4y o whieh there is a pefma eat -igns, thee nearaengqfming sign or-signs shall be r-emoved or-brought into esemplianee with F Q� f lio Chapter 233 233-25 2/18/97 LEGISLATIVE DRAFT 1. E*isfing-signs-whie-h beeafneneneenfoFming ap6n the adoption of n ee 21 GG T.,,,,,afy 3 1977, shallbe modified E) e.l to . withpiy ,:t tT,o if this ehapter-. 2. Existing sigas iv iieh beeame-neneenfei tg upen the adoption of 2832 july 21, 1986, shall-eemply�,A,th pfavisions of Or-difianee 2155. 3. Signs whieh wer-e er-eeted or-aher-ed without benefit ef pefmit shall b-e 4. Signs r-eplaeed or-Y-equested to be modified at the owner's initiative shall eefP4* Wit-h- -Afl eviffinvent pfavisions of this ehapter-tmiess granted a Limited Sign Peffflit 4B. Signs replaced or requested to be modified at the owner's initiative shall comply with all current provisions of this chapter unless granted a sign code exception, limited sign permit or planned sign program . 233.30 Desk Review Exempt and non exempt signs shall be subjeet to r-eview bY the Design Review Beafd when fequir-ed by Seetie 244.06. 233.3226 Code Compliance Signs shall be subject to the provisions of this chapter, the Uniform Building Code and National Electric Code, as adopted by the City. * Penal . No person, firm, corporation or other legal entity shall maintain, place, erect, or permit any sign to be displayed in violation of this chapter. Violations are a misdemeanor and are punishable as provided in Chapter 249 Enforcement of the Huntington Beach Zoning and Subdivision Ordinance. 233.0228 Definitions The following definitions shall apply to the provisions in this Chapter. General definitions are contained in Chapter 203. A. Abandoned Sign: a sign which no longer directs, advertises or identifies a legal business establishment, product or activity on the premises where such sign is displayed. B. Alteration: any change of copy, sign face, color, size, shape, illumination, position, location, construction, or supporting structure of any sign. C. Animated Sign: any sign which is designed to give a message through a sequence of progressive changes of parts or lights or degree of lighting. Chapter 233 233-26 2/18/97 LEGISLATIVE DRAFT D. Area of Sign: 1. The area included within the outer dimensions of a sign (excluding structural supports). 2. For freestanding signs, s!gn area shall be calculated on one (1) face of the sign, provided a sign face on a double-sided sign is not se pat from the opposite side of the sign by more than 12 inches at any point. * 3. For illuminated awning or canopy signs, sign area shall be calculated around the sign copy only. 4. For signs without a border or frame (channel or skeleton letters), the area shall be within a rectangle or eight (8) continuous straight lines (with right angles) formed around the extreme outer limits of the sign message, including all figures and any background or color which is an integral part of the sign. SIG\ All] I I G N AREA E. Awning: a shelter supported entirely from the exterior wall of a building and composed of non-rigid materials except for the supporting framework. F. Awning Sign: a sign painted on, printed on, or attached flat against the surface of an awning. G. Banner Sign: a temporary sign composed of fabric or flexible material with no enclosing frame. H. Bonus SiLyn: an internally illuminated freestanding sign designed with opaque sign faces/panels, and illumination for items of information only. I. Business Identification Sign. a sign which serves to identify only the name and address of the premises, business, building or portion of building upon which it is located and includes no other advertising such as product lists, phone numbers and hours of operation. Logos may also be permitted. I. BuildingFrontage:rontage: the linealr extent of a building or ashy business which has frontage on either a street or parking area. Only one side of the building facing the street or parking area shall be used to determine the maximum sign area. J. Canon : a permanent roof-like structure ee fi g beyond ., Mail :.,,. and which extendings along and projects beyond the wall of a building, or is freestanding as common in service stations, and is generally designed and constructed to provide protection from the weather. Chapter 233 233-27 2/18/97 LEGISLATIVE DRAFT K. Changeable Copy Sign: a sign or portion thereof with characters, letters or illustrations that can be changed manually or electrically without altering the face or surface of the sign. L. Channel letters: individual letters or figures, illuminated or non-illuminated, affixed to a building or freestanding sign structure. M. Ge er-sia-Eefrte.f- Any site-eentainingthfe (3) or-mom Ee ewe-i�l aetivities. NM. Construction Sign: a temporary sign identifying the persons, firms or businesses directly connected with a construction or development project and may include the name of the future site occupant. ON. Directional Sign: an on-premise incidental sign designed to guide or direct pedestrian or vehicular traffic. g0. Electronic Readerboard: a changeable message sign consisting of a matrix of lamps which are computer controlled. P. Exposed Neon: neon tubing used for lighting in signs and other building identification such as raceways and accent lighting. Q. Exposed Raceway: visible tube or box behind a wall sign used to house electrical wiring for the wall sign. QR. Flashing Sign: an illuminated sign which contains an intermittent or sequential flashing light source or any other such means to attract attention. This definition is not intended to include "changeable copy signs" or "animated signs." IDS. Freestanding Sign: a sign permanently attached to the ground and which does not have a building as its primary structural support. This includes ground signs,pole signs and monument signs. ST. Grand Opening: a promotional activity not exceeding ninety (90) calendar days used by newly established businesses to inform the public of their location and services. Tu. Ground Sign: see Freestanding Sign. UV. Illegal Sign: a sign which was erected without the benefit of a permit, that does not meet the requirements of this ordinance, and-whie or has not received legal nonconforming status. I _VW. Incidental Sign: a small sign pertaining to goods, products, services or facilities which are available on the premises where the sign occurs and intended primarily for the convenience of the public. WX. Indirect Illumination: a light cast on the surface of a sign from an exterior source. Y. Industrial Center: any site containing three (3) or more industrial activities. Chapter 233 233-28 2/18/97 • LEGISLATIVE DRAFT XZ. Integrated Development: a development or site comprised of one or more parcels served by common access ways, driveways, parking and landscaping. -YAA. Interior illumination: any sign face which is artificially lit from the inside. Z-BB. Item ofinformation: each word, design, symbol, or figure. CC. Limited Sign Permit: City approved entitlement allowing the initial modification and maintenance of a nonconforming sign for up to a two (2) year period. 4DD. Logo: a trademark or company name symbol. BBEE. Marquee: see Canopy. GGFF. Mansard: a sloped roof or roof-like facade. DBGG. Monument Sign: a freestanding sign with a solid base. E,E-HH. Moving Sign: any sign or device which has any visible moving part, visible revolving part, or visible mechanical movement. III. Name Plate Sign: an attached sign which designates the names and/or address of a business, and/or the words "entrance" or "exit." GGJJ. Nonconforming Sign: a sign which was erected legally but whieh does not comply with subse,,uen4ly enaetea current sign provisions. HHKK. Off-Site Sign: any sign which advertises goods, products, services or facilities not sold, produced, manufactured or furnished on the premises on which the sign is located. These signs are also known as outdoor advertising, billboards, and poster panels. HLL. On-Site Sign: a sign which pertains to the use(s) of the site on which it is located. MMM. Omen House Sign: a sign which identifies a building for sale or lease_:which is open and available for inspection, and sets forth no other advertisement. NN. Planned Sign Program: City approved entitlement which incorporates coordinated and quality sign design elements. K-K00. Point of Purchase Display: advertising of a retail item accompanying its display, e.g., an advertisement on a product dispenser. LLPP. Pole sign: see Freestanding Sign. MMQQ. Political Sign: a sign identifying either a candidate for public office or an issue relating to a forthcoming election. NNRR. Portable Sign: any sign not permanently attached to the ground or a building. Chapter 233 233-29 2/18/97 LEGISLATIVE DRAFT Goss. Projecting sign: a sign which is attached to and projects from the wall of the building more than 18 inches and which has its display surface perpendicular to such wall, to the structure to which it is attached. ITT. Promotional Activity Sign: a temporary sign used to advertise a short term special activity or sale, i.e., grand opening, under new ownership, fall sale, etc. UU. Public Access i na e: signage that directs the general public to the coast or sea and or public amenities available for general public use. QQW. Public Service Information Sign: any sign intended primarily to promote items of general interest to the community such as time, temperature, date, atmospheric conditions, news or traffic control, etc. RRWW. Real Estate Sign: any temporary sign indicating that the premises on which the sign is located is for sale, lease or rent. &SXX. Roof Sign: an attached sign constructed upon or over a roof, or placed so as to extend above the visible roofline; or a freestanding sign which is greater in height than the building it serves to identify. -T-TYY. Rotating Sign: any sign or portion thereof which physically revolves about an axis. UJ3ZZ. Sign: any medium for visual communication, including its structure and component parts, which is used or intended to be used to attract attention. AAA. i n Hei ht: measurement from the adjacent sidewalk or curb to the highest portion of the sign, including architectural elements. BBB. Sign Code Exception: City approved entitlement granting a deviation to the specifications set forth in this chapter. VVCCC. Sign Copy: any words, letters, numbers, figures, designs or other symbolic representation incorporated into a sign for the purpose of attracting attention. DDD. Site: one or more parcels of land identified by the assessor's records where an integrated building development has been approved or proposed. The site shall include all parcels of land contained within or a part of the development application. KXEEE. Site Frontage: the length of a lot or parcel of land along or fronting on a street. Y4FFF. Special Events Sign: a temporary sign advertising or pertaining to any civic, patriotic, or special event of a general public interest taking place within the city. ZZGGG. Subdivision Directional Sign: a sign providing direction to a land development project pursuant to this chapter. AAAHHH.Supergra_phic: a painted design which covers an area greater than ten percent of a wall, building facade, or other structure. Chapter 233 233-30 2/18/97 • LEGISLATIVE DRAFT B439111. Temporary Sign: a sign which is installed for a limited time and is not constructed or intended for long-term use. C-CIGMT Temporary Window Sign: a sign painted or constructed of paper or other lightweight material and affixed to the interior or exterior side of a window or glass area on a building for a limited time. PPPY. K.Wall Sign: any sign which is attached or erected on the exterior, posted, or painted or suspended from or otherwise affixed to a wall of a building including the parapet, with the display surface of the sign parallel to the building wall, and which does not project more than eighteen (18) inches from the building, or project above the height of the wall or parapet. EE-ELLL. Window Sign: a sign in which the name, address, phone number, or hours of operation are applied directly to the window of a business, or a sign visible through the window from the street. Chapter 233 233-31 2/18/97 LEGISLATIVE DRAFT - To remain clear 10' 25' ............. ............. .............. ............... \ I 25' CL Min. Driveway a \ 10' o wide landscape area d ci Sign Type Setback Pole 40' x DIAGRAM A Monument Subject to Director review GAO1V9DRAW M-DIAABMP � I 1I 1 1 x a 1 x 1 I 1 I r y I 1 � I � =t.-�a_..e-... . ............ i i i i y I a 70% Le1 sehold - Max. Width DIAGRAM B b 75% Fascia - Max. Height x Equal Dimensions y Equal Dimensions G:%D IV9 D RAW 1233-0IA B.B M P Chapter 233 233-32 2/18/97 ' Q CJ W N U Nil SEAL WESTMINSTER BEACH ARGOSY A e aDDEN INGER • ® � ® ®® ® ® HEIL ARNER FOUNTAIN VALLEY 405 • �J e n ® SLATER s COUNTY E ORAN F (BOLSACHICA) TALBERT ''YY PACIFIC r- ELUS OCEAN .J ® 8 �.� ®� GARFIELD Oq! 44: YORKTOWN " - AD" P®IANAPOLIS Legend ATLANTA e City Boundary Pert MATON Principal Arterial Street eawalNc • Major Arterial Street Vehicle Capacity-45,000 ADT COSTA MESA Primary Arterial Street Vehicle Capacity-30,000 ADT 44~ Secondary Arterial Street Vehicle Capacity-20,000 ADT Collector Arterial Street Vehicle Capacity-10,000 ADT Etisting Santa Ana River Bridge DIAGRAM C EXISTING NETWORK OF ARTERIAL STREETS AND HIGHWAYS H o os to �C CITY OF HUNTINGTON BEACH GENERAL PLAN C-1 III-CE-3 r �40 , Council/Agency Meeting Held: Deferred/Continued to: ❑Approved Xonditionally Approved ❑ Denied City Clerk's Signature Council Meeting Date: August 4, 1997 Department ID Number: CD 97-28 a,R1WaUE1) ,P- 'RII 8191 ?'n 0e-b 0 CITY OF HUNTINGTON BEACH REQUEST FOR COUNCIL ACTION 740 164!9 -o SUBMITTED TO: HONORABLE MAYOR AND CITY COUNCIL MEMBERS '" SUBMITTED BY: MICHAEL T. UBERUAGA, City Administrator � Lam"" PREPARED BY: MELANIE S. FALLON, Community Development Director, 336 0 SUBJECT: ZONING TEXT AMENDMENT NO. 95-6 (SIGN CODE REWRITE) Statement of Issue,Funding Source,Recommended Action,Alternative Action(s),Analysis,Environmental Statu Attachment(s) Statement of Issue: Transmitted for City Council consideration is Zoning Text Amendment No. 95-6, a request to amend Section 233 Signs of the City's Zoning and Subdivision Ordinance. After reviewing the draft ordinance at.the May 19, 1997 City Council meeting, the Council referred the item back to the Planning Commission in order to clarify the specific streets the larger sign criteria would apply to. The Planning Commission held a public hearing on June 10, 1997 and voted to recommend that freestanding commercial signs be permitted on six streets using the larger sign criteria. These streets include Beach Boulevard, Warner Avenue, Edinger Avenue, Adams Avenue, Goldenwest Street, and Brookhurst Street. Freestanding commercial signs on all other arterials would be required to comply with a separate set of sign criteria. The City Council also requested that separate straw vote motions on the issues of sign height, time restrictions on political signs, and political signs in the public right-of-way be included when transmitted for final action. Two motions are included under each motion; the first motion represents no change to the Planning Commission and Staffs recommended Ordinance. The second motion represents a change to the proposed Ordinance as indicated. Staff recommends approval of Zoning Text Amendment No. 95-6 as recommended by the City Council Subcommittee and amended by the Planning Commission with findings. Funding Source: Not applicable. I REQUEST FOR COUNCIL ACTION MEETING DATE: August 4, 1997 DEPARTMENT ID NUMBER: CD 97-28 Recommended Action: Straw Vote Action No. 1 (Sign Height and Area - Section 233.06 a. "Approve the proposed sign height and area criteria for the two categories of arterials" (Planning Commission and Staff recommendation); or b. "Move to amend Ordinance No. 334-o to retain the current standards for maximum sign height and area for commercial freestanding signs." (Planning Commission Minority Report) Straw Vote Action No. 2 (Time restrictions for political signs - Section 233.08 M). a. "Approve the deletion of any reference to time limitations imposed upon political signs" (Planning Commission.and Staff recommendation); or b. "Move to amend Ordinance No. 3 36o to retain time restrictions for political signs with modified language specifying that the signs should not be erected more than 45 days prior to an election, nor remain more than 15 days after the election." Straw Vote Action No. 3 (Political signs within the Public Right-of-way - Section 233.10 M.): a. "Approve the proposed restriction of political signs within on public property and within the public right-of-way" (Planning Commission and Staff recommendation); or b. "Move to amend Ordinance No. 3360 to allow political signs within the public right of way at locations specified by the City Council." PLANNING COMMISSION AND STAFF RECOMMENDATION: Motion to: "Approve Zoning Text Amendment No. 95-6 with findings for approval (Attachment No. 1)" and adopt Ordinance No. 33(, a (Attachment No. 2) which includes the proposed sign height and area criteria, deleting the time restrictions on political signs, and not allowing ° political signs in the public right-of-way." CD97-28.D6C -2- 07/21/97 1:28 PM REQUEST FOR COUNCIL ACTION MEETING DATE: August 4, 1997 DEPARTMENT ID NUMBER: CD 97-28 Planning Commission Action on June 10, 1997. THE MOTION MADE BY LIVENGOOD, SECONDED BY TILLOTSON, TO RECOMMEND THAT THE TWO CATEGORIES OF SIGN CRITERIA REFERENCE BEACH BOULEVARD, EDINGER AVENUE, WARNER AVENUE, ADAMS AVENUE, GOLDENWEST STREET AND BROOKHURST STREET FOR THE GREATER ALLOWABLE SIGN HEIGHT AND AREA, AND REFERENCE ALL OTHER ARTERIALS FOR THE OTHER CRITERIA, AND FORWARD THE REVISIONS TO THE CITY COUNCIL FOR FINAL ADOPTION CARRIED BY THE FOLLOWING VOTE: AYES: INGLEE, CHAPMAN, LIVENGOOD, TILLOTSON, SPEAKER NOES: KERINS, BIDDLE ABSENT: NONE ABSTAIN: NONE MOTION PASSED Alternative Action(s): The City Council may make one of the following alternative motions: 1. "Continue Zoning Text Amendment No. 95-6 and direct staff accordingly." 2. "Deny Zoning Text Amendment No. 95-6 with findings." Anal: A. BACKGROUND At the May 19, 1997 Council meeting, the City Council referred Zoning Text Amendment No. 95-6 back to the Planning Commission in order to clarify the Commission's recommendation on the specific streets the larger sign criteria would apply to. The action resulted partially because of confusion with the map references that were included in the draft ordinance. The City Council directed the Planning Commission to revisit only the issue of which streets would allow freestanding commercial signs to be designed using the larger sign criteria. On June 10, 1997, the Planning Commission voted to recommend that six arterials be allowed to use the larger sign criteria. The six arterials are: NORTH/SOUTH STREETS EAST/1NEST STREETS: ... BEACH BOULEVARD ADAMS AVENUE BROOKHURST STREET EDINGER AVENUE GOLDENWEST STREET WARNER AVENUE The remainder of the City streets would utilize the second set of sign criteria. CD97-28.DOC -3- 07/21/97 1:28 PM i REQUEST FOR COUNCIL ACTION MEETING DATE: August 4, 1997 DEPARTMENT ID NUMBER: CD 97-28 The following matrix separates the two sets of criteria. A revised copy of the Legislative Draft (Attachment No. ) incorporates these changes. 1. FREESTANDING SIGNS ON ADAMS AVE.. BEACH BLVD., BROOKHURST ST., EDINGER AVE., GOLDENWEST ST. AND WARNER AVE. MAXIMUM NUMBER .....;:MAXIMUM SIGN MAXIMUM COT.FRONTAGE OF SIGNS HEIGHT SIGN AREA ........ ..... ..... . a. Interior lots with less than One 10 ft. 50 sq.ft. 200 feet of street frontage +5 ft.for Bonus +25 sq.ft.for Bonus b. Interior lots with min.200 feet One 15 ft. 70 sq.ft. but less than 400 feet +5 ft.for Bonus +30 sq.ft.for Bonus C. Corner lots with the greatest One per 7 ft. 30 sq.ft. street frontage less than 400 feet street frontage +3 ft.for Bonus +15 sq.ft.for Bonus d. Interior lots with min.400 feet of frontage One primary(P) 20 ft. (P) 100 sq.ft. (P) AND Corner lots with and two secondary(S) +5 ft.for(P) Bonus +25 sq.ft. (P) Bonus min.400 feet on one street frontage signs per street 7 ft. (S) 30 sq.ft. (S) e. Regional Mall Identification Sign One per street frontage 25 ft. 100 sq.ft. One freeway sign 25 ft.above freeway 200 sq.ft. 2. FREESTANDING SIGNS ON ALL OTHER ARTERIALS NOT LISTED ABOVE .. _. .. ..... .... .. ............... LOLFRONTAGE OF:SIGNS HEIGHT S[GN AREA . a. Interior lots with less than One 7 ft. 50 sq.ft. 200 feet of street frontage +1 ft.for Bonus +25 sq.ft.for Bonus b. Interior lots with min.200 feet One 10 ft. 70 sq.ft. but less than 400 feet +5 ft.for Bonus +30 sq.ft.for Bonus C. Corner lots with the greatest One per 7 ft. 30 sq.ft. street frontage less than 400 feet street frontage +1 ft.for Bonus +15 sq.ft.for Bonus d. Interior lots with min.400 feet of frontage One primary(P) 15 ft. (P) 100 sq.ft. (P) . AND Corner lots with and two secondary(S) +5 ft.for(P) Bonus +20 sq.ft. (P) Bonus min.400 feet on one street frontage signs per street 7 ft. (S) 30 sq.ft. (S) Basically, properties with at least 400 feet of street frontage located on one of the six streets listed above would be allowed a 20 foot high sign (up to 25 feet for Bonus signs); maximum sign heights for sites fronting all other arterials would be 15 feet (20 feet for Bonus signs). Sites with 200 to 400 feet of street frontage would have a height restriction of 15 feet (20' for Bonus) on the six designated streets, and 10 feet (15' for Bonus) on all other streets. Smaller commercial sites with less than 200 feet of frontage would be limited to 10 foot high signs (15' for Bonus) on the six streets, and 7 foot high signs (8' for Bonus) on all other streets. Graphic displays comparing sign heights and areas permitted under the existing and proposed criteria were presented to the Planning Commission (Attachment No. 5). The exhibits also include the maximum sign height and area allowed for bonus signs. CD97-28.DOC -4- 07/21/97 1:28 PM i REQUEST FOR COUNCIL ACTION MEETING DATE: August 4, 1997 DEPARTMENT ID NUMBER: CD 97-28 B. STAFF ANALYSIS AND RECOMMENDATION Staff supports the Planning Commission's recommendation to separate the two sets of sign criteria between commercial properties on the six designated arterials and commercial properties on other City's streets. The six streets have higher traffic volumes and were considered commercial corridors of the City. Most of the larger commercial centers are located on or at the corner of the six designated streets. Staff also maintains a recommendation to delete the time restriction for the display of political signs to avoid challenges to this ordinance in the future. As reported in the May 5, 1997 Council staff report, the City Attorney's office has responded with a legal opinion that a restriction on political signs is unconstitutional, based on recent court decisions on this issue. In addition, staff recommends that political signs be prohibited from public property and within the public right-of-way. Staff feels that exempting political signs in certain public areas may result in an enforcement problem as to whether or not a particular location was approved for such signs. Other recommended changes to the sign code were discussed at the May 5, 1997 City Council meeting. A copy of the City Council Staff Report (RCA) (Attachment No. 4) describes and analyzes the recommended changes forwarded by the Council Sign Code subcommittee and Planning Commission. C. SUMMARY Staff recommends the City Council approve Zoning Text Amendment No. 95-6 (Attachment No. 2 & 3) as recommended by the City Council Sign Code Subcommittee with changes added by staff and changes voted upon by Planning Commission straw vote, which includes separating the two sets of sign criteria between the six-designated streets from all other streets, for the following reasons: • The new sign criteria contains provisions minimizing sign clutter through design regulation, including the regulation of letter and sign panel heights. The amendment will establish new sign criteria, including greater height and area limitations, providing additional business exposure needed by the business community. The amendment will provide greater opportunities for business exposure while regulating sign design. • The amendment is consistent with the Urban Design Element in the General Plan by improving City-wide identity and strengthening the visual character of the City's street hierarchy. CD97-28.DOC -5- 07/21/97 1:28 PM l REQUEST FOR COUNCIL ACTION MEETING DATE: August 4, 1997 DEPARTMENT ID NUMBER: CD 97-28 Environmental Status: The proposed project is categorically exempt pursuant to City Council Resolution No. 4501, Class 2.0 which supplements the California Environmental Quality Act. Attachment(s): City Clerk's Page Number __. ............ _.......... ....._.... ............ ....... ....... . ............ _.._ 1. Findings for Approval 2. Ordinance No. 336o 3. Legislative Draft 4. Request for Council Action dated May 5, 1997 5. Freestanding sign exhibits 6. Draft Planning Commission Minutes dated June 10, 1997 7. Letters received from interested parties (8) 8. Response to Environmental Board CD97-28.DOC -6- 07/21/97 1:28 PM two .xµ CITY OF HUNTINGTON BEACH " INTER-DEPARTMENT COMMUNICATION HUNTINGTON BEACH - TO: Melanie Fallon,Director of Community lWd FROM: Gail Hutton,City Attorney S EP 241997 DATE: September22, 1997 cO�'ti��11�7AypEj.E. SUBJECT: Political Signs/Sign Ordinance INDEX: Constitutional Law; First Amendment; Police Power; Signs BACKGROUND The City Council recently continued the adoptions of a new sign ordinance. Among the new provisions under consideration is the treatment of political signs. ISSUE Whether the City may prohibit political signs in the public right of way and on public property. ANSWER Yes. The City may prohibit political signs in the public right of way and on public property by enacting a complete ban on all signs on public property and in the public right of way. ANALYSIS We addressed this question at length in our opinion dated September 6, 1996. The legal issue-is whether the City may regulate First Amendment activity on public property and in the public right of way. Generally, any regulation of non-commercial speech must be content neutral and only regulate the time,place and manner of speech. The regulation must(1)further an important or substantial government interest; (2)be unrelated to the suppression of free expression; and(3) any incidental restriction on First Amendment freedoms should be no greater than necessary to further the important government interest. Hynes v. Metro. Gov't of Nashville & Davidson County, 667 F.2d 549, 550 (6th Cir. Tenn. 1982). The power of a locality to regulate or prohibit the posting of political materials is restricted by the First Amendment of the Constitution of the United States. It is established that a locality cannot adopt an ordinance which singles out political literature for regulation. Buckley v. Valeo (1976)424 U.S.1, at 18. Even an ordinance neutral on its may be invalid if it can be shown to discriminate invidiously against rights of political 4/s:GA-97Memos:S igns922 expression. James v. Valtierra, 402 U.S. 137 (1971). Any ordinance in this area would be subject to exacting scrutiny;Buckley at 41. City may enact an ordinance that bans all signs on public property In City Council v. Taxpayers for Vincent,466 U.S. 789 (1984),the United States Supreme Court upheld a municipal ordinance which prohibited the posting of signs, including political signs, on public property. After acknowledging that the ordinance was not designed to suppress certain ideas that the municipality found distasteful,the court upheld the ordinance as a legitimate exercise of the city's police power and held that a blanket ordinance of this type did no more than . eliminate the exact source of the evil (visual clutter) it sought to remedy. Conclusion A city may enact an ordinance which prohibits the posting of all signs in the public right of way or on public property. However, a city cannot enact an ordinance that would single out and ban only political signs on public property. Such a content-based regulation is unconstitutional. A blanket prohibition on posting any type of sign,regardless of the content of the message the sign, has and will be found constitutional. Gail Hutton City Attorney c: A11 Deputy City Attorneys 4/s:G:4-97Memos:S igns922 RCA ROUTING SHEET INITIATING COMMUNITY DEVELOPMENT DEPARTMENT: SUBJECT: ZONING TEXT AMENDMENT NO. 95-6 COUNCIL MEETING DATE: October 6, 1997 RCA ATTACHMENTS STATUS Ordinance (w/exhibits & legislative draft if applicable) Attached Resolution (w/exhibits & legislative draft if applicable) Not Applicable Tract Map, Location Map and/or other Exhibits Attached Contract/Agreement (w/exhibits if applicable) (Signed in full by the City Attorney) Not Applicable Subleases, Third Party Agreements, etc. (Approved as to form by City Attorney) Not Applicable Certificates of Insurance (Approved by the City Attomey) Not Applicable Financial Impact Statement (Unbudget, over $5,000) Not Applicable Bonds (If applicable) Not Applicable Staff Report (If applicable) Attached Commission, Board or Committee Report (If applicable) Attached Findings/Conditions for Approval and/or Denial Attached EXPLANATION FOR MISSING ATTACHMENTS" . .... . . REVIEWED RETURNED FOR RDED .. .. .... . Administrative Staff ( ) ( ) Assistant City Administrator (Initial) ( ) ( ) City Administrator (Initial) ( ) ( ) City Clerk ( ) EXPLANATION FOR RETURN OF ITEM. Only)(Below Space For City Clerk's Use • 0 CITY OF HUNTINGTON BEACH City Council Communication HUNTINGTON BEACH TO: Honorable Mayor Ralph Bauer and Council Members FROM: Council Member Pam Julien f DATE: November 3, 1997 SUBJECT: AMENDMENT TO ORDINANCE NO. 3360 (SIGN ORDINANCE- INTERNALLY ILLUMINATED INDUSTRIAL SIGNS) I request the Council consider making a minor amendment to the proposed sign ordinance by permitting internally illuminated signs in the industrial districts. My motion would be to: "Approve introduction of Ordinance No. 3360 pertaining to signs,with an amendment to Section 233.06 B to permit all freestanding and wall signs in industrial districts to be internally illuminated." Attachment 1. Proposed amendment to Section 233.06 B deleting language that prohibits internal illumination in Industrial Districts. memo\igsigns B. INDUSTRIAL DISTRICTS 1. FREESTANDING SIGNS SITE; MAXIMUM MAXXIMUM MAXIMU-1VI OTFIER`STANDARDS CRITERIA NUl DER _ SIGN AREA SIGNHEIGHT u a Industrial/ One business Under 1 acre: 7 ft. 1. Sign copy shall be limited to center or Mixed Users identification sign per 32 sq.ft single business identification only. No site multi-tenant panels shall be permitted. Industrial centers over 1 acre: 2.Freestanding signs shall conform to 50 sq.ft. Diagram A,and shall be located in a landscaped planter a minimum of 2 feet wider than the sign itself. 3.All freestanding signs shall have the street address included on the sign. 4. Signs shall be monument type. Mixed Use One per street frontage Under 1 acre: 10 ft. 1.Multi-tenant panels are permitted businesses with 32 sq.ft provided the panels are minimum frontages on 10 inches in height with minimum 6 inch Gothard Street Industrial centers over high letters. They shall be restricted to I acre: one uniform background color and two 50 sq.ft. colors for the sign copy,with the exception that the Center Identification may have a separate background color. Sign copies shall be limited to the company name or one generic item of information. 2.Major tenant identification shall be encouraged by being placed on the largest panel. 3. Signs eight(8)feet or less shall be monument type. 2. WALL SIGNS SITErr MAXIMUM MAXIMUMS, - M`A�XIMUM 2 R- OT ESTANDARDS CRITERIA NUMBER" SIGNAgREA SIGN HEIGHT All Industrial/ One per street or 1 sq.ft.per linear ft.of Below roofline 1.One nameplate may be placed at each Mixed Uses parking lot frontage for building frontage. door,loading dock,or other entrance each separate business. facing a public street;max.6 sq.ft. Channel letter signs receive a 10%bonus ' NO *At8rA^1 f1111^_i^^«*9^POFFR440d. after the above calculation. 2.Raceways shall only be permitted when unable to place electrical Max. 100 sq.ft.per components within wall/parapet. business for all wall signs. 1 ORANGE COUNTY ASSOCIATION OF REALTORS al REALTOR@ October 6, 1997 �'� 0/ The Honorable Ralph Bauer, Mayor and Members of the City Council City of Huntington Beach 2000 Main Street Huntington Beach CA 92648 PRESIDENT J.MICHAEL ROBERTS RE: REQUEST FOR CONTINUANCE: D-3 Political Sign Provisions Portion VICE-PRESIDENTYFEYof Proposed Ordinance#3360---Zoning Text Amendment to #95-6, Sign Code SECRETARY/TREASURER Rewrite MARY SHOCKEY DIRECTORS Dear Mayor and Council members: SALLY FREY RICK HALLA Much to our surprise, we find ourselves in the strange position this evening of JAN HERKELRATH commenting on a portion of the proposed new Sign Code which heretofore has not DARLENE HERMAN NANCY HUNT been within our purview. BOB LA TOURETTE BOB MARGOLIS JIM McLAUGHLIN As you know, we are strongly interested in the Sign Code--due to provisions which TOM NASH DON READINGER affect our ability to advertise, on a temporary basis, the"For Sale" and"Open House" J.MICHAEL ROBERTS duties which we conduct for our clients. A representative of our Association, Barry MARYSHOCKEY JAN SHOMAKER Bussiere, participated in the committee which addressed these issues, and after SHERRY SMITH MANCINI LYNNTEODORO months of work and numerous committee, Planning Commssion and City Council EXECUTIVE hearings, a Sign Code has been presented for your approval. As we understood it, all VICE-PRESIDENT the provisions have been agreed to with the exception of the section which relates to LIZ MORLEY-SMITH political signs. Imagine our dismay when we read the City Council agenda for tonight's meeting only to find that there is a suggestion that would link the location for placement of political signs--which currently have no time limit, with the very limited locations available for the placement of real estate open house signs, which are currently limited to the actual hours of the open house, or--to ban"all signs (presumably including real estate open house signs) from public property and public right-of- way." If, after all of the months of working on the proposed sign ordinance, and supposedly agreeing on placement of real estate open house signs, you are now trying to link their placement to political signs which might result in a change in the permitted location for real estate open house signs,we respectfully request EQUAL HOUSING that you continue this item so that we can have the opportunity to address this OPPORTUNITY y pp ty ,, 25552 LA PAZ ROAD - LAGUNA HILLS, CALIFORNIA 92653 - (714) 586-6800 0 FAX (714) 586-0382 issue again and determine how your latest proposals might affect our members and their ability to serve their clients,your constituents. To clarify our position, we don't really care where political signs are permitted, as long as they do not interfere with public safety. Our concern is this attempt to"link" the provisions relating to two such disparate activities. Real estate signs and open house signs are already regulated. Whatever regulations you all agree to with regard to political signs is an entirely different issue, one with constitutional questions which need to be addressed. Indeed, some of the current regulations governing real estate signs are far more restrictive than those proposed for political signs! Regarding the "Straw Vote"options on the Council agenda: Action#1 (a) and (b): Due to constitutional issues raised by the City Attorney as well as recent court decisions, WE TAKE NO POSITION on the imposition of time limits for political signs. Action#2 (a): We OPPOSE this proposal which would"restrict all signs including political signs on public property and within the public right-of-way." This would prevent our members from adequately representing their clients' in our"walled community" which provides only very limited ways to alert potential home buyers to an"open house"within a tract. Action#2 (b): which would allow political signs only within the public right-of-way at the"same locations open house signs are permitted". WE WISH TO CLARIFY that real estate open house signs are only permitted at"the immediate points of access to a residential subdivision from an arterial, in the parkway only, and not in street medians or dividers." They also are only allowed during daylight hours and when the property is open for inspection. I believe this makes my point that real estate open house signs are far more restricted than are political signs, and should not be linked to one another. Whatever you decide on the regulations for political signs, it is our position that the decision should be related solely to the nature and purpose of those signs. We cannot support any change to the proposed sign ordinance which would further restrict our ability to represent our clients' by over regulating the placement of real estate open house signs. We understand that there is another proposal"to prohibit all signs from public property, with the exception of`directional signs' which would be permitted to be displayed for up to 48 hours." Assuming that"directional signs" include real estate open house signs, we have no objection to that proposal, since it is actually more lenient than the rules under which we currently operate. Sincerely Jim McLaughlin, Director Huntington Beach/Fountain Valley Council Orange County Association of REALTORS hbsgnord10.6 4 Sign Code Rewrite Zoning Text Amendment No. 95-6 ri 0 0 Reconsideration of Sign Code Rewrite ♦ Rewrite of Sign Code Approved by City Council on August 4, 1997 ♦ August 18, 1997 - Second Reading of Ordinance, City Council continued final adoption of Sign Code in order to reconsider regulation of political signs -z- 10/6/97 1�}T� C?0m1"uA11C0-n'of1 Sign Code Rewrite ♦ Two Issues Pertaining to Political Signs ❖ Time Restrictions for Political Signs ❖ Political Signs within Public Right-of-Way I -3- ♦ Time Restrictions for Political Signs Two Options: ❖Deletion of any reference to time limitations imposed upon political signs. e• Retain time restrictions for political signs on public and private property with modified language specifying that political signs not be erected more than 75 days prior to an election, nor remain more than 15 days after the elections (90 days total). 10/6/97 i Sign Code Rewrite ♦ Political Signs on Public Property Three Options: ❖ Prohibit political signs on public property and with public right-of-way except for those required by law. ❖Allow political signs only on public property at the same locations real estate open house signs are permitted. (Staff& City Attorney's recommendation) ❖Allow political signs on public property at locations specified by City Council. -5- Clarification of Staff Recommendation ♦ City Attorney - City may prohibit political signs on public property as long as all other signs are also banned on public property. ♦ Current and Proposed Sign Code prohibits all signs on public property with exception of Real Estate Open House Signs and they are allowed o�on parkways at immediate points of access to a residential subdivision from an arterial highway. 6 10/6/97 0 Sign Code Rewrite Clarification of Staff Recommendation ♦ Therefore staff recommends only allowing political signs on public property at the same locations as real estate open house signs (adjacent to residential neighborhoods) thereby prohibiting them on all other public property. (straw vote 2b) -7- 10/6/97 B. INDUSTRIAL DISTRICTS 1. FREESTANDING SIGNS SITE NLAXIIVIU � MAI�I�MIJM R STAND MAXIMUM x OTHE AItDS CRITERIA. NUMBER = SIGN AREA_: SIGN HEGHT __. . A - Industrial/ One business Under 1 acre: 7 ft. 1.Sign copy shall be limited to center or Mixed Uses identification sign per 32 sq.ft single business identification only. No site multi-tenant panels shall be permitted. Industrial centers over 1 acre: 2.Freestanding signs shall conform to 50 sq.ft. Diagram A,and shall be located in a landscaped planter a minimum of 2 feet wider than the sign itself. 3.All freestanding signs shall have the street address included on the sign. 4.Signs shall be monument type. 5.Internally illuminated signs shall be designed as bonus signs. Mixed Use One per street frontage Under 1 acre: 10 ft. 1.Multi-tenant panels are permitted businesses with 32 sq.ft provided the panels are minimum fronts es on 10 inches in height with minimum 6 inch Gothard Street Industrial centers over high letters. They shall be restricted to 1 acre: one uniform background color and two 50 sq.ft. colors for the sign copy,with the exception that the Center Identification may have a separate background color. Sign copies shall be limited to the company name or one generic item of information. 2.Major tenant identification shall be encouraged by being placed on the largest panel. 3.Signs eight(8)feet or less shall be monument type. 4.Internally illuminated signs shall be designed as bonus signs.. 2. WALL SIGNS SITE NIAXIDvIUM MAXIMUM MAXllVI[JM ` 00TI�ER STD ARDS - CRITE A r UMBER SIGN r . SIGN�iEI ..:, All Industrial/ One per street or 1 sq.ft.per linear ft.of Below roofline 1.One nameplate may be placed at each Mixed Uses parking lot frontage for building frontage. door,loading dock,or other entrance each separate business. facing a public street;max.6 sq.ft. Channel letter signs receive a 10%bonus 2.Internally illuminated signs shall be after the above designed as bonus signs. calculation. 3.Raceways shall only be permitted when Max. 100 sq.ft.per unable to place electrical components business for all wall within wall/parapet. signs. 4/s:PDC:Ordinance:233-Sign RLS 97-131 2/27/97 N3 £ r � ORDINANCE NO. 33 360 AN ORDINANCE OF THE CITY OF HUNTINGTON EACH AMENDING THE ZONING AND SUBDIVISIO E$Bl✓� � BY AMENDING CHAPTER 233 THE F RELATING TO SIGNS WHEREAS,pursuant to the California State Planning an oning Law, the Huntington Beach Planning Commission and Huntington Beach City Co it have held separate, duly noticed public hearings to consider whether or not to amend the Huntington Beach Zoning and Subdivision Code by amending Chapter 233 thereof r ating to signs; and After due consideration of the findings and re mmendations of the Planning Commission and all other evidence presented,the ' Council finds that the aforesaid amendment is proper and consistent with the Ge ral Plan, NOW, THEREFORE, the City Coun ' of the City of Huntington Beach does hereby ordain as follows: 1. That Chapter 233 of the untington Beach Zoning and Subdivision Code is hereby amended to read as follows: Chapter 233 Signs n Sections: 233. 2 Reserved 23 .04 Permits Required 2 .06 Permitted Signs 3.08 Exempt Signs 33.10 Prohibited Signs 233.12 Electronic Readerboards 233.14 Readerboard Signs-Multiple Users 233.16 Subdivisional Directional Signs 233.18 Promotional Activity Signs 233.20 Planned Sign Program 233.22 Miscellaneous Signs and Provisions 233.24 Nonconforming Signs 233.26 Code Compliance 233.28 Definitions 233.02 Reserved 1 4/s:MOrdinance:233-Sign RLS 97-131 3/31/97 LEGISLATIVE DRAFT . 233.0408 Exempt Signs Signs exempt from the sign permit requirements of this chapter include: A. Corner stones, including names of buildings, dates of erection, an citations that are made an integral part of the structure. B. Credit card, trading stamp, or trade association signs not a eeding 0.5 square feet each. C. Governmental flags of any governmental agency not sed for commercial promotional purposes. D. Neighborhood Watch signs. E. Notices posted by a utili/ee r quasi- lic agent in the performance of a public duty or by any person gilegal tice. F. Official notices of any clic ody or officer. G. Oil operations signs conth Title 15 of the Municipal Code. H. One construction sign pontage with a maximum sign area of 32 square feet located on a constructioing the course of construction. Removal is required prior to issuance of a cef occupancy or final inspection, whichever comes first. I. One name plate, no over six(6) square feet in area, displaying the name and/or profession of the cupant of the building and/or the address, may be placed at each door; loading do , or other entrance facing a public street. J. On-premise king and other directional signs, not exceeding one double-faced sign per entranc , not exceeding two (2) square feet in area and four(4)feet.in height. Such sig shall not include business identification,product, or logo. K. Open use signs,not to exceed six(6) square feet and four(4) feet in height,may be displ yed adjacent to the entrance of a property for sale or rent during daylight hours wh the property is open for inspection. * L. ennants corresponding to a City sponsored event or theme. The pennants shall be on light standards located on private property, a maximum of 30 square feet per pennant, with a minimum eight (8) foot clearance from the ground. Written text shall be restricted to the name and dates of the event. Pennants shall be removed within five (5) working days upon the completion of the event. * M. Political campaign signs which do not pose a traffic or safety hazard, afe net emeted mer-e than 4 5 days pr-ier-te er-r-emain faer-e than 15 days after-an eleetien, and have been granted permission of the property owner for display. N. Promotional Activity Signs for Vehicle Sales Dealerships provided they comply with the provisions set forth in Section 233.18 G. Chapter 233 233-16 7/8/97 �s LEGISLATIVE DRAFT JK. Off-premises signs, including billboards or advertising structures installed for the purpose of advertising a project, subject or business unrelated to the premises upon which the sign is located, except subdivision directional signs and multiple user electronic readerboards. KL. Abandoned signs and£signs which.no longer identify a bona fide busi ss conducted on the premises. Such signs shall be removed by the property o er within 60 days of the business' closing date. The sign panel may b turned over (blank side out) if the sign complies with code. * LM. Signs on any public property, including signs affixed to uti ' poles, or projecting onto the public right-of-way, except pelitieal. s.gas for those required by law. This section shall not prohibit the placement of adve 'sing panels on public service items including,but not limited to, trash receptacles icycle racks, bus benches, transit shelters, and telephone booths, within pub c rights-of-way or in publicly-operated beaches or parks provided such items a placed in accord with an agreement granted by the City Council. MN. Vehicle signs, signs affixed to automobiles,trucks ailers or other vehicles on public or private property for the basic purpose of adve sing, identifying or providing direction to a use or activity not related to the 1 1 use of the vehicle for delivering merchandise or rendering service. Any such ehicle signs which have as their primary purpose to serve as a non-moving moving display are prohibited. 233.12 Electronic Readerboard . Electronic readerboards may be permitted subjec to the review by the Design Review Board, and approval of a conditional use pe it by the Planning Commission. . A. Required Findings: Prior approving a conditional use permit to allow an electronic readerboard sign, the PI ng Commission shall make the following findings: 1. The propose electronic readerboard sign conforms with the standards and criteria as t forth in this chapter; 2. The pr osed electronic readerboard sign is compatible with other signs on the si and in the vicinity; 3. proposed electronic readerboard sign will not adversely impact traffic rculation in adjacent rights-of-way or create a hazard to vehicular or pedestrian traffic; and 4. The proposed electronic readerboard sign shall not have adverse visual impacts on adjoining commercial and/or residential neighborhoods. B. Readerboard Sign Criteria: 1. Electronic readerboards may be freestanding or wall type signs. 2. The maximum number of electronic readerboards shall be one per site. Chapter 233 233-18 7/8/97 I From the desk of Naybrice L. Henry Deputy City Clerk. City of Huntington Beach Phone: 536-5209 Fax: 374-1557 /C 29-/ . cJ 9. City Clerk's Office -- Records Division -- File Guide New Files ) - Category Label Meet ing Date: 6- y - 9 6 . -1 e a r-. — (C rl 4-ra nM 7/a i/97 (Alpha) (Numeric) Z o r-, Te. >c o. 9 i-i 4-e_ — D rQl, Ado . ?3 20 C NOTES: -7 to- 4 ^ . After File Folder is Completed, please check here ❑ and return this form to Evelyn. TiCe Wotes Office of the City Clerk Huntington Beach, CaCifornia 4 ,spa O.� ,�.� 16 197 5 011497 A � Council/Agency Meeting Held: 2 -4-9-7 Deferred/Continued to: ❑Approved Xonditionally Approved O Denied City Clerk's Signature Council Meeting Date: August.4, 1997 Department ID Number: CD 97-28 o eb -�-3 s CITY OF HUNTINGTON BEACH REQUEST FOR COUNCIL ACTION e �_t� /e/6/4 7 -o SUBMITTED TO: HONORABLE MAYOR AND CITY COUNCIL MEMBERS �"'�' SUBMITTED BY: MICHAEL T. UBERUAGA, City Administrator PREPARED BY: MELANIE S. FALLON, Community Development Director -go, 3360 SUBJECT: ZONING TEXT AMENDMENT NO. 95-6 (SIGN CODE REWRITE) Statement of Issue,Funding Source,Recommended Action,Alternative Action(s),Analysis,Environmental Statu Attachment(s) Statement of Issue: Transmitted for City Council consideration is Zoning Text Amendment No. 95-6, a request to amend Section 233 Signs of the City's Zoning and Subdivision Ordinance. After reviewing the draft ordinance at the May 19, 1997 City Council meeting, the Council referred the item back to the Planning Commission in order to clarify the specific streets the larger sign criteria would apply to. The Planning Commission held a public hearing on June 10, 1997 and voted to recommend that freestanding commercial signs be permitted on six streets using the larger sign criteria. These streets include Beach Boulevard, Warner Avenue, Edinger Avenue, Adams Avenue, Goldenwest Street, and Brookhurst Street. Freestanding commercial signs on all other arterials would be required to comply with a separate set of sign criteria. The City Council also requested that separate straw vote motions on the issues of sign height, time restrictions on political signs, and political signs in the public right-of-way be included when transmitted for final action. Two motions are included under each motion; the first motion represents no change to the Planning Commission and Staffs recommended Ordinance. The second motion represents a change to the proposed Ordinance as indicated. Staff recommends approval of Zoning Text Amendment No. 95-6 as recommended by the City Council Subcommittee and amended by the Planning Commission with findings. Funding Source: Not applicable. 3 REQUEST FOR COUNCIL ACTION MEETING DATE: August 4, 1997 DEPARTMENT ID NUMBER: CD 97-28 Recommended Action: Straw Vote Action No. 1 (Sign Height and Area - Section 233.06): a. "Approve the proposed sign height and area criteria for the two categories of arterials" (Planning Commission and Staff recommendation); or b. "Move to amend Ordinance No. -33(-o to retain the current standards for maximum sign height and area for commercial freestanding signs." (Planning Commission Minority Report) Straw Vote Action No. 2 (Time restrictions for political signs - Section 233.08 M.): a. "Approve the deletion of any reference to time limitations imposed upon political signs" (Planning Commission and Staff recommendation); or b. "Move to amend Ordinance No. 3 3(oo to retain time restrictions for political signs with modified language specifying that the signs should not be erected more than 45 days prior to an election, nor remain more than 15 days after the election." Straw Vote Action No. 3 (Political signs within the Public Right-of-way - Section 233.10 M.): a. "Approve the proposed restriction of political signs within on public property and within . the public right-of-way" (Planning Commission and Staff recommendation); or b. "Move to amend Ordinance No. 3360 to allow political signs within the public right of way at locations specified by the City Council." PLANNING COMMISSION AND STAFF RECOMMENDATION: Motion to: "Approve Zoning Text Amendment No. 95-6 with findings for approval (Attachment No. 1)" and adopt Ordinance No. 33co 0 (Attachment No. 2) which includes the proposed sign height and area criteria, deleting the time restrictions on political signs, and not allowing t political signs in the public right-of-way." CD97-28.DOC -2- 07/21/97 1:28 PM REQUEST FOR COUNCIL ACTION MEETING DATE: August 4, 1997 DEPARTMENT ID NUMBER: CD 97-28 Planning Commission Action on June 10. 1997: THE MOTION MADE BY LIVENGOOD, SECONDED BY TILLOTSON, TO RECOMMEND THAT THE TWO CATEGORIES OF SIGN CRITERIA REFERENCE BEACH BOULEVARD, EDINGER AVENUE, WARNER AVENUE, ADAMS AVENUE, GOLDENWEST STREET AND BROOKHURST STREET FOR THE GREATER ALLOWABLE SIGN HEIGHT AND AREA, AND REFERENCE ALL OTHER ARTERIALS FOR THE OTHER CRITERIA, AND FORWARD THE REVISIONS TO THE CITY COUNCIL FOR FINAL ADOPTION CARRIED BY THE FOLLOWING VOTE: AYES: INGLEE, CHAPMAN, LIVENGOOD, TILLOTSON, SPEAKER NOES: KERINS, BIDDLE ABSENT: NONE ABSTAIN: NONE MOTION PASSED Alternative Action(s): The City Council may make one of the following alternative motions: 1. "Continue Zoning Text Amendment No. 95-6 and direct staff accordingly." 2. "Deny Zoning Text Amendment No. 95-6 with findings." Analysis: A. BACKGROUND At the May 19, 1997 Council meeting, the City Council referred Zoning Text Amendment No. 95-6 back to the Planning Commission in order to clarify the Commission's recommendation on the specific streets the larger sign criteria would apply to. The action resulted partially because of confusion with the map references that were included in the draft ordinance. The City Council directed the Planning Commission to revisit only the issue of which streets would allow freestanding commercial signs to be designed using the larger sign criteria. On June 10, 1997, the Planning Commission voted to recommend that six arterials be allowed to use the larger sign criteria. The six arterials are: NORTH7S0UTH STREETS EAST/WEST STREETS BEACH BOULEVARD ADAMS AVENUE BROOKHURST STREET EDINGER AVENUE GOLDENWEST STREET WARNER AVENUE The remainder of the City streets would utilize the second set of sign criteria. CD97-28.DOC -3- 07/21/97 1:28 PM ' REQUEST FOR COUNCIL ACTION MEETING DATE: August 4, 1997 DEPARTMENT ID NUMBER: CD 97-28 The following matrix separates the two sets of criteria. A revised copy of the Legislative Draft (Attachment No. incorporates these changes. 1. FREESTANDING SIGNS ON ADAMS AVE.. BEACH BLVD., BROOKHURST ST., EDINGER AVE.. GOLDENWEST ST. AND WARNER AVE. MAXIMUM NUMBER MAXIMUM SIGN :.:. M, MUM ....... .-.LOT FRONTAGE OF:;SIGNS: HEIGHT SIGN AREA a. Interior lots with less than One 10 ft. 50 sq.ft. 200 feet of street frontage +5 ft.for Bonus +25 sq.ft.for Bonus b. Interior lots with min. 200 feet One 15 ft. 70 sq.ft. but less than 400 feet +5 ft.for Bonus +30 sq.ft.for Bonus C. Corner lots with the greatest One per 7 ft. 30 sq.ft. street frontage less than 400 feet street frontage +3 ft.for Bonus +15 sq.ft.for Bonus d. Interior lots with min.400 feet of frontage One primary(P) 20 ft. (P) 100 sq.ft. (P) AND Corner lots with and two secondary(S) +5 ft.for(P) Bonus +25 sq.ft. (P) Bonus min.400 feet on one street frontage signs per street 7 ft. (S) 30 sq.ft. (S) e. Regional Mall Identification Sign One per street frontage 25 ft. 100 sq.ft. One freeway sign 25 ft. above freeway 200 sq.ft. 2. FREESTANDING SIGNS ON ALL OTHER ARTERIALS NOT LISTED ABOVE ..MAXIMUM::NUMBER MAXIMUM SIGN MAXLMUM' LOT FRONTAGE: OP:SIGNS HEIGHT SIGN AREA ' a. Interior lots with less than One 7 ft. 50 sq.ft. 200 feet of street frontage +1 ft.for Bonus +25 sq.ft.for Bonus b. Interior lots with min.200 feet One 10 ft. 70,sq.ft. but less than 400 feet +5 ft.for Bonus +30 sq.ft.for Bonus C. Corner lots with the greatest One per 7 ft. 30 sq.ft. street frontage less than 400 feet street frontage +1 ft.for Bonus +15 sq.ft.for Bonus d. Interior lots with min.400 feet of frontage One primary(P) 15 ft. (P) 100 sq.ft. (P) AND Corner lots with and two secondary(S) +5 ft.for(P) Bonus +20 sq.ft. (P) Bonus min.400 feet on one street frontage signs per street 7 ft. (S) 30 sq.ft. (S) Basically, properties with at least 400 feet of street frontage located on one of the six streets listed above would be allowed a 20 foot high sign (up to 25 feet for Bonus signs); maximum sign heights for sites fronting all other arterials would be 15 feet (20 feet for Bonus signs). Sites with 200 to 400 feet of street frontage would have a height restriction of 15 feet (20' for Bonus) on the six designated streets, and 10 feet (15' for Bonus) on all other streets. Smaller commercial sites with less than 200 feet of frontage would be limited to 10 foot high signs (15' for Bonus) on the six streets, and 7 foot high signs (8' for Bonus) on all other streets. Graphic displays comparing sign heights and areas permitted under the existing . and proposed criteria were presented to the Planning Commission (Attachment No. 5). The exhibits also include the maximum sign height and area allowed for bonus signs. CD97-28.DOC -4- 07/21/97 1:28 PM REQUEST FOR COUNCIL ACTION MEETING DATE: August 4, 1997 DEPARTMENT ID NUMBER: CD 97-28 B. STAFF ANALYSIS AND RECOMMENDATION Staff supports the Planning Commission's recommendation to separate the two sets of sign criteria between commercial properties on the six designated arterials and commercial properties on other City's streets. The six streets have higher traffic volumes and were considered commercial corridors of the City. Most of the larger commercial centers are located on or at the corner of the six designated streets. Staff also maintains a recommendation to delete the time restriction for the display of political signs to avoid challenges to this ordinance in the future. As reported in the May 5, 1997 Council staff report, the City Attorney's office has responded with a legal opinion that a restriction on political signs is unconstitutional, based on recent court decisions on this issue. In addition, staff recommends that political signs be prohibited from public property and within the public right-of-way. Staff feels that exempting political signs in certain public areas may result in an enforcement problem as to whether or not a particular location was approved for such signs. Other recommended changes to the sign code were discussed at the May 5, 1997 City Council meeting. A copy of the City Council Staff Report (RCA) (Attachment No. 4) describes and analyzes the recommended changes forwarded by the Council Sign Code subcommittee and Planning Commission. C. SUMMARY Staff recommends the City Council approve Zoning Text Amendment No. 95-6 (Attachment No. 2 & 3) as recommended by the City Council Sign Code Subcommittee with changes added by staff and changes voted upon by Planning Commission straw vote, which includes separating the two sets of sign criteria between the six designated streets from all other streets, for the following reasons: The new sign criteria contains provisions minimizing sign clutter through design. regulation, including the regulation of letter and sign panel heights. • The amendment will establish new sign criteria, including greater height and area limitations, providing additional business Exposure needed by the business community. • The amendment will provide greater opportunities for business exposure while regulating sign design. • The amendment is consistent with the Urban Design Element in the General Plan by improving City-wide identity and strengthening the visual character of the City's street hierarchy. CD97-28.DOC -5- 07/21/97 1:28 PM REQUEST FOR COUNCIL ACTION MEETING DATE: August 4, 1997 DEPARTMENT ID NUMBER: CD 97-28 Environmental Status: The proposed project is categorically.exempt pursuant.to City Council Resolution No. 4501, Class 20 which supplements the California Environmental Quality Act. Attachment(s): City Clerk's Page Number -r.3Ew3�ins fer- raw ... CD97-28.DOC -6- 07/21/97 1:28 PM Council/Agency Meeting Held: 51T/9-7 Deferred/Continued to: � City Cler 's Si nature ®"A roved ❑ C nditionally A roved El o�P• Y Council Meeting Date: May 5, 1997 Department ID Number: CD 97-22 CITY OF HUNTINGTON BEACH REQUEST FOR COUNCIL ACTION SUBMITTED TO: HONORABLE MAYOR AND CITY COUNCIL MEMBERS y SUBMITTED BY: MICHAEL T.: UBERUAGA, City Admini ator _ PREPARED BY: MELPPIE S.. FALLON, Community Development Director it ► .�.e� 716 - 3 3 G d SUBJECT: ZONING TEXT AMENDMENT NO. 95-6 (SIGN CODE REWRITE) Statement of Issue,Funding Source,Recommended Action,Alternative Action(s),Analysis,Environmental Status, Attachment(s) amf Statement of Issue: Transmitted for City Council consideration is Zoning Text Amendment No. 95-6, a request to amend Section 233 Signs of the City's Zoning and Subdivision Ordinance. At the direction of the City Council, a Council Subcommittee completed a comprehensive review of the City's Sign Code. Their recommendations were forwarded to the Planning Commission with staff comments for review. The Planning Commission reviewed the proposed changes and approved them with additional modifications (Recommended Action). Two Planning Commissioners have submitted a minority report supporting most of the proposed sign code changes with the exception of the change to allow greater height and area for commercial freestanding signs. The report recommends maintaining the existing criteria for height and area of commercial freestanding signs (Alternative Action No. 1) At the March 10, 1997 City Council Study Session, Council discussed the recommendation for deleting the time restriction for political signs, and prohibiting political signs on public property and within the public right-of-way. The City Attorney's office recommends the existing time restrictions be deleted due to recent court decisions finding time limits to be unconstitutional. Several councilmembers expressed concern that the City should maintain the time restriction to avoid political sign's from being displayed for extended periods. An alternative action has been included for approving the Zoning Text Amendment as recommended by the Planning Commission and Staff with the modification to maintain the existing time restrictions on political signs (Alternative Action No. 2). Staff is recommending approval of Zoning Text Amendment No. 95-6 with findings as recommended by the City Council Subcommittee and amended by the Planning Commission, including the deletion of the time restriction on political signs (Recommended Action). \ • REQUEST FOR COUNCIL ACTION MEETING DATE: May 5, 1997 DEPARTMENT ID NUMBER: CD 97-22 Funding Source: Not applicable. Recommended Action: PLANNING COMMISSION AND STAFF RECOMMENDATION: Motion to: 1. "Approve Zoning Text Amendment No. 95-6 with findings for approval (ATTACHMENT NO. 1)" and adopt Ordinance No. 33(oa (ATTACHMENT NO. 2) which includes deleting the time restrictions on political signs." Planning Commission Action on January 14, 1997. THE MOTION MADE BY KERINS, SECONDED BY BIDDLE, TO APPROVE ZONING TEXT AMENDMENT NO. 95-6 WITH THE EXISTING SIGN CODE HEIGHT AND AREA CRITERIA FOR COMMERCIAL FREESTANDING SIGNS AND FORWARD THE DRAFT ORDINANCE TO THE CITY COUNCIL FOR ADOPTION FAILED BY THE FOLLOWING VOTE: AYES: BIDDLE, KERINS NOES: HOLDEN, LIVENGOOD, INGLEE, TILLOTSON, SPEAKER ABSENT: NONE ABSTAIN: NONE MOTION FAILED THE MOTION MADE BY INGLEE, SECONDED BY SPEAKER, TO APPROVE ZONING TEXT AMENDMENT NO. 95-6 WITH FINDINGS FOR APPROVAL AS AMENDED BY THE COMMISSION, AND FORWARD THE DRAFT ORDINANCE (ATTACHMENT NO. 2) TO THE CITY COUNCIL FOR ADOPTION CARRIED BY THE FOLLOWING VOTE: AYES: HOLDEN, LIVENGOOD, INGLEE, TILLOTSON, SPEAKER NOES: BIDDLE, KERINS ABSENT: NONE ABSTAIN: NONE MOTION PASSED t� CD97-22.DOC -2- 04/23/97 4:43 PM REQUEST FOR COUNCIL ACTION MEETING DATE: May 5, 1997 DEPARTMENT ID NUMBER: CD 97-22 I Alternative Action(s): The City Council may make one of the following alternative motions: 1. "Approve Zoning Text Amendment No. 95-6 with findings as modified by the City Council to maintain existing sign height and sign area criteria." (Planning Commission Minority Report Recommendation) 2. "Approve Zoning Text Amendment No. 95-6 with findings as modified by the City Council to maintain the time restriction on political signs." 3. "Continue Zoning Text Amendment No. 95-6 and direct staff accordingly." Ana sis: A. PROJECT PROPOSAL: Applicant: City of Huntington Beach Community Development Department, 2000 Main Street, Huntington Beach, CA 92648 Location: City-wide Zoning Text Amendment No. 95-6 is a request to repeal Chapter 233 Signs of the Huntington Beach Zoning and Subdivision Ordinance and adopt a new Chapter 233 Signs, which updates the sign code to reflect changes recommended by the Council Sign Code Subcommittee, Planning Commission, and staff. The primary changes to the sign code include the following: • Increasing the maximum allowable sign height and area for freestanding signs in commercial districts based on the site's location adjacent to an arterial highway. • Streamlining the permit review process such as deleting the planned sign program requirement for multi-tenant panel signs when they comply with specific sign criteria. • Allowing for commercial type signs for mixed use properties on Gothard Street. • Modifying provisions involving the continued use of nonconforming signs. • Other minor revisions refining the organization, language, and definitions in the ordinance. CD97-22,DOC -3- 04/23/97 4:43 PM i ' REQUEST FOR COUNCIL ACTION MEETING DATE: May 5, 1997 DEPARTMENT ID NUMBER: CD 97-22 B. BACKGROUND In September, 1993, the City Council formed a Sign Code Subcommittee responsible for reviewing and recommending changes to the City's sign code. The subcommittee was expanded in June of 1994 following Council action to include representatives from various City organizations. These organizations were represented by the following people: Councilmembers: Dave Sullivan Planning Commissioners: Gary Gorman Victor Leipzig Ed Kerins Jim Silva (past) Philip Inglee H.B. Chamber of Commerce: Dick Harlow H.B. Tomorrow: Nick Tomaino H.B./F.V. Board of Realtors: Barry Bussiere Huntington Center: Della Chadwell The Plaza (Guardian Center. Kathy Leigh The task brought before the subcommittee was twofold. First, to review specific sign criteria for all signs located in various zoning districts and on different arterial highways. Second, to review the different methods by which sign applications are processed in order to further streamline the City's review process. The subcommittee reviewed commercial sign criteria for businesses on the City's major thoroughfares, specifically Beach Boulevard and Edinger Avenue near the freeway. In addition, due to an increase in the number of special sign permit applications presented before the Planning Commission and City Council on appeal, the City Council requested a comprehensive review of the sign code to analyze whether the existing criteria was adequate for businesses. The subcommittee initially analyzed separate sign criteria for commercial properties located on Beach Boulevard and a segment of Edinger Avenue. However, after attempting to define boundaries to create separate sign regulations, the subcommittee decided to base the sign criteria on arterial highway designations (Principal, Major, Primary and Secondary) as outlined in the General Plan. The subcommittee's recommended changes are exhibited in the Legislative Draft (Attachment No. 3) and are analyzed in Section D below. C. PLANNING COMMISSION MEETINGS: The Planning Commission held a series of study sessions commencing on June 11, 1996, to discuss the proposed amendments. A copy of the subcommittee's version of the legislative draft was distributed to the Planning Commission and available for public review at that study session. During the review of the sign code, which included a field trip to view various signs in the City, the Planning Commission and staff recommended additional revisions to the sign code. Commissioners Livengood and Kerins made suggestions for amending the sign code that the Commission discussed. Straw votes were taken on specific sections which have been incorporated into the legislative draft. The latest version (Attachment CD97-22.DOC -4- 04/23/97 4:43 PM REQUEST FOR COUNCIL ACTION 5 MEETING DATE: May 5, 1997 DEPARTMENT ID NUMBER: CD 97-22 No. 3) incorporates the Planning Commission's straw vote action which are denoted with asterisks (*) in the left column. A breakdown analysis of the recommended staff and Planning Commission changes is discussed in Section D below. The Planning Commission public hearing was held on January 14, 1997 to discuss and receive testimony on the proposed amendments. Five people testified on the proposed code amendment, all opposed to relaxing the existing sign standards. The opponents favored the revisions which improved permit processing, and improved the design to be more user friendly. However, they were opposed to allowing larger signs. Several speakers indicated that the General Plan Advisory Committee never intended to allow larger signs as a means of identifying commercial corridors, or a method to strengthen the visual character of the City's street hierarchy. The majority of the people who testified also recommended that addresses be required on all signs. After receiving all of the testimony and further discussion by the Commission, a motion to approve the Zoning Text Amendment with all the proposed changes except those to maximum sign height and sign area (keep existing max. sign height and area) failed. Subsequently, the Planning Commission approved the Zoning Text Amendment as recommended by the Sign Code Subcommittee and Planning Staff with the additional changes recommended by the Planning Commission during their review of the ordinance. D. STAFF ANALYSIS AND RECOMMENDATION: The following is a breakdown of the subcommittee's recommended major changes to Chapter 233 Signs. Each recommendation is followed by a discussion and justification of the recommended amendment. In addition, staff has included discussion on the changes recommended by the Planning Commission, and staff. 1. Sequence sections in the Sign Code to provide the most relevant sign criteria at the beginning of the Chapter, with the Definitions moved to the end. The committee recommended that the specific sign criteria (sign height, sign area, etc.) and sign approval process (Planned Sign Program, Design Review Board, etc.) should be moved to the front of the chapter since it was the most pertinent sections of the sign code. Definitions and diagrams would be moved to the back of the chapter for reference. II. S.233.06 Permitted Signs. Change freestanding sign criteria for commercial signs based on arterial designation and lot frontage. Allow multi-tenant panels provided they comply with specific criteria including minimum letter heights, panel heights and consistent background color. Provide greater incentives for "Bonus" signs (opaque background). CD97-22.DOC -5- 04/23/97 4:43 PM I REQUEST FOR COUNCIL ACTION MEETING DATE: May 5, 1997 DEPARTMENT ID NUMBER: CD 97-22 Sign Height and Area The primary issue during the review of the sign code was the adequacy of freestanding commercial signs. The subcommittee believed that businesses on more heavily traveled streets warranted larger freestanding signs. The following matrix and exhibits in Attachment No. 6 illustrate the proposed increase in sign height and area recommended by the subcommittee. COMMERCIAL FREESTANDING SIGNS EXISTING PROPOSED PERCENTAGE . ISSUE Sl'GN CR[TER1A SIGN:CRITERIA INCREASE (Regardless of Arterial (Based on Arterial D.es.pnation) Height Area Des.i.gnafion) .. .. MAJOR/PRIMARY SITES WITH LESS 10 ft. high, 50 sq.ft. 43% 0% THAN 200 FT. 7 ft. high, 50 sq.ft. 15 ft. high, 75 sq.ft. (B) 88% 25% OF FRONTAGE 8 ft. high, 60 sq.ft. (B) SECONDARY 7 ft. high, 50 sq.ft. 0% 0% 8 ft. high, 75 sq.ft. (B) 0% 25% MAJOR/PRIMARY SITES WITH MIN. 15 ft. high, 70 sq.ft. 50% 40% 200 FT. AND LESS 10 ft. high, 50 sq.ft. 20 ft. high, 100 sq.ft. (B) 100% 67% THAN 400 FT. OF 10 ft. high, 60 sq.ft. (B) SECONDARY FRONTAGE (on Beach Blvd. only) 10 ft. high, 70 sq.ft. 0% 40% 15 ft. high, 100 sq.ft. (B) 50% 67% MAJOR/PRIMARY CORNER SITES WITH 7 ft. high, 30 sq.ft. 0% 0% LESS THAN 7 ft. high, 30 sq.ft. 10 ft. high, 45 sq.ft. (B) 25% 13% 400.FEET ON BOTH 8 ft. high, 40 sq.ft. (B) SECONDARY FRONTAGES 7 ft. high, 30 sq.ft. 0% 0% 8 ft. high, 45 sq.ft. (B) 0% 13% MAJOR/PRIMARY 20 ft. high, 100 sq.ft. 33% 43% INTERIOR AND 15 ft. high, 70 sq.ft. 25 ft. high, 125 sq.ft. (B) 61% 56% CORNER SITES WITH 15.5 ft. high, 80 sq.ft. (B) +(2) 7 ft. high, 30 sq. ft. mon. 0% 0% MIN. 400 FT ON ONE + (2) 7 ft. high, 30 sq. ft. SECONDARY FRONTAGE mon. 15 ft. high, 100 sq.ft. 0% 43% 20 ft. high, 120 sq.ft. (B) 29% 50% +(2) 7 ft. high, 30 sq. ft. mon. 0% 0% (B) - Bonus signs-signs which have an opaque background and illuminate items of information only. CD97-22.DOC -6- 04/23/97 4:43 PM • REQUEST FOR COUNCIL ACTION MEETING DATE: May 5, 1997 DEPARTMENT ID NUMBER: CD 97-22 The subcommittee arrived at these recommended heights and areas following numerous meetings, including a field trip to view and discuss particular signs in the City. The subcommittee reviewed other sign codes from neighboring cities including Costa Mesa, Westminster, Fountain Valley, Irvine, Anaheim, Santa Ana and Newport Beach to name a few. The following matrix is provided for purposes of comparing the proposed sign criteria with the existing sign code and those of other cities in the area. Sign Standards for Commercial Freestanding Signs City: 100 f: frontage 200:ft frontage 400;ft frontage Huntington Beach 10 ft., 50 sq.ft. 15 ft., 70 sq.ft. 20 ft., 100 sq.ft. (Proposed) 15 ft., 75 sq.ft. (B) 20 ft., 100 sq.ft. (B) 25 ft., 125 sq.ft. (B) Huntington Beach 7 ft., 50 sq.ft. 10 ft., 50 sq.ft. 15 ft., 70 sq.ft. (Existing) 8 ft., 60 sq.ft. (B) 10 ft., 60 sq.ft. (B) 15.5 ft., 80 sq.ft. (B) Anaheim Height=distance to Centerline, Max. 70 feet high Area=2 sq.ft. per ft. of lot frontage, Max. 350 sq.ft. Costa Mesa Height=25 ft. Area= 50% of [0.5(lot depth)] (lot width); located in a planter twice the sign area Fountain Valley Height= Max 8 ft. high Area= Max 50 sq.ft. Irvine 6 ft., 36 sq.ft. 9 ft., 50 sq.ft. 12 ft., 75 sq.ft. (Neighbor. Comm.) (Dist. Comm. Ctr. ID) (Region. Comm. ID) Long Beach 2 sq.ft. per ft. of lot frontage; 3 sq.ft. per ft. of lot frontage; Max 25 ft high, Max 100 sq.ft. Max 40 ft high, Max 300 sq.ft. (Non-freeway) (Freeway) Newport Beach Height=25 ft. Area=200 sq.ft. Santa Ana 7 ft., 45 sq.ft. 15 ft., 60 sq.ft. 35 ft., 100 sq.ft. (min. 300 ft. from Fwy.) Westminster 1 sq.ft. per ft. 1 sq.ft. per ft. of (0.005)X 75 s.f. per Acre of lot front. store front. per business sq.ft. per street Max. 200 sq.ft. business per business Max. 200 sq.ft. (One business) Max. 200 sq.ft. Max. 200 sq.ft. (Shopping Center ID) (2-4 businesses) (>5 businesses) The subcommittee recommended that the matrices in the sign code be user friendly, which could be easily interpreted by business owners and sign companies. The Legislative Draft is designed in this fashion (see Attachment No. 3). Bonus Signs The subcommittee also opted to offer greater incentives (larger sign height and area) to erect "Bonus type signs," which are described as internally illuminated signs designed with an opaque background, where only items of information (letters, numerals, and logos) would illuminate during nighttime use. Although the committee was informed that this type of sign was of greater cost, they felt the signs were more attractive and less of a distraction to motorists. C1097-22.100C -7- 04/23/97 4:43 PM • REQUEST FOR COUNCIL ACTION MEETING DATE: May 5, 1997 DEPARTMENT ID NUMBER: CD 97-22 Multi-tenant Signs Multi-tenant freestanding signs are currently permitted following the review by the Design Review Board and approval of a Planned Sign Program by the Director. The subcommittee realized the widespread use of these signs and proposed to allow them without an entitlement provided the sign comply with specific criteria. The recommended criteria consists of a uniform background color, and a maximum of two colors for the sign copy. In addition, minimum six (6) inch high letters and ten (10) inch high panels would be required to minimize impacts to traffic flow. Multi-business Signs The increasing trend of having two or more businesses occupy one establishment was discussed by the subcommittee. With banks starting to occupy space in supermarkets, and fast food franchises sharing one building, it was recommended to allow identification of any business, provided the overall allowable sign area is not exceeded. (Added since subcommittee review-Recommended by Planning Commission and Staff) III. S.233.06 Permitted Signs. Change freestanding sign criteria for Mixed Use properties fronting onto Gothard Street. With the mix of industrial and commercial uses on Gothard Street between Edinger and Warner, the subcommittee recommended commercial type signs be permitted on mixed use properties. The proposed criteria would allow a ten (10) foot high, 50 square foot, multi- tenant freestanding sign for mixed use centers on Gothard Street. IV. S.233.04 (B) Permits Required. Planned Sign Program subsection: a. Delete requirement for Planned Sign Programs for corner sites located on two arterials, for signs that do not conform with the sign code, for changeable copy signs, for exposed neon and raceways, or when filed in conjunction with Sign Code Exception and Limited Sign Permit applications. b. Add requirement for Planned Sign Programs for sign requests on commercial properties with 1300 feet of frontage requesting additional freestanding signs, for consolidated subdivision directional signs, for wall signs for second floor businesses with exterior access, and for wall signs identifying businesses not located adjacent to the applicable wall sign. The Planned Sign Program section was analyzed to determine which sign proposals warranted a comprehensive sign review by the Design Review Board. The subcommittee felt that the submittal of a Sign Code Exception (SCE) or Limited Sign Permit (LSP) application did not warrant submittal of a separate Planned Sign Program application. CD97-22.DOC -8- 04/23/97 4:43 PM • REQUEST FOR COUNCIL ACTION MEETING DATE: May 5, 1997 DEPARTMENT ID NUMBER: CD 97-22 Sign Code Exception and Limited Sign Permit applications may require the updating of existing Planned Sign Programs, however, no concurrent submittal was deemed necessary. The committee also recommended deleting the Planned Sign Program requirement for corner sites located on two arterials, and for signs not conforming with the sign code, changeable copy signs, and exposed neon and raceways finding that in all of those instances, a Planned Sign Program would be overkill. The subcommittee also recognized the need to receive additional review for proposals involving signs for second floor businesses with exterior access, and signs on walls not adjacent to the business suite. In addition, they believed that a request for an additional freestanding sign on a large parcel which had the maximum number of freestanding signs should be reviewed for compatibility in design. The rationale was to allow the Design Review Board to review large commercial centers, and wall signs located away from the actual business unit, without having to hold a public hearing. Staff also recommends that wall signs for commercial businesses with at least 50,000 square feet of floor area and auto dealerships with multiple franchises be permitted greater sign area (up to 30% more) to identify the business or franchises on a larger facility. The standard restriction of 1.5 square feet per linear foot of building frontage would still apply; however, there would not be an overall cap of 200 square feet. These requests would be permitted with the approval of a Planned Sign Program. (Added since subcommittee review-Recommended by Planning Commission and Stafo V. S.233.04 (C) Permits Required. Special Sign Permit subsection: Change entitlement name from Special Sign Permit to Sign Code Exception. The subcommittee concluded that the term Special Sign Permit (SSP) for an exception to sign code requirements was potentially misleading, in that once an applicant received approval of a SSP, the applicant could assume that all the necessary approvals were received. But in fact, the applicant is required to obtain a separate building permit before installing the sign. Because the SSP is not a "permit," the subcommittee recommended to refer to these applications as sign code exceptions. VI. S.233.04 (E) Permits Required. Design Review Board subsection: Add a Design Review Board subsection, requiring Design Review Board review for Planned Sign Programs and signs in areas designated by the City Council. In conjunction with the changes to the Planned Sign Program (PSP) section of the sign code, the subcommittee recommended to add a Design Review Board (DRB) section to clarify instances when DRB review was required. Although PSP's currently require DRB review, this section will clearly specify the applications that require DRB review and approval. CD97-22.DOC -9- 04/23/97 4:43 PM • REQUEST FOR COUNCIL ACTION MEETING DATE: May 5, 1997 DEPARTMENT ID NUMBER: CD 97-22 VII. S.233.04 (F) Permits Required. Temporary Sign Permits subsection: Add provision for a 30 day extension on Temporary Sign Permits at the discretion of the Director. This provision would allow the Director to extend the valid period of a temporary sign permit at his/her discretion. Some of the reasons for granting an extension may include allowing a sign to remain which would avoid a dangerous condition (i.e. traffic circulation during construction), or a temporary sign necessary during the fabrication of a permanent sign. This provision does not apply to Promotional Activity Signs/Banners which are addressed under Section 233.18. Vlll. S.233.08 (0) Exempt Signs, Add Real estate signs. The subcommittee decided to include language clarifying that real estate signs were exempt provided the signs comply with the criteria set forth in the matrix. It was assumed that real estate signs placed in front yards of single family residences, and leasing signs in front of commercial and industrial centers were exempt from obtaining a building permit, but was not noted in the Chapter. The City Attorney's office has recommended that the time restriction be deleted, referring to court decisions that found certain time restrictions to be unconstitutional. Staff recommends that the time restrictions be deleted to avoid challenges to this-ordinance in the future. IX. S.233.10 Prohibited Signs. Add provision to allow turning a sign panel over (blank side out) if the entire sign complies with code. Prohibit political signs on public property and within the public right-of-way. The subcommittee recommended to allow a sign panel be turned over if the sign structure complied with the zoning code. This would be common when a tenant who had a panel in a multi-tenant freestanding sign would vacate the property. Once the tenant leaves, the sign becomes illegal. This provision would allow the property owner to turn the sign over until a new sign was installed. The Planning Commission and staff recommends that political signs be prohibited on public property and within the public right-of-way, including signs affixed to utility poles, and tract perimeter fencing. Although State Law currently prohibits signs on public property without the permission of the local jurisdiction, the City's Ordinance will further clarify this restriction. (Added since subcommittee review-Recommended by Planning Commission and Stafo 1 CD97-22.DOC 04/23/97 4:43 PM i • REQUEST FOR COUNCIL ACTION MEETING DATE: May 5, 1997 DEPARTMENT ID NUMBER: CD 97-22 X. S.233.16 Illumination: Movement. Delete the Illumination: Movement section. The Illumination section specifies that signs within 100 feet of residentially zoned property shall not be illuminated between 10 PM and 7 AM unless the business is open. It also prohibits movement or change in the intensity of illumination. These provisions have been addressed in the prohibited sign section of the chapter. XI. S.233.22 Miscellaneous Signs and Provisions. Add provision allowing 50% coverage for window signs during the month of December. In recognition of the Holiday season and the promotional activities that accompany this time of year, the subcommittee recommended to allow businesses to install window signs on up to 50% of the window area during the month of December. Businesses are only allowed to cover up to 20% during the rest of the year. No permit would be required for this exception. XII. S.233.24 Off-Site Advertising Signs. Delete Off-Site Advertising section. The subcommittee recommended deleting this section since it was already addressed in the Prohibited Signs section of the Chapter, and referenced in the California Business and Professions Code Section 5412 (Off-Site Advertising Signs). XIII. S.233.24 (B) Non conforming Signs. Delete Amortization subsection. Modify provisions involving Continuation of Use of non conforming signs. After lengthy discussions on non conforming signs, and examples where non conforming signs are required to comply with present code requirements, the subcommittee recommended to delete the amortization section. The existing provision requires notification of all property owners and business owners prior to commencing the amortization period. Understanding that the City would by required to notify every owner with a non conforming sign in order to implement this section, they believed that it be more feasible to require compliance upon the alteration of a non conforming sign. Several committee members felt that a minor change in a sign, should not require the modification of a non conforming sign. A simple sign face change to a non conforming sign resulting from vandalism, weather, or in most cases when a new business occupies an existing suite, should not require the entire sign be altered. Members argued that in most cases, the sign structure is not touched, and therefore should not be considered to be "altered." Further discussion at the Planning Commission study sessions resulted in a recommendation to allow sign face changes to non conforming signs following destruction of the sign panel by vandalism or act of nature. In addition, a request to improve/upgrade the appearance of the sign face would be permitted, provided the items of information remained CD97-22.DOC -11- 04/23/97 4:43 PM • REQUEST FOR COUNCIL ACTION MEETING DATE: May 5, 1997 DEPARTMENT ID NUMBER: CD 97-22 consistent. A change of business would require compliance with the current code requirements. The Commission also recommended that the provision requiring a non conforming sign be removed if damaged or destroyed more than 50% of the value of the sign be deleted. (Added since subcommittee review-Recommended by Planning Commission and Staff) XIV. S.233.28 Definitions. Add, delete or modify definitions for clarification. New definitions are proposed to identify terms applicable to the draft ordinance including exposed neon and sign height. In addition, several definitions have been amended such as sign area, further clarifying sign provisions. Commercial Center was deleted as it is no longer referenced in the Chapter. In addition, staff has made minor language changes,for clarification that do not change the intent of the Sign Code Committee or Planning Commission straw votes. General Plan Conformance: The proposed code amendment is consistent with the City's General Plan, and the following goals and objectives of the Urban Design Element: 1.2.3 Coordinate the design of public and private signs and graphics on a citywide basis. 1.3 Strengthen the visual character of the City's street hierarchy (i.e., major, primary, etc.) in order to clarify the City's structure and to improve city-wide identity. 1.3.1 Ensure that streetscape standards for the major commercial corridors, the residential corridors, and primary and secondary image corridors provide each corridor with its own identity while promoting visual continuity throughout the City. The revision will address these goals and policies by establishing new sign criteria to minimize clutter while providing greater business exposure onto the commercial corridors. The new standards will improve the visual character of the City's arterials by allowing larger signs on more highly traveled streets. F. CITY COUNCIL STUDY SESSION &ALTERNATIVE ACTION: At the March 10, 1997 City Council Study Session, Council discussed the recommendation to prohibit political signs on public property and within the public right-of-way, and to delete the time restriction on the display of political signs. The City Attorney's office has recommended that the time restriction be deleted, referring to court decisions that have found certain time restrictions to be unconstitutional. C1097-22.100C -12- 04/23/97 4:43 PM • REQUEST FOR COUNCIL ACTION MEETING DATE: May 5, 1997 DEPARTMENT ID NUMBER: CD 97-22 The Council supported the prohibition of signs on public property, however, several councilmembers recommended that the City keep the time restriction to avoid political signs from being displayed for extended periods. Staff recommends that the time restriction be deleted to avoid challenges to this ordinance in the future. G. SUMMARY Staff recommends the City Council approve Zoning Text Amendment No. 95-6 (Alternative No. 2 & 3) as recommended by the City Council Sign Code Subcommittee with changes added by staff and changes voted upon by Planning Commission straw vote, based on the following reasons: • The new sign criteria contains provisions minimizing sign clutter through design regulation, including the regulation of letter and sign panel heights. • The amendment will establish new sign criteria, including greater height and area limitations, providing additional business exposure needed by the business community. • The amendment will provide greater opportunities for business exposure while regulating sign design. • The amendment is consistent with the Urban Design Element in the General Plan by improving City-wide identity and strengthening the visual character of the City's street hierarchy. Environmental Status: The proposed project is categorically exempt pursuant to City Council Resolution No. 4501, Class 20 which supplements the California Environmental Quality Act. CD97-22.DOC -13- 04/23/97 4:43 PM REQUEST FOR COUNCIL ACTION MEETING DATE: May 5, 1997 DEPARTMENT ID NUMBER: CD 97-22 Attachment(sCity Clerk's l: I Page Number _.__ ... __ _ . 1. Findings for Approval 2. Ordinance No. 3 3 Cao 3. Legislative Draft 4. Planning Commission Minutes dated January 14, 1997 5. Planning Commission Minority Report dated March 5, 1997 6. Freestanding Sign Exhibits 7. Excerpt from Urban Land Institute document entitled Street Graphics 8. Excerpt from American Planning Association document entitled Sign Regulation for Small and Midsize Communities: A Planners Guide and A - Model Ordinance 9. Article from Planning Commissioners Journal, Winter 1996-97 10. Memo from Economic Development Department dated November 4, 1996 11. Memo from Planning Commissioner Ed Kerins dated August 27, 1996 CD97-22.DOC -14- 04/23/97 4:43 PM +f e -x ., ORDINANCE NO. J'- AN ORDINANCE OF THE CITY OF HUNTINGTON BEACH AMENDING THE ZONING AND SUBDIVISION G—eE) BY AMENDING CHAPTER 233 THEREOF RELATING TO SIGNS WHEREAS, pursuant to the California State Planning and Zoning Law, the Huntington Beach Planning Commission and Huntington Beach City Council have held separate, duly noticed public hearings to consider whether or not to amend by the Huntington Beach Zoning and Subdivision Code by amending Chapter 233 thereof relating to signs; and After due consideration of the findings and recommendations of the Planning Commission and all other evidence presented,the City Council finds that the aforesaid amendment is proper and consistent with the General Plan, NOW, THEREFORE, the City Council of the City of Huntington Beach does hereby ordain as follows: 1. That Chapter 233 of the Huntington Beach Zoning and Subdivision Code is hereby amended to read as follows: Chapter 233 Signs x Sections: 233.02 Reserved 233.04 Permits Required 233.06 Permitted Signs 233.08 Exempt Signs 233.10 Prohibited Signs 233.12 EIectronic Readerboards 233.14 Readerboard Signs-Multiple Users 233.16 Subdivisional Directional Signs 233.18 Promotional Activity Signs 233.20 Planned Sign Program 233.22 Miscellaneous Signs and Provisions 233.24 Nonconforming Signs 233.26 Code Compliance 233.28 Definitions 233.02 Reserved 1 4/s:PMOrdinance:233-Sign RLS 97-131 3/31/97 - i 233.04 Permits Required Sign permits are required for all signs, unless expressly exempted under Section 233.08. A sign permit (building permit) for a new sign or change in sign panel/face shall be obtained from the Department of Community Development prior to installation. A. Sign Permit. A complete sign application shall include the following information: 1. Two sets of fully-dimensioned plans drawn to scale. The plans shall include the following: a. Site plan indicating the location of all proposed signs, as well as the size and location of existing signs on the site. Photographs should be submitted if available. b. Sign elevations, indicating overall square footage and letter/figure dimensions, letter style, color(indicate standard color number if applicable), materials, proposed copy and illumination method. C. Dimensioned building elevations with existing and proposed signs depicted. 2. Property owner approval in the form of a letter or signature on the plans, approving the proposed signs and authorizing submission of the sign application. 3. For wall signs, method of attachment; for freestanding signs, foundation plan, sign support and attachment plan. 4. Type and method of electrical insulation devices, where applicable. 5. Any design modification from the requirements of this chapter that have been approved shall be noted, and compliance with the planned sign program, limited sign permit, or sign code exception shall be demonstrated. B. Planned Sign Program. Approval of a planned sign program pursuant to Section 233.20 shall be required prior to application for a sign permit for the following requests: 1. A site with five or more non-residential businesses or uses. 2. A site with two or more freestanding identification signs where there is a request for a new freestanding sign. I 3. Commercial properties with 1,300 feet or more on one street frontage requesting more freestanding signs than allowed pursuant to Section 233.06. 4. Consolidated subdivision directional signs identifying multiple projects on multiple sign panels. 5. Service stations. 2 4/s:PCD:Ordinance:233-Si gn RLS 97-131 3/31/97 6. Wall signs for second floor businesses with exterior access. 7. Wall signs installed on a building wall not adjacent to the business suite. C. Sign Code Exception: The Zoning Administrator may grant a sign code exception for requests for supergraphics,.three-dimensional signs, and relief from the strict application of Section 233.06. The following findings. shall be made prior to approval of any sign code exception: 1. The sign is compatible with the character of the area and is needed f0f due to special circumstances defined by the applicant and applicable to the property. 2. The sign will not adversely affect other signs in the area. 3. The sign will not be detrimental to properties located in the vicinity. 4. The sign will not obstruct vehicular or pedestrian traffic visibility and will not be a hazardous distraction. D. Limited Sign Permit. The owner of a sign which does not conform to the provisions of Section 233.06 may file an application for a limited sign permit to the Director for permission to change the face or copy of such sign. A limited sign permit cannot be processed for illegal signs or signs listed as prohibited in Section 233.10. The Director may approve the face change and extend a sign's use for a time period deemed appropriate, not to exceed two (2)years. A sign permit shall be obtained prior to installation of the new sign panel/face. A cash bond in an amount determined by the Director to reflect the cost of removal based on information provided by a sign company shall be required to guarantee the sign's removal upon expiration of the limited sign permit. Approval shall be subject to the following findings: I. Due to unique circumstances, the sign's immediate removal will result in a substantial hardship for the applicant. 2. The sign will not adversely affect other lawfully erected signs in the area. 3. The sign will not be detrimental to properties Iocated in the vicinity. 4. The sign will be in keeping with the character of the surrounding area. 5. The sign will not obstruct vehicular or pedestrian traffic visibility and will not be a hazardous distraction. E Design Review Board. When authorized by the provisions of the BZSO, the Design Review Board (DRB) shall review and act on the following items prior to application for a sign permit. Otherwise,the DRB shall review and render a recommendation to the appropriate decision maker(Zoning Administrator, Director, etc.) on the following items: 1. Planned Sign Programs. 2. Electronic Readerboard Signs. 3 4/s:PCD:Ordinance:233-Sign RLS 97-131 3/31/97 3. Signs on properties within the following areas: a. Redevelopment project areas; b. Areas subject to specific plans; c. Areas abutting or adjoining, or within 500 feet of PS (Public Semipublic) districts; d. OS-PR (Open Space-Parks and Recreation) and OS-S (Open Space- Shoreline districts); and e. Areas designated by the City Council. F. Temporary Sign Permit. The Director may issue a temporary sign permit valid for up to 30 days, if it is found that the temporary sign is necessary to establish or maintain identity until a permanent sign can be erected. Extensions of the 30 day permit may be granted at the discretion of the Director. The Director may also approve a temporary sign permit for the following temporary signs provided the signs conform with the standards defined in Section 233.06: 1. Signs necessary to avoid a dangerous condition, including directional signs during construction. 2. Signs pertaining to a use permitted by a temporary use permit. 3. Promotional activity non-exempt signs, a maximum of 90 days per calendar year pursuant to Section 233.18. 233.06 Permitted Signs. All signs shall be governed by the following schedule, except if addressed elsewhere in this chapter. The schedule lists maximum standards for number, area, and height of allowed signs which does not necessarily ensure architectural compatibility. Therefore, in addition to the enumerated standards, consideration shall be given to building setbacks,visibility of attached signing on the site, and the proposed sign's relationship to the overall appearance of the property, to the surrounding neighborhood, and to community goals. Compatible design, simplicity, sign effectiveness and adherence to the objectives and policies in the Urban Design Element of the General Plan shall be used as guidelines for sign approval. Nothing in this chapter shall preclude public access signage. The Planning Commission may, in addition, from time to time adopt policies regarding sign standards. Such policies may include separate standards or provisions for specific areas of the community. I I I 4 1 4/s:PCD:Ordinance:233-Sign RLS 97-131 3/31/97 I A. COMMERCIAL DISTRICTS 1. FREESTANDING SIGNS ON ADAMS AVE., BEACH BLVD, BROOKHURST ST., EDINGER AVE., GOLDENWEST ST. AND WARNER AVE. MAXIMUM LOT FRONTAGE NUMBER OF. .. .. ... MAXIMUM::::. : >MAXIMUM SIGNS SIGN HEIGHT SIGN:AREA a. Interior lots with less than One 10 ft. 50 sq.ft, 200 feet of street frontage +5 ft.for Bonus +25 sq.ft.for Bonus b. Interior lots with min.200 feet One IS ft. 70 sci t. but less than 400 feet +5 ft.for Bonus +30 sq.ft.for Bonus C. Corner lots with the greatest One per 7 ft. 30 sq.ft. street frontage less than 400 feet street frontage +3 ft.for Bonus +15 sq.ft.for Bonus d. Interior lots with min.400 feet of frontage One primary(P) 20 ft.(P) 100 sq.ft.(P) AND Corner lots with and two secondary(S) +5 ft.for(P)Bonus +25 sq.ft.(P)Bonus min.400 feet on one street frontage signs per street 7 ft.(S) 30 sq.ft.(S) e. Regional Mall Identification Sign One per street frontage 25 ft. 100 sq.ft. One freeway sign 25 ft.above freeway 200 sq.ft. 2. FREESTANDING SIGNS ON ALL OTHER ARTERIALS NOT LISTED ABOVE _ . MAXIMUM OTFRONAGE NUMBER MM IAXIMU X M SIGNS SIGN HEIGHT .SIGN AREA ... ... .... .. ... .. .. .... . ... ._... .... .— ...... a. Interior lots with less than One 7 ft. 50 sq.ft. 200 feet of street frontage +1 ft.for Bonus +25 sq.ft.for Bonus b. Interior lots with min.200 feet One 10 ft. 70 sq.ft. but less than 400 feet +5 ft.for Bonus +30 sq.ft.for Bonus C. Corner lots with the greatest One per 7 ft. 30 sq.ft. street frontage less than 400 feet street frontage +1 ft.for Bonus +15 sq.ft.for Bonus d. Interior lots with min.400 feet of frontage One primary(P) 15 ft.(P) 100 sq.ft.(P) AND Corner lots with and two secondary(S) "+5 ft.for(P)Bonus +20 sq.ft.(P)Bonus min.400 feet on one street frontage signs per street 7 ft.(S) 30 sq.-ft.(S) 1. Bonus signs(13)shall have an opaque background,internal illumination for items of information only. 2. Alulti-tenant panels are permitted provided the panels are minimum ten(10)inches in height,with a minimum six(6)inch letter height. They shall be restricted to one uniform background color and two colors for the sign copy,with the exception that the Center Identification may have a separate background color. Sign copies shall be limited to the company name or one generic item of information. 1lajor tenant identification shall be encouraged by being placed on the largest panel. 3. Secondary.signs(S)are in addition to the Primary(P)sign. Secondary sign copy shall be limited to business identification only. 4. Street addresses shall be included on all freestanding signs with minimum six(6)inch numerals. OTHER LOCATIONAL CRITERIA FOR FREESTANDING COMMERCIAL SIGNS 1. No business shall have more than one freestanding sign facing each frontage. 2. Freestanding signs on the same site shall be located a minimum of 150 feet apart unless approved by a planned sign program. 3. A freestanding sign shall not be permitted in an area between the building and right-of-way when that portion of the building is located at the minimum setback. 4. Signs shall be located in a landscape planter a minimum of 2 feet wider than the sign itself. Square poles or other architectural treatment shall be required,except if the sign is 8 feet or less in height,it shall be of monument type,with a minimum 2 foot base. Placement shall conform with Diagram A. 5. No freestanding sign shall be located along a local street. 5 4/s:PDC:0rdinance:233-Sign RLS 97-131 2/27/97 A. COMMERCIAL DISTRICTS (CONTINUED) 2. WALL SIGNS MAXIMUM MAXIMUM SIGN` SITE CRITERIA TYPE'; ;, NUMBER AREA OTHER,STANDARDS 1. Channel letter signs required on all sites Individual Business ewall One per street 1.5 sq.ft per linear ft. consisting of 5 or more uses. Identification or parking lot of business frontage. frontage for 2. Signs over 50 sq. ft.shall have an opaque each separate Channel letter signs: background and internal illumination for business on the 15% bonus after items of information only. ground floor. above calculation. 3. multi-business consolidated wall signs shall Signs for Business<50,000 sq.ft. be permitted provided the signs do not second floor Max.total=200 sq.ft.* exceed the allowable sign area. businesses with exterior access Business 50.000+sq.ft. 4. Placement shall conform to Diagram B. may be No Max.* permitted by 5. One nameplate may be placed at each door, Planned Sign *No sign shall exceed loading dock,or other entrance facing a Program 200 sq.ft.or 1.5 sq.ft. public street; max.6 sq.ft. per linear ft.of the wall upon which it is 6. Signs on projecting canopies/awnings shall placed. be considered wall signs. 7. Raceways shall only be permitted when unable to place electrical components within wall/parapet. Under One per 8 sq.ft. 1. Canopy signs shall be attached canopy business perpendicular to the building face, centered above the store entrance or lease length. 2. Minimum 8 ft.ground clearance. 3. Signs shall not be illuminated. 3 CHANGEABLE COPY SIGNS MAXIMUM.:_'.: MAXIMUM: SITE CRITERIA Y TYPE. ;NUMBER SIGN AREA HEIGHT. _OTHER STANDARDS. Hotel with Us One per site 30% of See To be combined with convention facility allowable Us A.I.Freestanding permitted sign. area Signs(a-d)above Live entertainment Us One per site 30%of See To be combined with allowable Us A.1.Freestanding permitted sign. area Sin (a-d)above Tenant Directory Us One per site 30 sq.ft. 7 ft. Low intensity illumination,oriented toward pedestrians and motorists on site. Min.30 ft. from exterior property lines, and 25 ft.from other freestanding signs. Menu Board Us or One per drive- 10 sq.ft. 7 ft. May be in addition to permitted wall thru lane sign. Electronic Readerboards (See Sections 233.12 and 233.14 for specifications) i 6 4/s:PDC:Ordinance:233-Sign RLS 97-131 3/31/97 B. INDUSTRIAL DISTRICTS 1. FREESTANDING SIGNS y, ;MAXIMUM SITE MAXIA'IUM MAXIMUM SIGN: SIGN: OTHER STANDARDS - CRTTERIA NUMBER AREA HEIGHT Industrial/ One business Under 1 acre: 7 ft. 1.Sign copy shall be limited to center or Affixed Uses identification sign per 32 sq.ft single business identification only. No site multi-tenant panels shall be permitted. Industrial centers over 1 acre: 2.Freestanding signs shall conform to 50 sq.ft. Diagram A,and shall be located in a landscaped planter a minimum of 2 feet wider than the sign itself. 3.All freestanding signs shall have the street address included on the sign. 4.Signs shall be monument type. Mixed Use One per street Under 1 acre: 10 ft. 1.Multi-tenant panels are permitted businesses with frontage 32 sq.ft provided the panels are minimum frontages on 10 inches in height with minimum Gothard Street Industrial centers 6 inch high letters. They shall be over I acre: restricted to one uniform background 50 sq.ft. color and two colors for the sign copy, with the exception that the Center Identification may have a separate background color. Sign copies shall be limited to the company name or.one generic item of information. 2.Major tenant identification shall be encouraged by being placed on the largest panel. 3.Signs eight(S)feet or less shall=be monument type. 7 4/s:PDC:Ordinance:233-Sign RLS 97-131 3/31/97 2. WALL SIGNS MAX_ IMUM SITE ,' . MAXIN'IUM .. NIAXINIUM SIGN SIGNS .. OTHER STANDARDS _; CRITERIA NUMBER' AREA.:: HEIGHT All Industrial/ One per street or 1 sq.ft.per linear ft. Below roofline 1.One nameplate may be placed at each N•Iixed Uses parking lot frontage of building frontage. door,loading dock,or other entrance for each separate facing a public street; max.6 sq.ft. business. Channel letter signs receive a 10% bonus 2.Raceways shall only be permitted when .after the above unable to place electrical components calculation. within wall/parapet. Max. 100 sq.ft.per business for all wall signs. C. RESIDENTIAL SITE , TYPE MAXIMUM MAXIMUM MAXIMUM OTHER STANDARDS CRITERIA NUMBER SIGN AREA SIGN, zl HEIGHT Neighborhood Us 1 per street 1 sq.ft.per unit, 6 ft. 1.Signs shall be affixed to perimeter Identification entrance max.50 sq.ft. wall or placed within a landscaped planter. OR 2.Sign copy shall be limited to 18 inches in height,name of development only. wall One on each 0.5 sq.ft.per unit, 3.Freestanding signs shall be setback side of each max.25 sq.ft. 20 feet from any interior property street entrance line. Placement shall conform to Diagram A. Vacancy Signs wall One per street 6 sq.ft. Below roofline 1.Copy limited to"vacancy,"type of for multi-family frontage unit available,and source ofi developments information. g 4/sTDC:0rdinance:233-Sign RLS 97-131 3/31/97 D. CHURCHES, AND SCHOOLS, AND COMMERCIAL RECREATIONAL USES WITHIN PUBLIC PARKS SITE:: TYPE MAXIMUM MAXIMUM; : . MAXIMUM OTHER STANDARDS .CRITERIA NUMBER SIGN AREA SIGN HEIGHT• Identification f/s One per site 32 sq.ft. 7 ft. 1.Freestanding signs shall be completely located within a AND landscaped planter. wall One per site I sq.ft.per linear Below roofline 2.Signs shall be monument type. ft.of bldg.frontage Max.32 sq.ft. 3.Freestanding signs shall be setback 5 ft.from any interior property line. 4.All freestanding signs shall have the address included on the sign. 5.Raceways shall only be permitted when unable to place electrical components within wall/parapet. Changeable Us One per site 30%of allowable 7 ft. To be combined with permitted sign. Vs area wall One per site 10 sq.ft. May be in addition to permitted sign. 9 4/s:PDC:Ordinance:233-Sign RLS 97-131 3/31/97 E. SERVICE STATIONS SITE TYPE MAXIMUM `: MAXIMUM SIGN: MAX OTHER STANDARDS CRITERIA;' .`.NUMBER AREA SIGN HEIGHT Business Vs One per site Alternative A: 7 ft. 1.Service Stations with Identification 20 sq. ft.if sign contains convenience markets shall use ' only identification and no Alternative A. changeable copy panels for pricing. 2.Freestanding signs shall be located in a landscaped QR planter a minimum of 2 feet wider than the sign itself. Alternative B: 50 sq.ft.if price 3.Signs shall be monument type. information is incorporated on sign. Sign 4.All freestanding signs shall shall contain panels for fuel have the address included on price only. No detached the sign. price signs shall be located elsewhere on the site. wall one per street I sq.ft.per linear foot of Below 1.Internal illumination or frontage building frontage roofline channel letters only. and/or 2.If canopy fascia signs are used canopy one per street 10 sq.ft. for business ID,no wall signs frontage shall be permitted on bldg. 3.Max.letter height for fascia signs shall be 75% of fascia width. 4.If canopy fascia signs are not provided,a logo may be permitted on each side of canopy column connector (spandrel)in addition to wall signs. Fuel Price US One per street 12 sq.ft. 6 ft. 1.Price signs shall advertise fuel and Credit frontage in prices only and no other information conjunction with product available. _ Alternative A sign. _ 2.Freestanding signs shall be Price signs shall be completely located within a located a minimum 15 landscaped planter. ft.from other freestanding signs. 10 4/s:PDC:0rdinance:233-Sign RLS 97-131 3/31/97 Pump Attached One per canopy 2 sq.ft. 10 ft. 1.No other signs shall be Instructions to pump column. permitted on the canopy or or island column except as specified. Identification column 2.Point of purchase signs shall be prohibited. 3.State or Federal government required signs encompassed within a fuel pump shall not be regulated by this ordinance. I 11 4/s:PDC:Ordin ance:233-S i en RLS 97-131 3/31/97 F. PERMITTED IN ALL DISTRICTS SITE CRITERIA TYPE MAXIMUM :.:MAXIMUM MAXIMUM OTHER STANDARDS, NUMBER SIGN AREA SIGN HEIGHT Building wall One per building 3 sq.ft.per foot Shall be placed 1.Such sign shall be in addition identification for frontage of Bldg.Height within top 25 ft. to that which is permitted buildings over 100 ft. of bldg. elsewhere in this article. in height 2.Raceways shall only be permitted when unable to place electrical components within wall/parapet. Promotional Activity Signs (See Section 233.18 for specifications) Real Estate 1.Real estate signs shall be removed immediately after sale -Residential One per site 8 sq.ft. 6 ft. or lease,which shall be defined Districts as the close of escrow. Vs -Commercial Office One per site 20 sq.ft. 10 ft. 2.Signs shall not be attached to Districts OR the perimeter walls of residential communities or -Commercial/ wall create any hazards for traffic Industrial One per site 30 sq.ft. 12 ft. or pedestrians. Districts -Miscellaneous/ All other Districts One per site 20 sq.ft. 10 ft. Open House Signs f/s One Sign 6 sq.ft. 4 ft. 1.Open house signs and flags and Real Estate Flags may be displayed only during Three flags per site 2.5 sq.ft. 6 ft. daylight hours and when the property is available for inspection. 2.Open house signs may only be placed at the immediate points of access to a residential subdivision from an arterial. Placement shall be in the parkway only and not in street medians or dividers. 12 4/s:PDC:Ord inance:233-S i.-n RLS 97-131 3/31/97 233.08 Exempt Signs Signs exempt from the sign permit requirements of this chapter include: A. Corner stones, including names of buildings, dates of erection, and citations that are made an integral part of the structure. r B. Credit card, trading stamp, or trade association signs not exceeding 0.5 square feet each. C. Governmental flags of any governmental agency not used for commercial promotional purposes. D. Neighborhood Watch signs. E. Notices posted by a utility or other quasi-public agent in the performance of a public duty or by any person giving due legal notice. F. Official notices of any court,public body or officer. G. Oil operations signs consistent with Title 15 of the Municipal Code. H. One construction sign per street frontage with a maximum sign area of 32 square feet located on a construction site during the course of construction. Removal is required prior to issuance of a certificate of occupancy or final inspection, whichever comes first. I. One name plate, not over six(6) square feet in area, displaying the name and/or profession of the occupant of the building and/or the address, may be placed at each door, loading dock, or other entrance facing a public street. J. On-premise parking and other directional signs, not exceeding one double-faced sign per entrance, not exceeding two (2) square feet in:area and four (4) feet in height. Such signs shall not include business identification, product, or logo. K. Open house signs, not to exceed six(6) square feet and four(4) feet in height, may be displayed adjacent to the entrance of a property for sale or rent during daylight hours when the property is open for inspection. " L. Pennants corresponding to a City sponsored event or theme. The pennants shall be on light standards located on private property, a maximum of 30 square feet per pennant, with a minimum eight (8) foot clearance from the ground. Written text shall be restricted to the name and dates of the event. Pennants shall be removed within five (5) working days upon the completion of the event. M. Political campaign signs which do not pose a traffic or safety hazard, and have been granted permission of the property owner for display. N. Promotional Activity Signs for Vehicle Sales Dealerships provided they comply with the provisions set forth in Section 233.18 G. O. Public transit seating signs and public information, directional, and warning signs erected by a public agency. 13 4/s:PDC:Ord i nance:233-S ign RLS 97-131 3/31/97 P. Real estate signs provided they comply with the provisions set forth in Section 233.06 F. Q. Signs manufactured as a standard, integral part of a mass-produced product accessory to a commercial or public or semi-public use, including telephone booths, vending machines, automated teller machines, and gasoline pumps. R. Signs within a building not visible from a public street and window signs not exceeding 20 percent of the visible area of a window(50% during December). No window sign shall be displayed above the second story. S. Signs required by the Americans with Disabilities Act (ADA). T. Street address numerals. U. No-trespassing signs posted a minimum of 100 feet apart. 233.10 Prohibited Signs A. Canvas signs, banners, pennants, streamers, balloons or other temporary signs except as provided in Sections 233.08 (Exempt Signs), 233.16 (Subdivision Directional Signs) or 233.18 (Promotional Activity Signs). B. Mobile, A-frame, and portable signs and those of a similar nature which are not permanently attached to the ground or building except as provided in Sections 233.18 or 233.20. C. Roof signs. D. Signs which resemble any official marker erected by the city, state, or any governmental agency, or which, by reason of position, shape, color or illumination would conflict with the proper functioning of any traffic sign or signal or would be a hazard to vehicular or pedestrian traffic. E. Signs which produce odor, sound, smoke, fire or other such emissions. F. Flashing, moving,pulsating, or intermittently lighted signs, mechanical movement signs, including searchlights, except electronic readerboards and public service signs such as those for time and temperature. G. Animals or human beings, live or simulated, utilized as signs. H. Projecting signs, except canopy or awning signs and under-canopy signs, subject to subsections 233.06(A) and 233.06(E). I. Signs which constitute a nuisance or hazard due to their intensity of light. J. Signs visible from and within 100 feet of an R district which are illuminated bet%veen the hours of 10 PM and 7 AM unless they identify an establishment open for business during those hours. 14 4/s:PDC:Ordinance:233-S i 2n RLS 97-131 3/3 I/97 K. Off-premises signs, including billboards or advertising structures installed for the purpose of advertising a project, subject or business unrelated to the premises upon which the sign is located, except subdivision directional signs and multiple user electronic readerboards. L. Abandoned signs and signs which no longer identify a bona fide business conducted on the premises. Such signs shall be removed by the property owner within 60 days of the business' closing date. The sign panel may be turned over(blank side out) if the sign complies with code. M. Signs on any public property, including signs affixed to utility poles, or projecting onto the public right-of-way, except for those required by law. This section shall not prohibit the placement of advertising panels on public service items including, but not limited to, trash receptacles, bicycle racks,bus benches, transit shelters, and telephone booths, within public rights-of-way or in publicly-operated beaches or parks provided such items are placed in accord with an agreement granted by the City Council. N. Vehicle signs, signs affixed to automobiles, trucks, trailers or other vehicles on public or private property for the basic purpose of advertising, identifying or providing direction to a use or activity not related to the lawful use of the vehicle for delivering merchandise or rendering service. Any such vehicle signs which have as their primary purpose to serve as a non-moving or moving display are prohibited. 233.12 Electronic Readerboards. Electronic readerboards may be permitted subject to the review by the Design Review Board, and approval of a conditional use permit by the Planning Commission. A. Required Findings: Prior to approving a conditional use permit to allow an electronic readerboard sign, the Planning Commission shall make the following findings: 1. The proposed electronic readerboard sign conforms with the standards and criteria as set forth in this chapter; 2. The proposed electronic readerboard sign is compatible with other signs on the site and in the vicinity; 3. The proposed electronic readerboard sign will not adversely impacf traffic circulation in adjacent rights-of-way or create a hazard to vehicular or pedestrian traffic; and 4. The proposed electronic readerboard sign shall not have adverse visual impacts on adjoining commercial and/or residential neighborhoods. 15 4/s:PDC:Ordinance:233-Sign RLS 97-131 3/31/97 B. Readerboard Sign Criteria: 1. Electronic readerboards may be freestanding or wall type signs. 2. The maximum number of electronic readerboards shall be one per site. 3. The maximum sign area shall be 115 square feet; 90 square feet for message center; and 25 square feet for other information. 4. The maximum height of a freestanding electronic readerboard sign shall be 25 feet. 5. The electronic readerboard shall have cylinders, a shade screen and a photocell for reducing the intensity of lighting at night. 6. The maximum measurable light output of the electronic readerboard shall not exceed 50 foot-candles at any property line. C. Location Requirements: 1. Electronic readerboards shall only be allowed e*on parcels abutting a freeway and on parcels abutting Beach Boulevard, excluding the portion along Beach Boulevard designated as a landscape corridor south of Adams to Pacific Coast Highway. 2. Minimum lot frontage: 200 feet. 3. Minimum distance between electronic readerboards: 150 feet. 4. Minimum distance to any residence: 150 feet. D. Other Standards: 1. Where a site has an electronic readerboard, temporary banners, balloons, flags, etc., shall be permitted a maximum of 15 days per calendar year. 2. Hours of operation: 6:30 a.m. to 10:30 p.m. At least 10 percent of the message time, or any percentage deemed necessary by the City for-emergency conditions, shall be used for public service announcements. I 3. Messages in an electronic readerboard shall be no faster than one message every four seconds, and the minimum interval between messages shall be at least one second. Continuous motion of messages is not permitted. 4. Light intensity changes (other than between day and night uses) are not permitted. 5. In addition to the electronic readerboard sign, one monument sign, maximum of seven (7) feet in height and a maximum fifty (50) square feet in sign area, may be permitted and all other signage shall be brought into conformance with this chapter. 16 4/s:PDC:Ordinance:233-Sign RLS 97-131 3/31/97 i 233.14 Readerboard Signs - Multiple Users Off site electronic readerboard signs may be permitted subject to the conditional use permit approval by the Planning Commission. Approval of electronic readerboard signs shall be subject to the following: A. Required Findings: Prior to approving a conditional use permit to allow a multiple user electronic readerboard sign, the Planning Commission shall make the following findings: 1. The proposed electronic readerboard sign conforms with the standards and criteria as set forth in the Huntington Beach Zoning and Subdivision Ordinance; 2. The proposed electronic readerboard sign will not adversely impact traffic circulation in adjacent right-of-way or create a hazard to vehicle or pedestrian traffic. B. Multiple User Readerboard Sin Criteria: 1. Multiple user electronic readerboard signs may be located at a site which is not the location of any of the parties using the sign for advertising. 2. Multiple user electronic readerboard shall be freestanding. 3. The maximum sign area shall be twelve hundred (1200) square feet. 4. The maximum height of a multiple user readerboard sign shall be eighty-five (85) feet. 5. The multiple user readerboard shall have cylinders or directional incandescent lamps and have a shade screen or louver system, a shade screen and a photocell for reducing the intensity of lighting at night. C. Lighting Standards: 1. The maximum night time light intensity and illuminance shall conform to the following: MAXIMUM NIGHT TIME INTENSITY Height from Ground in feet 5 10 20 30 50 70 85 Maximum Intensity 125, 130, 145, 170, 250, 370, 490, x 1000 lumens 17 i 4/s:PDC:Ordinancc:233-Si gn RLS 97-131 3/31/97 MAXIMUM NIGHT TIME ILLUMINANCE Land Use at Receptor Site Residential Commercial Other Maximum Illuminance 0.3 2.0 1.0 foot-candles The maximum night time illuminance shall be measured at the receptor site, at ground level, by a direct reading, portable light meter. Measurements shall not be made within one hour after sunset or before sunrise. 2. Illuminance shall be determined by the difference between a reading taken with the sign on and another reading taken within three (3) minutes with the sign off. 3. An illuminance chart shall be prepared by a licensed engineer and submitted to the Director for approval prior to installation. Conformance with this ordinance shall be verified by actual measurements made, as specified herein, after installation. The method of measurement and results shall be subject to approval of the Director. D. Location Requirements: l. A multiple user reader board shall be located no farther than two hundred (200) feet from a freeway. 2. The minimum distance between multiple user reader boards shall be one thousand (1,000) feet... i 3. The sign shall be a minimum distance of 600 feet from residential properties. E. Other Standards: 1. No off site electronic reader board will be permitted except for multiple users. 2. At least twenty (20%) of the message time, or any percentage deemed necessary by the City for emergency conditions shall be used for public service announcements. 3. Messages in a multiple user sign shall be no faster than one message every four(4) seconds and the minimum interval between messages shall be at least one second. 4. Light intensity changes (other than between day and night uses) are not permitted. 18 4/s:PDC:Ordinance:233-Sign RLS 97-131 3/31/97 i 233.16 Subdivision Directional Signs. Subdivision directional signs, shall contain only the name of a development, the developer, price information, and directional information for land development projects located within the City. No land development project shall be permitted more than six off-site subdivision directional signs, and approval for such signs shall be subject to the following standards: A. Location requirements: 1. Signs shall not be located within any public right-of-way or on any property developed with residential uses other than that of the subdivision identified. 2. Signs located on the same side of the street shall be a minimum of 600 feet from any other subdivision directional sign except a sign may be permitted on each corner of the intersection of arterial highways. 3. Maximum area and height: a. 64 square feet in area and 15 feet high provided there is a minimum 50 foot distance from any adjacent developed property. b. 32 square feet in area and 8 feet high provided there is a minimum 25 foot distance from any adjacent developed property. B. Permit expiration: Permits issued for subdivision directional signs shall expire either one year from the date of issuance or on the date 90 percent of the project's units have all been sold, leased, or rented for the first time, whichever is sooner. Annual renewals may be granted for such time as units still exist for sale; however, no more than one directional sign is allowed after 90 percent of the units are sold, leased or rented. C. Street widening: When a sign conflicts with street widening or construction, it shall be removed upon written notice at no cost to any public agency. D. Required bond: Prior to the issuance of a building permit,the applicant shall file a cash bond in an amount set by resolution of the City Council. The full bond amount shall be refunded if the sign structure is removed and the.site restored to its original condition within 15 days after the expiration of the permit. If the sign structure is not removed, the City shall remove the sign and its supporting structure with the cost deducted from the cash bond, and any remainder refunded. 233.18 Promotional Activity Signs A. Promotional activity signs may be placed on a site subject to the approval of the Director, provided that temporary signs comply with this section, and do not create safety hazards or block signs identifying adjoining establishments. B. A temporary sign permit for promotional activity banners, pennant or pennants, unless otherwise specified, shall be valid for a maximum of ninety (90) days in any calendar year and shall not be renewable. 19 . 4/s:PDC:Ord in ance:233-Sign RLS 97-131 3/31/97 C. A promotional activity banner or banners shall not exceed one square foot of banner area for each linear foot of building frontage and in no case shall flet the total banner area exceed 100 square feet. Pennants shall be limited to a maximum of one square foot for each pennant. D. A temporary sign permit for grand opening promotional activities shall be allowed for ninety (90) days, and the permit is not renewable. A promotional activity banner, as permitted above, shall not be affected by the issuance of a grand opening sign permit during the same calendar year. The size of a grand opening banner shall not exceed the size specified in Section 233.18 C. E. Promotional signs shall not be in a condition of disrepair. Disrepair shall include torn, faded or sagging signs. F. Sites with electronic readerboards shall be permitted to have promotional activity signs displayed a maximum of fifteen (15) days per calendar year. G. Vehicle sales businesses on Beach Boulevard shall be exempt from these limitations on promotional activity signs provided they comply with the following: 1. Eighteen inch(18") non-metallic helium balloons and large non-metallic inflatables may be displayed on the weekends (Friday 9:00 AM through Sunday 12:00 Midnight),provided they do not project over the public right- of-way. 2. Automobile dealerships on Beach Boulevard shall be permitted to display flags, pennants, banners and car-top signs throughout the year. H. Vehicle sales businesses on Beach Boulevard shall obtain a temporary sign permit for the use of large displays and inflatables larger than eighteen inches (18") in diameter. The displays and inflatables shall be affixed directly to the ground or roof of a building; the displays and inflatables shall not be elevated up in the air. The displays and inflatables shall be limited to a maximum of twelve (12) weekends per calendar year. 233.20 Planned Sign Program _ A planned sign program shall be submitted to the Director when required by Section 233.04 B. Such program shall be reviewed by the Design Review Board and approved by the Director prior to issuance of any permit for signs. The purpose of the planned sign program is to encourage coordinated and quality sign design as well as to permit more flexible sign standards for commercial and industrial centers. The standards of Section 233.06 shall be used as a guide in the design of a planned sign program. The property owner shall designate a person or firm as the primary liaison with the City for the purpose of submitting sign permit requests in conformance with the approved planned sign program. A. Planned sign program applications shall be submitted to the Planning Division and shall include the following: 1. A site plan, drawn to scale, depicting the precise locations of all buildings and signs; 20 4/s:PDC:Ordinance:233-Sign RLS 97-131 3/31/97 2. Drawings and/or sketches indicating the exterior surface details of all buildings on the site on which wall signs, directory signs, or projecting signs are proposed; 3. Written text describing the specific sign criteria for the property. The program shall, at minimum, include provisions regulating sign height, area, sign type, colors, design and location. 4. A statement of the reasons for any requested modifications to the provisions or standards of this chapter; and 5. The name, address, and telephone number of the person or firm responsible for administering the planned sign program. B. A planned sign program may include more than one freestanding-sign per parcel or other deviations from the standards of this chapter, provided that the total sign area does not exceed the area otherwise permitted by Section 233.06 by more than 10 percent, or by 30% for multiple automobile franchises occupying the same lot, and commercial businesses with 50,000 square feet or more of floor area. In approving a planned sign program, the Director shall find: 1. That the proposed signs are compatible with the style or character of existing improvements on the site and are well-related to each other, reflecting a common theme and design style. C. The Director may require any reasonable conditions necessary to carry out the intent of the planned sign program. For developments with existing signs, a schedule or phasing plan for bringing such signs into conformance with the planned sign program shall be submitted and become part of the approval. A cash bond may be required to guarantee their modification or removal. 233.22 Miscellaneous Signs and Provisions A. Signs within the Downtown Specific Plan or any other specific plan area shall comply with any additional requirements outlined within the plan_ itself and any applicable design guidelines. B. Non-commercial murals, non-commercial large graphic designs, and statuary shall be subject to review by the Director for the sole purpose of ensuring that such displays will not pose a hazard to public health, safety or welfare. C. No window or contiguous window panes shall be covered by paper or painting signs which exceed 20 percent of the total area of that window at any time. Exception: Windows may be covered up to 50% during the month of December. 21 4/s:PDC:Ordinance:233-Sign RLS 97-131 3/31/97 233.24 Nonconforming Signs A. Continuation of Use. Any nonconforming on-site sign may be maintained after the effective date of the ordinance codified in this title, provided that the nonconforming sign is not: 1. Changed to another nonconforming sign; or 2. Structurally altered so as to extend its useful life; or 3. Expanded or altered as defined in Section 233.28, except that a change of sign panel/face may be permitted provided the items of information on the sign (i.e. business name) remain the same; or 4. Reestablished after discontinuance for ninety (90) days or more; or 5. Reestablished after damage or destruction of more than fifty percent (50%) of the sign value at the time of such damage or destruction. B. Signs replaced or requested to be modified at the owner's initiative shall comply with all current provisions of this chapter unless granted a sign code exception, limited sign permit or planned sign program. 233.26 Code Compliance Signs shall be subject to the provisions of this chapter, the Uniform Building Code and National Electric Code, as adopted by the City. Penalty. No person, firm, corporation or other legal entity shall maintain, place, erect, or permit any sign to be displayed in violation of this chapter. Violations are a misdemeanor and are punishable as provided in Chapter 249 Enforcement of the Huntington Beach Zoning and Subdivision Ordinance. 233.28 Definitions The following definitions shall apply to the provisions in this Chapter. General definitions are contained in Chapter 203. A. Abandoned Sign: a sign which no longer directs, advertises or identifies a legal business establishment, product or activity on the premises where such sign is displayed. B. Alteration: any change of copy, sign face, color, size, shape, illumination, position, location, construction, or supporting structure of any sign. C. Animated Sign: any sign which is designed to give a message through a sequence of progressive changes of parts or lights or degree of lighting. 22 4/s:PDC:Ordinance:233-Si.an RLS 97-131 3/31/97 D. Area of Sign: 1. The area included within the outer dimensions of a sign (excluding structural supports). 2. For freestanding signs, sign area shall be calculated on one (1) face of the sign, provided a sign face on a double-sided sign is not separated from the opposite side of the sign by more than 12 inches at any point. 3. For illuminated awning or canopy signs, sign area shall be calculated around the sign copy only. 4. For signs without a border or frame (channel or skeleton letters), the area shall be within a rectangle or eight (8) continuous straight lines (with right angles) formed around the extreme outer limits of the sign message, including all figures and any background or color which is an integral part of the sign. S I IF AREA I G N AREA E. Awning: a shelter supported entirely from the exterior wall of a building and composed of non-rigid materials except for the supporting framework. F. Awning Sign: a sign painted on,printed on, or attached flat against the surface of an awning. G. Banner Sign: a temporary sign composed of fabric or flexible material with no enclosing frame. H. Bonus Sign.: an internally illuminated freestanding sign designed with opaque sign faces/panels, and illumination for items of information only. I. Business Identification Sign a sign which serves to identify only the name and address of the premises, business, building or portion of building upon which it is located and includes no other advertising such as product lists, phone numbers and hours of operation. Logos may also be permitted. I. Building Frontage: the linear extent of a building or business which has frontage on either a street or parking area. Only one side of the building facing the street or parking area shall be used to determine the maximum sign area. J. Canopy: a permanent roof-like structure which extends along and projects beyond the wall of a building, or is freestanding as common in service stations, and is generally designed and constructed to provide protection from the weather. K. Changeable Copy Sign: a sign or portion thereof with characters, letters or illustrations that can be changed manually or electrically without altering the face or surface of the sign. 23 4/s:PDOOrdinance:233-Sign RLS 97-131 3/31/97 L. Channel letters: individual letters or figures, illuminated or non-illuminated, affixed to a building or freestanding sign structure. M. Construction Sign: a temporary sign identifying the persons, firms or businesses directly connected with a construction or development project and may include the name of the future site occupant. N. Directional Sign: an on-premise incidental sign designed to guide or direct pedestrian or vehicular traffic. O. Electronic Readerboard: a changeable message sign consisting of a matrix of lamps which are computer controlled. P. Exposed Neon: neon tubing used for lighting in signs and other building identification such as raceways and accent lighting. Q. Exposed Raceway: visible tube or box behind a wall sign used to house electrical wiring for the wall sign. R. Flashing Sign: an illuminated sign which contains an intermittent or sequential flashing light source or any other such means to attract attention. This definition is not intended to include "changeable copy signs" or "animated signs." S. Freestanding Sign: a sign permanently attached to the ground and which does not have a building as its primary structural support. This includes ground signs, pole signs and monument signs. T. Grand Opening: a promotional activity not exceeding ninety (90) calendar days used by newly established businesses to inform the public of their location and services. U. Ground Sign: see Freestanding Sign. V. Illegal Sign: a sign which was erected without the benefit of a permit,that does not meet the requirements of this ordinance, or has not received legal nonconforming status. W. Incidental SiZn: a small sign pertaining to goods,products, services or facilities which are available on the premises where the sign occurs and intended primarily for the convenience of the public. X. Indirect Illumination: a light cast on the surface of a sign from an exterior source. Y. Industrial Center: any site containing three (3) or more industrial activities. Z. Integrated Development: a development or site comprised of one or more parcels served by common access ways, driveways,parking and landscaping. AA. Interior illumination: any sign face which is artificially lit from the inside. BB. Item of information: each word, design, symbol, or figure. 24 4/s:PDC:Ordinance:233-S ign RLS 97-131 3/31/97 CC. Limited Sign Permit: City approved entitlement allowing the initial modification and maintenance of a nonconforming sign for up to a two (2) year period. DD. Logo: a trademark or company name symbol. EE. Marquee: see Canopy. FF. Mansard: a sloped roof or roof-like facade. GG. Monument Sign: a freestanding sign with a solid base. HH. Moving Sign: any sign or device which has any visible moving part, visible revolving part, or visible mechanical movement. II. Name Plate Sign: an attached sign which designates the names and/or address of a business, and/or the words "entrance" or "exit." JJ. Nonconforming Sign: a sign which was erected legally but "4iie does not comply with current sign provisions. K.K. Off-Site Sign: any sign which advertises goods, products, services or facilities not sold, produced, manufactured or furnished on the premises on which the sign is located. These signs are also known as outdoor advertising, billboards, and poster panels. LL. On-Site Sign: a sign which pertains to the use(s) of the site on which it is located. MM. Open House Sign: a sign which identifies a building for sale or lease which is open and available for inspection, and sets forth no other advertisement. NN. Planned Sign Program: City approved entitlement which incorporates coordinated and quality sign design elements. 00. Point of Purchase Display: advertising of a retail item accompanying its display, e.g., an advertisement on a product dispenser. PP. Pole sign: see Freestanding Sign. QQ. Political Sign: a sign identifying either a candidate for public office or an issue relating to a forthcoming election. RR. Portable Sign: any sign not permanently attached to the ground or a building. SS. Projecting sign: a sign which is attached to and projects from the wall of the building more than 18 inches and which has its display surface perpendicular to such wall, to the structure to which it is attached. I TT. Promotional Activity Sign: a temporary sign used to advertise a short term special activity or sale, i.e., grand opening, under new ownership, fall sale, etc. 25 4/s:PDC:Ordinance:233-Sign RLS 97-131 3/31/97 UU. Public Access Signage: signage that directs the general public to the coast or sea and/or public amenities available for general public use. W. Public Service Information Sign: any sign intended primarily to promote items of general interest to the community such as time, temperature, date, atmospheric conditions, news or traffic control, etc. WW. Real Estate Sign: any temporary sign indicating that the premises on which the sign is located is for sale, lease or rent. XX. Roof Sign: an attached sign constructed upon or over a roof, or placed so as to extend above the visible roofline; or a freestanding sign which is greater in height than the building it serves to identify. YY. Rotating Sign: any sign or portion thereof which physically revolves about an axis. ZZ. —Sign: any medium for visual communication, including its structure and component parts, which is used or intended to be used to attract attention. AAA. Sign Height: measurement from the adjacent sidewalk or curb to the highest portion of the sign, including architectural elements. BBB. Sign Code Exception: City approved entitlement granting a deviation to the specifications set forth in this chapter. CCC. Sign Copy: any words, letters, numbers, figures, designs or other symbolic representation incorporated into a sign for the purpose of attracting attention. DDD. Site: one or more parcels of land identified by the assessor's records where an integrated building development has been approved or proposed. The site shall include all parcels of land contained within or a part of the development application. EEE. Site Frontage: the length of a lot or parcel of land along or fronting on a street. FFF. .Special Events Sign: a temporary sign advertising or pertaining to'ariy civic, patriotic, or special event of a general public interest taking place within the city. GGG. Subdivision Directional Sinn: a sign providing direction to a land development project pursuant to this chapter. HHH. Supergraphic: a painted design which covers an area greater than ten percent of a wall, building facade, or other structure. III. Temporary Sign: a sign which is installed for a limited time and is not constructed or intended for long-term use. Mi. Temporary, Window Sign: a sign painted or constructed of paper or other lightweight material and affixed to the interior or exterior side of a window or glass area on a building for a limited time. 4/s:PDC:Ord i nance:23 3-S ign 26 RL.S 97-131 3/31/97 Ok KKK. Wall Sign: any sign which is attached or erected on the exterior, posted, or painted or suspended from or otherwise affixed to a wall of a building including the parapet, with the display surface of the sign parallel to the building wall, and which does not project more than eighteen (18) inches from the building, or project above the height of the wall or parapet. LLL. Window Sign: a sign in which the name, address, phone number, or hours of operation are applied directly to the window of a business, or a sign visible through the window from the street. 27 4/s:PDC:Ord inance:233-Sign RLS 97-131 3131/97 To remain clear x � 1 Q" 25' ........... ........... m ............ .........% .............. ............... 25' Driveway CL \ ! Min. CL \ ! 10' o ! wide a; landscape E area a� o � a — Sign Type Setback Pole 40' DIAGRAM A xMonument Subject to Director review 0:XDN9DRAW=-D1A _BMP I�x a I� x I i i I ' ' I I y I I I I . y ss_ e-' .e 1 fGN=�=`REAr_- ��-��-.�_.=ems• _- � I lb I I - I I i i Y I a 70% Lel Behold - Max. Width DIAGRAM B b 75% Fascia - Max. Height x Equal Dimensions y Equal Dimensions G:\0IY9ORAWU33-01A8.9 MP 28 4/s:PDC:Ordinance:233-Sign RLS 97-131 3/31/97 2. That this ordinance shall become effective thirty (30) days after its adoption. PASSED AND ADOPTED by the City Council of the City of Huntington Beach at a regular meeting thereof held on the day of , 1997. Mayor ATTEST: APPROVED AS TO FORM: �� City Clerk Citv Attorney ,lc 4' 11` -7 'f/-c17 RE E PR VED: INITIATED AND APPROVED: City Administrator Dir for of Comm ity Development Attachment Legislative Draft I 4/s:PDC:Ordinance:233-Sian 29 RLS 97-131 3/31/97 LEGISLATIVE DRAFT . 336 b Sections: 233.02 Dees Reserved 233.0604 Permits Required 233.0506 On Site Permitted Signs 233.0408 Exempt Signs 233.2 Prohibited Signs 233.12 Electronic Readerboards 233.14 Readerboard Signs-Multiple Users � 2^3�3.4-016 Subdivis+i�o� , nal Directional Signs z� Z� 6�iiiairmati��iT IRPrt 233.18 Promotional Activity Signs 23322620 Planned Sign Program 233.2022 Miscellaneous Signs and Provisions 233.2$24 Nonconforming Signs 233.30 Design Revie r 233.K26 Code Compliance 233.28 Definitions 233.02 Reserved 233.0604 Permits Required Sign permits are required for all signs, unless expressly exempted under Section 233.08. A sign permit (building permit) for anew sign or change in sign panel/face shall be obtained from the Department of Community Development prior to installation. A. Sign Permit. A complete sign application shall include the following information: 1-2. Two sets of fully-dimensioned plans drawn to scale. The plans shall include the following: a6. Site plan indicating the location of all proposed signs, as well as the size and location of aiy existing signs on the site and their-squafe footage. Photographs should be submitted if available. b. Sign elevations, indicating overall square footage and letter/figure dimensions, letter style, color(indicate standard color number if applicable),materials,proposed copy and illumination method. Chapter 233 233-1 7/8/97 LEGISLATIVE DRAFT c-3. Dimensioned Bbuilding elevations with existing and proposed signs depicted. 24-. ^ letter-4em tht- Property owner approvaling in the form of a letter or signature on t e plans, approving the proposed signs and authorizing submission of the sign application. 34. For wall signs, method of attachment; for freestanding signs, foundation plan, sign support and attachment plan. 46. Type and method of electrical insulation devices, where applicable. 6—. 84AWAM indi e leeation of all proposed signs, as well as the my e�iisfiag signs on the site and their-squar-e feetage. Phetegr-aphs should be subfai#ed if available-. 5-7. Any design modification from the requirements of this chapter that have been approved shall be noted, and compliance with the planned sign program, limited sign permit, or Speeial ssign penni code exception shall be demonstrated. B. Planned Sign Program. Approval of a planned sign program pursuant to Section 233.260 shall be required prior to application for a sign permit for the following requests: 1. A site with five or more non-residential eeeupams businesses or uses. —a site ieea4oa o twe ..A^,ials * 2. A site with€we two or more freestanding identification signs where there is a request for a new freestanding sign. 5. Changeable e9p),signs. 3. Commercial properties with 1,300 feet or more on one street frontage requesting more freestanding signs than allowed pursuant to Section 233.06. 4. Consolidated subdivision directional signs identifying multiple projects on multiple sign panels. 65. Service stations. 6. Wall signs for second floor businesses with exterior access. Chapter 233 233-2 7/8/97 I LEGISLATIVE DRAFT 7. Wall signs installed on a building wall not adjacent to the business suite. C. Eve"Sign PeFm4 Code Exceut� The Zoning Administrator may grant a specia! sign peFmit code exception for requests for supergraphics, three- dimensional signs, and relief from the strict application of Section 213.086. to tThe following findings listed �sall be made prior to approval of any sign code exception: 1. The sign is compatible with the character of the area and is needed fef due to special circumstances defined by the applicantto and appr-elved by the Gefffffiissie and applicable to the property. 2. The sign will not adversely affect other signs in the area. 3. The sign will not be detrimental to properties located in the vicinity. 4. The sign will not obstruct vehicular or pedestrian traffic visibility and will not be a hazardous distraction. D. Limited Sign Permit. The owner of a sign which does not conform to the provisions of Section 233.096 may file an application for a limited sign permit to the Director for permission to change the face or copy of such sign. A limited sign permit cannot be processed for illegal signs or signs listed as prohibited in Section 233.2-210. The Director may approve the face change and extend a sip's use for a time period deemed appropriate, not to exceed two (2)years. A sign permit shall be obtained prior to installation of the new sign panel/face. A cash bond in an amount determined by the Director to reflect the cost of removal based on information provided by a sign company shall be required to guarantee the sign's removal upon expiration of the limited sign permit. Approval shall be subject to the following findings: 1. Due to unique circumstances,the sign's immediate removal will result in a substantial hardship for the applicant. 2. The sign will not adversely affect other lawfully erected signs in the area. 3. The sign will not be detrimental to properties located in the vicinity. 4. The sign will be in keeping with the character of the surrounding area. 5. The sign will not obstruct vehicular or pedestrian traffic visibility and will not be a hazardous distraction. * E. esign ReviewBoard. When authorized by the provisions of the HBZSO, the Design Review Board (DRB) shall review and act on the following items prior to application for a sign permit. Otherwise, the DRB shall review and render a recommendation to the appropriate decision maker (Zoning Administrator, Director, etc.) on the following items: 1. Planned Sign Programs. Chapter 233 233-3 7/8/97 a LEGISLATIVE DRAFT 2. Electronic Readerboard Signs. 3. Signs on properties within the following areas: a. Redevelopment project areas; b. Areas subject to specific plans; c. Areas abutting or ad1'oinin or within 500 feet of PS ((Public Semipublic)districts; - d. Public (Open Space-Parks and Recreation) and OS-S (Open Space-Shoreline districts);and e. Areas designated by the City Council. €Y Temporary Sign Permit. The Director may issue a temporary sign permit valid for up to 30 days, if it is found that the temporary sign is necessary to establish or maintain identity until a permanent sign can be erected. Extensions of the 30 day permit may be granted at the discretion of the Director. The Director may also approve a temporary sign permit for the following * temporary signs provided the signs conform with the standards defined in Section 233.06: 1. Signs necessary to avoid a dangerous condition, including directional signs during construction. 2. Signs pertaining to a use permitted by a temporary use permit. .3. Promotional activity non-exempt signs, a maximum of 90 days per calendar year pursuant to Section 233.18. 233.4906 On-Site Permitted Signs. A11 signs shall be governed by the following schedule, except'if addressed elsewhere in this chapter. The schedule lists maximum standards for number, area, and height of allowed signs which does not necessarily ensure architectural compatibility. Therefore, in addition to the enumerated standards, consideration shall be given to building setbacks,visibility of attached signing on the site, and the proposed sign's relationship to the overall appearance of the property, to the surrounding neighborhood, and to community goals. Compatible desig�nn, simplicity,and sign effectiveness and adherence to the objectives and policies in the Urban Design Element of the General Plan shall be used as guidelines for sign approval. Nothing in this chapter shall preclude public access signage. The Planning Commission may,in addition, from time to time adopt policies regarding sign. standards. Such policies may include separate standards or provisions for specific areas of the community. Chapter 233 233-4 7/8/97 LEGISLATIVE DRAFT A. Resid0„*;-a1 4 r '�'; FH2aLiFNHR1-RHiA�eF*t' °.r'sd.m ,� � f,:.; a�l`t r,�.',J� � r r �33a;'..'. �P i ��:;': v a� S H56;'9�-6FgfF ,..' t �xx✓'�. ,...-,. ,: 3 ':':"''.�' a�a,,; ..;;X mac.. i18F-SEafi�Sd ay:.,•. ,.. dx,� +,3' , .a,,3 � s � •:: .'M"� ,.tx »::„�^ � ,. ke ., v,.. ., r :. 3, a..:: ,�� ,� 3 3:.,, k w, . . , ,:; ,�;: �'r r fA 1 per-stmet ealfanoe 1 Sq.%POF dwelling uni% 6-fk� MKOd tO POAMOOF Wall OF plased within a landsGaped plantOF. �BflFi l6aEiAR max.sq.ft. 2.Sign raspy shall he limited w 19 height;fiame efdovelepmeRt onlyo /lD e A.., ll:.... '2•C.ee.�....A:...... shallbe..et1..,..L {see C......., ..te.:..........e.w. I:..e. 4� entmnse nit,max 25 sq. A. Wal4 1.Cepy limited to"Yarmnray,"type of unit available,and SOUFSO OfiRfAFMAtOOR reeflifle B. industrial and Mimed Use 1 R'';j40 9 ;. � .., �.�,• �...,«. a� y,r: �y � ,._......., .^:N �, >.'.':i«Y, ... ...,.. ryr:�- .. �+�.if':; �' ri a, .'� fNfH!EHRIHRk;AHFff�9F r^.,. ; .„', fR$3E}R181}t•9�&.r a "i,. �, �, ..>...A�ef�s6af�iafEls ` - C ^ 4. .,. -,.., ,,, .. .x � i..>,_�. r�s• .. .5 :. A ,�sx .,�' � , b 8 ;p t^ ,.;� �', 1. ., 5:� $... k w�:':..•�... ':i•.i s�'a,..�i' 'n....,...a: s.:.�x k.,;'�,.,::,a:.z»>.r:4,'.•�3.,a5.5,3, �.::,,R..v. �. ,,>>�,alw.�.:�t•Rn,�. .i;�,�..'smA4>7t�='�3..,;t,i� �M......,, .fit.. �-'�.a,:,rs::*'.q!�c'�.z,. .�. .F ar .,r... .:a.,>*�'... ,�e:,',a'F.t; multo tenant panels shall be pemittedo fA sq.A v4deir than the sigR ding signs shall Genfem to Piagmm A. 6.All&e standing sips shall have 9-he stFeet Addr-e;-q on the sign. Wail Below . be+1diRg ffentage, Fee #i19 �tlStpeSS: 0 r-• for All wau SfgN� Cha^pfef233 3 all R 07 a LEGISLATIVE DRAFT G. Commervial Site/Center-ldentifieatioR &16ESE8FidWSr Y .., x >.. ,.,%•..:. ,.. .3: rK ,.:::... ......,,../ :..... :.< :::. '.'2:.3 x ':r,....W*.. tl Cv...I,:a 'k5M'd ''? I ., '�N d'yg i .'.l: a.3.. V:"i'.: ;H 'r !3 .., :.. .., S 'v'. '. : S ........ ......, b'_x �. n.Y �� ''...,MSS... 3x{H Et r� .,. ... v.' '� .m'x,,r,3M •,r:, Y'>�i .� x':'.'. 'S(, v, ,:!,�:� �„..,,, 'l,,.�; . C m•Y..,:, 3 ,.,,..: ........ ...... w+>. z .. .,. >.s..'.,:,. '.... ... .. :.„. n.3 _... & ., .,o.�,, ,t.. .. „ .: 3 .W a 3� :14.al.d '�.,.�.4.'�¢ � :U,v�.sg,i.iy �j, ��. Sd ,'�ro}� a �p�,�,{ uiv a. i. �t '•� " '°,n,.i.rle'.'a 1 p :.a -.x .Draw. .;�:t?,.r _:'�'Sr- ' Y. ,:.,t�cid;..x»�k,: vn'3,`z�"$,.,>✓���`f'r ,:a�:w�..k .! r,�:,.<,.... ....,...,, .•.x..'. _ � -. 'A &sesta diRg sigR shall ne!be pemiKed in mama between the building and Mm O-fk f1 FFight of way when that paFtion of the building is looalsid at the minimumselthark - �ARH$-SIgRS .4IE2-G_AAiaF.Slt85 fiS one freastandiRg signmay be30 sq. . I-ft: ' ..c�:yal A!1 max. A C eF{........... Rft fA ..0.......�:...,x...l.. OR OR@-ffBntage P�''�"��� tlS�F�Rs {IS 70 sq.R. 1�A. C2fV Y"tb A. 9-h—an 400 ft.fr-eRtage.Sites with 4.Sip eepy shall b@ lifRit@d tB rent@F OF Siflg'S bUSillOSS id enly. Multi tenant panels 1300 ft.BF MON May haV6 may be pamitted by planned sign pFBgFm. additional signs by planned sign DPPsign. SaGandary sign Gopy shall be limited le _-. [moo-sg4t. 404t- 7. All freestanding signs shall have th@ SOW address inGluded on the sigw. Blvd on eee ffeRtage 1'a4OR@ POF StFOOt OFpaFking le1.5..e A..e.lineal A eC id6Rt#fl6att6R ..hell a e'ex1 1 [ Mtffiffawess may be whiGh it is pla pomitted by Planned Sign 3.Placement shall raenfem to Piagmm B. 'PFegFim C-hA....el letie. `�b`�" h-NA-A ARA F-Ab-A-ve 6ai6Riat1AR: ....1.1'G stFeet.Fnam.L sq.ft. Ma%.200 SqA-jef 5.Signs an pmjeating canepy shall be considered as wall signs. Sane" OFIO POF bUSiReSS Minimum aRgp),sign shall be attaGhed peFpeRdin,,'AF tA IhA h"*'d-Fig far.@,OOHteF@d AWN the WA P—laRtrAmp Rag Chapter-233 233 6 1R10:7 0 LEGISLATIVE DRAFT pp? •. .� <4 ��ppppr'. a...g... .,x,Q, } , ::.,. w�8..-' ,r + :-. Ri33E1Ai4tFH :.6a ? ,Jra Muse-e€sigt+Y.� ^S. •JY,�. ,n � ,.Yav . WW,°R-z k �« b` -r I� 4 T' 4P E 99 ,..n, �' .:,, 5„ d..¢. ,KF 1, i :» :. :5'::,, '� ....f,a Y..,.•, k. a,.:'::1;5 5�. .. .E n,ae:' r ::. ... «. 1 ,.. ,. .d 3,: ,,,, ,,�+ ;.:,. ,,,. wa.• ::. ,,, :.,,.,,. ;,..,.,.. ,.�`*., :i�'b ..,.., ,dr �..., i. W rg e:, 4, s„ xr , t , , e �rx fie- qqr w . ry _.,,,. ,>r.i, '3,x.«.:y!.. , s, fir. .�.., 3r ..:.d:-d»+a +?,•K..+-i. ;*k# -Am. :r ,"; r,# ':,';.. 'Ex ...��4�x::;.�:. �.>�:.bi..,v.,.,.,.:,lS..,....r .�Ta4�-"+.,�tm°,..f»u..,3.ac".o.'S!.!`.�v�+.,#;..x .,t,*, '..: 30° ofallowable am To be eembined with pemitted sign. A,B,C, wayenfien fa61lIf,, Wye entel4ainmen 96 OHS POFSUO ° ofallowablol nrem r4fi8 419 To bm rAmbonsid m4th POFMitt8d Sigfl. . wail P. Ser-vice-Stmiens .. .......... WO i.:.•�,3,..:,.,,..5,...'n.......�<,.sr.:.a�..d§'.».,4',,�..;,"3 t.,�y C.'t'n.µ4.„,E.,k�3,.»�,a,X.«'�.:,>E.r:4.r:,j• ...�.�p! YjIna) ,:..:S�„ .,.d.4 s�..,t•.,.;,ry,".:, :��itc ko s, u: $ _ i,r .��i'��.Y .F'•n.3.� '�z,ar-.5,''d:l,n'Awemqq e...•c..e:•,.H Ofie POF Sit@A::e e::..e A.20 sq.wt.: -- - Sign seREax*S eagg and AR ahangeable sepy panels 2.Freestanding signs shall be lesated in a landsraped plafltSF MHOMMIFA A-f2 f6At M.Nidff eF 4' O•Gn..q.A iflGeFPeF3E@d-eH-S}gfF detashad PAW SigRS Shall the site. . bu#ld#ng•-fientage r-AAAORA 2.lfGanepy fasoia signs am used feF business identifiGatien,Fie wall signs shall he ORO POF Sheet WRLVO 10 sq.ft. per-matted on the building. -1. NOW height fOF fassia signs shall ° Ghaptef 233 233 7 9 f e LEGISLATIVE DRAFT D. Seise Stations-(may i ri:,.: 't ...tt +,�" Y, � i. "' ��.,d?.�;�'t"S' °w 13'::• M1Y "y Y qy i ".>7 ,.� ' X Y .., r..AHBdHfgNR#i1HHi�ef. .3�i,'a.,t ..... ...... } i : ?:+. •,'... .� , ,.ak §'�1,. r,.=. u..a. e^W,.:4:,,x4 »t, ., .z�a.;.T#' 3.....:,: 8.:. ,>..i�, t ,✓.,.:,�:. t ,,,:;81� ,'z , :r. `�`'*''n__„''r.:�....Ra: a: �q�.r�?,.:.J�::�ix,`rt�r "opp'b','z,.,+Yn�,. �.t:'4� i I:..el MAP.,..A..tee A'. H'J tic q'Yt: W&Mation sign. Prise sil 2.Freestanding signs shall be oemplated located within a landscaped p! t41te6lied 2 sq.ft. 444 . t.le... }te Y"...nY� . Golu in St—ate A-F r-edeFal govemment FequiF@d signs enGempassed within a fuel pump shall met , .,. .�i �,. :.. ,.... ,, l h.f�,�E�1if} t ,�FS�F1�3�$ �,':. pt '�ta�}dv :,t. t Y 3 ,. } 3•... ..„,.. f..p. .. '.v. fi:, ..d. ., x s: s„ A ,:r:.,u ,.. A t....:.a .''7..':°' { 5] ..> x � nK , � ..., rz i, rs.a. i4....�f:,. 4.. , k , .. ✓1+-^1.,t. , S i..r,i.a. C... a e....... . i....., S i>.33pp.b Y �t '. ... ,.a..,. .ari t S<.,v s ',w i..y...d .rs, ...' +&F°. :>' .1....., (^a.1.:Y> :..'4f.,�'F.. Cs.—v..,. 5..2.. t',Y>>... .':i'-,.e..v .-w' b...: P�` i T,. ..3 1 >d .. a,1 't' R rr �, 4: .i. +:u"4. 3 �. ra ::.:... �,. ., ".i'..< �v fit,.:.+:,:ra.. ,. .*:: >3. >.�:.V:H �.i . ::.._.,..,. ,r_2'aAt,.,,,.,+::��...., .xa_ a._.-._..,..., .._ �....a.t..n_. .zr... �cxN:`.w: r.r.�..�.,.rsa.., ,xrt<.;~s`t.. �a -':,i�_:,,%i�..s;�' ..n.a #7s Aee pef site 32 sq.ft tyPe. wag Ane POF MAO t Sq.ft...e.r..e..I w A $slew . bldg.fifent....e•ham 32 FOAfii(ie sq-1 r ' OFIO PeF Site oAfAllmvahlp well 19 Sq.ft. Chapter233 233 8 1°4 4 ay_ t L � tTvi A r- X S Y 2 a d r { Y� a �5 LEGISLATIVE DRAFT A. COMMERCIAL DISTRICTS 1. FREESTANDING SIGNS ON ADAMS AVE., BEACH BLVD, BROOKHURST ST., EDINGER AVE., GOLDENWEST ST. AND WARNER AVE. F� f A n MAXIMUM ;� W � Q& ES. ; 7ms.L- it ONTAGE NUMBER OF MA7I�MUM SIGN �MAXTIVIUM SIGNSHEIGHT � SIGN AREA a. Interior lots with less than One 10 ft. 50 sq.ft. 200 feet of street frontage +5 ft.for Bonus sign +25 sq.ft.for Bonus b. Interior lots with min.200 feet One 15 ft. 70 sq.ft. but less than 400 feet of street frontage +5 ft.for Bonus sign +30 sq.ft.for Bonus C. Corner lots with the greatest One per 7 ft. 30 sq.ft. street frontage less than 400 feet street frontage +3 ft.for Bonus sign +15 sq.ft.for Bonus d. Interior lots with min.400 feet of frontage One primary(P) 20 ft.(P) 100 sq.ft.(P) AND Corner lots with min.400 feet and two secondary(S) +5 ft.for(P)Bonus sign +25 sq.ft.(P)Bonus on one street frontage signs per street 7 ft.(S) 30 sq.ft.(S) e. Regional Mall Identification Sign One per street frontage 25 ft. 100 sq.ft. One freeway sign 25 ft.above freeway 200 sq.ft. 2. FREESTANDING SIGNS ON ALL (OTHER ARTERIALS NOT LISTED ABOVE 01.0-101,h xt § M. I OT FRONTAGE NUMBER OF MA7�IIlVIUM SIGN MA�OMLTIVI SIGNS = ,{ HEI.GHT h SIGN�AREA a. Interior lots with less than One 7 ft. 50 sq.ft. 200 feet of street frontage +1 ft.for Bonus sign +25 sq.ft.for Bonus b. Interior lots with min.200 feet One 10 ft. 70 sq.ft. but less than 400 feet of street frontage +5 ft.for Bonus sign +30 sq.ft.for Bonus C. -Corner lots with the greatest One per 7 ft. 30 sq.ft. street frontage less than 400 feet street frontage +1 ft.for Bonus sign +15 sq.ft.for Bonus d. Interior lots with min.400 feet of frontage One primary(P) 15 ft.(P) 100 sq.ft.(P) AND Corner lots with min.400 feet and two secondary(S) +5 ft.for(P)Bonus sign +20 sq.ft.(P)Bonus on one street frontage signs per street 7 ft.(S) 30 sq.ft.(S) 1. Bonus signs(B)shall have an opaque background,internal illumination for items of information only. 2. Multi-tenant panels are permitted provided the panels are minimum ten(10)inches in height,with a minimum six(6)inch letter height. They shall be restricted to one uniform background color and two colors for the sign copy,with the exception that the Center Identification may have a separate background color. Sign copies shall be limited to the * company name or one generic item of information. Major tenant identification shall be encouraged by being placed on the largest panel. 3. Secondary signs(S)are in addition to the Primary(P)sign. Secondary sign copy shall be limited to business identification only. 4. Street addresses shall be included on all freestanding signs with minimum six(6)inch numerals. OTHER LOCATIONAL CRITERIA FOR FREESTANDING COMMERCIAL SIGNS 1. No business shall have more than one freestanding sign facing each frontage. 2. Freestanding signs on the same site shall be located a minimum of 150 feet apart unless approved by a planned sign program. 3. A freestanding sign shall not be permitted in an area between the building and right-of-way when that portion of the building is located at the minimum setback. 4. Signs shall be located in a landscape planter a minimum of 2 feet wider than the sign itself. Square poles or other architectural treatment shall be required,except if the sign is 8 feet or less in height,it shall be of monument type,with a minimum 2 foot base. Placement shall conform with Diagram A. 5. No freestanding sign shall be located along a local street. Chapter 233 233-10 7/8/97 e LEGISLATIVE DRAFT A. COMMERCIAL DISTRICTS (CONTINUED) 3. WALL SIGNS 2 E ;� MAXIMUM ' MAXIMUMSIGN a 4 K =, SSITE,CRITERIA „W T,YPE. L NUMBERRx �AREA FUTHERSTANDAItDS _= 1. Channel letter signs required on all sites Individual Business wall One per street 1.5 sq.ft per linear ft. consisting of 5 or more uses. Identification or parking lot of business frontage. frontage for 2. Signs over 50 sq.ft.shall have an opaque each separate Channel letter signs: background and internal illumination for business on the 15%bonus after items of information only. ground floor. above calculation. 3. Multi-business consolidated wall signs shall Signs for Business<50,000 sq. be permitted provided the signs do not second floor Max.total=200 sq.ft.* exceed the allowable sign area. businesses with exterior access Business 50.000+sq.ft. 4. Placement shall conform to Diagram B. may be No Max.* permitted by 5. One nameplate may be placed at each door, Planned Sign *No sign shall exceed loading dock,or other entrance facing a Program 200 sq.ft.or 1.5 sq.ft. public street; max.6 sq.ft. per linear ft.of the wall upon which it is 6. Signs on projecting canopies/awnings shall placed. be considered wall signs. 7. Raceways shall only be permitted when unable to place electrical components within wall/parapet. Under One per 8 sq.ft. 1. Canopy signs shall be attached canopy business perpendicular to the building face, centered above the store entrance or lease length. 2. Minimum 8 ft.ground clearance. 3. Signs shall not be illuminated. 4. CHANGEABLE COPYSIGNS " MNA- 1 W< SITE,CRITERIA TYPE NiJ1VIBER SIGNAREA HEIGHT . OTHER STANDARDS r,. _ ems_ Hotel with f/s One per site 30%of See To be combined with convention facility allowable Vs A.1.Freestanding permitted sign. area Sins(a-d)above Live entertainment Vs One per site 30%of. See To be combined with allowable Vs A.1.Freestanding permitted sign. area Signs(a-d)above Tenant Directory f/s One per site 30 sq.ft. 7 ft. Low intensity illumination,oriented toward pedestrians and motorists on site. Min.30 ft. from exterior property lines, and 25 ft.from other freestanding signs. Menu Board Vs or One per drive- 10 sq.ft. 7 ft. May be in addition to permitted wall thru lane I I I sign. Electronic Readerboards (See Sections 233.12 and 233.14 for specifications) Chapter 233 233-11 7/8/97 i LEGISLATIVE DRAFT B. INDUSTRIAL DISTRICTS 1. FREESTANDING SIGNS =' �SITE � � �' 1VIAXIIVIUM'.3 �N�IAXIMi1M�SIGN � M SIG NUM� � � OTHER STANDARDS��,: �.« � � -�- "tt-a, xR"'-. htr x{-i [- .� v _: d �z�io'" 8 k � -.--z•-� , CRITERIA �INUMBER AREA HEIGHTMz •Industrial/ One business Under 1 acre: 7 ft. 1.Sign copy shall be limited to center or Mixed Uses identification sign per 32 sq.ft single business identification only. No site multi-tenant panels shall be permitted. Industrial centers over 1 acre: 2.Freestanding signs shall conform to 50 sq.ft. Diagram A,and shall be located in a landscaped planter a minimum of 2 feet wider than the sign itself. 3.All freestanding signs shall have the street address included on the sign. 4.Signs shall be monument type. Mixed Use One per street Under 1 acre: 10 ft. 1.Multi-tenant panels are permitted businesses with frontage 32 sq.ft provided the panels are minimum frontages on 10 inches in height with minimum Gothard Street Industrial centers 6 inch high letters. They shall be over 1 acre: restricted to one uniform background 50 sq.ft. color and two colors for the sign copy, with the exception that the Center Identification may have a separate background color. Sign copies shall be limited to the company name or one generic item of information. 2.Major tenant identification shall be encouraged by being placed on the largest panel. . 3.Signs eight(8)feet or less shall be monument type. 2. WALL SIGNS �,� s >� . SITE `: MAXIMUM !A,A IA4UWSIGN9, SIGNS : OTHER STAND 5�W �,� '°� ;. x _-�- ��� �` ' �"���:�--�s.- _•�,�z° ca3�- � � .ram � � ��'t �'��'t � �' '�_ All Industrial/ One per street or 1 sq.ft.per linear ft. Below roofline 1.One nameplate may be placed at each Mixed Uses parking lot frontage of building frontage. door,loading dock,or other entrance for each separate facing a public street; max.6 sq.ft. business. Channel letter signs receive a 10%bonus 2.Raceways shall only be permitted when after the above unable to place electrical components calculation. within wall/parapet. Max.100 sq.ft.per business for all wall signs. Chapter 233 233-12 7/8/97 LEGISLATIVE DRAFT C. RESIDENTIAL ���� SITE � �TYPE MAXIMUMX MAXIMUM MAXIMUM,: :=tOTHE STAN ��; CRITERIA NUMBER �SIGN AREA SIN �1 R , G � - Neighborhood Vs 1 per street 1 sq.ft.per unit, 6 ft. 1.Signs shall be affixed to-perimeter Identification entrance max.50 sq.ft. wall or placed within a landscaped planter. OR 2.Sign copy shall be limited to 18 inches in height,name of development only. wall One on each 0.5 sq.ft.per unit, 3.Freestanding signs shall be setback side of each max.25 sq.ft. 20 feet from any interior property street entrance line. Placement shall conform to Diagram A. Vacancy Signs wall One per street 6 sq.ft. Below roofline 1.Copy limited to"vacancy,"type of for multi-family frontage unit available,and source of developments information. D. CHURCHES, AND SCHOOLS, AND COMMERCIAL RECREATIONAL USES WITHIN PUBLIC PARKS SITE ` ' TYPal E # MAXIMUM MAXIMUMS MAXIMUM OTHER STANDARDS% s _sue y Tay s CRITERIAd NUMBER E � ,SIGN AREA »� !GN .. a -F PC Identification Vs One per site 32 sq.ft. 7 ft. 1.Freestanding signs shall be completely located within a AND landscaped planter. wall One per site 1 sq.ft.per linear Below roofline 2.Signs shall be monument type. ft.of bldg.frontage Max.32 sq.ft. 3.Freestanding signs shall be setback 5 ft.from any interior property line. 4.All freestanding signs shall have the address included on the sign. 5.Raceways shall only be permitted when unable to place electrical components within wall/parapet. Changeable Vs One per site 30%of allowable 7 ft. To be combined with permitted sign. Cola Vs area wall One per site 10 sq.ft. May be in addition to permitted sign. Chapter 233 233-13 7/8/97 LEGISLATIVE DRAFT E. SERVICE STATIONS !TKN 11WT 'E � MAXIMUM =E� MAXIMUM SIGN MAX OTHER STANDARDS SIGN tPW3RI Business Vs f/s One per.site Alternative A: 7 ft. 1.Service Stations with Identification 20 sq.ft.if sign contains convenience markets shall use only identification and no Alternative A. changeable copy panels for pricing. 2.Freestanding signs shall be located in a landscaped OR planter a minimum of 2 feet wider than the sign itself. Alternative B• 50 sq.ft.if price 3.Signs shall be monument type. information is incorporated on sign. Sign 4.All freestanding signs shall shall contain panels for fuel have the address included on price only. No detached the sign. price signs shall be located elsewhere on the site. wall one per street 1 sq.ft.per linear foot of Below 1.Internal illumination or frontage building frontage roofline channel letters only. and/or 2.If canopy fascia signs are used canopy one per street 10 sq.ft. for business ID,no wall signs frontage shall be permitted on bldg. 3.Max.letter height for fascia signs shall be 75%of fascia width. 4.If canopy fascia signs are not provided,a logo may be permitted on each side of canopy column connector (spandrel)in addition to wall signs. Fuel Price f/s One per street 12 sq.ft. 6 ft. 1.Price signs shall advertise fuel and Credit frontage in prices only and no other information conjunction with product available. Alternative A sign. 2.Freestanding signs shall be Price signs shall be completely located within a located a minimum 15 landscaped planter. ft.from other freestanding signs. Pumn Attached One per canopy 2 sq.ft. 10 ft. 1.No other signs shall be Instructions to pump column. permitted on the canopy or 91 island column except as specified. Identification column 2.Point of purchase signs shall be prohibited. 3.State or Federal government required signs encompassed within a fuel pump shall not be regulated by this ordinance. Chapter 233 233-14 7/8/97 �a LEGISLATIVE DRAFT F. PERMITTED. IN ALL DISTRICTS SITE CRITERIA ;TYPE � MAXIMUM � MAXIMUM���MAXIMUM OTHER-STANDARDS, .� � ����' � , � �`���� ,� ���Ni3MB.ER�• $" SIGN'AREA � SIGN;HEIGHT= �� .,fir..,., �_ :� ,..� - .Building wall One per building 3 sq.ft.per foot Shall be placed 1.Such sign shall be in addition identification for frontage of Bldg.Height-,, within top 25 ft. to that which is permitted buildings over 100 ft. of bldg. elsewhere in this article. in height 2.Raceways shall only be permitted when unable to place electrical components within wall/parapet. Promotional Activity Signs (See Section 233.18 for specifications) Real Estate 1.Real estate signs shall be removed immediately after sale -Residential One per site 8 sq.ft. 6 ft. or lease,which shall be defined Districts as the close of escrow. Vs -Commercial Office One per site 20 sq.ft. 10 ft. 2.Signs shall not be attached to Districts OR the perimeter walls of residential communities or -Commercial/ wall create any hazards for traffic Industrial One per site 30 sq.ft. 12 ft. . or pedestrians. Districts -Miscellaneous/ All other Districts One per site 20 sq.ft. 10 ft. Open House Signs Vs One Sign 6 sq.ft. 4 ft. 1.Open house signs and flags and Real Estate Flags may be displayed only during Three flags per site 2.5 sq.ft. 6 ft. daylight hours and when the property is available for inspection. 2.Open house signs may only be placed at the immediate points of access to a residential subdivision from an arterial. Placement shall be in the parkway only and not in street medians or dividers. Chapter 233 233-15 7/8/97 � LEGISLATIVE DRAFT 233.0408 Exempt Signs Signs exempt from the sign permit requirements of this chapter include: A. Corner stones, including names of buildings, dates of erection, and citations that are made an integral part of the structure. B. Credit card,trading stamp, or trade association signs not exceeding 0.5 square feet each. C. Governmental flags of any governmental agency not used for commercial promotional purposes. D. Neighborhood Watch signs. E. Notices posted by a utility or other quasi-public agent in the performance of a public duty or by any person giving due legal notice. F. Official notices of any court,public body or officer. G. Oil operations signs consistent with Title 15 of the Municipal Code. H. One construction sign per street frontage with a maximum sign area of 32 square feet located on a construction site during the course of construction. Removal is required prior to issuance of a certificate of occupancy or final inspection, whichever comes first. I. One name plate, not over six(6) square feet in area, displaying the name and/or profession of the occupant of the building and/or the address, may be placed at each door, loading dock, or other entrance facing a public street. J. On-premise parking and other directional signs, not exceeding one double-faced sign per entrance, not exceeding two (2) square feet in area and four(4) feet in height. Such signs shall not include business identification,product, or logo. K. Open house signs, not to exceed six(6) square feet and four(4) feet in height, may be displayed adjacent to the entrance of a property for sale or rent during daylight hours when the property is open for inspection. * L. Pennants corresponding to a City sponsored event or theme. The pennants shall be on light standards located on private property, a maximum of 30 square feet per pennant, with a minimum eight (8) foot clearance from the ground. Written text shall be restricted to the name and dates of the event. Pennants shall be removed within five (5) working days upon the completion of the event. M. Political campaign signs which do not pose a traffic or safety hazard, are not erected more than 45 days prior to or remain more than 15 days after an election, and have been granted permission of the property owner for display. N. Promotional Activity Signs for Vehicle Sales Dealerships provided they comply with the provisions set forth in Section 233.18 G. Chapter 233 233-16 7/8/97 e LEGISLATIVE DRAFT LO. Public transit seating signs and public information, directional, and warning signs erected by a public agency. P. Real estate signs provided they comply with the provisions set forth in Section 233.06 F. MQ. Signs manufactured as a standard, integral part of a mass-produced product accessory to a commercial or public or semi-public use, including telephone booths, vending machines, automated teller machines, and gasoline pumps. NR. Signs within a building not visible from a public street and window signs not exceeding 20 percent of the visible area of a window(50% during December). No window sign shall be displayed above the second story. S. Signs required by the Americans with Disabilities Act (ADA). 9T. Street address numerals. PU. No-trespassing signs posted a minimum of 100 feet apart. 233.10 Prohibited Signs A. Canvas signs,banners,pennants, streamers,balloons or other temporary signs except as provided in Sections 233.08 (Exempt Signs), 233.4-016 (Subdivision Directional Signs) or 23118 (Promotional Activity Signs). B. Mobile,A-frame, and portable signs and those of a similar nature which are not permanently attached to the ground or building except as provided in Sections 233.18 or 233.20. C. Roof signs. D. Signs which resemble any official marker erected by the city, state, or any governmental agency,or which,by.reason of position, shape, color or illumination would conflict with the proper functioning of any traffic sign or signal or would be a hazard to vehicular or pedestrian traffic. E. Signs which produce odor, sound, smoke, fire or other such emissions. F. Flashing, moving,pulsating, or intermittently lighted signs,mechanical movement signs, including searchlights, except electronic readerboards and public service signs such as those for time and temperature. G. Animals or human beings, live or simulated,utilized as signs. H. Projecting signs, except canopy or awning signs and under-canopy signs, subject to subsections .08 (D)233.06(A) and 3 233.06(E). I. Signs which constitute a nuisance or hazard due to their intensity of light. J. Signs visible from and within 100 feet of an R district which are illuminated between the hours of 10 PM and 7 AM unless they identify an establishment open for business during those hours. Chapter 233 233-17 7/8/97 LEGISLATIVE DRAFT JK. Off-premises signs, including billboards or advertising structures installed for the purpose of advertising a project, subject or business unrelated to the premises upon which the sign is located, except subdivision directional signs and multiple user electronic readerboards. KL. Abandoned signs and Ssigns which no longer identify a bona fide business conducted on the premises. Such signs shall be removed by the property owner within 60 days of the business' closing date. The sign panel may be turned over (blank side out) if the sign complies with code. * LM. Signs on any public property, including signs affixed to utility poles, or projecting onto the public right-of-way, except political signs and those required by law. This section shall not prohibit the placement of advertising panels on public service items including, but not limited to,trash receptacles, bicycle racks, bus benches,transit shelters, and telephone booths, within public rights-of-way or in publicly-operated beaches or parks provided such items are placed in accord with an agreement granted by the City Council. MN. Vehicle signs, signs affixed to automobiles,trucks, trailers or other vehicles on public or private property for the basic purpose of advertising, identifying or providing direction to a use or activity not related to the lawful use of the vehicle for delivering merchandise or rendering service. Any such vehicle signs which have as their primary purpose to serve as a non-moving or moving display are prohibited. 233.12 Electronic Readerboards. Electronic readerboards may be permitted subject to the review by the Design Review Board, and approval of a conditional use permit by the Planning Commission. plamed sign pr-egr-afn, apptev_` eft-he Design Review Bear-d, and the fellevAR_ A. Required Findings: Prior to approving a conditional use permit to allow an electronic readerboard sign,the Planning Commission shall make the following findings: l. The proposed electronic readerboard sign conforms with the standards and criteria as set forth in this chapter; 2. The proposed electronic readerboard sign is compatible with other signs on the site and in the vicinity; 3. The proposed electronic readerboard sign will not adversely impact traffic circulation in adjacent rights-of-way or create a hazard to vehicular or pedestrian traffic; and 4. The proposed electronic readerboard sign shall not have adverse visual impacts on adjoining commercial and/or residential neighborhoods. B. Permitted 9 igffl Readerboard Sign Criteria: 1. Electronic readerboards may be freestanding or wall type signs. 2. The maximum number of electronic readerboards shall be one per site. Chapter 233 233-18 7/8/97 LEGISLATIVE DRAFT 3. The maximum sign area shall be 115 square feet; 90 square feet for message center; and 25 square feet for other information. 4. The maximum height of an freestanding electronic readerboard sign shall be 25 feet. 5. The electronic readerboard shall have cylinders,.a shade screen and a. photocell for reducing the intensity of lighting at night. 6. The maximum measurable light output of the electronic readerboard shall not exceed 50 foot-candles at any property line. C. Location Requirements: 1. Electronic readerboards shall only be allowed ems}on parcels abutting a freeway and on parcels abutting Beach Boulevard, excluding the portion along Beach Boulevard designated as a landscape corridor south of Adams to Pacific Coast Highway. 2. Minimum lot frontage: 200 feet. 3. Minimum distance between electronic readerboards: 150 feet. 4. Minimum distance to any residence: 150 feet. D. Other Standards: 1.` Where a site has an electronic readerboard,temporary banners, balloons, flags, etc., shall be permitted a maximum of 15 days per calendar year. 2. Hours of operation: 6:30 a.m. to 10:30 p.m. At least 10 percent of the message time,or any percentage deemed necessary by the City for emergency conditions, shall be used for public service announcements. 3. Messages in an electronic readerboard shall be no faster than one message every four seconds, and the minimum interval between messages shall be at least one second. Continuous motion of messages is not permitted. 4. Light intensity changes (other than between day and night uses) are not permitted. 5. In addition to the electronic readerboard sign, one monument sign, maximum of seven(7) feet in height and a maximum fifty(50) square feet in sign area, may be permitted and all other signage shall be brought into conformance with this chapter. Chapter 233 233-19 7/8/97 LEGISLATIVE DRAFT 233.14 Readerboard Signs-Multiple Users Off site electronic readerboard signs may be permitted subject to the conditional use permit approval by the Planning Commission. Approval of electronic readerboard signs shall be subject to the following: A. Required Findings: Prior to approving a conditional use permit to allow a multiple user electronic readerboard sign,the Planning Commission shall make the following findings: 1. The proposed electronic readerboard sign conforms with the standards and criteria as set forth in the Huntington Beach Zoning and Subdivision Ordinance fie; 2. The proposed electronic readerboard sign will not adversely impact traffic circulation in adjacent right-of-way or create a hazard to vehicle or pedestrian traffic: The sign shall be a minimum distanee ef 600 feet fiem msidefAial afeas. B. Multiple User Readerboard Sign Criteria: 1. Multiple user electronic readerboard signs may be located at a site which is not the location of any of the parties using the sign for advertising. 2. Multiple user electronic readerboard shall be freestanding. 3. The maximum sign area shall be twelve hundred(1200) square feet. 4. The maximum height of a multiple user readerboard sign shall be eighty-five (85) feet. 5. The multiple user readerboard shall have cylinders or directional incandescent lamps and have a shade screen or louver system, a shade screen and a photocell for reducing the intensity of lighting at night. C. Lighting Standards: 1. The maximum night time light intensity and illuminance shall conform to the following: MAXIMUM NIGHT TIME INTENSITY Height from Ground I 11VAi;;AiFe 5 10 20 30 50 70 85 in feet Maximum Intensity 125, 130, 145, 170, 250, 370, 490, x 10001umens 999 ow ow ow ow ow Wo Chapter 233 233-20 . 7/8/97 >a LEGISLATIVE DRAFT MAXIMUM NIGHT TIME ILLUMINANCE Land Use at Receptor Site Residential Commercial Other Maximum Illuminance 0.3 2.0 1.0 foot-candles The maximum night time illuminance shall be measured at the receptor site, at ground level,by a direct reading,portable light meter. Measurements shall not be made within one hour after sunset or before sunrise. 2. Illuminance shall be determined by the difference between a reading taken with the sign on and another reading taken within three(3)minutes with the sign off. 3. An illuminance chart shall be prepared by a licensed engineer and submitted to the Director for approval prior to installation. Conformance with this ordinance shall be verified by actual measurements made, as specified herein, after installation. The method of measurement and results shall be subject to approval of the Director. D. Location Requirements: 1. A multiple user reader board shall be located no farther than two hundred (200) feet from a freeway. 2. The minimum distance between multiple user reader boards shall be one thousand(1,000) feet. 3. The sign shall be a minimum distance of 600 feet from residential properties. E. Other Standards: 1. No off site electronic reader board will be permitted except for multiple users. 2. At least twenty(20%)of the message time, or any percentage deemed necessary by the City for emergency conditions shall be used for public service announcements. 3. Messages in a multiple user sign shall be no faster than one message every four(4) seconds and the minimum interval between messages shall be at least one second. 4. Light intensity changes(other than between day and night uses) are not permitted. Chapter 233 233-21 7/8/97 r e LEGISLATIVE DRAFT 233.4016 Subdivision Directional Signs. Subdivision directional signs, shall contain only the name of a development,the developer,price information, and directional information for land development projects located within the City. No land development project shall be permitted more than six off-site subdivision directional signs, and approval for such signs shall be subject to the following standards: A. Location requirements: 1. Signs shall not be located within any public right-of-way or on any property developed with residential uses other than that of the subdivision identified. 2. Signs located on the same side of the street shall be a minimum of 600 feet from any other subdivision directional sign except a sign may be permitted on each corner of the intersection of arterial highways. 3. Maximum area and height: a. 64 square feet in area and 15 feet high provided there is a minimum 50 foot distance from any adjacent developed property. b. 32 square feet in area and 8 feet high provided there is a minimum 25 foot distance from any adjacent developed property. B. Permit expiration: Permits issued for subdivision directional signs shall expire either one year from the date of issuance or on the date 90 percent of the project's units have all been sold, leased, or rented for the first time, whichever is sooner. Annual renewals may be granted for such time as units still exist for sale; however, no more than one directional sign is allowed after 90 percent of the units are sold, leased or rented. C. Street widening: When a sign conflicts with street widening or construction, it shall be removed upon written notice at no cost to any public agency. D. Required bond: Prior to the issuance of a building permit,the applicant shall file a cash bond in an amount set by resolution of the City Council. The full bond amount shall be refunded if the sign structure is removed and the site restored to its original condition within 15 days after the expiration of the permit. If the sign structure is not removed, the City shall remove the sign and its supporting structure with the cost deducted from the cash bond, and any remainder refunded. 233.46 illumination! Movement unless they idei+tif�, an establishmepA epen for-business dufiag these B. Ne mevemea4er-appar-ea4 v , O Chapter 233 233-22 7/8/97 LEGISLATIVE DRAFT 233.18 Promotional Activity Signs A. Promotional activity signs may be placed on a site subject to the approval of the Director,provided that temporary signs comply with this section, and do not create safety hazards or block signs identifying adjoining establishments. B. A temporary sign permit for promotional activity banners,.pennant or pennants, unless otherwise specified, shall be valid for efly a maximum of ninety (90) days in any calendar year and shall not be renewable. C. A promotional activity banner or banners shall not exceed one square foot of banner area for each linear foot of building frontage and in no case shall f164 the total banner area exceed 100 square feet..hira>,eve,.: Pennants shall be limited to a maximum of one square foot for each pennant. D. At ga pefmit fer-a pennant er-pennants shall be lifaited te a4net�, (90) days per-ealeadar-year-and shall not be r-t-efies.Affiah-le. Pennants shall be limited te net fner-e than one square feet fer-eash peanafA-. ED. A temporary sign permit for grand opening promotional activities shall be allowed for ninety (90) days, and the permit is not renewable. A promotional activity banner, as permitted above, it ceet e" '33.'8 A. shall not be affected by the issuance of a grand opening sign permit during the same calendar year. The size of a grand opening banner shall not exceed the size specified in Section 233.18 C. EE. Promotional signs shall not be in a condition of disrepair. Disrepair shall include torn, faded or sagging signs. GF. Sites with electronic readerboards shall be permitted to have promotional activity signs displayed a maximum of fifteen(15) days per calendar year. 14G. Vehicle sales businesses on Beach Boulevard shall be exempt from these limitations on promotional activity signs but shall provided they comply with the following: 1. Eighteen inch(18") non-metallic helium balloons and large non-metallic inflatables may be displayed on the weekends (Friday 9:00 AM through Sunday 12:00 Midnight),provided they do not project over the public right- of-way. 2. use ef lafge inflatables (Iffgef than 6ighteen inehes (18") in diameter-shall be limited te a of (12) weekends per- ealeadaf yeaf, shall be „f£.,ea to the „ ,,,1or-te. the reef of a building ..a shall be subject to t-he -32. Automobile dealerships on Beach Boulevard shall be permitted to display flags, pennants, banners and car-top signs throughout the year. H. Vehicle sales businesses on Beach Boulevard shall obtain a temporary sign permit for the use of large displays and inflatables largger than eigh}een inches (18") in diameter. The displays and inflatables shall be affixed directlyy to the ground or roof of a building; the displays and inflatables shall not be elevated up in the air. The displays and inflatables shall be limited to a maximum of twelve (12) weekends per calendar year. Chapter 233 233-23 7/8/97 ,-Q LEGISLATIVE DRAFT 233.24 Off Site Advertising Signs te a r-eleeatien agr-eement between the City and the sign eA%er-, eeasistefA �Amh_ R__er_#_jA_q,_54,4'2 eft. 233.20 Planned Sign Program A lanned sign program shall be submitted to the Director when required by Section 233.08 B 213.04 B. Such plan mas program shall be reviewed by the Design Review Board and approved by the Director prior to issuance of any permit for signs. The purpose of the planned sign program is to encourage coordinated and quality sign design as well as to permit more flexible sign standards for commercial and industrial centers. The standards of Section 233.08 233.06 shall be used as a guide in the design of a planned sign program. The property owner shall designate a person or firm as the primary liaison with the City for the purpose of submitting sign permit requests in conformance with the approved planned sign program. A. Planned sign program applications shall be submitted to the Planning Division and shall include the following: 1. A Planned Sign Program site plan, drawn to scale, depicting delineating the precise locations of all buildings and signs; 2. Drawings and/or sketches indicating the exterior surface details of all buildings on the site on which wall signs, directory signs, or projecting signs are proposed; 3. Written text describing the specific sign criteria for the property. The program shall, at minimum, include provisions regulating sign-height, area, sign type, colors, design and location. 34. A statement of the reasons for any requested modifications to the provisions or standards of this chapter; and 45. The name, address, and telephone number of the person or firm responsible for administering the planned sign program. * B. A planned sign program may include more than one freestanding sign per parcel or other deviations from the standards of this chapter,provided that the total sign area does not exceed the area otherwise permitted by Section 233.08 233.06 by more than 10 percent, or by 30% for multiple automobile franchises occupying the same lot, and commercial businesses with 50,000 square feet or more of floor area. In approving a planned sign program,the Director shall find: Chapter 233 233-24 7/8/97 LEGISLATIVE DRAFT. 1. That the proposed signs are compatible with the style or character of existing improvements on the site and are well-related to each other,reflecting a common theme and design style. C. The Director may require any reasonable conditions necessary to carry out the intent of the planned sign program . For developments with existing signs, a schedule or phasing plan for bringing such signs into conformance with the planned sign program shall be submitted and become part of the approval. A cash bond may be required to guarantee their modification or removal. 233.2022 Miscellaneous Signs and Provisions A. Signs within the Downtown Specific Plan or any other specific plan area shall comply with any additional requirements outlined within the plan itself and any applicable design guidelines. B. Non-commercial murals,non-commercial large graphic designs, and statuary shall be subject to review by the Director for the sole purpose of ensuring that such displays will not pose a hazard to public health, safety or welfare. C. No window or contiguous window panes shall be covered by paper or painting signs which exceed 20 percent of the total area of that window at an time. Exception: Windows may be covered up to 50% during the month of December. 233.2824 Nonconforming Signs A. Continuation of Use. guyaje„t to the to...y,inatie sehe ule set fei4h i., Seet a 233 28 aAny nonconforming on-site sign may be raeatinued in operation and maintained after " the effective date of the ordinance codified in this title,provided that the nonconforming sign is not be: 1. Changed to another nonconforming sign; or 2. Structurally altered so as to extend its.useful life; or * 3. Expanded or altered as defined in Section 233.0228, except that a change of sijgn panel/face may be permitted provided the items of information on the sign (i.e. business name) remain the same; or 4. Reestablished after discontinuance for ninety(90) days or more; or 5. Reestablished after damage or destruction of more than fifty percent(50%) of the sign value at the time of such damage or destruction. falle'A4fig Chapter 233 233-25 7/8/97 LEGISLATIVE DRAFT 2822,-Hy-21, 1986 :arx-coip: =:itarp=v v 9=ois vf.Or-dinanee 2Ti cv.1014-Ift—All ell eat pr-evisie-n-S granted a Limited Sign Per-mit 4B. Signs replaced or requested to be modified at the owner's initiative shall comply with all current provisions of this chapter unless granted a sign code exception, limited sign permit or planned sign program 233.30 Design Review Emempt and signs shall be subjeet te review by the Design Review Beafd whe�i r-equir- by Seetie., 244.06. 233.3226 Code Compliance Signs shall be subject to the provisions of this chapter, the Uniform Building Code and National Electric Code, as adopted by the City. * Penalty. No person, firm, corporation or other legal entity shall maintain, place, erect, or permit any sign to be displayed in violation of this chapter. Violations ti-are a misdemeanor an are punishable as provided in Chapter 249 Enforcement 'of the Huntington Beach Zoning and Subdvision Ordinance. 233.0228 Definitions The following definitions shall apply to the provisions in this Chapter. General definitions are contained in Chapter 203. A. Abandoned Sign: a sign which no longer directs, advertises or identifies a legal business establishment,product or activity on the premises where such sign is displayed. B. Alteration: any change of copy, sign face, color, size, shape, illumination, position, location, construction, or supporting structure of any sign. C. Animated Sign: any sign which is designed to give a message through a sequence of progressive changes of parts or lights or degree of lighting. Chapter 233 233-26 7/8/97 �e LEGISLATIVE DRAFT D. Area of Sian: 1. The area included within the outer dimensions of a sign (excluding structural supports). 2. For freestanding signs, siggn area shall be calculated on one (1) face of the sign, provided a sign face on a double-sided sign is not separated from the opposite side of the sign by more than 12 inches at any point. I For illuminated awning or canopy signs, sign area shall be calculated around the sign copy only. 4. For signs without a border or frame (channel or skeleton letters),the area shall be within a rectangle or eight (8) continuous straight lines (with right angles) formed around the extreme outer limits of the sign message,including all figures and any background or color which is an integral part of the sign. ISIUN G f AREA E. Awnin : a shelter supported entirely from the exterior wall of a building and composed of non-rigid materials except for the supporting framework.. F. Awning Sian: a sign painted on,printed on, or attached flat against the surface of an awning. G. Banner Sign: a temporary sign composed of fabric.or flexible material with no enclosing frame. H. Bonus Sign: an internally illuminated freestanding sign designed with opaque sign faces/panels, and illumination for items of information only. . I. Business Identification Sign: a sign which serves to identify only the name and address of the premises, business, building or portion of building upon which it is located and includes no other advertising such as product lists,phone numbers and hours of operation. Logos may also be permitted. I. BuildingFrontage:rontage: the linealr extent of a building or aetivit-y business which has frontage on either a street or parking area. Only one side of the building facing the street or parking area shall be used to determine the maximum sign area. J. Canonv: a permanent roof-like structure which extendi*gs along and projects beyond the wall of a building, or is freestanding as common in service stations, and is generally designed and constructed to provide protection from the weather. Chapter 233 233-27 7/8/97 �a LEGISLATIVE DRAFT K. Changeable Copy Sign: a sign or portion thereof with characters, letters or illustrations that can be changed manually or electrically without altering the face or surface of the sign. L. Channel letters: individual letters or figures, illuminated or non-illuminated, affixed to a building or freestanding sign structure. . A.;.. si4e ,. ..*,,;aiag throe (3) a,�.+:..ems ,.. . , -- ------- NM. Construction Sign: a temporary sign identifying the persons, firms or businesses directly connected with a construction or development project and may include the name of the future site occupant. ON. Directional Sign: an on-premise incidental sign designed to guide or direct pedestrian or vehicular traffic. PO. Electronic Readerboard: a changeable message sign consisting of a matrix of lamps which are computer controlled. P. Eosed Neon: neon tubing used for lighting in signs and other building identification such as raceways and accent lighting. Q., Exposed Raceway: visible tube or box behind a wall sign used to house electrical wiring for the wall sign. QR. Flashing Sign: an illuminated sign which contains an intermittent or sequential flashing light source or any other such means to attract attention. This definition is not intended to include "changeable copy signs" or "animated signs." RS. Freestanding Sign: a sign permanently attached to the ground and which does not have a building as its primary structural support. This includes ground signs,pole signs and monument signs. &T. Grand Opening: a promotional activity not exceeding ninety (90) calendar days used by newly established businesses to inform the public of their location and services. TU. Ground Sign: see Freestanding Sign. JJV. Ilea Sign: a sign which was erected without the benefit of a permit, that does not meet the requirements of this ordinance, and wWr. or has not received legal nonconforming status. _VW. Incidental Sign: a small sign pertaining to goods,products, services or facilities which are available on the premises where the sign occurs and intended primarily for the convenience of the public. WX. Indirect Illumination: a light cast on the surface of a sign from an exterior source. Y. Industrial Center: any site containing three (3) or more industrial activities. Chapter 233 ' 233-28 7/8/97 LEGISLATIVE DRAFT xz. Integrated Development: a development or site comprised of one or more parcels served by common access ways, driveways,parking and landscaping. YAA. Interior illumination: any sign face which is artificially lit from the inside. ZBB. Item of information: each word, design, symbol, or figure. CC. Limited SignPermit: City ap roved entitlement allowing the initial modification and maintenance of a nonconforming sign for up to a two (2) year period. AADD. Logo: a trademark or company name symbol. IBEE. Marquee: see Canopy. GGFF. Mansard: a sloped roof or roof-like facade. DDGG. Monument Sign: a freestanding sign with a solid base. E91M. Moving Sign: any sign or device which has any visible moving part, visible revolving part, or visible mechanical movement. III. Name Plate Sign: an attached sign which designates the names and/or address of a business, and/or the words "entrance" or "exit." CGJJ. Nonconforming Sign: a sign which was erected legally but does not comply with subsequepAy enasted current sign provisions. HHKK. Off-Site Sign: any sign which advertises goods,products, services or facilities not sold,produced, manufactured or furnished on the premises on which the sign is located. These signs are also known as outdoor advertising,billboards, and poster panels. -RLL. On-Site Sign: a sign which pertains to the use(s) of the site on which it is located. 3JMM. Omen House Sigh: a sign which identifies a building for sale or lease which is open and available for inspection, and sets forth no other advertisement. NN. Planned Sign Program: City, approved entitlement which incorporates coordinated and quality sign design elements. KK00. Point of Purchase Display: advertising of a retail item accompanying its display, e.g., an advertisement on a product dispenser. bbPP. Pole sign: see Freestanding Sign. N4MQQ. Political Sign: a sign identifying either a candidate for public office or an issue relating to a forthcoming election. NNRR. Portable Sign: any sign not permanently attached to the ground or a building. Chapter 233 233-29 7/8/97 LEGISLATIVE DRAFT Goss. Projecting sign: a sign which is attached to and projects from the wall of the building more than 18 inches and which has its display surface perpendicular to such wall, to the structure to which it is attached. ITT. Promotional Activity Sign: a temporary sign used to advertise a,short term special activity or sale, i.e., grand opening, under new ownership, fall sale, etc. UU. Public Access Sign'a : signage that directs the general public to the coast or sea and or pubblic amenities available for general public use. QQW. Public Service Information Sign: any sign intended primarily to promote items of general interest to the community such as time,temperature, date, atmospheric conditions,news or traffic control, etc. RRWW. Real Estate Sian: any temporary sign indicating that the premises on which the sign is located is for sale, lease or rent. &SXX. Roof Sign: an attached sign constructed upon or over a roof, or placed so as to extend above the visible roofline; or a freestanding sign which is greater in height than the building it serves to identify. -TTYY. Rotating Sign: any sign or portion thereof which physically revolves about an axis. i3UZZ. Si r : any medium for visual communication, including its structure and component parts, which is used or intended to be used to attract attention. AAA. Sign e' h : measurement from the ad''acent sidewalk or curb to the highest portion of the sign, including architectural elements. BBB. Sign Code Exception: City approved entitlement granting a deviation to the specifications set forth in this chapter. WVCCC. Sign : any words, letters, numbers, figures, designs or other symbolic representation incorporated into a sign for the purpose of attracting attention. *,ZWDDD. Site: one or more parcels of land identified by the assessor's records where an integrated building development has been approved or proposed. The site shall include all parcels of land contained within or a part of the development application. XXEEE. Site.Frontage: the length of a lot or parcel of land along or fronting en-a street. YYFFY Special Events Sign: a temporary sign advertising or pertaining to any civic, patriotic, or special event of a general public interest taking place within the city. ZZGGG. Subdivision Directional Sign: a sign providing direction to a land development project pursuant to this chapter. ^ JUM.Sugergra ic: a painted design which covers an area greater than ten percent of a wall,building facade, or other structure. Chapter 233 233-30 7/8/97 LEGISLATIVE DRAFT B434III. Temporary, Sign: a sign which is installed for a limited time and is not constructed or intended for long-term use. GC-GTJJ. Temporary Window Sign: a sign painted or constructed of paper or other lightweight material and affixed to the interior or exterior side of a window or glass area on a building for a limited time. 'F DBKKK.Wall a 1 Sign: any sign which is attached or erected on the exterior,-posted, or painted or suspended from or otherwise affixed to a wall of a building including the parapet,with the display surface of the sign parallel to the building wall, and which does not project more than eighteen(18) inches from the building, or project above the height of the wall or parapet. BEELLL. Window Sign: a sign in which the name, address,phone number, or hours of operation are applied directly to the window of a business, or a sign visible through the window from the street. Chapter 233 233-31 7/8/97 LEGISLATIVE DRAFT To remain clear x ' �.� 10 �'. 25 ►I m ........... .. .. — — .............. ............... 0090 a \ I 25' c Min. Driveway a \ 10' L. o I wide landscape area d a` Sign Type Setback Emopn—u ole 40' x DIAGRAM A ment Subject to Director review G:1D1V9DRAW W3-DIAA.BMP �. x a i.--x I I y UG i -- i b 16 I I a 70% Le' sehold -Max.Width DIAGRAM B b 75% Fascia - Max. Height x Equal Dimensions y Equal Dimensions GADN9DRAW 1233-0IAB.B MP Chapter 233 233-32 7/8/97 .�e, _ ' s - 3"- ��✓� Me- ................ • .���li �` � ,�' � '�'r- s s a "x ^"y � Y� � 'ffi � y�' ,�t zx;�yv L.-�.�-�� z n•�'�s r +° +"� �.a a�;+w- � � '�-,•� s� ATTACHMENT NO. 1 FINDINGS FOR APPROVAL ZONING TEXT AMENDMENT NO. 95-6 FINDINGS FOR APPROVAL- ZONING TEXT AMENDMENT NO 95-6: r- 1. Zoning Text Amendment No. 95-6 is consistent with the goals and policies contained in the City's General Plan. The amendment is consistent with the objectives,policies, general land uses and programs specified in the Urban Design Element of the General Plan, including strengthening the visual character of the City's street hierarchy and improving city-wide identity. The proposed code amendment will provide sign criteria for all uses based on the various arterial designations. 2. In the case of a general land use provision,the change proposed is compatible with the uses authorized in, and the standards prescribed for,the zoning district for which it is proposed. The proposed amendment addresses commercial, industrial and residential properties separately, with specific sign criteria for each zoning district. The proposed amendments to the sign code address each district separately based on the intensity of uses and traffic volumes. 3. A community need is demonstrated for the change proposed. The City Council, Planning Commission, and Council Sign.Code Subcommittee,have recognized the demand for greater business exposure for commercial businesses in the City. 4. Its adoption will be inconformity with public convenience, general welfare and good zoning practice. The amendment will provide greater business exposure and appropriate identification for consumers traveling in the City,while protecting the general welfare of persons working and residing in the City. i WN s � .� WII�c . s � i:'''~ 'A.�`e �-P-. .�«• c-..exa `�'.,-�`""t�., � �„ rv.� '�,. ��-�7 vg.� � �� � .z, �1a�c� i �„ may- w ��a�.'�s� " '� Council/Agency Meeting Held: Deferred/Continued to: ❑Approved ❑ Conditionally Approved ❑ Denied City Clerk's Signature Council Meeting Date: May 5, 1997 Department ID Number: CD 97-22 CITY OF HUNTINGTON BEACH REQUEST FOR COUNCIL ACTION SUBMITTED TO: HONORABLE MAYOR AND CITY COUNCIL MEMBERS SUBMITTED BY: MICHAEL T. UBERUAGA, City Administrator PREPARED BY: MELANIE S. FALLON, Community Development Director SUBJECT: ZONING TEXT AMENDMENT NO. 95-6 (SIGN CODE REWRITE) Statement of Issue,Funding Source,Recommended Action,Alternative Action(s),Analysis,Environmental Status, Attachment(s) Statement of Issue: Transmitted for City Council consideration is Zoning Text Amendment No. 95-6, a request to amend Section 233 Signs of the City's Zoning and Subdivision Ordinance. At the direction of the City Council, a Council Subcommittee completed a comprehensive review of the City's Sign Code. Their recommendations were forwarded to the Planning Commission with staff comments for review. The Planning Commission reviewed the proposed changes and approved them with additional modifications (Recommended Action). Two Planning Commissioners have submitted a minority report supporting most of the proposed sign code changes with the exception of the change to allow greater height and area for commercial freestanding signs. The report recommends maintaining the existing criteria for height and area of commercial freestanding signs (Alternative Action No. 1) At the March 10, 1997 City Council Study.Session, Council discussed the recommendation for deleting the time restriction for political signs, and prohibiting political signs on public property and within the public right-of-way. The City Attorney's office recommends the. existing time restrictions be deleted due to recent court decisions finding time limits to be unconstitutional. Several councilmembers expressed concern that the City should maintain the time restriction to avoid political signs from being displayed for extended periods. An alternative action has been included for approving the Zoning Text Amendment as recommended by the Planning Commission and Staff with the modification to maintain the existing time restrictions on political signs (Alternative Action No. 2). Staff is recommending approval of Zoning Text Amendment No. 95-6 with findings as recommended by the City Council Subcommittee and amended by the Planning Commission, including the deletion of the time restriction on political signs (Recommended Action). REQUEST FOR COUNCIL ACTION MEETING DATE: May 5, 1997 DEPARTMENT ID NUMBER: CD 97-22 Funding Source: Not applicable. Recommended Action: PLANNING COMMISSION AND STAFF RECOMMENDATION: Motion to: 1. "Approve Zoning Text Amendment No. 95-6 with findings for approval (ATTACHMENT NO. 1)" and adopt Ordinance No. (ATTACHMENT NO. 2) which includes deleting the time restrictions on political signs." Planning Commission Action on January 14, 1997, THE MOTION MADE BY KERINS, SECONDED BY BIDDLE, TO APPROVE ZONING TEXT AMENDMENT NO. 95-6 WITH THE EXISTING SIGN CODE HEIGHT AND AREA CRITERIA FOR COMMERCIAL FREESTANDING SIGNS AND FORWARD THE DRAFT ORDINANCE TO THE CITY COUNCIL FOR ADOPTION FAILED BY THE FOLLOWING VOTE: AYES: BIDDLE, KERINS NOES: HOLDEN, LIVENGOOD, INGLEE, TILLOTSON, SPEAKER ABSENT: NONE ABSTAIN: NONE MOTION FAILED THE MOTION MADE BY INGLEE, SECONDED BY SPEAKER, TO APPROVE ZONING TEXT AMENDMENT NO. 95-6 WITH FINDINGS FOR APPROVAL AS AMENDED BY THE COMMISSION, AND,FORWARD THE DRAFT ORDINANCE (ATTACHMENT NO. 2) TO THE CITY COUNCIL FOR ADOPTION CARRIED BY THE FOLLOWING VOTE: AYES: HOLDEN, LIVENGOOD, INGLEE, TILLOTSON, SPEAKER NOES: BIDDLE, KERINS ABSENT: NONE ABSTAIN: NONE MOTION PASSED CD97-22.DOC -2- 04/23/97 4:43 PM REQUEST FOR COUNCIL ACTION MEETING DATE: May 5, 1997 DEPARTMENT ID NUMBER: CD 97-22 Alternative Action): The City Council may make one of the following alternative motions: 1. "Approve Zoning Text Amendment No. 95-"ith findings as modified by the City Council to maintain existing sign height and sign area criteria." (Planning Commission Minority Report Recommendation) 2. "Approve Zoning Text Amendment No. 95-6 with findings as modified by the City Council to maintain the time restriction on political signs." 3. "Continue Zoning Text Amendment No. 95-6 and direct staff accordingly." Analysis: A. PROJECT PROPOSAL: Applicant: City of Huntington Beach Community Development Department, 2000 Main Street, Huntington Beach, CA 92648 Location: City-wide Zoning Text Amendment No. 95-6 is a request to repeal Chapter 233 Signs of the Huntington Beach Zoning and Subdivision Ordinance and adopt a new Chapter 233 Signs, which updates the sign code to reflect changes recommended by the Council Sign Code Subcommittee, Planning Commission, and staff. The primary changes to the sign code include the following: • Increasing the maximum allowable sign height and area for freestanding signs in commercial districts based on the site's location adjacent to an arterial highway.' • Streamlining the permit review process such as deleting the planned sign program requirement for multi-tenant panel signs when they comply with specific sign criteria. • Allowing for commercial type signs for mixed use properties on Gothard Street. • Modifying provisions involving the continued.use of nonconforming signs. • Other minor revisions refining the organization, language, and definitions in the ordinance. C1397-22.130C -3- 04/23/97 4:43 PM , Q REQUEST FOR COUNCIL ACTION MEETING DATE: May 5, 1997 DEPARTMENT ID NUMBER: CD 97-22 B. BACKGROUND In September, 1993, the City Council formed a Sign Code Subcommittee responsible for reviewing and recommending changes to the City§ sign code. The subcommittee was expanded in June of 1994 following Council action to include representatives from various City organizations. These organizations were represented by the following people: Councilmembers: Dave Sullivan Planning Commissioners: Gary Gorman Victor Leipzig Ed Kerins Jim Silva (past) Philip Inglee H.B. Chamber of Commerce: Dick Harlow H.B. Tomorrow: Nick Tomaino H.B./F.V. Board of Realtors: Barry Bussiere Huntington Center: Della Chadwell The Plaza (Guardian Center): Kathy Leigh The task brought before the subcommittee was twofold. First, to review specific sign criteria for all signs located in various zoning districts and-on different arterial highways. Second, to review the different methods by which sign applications are processed in order to further streamline the City's review process. The subcommittee reviewed commercial sign criteria for businesses on the City's major thoroughfares, specifically Beach Boulevard and Edinger Avenue near the freeway. In addition, due to an increase in the number of special sign permit applications presented before the Planning Commission and City Council on appeal, the City Council requested a comprehensive review of the sign code-to analyze whether the existing criteria was adequate for businesses. The subcommittee initially analyzed separate sign criteria for commercial properties located on Beach Boulevard and a segment of Edinger Avenue. However, after attempting to define boundaries to create separate sign regulations, the subcommittee decided to base the sign criteria on arterial highway designations (Principal, Major, Primary and Secondary)as outlined in the General Plan. The subcommittee's recommended changes are exhibited in the Legislative Draft (Attachment No. 3) and are analyzed in Section D below. C. PLANNING COMMISSION MEETINGS: The Planning Commission held a series of study sessions commencing on June 11, 1996, to discuss the proposed amendments. A copy of the subcommittee's version of the legislative draft was distributed to the Planning Commission and available for public review at that study session. During the review of the sign code, which included a field trip to view various signs in the City, the Planning Commission and staff recommended additional revisions to the sign code. Commissioners Livengood and Kerins made suggestions for amending the sign code that the Commission discussed. Straw votes were taken on specific sections which have been incorporated into the legislative draft. The latest version (Attachment C1397.22.100C -4- 04/23/97 4:43 PM REQUEST FOR COUNCIL ACTION MEETING DATE: May 5, 1997 DEPARTMENT ID NUMBER: CD 97-22 No. 3) incorporates the Planning Commission's straw vote action which are denoted with asterisks (*) in the left column. A breakdown analysis of the recommended staff and Planning Commission changes is discussed in Section D.below. The Planning Commission public hearing was held on January 14, 1997 to discuss and receive testimony on the proposed amendments. Five people testified on the proposed code amendment, all opposed to relaxing the existing sign standards. The opponents favored the revisions which improved permit processing, and improved the design to be more user friendly. However, they were opposed to allowing larger signs. Several speakers indicated that the General Plan Advisory Committee never intended to allow larger signs as a means of identifying commercial corridors, or a method to strengthen the visual character of the City's street hierarchy. The majority of the people who testified also recommended that addresses be required on all signs. After receiving all of the testimony and further discussion by the Commission, a motion to approve the Zoning Text Amendment with all the proposed changes except those to maximum sign height and sign area (keep existing max. sign height and area) failed. Subsequently, the Planning Commission approved the Zoning Text Amendment as recommended by the Sign Code Subcommittee and Planning Staff with the additional changes recommended by the Planning Commission during their review of the ordinance. D. STAFF ANALYSIS AND RECOMMENDATION: The following is a breakdown of the subcommittee's recommended major changes to Chapter 233 Signs. Each recommendation is followed by a discussion and justification of the recommended amendment. In addition, staff has included discussion on the changes recommended by the Planning Commission, and staff. I. Sequence sections in the Sign Code to provide the most relevant sign criteria at the beginning of the Chapter, with the Definitions moved.to the end. The committee recommended that the specific sign criteria (sign height, sign area,.etc.) and sign approval process (Planned Sign Program, Design Review Board, etc.) should be moved to the front of the chapter since it was the most pertinent sections of the sign code. Definitions 'and diagrams would be moved to the back of the chapter for reference. II. S.233.06 Permitted Signs. Change freestanding sign criteria for commercial signs based on arterial designation and lot frontage. Allow multi-tenant panels provided they comply with specific criteria including minimum letter heights, panel heights and consistent background color. Provide greater incentives for "Bonus" signs (opaque background). C097-22.130C 5- 04/23/97 4:43 PM tea REQUEST FOR COUNCIL ACTION MEETING DATE: May 5, 1997 DEPARTMENT ID NUMBER: CD 97-22 Sign Height and Area . .The primary issue during the review of the sign code was the adequacy of freestanding .commercial signs. The subcommittee believed that businesses on more heavily traveled streets warranted larger freestanding signs. The following matrix and exhibits in Attachment No. 6 illustrate the proposed increase in sign height and area recommended by the subcommittee. COMMERCIAL FREESTANDING SIGNS EXISTING PROPOSED PERCENT ►GE ISSUE SIGN CRITERIA SCGI� CRITERIA INCREASE. ... (Regardless of ArtenaE (Based on Artenat Designat<on7 _. :.: fles.igRation) ,,:...:. ..: . . -Height- Area MAJOR/PRIMARY SITES WITH LESS 10 ft. high, 50 sq.ft. 43% 0% THAN 200 FT. 7 ft. high, 50 sq.ft. 15 ft. high, 75 sq.ft. (B) 88% 25% OF FRONTAGE 8 ft. high, 60 sq.ft. (B) SECONDARY 7 ft. high, 50 sq.ft. 0% 0% 8 ft. high, 75 sq.ft. (B) 0% 25% MAJOR/PRIMARY SITES WITH MIN. 15 ft. high, 70 sq.ft. 50% 40% 200 FT. AND LESS 10 ft. high, 50 sq.ft. 20 ft. high, 100 sq.ft. (B) 100% 67% THAN 400 FT. OF 10 ft. high, 60 sq.ft. (B) SECONDARY FRONTAGE (on Beach Blvd.only) 10 ft. high, 70 sq.ft. 0% 40% 15 ft. high, 100 sq.ft. (B) 50% 67% MAJOR/PRIMARY CORNER SITES WITH 7 ft. high, 30 sq.ft. 0% 0% LESS THAN 7 ft. high, 30 sq.ft. 10 ft. high, 45-sq.ft. (B) 25% 13% 400 FEET ON BOTH 8 ft. high,40 sq.ft. (B) SECONDARY FRONTAGES 7 ft. high, 30 sq.ft. 0% 0% 8 ft. high, 45 sq.ft. (B) 0% 13% MAJOR/PRIMARY 20 ft. high, 100 sq.ft. 33% 43% INTERIOR AND 15 ft. high, 70 sq.ft. 25 ft. high, 125 sq.ft. (B) 61% 56% CORNER SITES WITH 15.5 ft. high, 80 sq.ft. (B) +(2)7 ft. high, 30 sq. ft. mon. 0% 0% MIN. 400 FT ON ONE + (2)7 ft. high, 30 sq. ft. SECONDARY FRONTAGE mon. . 15 ft. high, 100 sq.ft. 0% 43% 20 ft. high, 120 sq.ft. (B) 29% 50% +(2) 7 ft. high, 30 sq. ft. mon. 0% 0% (B)-Bonus signs-signs which have an opaque background and illuminate items of information only. I C1397-22.100C -6- 04/23/97 4:43 PM I REQUEST FOR COUNCIL ACTION MEETING DATE: May 5, 1997 DEPARTMENT ID NUMBER: CD 97-22 The subcommittee arrived at these recommended heights and areas following numerous meetings, including a field trip to view and discuss particular signs in the City. The subcommittee reviewed other sign codes from neighboring cities including Costa Mesa, Westminster, Fountain Valley, Irvine, Anaheim, Santa Ana and Newport Beach to name a few. The following matrix is provided for purposes of comparing the proposed sign criteria with the existing sign code and those of other cities in the area. Srgn Standards for Commercral Freestandrng Srgns C�fy 1 OQ ft frontage 200 ft frontage 400.ft::frontage ... ; Huntington Beach 10 ft., 50 sq.ft. 15 ft., 70 sq.ft. 20 ft., 100 sq.ft. (Proposed) 15 ft., 75 sq.ft. (B) 20 ft., 100 sq.ft. (B). 25 ft., 125 sq.ft. (B) Huntington Beach 7 ft., 50 sq.ft. 10 ft., 50 sq.ft. 15 ft., 70 sq.ft. (Existing) 8 ft., 60 sq.ft. (B) 10 ft., 60 sq.ft. (B) 15.5 ft., 80 sq.ft. (B) Anaheim Height=distance to Centerline, Max. 70 feet high Area=2 sq.ft. per ft. of lot frontage, Max. 350 sq.ft. Costa Mesa Height--25 ft. Area= 50% of i0.5(lot depth)] (lot width); located in a planter twice the sign area Fountain Valley Height= Max 8 ft. high Area= Max 50 sq.ft. Irvine 6 ft., 36 sq.ft. 9 ft., 50 sq.ft. 12 ft., 75 sq.ft. (Neighbor. Comm.) (Dist. Comm. Ctr. ID) (Region. Comm: ID) Long Beach 2 sq.ft. per ft. of lot frontage; 3 sq.ft. per ft. of lot frontage; Max 25 ft high, Max 100 sq.ft. Max 40 ft high, Max 300 sq.ft. jNon-freeway] (Freewayl Newport Beach Height=25 ft. Area=200 sq.ft. Santa Ana 7 ft., 45 sq.ft. 15 ft., 60 sq.ft. 35 ft., 100 sq.ft. (min. 300 ft. from Fwy.) Westminster 1 sq.ft. per ft. 1 sq.ft. per ft. of (0.005)X 75 s.f. per Acre of lot front. store front. per business sq.ft. per street Max. 200 sq.ft. business per business Max. 200 sq.ft. (One business) Max. 200 sq.ft. Max. 200 sq.ft. (Shopping Center ID) (2-4 businesses) (>5 businesses) The subcommittee recommended that the matrices in the sign code be user friendly, which could be easily interpreted by business owners and sign companies. The Legislative Draft is designed in this fashion (see Attachment No. 3). Bonus Signs The subcommittee also opted to offer greater incentives (larger sign height and area) to erect "Bonus type signs," which are described as internally illuminated signs designed with an opaque background, where only items of information (letters, numerals, and logos) would illuminate during nighttime use. Although the committee was informed that this type of sign was of greater cost, they felt the signs were more attractive and less of a distraction to motorists. C1397-22.130C -7- 04/23/97 4:43 PM REQUEST FOR COUNCIL ACTION MEETING DATE: May 5, 1997 DEPARTMENT ID NUMBER: CD 97-22 Multi-tenant Signs Multi-tenant freestanding signs are currently permitted following the review by the Design Review Board and approval of a Planned Sign Program by the Director. The subcommittee realized the widespread use of these signs and proposed to allow them without an entitlement provided the sign comply with specific criteria. The recommended criteria consists of a uniform background color, and a maximum of two colors for the sign copy. In addition, minimum six (6) inch high letters and ten (10) inch high panels would be required to minimize impacts to traffic flow. Multi-business Signs. The increasing trend of having two or more businesses occupy one establishment was discussed by the subcommittee. With banks starting to occupy space in supermarkets, and fast food franchises sharing one building, it was recommended to allow identification of any business, provided the overall allowable sign area is not exceeded. (Added since subcommittee review-Recommended by Planning Commission and Stag. III. S.233.06 Permitted Signs. Change freestanding sign criteria for Mixed Use properties fronting onto Gothard Street. With the mix of industrial and commercial uses on Gothard Street between Edinger and Warner, the subcommittee recommended commercial type signs be permitted on mixed use properties. The proposed criteria would allow a ten (10) foot high, 50 square foot, multi- tenant freestanding sign for mixed use centers on Gothard Street. IV. S.233.04 (B) Permits Required, Planned Sign Program subsection: a. Delete requirement for Planned Sign Programs for corner sites located on two arterials, for signs that do not conform with the sign code, for changeable copy signs, for exposed neon and raceways, or when filed in conjunction with Sign Code Exception and Limited Sign Permit applications. b. Add requirement for Planned Sign Programs for sign requests on commercial properties with 1300 feet of frontage requesting additional freestanding signs, for consolidated subdivision directional signs, for wall signs for second floor businesses with exterior access, and for wall signs identifying businesses not located adjacent to the applicable wall sign. The Planned Sign Program section was analyzed to determine which sign proposals warranted a comprehensive sign review by the Design Review Board. The subcommittee felt that the submittal of a Sign Code Exception (SCE) or Limited Sign Permit (LSP) application did not warrant submittal of a separate Planned Sign Program application. CD97-22.130C -8- 04/23/97 4:43 PM a e REQUEST FOR COUNCIL ACTION MEETING DATE: May 5, 1997 DEPARTMENT ID NUMBER: CD 97-22 Sign Code Exception and Limited Sign Permit applications may require the updating of existing Planned Sign Programs, however, no concurrent submittal was deemed necessary. The committee also recommended deleting the Planned Sign Program requirement.for. corner sites located on two arterials, and for signs not conforming with the sign code, changeable copy signs, and exposed neon and raceways finding that in all of those instances, a Planned Sign Program would be overkill. The subcommittee also recognized the need to receive additional review for proposals involving signs for second floor businesses with exterior access, and signs on walls.not adjacent to the business suite. In addition, they believed that a request for an additional freestanding sign on a large parcel which had the maximum number of freestanding signs should be reviewed for compatibility in design. The rationale was to allow the Design Review Board to review large commercial centers, and wall signs located away from the actual business unit, without having to hold a public hearing. Staff also recommends that wall signs for commercial businesses with at least 50,000 square feet of floor area and auto dealerships with multiple franchises be permitted greater sign area(up to 30% more) to identify the business or franchises on a larger facility. The standard restriction of 1.5 square feet per linear foot of building frontage would still apply; however, there would not be an overall cap of 200 square feet. These requests would be permitted with the approval of a Planned Sign Program. (Added since subcommittee review-Recommended by Planning Commission and Staff) V. S.233.04 (C) Permits Required. Special Sign Permit subsection: Change entitlement name from Special Sign Permit to Sign Code Exception. The subcommittee concluded that the term Special Sign Permit (SSP) for an exception to sign code requirements was potentially misleading, in that once an applicant received approval of a SSP, the applicant could assume that all the necessary approvals were received. But in fact, the applicant is required to obtain a separate building permit before installing the sign. Because the SSP is not a "permit," the subcommittee recommended to refer to these applications as sign code exceptions. VI. S.233.04 (E) Permits Required. Design Review Board subsection: Add a Design Review Board subsection, requiring Design Review Board review for Planned Sign Programs and signs in areas designated by the City Council. In conjunction with the changes to the Planned Sign Program (PSP) section of the sign code, the subcommittee recommended to add a Design Review Board (DRB) section to clarify instances when DRB review was required. Although PSP's currently require DRB review, this section will clearly specify the applications that require DRB review and approval. CD97.22.130C -9- 04/23/97 4:43 PM l REQUEST FOR COUNCIL ACTION MEETING DATE: May 5, 1997 DEPARTMENT ID NUMBER: CD 97-22 VII. S.233.04 (F) Permits Required. Temporary Sign Permits subsection: Add provision for a 30 day extension on Temporary Sign Permits at the discretion of the Director. This provision would allow the Director to extend the valid period of a temporary sign permit at his/her discretion. Some of the reasons for granting an extension may include allowing a sign to remain which would avoid a dangerous condition (i.e. traffic circulation during construction), or a temporary sign necessary during the fabrication of a permanent sign. This provision does not apply to Promotional Activity Signs/Banners which are addressed under Section 233.18. VIII. S.233.08 (0) Exempt Signs, Add Real estate signs. The subcommittee decided to include language clarifying that real estate signs were exempt provided the signs comply with the criteria set forth in the matrix. It was assumed that real estate signs placed in front yards of single family residences, and leasing signs in front of commercial and industrial centers were exempt from obtaining a building permit, but was not noted in the Chapter. The City Attorney's office has recommended that the time restriction be deleted, referring to court decisions that found certain time restrictions to be unconstitutional. Staff recommends that the time restrictions be deleted to avoid challenges to this ordinance in the future. IX. -S 233.10 Prohibited Signs. Add provision to allow turning a sign panel over (blank side out) if the entire sign complies with code. Prohibit political signs on public property and within the public right-of-way. The subcommittee recommended to allow a sign panel be turned over if the sign structure complied with the zoning code. This would be common when a tenant who had a panel in a multi-tenant freestanding sign would vacate the property. Once the tenant leaves, the sign becomes illegal. This provision would allow the property owner to turn the sign over until a new sign was installed. The Planning Commission and staff recommends that political signs be prohibited on public property and within the public right-of-way, including signs affixed to utility poles, and tract perimeter fencing. Although State Law currently prohibits signs on public property without the permission of the local jurisdiction, the City's Ordinance will further clarify this restriction. (Added since subcommittee review-Recommended by Planning Commission and Staff) CD97-22.DOC -10- 04/23/97 4:43 PM REQUEST FOR COUNCIL ACTION MEETING DATE: May 5, 1997 DEPARTMENT ID NUMBER: CD 97-22 X. S.233 16 Illumination. Movement. Delete the Illumination:.Movement section. The Illumination section specifies that signs within 100 feet of residentially zoned property shall not be illuminated_ between 10 PM and 7 AM,unless the business is open. It also prohibits movement or change in,the intensity of illumination:' These provisions have been addressed in the prohibited sign section of the chapter. XI. 9.233 22 Miscellaneous Signs and Provisions. Add provision allowing 50% coverage for window signs during the month of December. In recognition of the Holiday season and the promotional activities that accompany this time of year, the subcommittee recommended to allow businesses to install window signs on up to 50% of the window area during the month of December. Businesses are only allowed to cover up to 20% during the rest of the year. No permit would be required for this exception. XI1. S.233.24 Off-Site Advertising Signs, Delete Off-Site Advertising section. The subcommittee recommended deleting this section since it was already addressed in the Prohibited Signs section of the Chapter, and referenced in the California Business and Professions Code Section 5412 (Off-Site Advertising Signs): XIII. S.233.24 (B) Non conforming Signs. Delete Amortization subsection. Modify provisions involving Continuation of Use of non conforming signs. After lengthy discussions on non conforming signs, and examples where non conforming signs are required to comply with present code requirements, the subcommittee recommended to delete the amortization section. The existing provision requires notification of all property owners and business owners prior to commencing the amortization period. Understanding that the City would by required to notify every owner with anon conforming sign,in order to implement this section, they believed that it be more feasible to require compliance upon the alteration of a non conforming sign. Several committee members felt that a minor change in a sign, should not require the modification of a non conforming sign. A simple sign face change to a non conforming sign resulting from vandalism, weather, or in most cases when a new.business occupies an existing suite, should not require the entire sign be altered. Members argued that in most cases, the sign structure is not touched, and therefore should not be considered to-be "altered." Further discussion at the Planning Commission study sessions resulted in a recommendation to allow sign face changes to non conforming signs following destruction of the sign panel by vandalism or act of nature. In addition, a request to improve/upgrade the appearance of the sign face would be permitted, provided the items of information remained C1397-22.00C -11- 04/23/97 4:43 PM REQUEST FOR COUNCIL ACTION MEETING DATE: May 5, 1997 DEPARTMENT ID NUMBER: CD 97-22 consistent. A change of business would require compliance with the current code requirements. The Commission also recommended that the provision requiring a non conforming sign be removed if damaged or destroyed more than 50% of the value of the sign be deleted. (Added since subcommittee review-Recommended by Planning Commission and Stafl) XIV. S.233.28 Definitions. Add, delete or modify definitions for clarification. New definitions are proposed to identify terms applicable to the draft ordinance including exposed neon and sign height. In addition, several definitions have been amended such as sign area, further clarifying sign provisions. Commercial Center was deleted as it is no longer referenced in the Chapter. In addition, staff has made minor language changes*for clarification that do not change the intent of the Sign Code Committee or Planning Commission straw votes. General Plan Conformance: The proposed code amendment is consistent with the City's General Plan, and the following goals and objectives of the Urban Design Element: 1.2.3 Coordinate the design of public and private signs and graphics on a citywide basis. 1.3 Strengthen the visual character of the City's street hierarchy (i.e., major, primary, etc.) in order to clarify the City's structure and to improve city-wide identity. 1.3.1 Ensure that streetscape standards for the major commercial corridors, the residential corridors, and primary and secondary image corridors provide each corridor with its own identity while promoting visual continuity throughout the City. The revision will address these goals and policies by establishing new sign criteria to minimize clutter while providing greater business exposure onto the commercial corridors. The new standards will improve the visual character of the City's arterials by allowing larger signs on more highly traveled streets. F. CITY COUNCIL STUDY SESSION &ALTERNATIVE ACTION: At the March 10, 1997 City Council Study Session, Council discussed the recommendation to prohibit political signs on public property and within the public right-of-way, and to delete the time restriction on the display of political signs. The City Attorney's office has recommended that the time restriction be deleted, referring to court decisions that have found certain time restrictions to be unconstitutional. CD97-22.DOC -12- 04/23/97 4:43 PM +p r REQUEST FOR COUNCIL ACTION MEETING DATE: May 5, 1997 DEPARTMENT ID NUMBER: CD 97-22 The Council supported the prohibition of signs on public property, however, several councilmembers recommended that the City keep the time restriction to avoid political signs from being displayed for extended periods. Staff recommends that the time restriction be deleted to avoid challenges to this ordinance in the future. G. SUMMARY Staff recommends the City Council approve Zoning Text Amendment No. 95-6 (Alternative No. 2 & 3) as recommended by the City Council Sign Code Subcommittee with'changes added by staff and changes voted upon by Planning Commission straw vote, based on the following reasons: • The-new sign criteria contains provisions minimizing sign clutter through design regulation, including the regulation of letter and sign panel heights. • The amendment will establish new sign criteria, including greater height and area limitations, providing additional business exposure needed by the business community. • The amendment will provide greater opportunities for business exposure while regulating sign design. • The amendment is consistent with the Urban Design Element in the General Plan by improving City-wide identity and strengthening the visual character-of the City's street hierarchy. Environmental Status: The proposed project is categorically exempt pursuant to City Council Resolution No. 4501, Class 20 which supplements the California Environmental Quality Act. C1397-22.130C -13- 04/23/97 4:43 PM REQUEST FOR.COUNCIL ACTION MEETING DATE: May 5, 1997 DEPARTMENT ID NUMBER: CD 97-22 Attachment(s): City Clerk's Page Number 1. F PP Findings s fo r A rov a l 2. Ordinance No. 3 Legislative Draft Commission Minutes dated 4. Planning Co t January 14 1997 9 rY 5. Planning Commission Minority Re port ort dated March h 5 1997 6. Freestanding Sign Exhibits 7. Excerpt from Urban Land.Institute document entitled Street Graphics American Planning 8. Excerpt from n Association document entitled Si n t rP 99 Regulation for Small and Midsize Communities: A Planners Guide and A :....:..::.;.:::,:......> Model Ordinance ..................... 9. Article from Planning Commissioners Journal, Winter.1996-97 10. Memo from Economic Development Department dated November 4, 1996 11. Memo from Planning Commissioner Ed Kerins dated August 27, 1996 CD97-22.100C -14- 04/23/97 4:43 PM �b N - .F ALLOWABLE, FREESTANDING SIGNAGE COMPARISON FOR LOTS WITH LESS THAN 200. FEET ON BEACH, EDINGER) WARNER, ADAMS, BROOKHURST & GOLDENWEST PROPOSED CODE (Bonus sign) 15'high 75 sq.ft. r. 8-4- i PROPOSED CODE EXISTING CODE (sign with illuminated background) he Artist's Thigh(8' Bonus) i 0'high Loft 50 sq.ft. (60 sq.ft. Bonus) 50 sq.ft: (mahrnm T R M p p 70 Sq.Ft. C)I fll) II"taGII a-flou Qvlia:6 INK to, In-The Dog House 50 Sq.Ft.. Pet Supplies 789 Rain Lane HUNTINGTON BEACH. CENTER PP Bagels Plus Hangers To Go Pat's Pet Fashion's Clothes Galore Shoes R Us . Coffee Shack The Dog Bone 123'MAIN ST.: tV . I+1 Scale: 1/4" = 1' ALLOWABLE FREESTANDING SIGNAGE COMPARISON FOR LOTS WITH 2O0-400 FEET ON BEACH, EDINGER, WARNER, ADAMS, BROOKHURST & GOLDENWEST PROPOSED CODE (sign with opaque background) 20'high 100 sq.ft. PROPOSED CODE ' 71/2' ' (sign with illuminated background) 15'high �11�♦/ ���1�� EXISTING CODE 70 sq.ft. - INDIN't 111le-invent the Wheel - 10' high ' 84„ ' We Have it All 50 sq.ft. (60 sq.ft.Bonus) Here: 4 il HLt&U he Artist's Loft a e To 60 ra a Service 7, c�wll�Irle ., 70 Sq.Ft. °° Wh IrInimanonl Sand Dealer TERM HALLS Exclusive Vehicles ®au.t,s lniC In The Dog House Wash N' Go Pet Supplies 789 Rain Lane Pat's Pet Fashion's Coffee Shack The Dog Bone . 6' i ALLOWABLE FREESTANDING SIGNAGE COMPARISON FOR LOTS WITH GREATER THAN 400 FEET ON BEACH, EDINGER, WARNER, ADAMS, BROOKHURST & GOLDENWEST 12'-6" PROPOSED CODE - (sign with illuminated background) 20'high Q �ATA EXISTING CODE 10.0 sq.ft. Ii2' Food Deluxe 15'high(15'-6" Bonus) 70 sq.ft. (80 sq.ft. Bonus) 13,811171 (C Of MOInIC)v o ��o��"r fee-�nveot Call d Ito Se,e, IroV1 rlae Wheel - irz ; We Nave it All IFllre'e'rCe' SIh1oIP' z Nere! 95173 Elite St. Loft STOP HERE! Brake Service PROPOSED CODE CC�Il1"If 11f7C' - Oil Change To Go. (sign with opaque background) . OEM innina'now Sand Dealer Exclusive Vehicles 25'high ®uw.&inr Wash N' Go 125 sq.ft. 789 Rain Lane ALLOWABLE FREESTANDING SIGNAGE COMPARISON FOR LOTS WITH LESS THAN 200 FEET ON ALL OTHER ARTERIALS P PROPOSED CODE (Bonus sign) 8'high PROPOSED CODE 75 sq.ft. EXISTING CODE (sign with illuminated background) Thigh(8'Bonus) Thigh 50 sq.ft. (60 sq.ft. Bonus) 50 sq.ft 12,�„ . TERM RAL HUNTINGTON BEACH CENTER HUNTINGTON BEACH CENTER Bagels Plus HangersTo Go Bagels Plus HangersTo Go UV Pats:Pet Fashion's ClothesGalore Shoes R Us ClothesGalore Shoes R Us Coffee Shack The Dog Bone uF .................. 1�3 MAIN ST 1:23 MAIN,ST. N N r N ..................... ...... 7' 6' 10' Scale: 1/4" = 1' ALLOWABLE FREESTANDING SIGNAGE COMPARISON FOR LOTS WITH .200-400 FEET ON ALL OTHER ARTERIALS PROPOSED CODE (sign with opaque background) 15'high 100 sq.ft. EXISTING CODE PROPOSED CODE 12' .(Beach Boulevard only) (sign with illuminated background) 10' high 10'high 50 sq.ft. (60 sq.ft.Bonus) 70 sq.ft' The Artist 6'-311 8'-811 vxannil'le TERM LI l�ll LL TELfllll ll Rll- L DrabIIItA`�I®I�l (WILL1L1..L f;IHK In The Dog House In The Dog House Pet Supplies Pet Supplies 789 Rain Lane. Pat's Pet Fashion's � Pat's Pet Fashion's Coffee Shack Coffee Shack The Dog Bone The Dog Bone 6' ,a ALLOWABLE FREESTANDING SIGNAGE COMPARISON . FOR LOTS WITH, GREATER THAN 400 FEET ON ALL OTHER ARTERIALS PROPOSED CODE (sign with opaque background) 20'high 120 sq.ft. 9'-3" EXISTING CODE PROPOSED CODE 15'high(15'-6" Bonus) (sign with illuminated background) 70 sq.ft. (80 sq.ft. Bonus) 15'high �Ioa't ��e-invent 100 sq.ft. the Wheel We Have it All Here! 12'-6" Oil Change To Go The Artist's The Artist's Loft Loft STOP HERE! Iwrnlle Brake Service - C�II"il'llr'IC Sand Dealer OEM 11"I�7GIi�a9iloP1J Exclusive Vehicles I ra®irlawanoNj . 149 Auto Plaza 041LL S INK WILL INK 789 Rain Lane 789 Rain Lane ��j . Of i 6' --: ...,.<mo a g c+f r --s' ,,, ,� - �'� x•. Rr lip -WNW 5L @ DRA17T 2. Traffic Impact Fees shall be paid at the time of final inspection or Certificate of Oc ancy. (PW) 3. A Certificate of Occupancy shall be issued by the Department of Comm ty Development. 4. State-mandated school impact fees.shall be paid prior to issuanc building permits.: 5. The development shall comply with all applicable provis' s of the Municipal Code, Building Division, and Fire Department as well as ap able local, State and Federal Fire Codes, Ordinances, and standards. 6. Construction shall be limited to Monday- day 7:00 AM to 8:00 PM. Construction shall be prohibited Sundays and Federa olidays. 7. The applicant shall submit ache in the amount of$38.00 for the posting of the Notice of Exemption at the County o range Clerk's Office. The check shall be made out to the County of Orange and mitted to the Department of Community Development . within two (2) days of Planning Commission's action. 8. The Planning C ission reserves the right to revoke Conditional Use Permit No. 96-101, pursuant to a blic hearing, if any violation of these conditions or the Huntington,Beach Zoning ubdivision Ordinance or Municipal Code occurs. 9. Co itional Use Permit No. 96-101 shall become null and void unless exercised within one ar of the date of final approval or such extension of time as may be granted by the Director pursuant to a written request submitted to the Department of Community Development a minimum 30 days prior to the expiration date. B-3 ZONING TEXT AMENDMENT NO, 95-6 (SIGN CODE REWRITE) (REFERRED BY THE CITY COUNCIL): APPLICANT: City of Huntington Beach LOCATION: City-wide PROJECT PLANNER: Wayne Carvalho On May 19, 1997,the City Council referred Zoning Text Amendment No. 95-6 (Sign Code Rewrite)back to the Planning Commission in order to clarify which arterials the two categories of commercial freestanding sign criteria would apply to. The Council referred this specific issue back,to the Commission following some confusion between the arterial designations and map references in the Draft Ordinance and the changes to the street designations and map during the General Plan Update and Sign Code Rewrite. PC Minutes-6/10/97 10 (97PCM610) DRAppr Staff recommends that a list of specific arterials that would permit greater sign height and area than permitted on other arterials be incorporated into the draft ordinance. Those arterials are recommended to be: Beach Boulevard,Edinger Avenue, Warner Avenue, Adams Avenue and Goldenwest Street. Staff further recommends the map reference be omitted, and the commercial freestanding sign matrix be separated into two: one matrix for commercial_ properties on the five . "major" arterials, and one matrix for properties on all other streets: STAFF RECOMMENDATION: Staff recommends that the Planning Commission recommend that the two categories of sign criteria reference Beach Boulevard, Edinger Avenue, Warner Avenue,Adams Avenue and Goldenwest Street for the greater allowable sign height and area,and reference all other arterials for the other criteria, and forward the revisions to the City Council for final adoption. THE PUBLIC HEARING WAS OPENED. Rick Evans, 16701 Beach Boulevard, representing Huntington Beach Auto Dealer's Association, spoke in support of the request. Dick Harlow, 211-B Main Street,representing Chamber of Commerce, spoke in support of the. request. THERE WERE NO OTHER PERSONS PRESENT TO SPEAK FOR OR AGAINST THE REQUEST AND THE PUBLIC HEARING WAS CLOSED. A MOTION WAS MADE BY LIVENGOOD,SECONDED BY TILLOTSON,TO RECOMMEND THAT THE TWO CATEGORIES OF SIGN CRITERIA REFERENCE BEACH BOULEVARD,EDINGER AVENUE,WARNER AVENUE,ADAMS AVENUE, GOLDENWEST STREET AND BROOKHURST STREET FOR THE GREATER ALLOWABLE SIGN HEIGHT AND AREA,AND REFERENCE ALL OTHER . ARTERIALS FOR THE OTHER CRITERIA,AND FORWARD THE REVISIONS TO THE-CITY COUNCIL FOR FINAL ADOPTION,BY THE FOLLOWING.VOTE: AYES: Inglee, Chapman,Livengood,Tillotson,Speaker NOES: Kerins,Biddle ABSENT: None ABSTAIN: None MOTION PASSED PC Minutes-6/10/97 11 (97PCM610) wx'F- ' - gg - MM ME M, t Dominick A. Tomaino April 29,1997 Mayor Ralph Bauer and Councilmembers . City Of Huntington Beach 200 Main Street MAT 0 11997 Huntington Beach, Ca 92648 r. DEPARWENT OF Dear Mr. Mayor and Councilmembers: COMN.WNTY DEVELOPMENT Having served on the Council Sign Code sub-committee and attending those many meetings over the past three plus years, I must express my concern over the final draft. From inception it was the understanding that this committees objective was to follow the council and citizens desire to improve the appearance and effectiveness of our citVs business signs. The committee continually discussed the unattractive and cluttered look.these signs display throughout our city and the need to improve their appearance. We traveled as a group,throughout the city observing the many different types of signs along our business corridors.We were all in agreement to the nature of the problems. Most.of the signs appeared busy because they had so many business names on them they were ineffective. Many of us agreed that there were so many different sign heights that our eye level was constantly adjusting. There were many signs that were broken or in need of repair. There were signs that were on rusted or bent polls. Of course,the most irritating of all,was the multiple signs located in the same shopping center one trying to"out-sign" the other. It soon became obvious that these signs were an unattractive,unprofessional and ineffective way of advertising and communicating business to our citizens and tourists. My concern about the direction of this final draft is how it relates to sign height. I don't remember our committee agreeing to the increased sign height to twenty five feet through out the city..When we discussed sign height,I strongly advocated the signs along Beach Boulevard have additional height. The reason for increased height along Beach Boulevard was due to the fifty mile per hour. Also Beach Boulevard cities major business corridor. Please review carefully what you will be approving here ! Will the sign code you approve be in the best interest of our city and its firture?Look to the more successful and attractive business cities throughout Orange County, Southern California or the nation. You can easily see conformity with aesthetically pleasing designs. Please keep the sign code at its current height standards of a maximum fifteen feet which is a generous and.very visible height. If a increase in height is to be granted limited it to Beach Boulevard at a twenty foot maximum, which will take into account the increased speed associated with that street. 6812 SCENIC BAY LANE,' HUNTINGTON BEACH, CA 92648 Id- I am sure you will do what is best for our city and I know some of the council will ask,why at this late date are we now trying to change something that was approved by the planning commission?My answer.is because it is not right for the city! It is in.error Remember,the Sign Code Rewrite was established to improve the standard of signs in Huntington Beach and not create additional problems or burdens to the merchandising of our great city! Thank you for your consideration on this matter. Sincerely, Nick Tomaino, 6812 SCENIC BAY LANE, HUNTINGTONBEACH, CA 92648 the Documentor Richard McGrath '"OSHA RE: C E i vE MAY 0 ." 1 1997 4/29/97 Dear Ladies and Gentlemen of the City Council I have been a resident and property owner in Huntington Beach since 1964. In my job assignments I have for short periods of time lived in various parts of the country and different cities within California. Cape Canaveral, Redondo Beach, Lompoc, Fullerton, and Lancaster are just a few. The is no better place than this great city. Huntington Beach was always been the place that I considered.home and where I will spend my retirement years. I'm back to stay and if you read the Independent (and who doesn't) occasionally I will speak out on matters that may need your attention. In past years, I have seen things pass and rejected by the council that made me ill. But, we now have•a first rate City Administrator, a competent City staff, and a well balanced City Council. You have been involve in some pretty important issues and for the most part you have won my admiration. " The issue of signs along Beach Boulevard and other major. connectors has my attention..I live close to Adams Ave, which will also be affected. My questions are: " Why increase-the size of the signs on Beach Blvd.?". "Do you honestly think that it would put a single dime into the city treasury?" 'That it will improve business on Beach Boulevard?" "That you will have an adequately means of assuring compliance?" I know that you would like to vote for what you think is fair for all the businesses in the city. Try voting for what is fair for all the people in the city. We do not need more . "eye pollution" along the boulevards. Why not view Beach Boulevard as the gateway to a "City of Tomorrow". Bigger signs will not create .a better image for tourists and conventioneers that we are trying to draw to our city? Bigger signs will add to the eye strain and confusion of drivers, who like one of your cohorts couldn't find Barr Lumber either:. Do us all a favor and vote NO on the sign size increase. Respectfully Richard McGrath 19350 Ward St. #39 (714) 964-4842 Fax 964-2865 WA TH F,NVATERFRONT May 1, 1997 L661 Mayor Ralph Bauer - � City of Huntington Beach 2000 Main Street Huntington Beach, CA 92648 Re: New Sign Ordinance . Dear Ralph: I understand that the Huntington Beach City Council will be considering the adoption of a new sign ordinance on Monday evening. I would like to outline for you some of my concerns with the new ordinance: 1. Bigger signs do not necessarily mean bigger business. I think the Council should be concerned about the direction of quality within the community if it adopts this.new ordinance for larger signs. I am concerned about the visual pollution that will occur instead of the quality we all are looking for. 2. In the event the Council should pass such a signage ordinance, I would hope that the ordinance would consider having street numbers on all signs that are on thoroughfares and intersections. 3. When we travel on vacation to other destinations, we usually like the quality reflected in small.signage with abundant landscaping. I think the community has over emphasized the need for large signs and expressed too little concern for-landscaping. As always, I respect the decision,of the Council and would hope that the philosophy of the community be reflected in a new sign ordinance that would dictate quality as well as size. Ve ly yo Stephen K. Bone President& CEO . cc: Michael Uberuaga City Council Members The Robert Mayer Corporation . 660 Newport Center Drive, Suite 1050, P.O. Box 8680, Newport Beach, CA 92658-8680•Telephone (714)759=8091 To: Mayor Ralph Bauer MAY 0 1 1997 From: Anna Friesen C/i't�y`�f hll;n n ;,i 6aach Date: May 1, 1997 _ RE: COUNCIL ACTION ON PROPOSED TALLER BUSINESS SIGNAGE I would encourage you to consider the issue of"VISUAL POLLUTION'created by larger and taller business signage and remind you that 'Bigger does not a better business environment make." The City of Irvine is doing just fine with sales revenues and their signage is under strict guidelines .-.size limit is only one restriction. As a-leader in our community,I hope you can guide and assist our business community in finding authentic means to increase their sales and the sales tax revenue of the city. Please consider an alternative to making the city more visitor friendly: Improve the basic mechanism for finding ones way in any city-visible, uniform street signage and building numeration. Cc: Mayor Pro Tern Detloff Councilman Harman Councilman Garofalo Councilman Green Councilwoman Julien Councilman Sullivan David and Margaret Car(berg 17422 Lido Lane Huntington Beach, CA 92647� J (714) 842-5619 '°97 Honorable Ralph Bauer, Mayor City of Huntington Beach 2000 Main St., Huntington Beach1 CA 92648 Dear M.-4 r auer: We don't often write to our city council, but an issue is coming before you next week that has prompted this letter. It is the-new sign ordinance, parts of which threaten to take our city back to the 1960s when Huntington Beach was known as one of the most cluttered cities in the county. In the 1970s, with the aid of a citizens' advisory committee, of which one of us was a member, the city adopted a revised sign ordinance. Over the years that ordinance has been responsible for eliminating much of the unsightly signs that had been so noticeable in Huntington Beach. Now, in 1997, provisions of the ordinance you are about to consider will increase the maximum allowable height and size of business signs. We are sure some of you will evoke the tattered argument that the city needs the sales tax and only bigger and taller signs will accomplish that, in spite of the fact there is no evidence in support of that assumption. Actually the opposite is true, but it doesn't take statistics to see through the fiction being promoted by the business community and the sign companies. Just ask yourself this: What kind of sign would be easiest to read as you drive by a business, one that is at about eye level, or one that is twenty five feet above your head? One that requires a slight turn of your head, or one that forces you to peer around the edge of your car roof, around your rear-view mirror, and up into the glare of the sun? But if lack of logic were the only feature of the new ordinance, we probably would not be writing you. By allowing an increase in .the size and height of business signs, you are turning back the clock to a time when community pride was placed far behind commer- cialism in the city's priorities. One needs only to drive major streets in Anaheim or Buena Park to understand our concern about the latest move to uglify our city in the name of being business-friendly. Contrast that with cities such as Irvine and Tustin, presumably also business friendly, and see their attractive business signs and accompanying landscaping. Which model would you prefer to follow? Please vote down the new sign ordinance and direct the staff to rewrite it without the provisions for increasing sign size and height. Sincerely David Carlberg IVI argar arlberg r� TO: Mayor Ralph Bauer Council Member Shirley Dettloff Council Member Dave Garofalo Council Member Peter Green =' Council Member Tom Harmon MAY A Council Member Dave Sullivan 1 1997 From: HUNTINGTON BEACH CITIZEN'S Dear Mayor and Council Members: The below listed residents of Huntington Beach are very much opposed to increasing the size of signs on Beach Boulevard or anywhere else in the City of Huntington Beach. Clearly one of the most unattractive sights on city streets and highways is large.signs advertising everything from hamburgers to vehicles. We are convinced the solution to poor tax revenue is not cured by larger signs; it•only makes the streets more unsightly. We urge each of you to vote_ NO on the issue of increased sign size. Thank you for your.consideration. ,17 ads y� af caw I Z27Z Z cy DATED U3 a Z Z KM 9z 7 Ce 7-07 ,��o Af8 7s �6� 11w. V6 t , P-j D Aij G Lo-m- L), a eq �S�z �/=Tug✓ cit'. �`�•� �ZL�� l FROM S&S AUTO LEASING, INC. PHONE N0. 714 536 4251 May. 05 1997 02:07PM P1 S & S AUTO LEASING, INC:. ;S(.)It OF NEW& 2124 \•lain Strcct, Suitc 160 Huntington Beach, (:alifornia 92648 (71.4) 536-2240• FAX(714)536-4251 May 5, 1997 To: Huntington Beach City Council Members From: Fred Speaker Re: New Sign Code for Huntington Beach As a member of the Planning Commission and as a member of the Board of Directors for the H.S. Chamber of Commerce, 1 have studied this matter for over two years. This is a greatly improved Sign Code. Please do not let anyone try to fool you by using percentages when discussing increases in sign size. The only way to get a twenty-five foot sign is with the bonus for an opaque background which would increase the cost from the normal sign by over$4,000,00. Anyone willing to pay that price deserves to have the extra five feet. Also,such signs are restricted to majorlprimary streets. This sign code has been worked on for over three years, involving hundreds of man hours by the committee,four study sessions by the Planning Commission, and a public study session by the Council. ft is time to pass this new sign code and get on with the business of running our City. By passing this new sign code you will be sending a message to the business community that you care about their welfare. But you will also be encouraging them to get their act together and replace those old less-than-attractive signs with something we can all.be proud of. Thank you for your consideration. LU Cn Z ci O 117 _2 F- Z �"' t L Environmental Board CITY OF HUNTINGTON BEACH HUNTINGTONBEACH Post Office Box 190 Huntington Beach, California 92648 May 10, 1997 City-,Council of HB P `' =r 2000 Main Street Huntington Beach, CA 92648 19 9? Honorable City Council: On behalf of the City of HB Environmental Board, as discussed in our regular meeting on May 8, 1997, the Board makes the following recommendations to the.Council regarding Signs Amendment No 95-6. We regret that the Board speakers were unable to stay at the Council meeting until the Hearing for this amendment was brought to Council at 11:00pm last Monday evening. First, it is within the General Plan to promote Huntington Beach businesses to increase their visibility and local patronage, but there is no evidence that larger signs will do this. In the technical synopsis of the General Plan, it is stated that the "retail sector decline is generally thought to have been caused by the overall recession in retail and industry and the increase in sales leakage (to tither cities)". Second, the Board concurs with the recommendations of Ed Kerins, Planning Commissioner, to not increase existing sign height and sign area, which would occur should the Council pass the Amendment this evening. The Planning Commissioner further stated and the Board concurs that larger signs create a safety hazard by obstructing views of vehicular or pedestrian traffic, increases visual distraction to passing drivers, and that the new sign criteria would be out of scale for existing frontages. Third, the Subcommittee responsible for recommending changes in this Amendment did not include members of our community with no active business interests, as was present in the HB General Plan subcommittee for sighage. Instead the Sign amendment subcommittee was represented by Chamber of Commerce,HB Tomorrow, Board of Realtors,Huntington Center, and Guardian Center. Should Council be interested in past community congresses, community outreach programs and surveys concerning signs; they report present signs are: 1. too cluttered 2. too high 3. not readable 4. don't have street numbers. Public comment, as well as surrounding City opinion, shown in the Aug 26, 1996 LA Times Article(Attachment 1)that Costa Mesa,La Palma,Westminster, Garden Grove, Anaheim, and Irvine have banned pole signs and encourage sign modernization to a lower, monument type of architecture. This same monument type of architecture as described is also recommended in the design principles for signs in the City of HB General Plan (Attachment 2). The General Plan states that signs "be oriented to pedestrians not automobiles", and "signs be integrated with architectural character." Conversely, this same LA Times article states that "pole markers are considered passe if not downright offensive, (and) are not as effective in attracting business as they used to be." Yet this type of obsolete pole architecture is exactly what the proposed Signs Amendment suggests. Finally, American Planning Association studies show that signs are more visible when they are closer to the ground, and these lower signs benefit merchants by being more visible to the public and cheaper to the merchants. In summary, the Board recommends that the Planning Commissioner recommendations be considered; that the Council consider public and surrounding community opinion and sign modernization plans; that the City of HB General Plan sign modernization principles be upheld; and that the Council consider the American Planning Association recommendations for best sign visibility principles in order to maximize business patronage within our City before voting on the proposed sign Amendment. Sincerely, Fo e HB nvironmental Board, Cecile LaForce A -r-11 PERSPECTIVE �F . . , C1t1 we]Cm Signs J�• .�,. • iC'','�.;i� �. �N�' fir:.: r�' ••�•. '.7i!'i �f,.K:r v1C.: •`erlrlk-. +'Y.Sar'' .1�. ;':1�. 'i• 14':lla d('�.v wl • ' V.:lc..1 :'f 1:.�' •�.' �•'....:r:r`~ ..1 -:f •Y l:r-•' - '•' •. 'Cj,',f •'����:• f Y.,.� .. �'f•..' •I• ,ham ,:��•' Coming Down to Earth By SPICERY GRAD offefs businesses as much as$5,000 1 ""'" ;;w- �_` ?' -• ' SPECIAL TO TIIE TIMES to replace their old markers. "This gives our city a clean, r.Ind A campaign by urban planners to modern look,"he said,and increases - Rp1�i1W"'� , spruce up commercial districts by property values. I think the pole removingtall signs from as sta- signs are a thin of the past." g g g g P � .- ... _- •- ;i=:=. I Lions, banks and other roadside - , thcrs agree. In Westminster, i "i.`TI �� wN kn7-SHIRI g , 1 , tlr � , establishments is gradually bans- O the City Council recently' 1 ':�. "'' t.y��� +fir: rjt;�;?; 0 formingOrange Count 's street '„� rn•'� �` _ •,•�• *VIQEOS g Y rr 1 r •i 1• adopted an ordinance requiring }I• Ilhorn onu., ' scape. i businesses to remove some types of I( Il:` „ ! j'"''�� ' 't ' . "'•� """ b thoroughfares such. I',lxr� 4/ I I 1� •�••��. I :;1 ' ''�'"� MSITt .1• Along us g yle signs within five cars. Mean Po g Y 1 ; _ ,• I as La Palma Avenue harbor while, Anaheim is offering to help �•tl{. "" 1,,,d k ,�,1:; �4. Boulevard and Bristol Street, a 11; t '' : 'i ,� 4' •^F^ . i e="�"' '�i` t n businesses replace the 1950s-style 1 combination of stricter re ulalions, sty �c�="?�,; - !4, c ; LIOUO . ; g motel and restaurants markers �. changing architectural styles and " 1 FIAP around Disneyland as part of a1 t g' ,r:,;' <� !..,. I �•> ,' ,•- I! ,`7{ taxpayer-financed incentive ro- �a E k'+.' Vie "�� q �:'^ ' n P �;lai..�.a•:'t�l• -�' i .�- . . �•..:.111-->:.�.. $172-million redevelopment project _ �i 4 �-•- '�—='` `t' = grams has brought down dozens of :.-_:.:....' ' . �.•" ,•. >r;t c : ,. 1 �•ly I, Anaheim s revitalization is .de- :,:;.'. , +dam" �• + t T- 12i ,, Imposing florescent and neon signs. signed to give a contemporary look ^• �`�'" - `�r:�l a - R 1; -" In their place, businesses arc to a district now dotted with an '` = i installing "monumcnl signs" that eclectic collection of steel and neon are smaller than the towering f ,; y ,: • ;,. �« ,'I{I tad i:?yjL'r kti 6 t,i, w h� I� 'h rva, ' n " 1 signs" s I a f w signs that soar high above motorists. :'s,.'�'.Y 111 r ti r 1 •1i ri '�� 1=1,� y ,f o� w2 !r:a!au:I'+'P 1i ,��+rU'.:'z>�i'`1=:I1 pole gns and rise only e Their space-age. design was 1.,r; feet off the ground. ,:<�, 'c{ it ,��, ; Iva:i�1 , s '��x „' ;�I rr�► , + +�� , a!.' ,{p;,,' d_ 1� in the 1950s and came to ��•'�'�'��'~ ''•4E'',.w }•J I.1•iwv� �%1_ * ,4dd'.•1��'t.I►,-:1.�'�h '. �•r'1,.4:�''�I�`y'y� t� �h�'w ? �(m.¢y{?,y;!��1�' �t��r0• �'t,�'.e ��](s,;..^' "It's 1 , popular .,,.tF., hr.`f,:.:•...•,•.).,.,:!'1..:,A:tf•:;`i.,.,r,:�'�;.„`ln'!�h7!+/L�,p�Y.i� �t 4•it".:�t'�'�.�f;.::•`r�•,1•:/r1►ii�j��x�iU�ea~�uL{y?:,,,1'^1�74j.�rj�jf�'k1,�,}�!'�"Y'Tii::e�� . Il s like watching a baby.grow symbolize a funky form of com- up. You don't notice the changes mercial architecture known as AURELIOJOSEUAnRERA/LmAr Times day to day, but over a period of "googie." By the 1960s, the style = time there is a drastic difference," had evolved into cleaner but no Signs on streets in Beach Boulevard are being revamped to reduce what one official calls visual clutter. said Perry Valantine,Costa M6a's less eye-catching corporate logos alanning manager. illuminated with florescent bulbs. "If you look at Harbor Boulevard The signs were hard to miss. But ground utilities. some—especially corporate be," said Catherine Standiford, y g under today versus 22 years ago, there is critics began complaining that the Many developers now consider chains—have resisted calls to re deputy,city manager for Carden a lot less visual clutter," he said. colorful• plastics and bright neon pole markers to be passe 1f .not duce their signs. A few preserva- Grove,which also encourages sign "You have fewer of these tall signs created "visual pollution" made downright offensive.Upscale sign- tionists have also decried the loss modernization. "Studies have /, 11 o! oo Ic beacons con shown that signs are or visible on the street blocking each other. worse by utility poles and billboards. age, being an expression of high g g Y g more Islblc The changes mean more than Developers and government of- taste, never radiates light from Sider architecturally distinctive. when they arc closer to ground aesthetics to aging commercial ficials responded by tightening within,in the fashion of a Gulf foill Despite their smaller size,monu- level." corridors,city officials said. regulations and prohibiting tower- or Holiday Inn sign,"Joel Garreau .ment signs can catch customers' Linn, the!A Palma councilman, "Streets arc a city's reputation. Ing beacons for new projects. Ir- writes In his book"Edge Cities." attention just as well as a taller agrees: "You can sec 1pole signs) The say something about the vine banned pole signs as well as Most older cities say their re marker,planners say, g I Y 8 P g Y from far away. But from up close, community,"said La Palma Coun- billboards'In its original planning placement programs are being em-' "Pole signs aren't as effective In you have to bend over and look up cilman Wally Linn, whose city guidelines, which also require braced by businesses, though attracting business as they used to at them." 1 1 Q I t ' crdic Centel own f s Ape. Wm"l l�ry Crossroads Mall- CON *MO�NVV, &�4;f ti!&�A� _ � 5 S16NAGE DESIGN CONCEPTS City of Huntington Beach General Plan II�93 ' a x-�., ti�.�'��' � n t�.r �s zap.� -'L F y 1 r� All .l a `�y�-_' terr J� fir` City of Huntington Beach 2000 MAIN STREET CALIFORNIA 92648 DEPARTMENT OF COMMUNITY DEVELOPMENT Building 536-5241 Planning 536-5271 February 24, 1997 Cecile D.LaForce Chair,Council Relations Subcommittee Huntington Beach Environmental Board SUBJECT: ZONING TEXT AMENDMENT NO.95-6(SIGN CODE REWRITE) Dear Ms.LaForce: This letter responds to your letter dated January 11, 1997,referencing the proposed changes to the City's Sign Code. Copies of your letter were submitted to the Planning Commission at their January 14, 1997 meeting. The following are responses to questions raised in your letter: 1. Section 233.02 has been marked"Reserved"by the City Attorney's office. This allows for future amendments within this subsection without having to re-number the entire chapter. This is a common practice during the revision to ordinances. Please note,however,that there are no provisions proposed for Section 233.02 at this time. 2. The areas designated by the City Council currently requiring Design Review Board review include properties on Pacific Coast Highway and Beach Boulevard. These designated areas may be modified at the direction of the Council. 3. The provisions regulating: 1)signs visible from and within 100 ft.of a residential area..., 2)prohibiting flashing, stroboscopic....,3)off-site advertising signs...,have not been deleted; they have been moved to the prohibited signs section of the sign code. 4. As requested,the recommendations of Commissioner Ed Kerins will be conveyed to the City Council during their review of the proposed changes. I will also include a copy of this.letter and the position of the Huntington Beach Environmental Board in the City Council Staff Report. If you.have any additional questions,please call me at(714)536-527'1. Sincerely, yne Carvalho Assistant Planner 3ipcoadar veoara f + RCA ROUTING SHEET INITIATING COMMUNITY DEVELOPMENT DEPARTMENT: SUBJECT: ZONING TEXT AMENDMENT NO. 95-6 COUNCIL MEETING DATE: August 4, 1997 ......- RCA ATTACHMENTS TAT S ;> Ordinance (w/exhibits & legislative draft if applicable) Attached Resolution (w/exhibits & legislative draft if applicable) Not Applicable Tract Map, Location Map and/or other Exhibits Attached Contract/Agreement (w/exhibits if applicable) (Signed in full by the City Attomey) Not Applicable Subleases, Third Party Agreements, etc. (Approved as to form by City Attomey) Not Applicable Certificates of Insurance (Approved by the City Attomey) Not Applicable Financial Impact Statement (Unbudget, over$5,000) Not Applicable Bonds (If applicable) Not Applicable Staff Report (If applicable) Attached Commission, Board or Committee Report (If applicable) Attached Findings/Conditions for Approval and/or Denial Attached . EXP>LANATLN FOR MISSING ATTACHMENTS REVIEWED FOR .. . <T D RDED Administrative Staff ( ) ( ) Assistant City Administrator (Initial) ( ) ( ) City Administrator (Initial) City Clerk ( ) . . ....... . ...... .. .... ........ ........ ...... . ........ ......... . ....... .......... EXPLANATION FOR RETURN OF ITEM. Only)(Below Space For City Clerk's Use 08/18/97 - City Council/Redevelopment Agency Minutes - Page 25 Dan-Villella, Finance Director, presented a slide report. A motion was made by Harman, second Dettloff to: 1. Receive and file report on State Proposition 218; and 2. Request staff to further review and document appropriate General Fund charges to the Water Fund. The motion carried by the following roll call vote: AYES: Julien, Harman, Dettloff, Bauer, Sullivan, Green, Garofalo NOES: None ABSENT: None ENITY COUNCIL) RECONSIDERATION OF ORDINANCE NO. 3360 -APPROVED ORDINANCE NO. 3360 WAS ADOPTED ON AUGUST 4,1997) -SIGN CODE AMENDMENT O. 95-6 -SIGN CODE REWRITE (420.35) The City Council considered adoption of Ordinance No. 3360 - "An Ordinance of the City of Huntington Beach Amending the Zoning and Subdivision Ordinance by Amending Chapter 233 Thereof Relating to Signs." The public hearing and approval of introduction of Ordinance No. 3360 occurred on August 4, 1997. A motion was made by Garofalo, second Green to reconsider Council's approval of introduction of Ordinance No. 3360 which occurred on August 4, 1997. Councilmember Garofalo read the recommended action as it appeared on the August 4, 1997 agenda. City Attorney Hutton reported on the 45-day provision within the political sign portion of the proposed ordinance. The motion to reconsider introduction of Ordinance No. 3360 made by Garofalo, second Green carried by the following roll call vote: AYES: Julien, Harman, Dettloff, Bauer, Green, Garofalo NOES: Sullivan ABSENT: None A motion was made by Garofalo, second Green to disallow political signs in the public rights-of-way and to enact a 90-day time limit for political signs on private property. Considerable discussion was held. The motion made by Garofalo, second Green was withdrawn. A motion was made by Garofalo, second Green to continue consideration of Ordinance No. 3360 to the October 6, 1997 Council meeting. The motion carried unanimously. 08/04/97 - City Council/Redevelopment Agency Minute - Page 9 (CITY COUNCIL) CITY TREASURER JUNE, 1997 INVESTMENT SUMMARY REVIEW (310.20) The City Council considered a communication from City Treasurer Freidenrich transmitting the Monthly Investment Report for June, 1997. City Treasurer Freidenrich requested City Clerk Brockway to correct the dates on her report to Council to reflect June, 1997 rather than March, 1997. City Treasurer Freidenrich presented a slide report. She reported on the issue of cash flow and bank reconciliation which was part of the management letter prepared by the auditor. Councilmember Harman stated that at the Orange County Sanitation District meeting he had observed that a professional investment company is hired. He questioned City Treasurer Freidenrich as to whether she had considered this type of approach. City Treasurer Freidenrich stated that one of the issues is to get " the house in order" in the city and spoke regarding this matter. In response to Councilmember Harman, City Treasurer Freidenrich stated that she believes it will be near the end of the year when this is done. She stated that there will be a cost to the professional investment company approach and it must be considered as to whether the benefits would outweigh the cost. Councilmember Garofalo requested that portions of the report be clarified to provide more comparisons. He requested that alternatives be presented to Council from time to time. He requested that Mastercard payment be available. City Treasurer Freidenrich stated that Mastercard is accepted by the city. She stated some of the disadvantages as well as advantages of Mastercard acceptance. Mayor Bauer stressed the element of risk of allowing outside investment companies to invest city funds. He also spoke regarding the investment constraints imposed by law or a city for protection of its assets. A motion was made by Garofalo, second Dettloff to accept the Monthly Investment Report for June, 1997 pursuant to Section 17.0 of the Investment Policy of the City of Huntington Beach. The motion carried unanimously. ET ITY COUNCIL) PUBLIC HEARING -(CONTINUED OPEN FROM JULY 21, 1997) -ZONING XT AMENDMENT NO. 95-6 -SIGN CODE REWRITE - INTRODUCTION OF ORDINANCE O. 3360 -APPROVED AS AMENDED (420.35) The Mayor announced that this was the meeting set for a public hearing to consider the following: Public hearing to consider approving a comprehensive Sign Code Amendment to Chapter 233, Signs, of the Huntington Beach Zoning and Subdivision Ordinance Code. Applicant: City of Huntington Beach Location: Citywide Environmental Status: The above item is categorically exempt from the provisions of the California Environmental Quality Act. 145 Page 10 - Council/Agency Minutes -08/04/97 Legal notice as provided to the City Clerk's Office by staff had been mailed, published and posted. Wayne Carvalho, Assistant Planner, presented a staff report. Planning Director Zelefsky reported on the proposed ordinance as to how it would affect political signs. In response to Mayor Pro Tern Dettloff, Planning Director Zelefsky and Assistant Planner Carvalho reported on the Planning Commission's deliberations and recommendations on the sign code as it pertains to aestethics. Planning Director Zelefsky, in response to Mayor Pro Tern Dettloff, stated that segments of certain streets could be under different standards; however, there would be some impracticalities in this approach. In response to Councilmember Garofalo, Assistant Planner Carvalho stated that real estate signs in landscape areas are currently exempt from the sign code. Councilmember Julien stated that she was very much in favor of the bonus signs. Deputy City Attorney De La Loza reported at the request of Council regarding the ordinance as it pertains to political signs on private property and public property. Planning Director Zelefsky reported on the minority report of the Planning Commission relative to the maximum height of free standing signs. In response to Mayor Pro Tern Dettloff, Planning Director Zelefsky reported on how the ordinance would affect areas of the city such as Edinger and Goldenwest which run into a residential area. He stated that the residents could be affected. Wayne Carvalho, Assistant Planner, stated that there is a setback requirement which affects signs abutting residential property. Mayor Bauer declared the public hearing open. I RICHARD HARLOW, member of the City Sign Committee and representative of the Huntington Beach Chamber of Commerce, spoke regarding the committee's work. He stated that it had been a diverse committee that had many field trips. He gave the example of the Barr Lumber Company sign which is very difficult to see from Beach Boulevard. He gave reasons why a larger sign for shopping centers is recommended with more thought to be given to design. The need for an address on signs was noted by the committee. Mr. Harlow stated that the Newland Center signage was used as a model. He stated that he believes the greatest problem occurs when a new business with a nonconforming sign has to change to conform to the new code. Mr. Harlow responded to Mayor Pro Tern Dettloff's questions regarding the issue of clutter to which she had referred. He stated that it was important that if seven suites are built, a sign be required with seven panels. 146 08/04/97 - City Council/Redevelopment Agency Minutes - Page 11 In response to Mayor Pro Tern Dettloff, Wayne Carvalho, Assistant Planner, stated that any change to the nonconforming sign would require it to conform. Discussion was held regarding the Planning Commission votes. Councilmember Sullivan announced that there was a minority report prepared by Planning Commission Chairman Kerins. There being no one to speak further on the matter and there being no protests filed, either oral or written, the hearing was closed by Mayor Bauer. At the request of Councilmember Harman, Mr. Carvalho, Assistant Planner, reviewed the nonconforming sign provision of the new code. He clarified when a nonconforming sign must be changed. In response Mayor Pro Tem Dettloff, Councilmember Sullivan as Council Liaison to the Sign Committee reported on the bonus signs and other aspects of the committee's deliberations including segmenting the areas. A straw motion was made by Garofalo, second Green to approve the proposed sign height and area criteria for the two categories of arterials. (Planning Commission and Staff recommendation). The straw motion carried by unanimous straw vote. A straw motion was made by Garofalo, second Sullivan that Ordinance No. 3360 be amended to retain time restrictions for political signs with modified language specifying that the signs should not be erected more than 45 days prior to an election nor remain more than 15 days after the election. The motion carried by the following straw vote: AYES: Julien, Harman, Dettloff, Bauer, Sullivan, Garofalo NOES: Green ABSENT: None A straw motion was made by Harman, second Julien to amend Ordinance No. 3360 to allow political signs within the public rights-of-way at locations specified by the City Council. The motion carried by the following straw vote: AYES: Julien, Harman, Bauer, Sullivan, Garofalo NOES: Dettloff, Green ABSENT: None [August tion was made by Garofalo, second Sullivan that Council approve Zoning Text ndment No. 95-6 with Findings for Approval as listed in Attachment No. 1 to the Request ouncil Action dated August 4, 1997 and after the City Clerk reads by title, approve duction of Ordinance No. 3360, Attachment No. 2 to the Request for Council Action dated 4, 1997 which includes the proposed sign height and area criteria - "An Ordinance ofity of Huntington Beach Amending the Zoning and Subdivision Ordinance by Amendingter 233 Thereof Relating to Signs." 147 Page 12 -Council/Agency Minutes -08/04/97 The motion made by Garofalo, second Sullivan carried by the following roll call vote: AYES: Julien, Harman, Dettloff, Bauer, Sullivan, Green, Garofalo NOES: None ABSENT: None (CITY COUNCIL) PUBLIC HEARING - RESOLUTION NO. 97-54 -ADOPTED - REVISIONS TO THE CITY'S FIREMED EMERGENCY MEDICAL SERVICES FEE SCHEDULE (340.20) The Mayor announced that this was the meeting set for a public hearing to consider the following: Public hearing for the purpose of considering revisions to the city's FireMed Emergency Medical Services user fee schedule. All proposed revisions are cost recovery in nature. It is proposed that a new rate schedule be adopted which will require higher fees to be paid by persons or their respective insurance companies that use the city's Emergency Medical Services System. It is estimated that approximately $175,000 of additional revenue would be generated in Fiscal Year 1997/98 as a result of the revised rate schedule. The type of fees under consideration for revision include Advanced Life Support, Basic Life Support, emergency ambulance transportation, specific medications, and related paramedic supply charges. The Huntington Beach Fire Department is proposing a revised user fee schedule that recovers the increased cost of these items or services. A complete report detailing proposed revisions to the FireMed Emergency Medical Services fee schedule is available for review by the public in the City Clerk's Office. Interested persons may also contact the Fire Department to receive additional information. Legal notice as provided to the City Clerk's Office by staff had been mailed, published and posted. Earlier in the meeting, City Clerk Brockway had announced that the following communication on this item had been provided to the City Council: Slide report from the Huntington Beach Fire Department dated August 4, 1997 titled Public Hearing Emergency Medical Services Revision to Fee Schedule. Fire Chief Dolder reported using a slide report. Discussion was held regarding billing procedures. Mayor Bauer declared the public hearing open. There being no one present to speak on the matter and there being protests filed, the public hearing was closed. 148 COVER PAGE REQUEST FOR LATE SUBMITTAL (To accompany RCA) De artment: ��""�''`� SuNect Z--Pt Cl s -6 Sr 6A/C.ve at (�9 Date of This Request: uc-Council Meeting D e. /l REASON (Why is this RCA being submitted late?): Pik'PAIzA-ZzC>J . a-r— tt2-CA- EXPLANATION (Why is this RCA necessary to this agenda?): -.: - f CONSEQUENCES How shall delay of this RCA adversely impact the Ci ? : >i >I 'i ig t l7 Approved O Denied pproved 0 Denied Initials Required De artm nt Head Asst. Ci Administrator Ci Adminis ra Request for Late Submittal Requests for Council Action (RCA's) are due and considered late after the City Administrator's deadline which is 5:00 P.M. Wednesday ten' days prior to the Council meeting at which the item is to be heard. This deadline reflects the time needed prior to Agenda Review for Administration staff and the City Administrator to review all RCA's and their support material prior,to forwarding them to the City Clerk for placement on the preliminary agenda. It also provides time for the City Clerk's office to review the item and add proper wording for the item to the preliminary agenda for discussion at Agenda Review the following Monday. The Request for Late Submittal form provides a vehicle for RCA's to be submitted after the Wednesday, deadline when there are extenuating circumstances which delayed the-item and when action on the item is necessary at the upcoming Council meeting. Late items can agendized only with signed authorization on the Request for Late Submittal form by the Assistant City Administrator or the City Administrator. Council/Agency Meeting Held: 1 AV Deferred/Continued to: g � �9 ❑Approved ❑ Conditionally-Approved ❑ Denied City Clerk'9 Signature Council Meeting Date: July 21, 1997 Department ID Number: CD 97-37 CITY OF HUNTINGTON BEACH REQUEST FOR COUNCIL ACTION SUBMITTED TO: HONORABLE MAYOR AND CITY COUNCIL MEMBERS SUBMITTED BY: MICHAEL T. UBERUAGA, City Administr GL_ PREPARED BY: MELANIE S. FALLON, Community Development Director;,, �.,� � SUBJECT: ZONING TEXT AMENDMENT NO. 95-6 (SIGN CODE REWRITE) (Continued from the May 19, 1997 City Council Meeting) Statement of Issue,Funding Source,Recommended Action,Alternative Actionis),Analysis,Environmental Status, Attachment(s) Statement of Issue: Transmitted for City Council consideration is Zoning Text Amendment No. 95-6, a request to amend Section 233 Signs of the City's Zoning and Subdivision Ordinance. The City Council continued the item from the May 19, -1997 Council meeting, referring the item back to the Planning Commission for clarification on the specific streets the larger sign criteria would apply to. The Planning Commission has forwarded their recommendation which has been incorporated into the Draft Ordinance. Staff recommends the City Council open the public hearing on the sign code amendment and continue the hearing open to the August 4, 1997 meeting. Funding Source: Not applicable. Recommended Action: STAFF RECOMMENDATION: Motion to: "Open the public hearing on Zoning Text Amendment No. 95-6 and continue the hearing open to the August 4, 1997 City Council meeting. AttachmentUl: None +_ >a ' 'S`�j�� � � ==a I , ��' � s„ i-. -� '� _'' '�p;3s '1,g - t �'f- � 'a �� '�- 'Y,.. a��'�C �c "A3�kT ��w� " - y � :� � of - a r ��' - 7 W �'� �� �'Rr �- x � --re' '6°..xxyss i e, i4 �N -� .� x.� �' 2 s,�" _- � ,�r� -.�- 3"e as',�� � .� -'�; � "�-�� oar. x*� �'� ` � '_�'�.'. ."'�- �, ,� «, ORDINANCE NO. 3 3�00 AN ORDINANCE OF THE CITY OF HUNTINGTON BEACH AMENDING THE ZONING AND SUBDIVISION GGDE BY AMENDING CHAPTER 233 THEREOF RELATING TO SIGNS WHEREAS,pursuant to the California State Planning and Zoning Law, the Huntington Beach Planning Commission and Huntington Beach City Council have held separate, duly noticed public hearings to consider whether or not to amend by the Huntington Beach Zoning and Subdivision Code by amending Chapter 233 thereof relating to signs; and After due consideration of the findings and recommendations of the Planning Commission and all other evidence presented,the City Council finds that the aforesaid amendment is proper and consistent with the General Plan, NOW, THEREFORE, the City Council of the City of Huntington Beach does hereby ordain as follows: 1. That Chapter 233 of the Huntington Beach Zoning and Subdivision Code is hereby amended to read as follows: r Q Chapter 233 Signs Sections: 233.02 Reserved 233.04 Permits Required 233.06 Permitted Signs 233.08 Exempt Signs 233.10 Prohibited Signs 233.12 Electronic Readerboards 233.14 Readerboard Signs-Multiple Users 233.16 Subdivisional Directional Signs 233.18 Promotional Activity Signs 233.20 Planned Sign Program 233.22 Miscellaneous Signs and Provisions 233.24 Nonconforming Signs 233.26 Code Compliance 233.28 Definitions 233.02 Reserved . 1 4/sTMOrdinance:233-Sign RLS 97-131 }' 3/31/97 - a 233.04 Permits Required Sign permits are required for all signs, unless expressly exempted under Section 233.08. A sign permit (building permit)for a new sign or change in sign panel/face shall be obtained from the Department of Community Development prior to installation. A. Sign Permit..A complete sign application shall include the following information: 1. Two sets of fully-dimensioned plans drawn to scale. The plans shall include the following: a. Site plan indicating the location of all proposed signs, as well as the size and location of existing signs on the site. Photographs should be submitted if available. b. Sign elevations, indicating overall square footage and letter/figure dimensions, letter style, color(indicate standard color number if applicable), materials,proposed copy and illumination method. C. Dimensioned building elevations with existing and proposed signs depicted. 2. Property owner approval in the form of a letter or signature on.the plans, approving the proposed signs and authorizing submission of the sign application. 3. For wall signs, method of attachment; for freestanding signs, foundation plan, sign support and attachment plan. 4. Type and method of electrical insulation devices,where applicable. 5. Any design modification from the requirements of this chapter that have been approved shall be noted, and compliance with the planned sign program, limited sign permit, or sign code exception shall be demonstrated. B. Planned Sign Program. Approval of a planned sign program pursuant to Section 233.20 shall be required prior to application for a sign permit for the following requests: 1. A site with five or more non-residential businesses or uses. 2. A site with two or more freestanding identification signs where there is a request for a new freestanding sign. 3. Commercial properties with 1,300 feet or more on one street frontage a requesting more freestanding signs than allowed pursuant to Section 233.06. 4. Consolidated subdivision directional signs identifying multiple projects on multiple sign panels. 5. Service stations. 2 4/sTMOrdinance:233-Sign RLS 97-131 3/31/97 re 6. Wall signs for second floor businesses with exterior access. 7. Wall signs installed on a building wall not adjacent to the business suite. C. Sign Code Exception: The Zoning Administrator may grant a sign code exception for requests for supergraphics,three-dimensional signs, and relief from the strict application of Section 233.06. The following findings. shall be made prior to approval of any sign code exception: 1. The sign is compatible with the character of the area and is needed€ff due to special circumstances defined by the applicant and applicable to the property. 2. The sign will not adversely affect other signs in the area. 3. The sign will not be detrimental to properties located in the vicinity. 4. The sign will not obstruct vehicular or pedestrian traffic visibility and will not be a hazardous distraction. D. Limited Sign Permit. The owner of a sign which does not conform to the provisions of Section 233.06 may file an application for a limited sign permit to the Director for permission to change the face or copy of such sign. A limited sign permit cannot be processed for illegal signs or signs listed as prohibited in Section 233.10. The Director may approve the face change and extend a sign's use'for a time period deemed appropriate, not to exceed two (2) years. A sign permit shall be obtained prior to installation of the new sign panel/face. A cash bond in an amount determined by the Director to reflect the cost of removal based on information provided by a sign company shall be required to guarantee the sign's removal upon expiration of the limited sign permit. Approval shall be subject to the following findings: 1. Due to unique circumstances, the sign's immediate removal will result in a substantial hardship for the applicant. 2. The sign will not adversely affect other lawfully erected signs in the area. 3. The sign will not be detrimental to properties located in the vicinity. 4. The sign will be in keeping with the character of the surrounding area. 5. The sign will not obstruct vehicular or pedestrian traffic visibility and will not be a hazardous distraction. E Design Review Board. When authorized by the provisions of the BZSO,the Design Review Board(DRB) shall review and act on the following items prior to application for a sign permit. Otherwise, the DRB shall review and render a recommendation to the appropriate decision maker(Zoning Administrator, Director, etc.) on the following items: 1. Planned.Sign Programs. 2. Electronic Readerboard Signs. 3 4/s: MOrdinance:233-Sign RLS 97-131 3/31/97 3. Signs on properties within the following areas: a. Redevelopment project areas; b. Areas subject to specific plans; c. Areas abutting or adjoining, or within 500 feet of PS (Public Semipublic) districts; d. OS-PR(Open Space-Parks and Recreation) and OS-S (Open Space- Shoreline districts); and ­r e. Areas designated by the City Council. F. Temporary Sign Permit. The Director may issue a temporary sign permit valid for up to 30 days, if it is found that the temporary sign is necessary to establish or maintain identity until a permanent sign can be erected. Extensions of the 30 day permit may be granted at the discretion of the Director. The Director may also approve a temporary sign permit for the following temporary signs provided the signs conform with the standards defined in Section 233.06: 1. Signs necessary to avoid a dangerous condition, including directional signs during construction. 2. Signs pertaining to a use permitted by a temporary use permit. 3. Promotional activity non-exempt signs, a maximum of 90 days per calendar year pursuant to Section 233.18. 233.06 Permitted Signs. All signs shall be governed by the following schedule,except if addressed elsewhere in this chapter. The schedule lists maximum standards for number, area, and height of allowed signs which does not necessarily ensure architectural compatibility. Therefore, in addition to the enumerated standards, consideration shall be given to building setbacks, visibility of attached signing on the site, and the proposed sign's relationship to the overall appearance of the property,to the surrounding neighborhood, and to community goals. Compatible design, simplicity, sign effectiveness and adherence to the objectives and policies in the Urban Design Element of the General Plan shall be used as guidelines for sign approval. Nothing in this chapter shall preclude public access signage. The Planning Commission may, in addition, from time to time adopt policies regarding sign standards. Such policies may include separate standards or provisions for specific areas of the community. 4 4/s:PCD:Ordinance:233-S ign RLS 97-131 3/31/97 A. COMMERCIAL DISTRICTS 1. FREESTANDING SIGNS MAXIMUM LOT STREET TYPE NUMBER OF MAXIMUM � MAXIMZJM �. f FRONTAL (see Diagram C) xSIGNS SIGN-HEIGHT SIGNAREA KK , .. s.: a. Interior lots Principal,Major or One 10 ft. 50 sq.ft. with less than Primary Arterial +5 ft.for Bonus gn +25 sq.ft.for Bonus 200 feet of Secondary Arterial One 7Vonus 50 sq.ft. street frontage +1 ft.for sign +25 sq.ft.for Bonus b. Interior lots Pr cipal,Major or One 15 ft. 70 sq.ft. with min.200 feet Pri ry Arterial +5 .for Bonus sign +30 sq.ft.for Bonus but less than 400 feet Seconda Arterial One 10 ft. 70 sq.ft. of street frontage /+5 ft.for Bonus sign +30 sq.ft.for Bonus C. Corner lots with Principal,Maj r or One per 7 ft. 30 sq.ft. the greatest. Primary Arteri street frontage +3 ft.for Bonus sign +15 sq.ft.for Bonus street frontage Secondary Arterial One/per 7 ft. 30 sq.ft. less than 400 feet street fre +1 ft.for Bonus sign +15 sq.ft.for Bonus d. Interior lots with min. Principal,Major or One pr' ary(P) 20 ft.(P) 100 sq.ft.(P) 400 feet of frontage Primary Arterial an tw secondary(S) +5 ft.for(P)Bonus sign +25 sq.ft.(P)Bonus AND s ns per street 7 ft.(S) 30 sq.ft.(S) Corner lots with Secondary Arterial =do rimary(P) 15 ft.(P) 100 sq.ft.(P) min.400 feet on one condary(S) +5 ft.for(P)Bonus sign +20 sq.ft.(P)Bonus street frontage signs p street 7 ft.(S) 30 sq.ft.(S) e. Regional Mail One per stree frontage 25 ft. 100 sq.ft. Identification Sign One freeway ign 25 ft.above freeway 200 sq.ft. 1. Bonus signs(B)shal/enen opaque b kground,internal illumin\an items of information only. 2. Multi-tenant panels itted pr ided the panels are minimu )inches in height,with a minimum six(6) inch letter height. T be res icted to one uniform backgro and two colors for the sign copy,with the exception that the Cntifi tion may have a separate backglor. Sign copies shall be limited to the company name or oc i m of information. Major tenant i 'on shall be encouraged by being placed on the largest panel. 3. Secondary signs($) dition to the Primary(P)sign. Secondco shall be limited to business identification only. 4. Street addresses shauded on all freestanding signs with mi (6)i ch numerals. THE LONA T A OR E R L I 1. No business shall ve more than one freestanding sign facing each frontage. 2. Freestanding si s on the same site shall be located a minimum of 150 feet apart unless a proved by a planned sign program. 3. A freestand' g sign shall not be permitted in an area between the building and right-of-way when that portion of the building ' ocated at the minimum setback. 4. Signs s a 1 be located in a landscape planter a minimum of 2 feet wider than the sign itself. Sq are poles or other architectural treatment shall be required,except if the sign is 8 feet or less in height,it shall be o monument type,with a minimum 2 foot base. Placement shall conform with Diagram A. 5. No freestanding sign shall be located along a local street. 5 4/s:PDC:Ord inance:233-S ign RLS 97-131 3/31/97 n A. COMMERCIAL DISTRICTS 1. FREESTANDING SIGNS ON ADAMS AVE., BEACH BLVD, BROOKHURST ST., EDINGER AVE., GOLDENWEST ST. AND WARNER AYE. .. MAXIMUM LOT FRONTAGE : NUMBER OF . MAXIMUM - MAXIMUM SIGNS SIGN HEIGHT SIGN AREA a. Interior lots with less than One 10 ft. 50 sq.ft. 200 feet of street frontage +5 ft.for Bonus +25 sq.ft.for Bonus b. Interior lots with min.200 feet One 15 ft. 70 sq.% but less than 400 feet +5 ft.for Bonus +30 sq.ft.for Bonus c. Corner lots with the greatest One per 7 ft. 30 sq.ft. street frontage less than 400 feet street frontage +3 ft.for Bonus +15 sq.ft.for Bonus d. Interior lots with min.400 feet of frontage One primary(P) 20 ft.(P) 100 sq.ft.(P) AND Corner lots with and two secondary(S) +5 ft.for(P)Bonus +25 sq.ft.(P)Bonus min.400 feet on one street frontage signs per street 7 it.(S) 30 sq.ft.(S) e. Regional Mall Identification Sign One per street frontage 25 ft. 100 sq.ft. One freeway sign 25 ft.above freeway 200 sq.ft. . 2. FREESTANDING SIGNS ON ALL OTHER ARTERIALS NOT LISTED ABOVE ............VM -M MLOTFROTGE NU.... BEROF A IGNS AREA . . a. Interior lots with less than One 7 ft. 50 sq.ft. 200 feet of street frontage +1 ft.for Bonus +25 sq.ft.for Bonus b. Interior lots with min.200 feet One loft. 70 sq.ft. but less than 400 feet +5 ft.for Bonus +30 sq.ft.for Bonus C. Corner lots with the greatest One per 7 ft. 30 sq.ft. street frontage less than 400 feet street frontage .+1 ft.for Bonus +15 sq.ft.for Bonus. d. Interior lots with min.400 feet of frontage One primary(P) 15 ft.(P) 100 sq.ft.(P) AND Corner lots with and two secondary(S) +5 ft.for(P)Bonus +20 sq.ft.(P)Bonus min.400 feet on one street frontage signs per street 7 ft.(S) 30 sq.ft.(S) 1. Bonus signs(B)shall have an opaque background,internal illumination for items of information only. 2. Multi-tenant panels are permitted provided the panels are minimum ten(10)inches in height,with a minimum six(6)inch letter height. They shall be restricted to one uniform background color and two colors for the sign copy,with the exception that the Center Identification may have a separate background color.Sign copies shall be limited to the company name or one generic item of information. Major tenant identification shall be encouraged by being placed on the largest panel. 3. Secondary signs(S)are in addition to the Primary(P)sign. Secondary sign copy shall be limited to business identification only. 4. Street addresses shall be included on all freestanding signs with minimum six(6)inch numerals. OTHER LOCATIONAL CRITERIA FOR FREESTANDING COMMERCIAL SIGNS 1. No business shall have more than one freestanding sign facing each frontage. 2. Freestanding signs on the same site shall be located a minimum of 150 feet apart unless approved by,a planned sign program. 3. A freestanding sign shall not be permitted in an area between the building and right-of-way when that portion of the building is located at the minimum setback. 4. Signs shall be located in a landscape planter a minimum of 2 feet wider than the sign itself. Square poles or other architectural treatment shall be required,except if the sign is 8 feet or less in height,it shall be of monument type,with a minimum 2 foot base. Placement shall conform with Diagram A. 5. No freestanding sign shall be located along a local street. 5 4/s:PDC:Ordinance:23 3-Sign RLS 97-131 2/27/97 �a A. COMMERCIAL DISTRICTS (CONTINUED) 2. WALL SIGNS MAXIMUM MAXIMUM SIGN x ri wt.- s , n SITE:CRTTERIA._ „' TYPE k ,NUMBER, ,•,AREA _ ,OTHER STANDARDS . ., 1. Channel letter signs required on all sites Individual Business wall One per street 1.5 sq.ft per linear ft. consisting of 5 or more uses. Identification or parking lot of business frontage. frontage for 2. Signs,over 50 sq.ft.shall have an opaque each separate Channel letter signs: background and internal illumination for business on the 15% bonus after items of information only. ground floor. above calculation. 3. Multi-business consolidated wall signs shall Signs for Business<50.000 soft, be permitted provided the signs do not second floor Max.total=200 sq.ft.* exceed the allowable sign area. businesses with exterior access Business 50.000+soft. 4. Placement shall conform to Diagram B. may be No Max.* permitted by 5. One nameplate may be placed at each door, Planned Sign *No sign shall exceed loading dock,or other entrance facing a Program 200 sq.ft.or 1.5 sq.ft. public street; max.6 sq.ft. per linear ft.of the wall upon which it is 6. Signs on projecting canopies/awnings shall placed. be considered wall signs. 7. Raceways shall only be permitted when unable to place electrical components within wall/parapet. Under .One per 8 sq.ft. 1. Canopy signs shall be attached canopy business perpendicular to the building face, centered above the store entrance or lease length. 2. Minimum 8 ft.ground clearance. 3. Signs shall not be illuminated. 3. CHANGEABLE COPY SIGNS max' MAXIMUM ]MAXIMUM MAXIMUM ` SITE CRITERIA, ,TYPE-: NUMBER', . SIGN AREA HEIGHT %. ,OTHER STANDARDS Hotel with Us One per site 30%of See To be combined with convention facility allowable Vs A.1.Freestanding permitted sign. area Signs(a-d)above Live entertainment Us One per site 30%of See To be combined with allowable Vs A.1.Freestanding permitted sign. area ns(a-d)above Tenant Directory Us One per site 30 sq.ft. 7 ft. Low intensity illumination,oriented toward pedestrians and motorists on site. Min.30 ft. from exterior property lines, and 25 ft.from other freestanding signs. Menu Board Us or One per drive- 10 sq.ft. 7 ft. May be in addition to permitted wall thru lane sign. Electronic Readerboards (See Sections 233.12 and 233.14 for specifications) 6 4/s:PDC:Ordinance:233-Sign RLS 97-131 3/3 1/97 B. INDUSTRIAL DISTRICTS 1. FREESTANDING SIGNS t t � .r � =MAXIIVIIJM�` �3 SITE` MAXIMUM MAXIMUM SIGN SIGN OTHER STANDARDS ft E CRITERIA ,: NUMBER AREA HEIGHT . � X , v Industrial/ One business Under 1 acre: 7 ft. 1.Sign copy shall be limited to center or Mixed Uses identification sign per 32 sq.ft single business identification only. No site multi-tenant panels shall be permitted. Industrial centers over 1 acre: 2.Freestanding signs shall conform to 50 sq.ft. Diagram A,and shall be located in a landscaped planter a minimum of 2 feet wider than the sign itself. 3.All freestanding signs shall have the street address included on the sign. 4.Signs shall be monument type. Mixed Use One per street Under 1 acre: 10 ft. 1.Multi-tenant panels are permitted businesses with frontage 32 sq.ft provided the panels are minimum frontages on 10 inches in height with minimum Gothard Street Industrial centers 6 inch high letters. They shall be over 1 acre: restricted to one uniform background 50 sq.ft. color and two colors for the sign copy, with the exception that the Center Identification may have a separate background color. Sign copies shall be limited to the company name or one generic item of information. 2.Major tenant identification shall be encouraged by being placed on the largest panel. 3.Signs eight(8)feet or less shall be monument type. 7 4/s:PDC:Ordinance:233-S i gn RLS 97-131 3/31/97 2. WALL SIGNS 4 K MAXIMUM � SITE MAXIMUM MAXIMUM SIGN SIGNS : OTHER STANDARDS n t , K CRITERIA,� �, NUMBER w. ' . _AREA z - IiEIGAHT �_. All Industrial/ One per street or 1 sq.ft.per linear ft. Below roofline 1.One nameplate may be placed at each Mixed Uses parking lot frontage of building frontage. door,loading dock,or other entrance• for each separate _- facing a public street; max.6 sq.ft. business. Channel letter signs receive a 10% bonus 2.Raceways shall only be permitted when after the above unable to place electrical components calculation. within wall/parapet. Max. 100 sq.ft.per business for all wall signs. C. RESIDENTIAL S IT VA X1WWZMAXIMUW MAXIMUM' § OTHER STANDARDS 51,z } CRITERIA NUMBER SIGN AREA SIGNS , s Neighborhood Vs 1 per street I sq.ft.per unit, 6 ft. 1.Signs shall be affixed to perimeter Identification entrance max.50 sq.ft. wall or placed within a landscaped planter. OR 2.Sign copy shall be limited to 18 inches in height,name of development only. wall One on each 0.5 sq.ft.per unit, 3.Freestanding signs shall be setback side of each max.25 sq.ft. 20 feet from any interior property street entrance line. Placement shall conform to Diagram A. Vacancy Signs wall One per street 6 sq.ft. Below roofline 1.Copy limited to"vacancy,"type of for multi-family frontage unit available,and source of developments information. g 4/s:PDC:0rdinance:233-5 i gn RLS 97-131 3/31/97 D. CHURCHES, AND SCHOOLS, AND COMMERCIAL RECREATIONAL USES WITHIN PUBLIC PARKS x SITE TYPE MAXIMUM MAXIMUM MAXIMUM OTHER STANDARDS r; CRITERIA �NUMBER SIGN AREA SIGN r s HEIGHT k r Identification Vs One per site 32 sq.ft. 7Yft. 1.Freestanding signs shall be completely located within a AND landscaped planter. wall One per site 1 sq.ft.per linear Below roofline 2.Signs shall be monument type. ft.of bldg.frontage Max.32 sq.ft. 3.Freestanding signs shall be setback 5 ft.from any interior property line. 4.All freestanding signs shall have the . address included on the sign. 5.Raceways shall only be permitted when unable to place electrical components within walllparapet. Changeable f/s One per site 30%of allowable 7 ft. To be combined with permitted sign. Coov Vs area wall One per site 10 sq.ft. May be in addition to permitted sign. 9 4/s:PDC:Ordinance:233-S ign RLS 97-131 3/31/97 a E. SERVICE STATIONS SITE ` TYPE :MAXIMUM MAXIMUM SIGN' MAX OTHER STANDARDS CRITERFA `` N. ,Ni1MBER AREA' SIGN ?. t HEIGHT.- Business f/s One per site Alternative A: 7 ft. 1.Service Stations with Identification 20 sq.ft.if sign contains convenience markets shall use only identification and no Alternative A. changeable copy panels for pricing. 2.Freestanding signs shall be located in a landscaped OR planter a minimum of 2 feet wider than the sign itself. Alternative B• 50 sq.ft.if price 3.Signs shall be monument type. information is incorporated on sign. Sign 4.All freestanding signs shall shall contain panels for fuel have the address included on price only. No detached the sign. price signs shall be located elsewhere on the site. wall one per street 1 sq.ft.per linear foot of Below 1.Internal illumination or frontage building frontage roofline channel letters only. and/or 2.If canopy fascia signs are used canopy one per street 10 sq.ft. for business ID,no wall signs frontage shall be permitted on bldg. 3.Max.letter height for fascia. signs shall be 75%of fascia width. 4.If canopy fascia signs are not provided,a logo may be permitted on each side of canopy column connector (spandrel)in addition to wall signs. Fuel Price Us One per street 12 sq.ft. 6 ft. 1.Price signs shall advertise fuel and Credit frontage in prices only and no other information conjunction with product available. Alternative A sign. 2.Freestanding signs shall be Price signs shall be completely located within a located a minimum 15 landscaped planter. fL from other freestanding signs. 10 4/s:PDC:Ordinance:233-Sign RLS 97-131 3/31/97 sumo Attached One per canopy 2 sq.ft. 10 ft. 1.No other signs shall be Instructions to pump column. permitted on the canopy or island column except as specified. Identification column 2.Point of purchase signs shall be prohibited. 3.State or Federal government required signs encompassed within a fuel pump shall not be regulated by this ordinance. 11 4/s:PDC:Ordinance:233-$ign RLS.97-131 3/31/97 F. PERMITTED IN ALL DISTRICTS SITE CRITERIA .TYPE MAXIMUM MAXIMUM MAXIMUM OTHER STANDARDS ;NUMBER_ SIGN AREA SIGN HEIGHT r Building wall One per building 3 sq.ft.per foot Shall be placed 1.Such sign shall be in addition identification for frontage of Bldg.Height within top 25 ft. to that which is permitted. buildings over 100 ft. of bldg. elsewhere in this article. in height 2.Raceways shall only be permitted when unable to place electrical components within wall/parapet. Promotional Activity Signs (See Section 233.18 for specifications) Real Estate 1.Real estate signs shall be removed immediately after sale -Residential One per site 8 sq.ft. 6 ft. or lease,which shall be defined Districts as the close of escrow. Vs -Commercial Office One per site 20 sq.ft. 10 ft. 2.Signs shall not be attached to Districts OR the perimeter walls of residential communities or -Commercial/ wall create any hazards for traffic Industrial One per site 30 sq.ft. 12 ft. or pedestrians. Districts -Miscellaneous/ All other Districts One per site 20 sq.ft. 10 ft. Open House Signs Vs One Sign 6 sq.ft. 4 ft. 1.Open house signs and flags and Real Estate Flags may be displayed only during Three flags per site 2.5 sq.ft. 6 ft. daylight hours and when the property is available for inspection. 2.Open house signs may only be placed at the immediate points of access to a residential subdivision from an arterial. Placement shall be in the parkway only and not in street medians or dividers. 12 4/s:PDC:Ord inance:233-Sign RLS 97-131 3/31/97 i 233.08 Exempt Signs Signs exempt from the sign permit requirements of this chapter include: A. Corner stones, including names of buildings, dates of erection, and citations that are made an integral part of the structure. B. Credit card, trading stamp, or trade association signs not exceeding 0.5 square feet each. C. Governmental flags of any governmental agency not used for commercial promotional purposes. D. Neighborhood Watch signs. E. Notices posted by a utility or other quasi-public agent in the performance of a public duty or by any person giving due legal notice. F. Official notices of any court,public body or officer. G. Oil operations signs consistent with Title 15 of the Municipal Code. H. One construction sign per street frontage with a maximum sign area of 32 square feet located on a construction site during the course of construction. Removal is required prior to issuance of a certificate of occupancy or final inspection, whichever comes first. I. One name plate, not over six(6) square feet in area, displaying the name and/or profession of the occupant of the building and/or the address, may be placed at each door, loading dock, or other entrance facing a public street. J. On-premise parking and other directional signs, not exceeding one double-faced sign per entrance, not exceeding two (2) square feet in area and four(4) feet in height. Such signs shall not include business identification, product, or logo. K. Open house signs, not to exceed six(6) square feet and four(4) feet in height, may be displayed adjacent to the entrance of a property for sale or rent during daylight hours when the property is open for.inspection. L. Pennants corresponding to a City sponsored event or theme. The pennants shall be on light standards located on private property, a maximum of 30 square feet per pennant, with a minimum eight(8) foot clearance from the ground. Written text shall be restricted to the name and dates of the event. Pennants shall be removed within five (5) working days upon the completion of the event. M. Political campaign signs which do not pose a traffic or safety hazard, and have been granted permission of the property owner for display. N. Promotional Activity Signs for Vehicle Sales Dealerships provided they comply with the provisions set forth in Section 233.18 G. O. Public transit seating signs and public information, directional, and warning signs erected by a public agency. 13 4/s:PDC:Ordinance:233-Sign RLS 97-131 3/31/97 P. Real estate signs provided they comply with the provisions set forth in Section 233.06 F. Q. Signs manufactured as a standard, integral part of a mass-produced product accessory to a commercial or public or semi-public use, including telephone booths, vending machines, automated teller machines, and gasoline pumps. R. Signs within a building not visible from a public street and window signs not exceeding 20 percent of the visible area of a window(50% during December). No window sign shall be displayed above the second story. S. Signs required by the Americans with Disabilities Act(ADA). T. Street address numerals. U. No-trespassing signs posted a minimum of 100 feet apart. 233.10 Prohibited Signs A. Canvas signs, banners,pennants, streamers, balloons or other temporary signs except as provided in Sections 233.08 (Exempt Signs), 233.16 (Subdivision Directional Signs) or 233.18 (Promotional Activity Signs). B. Mobile, A-frame, and portable signs and those of a similar nature which are not permanently attached to the ground or building except as provided in Sections 233.18 or 233.20. C. Roof signs. D. Signs which resemble any official marker erected by the city, state, or any governmental agency, or which, by reason of position, shape, color or illumination would conflict with the proper functioning of any traffic sign or signal or would be a hazard to vehicular or pedestrian traffic. E. Signs which produce odor, sound, smoke, fire or other such emissions. F. Flashing, moving,pulsating, or intermittently lighted signs,mechanical movement signs, including searchlights, except electronic readerboards and public service signs such as those for time and temperature.. G. Animals or human beings, live or simulated, utilized as signs. H. Projecting signs, except canopy or awning signs and under-canopy signs, subject to subsections 233.O6(A) and 233.O6(E). I. Signs which constitute a nuisance or hazard due to their intensity of light. J. Signs visible from and within 100 feet of an R district which are illuminated between the hours of 10 PM and 7 AM unless they identify an establishment open for business during those hours. 14 4/sTDC:Ordinance:233-S i gn RLS 97-131 3/31/97 K. Off-premises signs, including billboards or advertising structures installed for the purpose of . advertising a project, subject or business unrelated to the premises upon which the sign is located,except subdivision directional signs and multiple user electronic readerboards. L. Abandoned signs and signs which no longer identify a bona fide business conducted on the. premises. Such signs shall be removed by the property owner within 60 days of the business' closing date. The sign panel may be turned over(blank side out) if the sign complies with code. "r M. Signs on any public property, including signs affixed to utility poles, or projecting onto the public right-of-way, except for those required by law. This section shall not prohibit the placement of advertising panels on public service items including, but not limited to, trash receptacles, bicycle racks, bus benches,transit shelters, and telephone booths, within public rights-of-way or in publicly-operated beaches or parks provided such items are placed in accord with an agreement granted by the City Council. N. Vehicle signs, signs affixed to.automobiles, trucks, trailers or other vehicles on public or private property for the basic purpose of advertising, identifying or providing direction to a use or activity not related to the lawful use of the vehicle for delivering merchandise or rendering service. Any such vehicle signs which have as their primary purpose to serve as a non-moving or moving display are prohibited. 233.12 Electronic Readerboards. Electronic readerboards may be permitted subject to the review by the Design Review Board, and approval of a conditional use permit by the Planning Commission. A. Required Findings: Prior to approving a conditional use permit to allow an electronic readerboard sign, the Planning Commission shall make the following findings: 1. The proposed electronic readerboard sign conforms with the standards and criteria as set forth in this chapter; 2. The proposed electronic readerboard sign is compatible with other signs on the site and in the vicinity; 3. The proposed electronic readerboard sign will not adversely impact traffic circulation in adjacent rights-of-way or create a hazard to vehicular or pedestrian traffic; and 4. The proposed electronic readerboard sign shall not have adverse visual impacts on adjoining commercial and/or residential neighborhoods. 15 4/s:PDC:Ordinance:233-Sign RLS 97-131 3/31/97 B. Readerboard Sign Criteria: 1. Electronic readerboards may be freestanding or wall type signs. 2. The maximum number of electronic readerboards shall be one per site. 3. The maximum sign area shall be 115 square feet;.90 square feet for message center; and 25 square feet for-:other information. 4. The maximum height of a freestanding electronic readerboard sign shall be 25 feet. 5. The electronic readerboard shall have cylinders, a shade screen and a photocell for reducing the intensity of lighting at night. 6. The maximum measurable light output of the electronic readerboard shall not exceed 50 foot-candles at any property line. C. Location Requirements: 1. Electronic readerboards shall only be allowed eiAy on parcels abutting a freeway and on parcels abutting Beach Boulevard, excluding the portion along Beach Boulevard designated as a landscape corridor south of Adams to Pacific Coast Highway. 2. Minimum lot frontage: 200 feet. 3. Minimum distance between electronic readerboards: 150 feet. 4. Minimum distance to any residence: 150 feet. D. Other Standards: 1. Where a site has an electronic readerboard, temporary banners,balloons, flags, etc., shall be permitted a maximum of 15 days per calendar year. 2. Hours of operation: 6:30 a.m. to 10:30 p.m. At least 10 percent of the message time, or any percentage deemed necessary by the City for emergency conditions, shall be used for public service announcements. 3. Messages in an electronic readerboard shall be no faster than one message every four seconds, and the minimum interval between messages shall be at least one-second. Continuous motion of messages is not permitted. 4. Light intensity changes (other than between day and night uses) are not permitted. 5. In addition to the electronic readerboard sign, one monument sign, maximum of seven(7) feet in height and a maximum fifty (50) square feet in sign area, may be permitted and all other signage shall be brought into conformance with this chapter. 16 4/s:PDC:Ordinance:233-Sign RLS 97-131 3/31/97 233.14 Readerboard Signs - Multiple Users Off site electronic readerboard signs may be permitted subject to the conditional use permit approval by the Planning Commission. Approval of electronic readerboard signs shall be subject to the following: A. Required Findi=: Prior to approving a conditional use permit to allow a multiple user electronic readerboard sign,the-Planning Commission shall make the following findings: 1. The proposed electronic readerboard sign conforms with the standards and. criteria as set forth in the Huntington Beach Zoning and Subdivision Ordinance; 2. The proposed electronic readerboard sign will not adversely impact traffic circulation in adjacent right-of-way or create a hazard.to vehicle or pedestrian traffic. B. Multiple User Readerboard Sign Criteria: 1. Multiple user electronic readerboard signs may be located at a site which is not the location of any of the parties using the sign for advertising. 2. Multiple user electronic readerboard shall be freestanding. 3. The maximum sign area shall be twelve hundred (1200) square feet. 4. The maximum height of a multiple user readerboard sign shall be eighty-five (85) feet. 5. The multiple user readerboard shall have cylinders or directional incandescent lamps and have a shade screen or louver system, a shade screen and a photocell for reducing the intensity of lighting at night. C. Lighting Standards: 1. The maximum night time light intensity and illuminance shall conform to the following: MAXIMUM NIGHT TIME INTENSITY Height from Ground in feet 5 10 20 30 50 70 85 Maximum Intensity 125, 130, 145, 170, 250, 370, 490, x 1000 lumens 17 4/s:PDC:0rd inance:233-Sign RLS 97-131 3/31/97 MAXIMUM NIGHT TIME ILLUMINANCE Land Use at Rece for Site Residential Commercial Other Maximum Illuminance 0.3 2.0 1.0 foot-candles The maximum night time illuminance shall be measured at the receptor site, at ground level, by a direct reading, portable light meter. Measurements shall not be made within one hour after sunset or before sunrise. 2. Illuminance shall be determined by the difference between a reading taken with the sign on and another reading taken within three(3) minutes with the sign off. 3. An illuminance chart shall be'prepared by a licensed engineer and submitted to the Director for approval prior to installation. Conformance with this ordinance shall be verified by actual measurements made, as specified herein, after installation. The method of measurement and results shall be subject to approval of the Director. D. Location Requirements: I. A multiple user reader board shall be located no farther than two.hundred (200) feet from a freeway. 2. The minimum distance between multiple user reader boards shall be one thousand(1,000) feet. 3. The sign shall be a minimum distance of 600 feet from residential properties. E. Other Standards: 1. No off site electronic reader board will be permitted except for multiple users. 2. At least twenty(20%) of the message time, or any percentage deemed necessary by the City for emergency conditions shall be used for public service announcements. 3. Messages in a multiple user sign shall be no faster than one message every four(4) seconds and the minimum interval between messages shall be at least one second. 4. Light intensity changes (other than between day and night uses) are not permitted. . 18 4/s:PDC:Ordinance:233-Sign RLS 97-131 3/31/97 233.16 Subdivision Directional Signs. Subdivision directional signs, shall contain only the name of a development,the developer,price information, and directional information for land development projects located within the City. No land development project shall be permitted more than six off-site subdivision directional signs, and approval for such signs shall be subject to the following standards: A. Location requirements: 1. Signs shall not be located within any public right-of:way or on any property developed with residential uses other than that of the subdivision identified. 2. Signs located on the same side of the street shall be a minimum of 600 feet from any other subdivision directional sign except a sign may be permitted on each corner of the intersection of arterial highways. 3. Maximum area and height: a. 64 square feet in area and 15 feet high provided there is a minimum 50 foot distance from any adjacent developed property. b. 32 square feet in area and 8 feet high provided there is a minimum 25 foot distance from any adjacent developed property. B. Permit expiration: Permits issued for subdivision directional signs shall expire either one year from the date of issuance or on the date 90 percent of the project's units have all been sold, leased, or rented for the first time,whichever is sooner. Annual renewals may be granted for such time as units still exist for sale; however,no more than one directional sign is allowed after 90 percent of the units are sold, leased or rented. C. Street widening: When a sign conflicts with street widening or construction, it shall be removed upon written notice at no cost to any public agency. D. Required bond: Prior to.the issuance of a building permit,the applicant shall file a cash bond in an amount set by resolution of the City Council. The full bond amount shall be refunded if the sign structure is removed and the site restored to its.original condition within 15 days after the expiration of the permit. If the sign structure is not removed, the City shall remove the sign and its supporting structure with the cost deducted from the cash bond, and any remainder refunded. 233.18 Promotional Activity Signs A. Promotional activity signs may be placed on a site subject to the approval of the Director,provided that temporary signs comply with this section, and do not create safety hazards or block signs identifying adjoining establishments. B. A temporary sign permit for promotional activity banners,pennant or pennants, unless otherwise specified, shall be valid for a maximum of ninety(90) days in any calendar year and shall not be.renewable. 19 4/s:PDC:Ord i n ance:233-S i gn RLS 97-131 3/31/97 C. A promotional activity banner or banners shall not exceed one square foot of banner area for each linear foot of building frontage and in no case shall net the total banner area exceed 100 square feet. Pennants shall be limited to a maximum of one square foot for each pennant. D. A temporary sign permit for grand opening promotional activities shall be allowed for ninety (90) days, and the permit is not renewable. A promotional activity banner;as permitted above, shall not be affected by the issuance of a grand opening sign permit during the same calendar year. The size of a grand opening banner shall not exceed the size specified in Section 233.18 C. E. Promotional signs shall not be in a condition of disrepair. Disrepair shall include torn, faded or sagging signs. F. Sites with electronic readerboards shall be permitted to have promotional activity signs displayed a maximum of fifteen(15) days per calendar year. G. Vehicle sales businesses on Beach Boulevard shall be exempt from these limitations on promotional activity signs provided they comply with the following: 1. Eighteen inch(18")non-metallic helium balloons and large non-metallic inflatables may be displayed on the weekends (Friday 9:00 AM through Sunday 12:00 Midnight), provided they do not project over the public right- of-way. 2. Automobile dealerships on Beach Boulevard shall be permitted-to display flags, pennants, banners and car-top signs throughout the year. H. Vehicle sales businesses on Beach Boulevard shall obtain a temporary sign permit for the use of large displays and inflatables larger than eighteen inches (18") in diameter. The displays and inflatables shall be affixed directly to the ground or roof of a building; the displays and inflatables shall not be elevated up in the air. The displays and inflatables shall be limited to a maximum of twelve (12)weekends per calendar year. 233.20 Planned Sign Program A planned sign program shall be submitted to the Director when required by Section 233.04 B. Such program shall be reviewed by the Design Review Board and approved by the Director prior to issuance of any permit for signs. The purpose of the planned sign program is to encourage coordinated and quality sign design as well as to permit more flexible sign standards for commercial and industrial centers. The standards of Section 233.06 shall be used as a guide in the design of a planned sign program. The property owner shall designate a person or firm as the primary liaison with the City for the purpose of submitting sign permit requests in conformance with the approved planned sign program. A. Planned sign program applications shall be submitted to the Planning Division and shall include the following: . 1. A site plan, drawn to scale, depicting the precise locations of all buildings and signs; 20 4/s:PDC:Ord i nance:233-Sign RLS 97-131 3/31/97 2. Drawings and/or sketches indicating the exterior surface details of all buildings on the site on which wall signs, directory signs, or projecting signs are proposed; 3. Written text describing the specific sign criteria for the property. The program shall, at minimum, include provisions regulating sign height, area, sign type, colors, design and location. 4. A statement of the reasons for any requested modifications to the provisions or standards of this chapter; and 5. The name, address, and telephone number of the person or firm responsible for administering the planned sign program. B. A planned sign program may include more than one freestanding sign per parcel or other deviations from the standards of this chapter,provided that the total sign area does not exceed the area otherwise permitted by Section 233.06 by more than 10 percent, or by 30%for multiple automobile franchises occupying the same lot, and commercial businesses with 50,000 square feet or more of floor area. In approving a planned sign program,the Director shall find: 1. That the proposed signs are compatible with the style or character of existing improvements on the site and are well-related to each other, reflecting a common theme and design style. C. The Director may require any reasonable conditions necessary to carry out the intent of the planned sign program. For developments with existing signs, a schedule or phasing plan for bringing such signs into conformance with the planned sign program shall be submitted and become part of the approval. A cash bond may be required to guarantee their modification or removal. 233.22 Miscellaneous Signs and Provisions A. Signs within the Downtown Specific Plan or any other specific plan area shall comply with any additional requirements outlined within the plan itself and any applicable design guidelines. B. Non-commercial murals, non-commercial large graphic designs, and statuary shall be subject to review by the Director for the sole purpose of ensuring that such displays will not pose a hazard to public health, safety or welfare. C. No window or contiguous window panes shall be covered by paper.or painting signs which exceed 20 percent of the total area of that window at any time. Exception: Windows may be covered up to 50% during the month of December. 21 4/s TDC:Ord inance:233-Sign RLS 97-131 3/31/97 233.24 Nonconforming Signs A. Continuation of Use. Any nonconforming on-site sign may be maintained after the effective date of the ordinance codified in this title,provided that the nonconforming sign is not: l. Changed to another nonconforming sign; or 2. Structurally altered so as to extend its useful life; or 3. Expanded or altered as defined in Section 233.28, except that a change of sign panel/face may be permitted provided the items of information on the sign (i.e. business name) remain the same; or 4. Reestablished after discontinuance for ninety (90) days or more; or 5. Reestablished after damage or destruction of more than fifty percent(50%) of the sign value at the time of such damage or destruction.. B. Signs replaced or requested to be modified at the owner's initiative shall comply with all current provisions of this chapter unless granted a sign code exception, limited sign permit or planned sign program. 233.26 Code Compliance Signs shall be subject to the provisions of this chapter,the Uniform Building Code and National Electric Code, as adopted by the City. Penalty. No person, firm, corporation or other legal entity shall maintain,place, erect, or permit any sign to be displayed in violation of this chapter. Violations are a misdemeanor and are punishable as provided in Chapter 249 Enforcement of the Huntington Beach Zoning and Subdivision Ordinance. 233.28 Definitions The following definitions shall apply to the provisions in this Chapter. General definitions are contained in Chapter 203. A. Abandoned Sign: a sign which no longer directs, advertises or identifies a legal business establishment, product or activity on the premises where such sign is displayed. B. Alteration: any change of copy, sign face, color, size, shape, illumination, position, location, construction, or supporting structure of any sign. C. Animated Sign: any sign which is designed to give a message through a sequence of progressive changes of parts or lights or degree of lighting. 22 4/s:PDC:Ordinance233-Sign RLS 97-131 3/31/97 D. Area of Sign: 1. The area included within the outer dimensions of a sign (excluding structural supports). 2. For freestanding signs, sign area shall be calculated on one (1) face of the sign, provided a sign face on a double-sided sign is not separated from the opposite side of the sign by more than 12 inches at any point. 3. For illuminated awning or canopy signs, sign area shall be calculated around the sign copy only. 4. For signs without a border or frame (channel or skeleton letters),the area shall be within a rectangle or eight(8) continuous straight lines (with right angles) formed around the extreme outer limits of the sign message, including all figures and any background or color which is an integral part of the sign. SI(-W Alll: SI 1`T AREA E. Awning: a shelter supported entirely from the exterior wall of a building and composed of non-rigid materials except for the supporting framework. F. Awning Sign: a sign painted on,printed on, or attached flat against the surface of an awning. G. Banner Sign: a temporary sign composed of fabric or flexible material with no enclosing frame. H. Bonus Sign: an internally illuminated freestanding sign designed with opaque sign faces/panels, and illumination for items of information only. I. Business Identification Sign: a sign which serves to identify only the name and address of the premises,business, building or portion of building upon which it is located and includes no other advertising such as product lists,phone numbers and hours of operation. Logos may also be permitted. I. BuildingF rontage: the linear extent of a building or business which has frontage on either a street or parking area. Only one side of the building facing the street or parking area shall be used to determine the maximum sign area. J. Canopy: a permanent roof-like structure which extends along and projects beyond the wall of a building, or is freestanding as common in service stations, and is generally designed and constructed to provide protection from the weather. K. Changeable Copy Sign: a sign or portion thereof with characters, letters or illustrations that can be changed manually or electrically without altering the face or surface of the sign. 23 4/s:PDC:Ordinance:233-Sign RLS 97-131 3/31/97 L. Channel letters: individual letters or figures, illuminated or non-illuminated, affixed to a building or freestanding sign structure. M. Construction Sign: a temporary sign identifying the persons, firms or businesses directly connected with a construction or development project and may include the name of the future site occupant. N. Directional Sign: an on-premise incidental sign designed to guide or direct pedestrian or vehicular traffic. O. Electronic Readerboard: a changeable message sign consisting of a matrix of lamps which are computer controlled. P. Exposed-Neon: neon tubing used for lighting in signs and other building identification such as raceways and accent lighting. Q. Exposed Raceway: visible tube or box behind a wall sign used to house electrical wiring for the wall sign. R. Flashing Si n—: an illuminated sign which contains an intermittent or sequential flashing light source or any other such means to attract attention. This definition is not intended to include "changeable copy signs" or "animated signs." S.. Freestanding Sign: a sign permanently attached to the ground and which does not have a building as its primary structural support. This includes ground signs, pole signs and monument signs. T. Grand Opening: a promotional activity not exceeding ninety(90) calendar days used by newly established businesses to inform the public of their location and services. U. Ground Sign: see Freestanding Sign. V. Illegal Sign: a sign which was erected without the benefit of a permit,that does not meet the requirements of this ordinance, or has not received legal nonconforming status. W. Incidental Sign: a small sign pertaining to goods, products, services or facilities ,which are available on the premises where the sign occurs and intended primarily for the convenience of the public. X. Indirect Illumination: a light cast on the surface of a sign from an exterior source. Y. , Industrial Center: any site containing three (3) or more industrial activities. Z. Integrated Development: a development or site comprised of one or more parcels served by common access ways, driveways,parking and landscaping. AA. Interior illumination: any sign face which is artificially lit from the inside. BB. Item of information: each word, design, symbol, or figure. 24 4/s:PDC:Ord inance:233-Sign RLS 97.131 3/31/97 CC. Limited Sign Permit: City approved entitlement allowing the initial modification and maintenance of a nonconforming sign for up to a two (2) year period. DD. Logo: a trademark or company name symbol. EE. Marquee: see Canopy. i FF. Mansard: a sloped roof or roof-like facade. GG. Monument Sign: a freestanding sign with a solid base. HE Moving Sign: any sign or device which has any visible moving part, visible revolving part, or visible mechanical movement. II. Name Plate Sign: an attached sign which designates the names and/or address of a business, and/or the words "entrance" or "exit." JJ. Nonconforming Sign: a sign which was erected legally but Whie does not comply with current sign provisions. KK. Off-Site Sign: any sign which advertises goods,products, services or facilities. not sold,produced,manufactured or furnished on the premises on which the sign is located. These signs are also known as outdoor advertising, billboards, and poster panels. LL. On-Site Sign: a sign which pertains to the use(s) of the site on which it is located. MM. ' Open House Sign: a sign which identifies a building for sale or lease which is open and available for inspection, and sets forth no other advertisement. NN. Planned Sign Program: City approved entitlement which incorporates coordinated and quality sign design elements. 00. Point of Purchase Display: advertising of a retail item accompanying its display, e.g., an advertisement on a product dispenser. PP. Pole sign: see Freestanding Sign. QQ. Political Sign: a sign identifying either a candidate for public office or an issue relating to a forthcoming election. RR. Portable Sign: any sign not permanently attached to the ground or a building. SS. Prpjecting sign: a sign which is attached to and projects from the wall of the building more than 18 inches and which has its display surface perpendicular to such wall, to the structure to which it is attached. TT. Promotional Activity Sign: a temporary sign used to advertise a short term special activity or sale, i.e., grand opening,under new ownership, fall sale, etc. 25 4/s:PDC:Ord inance:233-Sign kLS 97-131 3/31/97 UU. Public Access Signag_e: signage that directs the general public to the coast or sea and/or public amenities available for general public use. W. Public Service Information Sign: any sign intended primarily to promote items of general interest to the community such as time, temperature, date,. atmospheric conditions, news or traffic control,etc. WW. Real Estate Sinn: any temporary sign indicating that the premises on which the sign is located is for sale, lease or rent. XX. Roof Sign: an attached sign constructed upon or over a roof, or placed so as to extend above the visible roofline; or a freestanding sign which is greater in height than the building it serves to identify. YY. Rotating Sign: any sign or portion thereof which physically revolves about an axis. ZZ. Sign: any medium for visual communication, including its structure and component parts, which is used or intended to be used to attract attention. AAA. Sign Height: measurement from the adjacent sidewalk or curb to the highest portion of the sign, including architectural elements. BBB. Sign Code Exception: City approved entitlement granting a deviation to the specifications set forth in this chapter. CCC. Sign Copy: any words, letters, numbers, figures, designs or other symbolic representation incorporated into a sign for the purpose of attracting attention. DDD. Site: one or more parcels of land identified by the assessor's records where an integrated building development has been approved or proposed. The site shall include all parcels of land contained within or a part of the development application. EEE. Site Frontage: the length of a lot or parcel of land along or fronting on a street. FFF. Special Events Sian: a temporary sign advertising or pertaining to any civic, patriotic, or special event of a general public interest taking place within the city. GGG. Subdivision Directional Sign: a sign providing direction to a land development project pursuant to this chapter. HHH. Supergraphic: a painted design which covers an area greater than ten percent of a wall, building facade, or other structure. III. Temporary Sign: a sign which is installed for a limited time and is not constructed or intended for long-term use. JJJ. Temporary Window Sign: a sign painted or constructed of paper or other lightweight material and affixed to the interior or exterior side of a window or glass area on a building for a limited time. 26 4/s:PDC:Ord i n an ce:233-Sign RLS 97-131 3/31/97 KKK. Wall Sign: any sign which is attached or erected on the exterior,posted, or painted or suspended from or otherwise affixed to a wall of a building including the parapet, with the display surface of the sign parallel to the building wall, and which does not project more than eighteen(18) inches from the building, or project above the height of the wall or parapet. . LLL. Window Sign: a sign in which the name, address,phone number, or hours of operation are applied directly to the window of a business, or a sign visible through.the window from the street. 27 4/s:PDC:Ord inance:233-Sign RLS 97-131 3/31/97 To remain clear 10' 23' .............. ............... I............... ...vx......vex e� ,............... ................. a \ I I 25, Min. Driveway a \ I 10' o I wide *; landscape area CL o � a - Sign Type Setback Pole 40' DIAGRAM A xMonument Subject to Director review G:W1WDRAW%2U-DAA.BMP �.—x-. a i.--x—.� i i y 1 TIR EN SIG b 1 1 16 1 . 1 , 1 a 70%G Le Behold - Max.Width DIAGRAM B b 75% Fascia - Max. Height x Equal Dimensions y Equal Dimensions GADMORAW123"IAB.BMP 20 4/s:PDC:Ordinance:233-Sign RLS 97-131 3/31/97 �s V 3 = W m 1- SEAL WESTMINSTER BEACH AR A ® ADDEN =I _ INGER ISM ISM ® 9 ® AEL t. : •r ,i;,, _ = _ ,:::. " ARNEt FOUNTAIN ® � ®Is SLATER 4� VALLEY s COUNTY ORANGE F (BOLSA CHICA) SSS 9 94 TALBE T PACIFIC .o'c •✓- - EJJS OCEAN 00 8 ,J r l m GARRELD ® " YOUTOWN ADAMS Legend ! °DES 8 ATLANTA City Boundary WILTON Principal Arterial Street = • B&WNc Major Arterial Stree ehicle Capacity-45,000 ADT ' COSTA MESA Primary Arted treet Vehicle Capacity-30,000 ADT 444 Second real Street Vehicle Capacity-20,000 ADT Coll r Arterial Street Vehicle Capacity-10,000 ADT ng Santa Ana River Bridge DIAGRAM C EXISTING NETWORK OF ARTERIAL STREETS AND HIGHWAYSCE_1CITY OF HUNTINGTON BEACH GENERAL PLANI 28—A 2. That this ordinance shall become effective thirty (30) days after its adoption. PASSED AND ADOPTED by the City Council of the City of Huntington Beach at a regular meeting thereof held on the day of , 1997. Mayor ATTEST: APPROVED AS TO FORM: City Clerk ity Attorney `�'-/-`7 RE PR VED: INITIATED AND APPROVED: City Administrator Dir for of Comm 'ty Development Attachment Legislative Draft 29 4/s:PDC:Ord inance:233-Sign RLS 97-131 3/31/97 �'�� tom•. � Pam• �• Council/Agency Meeting Held: 5IaLq•? U� Deferred/Continued to: ` ❑ Conditionally Approved ❑ Denied y Clerk's Sign ure / Council Meeting Date: May 19, 1997 Department ID Number: CD 97-30 CITY OF HUNTINGTON BEACH REQUEST FOR COUNCIL ACTION SUBMITTED TO: HONORABLE MAYOR AND CITY COUNCIL MEMBERS SUBMITTED BY: MICHAEL T. UBERUAGA, City Administrator N r � PREPARED BY: MELANIE S. FALLON, Community Development Director T,, e . SUBJECT: ZONING TEXT AMENDMENT NO. 95-6 (SIGN CODE REWRITZ) , (Continued from the May 5, 1997 City Council Meeting) Statement of Issue,Funding Source,Recommended Action,Alternative Action(s),Analysis,Environmental Status, Attachment(s) Statement of Issue: Transmitted for City Council consideration is Zoning Text Amendment No. 95-6, a request to amend Section 233 Signs of the City's Zoning and Subdivision Ordinance. The City Council continued the item from the May 5, 1997 Council meeting, directing staff to return with clarification on the specific streets that would allow larger signs. In addition, the Council requested that staff prepare separate straw vote motions on the issues of sign height and area, time restrictions on political signs, and political signs on public property. Following further review of the locational criteria and circulation map references in the proposed sign code, staff recommends the City Council continue Zoning Text Amendment No. 95-6 and refer this particular issue back to the Planning Commission to specifically review on which streets the proposed larger signs would be allowed. Funding Source: Not applicable. Recommended Action: STAFF RECOMMENDATION: Motion to: "Refer Zoning Text Amendment No. 95-6 back to the Planning Commission to clarify the locational criteria and circulation map on the specific street segments that the proposed larger sign criteria would apply to and return with a new Public Hearing before the City Council as soon as possible." � - i REQUEST FOR COUNCIL ACTION "MEETING DATE: May 19, 1997 DEPARTMENT ID NUMBER: CD 97-30 Alternative Action(sl: Not applicable. Analysis: At the May 5, 1997 Council meeting, Council requested that staff clarify the specific streets that the larger sign criteria would apply. After the Council meeting and further discussion with staff, we concluded that there also may have been ambiguity at the Planning Commission meetings regarding whether or not the Planning Commission was aware that the proposed text amendment applied to a greater number of street segments then discussed at the hearings. Therefore, staff recommends the locational criteria and circulation map be referred back to the Commission to review this particular issue. The Planning Commission will be provided with a specific list of streets and a street map reference (Diagram C). Following the Planning Commission's recommendation on this matter, Zoning Text Amendment No. 95-6 will be forwarded to the City Council for final adoption. Attachment Us : None C1397-30.130C -2- 05/13/97 10:15 AM y f• ATTACHMENT NO. 1 FINDINGS FOR APPROVAL ZONING TEXT AMENDMENT NO. 95-6 FINDINGS FOR APPROVAL - ZONING TEXT AMENDMENT NO 95-6: 1. Zoning Text Amendment No. 95-6 is consistent with the goals and policies contained in the City's General Plan. The amendment is consistent with the objectives,policies, general land uses and programs specified in the Urban Design Element of the General Plan, including strengthening the visual character of the City's street hierarchy and improving city-wide identity. The proposed code amendment will provide sign criteria for all uses based on the various arterial designations. 2. In the case of a general land use provision, the change proposed is compatible with the uses authorized in, and the standards prescribed for, the zoning district for which it is proposed. The proposed amendment addresses commercial, industrial and residential properties separately, with specific sign criteria for each zoning district. The proposed amendments to the sign code address each district separately based on the intensity of uses and traffic volumes. 3. A community need is demonstrated for the change proposed. The City Council, Planning Commission, and Council Sign Code Subcommittee,have recognized the demand for greater business exposure for commercial businesses in the City. 4. Its adoption will be in conformity with public convenience, general welfare and good zoning practice. The amendment will provide greater business exposure and appropriate identification for consumers traveling in the City, while protecting the general welfare of persons working and residing in the City. Attachment-5/5/97 ORDINANCE NO.3 3y`� AN ORDINANCE OF THE CITY OF HUNTINGTON BEACH AMENDING THE ZONING AND SUBDIVISION C-9HI✓ -� BY AMENDING CHAPTER 233 THEREOF RELATING TO SIGNS r WHEREAS,pursuant to the California State Planning and Zoning Law, the Huntington Beach Planning Commission and Huntington Beach City Council have held separate, duly noticed public hearings to consider whether or not to amend by the Huntington Beach Zoning and Subdivision Code by amending Chapter 233 thereof relating to signs; and After due consideration of the findings and recommendations of the Planning Commission and all other evidence presented,the City Council finds that the aforesaid amendment is proper and consistent with the General Plan, NOW, THEREFORE,the City Council of the City of Huntington Beach does hereby ordain as follows: 1. That Chapter 233 of the Huntington Beach Zoning and Subdivision-Code is hereby amended to read as follows: Chapter 233 Signs I' Sections: 233.02 Reserved 233.04 Permits Required 233.06 Permitted Signs 233.08 Exempt Signs 233.10 Prohibited Signs 233.12 Electronic Readerboards 233.14 Readerboard Signs-Multiple Users 233.16 Subdivisional Directional Signs 233.18 Promotional Activity Signs 233.20 Planned Sign Program 233.22 Miscellaneous Signs and Provisions 233.24 Nonconforming Signs 233.26 Code Compliance 233.28 Definitions 233.02 Reserved 1 4/s:PCD:Ordinance:233-Sign RLS 97-131 3/31/97 233.04 Permits Required Sign permits are required for all signs, unless expressly exempted under Section 233.08. A sign permit(building permit) for a new sign or change in sign panel/face shall be obtained from the Department of Community Development prior to installation. A. Sign Permit. A complete sign application shall include the following information: 1. Two sets of fully-dimensioned plans drawn to scale. The plans shall include the following: a. Site plan indicating the location of all proposed signs, as well as the size and location of existing signs on the site. Photographs should be submitted if available. b. Sign elevations, indicating overall square footage and letter/figure dimensions, letter style, color(indicate standard color number if applicable), materials,proposed copy and illumination method. C. Dimensioned building elevations with existing and proposed signs depicted. 2. Property owner approval in the form of a letter or signature on the plans, approving the proposed signs and authorizing submission of the sign application. 3. For wall signs, method of attachment; for freestanding signs, foundation plan, sign support and attachment plan. 4. Type and method of electrical insulation devices, where applicable. 5. Any design modification from the requirements of this chapter that have been approved shall be noted, and compliance with the planned sign program, limited sign permit, or sign code exception shall be demonstrated. B. Planned Sign Program. Approval of a planned sign program pursuant to Section 233.20 shall be required prior to application for a sign permit for the following requests: 1. A site with five or more non-residential businesses or uses. 2. A site with two or more freestanding identification signs where there is a request for a new freestanding sign. 3. Commercial properties with 1,300 feet or more on one street frontage requesting more freestanding signs than allowed pursuant to Section 233.06. 4. Consolidated subdivision directional signs identifying multiple projects on multiple sign panels. 5. Service stations. 2 4/s:PMOrdinance:233-Sign RLS 97-131 3/31/97 6. Wall signs for second floor businesses with exterior access. 7. Wall signs installed on a building wall not adjacent to the business suite. C. Sign Code Exception: The Zoning Administrator may grant a sign code exception for requests for supergraphics,three-dimensional signs, and relief from the strict application of Section 233.06. The following findings. shall be made prior to approval of any sign code exception: 1. The sign is compatible with the character of the area and is needed€ef due to special circumstances defined by the applicant and applicable to the property. 2. The sign will not adversely affect other signs in the area. 3. The sign will not be detrimental to properties located in the vicinity. 4. The sign will not obstruct vehicular or pedestrian traffic visibility and will not be a hazardous distraction. D. Limited Sign Permit. The owner of a sign which does not conform to the provisions of Section 233.06 may file an application for a limited sign permit to the Director for permission to change the face or copy of such sign. A limited sign permit cannot be processed for illegal signs or signs listed as prohibited in Section 233.10. The Director may approve the face change and extend a sign's use for a time period deemed appropriate, not to exceed two (2)years. A sign permit shall be obtained prior to installation of the new sign panel/face. A cash bond in an amount determined by the Director to reflect the cost of removal based on information provided by a sign company shall be required to guarantee the sign's removal upon expiration of the limited sign permit. Approval shall be subject to the following findings: 1. Due to unique circumstances, the sign's immediate removal will result in a substantial hardship for the applicant. 2. The sign will not adversely affect other lawfully erected signs in the area. 3. The sign will not be detrimental to properties located in the vicinity. 4. The sign will be in keeping with the character of the surrounding area. 5. The sign will not obstruct vehicular or pedestrian traffic visibility and will not be a hazardous distraction. E Desigri Review Board. When authorized by the provisions of the BZSO, the Design Review Board (DRB) shall review and act on the following items prior to application for a sign permit. Otherwise, the DRB shall review and render a recommendation to the appropriate decision maker(Zoning Administrator, Director, etc.) on the following items: 1. Planned Sign Programs. 2. Electronic Readerboard Signs. 3 4/sTMOrdinance:233-Sign RLS 97-131 3/31/97 3. Signs on properties within the following areas: a. Redevelopment project areas; 6. Areas subject to specific plans; c. Areas abutting or adjoining, or within 500 feet-of PS (Public Semipublic) districts; d. OS-PR(Open Space-Parks and Recreation) and OS-S (Open Space- Shoreline districts); and e. Areas designated by the City Council. F. Temporary Sign Permit. The Director may issue a temporary sign permit valid for up to 30 days, if it is found that the temporary sign is necessary to establish or maintain identity until a permanent sign can be erected. Extensions of the 30 day permit may be granted at the discretion of the Director. The Director may also approve a temporary sign permit for the following temporary signs provided the signs conform with the standards defined in Section 233.06: 1. Signs necessary to avoid a dangerous condition, including directional signs during construction. 2. Signs pertaining to a use permitted by a temporary use permit. 3. Promotional activity non-exempt signs, a maximum of 90 days per calendar year pursuant to Section 233.18. 233.06 Permitted Signs. All signs shall be governed by the following schedule, except if addressed elsewhere in this chapter. The schedule lists maximum standards for number, area, and height of allowed signs which does not necessarily ensure architectural compatibility. Therefore, in addition to the enumerated standards, consideration shall be given to building setbacks,visibility of attached signing on the site, and the proposed sign's relationship to the overall appearance of the property, to the surrounding neighborhood, and to community goals. Compatible design, simplicity, sign effectiveness and adherence to the objectives and policies in the Urban Design Element of the General Plan shall be used as guidelines for sign approval. Nothing in this chapter shall preclude public access signage. The Planning Commission may, in addition, from time to time adopt policies regarding sign standards. Such policies may include separate standards or provisions for specific areas of the community. 4 4/s:PMOrdinance:233-S ign RLS 97-131 3/31/97 A. COMMERCIAL DISTRICTS 1. FREESTANDING SIGNS ON ADAMS AVE., BEACH BLVD, BROOKHERST ST., EDINGER AVE., GOLDENWEST ST. AND WARNER AYE. MAXIMUM LOT FRONTAGE > NUMBER OF 1VIAXIIVIUM MAXIMUIVI . . SIGNS SIGN HEIGHT SIGNAREA a. Interior lots with less than One 10 ft. 50 sq.ft. 200 feet of street frontage +5 ft.for Bonus +25 sq.ft.for Bonus b. Interior lots with min.200 feet One 15 ft. 70 sq.ft. but less than 400 feet +5 ft.for Bonus +30 sq.ft.for Bonus C. Corner lots with the greatest One per 7 ft. 30 sq.ft. street frontage less than 400 feet street frontage +3 ft.for Bonus +15 sq.ft.for Bonus d. Interior lots with min.400 feet of frontage One primary(P) 20 ft.(P) 100 sq.ft.(P) AND Corner lots with and two secondary(S) +5 ft.for(P)Bonus +25 sq.ft.(P)Bonus min.400 feet on one street frontage signs per street 7 ft.(S) 30 sq.ft.(S) e. Regional Mall Identification Sign One per street frontage 25 ft. 100 sq.ft. One freeway sign 25 ft.above freeway 200 sq.ft. 2. FREESTANDING SIGNS ON ALL OTHER ARTERIALS NOT LISTED ABOVE MAXIMUM LOT FRONTAGE NUMBER OF MA,XIlVIUM 1VIAXIMTJIYI SIGNS ` SIGN HEIGHT SIGN AREA .... .. . ...... .... _ . ..._.... . . .... .... . .... a. Interior lots with less than One 7 ft. 50 sq.ft. 200 feet of street frontage +1 ft.for Bonus +25 sq.ft.for Bonus b. Interior lots with min.200 feet One 10 ft. 70 sq.ft. but less than 400 feet +5 ft.for Bonus +30 sq.ft.for Bonus C. Corner lots with the greatest One per 7 ft. 30 sq.ft. street frontage less than 400 feet street frontage +1 ft.for Bonus +15 sq.ft.for Bonus d. Interior lots with min.400 feet of frontage One primary(P) 15 ft.(P) 100 sq.ft.(P) AND Corner lots with and two secondary(S) +5 ft.for(P)Bonus +20 sq.ft.(P)Bonus min.400 feet on one street frontage signs per street 7 ft.(S) 30 sq.ft.(S) 1. Bonus signs(B)shall have an opaque background,internal illumination for items of information only. 2. i4fulti-tenant panels are permitted provided the panels are minimum ten(10)inches in height,with a minimum six(6)inch letter height. They shall be restricted to one uniform background color and two colors for the sign copy,with the exception that the Center Identification may have a separate background color. Sign copies shall be limited to the company name or one generic item of information. Major tenant identification shall be encouraged by being placed on the largest panel. 3. Secondary signs(S)are in addition to the Primary(P)sign. Secondary sign copy shall.be limited to business identification only. 4. Street addresses shall be included on all freestanding signs with minimum six(6)inch numerals. OTHER LOCATIONAL CRITERIA FOR FREESTANDING COMMERCIAL SIGNS 1. No business shall have more than one freestanding sign facing each frontage. 2. Freestanding signs on the same site shall be located a minimum of 150 feet apart unless approved by a planned sign program. 3. A freestanding sign shall not be permitted in an area between the building and right-of-way when that portion of the building is located at the minimum setback. 4. Signs shall be located in a landscape planter a minimum of 2 feet wider than the sign itself. Square poles or other architectural treatment shall be required,except if the sign is S feet or less in height,it shall be of-monument type,with a minimum 2 foot base. Placement shall conform with Diagram A. S. No freestanding sign shall be located along a local street. 5 4/s:PDC:Ordinance:233-Sion RLS 97-131 2/27/97 A. COMMERCIAL DISTRICTS (CONTINUED) 2. WALL SIGNS MAXIMUM MAXIMUM SIGN k .. SITE CRITERIA TYPE ' W. NUMBER AREA OTHER STANDARDS _ _ , 1. Channel letter signs required on all sites Individual Business wall One per street 1.5 sq.ft per linear ft. consisting of 5 or more uses. Identification or parking lot of business frontage. frontage for 2. Signs over 50 sq.ft.shall have an opaque each separate Channel letter signs: background and internal illumination for business on the 15% bonus after items of information only. ground floor. above calculation. 3. Multi-business consolidated wall signs shall Signs for Business<50,000 sa.ft be permitted provided the signs do not second floor Max.total=200 sq.ft.* exceed the allowable sign area. businesses with exterior access Business 50.000+sq.ft. 4. Placement shall conform to Diagram B. may be No Max.* permitted by 5. One nameplate may be placed at each door, Planned Sign *No sign shall exceed loading dock,or other entrance facing a Program 200 sq.ft.or'l.5 sq.ft. public street; max.6 sq.ft. per linear ft.of the wall upon which it is 6. Signs on projecting canopies/awnings shall placed. be considered wall signs. 7. Raceways shall only be permitted when unable to place electrical components within wall/parapet. Under One per 8 sq.ft. 1. Canopy signs shall be attached canopy business perpendicular to the building face, centered above the store entrance or lease length. 2. Minimum 8 ft.ground clearance. 3. Signs shall not be illuminated. 3. CHANGEABLE COPY SIGNS r MAXIMUM } MAXIMUM =MAXIMUM ' SITE CRITERIkai,_ .TYPE NUMBER „SIGN AREA HEIGHT .. OTHER STANDARDS LZ Hotel with Us One per site 30%of See To be combined with convention facility allowable Us A.1.Freestanding permitted sign. area i n (a-d)above Live entertainment Us One per site 30%of See To be combined with allowable Us A.1.Freestanding permitted sign. area i n (a-d)above Tenant Directory Us One per site 30 sq.ft. 7 ft. Low intensity illumination,oriented toward pedestrians and motorists on site. Min.30 ft. from exterior property lines, and 25 ft.from other freestanding signs. Menu Board Us or One per drive- 10 sq.ft. 7 ft. May be in addition to permitted wall thru lane I I I sign. Electronic Readerboards (See Sections 233.12 and 233.14 for specifications) 6 4/s:PDC:Ord in ance:233-Sign RLS 97-131 3/31/97 B. INDUSTRIAL DISTRICTS 1. FREESTANDING SIGNS - MAXIMUM � SITE` MAXIMUM MAXIMUM SIGN' -SIGN` OTHER STANDARDS CRITERIA � , NUMBER AREA HEIGHT p{_, >_ Industrial/ One business Under 1 acre: 7 ft. 1.Sign copy shall be limited to center or Mixed Uses identification sign per 32 sq.ft single business identification only. No site multi-tenant panels shall be permitted. Industrial centers over 1 acre: 2.Freestanding signs shall conform to 50 sq.ft.. Diagram A,and shall be located in a landscaped planter a minimum of 2 feet wider than the sign itself. 3.All freestanding signs shall have the street address included on the sign. 4.Signs shall be monument type. Mixed Use One per street Under 1 acre: 10 ft. 1.Multi-tenant panels are permitted businesses with frontage 32 sq.ft provided the panels are minimum frontages on 10 inches in height with minimum Gothard Street Industrial centers 6 inch high letters. They shall be over 1 acre: restricted to one uniform background 50 sq.ft. color and two colors for the sign copy, with the exception that the Center Identification may have a separate background color. Sign copies shall be limited to the company name or one generic item of information. 2.Major tenant identification shall be encouraged by being placed on the largest panel. 3.Signs eight(8)feet or less shall be monument type: 4/s:PDC:Ordinance:233-Sign RLS 97-131 3/31/97 2. WALL SIGNS r MAXIMUM SITE" MAXIMUM - MAXIMUM SIGN` SIGNS OTHER STANDARDS CRTTERIAw NUMBER AREA HEIGHT M _ <H All Industrial/ One per street or 1 sq.ft.per linear ft. Below roofline 1.One nameplate may be placed at each Mixed Uses parking lot frontage of building frontage. door,loading dock,or other entrance for each separate facing a public street; max.6 sq.ft. business. Channel letter signs receive a 10% bonus 2.Raceways shall only be permitted when after the above unable to place electrical components calculation. within wall/parapet. Max. 100 sq.ft.per business for all wall signs. C. RESIDENTIAL SITE TYPE MAXIMUM MAXIMUM. -MAXIMUM OTHER STANDARDS CRITERIA NUMBER SIGN AREA SIGN }� HEIGRT wt Neighborhood Vs 1 per street 1 sq.ft.per unit, 6 ft. 1.Signs shall be affixed to perimeter Identification entrance max.50 sq.ft. wall or placed within a landscaped planter. OR 2.Sign copy shall be limited to 18 inches in height,name of development only. wall One on each 0.5 sq.ft.per unit, 3.Freestanding signs shall be setback side of each max.25 sq.ft. 20 feet from any interior property street entrance line. Placement shall conform to Diagram A. Vacancy Signs wall One per street 6 sq.ft. Below roofline 1.Copy limited to"vacancy,"type of for multi-family frontage unit available,and source of developments information. g 4/s:PDC:Ordinance:233-Sign RLS 97-131 3/31/97 D. CHURCHES, AND SCHOOLS, AND COMMERCIAL RECREATIONAL USES WITHIN PUBLIC PARKS SITE TYPE MAXIMUM MAXIMUM ; MAXIMUM _ OTHER STANDARDS CRITERIA NUMBER SIGN AREA SIGN :HEIGHT Identification US One per site 32 sq.ft. 7 ft. 1.Freestanding signs shall be completely located within a AND landscaped planter. wall One per site 1 sq.ft.per linear Below roofline 2.Signs shall be monument type. ft.of bldg.frontage Max.32 sq.ft. 3.Freestanding signs shall be setback 5 ft.from any interior property line. 4.All freestanding signs shall have the address included on the sign. 5.Raceways shall only be permitted when unable to place electrical components within wall/parapet. Changeable Vs One per site 30%of allowable 7 ft. To be combined with permitted sign. Coov Vs area wall One per site 10 sq.ft. May be in addition to permitted sign. 9 4/s:PDC:Ordinance:233-S ign RLS 97-131 3/31/97 E. SERVICE STATIONS SITE ;TYPE MAXIMUM - ;MAXIMUM SIGN MAX OTHER STANDARDS Y- CR IAITER ;NUMBER ` AREA SIGN HEIG_ I flusiness Us One per site Alternative A: 7 ft. 1.Service Stations with Identification 20 sq.ft.if sign contains convenience markets shall use only identification and no Alternative A. changeable copy panels for pricing. 2.Freestanding signs shall be located in a landscaped OR planter a minimum of 2 feet wider than the sign itself. Alternative B• 50 sq.ft.if price 3.Signs shall be monument type. information is incorporated on sign. Sign 4.All freestanding signs shall shall contain panels for fuel have the address included on price only. No detached the sign. price signs shall be located elsewhere on the site. wall one per street 1 sq.ft.per linear foot of Below 1.Internal illumination or frontage building frontage roofline channel letters only. and/or 2.If canopy fascia signs are used canopy one per street 10 sq.ft. for business ID,no wall signs frontage shall be permitted on bldg. 3.Max.letter height for fascia signs shall be 75%of fascia width. 4.If canopy fascia signs are not provided,a logo may be permitted on each side of canopy column connector (spandrel)in addition to wall signs. Fuel Price us One per street 12 sq.ft. 6 ft. 1.Price signs shall advertise fuel And Credit frontage in prices only and no other information conjunction with product available. Alternative A sign. 2.Freestanding signs shall be Price signs shall be completely located within a located a minimum 15 landscaped planter. ft.from other freestanding signs. 10 4/s:PDC:Ordinance:233-Sign RLS 97-131 3/31/97 Pump Attached One per canopy 2 sq.ft. 10 ft. 1.No other signs shall be Instructions to pump column. permitted on the canopy or or island column except as specified. Identification column 2.Point of purchase signs shall be prohibited. r 3.State or Federal government required signs encompassed within a fuel pump shall not be regulated by this ordinance. 11 4/s:PDC:Ordinance:233-Si.-n RLS 97-131 3/31/97 F. PERMITTED IN ALL DISTRICTS SITE CRITERIA b fiYPE MAXIMUM MAXIMUM: MAXIMUM OTHER STANDARDS NUMBER -SIGNAREA SIGN HEIGHT` W Building wall One per building 3 sq.ft.per foot Shall be placed 1.Such sign shall be in addition identification for frontage of Bldg.Height within top 25 ft. to that which is permitted buildings over 100 ft. of bldg. elsewhere in this article. in height 2.Raceways shall only be permitted when unable to place electrical components within waIt/parapet. Promotional Activity Signs (See Section 233.18 for specifications) Real Estate 1.Real estate signs shall be removed immediately after sale -Residential One per site 8 sq.ft. 6 ft. or lease,which shall be defined Districts as the close of escrow. Vs -Commercial Office One per site 20 sq.ft. 10 ft. 2.Signs shall not be attached to Districts OR the perimeter walls of residential communities or -Commercial/ wall create any hazards for traffic Industrial One per site 30 sq.ft. 12 ft. or pedestrians. Districts -Miscellaneous/ All other Districts One per site 20 sq.ft. 10 ft. Open House Signs Vs One Sign 6 sq.ft. 4 ft. 1.Open house signs and flags and Real Estate Flags may be displayed only during Three flags per site 2.5 sq.ft. 6 ft. daylight hours and when the property is available for inspection. 2.Open house signs may only be placed at the immediate points of access to a residential subdivision from an arterial. Placement shall be in the parkway only and not in street medians or dividers. 12 4/s:PDC:Ordinance:233-Sign RLS 97-131 3/31/97 233.08 Exempt Signs Signs exempt from the sign permit requirements of this chapter include: A. Corner stones, including names of buildings, dates of erection, and citations that are made an integral part of the structure. B. Credit card,trading stamp, or trade association signs not exceeding 0.5 square feet each. C. Governmental flags of any governmental agency not used for commercial promotional purposes. D. Neighborhood Watch signs. E. Notices posted by a utility or other quasi-public agent in the performance of a public duty or by any person giving due legal notice. F. Official notices of any court,public body or officer.. G. Oil operations signs consistent with Title 15 of the Municipal Code. H. One construction sign per street frontage with a maximum sign area of 32 square feet located on a construction site during the course of construction. Removal is required prior to issuance of a certificate of occupancy or final inspection, whichever comes first. I. One name plate, not over six (6) square feet in area, displaying the name and/or profession of the occupant of the building and/or the address, may be placed at each door, loading dock, or other entrance facing a public street. J. On-premise parking and other directional signs, not exceeding one double-faced sign per entrance, not exceeding two (2) square feet in area and four(4) feet in height. Such signs shall not include business identification, product, or logo. K. Open house signs, not to exceed six (6) square feet and four(4) feet in height, may be displayed adjacent to the entrance of a property for sale or rent during daylight hours when the property is open for inspection. L. Pennants corresponding to a City sponsored event or theme. The pennants shall be on light standards located on private property, a maximum of 30 square feet per pennant, with a minimum eight (8) foot clearance from the ground. Written text shall be restricted to the name and dates of the event. Pennants shall be removed within five (5) working days upon the completion of the event. M. Political campaign signs which do not pose a traffic or safety hazard, and have been granted permission of the property owner for display. N. Promotional Activity Signs for Vehicle Sales Dealerships provided they comply with the provisions set forth in Section 233.18 G. O. Public transit seating signs and public information, directional, and warning signs erected by a public agency. 13 4/s:PDC:Ordinance:233-Sign RLS 97-131 3/31/97 P. Real estate signs provided they comply with the provisions set forth in Section 233.06 F. Q. Signs manufactured as a standard, integral part of a mass-produced product accessory to a commercial or public or semi-public use, including telephone booths, vending machines, automated teller machines, and gasoline pumps. R. Signs within a building not visible from a public street and window signs not exceeding 20 percent of the visible area of a window(50% during December). No window sign shall be displayed above the second story. S. Signs required by the Americans with Disabilities Act(ADA). T. Street address numerals. U. No-trespassing signs posted a minimum of 100 feet apart. 233.10 Prohibited Signs A. Canvas signs, banners, pennants, streamers, balloons or other temporary signs except as provided in Sections 233.08 (Exempt Signs), 233.16 (Subdivision Directional Signs) or 233.18 (Promotional Activity Signs). B. Mobile, A-frame, and portable signs and those of a similar nature which are not permanently attached to the ground or building except as provided in Sections 233.18 or 233.20. C. Roof signs. D. Signs which resemble any official marker erected by the city, state, or any governmental agency, or which, by reason of position, shape, color or illumination would conflict with the proper functioning of any traffic sign or signal or would be a hazard to vehicular or pedestrian traffic. E. Signs which produce odor, sound, smoke, fire or other such emissions. F. Flashing, moving, pulsating, or intermittently lighted signs, mechanical movement signs, including searchlights, except electronic readerboards and public service signs such as those for time and temperature. G. Animals or human beings, live or simulated, utilized as signs. H. Projecting signs, except canopy or awning signs and under-canopy signs, subject to subsections 233.06(A) and 233.06(E). I. Signs which constitute a nuisance or hazard due to their intensity of light. J. Signs visible from and within 100 feet of an R district which are illuminated between the hours of 10 PM and 7 AM unless they identify an establishment open for business during those hours.. 14 41s:PDC:Ordinance:233-Sign R1S 97-131 3/31/97 K. Off-premises signs, including billboards or advertising structures installed for the purpose of advertising a project, subject or business unrelated to the premises upon which the sign is located, except subdivision directional signs and multiple user electronic readerboards. L. Abandoned signs and signs which no longer identify a bona fide business conducted on the premises. Such signs shall be removed by the property owner within 60 days of the business' closing date. The sign panel may be turned over(blank side out) if the sign complies with code. M. Signs on any public property, including signs affixed to utility poles, or projecting onto the public right-of-way, except for those required by law. This section shall not prohibit the placement of advertising panels on public service items including, but not limited to, trash receptacles, bicycle racks,bus benches,transit shelters, and telephone booths, within public rights-of-way or in publicly-operated beaches or parks provided such items are placed in accord with an agreement granted by the City Council. N. Vehicle signs, signs affixed to automobiles,trucks, trailers or other vehicles on public or private property for the basic purpose of advertising, identifying or providing direction to a use or activity not related to the lawful use of the vehicle for delivering merchandise or rendering service. Any such vehicle signs which have as their primary purpose to serve as a non-moving or moving display are prohibited. 233.12 Electronic Readerboards. Electronic readerboards may be permitted subject to the review by the Design Review Board, and approval of a conditional use permit by the Planning Commission. A. Required Findings: Prior to approving a conditional use permit to allow an electronic readerboard sign,the Planning Commission shall make the following findings: 1. The proposed electronic readerboard.sign conforms with the standards and criteria as set forth in this chapter; 2. The proposed electronic readerboard sign is compatible with other signs on the site and in the vicinity; 3. The proposed electronic readerboard sign will not adversely impact traffic circulation in adjacent rights-of-way or create a hazard to vehicular or pedestrian traffic; and 4. The proposed electronic readerboard sign shall not have adverse visual impacts on adjoining commercial and/or residential neighborhoods. 15 4/s:P DC:Ordinance:Z33-Sign RLS 97-131 3/31/97 B. Readerboard Sign Criteria: 1. Electronic readerboards may be freestanding or wall type signs. 2. The maximum number of electronic readerboards shall be one per site. 3. The maximum sign area shall be 115 square feet; 90 square feet for message center; and 25 square feet for other information. 4. The maximum height of a freestanding electronic readerboard sign shall be 25 feet. 5. The electronic readerboard shall have cylinders, a shade screen and a photocell for reducing the intensity of lighting at night. 6. The maximum measurable light output of the electronic readerboard shall not exceed 50 foot-candles at any property line. C. Location Requirements: 1. Electronic readerboards shall only be allowed e4y on parcels abutting a freeway and on parcels abutting Beach Boulevard, excluding the portion along Beach Boulevard designated as a landscape corridor south of Adams to Pacific Coast Highway. 2. Minimum lot frontage: 200 feet. 3. Minimum distance between electronic readerboards: 150 feet. 4. Minimum distance to any residence: 150 feet. D. Other Standards: 1. Where a site has an electronic readerboard, temporary banners, balloons, flags, etc., shall be permitted a maximum of 15 days per calendar year. 2. Hours of operation: 6:30 a.m. to 10:30 p.m. At least 10 percent of the message time, or any percentage deemed necessary by the City for emergency conditions, shall be used for public service announcements. 3. Messages in an electronic readerboard shall be no faster than one message every four seconds, and the minimum interval between messages shall be at least one second. Continuous motion of messages is not permitted. 4. Light intensity changes (other than between day and night uses) are not permitted. 5. In addition to the electronic readerboard sign, one monument sign, maximum of seven(7) feet in height and a maximum fifty (50) square feet in sign area, may be permitted and all other signage shall be brought into conformance with this chapter. 16 4/s:PDC:Ord inance:233-Sign RLS 97-131 3/31/97 233.14 Readerboard Signs - Multiple Users Off site electronic readerboard signs may be permitted subject to the conditional use permit approval by the Planning Commission. Approval of electronic readerboard signs shall be subject to the following: A. Required Findings: Prior to approving a conditional use permit to allow a multiple user electronic readerboard sign, the Planning Commission shall make the following findings: 1. The proposed electronic readerboard sign conforms with the standards and criteria as set forth in the Huntington Beach Zoning and Subdivision Ordinance; 2. The proposed electronic readerboard sign will not adversely impact traffic circulation in adjacent right-of-way or create a hazard to vehicle or pedestrian traffic. B. Multiple User Readerboard Sign Criteria: 1. Multiple user electronic readerboard signs may be located at a site which is not the location of any of the parties using the sign for advertising. 2. Multiple user electronic readerboard shall be freestanding. 3. The maximum sign area shall be twelve hundred (1200) square feet. 4. The maximum height of a multiple user readerboard sign shall be eighty-five (85) feet. 5. The multiple user readerboard shall have cylinders or directional incandescent lamps and have a shade screen or louver system, a shade screen and a photocell for reducing the intensity of lighting at night. C. Lighting Standards: 1. The maximum night time light intensity and illuminance shall conform to the following: - MAXIMUM NIGHT TIME INTENSITY Height from Ground in feet 5 10 20 30 50 70 85 Maximum Intensity 125, 130, 145, 170, 250, 370, 490, x 1000 lumens 17 4/s:PDC:Ord inance:233-Sign RLS 97-131 3/3 l/97 MAXIMUM NIGHT TIME ILLUMINANCE Land Use at Receptor Site Residential Commercial Other Maximum Illuminance 0.3 2.0 1.0 foot-candles The maximum night time illuminance shall be measured at the receptor site, at ground level, by a direct reading, portable light meter. Measurements shall not be made within one hour after sunset or before sunrise. 2. Illuminance shall be determined by the difference between a reading taken with the sign on and another reading taken within three (3)minutes with the sign off. 3. An illuminance chart shall be prepared by a licensed engineer and submitted to the Director for approval prior to installation. Conformance with this ordinance shall-be verified by actual measurements made, as specified herein, after installation. The method of measurement and results shall be subject to approval of the Director. D. Location Requirements: 1. A multiple user reader board shall be located no farther than two hundred (200) feet from a freeway. 2. The minimum distance between multiple user reader boards shall be one thousand (1,000) feet. 3. The sign shall be a minimum distance of 600 feet from residential properties. E. Other Standards: 1. No off site electronic reader board will be permitted except for multiple users. 2. At least twenty (20%) of the message time, or any percentage deemed necessary by the City for emergency conditions shall be used for public service announcements. 3. Messages in a multiple user sign shall be no faster than one message every four(4) seconds and the minimum interval between messages shall be at least one second. 4. Light intensity changes (other than between day and night uses) are not permitted. 18 4/s:PDC:Ordinance:233-S ign RLS 97-131 3/31/97 233.16 Subdivision Directional Signs. Subdivision directional signs, shall contain only the name of a development, the developer, price information, and directional information for land development projects located within the City. No . land development project shall be permitted more than six off-site subdivision directional signs, and approval for such signs shall be subject to the following standards: A. Location requirements: 1. Signs shall not be located within any public right-of-way or on any property developed with residential uses other than that of the subdivision identified. 2. Signs located on the same side of the street shall be a minimum of 600 feet from any other subdivision directional sign except a sign may be permitted on each corner of the intersection of arterial highways. 3. Maximum area and height: a. 64 square feet in area and 15 feet high provided there is a minimum 50 foot distance from any adjacent developed property. b. 32 square feet in area and 8 feet high provided there is a minimum 25 foot distance from any adjacent developed property. B. Permit expiration: Permits issued for subdivision directional signs shall expire either one year from the date of issuance or on the date 90 percent of the project's units have all been sold, leased, or rented for the first time, whichever is sooner. Annual renewals may be granted for such time as units still exist for sale; however, no more than one directional sign is allowed after 90 percent of the units are sold, leased or rented. C. Street widening: When a sign conflicts with street widening or construction, it shall be removed upon written notice at no cost to any public agency. D. Required bond: Prior to the issuance of a building permit,the applicant shall file a cash bond in an amount set by resolution of the City Council. The full bond amount shall be refunded if the sign structure is removed and the site restored to its original condition within 15 days after the expiration of the permit. If the sign structure is not removed, the City shall remove the sign and its supporting structure with the cost deducted from the cash bond, and any remainder refunded. 23 3.18 Promotional Activity Signs A. Promotional activity signs may be placed on a site subject to the approval of the Director, provided that temporary signs comply with this section, and do not create safety hazards or block signs identifying adjoining establishments. B. A temporary sign permit for promotional activity banners,pennant or pennants, unless otherwise specified, shall be valid for a maximum of ninety (90) days in any calendar year and shall not be renewable. 19 4/s:P DC:Ordinance:233-Sign RLS 97-131 3/31/97 C. A promotional activity banner or banners shall not exceed one square foot of banner area for each linear foot of building frontage and in no case shall H'84 the total banner area exceed 100 square feet. Pennants shall be limited to a maximum of one square foot for each pennant. D. A temporary sign permit for grand opening promotional activities shall be allowed for ninety (90) days, and the permit is not renewable. A promotional activity banner, as permitted above, shall not be affected by the issuance of a grand opening sign permit during the same calendar year. The size of a grand opening banner shall not exceed the size specified in Section 233.18 C. E. Promotional signs shall not be in a condition of disrepair. Disrepair shall include torn, faded or sagging signs. F. Sites with electronic readerboards shall be permitted to have promotional activity signs displayed a maximum of fifteen(15) days per calendar year. G. Vehicle sales businesses on Beach Boulevard shall be exempt from these limitations on promotional activity signs provided they comply with the following: 1. Eighteen inch(18") non-metallic helium balloons and large non-metallic inflatables may be displayed on the weekends (Friday 9:00 AM through Sunday 12:00 Midnight),provided they do not project over the public right- of-way. 2. Automobile dealerships on Beach Boulevard shall be permitted to display flags, pennants, banners and car-top signs throughout the year. H. Vehicle sales businesses on Beach Boulevard shall obtain a temporary sign permit for the use of large displays and inflatables larger than eighteen inches (18") in diameter. The displays and inflatables shall be affixed directly to the ground or roof of a building; the displays and inflatables shall not be elevated up in the air. The displays and inflatables shall be limited to a maximum of twelve (12) weekends per calendar year. 233.20 Planned Sign Program A planned sign program shall be submitted to the Director when required by Section 233.04 B. Such program shall be reviewed by the Design Review Board and approved by the Director prior to issuance of any permit for signs. The purpose of the planned sign program is to encourage coordinated and quality sign design as well as to permit more flexible sign standards for commercial and industrial centers. The standards of Section 233.06 shall be used as a guide in the design of a planned sign program. The property owner shall designate a person or firm as the primary liaison with the City for the purpose of submitting sign permit requests in conformance with the approved planned sign program. A. Planned sign program applications shall be submitted to the Planning Division and shall include the following: 1. A site plan, drawn to scale, depicting the precise locations of all buildings and signs; 20 4/s:PDC:Ord inance:233-S ign RLS 97-131 3/31/97 2. Drawings and/or sketches indicating the exterior surface details of all buildings on the site on which wall signs, directory signs, or projecting signs are proposed; 3. Written text describing the specific sign criteria for the property. The program shall, at minimum, include provisions regulating sign height, area, sign type, colors, design and location. 4. A statement of the reasons for any requested modifications to the provisions or standards of this chapter; and 5. The name, address, and telephone number of the person or firm responsible for administering the planned sign program. B. A planned sign program may include more than one freestanding sign per parcel or other deviations from the standards of this chapter, provided that the total sign area does not exceed the area otherwise permitted by Section 233.06 by more than 10 percent, or by 30% for multiple automobile franchises occupying the same lot, and commercial businesses with 50,000 square feet or more of floor area. In approving a planned sign program,the Director shall find: 1. That the proposed signs are compatible with the style or character of existing improvements on the site and are well-related to each other, reflecting a common theme and design style. C. The Director may require any reasonable conditions necessary to carry out the intent of the planned sign program. For developments with existing signs, a schedule or phasing plan for bringing such signs into conformance with the planned sign program shall be submitted and become part of the approval. A cash bond may be required to guarantee their modification or removal. 233.22 Miscellaneous Signs and Provisions A. Signs within the Downtown Specific Plan or any other specific plan area shall comply with any additional requirements outlined within the plan itself and any applicable design guidelines. B. Non-commercial murals, non-commercial large graphic designs, and statuary shall be subject to review by the Director for the sole purpose of ensuring that such displays will not pose a hazard to public health, safety or welfare. C. No window or contiguous window panes shall be covered by paper or painting signs which exceed 20 percent of the total area of that window at any time. Exception: Windows may be covered up to 50% during the month of December. 21 4/s:PDC:Ord inance:233-Sign RLS 97-131 3/31/97 233.24 Nonconforming Signs A. Continuation of Use. Any nonconforming on-site sign may be maintained after the effective date of the ordinance codified'in this title, provided that the nonconforming sign is not: 1. Changed to another nonconforming sign; or 2. Structurally altered so as to extend its useful life; or 3. Expanded or altered as defined in Section 233.28, except that a change of sign panel/face may be permitted provided the items of information on the sign (i.e. business name)remain the same; or 4. Reestablished after discontinuance for ninety (90) days or more; or 5. Reestablished after damage or destruction of more than fifty percent(50%) of the sign value at the time of such damage or destruction. B. Signs replaced or requested to be modified at the owner's initiative shall comply with all current provisions of this chapter unless granted a sign code exception, limited sign permit or planned sign program. 233.26 Code Compliance Signs shall be subject to the provisions of this chapter, the Uniform Building Code and National Electric Code, as adopted by the City. Penal . No person, firm, corporation or other legal entity shall maintain,place, erect, or permit any sign to be displayed in violation of this chapter. Violations are a misdemeanor and are punishable as provided in Chapter 249 Enforcement of the Huntington Beach Zoning and Subdivision Ordinance. 233.28 Definitions The following definitions shall apply to the provisions in this Chapter. General definitions are contained in Chapter 203. A. Abandoned Sign: a sign which no longer directs, advertises or identifies a legal business establishment,product or activity on the premises where such sign is displayed. B. Alteration: any change of copy, sign face, color, size, shape, illumination, position, location, construction, or supporting structure of any sign. C. Animated Sinn: any sign which is designed to give a message through a sequence of progressive changes of parts or lights or degree of lighting. 22 4/sTDOOrdinance:233-Sign RLS 97-131 3/31/97 D. Area of Sign: 1. The area included within the outer dimensions of a sign (excluding structural supports). 2. For freestanding signs, sign area shall be calculated on one (1) face of the sign,provided a sign face on a double-sided sign is not separated from the opposite side of the sign by more than 12 inches at any point. 3. For illuminated awning or canopy signs, sign area shall be calculated around the sign copy only. 4. For signs without a border or frame (channel or skeleton letters), the area shall be within a rectangle or eight(8) continuous straight lines (with right angles) formed around the extreme outer limits of the sign message, including all,figures and any background or color which is an integral part of the sign. SIC'FN A ItIr,A AE!AIR �T A E. Awning: a shelter supported entirely from the exterior wall of a building and composed of non-rigid materials except for the supporting framework. F. Awning Sign: a sign painted on, printed on, or attached flat against the surface of an awning. G. Banner Sign: a temporary sign composed of fabric or flexible material with no enclosing frame. H. Bonus Sign: an internally illuminated freestanding sign designed with opaque sign faces/panels, and illumination for items of information only. I. Business Identification Sign a sign which serves to identify only the name and address of the premises, business, building or portion of building upon which it is located and includes no other advertising such as product lists,phone numbers and hours of operation. Logos may also be permitted. I. Building Frontage: the linear extent of a building or business which has frontage on either a street or parking area. Only one side of the building facing the street or parking area shall be used to determine the maximum sign area. J. Canopy: a permanent roof-like structure which extends along and projects beyond the wall of a building, or is freestanding as common in service stations, and is generally designed and constructed to provide protection from the weather. K. Changeable Copy Sign: a sign or portion thereof with characters, letters or illustrations that can be changed manually or electrically without altering the face or surface of the sign. 23 4/s:P DC:Ord i n an ce 233-Sign RLS 97-131 3/31/97 L. Channel letters: individual letters or figures, illuminated or non-illuminated, affixed to a building or freestanding sign structure. M. Construction Sign: a temporary sign identifying the persons, firms or businesses directly connected with a construction or development project and may include the name of the future site occupant. N. Directional Sign: an on-premise incidental sign designed to guide or direct pedestrian or vehicular traffic. O. Electronic Readerboard: a changeable message sign consisting of a matrix of lamps which are computer controlled. P. Exposed Neon: neon tubing used for lighting in signs and other building identification such as raceways and accent lighting. Q. Exposed Raceway: visible tube or box behind a wall sign used to house electrical wiring for the wall sign. R. Flashing Sign: an illuminated sign which contains an intermittent or sequential flashing light source or any other such means to attract attention. This definition is not intended to include "changeable copy signs" or "animated signs." S. Freestanding Sign: a sign permanently attached to the ground and which does not have a building as its primary structural support. This includes ground signs, pole signs and monument signs. T. Grand Opening: a promotional activity not exceeding ninety (90) calendar days used by newly established businesses to inform the public of their location and services. U. Ground Sign: see Freestanding Sign. V. Illegal 1 Sign: a sign which was erected without the benefit of a permit,that does not meet the requirements of this ordinance, or has not received legal nonconforming status. W. Incidental Sign: a small sign pertaining to goods, products, services or facilities which are available on the premises where the sign occurs and intended primarily for the convenience of the public. X. Indirect Illumination: a light cast on the surface of a sign from an exterior source. Y. Industrial Center: any site containing three (3) or more industrial activities. Z. Integrated Development: a development or site comprised of one or more parcels served by common access ways, driveways, parking and landscaping. AA. Interior illumination: any sign face which is artificially lit from the inside. BB. Item of information: each word, design, symbol, or figure. 24 4/s:PDC:Ordinance:233-Sign RLS 97-131 3/31/97 CC. Limited Sign Permit: City approved entitlement allowing the initial modification and maintenance of a nonconforming sign for up to a two (2) year period. DD. Logo: a trademark or company name symbol. r EE. Marquee: see Canopy. FF. Mansard: a sloped roof or roof-like facade. GG. Monument Sign: a freestanding sign with a solid base. HH. Moving Sign: any sign or device which has any visible moving part, visible revolving part, or visible mechanical movement. II. Name Plate Sian: an attached sign which designates the names and/or address of a business, and/or the words "entrance" or "exit." JJ. Nonconforming Sign: a sign which was erected legally but;ANA does not comply with current sign provisions. KK. Off-Site Sign: any sign which advertises goods,products, services or facilities not sold, produced, manufactured or furnished on the premises on which the sign is located. These signs are also known as outdoor advertising, billboards, and poster panels. LL. On-Site Sign: a sign which pertains to the use(s) of the site on which it is located. MM. Qnen House Sign: a sign which identifies a building for sale or lease which is open and available for inspection, and sets forth no other advertisement. NN. Planned Sign Program: City approved entitlement which incorporates coordinated and quality sign design elements. 00. Point of Purchase Display: advertising of a retail item accompanying its display, e.g., an advertisement on a product dispenser. PP. Pole sign: see Freestanding Sign. QQ. Political Sign: a sign identifying either a candidate for public office or an issue relating to a forthcoming election. RR. Portable Sign: any sign not permanently attached to the ground or a building. SS. Projecting sign:-a sign which is attached to and projects from the wall of the building more than 18 inches and which has its display surface perpendicular to such wall, to the structure to which it is attached. TT. Promotional Activity Sign: a temporary sign used to advertise a short term special activity or sale, i.e., grand opening, under new ownership, fall sale, etc. 25 4/s:PDC:Ordinance:233-Sign RLS 97-131 3/31/97 UU. Public Access Signage: signage that directs the general public to the coast or sea and/or public amenities available for general public use. W. Public Service Information Sign: any sign intended primarily to promote items of general interest to the community such as time,temperature, date, atmospheric conditions, news or traffic control, etc. WW. Real Estate Sian: any temporary sign indicating that the premises on which the sign is located is for sale, lease or rent. XX. Roof Sign: an attached sign constructed upon or over a roof, or placed so as to extend above the visible roofline; or a freestanding sign which is greater in height than the building it serves to identify. YY. Rotating Sign: any sign or portion thereof which physically revolves about an axis. ZZ. Sign: any medium for visual communication, including its structure and component parts, which is used or intended to be used to attract attention. AAA. Sign Height: measurement from the adjacent sidewalk or curb to the highest portion of the sign, including architectural elements. BBB. Sign Code Exception: City approved entitlement granting a deviation to the specifications set forth in this chapter. CCC. Sign Copy:any words, letters, numbers, figures, designs or other symbolic representation incorporated into a sign for the purpose of attracting attention. DDD. Site: one or more parcels of land identified by the assessor's records where an integrated building development has been approved or proposed. The site shall include all parcels of land contained within or a part of the development application. EEE. Site Frontage: the length of a lot or parcel of land along or fronting on a street. FFF. Special Events Sign: a temporary sign advertising or pertaining to any civic, patriotic, or special event of a general public interest taking place within the city. GGG. Subdivision Directional Sign: a sign providing direction to a Iand development project pursuant to this chapter. HHH. Supergraphic: a painted design which covers an area greater than ten percent of a wall, building facade, of'other structure. III. Temporary Sign: a sign which is installed for a limited time and is not constructed or intended for long-term use. Mi. Temporary Window Sign: a sign painted or constructed of paper or other lightweight material and affixed to the interior or exterior side of a window or glass area on a building for a limited time. 26 4/s:PDC:Ord i nance:233-Sign RLS 97-131 3/31/97 KKK. Wall Sign: any sign which is attached or erected on the exterior, posted, or painted or suspended from or otherwise affixed to a wall of a building including the parapet, with the display surface of the sign parallel to the building wall, and which does not project more than eighteen(18) inches from the building, or project above the height of the wall or parapet. r LLL. Window Sign: a sign in which the name, address,phone number, or hours of operation are applied directly to the window of a business, or a sign visible through the window from the street. 27 4/s:PDC:Ordinance:233-Sign RLS 97-131 3/31/97 To remain clear 04, 25' �............. 10, ... . ............... .............. . ...... ... I'.•.----.•.•.•.•.•.•.•.•.•. :.•.•.•.•::.•.•.•.•.:.•.•.•. 25' °- \ I Min. Driveway a \ I 10' `o I wide landscape area CL o a - Sign Type Setback Pole 40' DIAGRAM A x Monument Subject to Director review GADN9DRAV M-DIAA.BMP I I i I y , I -Sr I b iGI ►R i i I � i y 16. I a 70% Lei Behold -Max.Width DIAGRAM B b 75% Fascia - Max. Height x Equal Dimensions y Equal Dimensions O:%DIV9DRAVVW3-DIAB.BMP 20 4/s:PDC:Ord inance:233-Sign RLS 97-131 3/31/97 2. That this ordinance shall become effective thirty (30) days after its adoption. PASSED AND ADOPTED by the City Council of the City of Huntington Beach at a regular meeting thereof held on the day of ; 1997. r Mayor ATTEST: APPROVED AS TO FORM: City Clerk City Attorney _0 0 q l 19-7 / q7 RE ED PR VED: INITIATED AND APPROVED: City Administrator Dir for of Comm ty Development Attachment Legislative Draft 29 4/s:PDC:Ord inance:233-Sign RLS 97-131 3/3 l/97 i � 1 1 LEGISLATIVE DRAFT )2,,, . 334, 6 NON- Sections: 233.02 Definitions Reserved 23 3.0604 Permits Required 233.4906 On Site Permitted Signs 233.0408 Exempt Signs 233.2210 Prohibited Signs 233.12 Electronic Readerboards 233.14 Readerboard Signs-Multiple Users. 233.4-016 Subdivisional Directional Signs 233.16 illumination; Movemeai 233.18 Promotional Activity Signs 233.2620 Planned Sign Program 233.2-022 Miscellaneous Signs and Provisions 233.24 Off Site n a.,eAisiag Sign 233.2824 Nonconforming Signs 233.30 Design Review 23332226 Code Compliance 233.28 Definitions 233.02 Reserved 233.0604 Permits Required Sign permits are required for all signs, unless expressly exempted under Section 233.08. A sign permit (building permit) for a new si n or change in sign panel/face shall be obtained from the Department of Tommunity Development prior to installation. A. Sign Permit. A complete sign application shall include the following information: 12. Two sets of fully-dimensioned plans drawn to scale. The plans shall include the following: a6. Site plan indicating the location of all proposed signs, as well as the size and location of any existing signs on the site and their-squafe footage. Photographs should be submitted if available. b. Sign elevations, indicating overall square footage and letter/figure dimensions, letter style, color(indicate standard color number if applicable), materials, proposed copy and illumination method. c2. Dimensioned Rbuilding elevations with existing and proposed signs depicted. Chapter 233 233-1 2/18/97 . LEGISLATIVE DRAFT 24- ^ 1"++er-fee the pProperty owner approvali*g in the form of a letter or signature on the plans, approving the proposed signs and authorizing submission of the sign application. 34. For wall signs,method of attachment; for freestanding signs, foundation plan, sign support and attachment plan. 46. Type and method of electrical insulation devices, where applicable. 6. Site PIR;; indieatitz'*-he- leeation of all pfopesed signs, the size PhOtOg-ap-hs 5-7. Any design modification from the requirements of this chapter that have been approved shall be noted, and compliance with the planned sign program, limited sign permit, or gpeeia4&sign perms code exception shall be demonstrated. B. Planned Sign Program. Approval of a planned sign program pursuant to Section 233.260 shall be required prior to application for a sign permit for the following requests: 1. A site with five or more non-residential eeeupaeAs businesses or uses. * 2. A site with fwe two or more freestanding identification signs where there is a request for a new freestanding sign. site. Sueh planned sign pr-egr-wn shall be made a eenditiefi ffind-be, approved prior-to issuanee of sign pefmit. 3. Commercial properties with 1,300 feet or more on one street frontage requesting more freestanding signs than allowed pursuant to Section 233.06. 4. Consolidated subdivision directional signs identifying multiple projects on multiple sign panels. 65. Service stations. 6. Wall signs for second floor businesses with exterior access. 7. Wall signs installed on a building wall not adjacent to the business suite. Chapter 233 233-2 2/18/97 LEGISLATIVE DRAFT C. EM4al Sign Re�Code Exceution: The Zoning Administrator may grant a special sign pertait code exception requests for supergraphics, three- dimensional signs, and relief from the strict application of Section 233.096. to tThe following findings listedcall be made prior to approval of any sign code exception: 1. The sign is compatible with the character of the area and is needed fof due to special circumstances defined by the applicant to and approved by the Commissieo and applicable to the property. 2. The sign will not adversely affect other signs in the area. 3. The sign will not be detrimental to properties located in the vicinity. 4. The sign will not obstruct vehicular or pedestrian traffic visibility and will not be a hazardous distraction. D. Limited Sign Permit. The owner of a sign which does not conform to the provisions of Section 233.096 may file an application for a limited sign permit to the Director for permission to change the face or copy of such sign. A limited sign permit cannot be processed for illegal signs or signs listed as prohibited in Section 233.2-210. The Director may approve the face change and extend a sign's use for a time period deemed appropriate, not to exceed two (2) years. A sign permit shall be obtained prior to installation of the new sign panel/face. A cash bond in an amount determined by the Director to reflect the cost of removal based on information provided by a sign company shall be required to guarantee the sign's removal upon expiration of the limited sign permit. Approval shall be subject to the following findings: 1. Due to unique circumstances, the sign's immediate removal will result in a substantial hardship for the applicant. 2. The sign will not adversely affect other lawfully erected signs in the area. 3. The sign will not be detrimental to properties located in the vicinity. 4. The sign will be in keeping with the character of the surrounding area. 5. The sign will not obstruct vehicular or pedestrian traffic visibility and will not be a hazardous distraction. * E. Design Review Board. When authorized by the provisions of the HBZSO, the Design Review Board (DRB) shall review and act on the following items prior to application for a sign permit. Otherwise, the DRB shall review and render a recommendation to the appropriate decision maker (Zoning Administrator, Director, etc.) on the following items: 1. Planned Sign Programs. 2. Electronic Readerboard Signs. Chapter 233 233-3 2/18/97 LEGISLATIVE DRAFT 3. Signs on properties within the following areas: a. Redevelopment project areas; b. Areas subject to specific plans; c. Areas abutting or adjoining, or within 500 feet of PS (Public Semipublic) districts; d. OS-PR (Open Space-Parks and Recreation) and OS-S (Open Space-Shoreline districts); and e. Areas designated by the City Council. EF. Temporary Sign Permit. The Director may issue a temporary sign permit valid for up to 30 days, if it is found that the temporary sign is necessary to establish or maintain identity until a permanent sign can be erected. Extensions of the 30 day permit may be granted at the discretion of the Director. The Director may also approve a temporary sign permit for the following * temporary signs provided the signs conform with the standards defined in Section 233.06: 1. Signs necessary to avoid a dangerous condition, including directional signs during construction. 2. Signs pertaining to a use permitted by a temporary use permit. 3. Promotional activity non-exem t signs, a maximum of 90 days per calendar year pursuant to Section 233.18. 233.0906 On Site Permitted Signs. All signs shall be governed by the following schedule, except if addressed elsewhere in this chapter. The schedule lists maximum standards for number, area, and height of allowed signs which does not necessarily ensure architectural compatibility. Therefore, in addition to the enumerated standards, consideration shall be given to building setbacks, visibility of attached signing on the site, and the proposed sign's relationship to the overall appearance of the property,to the surrounding neighborhood, and to community goals. Compatible design, simplicity,aFA sign effectiveness and adherence to the objectives and policies in the Urban Design Element of the General Plan shall be used as guidelines for sign approval. Nothing in this chapter shall preclude public access signage. The Planning Commission may, in addition, from time to time adopt policies regarding sign standards. Such policies may include separate standards or provisions for specific areas of the community. Chapter 233 233-4 2/18/97 LEGISLATIVE DRAFT A. Residen4ial `t.":":'.' k 3 3ia, t 33,. kg, „ i 3- }` �� C3 ,.k_"., , i3f'''.!. s.. :' •�,R r�„ ii ...,. r. ^fir•.. I: a ,r;rt ;!: ,.Y. fit°. 4. l sr „3 �I, S 1 POF-stmeeatFanee n 1._ ,q w e.a.,en:.. 6-�- . er+�+€tsaHer� —ft. C:...... .6..11 6e hmitee to 18 inches n height name e f dayelopmen onl., e ft. e.a...en:Fig c 3 .ve . l:ng gns shall 1 e er1 a 1.20 feet a eRy e l: e eatmes Mit,FHa-n wa4 Vasamv gien waR OnO POF StFOOt ffentage 6 sq.ft. pew 1.Cepy limited to"vasaasy,"type of unit wailable,and-seurve Rf +-�FFiI Fee�fle deye}E)aF#ieF3E5 B. industrial and MiKed Use ivy W04,S#g$ 3",t ,3' ' ' FHiFH'EH11l1Ni-Ht4ti3H�F a' FN -9FBa Hi33E!lHtiHt OE�1eF•fil lAf�lFf�S 6 5'' 3. x. n,rf ,,,. 3 L'''p „ '..: ,l` ,. .J W;fi,.:;: ., ... '::., ay �r„•:' ,3 }e' 3 3t P 'r. 3 I, „�„ �,:a:33�i'3�9�arh3,'f✓,'3,1,. ;3'-rC � 3�i�dL3�`,3 � ,1:•�33+.. 33'3�'..;,:. :: �'alY,3�a13y„ :.:?::.�,�'. „t'�'.�.';..'C� ..Aw.3;n?,..': ,?a, ..ia�'..x° x?c*6T..'.� �.k3��1AAdfc: ..Sb,`'°3@� '�:? ,a, �d�3., .a`dd 3�iE. „S,,*`,.�3>>��»3�. �,a,iE;..'�,sa t@ n...+e.7 ., :z� w1.Sign sop),shail be limited to CORteF OF SiRgIO business identifiGation en! multi tonant panels shall be pemit4sid arwei 50 sq.w '] F-Mostandi g signs shell a n f....,re Piagr-afn A d Signs shall be monument 6.All ffeestandifig signs shall have the sifeet address ineluded en the sigw. watt 1 sq.w per-lineal w eF Bel@W 1.Ne intemal illufninatien pemitted. fFentage fer each separate ti..:1 SP FOOtlffle ChARAW 10#AF3FgA5 - ....{.1'....f.ve. max. sq.A 0 the above Galeulation. 5}gpg' m o a W a T LEGISLATIVE DRAFT 3:� �7 ' � .3):Y n,,t, E 3 l�ia3i•;'�. "`..1..,. 3 v's 8ae PeFSite Notel with $U BAe-P6F-SFte o See A! A �l wall D. SeEyiee Stations », 44 use e€stgt►� „ :e etae01 �staits ; ° sq.ft. 7-4- 1.gen,*Ge Stations with Geavenionse maFlEets shall use Alsermtiv-.4. sign ins a ll` 2fld RA ohangeable GOP5,panels 2.&OeStafldift SigHS shall be loeated in a landseaped planteF a minimum ef2 feet wide 9F 3.signs shall be menument type iRGOFPE)Fated ORr'_ A All C aasta.,.iRg,.gHS..ball have the addre....:.,..1...7vA on the sign. Sip shall eentain paneis be iocated elsewhore OR the site } ORO POF StFeOt ffentage1 sq.Q lineal A of Be!@ 1. building`use Feeflifle A�3B/A,t Canopy 0 of the width of the fa—svi-& A if sanapy£., siasigns aFe Ret PFO.ide.i ..loge may be.. .- itte.1 o e..1.side of LEGISLATIVE DRAFT D. con,iee gtat ens .......1H.R-,i#Hff#�6f .n,.�y..�86'E 3a,:- # F1FHk1iR a'6f i8f-$ u':,N,' ,t r -s:Y€ ,, i.,, a€my b k3 ?, a a4•,,, ,:rf, ''� : E' �E. E ::.n' ,•, �?a ., EiE3 �m+�i 3, �33',,, ll Tw� 4pfoFalatiep D. signs,.Lail a 1.. ated 2.F-Feestanding signs shall be completed laeated within a landseaped plant F.eo�i �m+ndi rxv &igfr`s tkt4ached OFIS POF sanopy raelumA 2 sc}:ft. leasigns . 4deet44+sat+e* to e . Golufna be regulated by Uhis a-rd-inanse. q °� � �l� $ Via` �+., s fl�EtffiiifR `e44�e33F af�S ��� t� 'r i r q! i�ti', t E ; pew 3, 1 . E 33 - .. �E � y'', E ,..• 9.33.�, 4�ept44isatiep fly One per site 92 sq. t.. AND 2.Signs shall be menument tYpe. wa44 One per site 1 Sq.w ..e.iiRfl Al w A RA'Aw 4 Reestanding signs shall be sett ek c a ff-em. iRterier pFopeFt,line sq4l- 4.All freestanding signs shall have the addfess included an the sign GHa fls Ape peF Site 4004 Afg"Awghlo-aFea 741, To be 6 mbined with peFmit4ed sign. wa44 Ape PeFsit@ 10 sq-ft. — May be in addition to peFmitted sign. f#ap4eF?33 233 8 LEGISLATIVE DRAFT �' yyd k" 1EPKlKifHHN1-AHIH�F 1;.. Kgw ,3•` �5:; '� EtftlY E i6Ei8f-$t5 a iy " .Y.: '• ,I PE �E 8° 9 t �,u'I.;r y�.�{�p r E•"'i [�,p 1.:'; 11 a;.. ��`� ', ,k�,...;:i>• :,.�i.' 4. n ;fl..a:••�Ef'-:..:'.'O':: ............ �c.!�L^''hot heightin 2nn�.POF ** Within tep �g ft �ife6Eleaal ara� €{S 2 5q-4� 4FM t4 Re4-FStat6 €ts ORB Pef site R Sc F. 6-ft 1.R"estate signs shall be removed immediately afteF sale OF leaSO,WhiGh Shill'he OR one per Site 20 sq.ft. +�f $iSifl6t5 W314 2.Signs shall net be attached to the PeFiFROW WAS OfFeSidential 68FRFRUPWOR OF ArRAW —66MneNial One per site 39 sq.ft. tea. 3.Open house sigas and Fle....... I.. e displayedng daylight b ,,��,,�{� ..`.. Aae-Pe[-site 29-sq. 44-R- . other- ', One sign 6 sq.f. 44 6. louse signs may on!y be plaesd at the immediate points efaeGess to `� rt0-PYVis Chapter-233 LEGISLATIVE DRAFT A. COMMERCIAL DISTRICTS 1. FREESTANDING SIGNS y MAI�:IMITM -� LOT STREET TYPES w NUMBEROF MAXIMUM MAXIMUM FRONTAGE (see Diagram C) :SIGNS STGN HEIGHTN,il _p GN ARE a. Interior lots Principal,Major or One 10 ft. 50 sq.ft. with less than Primary Arterial +5 ft.for Bonus sign +25 sq.ft.for Bonus 200 feet of Secondary Arterial One 7 ft. 50 sq.ft. street frontage +1 ft.for Bonus sign +25 sq.ft.for Bonus b. Interior lots Principal,Major or One 15 ft. 70 sq.ft. with min.200 feet Primary Arterial +5 ft.for Bonus sign +30 sq.ft.for Bonus but less than 400 feet Secondary Arterial One 10 ft. 70 sq.ft. of street frontage +5 ft.for Bonus sign +30 sq.ft.for Bonus C. Corner lots with Principal,Major or One per 7 ft. 30 sq.ft. the greatest Primary Arterial street frontage +3 ft.for Bonus sign +15 sq.ft.for Bonus street frontage Secondary Arterial One per 7 ft. 30 sq.ft. less than 400 feet street frontage +1 ft.for Bonus sign +15 sq.ft.for Bonus d. Interior lots with min. Principal,Major or One primary(P) 20 ft.(P) 100 sq.ft.(P) 400 feet of frontage Primary Arterial and two secondary(S) +5 ft.for(P)Bonus sign +25 sq.ft.(P)Bonus AND signs per street 7 ft.(S) 30 sq.ft.(S) Corner lots with Secondary Arterial One primary(P) 15 ft.(P) 100 sq.ft.(P) min.400 feet on one and two secondary(S) +5 ft.for(P)Bonus sign +20 sq.ft.(P)Bonus street frontage signs per street 7 ft.(S) 30 sq.ft.(S) e. Regional Mall One per street frontage 25 ft. 100 sq.ft. Identification Sign One freeway sign 25 ft.above freeway 200 sq.ft. 1. Bonus sins(B)shall have an opaque background,internal illumination for items of information only. 2. Multi-tgnant panels are permitted provided the panels are minimum ten(10)inches in height,with a minimum six(6) inch letter height. They shall be restricted to one uniform background color and two colors for the sign copy,with the exception that the Center Identification may have a separate background color. Sign copies shall be limited to the * company name or one generic item of information. Major tenant identification shall be encouraged by being placed on the largest panel. 3. Secondary ins(S)are in addition to the Primary(P)sign. Secondary sign copy shall be limited to business identification only. 4. Street addresses shall be included on all freestanding signs with minimum six(6)inch numerals. OTHER LOCATIONAL CRITERIA FOR FREESTANDING COMMERCIAL SIGNS 1. No business shall have more than one freestanding sign facing each frontage. 2. Freestanding signs on the same site shall be located a minimum of 150 feet apart unless approved by a planned sign program. 3. A freestanding sign shall not be permitted in an area between the building and right-of-way when that portion of the building is located at the minimum setback. 4. Signs shall be located in a landscape planter a minimum of 2 feet wider than the sign itself. Square poles or other architectural treatment shall be required,except if the sign is 8 feet or less in height,it shall be of monument type,with a minimum 2 foot base. Placement shall conform with Diagram A. 5. No freestanding sign shall be located along a local street. Chapter 233 233-10 2/18/97 LEGISLATIVE DRAFT A. COMMERCIAL DISTRICTS (CONTINUED) 2. WALL SIGNS MAXIMUM r MAXIMUM SIGN _40SITE QtJk T- EI", TYPE -NUMBER AREA OTHER STANDARDS, - alwo 1. Channel letter signs required on all sites Individual Business wall One per street 1.5 sq.ft per linear ft. consisting of 5 or more uses. Identification or parking lot of business frontage. frontage for 2. Signs over 50 sq.ft.shall have an opaque each separate Channel letter signs: background and internal illumination for business on the 15%bonus after items of information only. ground floor. above calculation. 3. Multi-business consolidated wall signs shall Signs for Business<50,000 sq.ft. be permitted provided the signs do not second floor Max.total=200 sq.ft.* exceed the allowable sign area. businesses with exterior access Business 50,000+sq.ft. 4. Placement shall conform to Diagram B. may be No Max.* permitted by 5. One nameplate may be placed at each door, Planned Sign *No sign shall exceed loading dock,or other entrance facing a Program 200 sq.ft.or 1.5 sq.ft. public street; max.6 sq.ft. per linear ft.of the wall upon which it is 6. Signs on projecting canopies/awnings shall placed. be considered wall signs. 7. Raceways shall only be permitted when unable to place electrical components within wall/parapet. Under One per 8 sq.ft. 1. Canopy signs shall be attached canopy business perpendicular to the building face, centered above the store entrance or lease length. 2. Minimum 8 ft.ground clearance. 3. Signs shall not be illuminated: 3. CHANGEABLE COPY SIGNS _ MAXIMUM MAXIMIJM MAXIMUM m __SITE CRITERIATl'PE NUMBER SIGN A , HEIGHT_ , OTHER_STANDARDS Hotel with Us One per site 30%of See To be combined with convention facility allowable Us A.1.Freestanding permitted sign. area Signs(a-d)above Live entertainment Us One per site 30%of See To be combined with allowable Us A.1.Freestanding permitted sign. area Signs(a-d)above Tenant Directory Us One per site 30 sq.ft. 7 ft. Low intensity illumination,oriented toward pedestrians and motorists on site. Min.30 ft. from exterior property lines, and 25 ft.from other freestanding signs. Menu Board Us or One per drive- 10 sq.ft. 7 ft. May be in addition to permitted wall thru lane I I I sign. Electronic Readerboards (See Sections 233.12 and 233.14 for specifications) Chapter 233 233-11 2/18/97 LEGISLATIVE DRAFT B. INDUSTRIAL DISTRICTS 1, FREESTANDING SIGNS MMar* M SITE MAXI M MAXIM_Ulll SIGN SIGN— OTHER'STANDARDS g� = CRITERIA x NIJIVIBE:R .. .._W-_- AItE�A HEIGHT y ._" Industrial One business Under 1 acre: 7 ft. 1.Sign copy shall be limited to center or Mixed Uses identification sign per 32 sq.ft single business identification only. No site multi-tenant panels shall be permitted. Industrial centers over 1 acre: 2.Freestanding signs shall conform to 50 sq.ft. Diagram A,and shall be located in a landscaped planter a minimum of 2 feet wider than the sign itself. 3.All freestanding signs shall have the street address included on the sign. 4.Signs shall be monument type. Mixed Use One per street Under 1 acre: 10 ft. 1.Multi-tenant panels are permitted businesses with frontage 32 sq.ft provided the panels are minimum front ages on 10 inches in height with minimum Gothard Street Industrial centers 6 inch high letters. They shall be over I acre: restricted to one uniform background 50 sq.ft. color and two colors for the sign copy, with the exception that the Center Identification may have a separate background color. Sign copies shall be limited to the company name or one generic item of information. 2.Major tenant identification shall be encouraged by being placed on the largest panel. 3.Signs eight(8)feet or less shall be monument type. 2, WALL SIGNS i �N-'s- - MAXIlHiiJM - L y°' - SITE MAXIMUM� MAXIMUM SIGN SIGy NS ®TREK STANDARDS CRITERIA ,s NUMBER AREA HEIGHT 0 ._- -_s .= All I s ri I One per street or 1 sq.ft.per linear ft. Below roofline 1.One nameplate may be placed at each Mixed Uses parking lot frontage of building frontage. door,loading dock,or other entrance for each separate facing a public street; max.6 sq.ft. business. Channel letter signs receive a 10% bonus 2.Raceways shall only be permitted when after the above unable to place electrical components calculation. within wall/parapet. Max.100 sq.ft.per business for all wall signs. Chapter 233 233-12 2/18/97 LEGISLATIVE DRAFT C. RESIDENTIAL S TYPE 11IAXINRTM �MAXIMUIGI 1VIAXIMUM O HER STANDARDS WCRITERIA NUMBER SIGNAREA ;y SIGN Neighborhood Vs 1 per street 1 sq.ft.per unit, 6 ft. 1.Signs shall be affixed to perimeter Identification entrance max.50 sq.ft. wall or placed within a landscaped planter. OR 2.Sign copy shall be limited to 18 inches in height,name of development only. wall One on each 0.5 sq.ft.per unit, 3.Freestanding signs shall be setback side of each max.25 sq.ft. 20 feet from any interior property street entrance line. Placement shall conform to Diagram A. Vacancy Signs wall One per street 6 sq.ft. Below roofline 1.Copy limited to"vacancy,"type of for multi-family frontage unit available,and source of developments information. D. CHURCHES, AND SCHOOLS, AND COMMERCIAL RECREATIONAL USES WITHIN PUBLIC PARKS SITE TY MAXIMUM MAXIMUIYI XIMUM OTHER!STANDARDS CRITERIA NUMBER _ SIGN'AREA SIGN F - _ � = HEIGHT T Identification Vs One per site 32 sq.ft. 7 ft. 1.Freestanding signs shall be completely located within a AND landscaped planter. wall One per site 1 sq.ft.per linear Below roofline 2.Signs shall be monument type. ft.of bldg.frontage Max.32 sq.ft. 3.Freestanding signs shall be setback 5 ft.from any interior property line. 4.All freestanding signs shall have the address included on•the sign. 5.Raceways shall only be permitted when unable to place electrical components within wall/parapet. Changeable Us One per site 30%of allowable 7 ft. To be combined with permitted sign. CQU Vs area wall One per site 10 sq.ft. May be in addition to permitted sign. Chapter 233 233-13 2/18/97 LEGISLATIVE DRAFT E. SERVICE STATIONS SITE .,:TYPE MAXIIVIUM MAXIIVIIIM SIGN MA%Ve r g"OTHER STANDARDS CRITERIA NUMBER .ARE ► y SIGN Wo HEIGHT F .. _. _. .._ Business f/s One per site Alternative A: 7 ft. 1.Service Stations with Identification 20 sq.ft.if sign contains convenience markets shall use only identification and no Alternative A. changeable copy panels for pricing. 2.Freestanding signs shall be located in a landscaped OR planter a minimum of 2 feet wider than the sign itself. Alternative B: 50 sq.ft.if price 3.Signs shall be monument type. information is incorporated on sign. Sign 4.All freestanding signs shall shall contain panels for fuel have the address included on price only. No detached the sign. price signs shall be located elsewhere on the site. wall one per street 1 sq.ft.per linear foot of Below 1.Internal illumination or frontage building frontage roofline channel letters only. and/or 2.If canopy fascia signs are used canopy one per street 10 sq.ft. for business ID,no wall signs frontage shall be permitted on bldg. 3.Max.letter height for fascia signs shall be 75%of fascia width. 4.If canopy fascia signs are not provided,a logo may be permitted on each side of canopy column connector (spandrel)in addition to wall signs. Fuel Price Us One per street 12 sq.ft. 6 ft. 1.Price signs shall advertise fuel and Credit frontage in prices only and no other information conjunction with product available. Alternative A sign. 2.Freestanding signs shall be Price signs shall be completely located within a located a minimum 15 landscaped planter. ft.from other freestanding signs. Pump Attached One per canopy 2 sq.ft. 10 ft. 1.No other signs shall be Instructions to pump column. permitted on the canopy or or island column except as specified. Identification column 2.Point of purchase signs shall be prohibited. 3.State or Federal government required signs encompassed within a fuel pump shall not be regulated by this ordinance. Chapter 233 233-14 2/18/97 LEGISLATIVE DRAFT F. PERMITTED IN ALL DISTRICTS SITE CRITERIATYPE MAXIlVTUIVI MAXIMUM ?MAXT [TM BOTHER STANDARDS UA SIGN ARE. SIGN HEIGHT. ` NUMBER.. . Building wall One per building 3 sq.ft.per foot Shall be placed 1.Such sign shall be in addition identification for frontage of Bldg.Height within top 25 ft. to that which is permitted buildings over 100 ft. of bldg. elsewhere in this article. in height 2.Raceways shall only be permitted when unable to place electrical components within wall/parapet. Promotional Activity Signs (See Section 233.18 for specifications) Real Estate 1.Real estate signs shall be removed immediately after sale -Residential One per site 8 sq.ft. 6 ft. or lease,which shall be defined Districts as the close of escrow. Vs -Commercial Office One per site 20 sq.ft. 10 ft. 2.Signs shall not be attached to Districts OR the perimeter walls of residential communities or -Commercial/ wall create any hazards for traffic Industrial One per site 30 sq.ft. 12 ft. or pedestrians. Districts -Miscellaneous/ All other Districts One per site 20 sq.ft. 10 ft. Open House Signs Vs One Sign 6 sq.ft. 4 ft. 1.Open house signs and flags and Real Estate Flags may be displayed only during Three flags per site 2.5 sq.ft. 6 ft. daylight hours and when the property is available for inspection. 2.Open house signs may only be placed at the immediate points of access to a residential subdivision from an arterial. Placement shall be in the parkway only and not in street medians or dividers. Chapter 233 233-15 2/18/97 LEGISLATIVE DRAFT 233.0408 Exempt Signs Signs exempt from the sign permit requirements of this chapter include: A. Corner stones, including names of buildings, dates of erection, and citations that are made an integral part of the structure. B. Credit card, trading stamp, or trade association signs not exceeding 0.5 square feet each. C. Governmental flags of any governmental agency not used for commercial promotional purposes. D. Neighborhood Watch signs. E. Notices posted by a utility or other quasi-public agent in the performance of a public duty or by any person giving due legal notice. F. Official notices of any court, public body or officer. G. Oil operations signs consistent with Title 15 of the Municipal Code. H. One construction sign per street frontage with a maximum sign area of 32 square feet located on a construction site during the course of construction. Removal is required prior to issuance of a certificate of occupancy or final inspection, whichever comes first. I. One name plate, not over six(6) square feet in area, displaying the name and/or profession of the occupant of the building and/or the address, may be placed at each door, loading dock, or other entrance facing a public street. J. On-premise parking and other directional signs, not exceeding one double-faced sign per entrance, not exceeding two (2) square feet in area and four (4) feet in height. Such signs shall not include business identification,product, or logo. K. Open house signs,not to exceed six(6) square feet and four(4) feet in height, may be displayed adjacent to the entrance of a property for sale or rent during daylight hours when the property is open for inspection. * L. Pennants corresponding to a City sponsored event or theme. The pennants shall be on light standards located on private property, a maximum of 30 square feet per pennant, with a minimum eight (8) foot clearance from the ground. Written text shall be restricted to the name and dates of the event. Pennants shall be removed within five (5) working days upon the completion of the event. * M. Political campaign signs which do not pose a traffic or safety hazard, are not efeetoa fnefe than n 5 days prior- or- o fner-e than 15 days after-an eleration, and have been granted permission of the property owner for display. N. Promotional Activity Signs for Vehicle Sales Dealerships provided they comply with the provisions set forth in Section 233.18 G. Chapter 233 233-16 2/18/97 LEGISLATIVE DRAFT LO. Public transit seating signs and public information, directional, and warning signs erected by a public agency. P. Real estate signs pprovided they comply with the provisions set forth in Section 233.06F. MQ. Signs manufactured as a standard, integral part of a mass-produced product accessory to a commercial or public or semi-public use, including telephone booths, vending machines, automated teller machines, and gasoline pumps. NR. Signs within a building not visible from a public street and window signs not exceeding 20 percent of the visible area of a window(50% during December). No window sign shall be displayed above the second story. S. Signs required by the Americans with Disabilities Act (ADA). OT. Street address numerals. PU. No-trespassing signs posted a minimum of 100 feet apart. 233.10 Prohibited Signs A. Canvas signs, banners,pennants, streamers, balloons or other temporary signs except as provided in Sections 233.08 (Exempt Signs), 233.4-916 (Subdivision Directional Signs) or 233.18 (Promotional Activity Signs). B. Mobile, A-frame, and portable signs and those of a similar nature which are not. permanently attached to the ground or building except as provided in Sections 233.18 or 233.20. C. Roof signs. D. Signs which resemble any official marker erected by the city, state, or any governmental agency, or which, by reason of position, shape, color or illumination would conflict with the proper functioning of any traffic sign or signal or would be a hazard to vehicular or pedestrian traffic. E. Signs which produce odor, sound, smoke, fire or other such emissions. F. Flashing, moving, pulsating, or intermittently lighted signs, mechanical movement signs, including searchlights, except electronic readerboards and public service signs such as those for time and temperature. G. Animals or human beings, live or simulated, utilized as signs. H. Projecting signs, except canoppy or awning signs and under-canopy signs, subject to subsections 2-33.08-(D) 233A6(A) and 233-95(E) 233.06(E). I. Signs which constitute a nuisance or hazard due to their intensity of light. J. Signs visible from and within 100 feet of an R district which are illuminated between the hours of 10 PM and 7 AM unless they identify an establishment open for business during those hours. Chapter 233 233-17 2/18/97 LEGISLATIVE DRAFT 3K. Off-premises signs, including billboards or advertising structures installed for the purpose of advertising a project, subject or business unrelated to the premises upon which the sign is located, except subdivision directional signs and multiple user electronic readerboards. KL. Abandoned signs and Ssigns which no longer identify a bona fide business conducted on the premises. Such signs shall be removed by the property owner within 60 days of the business' closing date. The sign panel may be turned over (blank side out) if the sign complies with code. * LM. Signs on any public property, including signs affixed to utility poles, or projecting onto the public right-of-way, except palitie ' signs and for those required by law. This section shall not prohibit the placement of advertising panels on public service items including,but not limited to,trash receptacles, bicycle racks, bus benches,transit shelters, and telephone booths, within public rights-of-way or in publicly-operated beaches or parks provided such items are placed in accord with an agreement granted by the City Council. MN. Vehicle signs, signs affixed to automobiles, trucks, trailers or other vehicles on public or private property for the basic purpose of advertising, identifying or providing direction to a use or activity not related to the lawful use of the vehicle for delivering merchandise or rendering service. Any such vehicle signs which have as their primary purpose to serve as a non-moving or moving display are prohibited. 233.12 Electronic Readerboards. Electronic readerboards may be permitted subject to the review by the Design Review Board, and approval of a conditional use permit by the Planning Commission. planned sign program, approval of the Design Review Bear-d, and the felleA4a . A. Required Findings: Prior to approving a conditional use permit to allow an electronic readerboard sign,the Planning Commission shall make the following findings: 1. The proposed electronic readerboard sign conforms with the standards and criteria as set forth in this chapter; 2. The proposed electronic readerboard sign is compatible with other signs on the site and in the vicinity; 3. The proposed electronic readerboard sign will not adversely impact traffic circulation in adjacent rights-of-way or create a hazard to vehicular or pedestrian traffic; and 4. The proposed electronic readerboard sign shall not have adverse visual impacts on adjoining commercial and/or residential neighborhoods. B. P ea.HERi e.a c Readerboard Sign Criteria: 1. Electronic readerboards may be freestanding or wall type signs. 2. The maximum number of electronic readerboards shall be one per site. Chapter 233 233-18 2/18/97 LEGISLATIVE DRAFT 3. The maximum sign area shall be 115 square feet; 90 square feet for message center; and 25 square feet for other information. 4. The maximum height of an freestanding electronic readerboard sign shall be 25 feet. 5. The electronic readerboard shall have cylinders, a shade screen and a photocell for reducing the intensity of lighting at night. 6. The maximum measurable light output of the electronic readerboard shall not exceed 50 foot-candles at any property line. C. Location Requirements: 1. Electronic readerboards shall only be allowed early on parcels abutting a freeway and on parcels abutting Beach Boulevard, excluding the portion along Beach Boulevard designated as a landscape corridor south of Adams to Pacific Coast Highway. 2. Minimum lot frontage: 200 feet. 3. Minimum distance between electronic readerboards: 150 feet. 4. Minimum distance to any residence: 150 feet. D. Other Standards: 1. Where a site has an electronic readerboard, temporary banners, balloons, flags, etc., shall be permitted a maximum of 15 days per calendar year. 2. Hours of operation: 6:30 a.m. to 10:30 p.m. At least 10 percent of the message time, or any percentage deemed necessary by the City for emergency conditions, shall be used for public service announcements. 3. Messages in an electronic readerboard shall be no faster than one message every four seconds, and the minimum interval between messages shall be at least one second. Continuous motion of messages is not permitted. 4. Light intensity changes (other than between day and night uses) are not permitted. 5. In addition to the electronic readerboard sign, one monument sign, maximum of seven(7) feet in height and a maximum fifty (50) square feet in sign area, may be permitted and all other signage shall be brought into conformance with this chapter. Chapter 233 233-19 2/18/97 LEGISLATIVE DRAFT 233.14 Readerboard Signs -Multiple Users Off site electronic readerboard signs may be permitted subject to the conditional use permit approval by the Planning Commission. Approval of electronic readerboard signs shall be subject to the following: A. Required Findings: Prior to approving a conditional use permit to allow a multiple user electronic readerboard sign,the Planning Commission shall make the following findings: l. The proposed electronic readerboard sign conforms with the standards and criteria as set forth in the Huntington Beach Zoning and Subdivision Ordinance Code; 2. The proposed electronic readerboard sign will not adversely impact traffic circulation in adjacent right-of-way or create a hazard to vehicle or pedestrian traffic. The s�gn shall be ., fninimum dirt nee of 600 feet 4 e ffl r--esi e„+; a B. Pefmit4ed 9 a Multiple User Readerboard Sign Criteria: 1. Multiple user electronic readerboard signs may be located at a site which is not the location of any of the parties using the sign for advertising. 2. Multiple user electronic readerboard shall be freestanding. 3. The maximum sign area shall be twelve hundred(1200) square feet. 4. The maximum height of a multiple user readerboard sign shall be eighty-five (85) feet. 5. The multiple user readerboard shall have cylinders or directional incandescent lamps and have a shade screen or louver system, a shade screen and a photocell for reducing the intensity of lighting at night. C. Lighting Standards: 1. The maximum night time light intensity and illuminance shall conform to the following: MAXIMUM NIGHT TIME INTENSITY Height from Ground Lufflinake 5 10 20 30 50 70 85 in feet Maximum Intensity 125, 130, 145, 170, 250, 370, 490, x 1000 lumens 000 000 000 000 000 000 000 Chapter 233 233-20 2/18/97 LEGISLATIVE DRAFT MAXIMUM NIGHT TIME ILLUMINANCE Land Use at Receptor Site Residential Commercial Other Maximum Illuminance 0.3 2.0 1.0 foot-candles The maximum night time illuminance shall be measured at the receptor site, at ground level, by a direct reading, portable light meter. Measurements shall not be made within one hour after sunset or before sunrise. 2. Illuminance shall be determined by the difference between a reading taken with the sign on and another reading taken within three (3)minutes with the sign off. 3. An illuminance chart shall be prepared by a licensed engineer and submitted to the Director for approval prior to installation. Conformance with this ordinance shall be verified by actual measurements made, as specified herein, after installation. The method of measurement and results shall be subject to approval of the Director. D. Location Requirements: 1. A multiple user reader board shall be located no farther than two hundred (200) feet from a freeway. 2. The minimum distance between multiple user reader boards shall be one thousand (1,000) feet. 3. The sign shall be a minimum distance of 600 feet from residential properties. E. Other Standards: 1. No off site electronic reader board will be permitted except for multiple users. 2. At least twenty (20%) of the message time, or any percentage deemed necessary by the City for emergency conditions shall be used for public service announcements. 3. Messages in a multiple user sign shall be no faster than one message every four(4) seconds and the minimum interval between messages shall be at least one second. 4. Light intensity changes (other than between day and night uses) are not permitted. Chapter 233 233-21 2/18/97 LEGISLATIVE DRAFT 233.4416 Subdivision Directional Signs. Subdivision directional signs, shall contain only the name of a development, the developer,price information, and directional information for land development projects located within the City. No land development project shall be permitted more than six off-site subdivision directional signs, and approval for such signs shall be subject to the following standards: A. Location requirements: 1. Signs shall not be located within any public right-of-way or on any property developed with residential uses other than that of the subdivision identified. 2. Signs located on the same side of the street shall be a minimum of 600 feet from any other subdivision directional sign except a sign may be permitted on each corner of the intersection of arterial highways. 3. Maximum area and height: a. 64 square feet in area and 15 feet high provided there is a minimum 50 foot distance from any adjacent developed property. b. 32 square feet in area and 8 feet high provided there is a minimum 25 foot distance from any adjacent developed property. B. Permit expiration: Permits issued for subdivision directional signs shall expire either one year from the date of issuance or on the date 90 percent of the project's units have all been sold, leased, or rented for the first time, whichever is sooner. Annual renewals may be granted for such time as units still exist for sale; however, no more than one directional sign is allowed after 90 percent of the units are sold, leased or rented. C. Street widening: When a sign conflicts with street widening or construction, it shall be removed upon written notice at no cost to any public agency. D. Required bond: Prior to the issuance of a building permit, the applicant shall file a cash bond in an amount set by resolution of the City Council. The full bond amount shall be refunded if the sign structure is removed and the site restored to its original condition within 15 days after the expiration of the permit. If the sign structure is not removed, the City shall remove the sign and its supporting structure with the cost deducted from the cash bond, and any remainder refunded. 233A66Illumination; M svccircns A. Signs visible f+efn and within 100 feet of an R dist+iet shall not be illuminated betwee 10 p.m. and 7 a.m. unless they identify an establishment open for-business dufiag these hoofs. ilitimination of a sign shall be pefmit4ed, emeept a time or-teWer-atwe sign, eleet-Fenir.r-eadefbear-d, or-a theater-e .I .- ansistent with ather-provisions of this Chapter 233 233-22 2/18/97 LEGISLATIVE DRAFT 233.18 Promotional Activity Signs A. Promotional activity signs may be placed on a site subject to the approval of the Director, provided that temporary signs comply with this section, and do not create safety hazards or block signs identifying adjoining establishments. B. A temporary sign permit for promotional activity banners,.pennant or pennants, unless otherwise specified, shall be valid for only a maximum of ninety (90) days in any calendar year and shall not be renewable. C. A promotional activity banner or banners shall not exceed one square foot of banner area for each linear foot of building frontage and in no case shall net the total banner area exceed 100 square feet w' iehever-;s 1-ass. Pennants shall be limited to a maximum of one square foot for each pennant. P. 16. t . I .gff peffflit f0f a Pennant OF permants sha4l be limited to ninety (90) days per-ealeadar-year-and shall not be renewable. Pennants sha4l be lifnited to flat fner-e than one squafe feet fer-eaeh pennant-. ED. A temporary sign permit for grand opening promotional activities shall be allowed for ninety (90) days, and the permit is not renewable. A promotional activity banner, as permitted above, in Seratie 23 3.1 8 A. shall not be affected by the issuance of a grand opening sign permit during the same calendar year. The size of a grand opening banner shall not exceed the size specified in Section 233.18 C. EE. Promotional signs shall not be in a condition of disrepair. Disrepair shall include torn, faded or sagging signs. GF. Sites with electronic readerboards shall be permitted to have promotional activity signs displayed a maximum of fifteen(15) days per calendar year. 14G. Vehicle sales businesses on Beach Boulevard shall be exempt from these limitations on promotional activity signs but shall provided they comply with the following: 1. Eighteen inch(18")non-metallic helium balloons and large non-metallic inflatables may be displayed on the weekends (Friday 9:00 AM through Sunday 12:00 Midnight),provided they do not project over the public right- of-way. 2. The, of large i fi l.,tables (1af er-than eighteen i fie es (1 8") i _diameter-shall be lifnited to a A444'*elve-(12) weekends per-ealendff year-, shall be affiiEed to the ground or-to the r-eef of-A build-ii-ag, and shall be subjeet to -32. Automobile dealerships on Beach Boulevard shall be permitted to display flags,pennants,banners and car-top signs throughout the year. H. Vehicle sales businesses on Beach Boulevard shall obtain a temporary sign permit for the use of large displays and inflatables larger than eigheen inches (18") in diameter. The displays and infiatables shall be affixed directl to the ground or roof of a building; the displays and inflata�les shall not be elevated,up in the air. The displays and inflatables shall be limited to a maximum of twelve (12) weekends per calendar year. Chapter 233 233-23 2/18/97 LEGISLATIVE DRAFT 233.24 Off Site Advertising Signs B01-1--sin-eass and Pfefessie�ns Cede. 233.20 Planned Sign Program RApplanned sign program shall be submitted to the Director when required by Section 2z33.08 B 31.04 B. Such plan must program shall be reviewed by the Design Review Board and approved by the Director prior to issuance of any permit for signs. The purpose of the planned sign program is to encourage coordinated and quality sign design as well as to permit more flexible sign standards for commercial and industrial centers. The standards of Section 233.08 233.06 shall be used as a guide in the design of a planned sign program. The property owner shall designate a person or firm as the primary liaison with the City for the purpose of submitting sign permit requests in conformance with the approved planned sign program. A. Planned sign program applications shall be submitted to the Planning Division and shall include the following: 1. A site plan, drawn to scale, depicting delineating the site pr-Apesed to be ineludead-vAt-b-in.the silgla-iffl-Ig program and the general, the precise locations of all buildings and.signs; 2. Drawings and/or sketches indicating the exterior surface details of all buildings on the site on which wall signs, directory signs, or projecting signs are proposed; 3. Written text describing the specific sign criteria for the property. The program shall, at minimum, include provisions regulating sign height, area, sign type, colors, design and location. -34. A statement of the reasons for any requested modifications to the provisions or standards of this chapter; and 45. The name, address, and telephone number of the person or firm responsible for administering the planned sign program. * B. A planned sign program may include more than one freestanding sign per parcel or other deviations from the standards of this chapter, provided that the total sign area does not exceed the area otherwise permitted by Section 233.08 233.06 by more than 10 percent, or by 30% for multiple automobile franchises occupying the same lot, and commercial businesses with 50,000 square feet or more of floor area. In approving a planned sign program, the Director shall find: Chapter 233 233-24 2/18/97 LEGISLATIVE DRAFT 1. That the proposed signs are compatible with the style or character of existing improvements on the site and are well-related to each other, reflecting a common theme and design style. C. The Director may require any reasonable conditions necessary to carry out the intent of the planned sign program irement. For developments with existing signs, a schedule or phasing plan for bringing such signs into conformance with the planned sign program shall be submitted and become part of the approval. A cash bond may be required to guarantee their modification or removal. 233.2022 Miscellaneous Signs and Provisions A. Signs within the Downtown Specific Plan or any other specific plan area shall comply with any additional requirements outlined within the plan itself and any applicable design guidelines. B. Non-commercial murals, non-commercial large graphic designs, and statuary shall be subject to review by the Director for the sole purpose of ensuring that such displays will not pose a hazard to public health, safety or welfare. C. No window or contiguous window panes shall be covered by paper or painting signs which exceed 20 percent of the total area of that window at any time. Exception: Windows may be covered up to 50% during the month of December. 233.2824 Nonconforming Signs A. Continuation of Use. Subjeet to the tefminatien sehedule set fofth in Seratien 233.28B-, aAny nonconforming on-site sign may be maintained after the effective date of the ordinance codified in this title,provided that the nonconforming sign sheA is not be: 1. Changed to another nonconforming sign; or 2. Structurally altered so as to extend its useful life; or * 3. Expanded or altered as defined in Section 233.0228, except that a change of sign panel/face may be permitted provided the items of information on the sign (i.e. business name) remain the same; or 4. Reestablished after discontinuance for ninety (90) days or more; or 5. Reestablished after damage or destruction of more than fifty percent (50%) of the sign value at the time of such damage or destruction. B.AmoAigafieffi Whe 0 e f the o is a shange in business l: e for-theowner- r lessee wing; Chapter 233 233-25 2/18/97 LEGISLATIVE DRAFT this ehElptff- 2. Existing signs whirah beeame upon the adoption of Or-dinamee 3. Signs whieh were A-F-Ahef:ed withetA benefit of PeFmit shall 4. Signs r-eplarsed of:requested to be fnedified at the ey.%er-'s initiative shall eamply NN4-h a4l suffei#pr-evisiens Afthis ehaptef:unless granted a Limited Sign Per-Mit 4B. Signs replaced or requested to be modified at the owner's initiative shall comply with all current provisions of this chapter unless granted a sign code exception, limited sign permit or planned sign program pufsuant to Seetion 233. 233.3e Design Review Exempt and non exempt signs shall be subjerat to r-eview by the Design Review Beafd when r-equifed 233.3226 Code Compliance Signs shall be subject to the provisions of this chapter, the Uniform Building Code and National Electric Code, as adopted by the City. * Penalty. No person, firm, corporation or other legal entity shall maintain, place,. erect, or permit any sign to be displayed in violation of this chapter. Violations are a misdemeanor and are punishable as provided in Chapter 249 Enforcement of the Huntington Beach Zoning and Subdivision Ordinance. 233.0228 Definitions The following definitions shall apply to the provisions in this Chapter. General definitions are contained in Chapter 203. A. Abandoned Sign: a sign which no longer directs, advertises or identifies a legal business establishment, product or activity on the premises where such sign is displayed. B. Alteration: any change of copy, sign face, color, size, shape, illumination, position, location, construction, or supporting structure of any sign. C. Animated Sign: any sign which is designed to give a message through a sequence of progressive changes of parts or lights or degree of lighting. Chapter 233 233-26 2/18/97 LEGISLATIVE DRAFT D. Area of Sign: 1. The area included within the outer dimensions of a sign (excluding structural supports). 2. For freestanding signs, siggn area shall be calculated on one (1) face of the sign, provided a sign face on a double-sided sign is not separated from the opposite side of the sign by more than 1Z inches at any point. 3. For illuminated awning or canopy signs, sign area shall be calculated around the sign copy only. 4. For signs without a border or frame (channel or skeleton letters), the area shall be within a rectangle or eight (8) continuous straight lines (with right angles) formed around the extreme outer limits of the sign message, including all figures and any background or color which is an integral part of the sign. SI��\� AIt131A SIGN : AREA E. Awning: a shelter supported entirely from the exterior wall of a building and composed of non-rigid materials except for the supporting framework. F. Awning Sign: a sign painted on,printed on, or attached flat against the surface of an awning. G. Banner Sign: a temporary sign composed of fabric or flexible material with no enclosing frame. H. Bonus Sign: an internally illuminated freestanding sign designed with opaque sign faces/panels, and illumination for items of information only. I. Business Identification Sign: a sign which serves to identify only the name and address of the premises,business, building or portion of building upon which it is located and includes no other advertising such as product lists, phone numbers and hours of operation. Logos may also be permitted. I. Building Frontage: the linealr extent of a building or"may business which has frontage on either a street or parking area. Only one side of the building facing the street or parking area shall be used to determine the maximum sign area. J. Canon : a permanent roof-like structurebuild-ing and which extendings along and projects beyond the wall of a building, or is freestanding as common in service stations, and is generally designed and constructed to provide protection from the weather. Chapter 233 233-27 2/18/97 LEGISLATIVE DRAFT K. Changeable Copy Sign: a sign or portion thereof with characters, letters or illustrations that can be changed manually or electrically without altering the face or surface of the sign. L. Channel letters: individual letters or figures, illuminated or non-illuminated, affixed to a building or freestanding sign structure. M. rammer-eial-Cent Any site .. „t.,;. ing thfoe (3) or-moreeemmer-eial Ar#ivitip.-q NM. Construction Sign: a temporary sign identifying the persons, firms or businesses directly connected with a construction or development project and may include the name of the future site occupant. AN. Directional Sign: an on-premise incidental sign designed to guide or direct pedestrian or vehicular traffic. PO. Electronic Readerboard: a changeable message sign consisting of a matrix of lamps which are computer controlled. P. Exposed eon: neon tubing used for lighting in signs and other bui ding identification such as raceways and accent lighting. Q. Exposed Raceway: visible tube or box behind a wall sign used to house electrical wiring for the wall sign. QR. Flashing Sign: an illuminated sign which contains an intermittent or sequential flashing light source or any other such means to attract attention. This definition is not intended to include "changeable copy signs" or "animated signs." RS. Freestanding Sign: a sign permanently attached to the ground and which does not have a building as its primary structural support. This includes ground signs,pole signs and monument signs. ST. Grand Opening: a promotional activity not exceeding ninety (90) calendar days used by newly established businesses to inform the public of their location and services. TU. Ground Sign: see Freestanding Sign. UV. Illegal Sign: a sign which was erected without the benefit of a permit, that does not meet the requirements of this ordinance,an v4iieh or has not received legal nonconforming status. _VW. Incidental Sign: a small sign pertaining to goods,products, services or facilities which are available on the premises where the sign occurs and intended primarily for the convenience of the public. WX. Indirect Illumination: a light cast on the surface of a sign from an exterior source. Y. Industrial Center: any site containing three (3) or more industrial activities. Chapter 233 233-28 2/18/97 LEGISLATIVE DRAFT . XZ. Integrated Development: a development or site comprised of one or more parcels served by common access ways, driveways, parking and landscaping. YAA. Interior illumination: any sign face which is artificially lit from the inside. ZBB. Item of information: each word, design, symbol, or figure. CC. Limited Sign Permit: City approved entitlement allowing the initial modification and maintenance of a nonconforming sign for up to a two (2) year period. AADD. Logo: a trademark or company name symbol. BBEE. Marquee: see Canopy. GGFF. Mansard: a sloped roof or roof-like facade. DBGG. Monument Sign: a freestanding sign with a solid base. 1EHH. Moving Sign: any sign or device which has any visible moving part, visible revolving part, or visible mechanical movement. F�II. Name Plate Sign: an attached sign which designates the names and/or address of a business, and/or the words "entrance" or "exit." CGJJ. Nonconforming Sign: a sign which was erected legally but Which does not comply with subsequei#ly enacted current sign r-estfisfsn provisions. NUKK. Off-Site Sign: any sign which advertises goods, products, services or facilities not sold,produced, manufactured or furnished on the premises on which the sign is located. These signs are also known as outdoor advertising, billboards, and poster panels. 14LL. On-Site Sign: a sign which pertains to the use(s) of the site on which it is located. MM. Olen House Sign: a sign which identifies a building for sale or lease which is open and available for inspection, and sets forth no other advertisement. NN. Planned Sign Program: City approved entitlement which incorporates coordinated and quality sign design elements. KKOO. Point of Purchase Display: advertising of a retail item accompanying its display, e.g., an advertisement on a product dispenser. LLPP. Pole sign: see Freestanding Sign. N4MQQ. Political Sign: a sign identifying either a candidate for public office or an issue relating to a forthcoming election. NNRR. Portable Sign: any sign not permanently attached to the ground or a building. Chapter 233 233-29 2/18/97 i LEGISLATIVE DRAFT Goss. Projecting sign: a sign which is attached to and projects from the wall of the building more than 18 inches and which has its display surface perpendicular to such wall, to the structure to which it is attached. ITT. Promotional Activity Sign: a temporary sign used to advertise a short term special activity or sale, i.e., grand opening, under new ownership, fall sale, etc. UU. Public Access i na e: signage that directs the general public to the coast or sea and or public amenities available for general public use. QQW. Public Service Information Sign: any sign intended primarily to promote items of general interest to the community such as time,temperature, date, atmospheric conditions, news or traffic control, etc. RRWW. Real Estate Sign: any temporary sign indicating that the premises on which the sign is located is fot sale, lease or rent. &SXX. Roof Sign: an attached sign constructed upon or over a roof, or placed so as to extend above the visible roofline; or a freestanding sign which is greater in height than the building it serves to identify. :PTYY. Rotating Sign: any sign or portion thereof which physically revolves about an axis. �;UZZ. Sign: any medium for visual communication, including its structure and component parts,which is used or intended to be used to attract attention. AAA. i n Height: measurement from the ad�'acent sidewalk or curb to the highest portion of the sign, including architectural elements. BBB. Sign Code Exception: City approved entitlement granting a deviation to the specifications set forth in this chapter. V-VCCC. Sign Copy: any words, letters, numbers, figures, designs or other symbolic representation incorporated into a sign for the purpose of attracting attention. WW- DDD. Site: one or more parcels of land identified by the assessor's records where an integrated building development has been approved or proposed. The site shall include all parcels of land contained within or a part of the development application. XXEEE. Site Frontage: the length of a lot or parcel of land along or fronting on a street. Y4FFF. Special Events Sign: a temporary sign advertising or pertaining to any civic, patriotic, or special event of a general public interest taking place within the city. ;K,ZGGG. Subdivision Directional Sign: a sign providing direction to a land development project pursuant to this chapter. AAAHHH.Supergraphic: a painted design which covers an area greater than ten percent of a wall, building facade, or other structure. Chapter 233 233-30 2/18/97 LEGISLATIVE DRAFT BBBIII. Temporary Sign: a sign which is installed for a limited time and is not constructed or intended for long-term use. GGGJJJ. Temporary Window Sign: a sign painted or constructed of paper or other lightweight material and affixed to the interior or exterior side of a window or glass area on a building for a limited time. PPPKK .Wall Sign: any sign which is attached or erected on the exterior, posted, or painted or suspended from or otherwise affixed to a wall of a building including the parapet, with the display surface of the sign parallel to the building wall, and which does not project more than eighteen(18) inches from the building, or project above the height of the wall or parapet. BBELLL. Window Sian: a sign in which the name, address, phone number, or hours of operation are applied directly to the window of a business, or a sign visible through the window from the street. Chapter 233 233-31 2/18/97 LEGISLATIVE DRAFT To remain clear 10' 25' ............ ............ Joe 6666606660666 .............. ............... a \ I 25' Min. Driveway `c. \ 10' o wide +; landscape area d a S Sign Type Setback Pole 40' DIAGRAM A xMonument Subject to Director review G:1D1V9DRAW M3•DIAA.BM P ' I I I I I I I I I I I I ry Dill I I II I 1 MAR - .. I I I I I I j y I a 70% Le Behold - Max.Width b 75% Fascia - Max. Height DIAGRAM B x Equal Dimensions y Equal Dimensions G:%DIV9 D RAW1233-DIAB.B MP Chapter 233 233-32 2/18/97 O � m � ggZ • - I- t7 SEAL WESTMINSTER BEACH ARGOSYA - at: INGER I ® ® ee e e wed HEIL ARNER VALLEY IN ® 405 �• e�Je ee a SLATER ay COUNTY ORANGE •� ® `` gF� WISACHICA) ee asr, etII�TALBERr 'z7' A •� PAIN r- -J 1 M- m GARFlELD A _®e e e a see a YOR1aowN ADAMS RIDIANAPOLIS Legend ATLANTA City.Boundary t r HAA°LTON Principal Arterial Street BANNING Major Arterial Street Vehicle Capacity-45,000 ADT COSTA MESA Primary Arterial Street Vehicle Capacity-30,000 ADT s4+ Secondary.Arterial Street Vehicle Capacity-20,000 ADT Collector Arterial Street Vehicle Capacity-10,000 ADT Frosting Santa Ana River Bridge - —— — -- — -- — -- DIAGRAM C EXISTING NETWORK OF ARTERIAL STREETS AND HIGHWAYS os 'D CE-1 CITY OF HUNTINGTON BEACH GENERAL PLAN III-CE-3 r STAFF RECOMMENDATION: The applicant has requested a continuance to allow time to further analyze staff s reco ations. Staff recommends the Planning Commission continue the request. A MOTION WAS MADE BY LIVENGOOD, SECONDED B AKER,TO CONTINUE CODE AMENDMENT NO. 96-2 AND LOCAL COAS ROGRAM AMENDMENT NO. 96-3 TO THE JANUARY 28, 1997, PLANNING CO SION MEETING, BY THE FOLLOWING VOTE: AYES: Holden,Biddl engood,Kerins,Inglee,Tillotson, Speaker NOES: None ABSENT: No ABSTAIN• one N PASSED B-4 ZONING TEXT AMENDMENT NO. 95-6 (SIGN CODE REWRITE) (CONTINUED FROM THE DECEMBER 10, 1996,PLANNING COMMISSION MEETING): APPLICANT: City of Huntington Beach 1 LOCATION: City-wide. PROJECT PLANNER: Wayne Carvalho Transmitted for Planning Commission review is Zoning Text Amendment No. 95-6, a request initiated by the City Council to amend Section 233 &ign of the City's Zoning and Subdivision Ordinance. The item was continued from the December 10, 1996 Planning Commission meeting to allow sufficient time for review of the legislative draft by the Planning Commission, Sign Code subcommittee members and interested parties. The December 10, 1996 Planning Commission staff report contains discussion and analysis on the recommended changes to the sign code. The Legislative Draft incorporates the revisions taken by Planning Commission straw vote action, and those originally recommended by the subcommittee. STAFF RECOMMENDATION: Staff recommends that the Planning Commission approve Zoning Text Amendment No. 95-6 and forward the draft ordinance to the City Council for adoption. i i PC Minutes- 1/14/97 7 (97PCM114) THE PUBLIC HEARING WAS OPENED. . Gerald Chapman, 6742 Shire Circle, stated that the streamlining of the sign code was good but does not meet the intent of the revised General Plan. Jon Ely, 22051 Hula Circle, stated he was opposed to relaxing the sign standards.which would perpetuate tacky signs. Cecile LaForce, 10082 Kamuela, Environmental Board, spoke in opposition to relaxing the sign standards and recommends that the City's General Plan signage design principles be upheld. Carrie Thomas, 6642 Trotter Drive, spoke in opposition to relaxing the sign ordinance and spoke in support of putting addresses on all buildings and signs. David Carlbert, spoke in opposition to the proposed increased height and size of signs. THERE WERE NO OTHER PERSONS PRESENT TO SPEAK FOR OR AGAINST THE REQUEST AND THE PUBLIC HEARING WAS CLOSED. The Commission discussed the requirement for street addressing on signs and the enforcement process of sign code violations. Staff explained that the sign code requires all new freestanding signs to include addresses. Staff stated that we do have tickler files to moniter limited sign permits and their expiration dates. The City then notifies the property owner, who has a bond on file with the City. If the property owner does not satisfy the requirement, the City will use the bond to remove the sign. Staff also explained that for all other sign code violations, the City has no pro-active program, due to monitary constraints and staff resources. The majority of the Commission felt that the proposed sign code revisions were an excellent compromise after years of discussions and meetings. They felt this code would give an incentive for businesses to bring their blighted non-conforming signs into conformance and still maintain high visibility. Commissioners Kerins and Biddle did not support the increase to allowable sign height and area criteria for commercial freestanding signs. A MOTION WAS MADE BY KERINS, SECONDED BY BIDDLE, TO ADOPT ZONING TEXT AMENDMENT NO. 95-6 WITH THE EXISTING SIGN CODE HEIGHT AND AREA CRITERIA AND FORWARD THE DRAFT ORDINANCE TO THE CITY COUNCIL FOR ADOPTION,BY THE FOLLOWING VOTE: AYES: Biddle, Kerins NOES: Holden,Livengood,Inglee,Tillotson, Speaker ABSENT: None ABSTAIN: None MOTION FAILED PC Minutes- 1/14/97 8 (97PCM114) A MOTION WAS MADE BY INGLEE, SECONDED BY SPEAKER,TO APPROVE ZONING TEXT AMENDMENT NO. 95-6 AS AMENDED BY THE COMMISSION AND FORWARD THE DRAFT ORDINANCE TO THE CITY COUNCIL FOR ADOPTION, BY THE FOLLOWING VOTE: AYES: Holden, Livengood, Inglee,Tillotson, Speaker NOES: Biddle,Kerins ABSENT: None ABSTAIN: None MOTION PASSED A MOTION WAS MADE BY INGLEE, SECONDED BY BIDDLE,TO SEND A LETTER TO THE CITY COUNCIL REQUESTING ADDITIONAL CODE ENFORCEMENT OFFICERS TO ENFORCE.CITY SIGN CODES,BY THE FOLLOWING VOTE: AYES: Holden, Biddle,Livengood,Kerins,Inglee,Tillotson, Speaker NOES: None ABSENT: None ABSTAIN: None MOTION PASSED i FINDINGS FOR APPROVAL - ZONING TEXT AMENDMENT NO 95-6: 1. Zoning Text Amendment No. 95-6 is consistent with the goals and policies contained in the City's General Plan. The amendment is consistent with the objectives,policies, general land uses and programs specified in the Urban Design Element of the General Plan, including strengthening the visual character of the City's street hierarchy and improving city-wide identity. The proposed code amendment will provide sign criteria for all uses based on the various arterial designations. 2. In the case of a general land use provision, the change proposed is compatible with the uses authorized in, and the standards prescribed for,the zoning district for which it is proposed. The proposed amendment addresses commercial, industrial and residential properties separately, with specific sign criteria for each zoning district. The proposed amendments to the sign code address each district separately based on the intensity of uses and traffic volumes. 3. A community need is demonstrated for the change proposed. The City Council, Planning Commission, and Council Sign Code Subcommittee, have recognized the demand for greater business exposure for commercial businesses in the City. 4. Its adoption will be in conformity with public convenience, general welfare and good zoning practice. The amendment will provide greater business exposure and appropriate identification for consumers traveling in the City, while protecting the general welfare of persons working and residing in the City. PC Minutes- 1/14/97 9 (97PCM114) RE ED MAR 0 5 1997 March s, 1997 To: Honorable Mayor and Cit �p.�� WENT OF C(�Mh�Cf" �EVELOP(v1ENT From: Planning Commissioners Bob Biddle and Ed Kerins Subj: Sign Ordinance Planning Commission Minority Report A majority of the Planning Commission approved a revised sign ordinance which included increasing the height and area of commercial freestanding signs by up to 100% throughout the city. We also believe the revised ordinance should be approved because it contains many provisions which make signs more beneficial to the businessman and more identifiable to the public with the exception of the height and area criteria for commercial freestanding stands. Our reasons for this exception are as follows: The City Council formed a Sign Code Subcommittee almost three years ago at the height of the recession with the primary objective of meeting the merchants on Beach Blvd. request for additional exposure. Four-fifths of the citizens on this committee represented the business community. Professional research studies documented in American Planning Association reports and the Planning Commissioners Journal clearly state that the height of freestanding signs should be limited to fifteen to twenty feet. Please seethe attachments for this referenced information. Unfortunately, neither the Sign Subcommittee or the Planning Commission had the benefit of this information. The General Plan you recently adopted states the city has inconsistent and extensive signage and wide spread clutter. The General Plan calls for coordinated sign patterns and a minimum of visual clutter. Therefore, the creation of new sign heights and areas violates the intent of the General Plan. Please read the attached article from the LA Times which describes how other Orange County cities continue to reduce the height of freestanding signs. Why should Huntington Beach be going the opposite way? The view points of citizens whom the signs are intended to attract should be considered. Please see the attached copies of letters written to the HB Independent by your constituents on this subject. Our common objective is to increase city sales tax and tourism. We can do this by improving the image of our city so that citizens and tourists will want to spend their dollars in Huntington Beach. We urge .your approval of the revised ordinance with the existing sign code criteria for height and area of commercial freestanding signs. `� �� . .�� ram Bob Biddle Ed Kerins On- ine Suggestions for On-Premise Sign Control Comment Based upon a review of successful local one group sign,with no freestanding signs "I am familiar with the ordinances and recommendations from for individual businesses. sign controls in Columbia,Maryland. around the country,communities consider- •Develop special controls for historic This really does make the case that"less ing on-premise sign controls should consid- areas,downtown commercial districts, is more,"and that smaller,ground level er the following: neighborhood shopping areas,and commer- signs at a relatively close distance to the •Limit freestanding signs to one per cial corridors of special importance.These business,with a maximum height of no might include limiting the color and materi viewer actually are better attention grab more than 15 feet. at of signs,requiring the use of smaller, bers than huge high signs that are above . •Encourage the use of ground signs by shorter signs,or encouraging integrated sign the normal viewing angle.Note,however, allowing them a size bonus(relative to free- designs for new development. that the signage controls are part of a set standing pole signs). • Link sign controls to an overall of overall streetscape design standards... •Prohibit,or strictly regulate,"problem" streetscape improvement plan. if you really want to address the overall signs such as billboards,portable signs,pen- -Wherever possible set a limit to life of appearance issue,think in terms of total nants,streamers,and flashing signs or inter- nonconforming signs and use incentives, street design standards,of which signage mittent lights. education,negotiation,and other tech- controls are an important part. •Limit shopping centers,malls,offices niques to encourage their early removal. One example of dysfunctional signage parks,and similar large developments to —ETM control might be noteworthy.Along Rockville Pike,a major retailing strip artery for an affluent suburban area north benefits that accrue from strict sign con- towns and traditional commercial areas, artery Washington,D.C.,they have planted cols (in Vermont, all off-premise adver- particularly as part of an overall com- of landscaping strips between the main using signs have been prohibited by munity revitalization process. roadway and the strip parking lots...and state law since 1968). When asked The signs along a city's streets influ- they've restricted the signs co modest about the state's experience with sign ence the public's perception of individ- storefront signs only.However,the stores control, a spokesman for the Vermont ual businesses,commercial districts,and are so far back from the main road,the Travel Division said, "Although there the community as a whole. Well- permitted signs are so small,and the was some initial sensitivity that remov- designed, appropriately scaled signs can landscape strip trees are now so tall that ing big signs might hurt tourism, it has enhance a community's unique image, nobody can see the signs,and it's virtually had the opposite effect. Tourism is up while an overabundance of haphazardly impossible to tell who's in business along for all businesses,both large and small." placed, oversized, look-alike plastic some of the parts of the roadway. ...The Additional benefits of sign regulation signs detracts from the community's result?Merchants are resorting to"sand- include: appearance — and ultimately hurts wich"signs(walking live people wearing • Individual businesses receive a business. "sandwich"boards)—and costumed "level playing field." In other words, Today, once skeptical businesses are characters carrying"enter here"arrows. they get a fairer assurance that their flourishing in Fairhope, Alabama; I've seen hand-lettered sandwich boards, signs will not be obscured by those of Raleigh, North Carolina; Tempe, Ari- walking mattresses,and a pink pig in neighboring businesses. zona; Boca Raton, Florida; Palo Alto, front of a barbecue place. • Because small signs cost less than California; Madison,Mississippi;Paella, Commercial signage is an important, big ones,the total cost of each business's Iowa; Germantown, Tennessee; and in informative service.Yott can't and signs will be less in the long run. hundreds of other communities with shouldn't try to do without it,you just - As clutter is reduced, commercial strong sign controls. ♦ have to do it well." areas will become more attractive to cus- —Wayne Lemmon,Silver Spring,Maryland Edward McMahon is a tourers. '-� land use planner,attorney, • The community as a whole will and director of The Con- :' attain a more distinctive sense of lace P nervation Fund's "Ameri- becoming a more attractive place to live, can Greenways Program." work,and visit. He is former president of SUMMING UP: Scenic America,a nation- al non-profit organization Almost nothing will destroy the dis- devoted to protecting tinctive character of a community faster America's scenic landscapes. IvIcMahont regular than uncontrolled signs and billboards. "Looking Around"column will return in the next Sign control plays an important role in issue of the PCJ. improving the appearance of small PLANNING COMM ISSION ERS JOURNAL / NUMBER 25 / WI N T E R 19 9 6 - 9 7 t�Y'] 'PERSPECTIVE uctU S t z 6 'r ? ? 6 — I Cities Towering Signs .4 Coming Down to Earth offelrs businesses as much as$5,000 I �' By SHELBY GRAD to replace theirold markers. w"'i '� SPECIAL TO THE TIMES „ L.; 1 This gives .our city a clean, A campaign by urban planners to modern look,"he said,and increases ` <<; `��' �Rp�e11WIM•;'� � spruce up commercial districts by property values. I think the pole i....-I''.. .,: *AM removingtall signs from as sla- signs are a thin of the act } I I `� ► r:r.l; g g g g n I ���-, ��-� ,►' :.;-'Yi �s ' f 'Y.EG4d4.E��c Lions, banks and other roadside - ,• )hers agree. In Westminster, i ,:. • • ?'"I — °^� '';�( " tnT�SHIRI establishments is gradually trans- o the CityCouncil recently- + Y 1'1, �' 41s�Lti1 iK'�' r4 '� I ,�~ y Jrl� �l} ,.;', , �cV{QEOS forming Orange County's street adopted an ordinance requiring I ?rl'r �,ovn scape. businesses to remove some types of `s=2,•, c,:cn; ( s$ \• M,cn . Along busy thoroughfares such pole signs within five years. Mean- " :,�' 1 ', °ifs ' �a as La Palma Avenue, Ifarbor while, Anaheim is offeringto help k : Jr:p:"I ��- _ � _ " �•"+ �' Boulevard and Bristol Street, a P 7 ffl__14 - ti ; �businesses replace the 1950s-style +a1 s; �i,, ;; I•.,. r l` == r LI6UO�,.Lam:.,. �,. a •combination of stricter regulations, ��motel and restaurants markes•s w�l!i s+•;;• t___+�1 , + changing architectural styles and FI-1;� •. g ��!' %''1r :%u,a ct ! •�a:, ��I( g g y around Disneyland as part of a Ih' �.•.;'•. <''1 ? s r _ �;! yC� I ,F�u;; •�: -.,1 i yy /ti... t•ur—s�,\ i,J taxpayer-financed incentive pro- '�y ( _•, ;;:,. ..• $172-million redevelopment project. :..�+ _ �;� �• »y�.f.��::�.:?•;ah�,+�.•-- --� ...�. ;, ... ► rr.�,� n grams has brought down dozens of r a.,,. _:r_.-..,.,....., i. t I': u z„\,�='•C ; iy i �r'C u�'— �1." de- imposingflorescent and neon signs. Anaheim s revitalization is :�:., . .,t'.I,q:�ya�, 4 �� "'•� ,Lr:_,-,,�!+^r! signed to give a contemporary look In their place, businesses are '• �+ - to a district now dolled with an •.>• f;•; installing "monument signs" that eclectic collection of steel and neon are smaller than the lowering signs that soar high above motorists. r.pole signs" and rise only a few Their space-age design was `ry= : a ,.7;1 ��'. t�• ,I,,si3i�c,. ,?1I� .,,7��t � r'f �t, ,; r�:. f' ,.aY{�'', +.a'1'"''��� "'�M���, c , feet off the popular.round p p in the 1950s and came to 1`�'3 ' •'�, �. 3 r .. 'tsY .q ,r;r+= w+�L\� r,d ;>i rE ,lx a 4�+�,n rrI ' ''p v ''inn" �►I{,y4 + �1.•.:,ii�t : '� g o .L.,... •.� ;I: •. .,r-.,r:3 •...;,< .,,:, R,,, ..;: .,.. ,-,�,ttYa� f .,ti 1,...,:�,1,�, \:7t'.,c'�.1!,,0.�..:• "It's like watching a baby grow symbolize a funky form of com- up. You don't notice the changes mercial architecture known as AURELIO JOSE OARRERA/Lo3AP TimC7 i day to day, but over a period of "googic." By the 1960s, the style time there is a drastic difference," had evolved into cleaner but no Signs on streets in Beach Boulevard are being revamped to reduce what one official calls visual clutter. said Perry Valantine, Costa Mesa's less eye-catching corporate logos planning manager. illuminated with florescent bulbs. If you look at Harbor Boulevard The signs were hard to miss. But underground utilities. • some—especially corporate be," said Catherine Standiford, today versus 22 years ago,there is critics began complaining that the Many developers now consider chains—have resisted calls to re- deputy city manager for Garden a lot less visual clutter," he said. colorful, plastics and bright neon pole markers to be passe if not duce their signs. A few preserva- Grove, which also encourages sign "You have fewer of these tall signs created "visual pollution" made downright offensive.Upscale sign- tionisls have also decried the loss modernization. "Studies have on the street blocking each other." worse by utility poles and billboards. age, "being an expression of high of"googie"beacons that they con- shown that signs arc more visible The changes mean more than Developers and government of- taste,' never radiates light from cider architecturally distinctive. when they arc closer to ground aesthetics to aging commercial ficials responded by tightening within,in the fashion of a Gulf[oil] Despite their smaller size,monu- level." corridors,city officials said. regulations and prohibiting tower- or Holiday.Inn sign,"Joel Garreau .ment signs can catch customers' Linn, the La Palma councilman, "Streets are a city's reputation. Ing beacons for new projects. Ir- writes in his book"Edge Cities." attention just as well as a taller agrees: "You can see [pole signs) They say something about the vine banned pole signs as well as Most older cities say their re- marker,planners say. from far away. But from up close, community,"said La Palma Coun- billboards in its original planning Placement programs are being em-' "Pole signs aren't as effective in you have to bend over and look up. cllman Wally Linn, whose city guidelines, which also require braced by businesses, though attracting business as they used to at them." correspondence i (3 0/41 /f, c3, r AeP4—;u .1 FAJ -r much as with the newer,well- Big S1g71s.equal planned cities in South County. lower standards T'he•success of a sign.ordi- It is appalling that our City nance takes time and is only Council will soon be voting on realized over several business whether to relax the sizelheight cycles.Many young families like standards on commercial signs in ours have made a commitment to . our Qty living here—our city leaders As if Huntington Beach needs should not let us down by lower- -more ugliness along its streets, ing the sign standards in our particularly in areas we are try- community. ing to get people to shop!People JON ELY i in our city know where the Huntington Beach stores/services are and whether : they want to patronize them or I would like to protest the so- not.Increasing the allowable size called enlargement of the plan- and height of signs would be ring signs.We have so many Ugly and an insult to Huntington now that's it's ridiculous and E Beach consumers. looks terrible.Other cities have In the future,will Beach gone ahead and made them Boulevard and other commercial smaller on their own and the dif i areas attract shoppers and much ference is amazing.Definitely needed regenerative capital or is against enlarging them. it destined to be thought of as a c tacky'60s-looking hodgepodge VII2GIIVIA GEORGE of wall-to-wall signs?Huntington Huntington Beach Beach's retail/services can pros- per given the market dynamics, I think the whole idea is and viable healthy businesses do ridiculous,to think that it's going not need signs to jump off the to improve business is crazy.I sidewalk and visually assault mean,when we're looking fora consumers as they drive by. specific business to go to, do you Instead of pandering to short- not find out where it is and go sighted chamber of commerce directly to that location? cronies who are too cheap to Or do you just kind of drive _ upgrade their properties,the city and say "hey, there's a lamp should try enforcing the existing store,I think I'll drive in there." I ordinance so we can start seeing don't think that happens and all . the long-term effects that we intended. it will do is make a very ugly The focus should be on the Beach Boulevard or Golden West long-term strategies,not lower- Boulevard or whatever. E ing sign standards.In the years I am definitely against it and I ahead, our coastal city will not am a voting resident of Hunting be competing with Westminster ton Beach. E or Garden Grove for homebuy- JAY SCHAFER- ers, capital, and business as Huntington Beach Independent %J SM- signs..,..,., _ Calling regarding larger 3"Y are better business signs—I feel:this Ls 4 definitely a step backwards P bout;approval of larger Larger signs wrll only add to the signs for Huntington vrsual pollution that we already Y Beach I'm really kind have on Beach Boulevard esge of wondering what they ve sally - xbi been thinking about if they're While I would agree that we 3 talking about 45,000 cars:travel should clean up what:they , ing down Beach Boulevard to zeferred to as a'hodgepodge of increase the°size of the sighs to ri signs,"I don f think tl eyshoukl` add more distraction to the'pub be larger,if anythingl thmTr , lic:.: y they should be smaller: 3�i Pontiac says toder a better, BUD MEW but that doesn't mean biggerHunhngtb,n Beach better when it comes to distrac :lions Signs are a distraction I .think if anything,we oughf to eliminate or;.decrease the:iium ber of signs along Beach Boule { yard because to me,it s eye pol lution and'to ask for an enforcement officer to go out t� :::and do the:tiaclarg when you don't have the money to doat, you're just giving them more reasons not;to do their lob This is with Ed Keridiculous.I agree rins:and Bob Biddle that this is.just not a good.way ' to go It>s in fact;.a step back. - You ought to pay.a little more attention.to these people iri the future RICHARD MCGRATH Huntington Beach Regarding Bakersfield-by the Sea—la ee:.with commission ers Kerins.and Biddle.who are.:-:-`; agaimtallowing bigger signs on our major streets It is.defi� nitely a step_backwards Golden West Street is consid-' ered a major.throughfare and yet,three-quarters of it is resi-: ;. dential backed up to a major street:I think all of us who live; backed up to Golden West have';-:; a vested interest in seeing that>`' we don't ugly down the street� We have Golden West College; Ocean View schools,Central ". Park and the library.To use a quote from one of our residents;:: John Ely,why are we perpetu-..!.,.' ating a tackiness in our city?I. :. definitely agree with that.Stick:,.... to your guns,Biddle and Kerins,- I'm rooting for you. PAT WAGNER owe t �... ALLOWABLE FREESTANDING SIGNAGE COMPARISON FOR LOTS WITH 2O0-400 FEET ON BEACH BOULEVARD PROPOSED CODE (sign with opaque background) 20' high 100 sq.ft. PROPOSED CODE ' 7 1/2' ' (sign with illuminated background) 15'high Auto 19#/all EXISTING CODE 70 sq.ft. 11b4bim't fte-iuveut file Wheel - 10' high 71/2' , We Have It All Here: 50 sq.ft. (60 sq.ft.Bonus) he Artist's m m o Loft a e o to �ra a ,he CCKfij M "9" 70 Sq.Ft. WIN InnalefrrloHj Sand Dealer TEMMLL Exclusive Vehicles ►fllu u ®VILE 5 INK In The Dog House Wash N' Go Pet Supplies 789 Rain Lane Pat's Pet Fashion's Coffee Shack The Dog Bone �o ANN 10' 6' 15 20' ALLOWABLE FREESTANDING SIGNAGE COMPARISON FOR LOTS WITH LESS THAN 200 FEET ON BEACH BOULEVARD PROPOSED CODE (sign with opaque background) 15'high 75 sq.ft. PROPOSED CODE ' 7 1/2 ' EXISTING S ING CODE (sign with illuminated background) he Artist's Thigh (8' Bonus) 10' high Loft 50 sq.ft. (60 sq.ft. Bonus) 50 sq.ft. CrKdnMnC 8.9. 70 Sq.Ft. DEab ItIMIN(ITIONJ TERN MALL MILL S IMK to' � In The Dog House HUNTINGTON BEACH CENTER so sq.Ft.. Pet Supplies 789 Rain Lane AWk Bagels Plus Hangers To Go * Pays Pet Fashion's 00 Clothes Galore Shoes R Us Coffee Shack The Dog Bone 123 MAIN ST ��j jAaIP11�011G; '�i iv jj 7' 6' 10' 15' Scale: 1/4" = 1' a riy _ ULI 16 CONCEPT AND SYSTEM r bo MPS}- 400 .30m 9b� } i •• ; Chapter 3.The Physiology and P3vcholo v of Seeing 17 ' the fundamental processes of visual perception, particularly as it relates to the automobile driver. PERCEPTION—THE TiME IT TAKES TO SEE-LEGIBILITY . The classic work in this field is Human Limitations in Automobile Driving by J. R. Hamilton and Louis L. Thurstone.ZThis work has been summarized by Christopher Tunnard and Boris Pushkarev in their book Man-Made America: Chaos or Control,3 parts of which are abstracted here, as follows: 1. As driving speed increases, the driver's concentration increases. 2. As driving speed increases, the driver's point of concentration 1 recedes. His eyes feel their way ahead of the wheels. At 25 miles per hour, their natural focusing point lies approximately 600 feet ahead of the car; at 45 miles per hour, it lies some 1200 feet ahead of the car. 3. As driving speed increases, the driver's peripheral vision decreases (see diagram, opposite). 4. As driving speed increases, foreground details begin to fade. I At 40 miles per hour, the closest point of clear vision lies about 80 feet ahead of the car.At 60 miles per hour, the driver can see clearly only that detail which lies within an area 110 to 1400 feet ahead of the car and within an angle of 40 degrees. Since at that ! • speed, the distance between 110 and 1400 feet is traveled in less than 15 seconds, it follows that'elaborate detail in highway `• graphics is totally meaningless. s 5. As driving speed increases, the driver's perception of space and speed deteriorates, and his judgment becomes more dependent on visual clues picked up along the highway. Tunnard and Pushkarev also point out that visual responses are not instantaneous. It takes the eye 0.1 to 0.3 second to fixate on an object, provided the eye and the object are in a relatively fixed position with respect to one another. If not, the eye cannot fixate on the object at all. Moreover, it takes the eye about one second to change focus from the dashboard to some detail on the road , j ahead. Driver manuals commonly assume that total reaction time is at least three-quarters of a second—a significant time lapse considering that at 60 miles per hour the driver is moving 88 feet. • per second and everything in the environment appears to him to be moving around him. t In an article entitled"Visual Considerations: Man, The Vehicle, and the Highway,";Paul L. Connolly, an optometrist and i consultanton road user characteristics to the U.S.Highway Research Board, quotes the chairman of the Australian Road-Research Board's human factors committee: Design and placement of...formal and informal displays [along highways] must be compatible with prevailing vehicle speeds,traffic pattern,and visual and response characteristics tof the human operator;moreover,they must be free of irrelevant distracting material,either man-made or natural.... _ ( 26 CONCEPT AND SYSTEM 'j S,%zeGo�i��sryhfCrsfonr� $o' ico• ?�' seff�4Gk . z , 2'. S r\ s' t 7YP/G44 _ -- In Size o�9rz�,ohic 30 CONCEPT AND SYSTEM of the graphics surveyed were lit by flashing or moving lights because Baltimore County has an ordinance banning such displays that is apparently well enforced. Maintenance About 74 percent of all street graphics surveyed were well main- tained, another 14 percent were in fair condition, a little less than 6 percent were in poor condition, and slightly more than 6 percent were judged to be unsightly. It was concluded that, on the whole, graphic maintenance was good and only about 10 percent of all street graphics needed to be replaced or refurbished for reasons of poor maintenance. LEGIBILITY ANALYSIS Basically, street graphics are viewed either by pedestrians or from , a moving car,the latter being the controlling situation in this - country. From field tests conducted in Baltimore County, it has been concluded that the primary determinants for viewing street graphics from a moving car are driving speed and number of traffic lanes.The most commonly encountered configurations of , s these factors are two-, four-, and six-lane roads driven at speeds of 15, 30,45, and 60 miles per hour(plus or minus 5 miles per hour). There are also expressways, which for purposes of this study have been assigned a constant design speed of 60 miles per hour. The most important consideration in designing car-oriented street graphics is reaction time—the time it takes a driver to see a display, read its message, and respond to that message by preparing to turn off the road.Through field tests the reaction time which allowed a driver to see a graphic, read it, and respond to it(turning off)was determined to be related to the nature of the driving circumstance as follows: 2-lane road-8 seconds 4-lane road-10 seconds 6-lane road-11 seconds expres5way-12 seconds I The faster a car is moving,the farther it travels while the driver is reacting to a message and,therefore,the larger that message must be. For example, if a driver is moving at 30 miles per hour on a l four-lane road, it was found in the Baltimore County study that his reaction time is 10 seconds; he will travel 440 feet before he can respond to a street graphic. Since it is fairly well established (see Chapter 3)that for every 50 feet of distance separating the l viewer from the object viewed, one inch of letter height is required, the letters on that graphic must be at least 9 inches high ` for the driver to be able to read them.Assuming that these letters are square and that there are 30 of them, they will occupy an area of 16.7 square feet. it is a rule of thumb in the sign industry that . letters should constitute 40 percent of total graphic area, so the total area of this sign would be 40 square feet. For a similar road t _ i I • TE,`1 I Chapter d.The Baltimore County Study 31 t 1 ays 3n ent e, ,m A :t Air 1 • � 3d MPff- -�Sq• of ve ' a 90—1; ' eet f 660. Aso�� • ndAN 6o MPh�• I , I � i is must d igh rs to - - Gt/f��T'S�ZEGQAP<//C. ifavpenQs r 32 CONCEPT AND SYSTEM with traffic moving at 45 miles per hour, total graphic area would be 90 square feet;where speed is set at 60 miles per.hour, total graphic area would be 150 square feet(all based on reaction times derived from the Baltimore County study). Note that these calculations assume that lettering constitutes 40 percent of total graphic area and background 60 percent. This 60 percent background helps the viewer to isolate individual messages in commercial/industrial areas where graphics tended to be numerous and confusing. However, in institutional/residen- tial/rural areas, less background is necessary for legibility, and therefore,while letter size remains the same as for commercial/ industrial areas, total graphic area can be considerably reduced. It is recommended that in institutional/residential/rural areas, lettering should constitute 60 percent of total graphic area and background only 40 percent. This means that in such areas, street graphics along a four-lane 30-miles-per-hour road would have a total area of 28 square feet, as opposed to 40 square feet for j street graphics along a similar road in a commercial/industrial area. The table on pages 52-53 shows the relationships of I number of traffic lanes and driving speed to letter height and total graphic area, based on reaction time as itwas observed in the Baltimore County study. For pedestrian-oriented graphics, the design factors are the same as for a two-lane road at 15 miles per hour. (The above pertains to ground and projecting graphics.) INFORMATION LOAD In the example given for calculating total graphic area, the number of letters was assumed to be 30 because this is approximately the number needed for a single street graphic j that displays ten items of information--i.e., ten syllables, symbols, abbreviations or broken planes. A major factor in street graphic overload is that frequently the viewer is confronted with i more items than his eye can readily see or his mind can readily process. This limitation varies with driving speed, traffic conditions, stress, time of day, weather, legibility, and graphic ` design. To ignore it would seem folly. The number of items a driver of a car can be expected to manage readily was determined by the Baltimore County study to be not much more than ten items of information. From this limitation follow-the +'+ rules given for display from each property frontage in the I following chapter. The intention is to provide maximum flexibility of design within this limitation. No aesthetic taste-- control is implied. I A major part of the overload of information being communicated in the street is the number of items of information thrown at the individual. In one stretch of York Road in Baltimore County there is one item of information every two feet..Driving at 30 miles per , hour(2640 feet per minute), that would mean 1320 items of � I YSTEM ( Chapter 4.The Baltimore County Study 33 1 uld information, or approximately 440 words per minute. Sitting in a chair with a book, 440 words per minute is probably double the mes rate atwhich the average person can read—let alone fixing an eye I on various moving points, focussing and reading—and watching 40 4 the road! Driving down America's streets is often unpleasant not only because it is ugly; it is fatiguing, impossible to manage, calling for an effort either to read it all or not to read any of it,while a d attempting to drive safely. len- �d l - eet a otal i • )er I - I .reet with lily i .c iore 1 f • ted ie ` !re i er :.-. 60 CONCEPT AND SYSTEM I I E 10. The height of boxed graphics or individual cut-out letters 1 placed in the space between windows may not exceed two-thirds the distance between the top of the lower window and the sill of I' ` the upper window 11,46, 67. 11. Painted wall graphics are permitted. Ground Graphics I Any establishment, regardless of its activity or the surrounding area in which it is located, may display a ground-supported street graphic, provided (1) the establishment is accessible by car and provides parking space, and (2)the building which it occupies is set back at least 35 feet from the curb. Since most ground graphics ` are intended to be seen from streets and highways, their size can I be determined by referring to the Table of Basic Design Elements on pages 74-79. Similarly, their height can be determined by referring to the Table of Basic Design Elements, pages 74-79 which sets forth recommendations based on legibility and character of surrounding area. If for reasons of unusual topography . or road curvature, a height greater than that recommended is needed, a special exemption from these regulations might be obtained. In all cases, height is measured from'grade at the edge of the right-of-way to the top of the sign. In addition to the recommended height and size limitations, ground graphics are subject to the following regulations. 1. Ordinary ground street graphics larger than 6 square feet should be located at least 100 feet apart. 2. Although they are permitted to display the maximum ten items of information, ground graphics should ideally make extensive use - of symbols and display no more than four or five items. 3. Except for reasons of unusual topography or road curvature, ground graphics may not exceed recommended heights and sizes. 4. Oversized ground graphics located in areas other than those specially designated as commercial plazas may be no larger than 1000 square feet. An example of this type of display would be the major street graphics recommended for use.in identifying shopping centers. 5. In situations where an oversized ground graphic is permitted, it may display no more than five items of information, and the total excess area of the street graphic is to be deducted from the signable area of the primary elevation of the building to which the graphic pertains. -.. 6. Oversized ground graphics should be at least 500 feet apart.The large lawns surrounding many modern industrial plants and certain institutions provide an ideal location for ground-supported displays composed of either individual letters or solid boards. These displays are not covered by the Table of Basic Design Elements because they are not numerous and can be handled on a case-by-case basis. However, such ground graphics should meet M,TE,� Chapter 7.Design Elements 61 rd s of d ISO � is 11AW )hics I � 90 an ! BARE0 i S4WA WE L�r&T , aphy ,e l�oMP�f �5ti1Pf� 30 Afx Auld ms �4V A F0eZC LANF RO,40) use ' .es. ' 0021 11MG SPECO AND ZAV65 0/'=7R FF/G • � DE'TE2�1/NE�fE"�C-+�r�Na SIZEO�GRgor-�/G be i it alp ceFtain basic criteria. able 1.The messages they display should be limited to ten items of information. 2.The size of the display should be limited to the"signable' wall area of the industrial plant to which it pertains. f.. 3.The height of the display'should be limited to 20 feet in .ed ordinary commercial/industrial areas, 10 feet in restricted industrial areas, and 5 feet in institutional/residential/rural areas. Projecting Graphics i a Projecting graphics may be displayed by any commercial or institutional establishment, provided that the establishment is 62 CONCEPT AND SYSTEM I {I I located on a roadway with a maximum speed limit of 35 miles per hour and a public sidewalk. Since industrial premises have no , need-for this type of display, it is urged that the use of projecting a graphics for such- ctivities be prohibited. In addition to the size. i recommendations set forth in the Table of Basic Design Elements (pages 74-79), projecting graphics are subject to the following i specifications. 1 Projecting graphics should clear sidewalks by 8 feet. i 2. They should project no more than 4 feet from the building, or one-third of sidewalk width,whichever is less. 3.They should be pinned away from the wall at least 6 inches 21, I 33, 34,40, 51,52,53, 61,73,74,76. 4. They should project from the wall at an angle of 90 degrees. 5.Angular projection at the corner of a building should be prohibited. SYDoG_W.4LfC 1 I 8�/YJ/N/tilUti1 fLE�I�QNG� � . 4 A011rz G PV/iCS 77YATP.Rn✓Eq i F 'F f 8 � .signs.Some national manufacturers and franchisers,whose may require a setback from side or rear property lines or logo signs are very valuable to individual merchants,require may specify some relationship between the sign and the that such logo signs be installed on separate poles and not building.Provisions of sign or zoning regulations may pro- stacked on a pole with other signs. That poses a practical hibit signage, as well as fences and buildings, from being problem for auto dealers and others who handle multiple located in a"clear-site triangle,"which is typically an isos- lines of "name" products, each requiring a separate celes triangle with two 25-foot sides extending from the street freestanding sign. Although local governments need not corner along the curbs;some communities refine this limit cater to the dictates of large national companies,they must to include the area required for visibility from autos,which be sensitive to the fact that the local Chevrolet-Honda dealer is from roughly two feet above the ground to nine or 10 feet probably does not have enough bargaining power to per- above the ground. suade either manufacturer to change its requirements.Since Some local regulations make sign location and height multibrand auto dealers are likely to have large expanses of dependent variables, typically allowing lower signs to be street frontage,a limit for freestanding signs that is based on placed closer to the street.Such a regulation provides an in- street frontage should be responsive to that problem. centive for merchants to reduce sign height, thus reducing Limits on the number of wall signs and similar signs can the elevation—and perhaps the intrusiveness—of street clut- become difficult to define,administer,and enforce.Depend- ter.The varying heights and setbacks that will occur under ing on the definition, a stacked sign that says"Mini Mart such a regulation can also eliminate the problem of rows of Foods"and that includes a gasoline company logo below it signs obstructing the visibility of one another. may be considered one or two signs.The problem is hardly Local sign regulations sometimes require additional set- worth solving because the real issue is how much wall area backs for signs in residential areas or impose special restric- is covered by the signs.Thus,the model ordinance does not tions,such as subdued lighting and reduced height,on signs include limits on the number of wall signs, window signs, located within specified distances of residential property. and door signs.Although that may result in some walls ap- pearing more cluttered than others,some sign designers are Sign Height capable of making even a single sign seem cluttered. For The height of freestanding signs is an important issue in those who wish to regulate aesthetic details of sign design, streetscape aesthetics.Sign heights are often stunning to the the Street Graphics system provides an excellent approach. casual observer.One wag once suggested to the author that sign companies are in the business of selling poles,not signs. Location There are significant ironies involved in the tall signs that dot Location is an issue mostly for freestanding signs. The many commercial areas. An ideal sign height for auto most common locational requirement is a setback require- visibility on a city street with a 35-mile-per-hour speed limit ment from the front property line.Other local regulations is a height that puts a sign comfortably within the windshield The CCB sign would be treated as a roof sign under most local regulations because the sign structure appears to be separate from the building, whereas the First Federal sign is a wall sign. Z. b t A a. W -- r f 'frame at a distance ranging from 80 to 400 feet—the 400-foot limit should be lowered if other signs or street trees obscure visibility at that height.Clearly,a sign height of 15 to 20 feet or so serves that purpose nicely,and one of 25 feet or more is likely to make it impossible to see the sign as the auto nears 4. l *'' Many commercial signs along such streets,however,are NO i 35 or 40 or even 50 feet high,well above the easy sight range ' PARKING ; of the passing motorist.Some tall signs are clearly oriented BU to attracting traffic from a highway or an arterial several %'^ _ blocks away,but many others are simply too tall for any r ,� reasonable purpose.When rows of independent merchants compete for the "tallest sign" honors, with all the signs �}�1� touching the height limit in the district and all of them as near py f €', f►U�U t HAM _ to the street as possible,the result is a row of signs that block ARTS-CRAFTS each other from distances of a block or even less.And,from - ?; ..., , •SUPPLIES-KITS-GIFTS closer distances, the signs are hard to see because they are too tall. v { Thus,reducing permitted sign height is often a net bene- fit to merchants, who save money on shorter poles and whose signs are more visible when lowered.However,few merchants understand it that way,and lower height limits are often very controversial. There are some logical approaches to determining sign heights in zoning districts that have building height limits. _ o There seems to be little reason to allow signs that are taller than permitted buildings,if the building height limit is rea- ^'" sonable. Furthermore, where there are both a height limit and a setback requirement, there is little reason to allow a A sign'to penetrate a plane extending from the top of the highest possible building at the setback line to the top of a - theoretical wall of 8 or 10 feet at the property line. Such a - height limit produces an envelope effect that maintains the scale of the streetscape. In commercial zones without height limits, the typical height of existing buildings can provide guidance for reason- _ able sign height limits. ANIMATED, FLASHING, AND LIGHTED SIGNS - Many sign regulations limit or prohibit moving or 2 flashing signs. Although moving or flashing signs can be more distracting to traffic than other signs,the issue is more 2 likely one of aesthetics.Most sign regulations contain some Regulations governing snipe signs are very difficult to form of limitation on sign lighting and some contain exten- enforce—as is evident from the number that have been sive lighting specifications. plastered over each other on this light pole. Many regulations Other than beacons and lights producing glare on adja- prohibit them. cent properties,both of which can be considered nuisances, matters of sign lighting are aesthetic judgments that should be resolved as local policy issues.Special restrictions on sign regulations generally prohibit signs that are moved by lighting adjacent to residential properties are appropriate in mechanical or natural means, such as wind. Local regula- most communities,but other lighting restrictions should be tions sometimes allow moving signs in a downtown zone but carefully considered in the context of a community's entire prohibit them in neighborhood shopping areas in the same set of aesthetic goals—a darker sign is not necessarily a better community.Whether local regulations should address sign or more attractive sign. movement is entirely a matter of aesthetic judgment. The most common restrictions on sign motion and Some regulations address animated signs, including lighting are summarized here. within their scope signs that use flashing lights to create the appearance of movement.Other regulations simply include Moving Signs them with other flashing signs. Many regulations today prohibit moving signs. Those Flashing Signs 2.Street Graphics,14-19,55-56 and 66-69.See especially the drawing Regulations that limit sign movement often limit flashing on page 68. signs for similar, aesthetic reasons. As with moving signs, 8 W r �`� � �-.,-g' .. ,r.� '� �'v `'. �� - +� ice: £ r-- •�- w� W :' r : FEATURE Sign Regulation by Edward T. McMahon [Editor's Note: In this issue, Edward SHOPS :McMahon departs from his usual column �~_' FRANK KELLAR'S format to resent a more com tehensive L ti look at an important issue facing many f STEREO cities and towns: the regulation of on- SHOWCASE premise signs].- s.v ip E o SHOCKS s: L BUY 3 c,';_H � GET I FREE hen was the last time you really looked at the streets of x SALE } T•120 OR L-750 s c + your community? Drive out to S6.99 the edge of town. Stop at the city limits. `. L1 Now look at what you see. Is the scene pleasing? Does it make a good first p r impression on visitors, or is the scene ugly and cluttered? Now, head downtown. Look at the streetscape along the way. Does your Sign clutter is ugly,costly,and ineffective. (All photos by E.McMahon unless otlienvise noted. community appear attractive,interesting, ) unique? Or, does your town look like In many cities,sign clutter dominates attract more customers than an ugly one. "Anyplace, USA?" Whatever your the landscape, overshadowing buildings Moreover, when signs are controlled, answer, you know that the physical and trees, eroding community identity, merchants do a better job of selling, ane appearance of your community is impor- ruining scenic views, degrading historic at less cost.Indeed,studies on visual per- tant. You should also recognize that sign ambiance,and blighting whole neighbor- ception (like those detailed in Street control—or the lack of sign control— hoods. Graphics and the Law, cited in the can have a.significant impact on your In an effort to attract business, mer- Resources sidebar)have shown that wher community's appearance. chants often engage in a destructive com- the size and number of signs are reduced Sign regulation is one of the most petition to see who can build the biggest, the viewer actually sees more. powerful actions a community can take tallest, most attention-grabbing signs. Sign control is especially important tc to make an immediate, visible change in Ironically, in such competition both the areas that seek to increase tourism.Why: its physical environment. Properly draft- merchants and the town lose. When Because the more one town comes tc ed and enforced, sign controls can rein- there is an overabundance of competing look like every other, the less reason force the distinctive design quality of the signs, the message of each is lost. One there is to visit. On,the other hand, th( entire community.And as I have noted in city planner explained it this way: more a community does to enhance it, previous columns, a community's image "When everyone shouts, no one can be unique assets, the more tourists it wil and how it looks often correspond with heard;when all speak softly,each voice is likely attract. its economic vitality. [See, e.g., "Design distinct." This article examines some of the ke; Matters,"in PCJ#21]. Some towns allow signs in such pro- legal, political, and practical aspects o We need signs. We can't get along fusion that drivers have to scan a confus- on-premise sign regulation. Becaus, without them.They give us direction and ing smorgasbord of clutter to find what off-premise billboards present specia necessary information. As a planned fea- they are looking for. Other, more suc- problems, they will be the subject o ture,a business sign can be colorful,dec- cessful towns control the size, number, a subsequent article. 0 "on-v.off-Prcmis orative, even distinguished. So why talk and materials of signs. The result: a Signs" about a sign problem? The answer is pleasing, inviting appearance that gently Sign regulation raises a number c obvious: too often signs are misused, beckons consumers instead of assaulting legal issues. These issues do not prever. poorly planned, oversized, inappropri- them. effective regulation of outdoor signE ately lit,badly located,and altogether too A good sign code is pro-business, However, signs codes must be carefull numerous. since an attractive business district will drafted to avoid legal challenges. ?L " � PLANK ING COMMISSION ERS JOURNAL / NUMBER 2S / NVINTER 1 9 9 6 - 9 7 On- v. Off- Premise Signs Most local ordinances distin- guish between on-premise and off-premise signs.On-premise signs are integral to the business and the building.They are not a Like any regulation based on the separate and distinct land use or business. Off-premise signs,also known as billboards, police power of local government, sign are a separate and distinct business since a regulation must advance a public inter- billboard is not an accessory to a building est related to the preservation of the 'z•. or business. public's health safe or welfare. P safety, The distinction between on-premise .rrat t n�i.np_._ « _�.. P Courts routinely uphold sign codes j!a s IIw` ^� : ;;�} y,; and off-premise signs is important because under two separate aspects of the police = = _ communities are allowed to more heavily power. First, courts uphold sign ordi- ;.» _ restrict off-premise signs.On-premise signs nances as traffic safety measures,reason- - are necessary to identify a business.Thus,a ing that signs can distract drivers. - i =- Y' - total prohibition would violate a property Second, many court decisions, particu- Portable signs are the junitmail of the streetscape. owner's First Amendment right to free larly in recent years, have upheld the Portable signs are almost never allowed speech.On-premise signs are also an acces- power of a community to maintain or in shopping malls or other controlled sory to a permitted use,i.e.,the store or pp o business.On the other hand,billboards are improve its appearance through aesthet- environments. They are likewise out of is regulations that are related to the gen- place on Main Street. Not only are they a distinct business that can be regulated or eral welfare. (For more on legal issues in unsightly and unnecessary; they are also even totally prohibited by a sign ordinance. sign regulation, consult the material listed dangerous in high winds or stormy Editor's Note: in the Resources sidebar; see also Christo- weather and a hazard to the handi- ••• Sign Illumination pher Duerhsen' "Zoning for Aesthetics"in capped and visually impaired (as such, PCJ#71. sidewalk signs may well violate provi- A few years back we ran sev- eral articles dealing with outdoor lighting TYPES OF ON-PREMISE SIGNS sions of the Americans With Disabilities _including the impact that"light lighting Act). Sign ordinances typically define a ollu- 1.Portable and Sidewalk Signs tion"can have on our ability to view stars, ov- able and which is not Portable signs are the junk mail of portable sign as "any sign which is ntly planets,and other celestial objects.See PCJ the streetscape. They move around, get permanently #4.. Poorly designed illumination of out- in people's way and clutter up the side- attached to a building, structure or the door advertising signs is one the major walks in many commercial areas. ground." continued on page 14 culprits. There is no reason today for munici- palities to sanction poor lighting practices. s A lighting ordinance can make a major difference.For example,lighting fixtures used to illuminate outdoor advertising signs should be mounted on the top,not ' ;` "`-* the bottom,of the si n`structure,and SDI OKIES BEST VIEW "�gF � aimed downward,not upward.Not only `r y does this reduce light pollution,but it iIACKitRRY RIDGt "=`_ - :e`.- results in more effective illumination of the sign. _ Lighting fixtures should also be shield- LEeTH R ed.This keeps the light from intruding on 7. _' other uses,and helps prevent glare,a safe- �• ty hazard to oncoming vehicles. In certain parts of a municipalim it -" - may also make sense to require that the lighting be turned off after a certain hour. " — Copies of the Tucson and Pima Coun- ty Arizona,Outdoor Lighting Control Is this the best view of the Smohy Mountains? continued on page 14 PLANNING COMMISSIONERS JOURNAL / NUMBER 25 / WINTER 1 9 9 b - 9 7 iQ�;, Sign Illumination Sign Regulation continued from page 13 continued from page 13 Ordinances,which include all of the There are two approaches to regulat- � above requirements,can be obtained from ing portable signs. One is to prohibit the International Dark-Sky Association, them outright, as many communities Elftr'fil 3545 N.Stewart Ave.,Tucson,AZ 85716 do. The other is to allow portable signs 'f (ask for Information Sheet 91). for temporary display only — e.g., 30 [:TC'0 l \ As xvith sign controls,good lighting days a year for sales, grand openings, i_^ �- standards can help businesses communi- etc. This approach, however, has two _ cate more effectively with potential cus - problems.Firs[;it r tomers.And as with sign controls, j« is almost im YI,SrI11.�TC1 S pos- MHUD HOME education is key to showing businesses - Bible to adminis- that good lighting is,in fact,good for ter and enforce. business. Second, courts ?= "• �'===�':'� are more likely to _ \^/ strike it down, ,W�� A questioning how BAD a portable sign „-'' } can be safety haz- 7 BETTER and and aesthetic . Sandwich signs continue concern at cer doti.m this sidewalk. 4 r�� GDDD tarn times but FDE(CUTOFF \ Go OD /e GOOD / ' not at others. In my experience, from Signs of the respect shown to Ame,ica's first both a legal and a practical standpoint, president? FREE STANDING WALL MOUNTED BILLBOARD the simplest solution to regulating principal use is for business identifica- portable signs is to prohibit them out- tion outside the downtown commercial Some examples of good and bad shielding right. core. arrangements for outdoor lighting fixtures. 2. Wall Signs Pole signs are elevated above the From Light Pollution:The Adverse Impact of Urban Sky Glow...,by David Cra,tiford. Wall signs are signs attached to a ground by a pole or other structure. In building.The design of a building usual- many commercial areas, tall pole signs One excellent educational resource is ly dictates the best location for a wall proliferate, creating an unattractive, the recently published Outdoor Lighting sign. Such signs should be limited in cluttered appearance. Effective sign con- Manual for Vermont Municipalities.Fund- proportion to the size of the building, trol ordinances commonly limit a busi- ed in part by a grant from the U.S. Dept. and not exceed a certain maximum size. ness to one freestanding sign with a of Energy,this well-written and illustrated For example, a typical sign ordinance maximum height of 12 to 15 feet. Signs booklet has much information of value to might allow walls signs up to 150 square much taller than this are difficult to see communities just about anywhere. One feet or 15 percent of the frontal area, through an automobile windshield. section deals with illuminated signs; other sections cover lighting of gas sta- Whichever is smaller Wall signs should Reducing sign height also saves mer- tions,convenience stores,canopies,and also not obscure windows or other key chants money and makes it easier for other types of buildings. Model ordinance architectural details. signs to do the job they are meant to do. others ypeions are included.The el ordinance also In addition to wall signs, some cities A growing number of cities are pro- contains an especially good summary of permit one hanging or projecting sign hibiting pole signs, allowing only key outdoor lighting issues. For ordering mounted at a right angle to the building. ground signs (also referred to as monu- information,contact Deb Sachs at the In general, projecting signs should be ment signs). Ground signs, as their Chittenden County RPC,P.O. Box 108, limited in size, and the ordinance name implies, are low to the ground. Essex Jct.,VT 05453-1 802-658-3004. should require that the sign be con- They are typically used by vacation structed of materials appropriate to the resorts,planned communities,and other Lighting building. cities that seek a distinctive image. from the top works 3. Freestanding Signs 4. Flags, Banners, and Pennants better thanFreestanding signs are signs held Many cities have ordinances that lighting above the ground by a permanent struc-the prohibit flapping pennants, banners, �_• ,wn f" ture and not attached to a building. balloon, and inflatables because of their bottom. There are two types of freestanding distracting nature. Regulating flags and signs: pole signs and ground signs. Their banners, however, presents problems P L A N N I N G C O M M l S S 1 0 N ERS JOURNAL / NUMBER 25 / WINTER 1 9 9 6 - 9 7 L viduality,a sense of place,and clues to a Resources:- j building's history:" *Uw fZ ' But how do you draft a sign ordi- Scenic America,21 nance that cleans up the clutter and, at Dupont Circle,NW,Wash- the same time, recognizes the value of ington,DC 20036;202-833-4300. historic signs? First, survey historic This organization acts as a clearing- - t I f signs. Develop an inventory of any signs house for information on sign control, scenic roads and other forms of aesthetic -„-r' that may be worth saving because of age, historical association,exemplary design, regulation.It publishes a new and This simple,but attractive,ground sign fits well or aesthetic quality.This list can then be provides technical assistance'a video,and with its surroundings. used as the basis for individual designa- other materials to communities upon that require special attention. It is tion and protection. request.Most of the books and articles almost certainly unconstitutional to pro- Some cities permit signs to be desig- listed below are available from either hibit the display of the U.S. or other offi- nated as historic by the city council or Scenic America or the American Planning Association. cial flags. Yet everyone is familiar with planning commission if the signs meet the car dealers and other merchants who certain criteria. In Culver City,.Califor- Books,Articles,and Monographs: display enormous American flags, far nia, for example,a sign can be designat- • Kelly,Eric and Gary Raso.Sign Regula- larger than any permitted sign. To ed if it is: tion forSmall and Midsize Communities. address this problem, communities can • At least 50 years old. APA, 1989. .limit the height of flagpoles and the size • An appurtenant graphic (i.e., it is • Mandelker,Daniel and William Ewald. of flags. In addition, communities can an on-premise sign,not a billboard). Street Graphics and the Law APA Press, regulate all non-official flags — the • Unique and enhances the cultural, 1988. McDonald's flag,for example—as signs historical,or aesthetic quality of the city. •McMahon,Edward T."Controlling Bill- subject to normal size limitations. • Structurally safe. boards."Zoning News.APA,June 1988. Official banners in a downtown can Once designated, historic signs are • Mintz,Norman.Signs for Main Street. add color and interest to the streetscape. deemed in compliance with the sign National Main Street Center.Washington, So how can a community ban unsightly ordinance regardless of their size, mate- D.C.:National Trust for Historic Preser- commercial banners that say"Sale Here" rials, colors,or location. vation, 1987. or"Open Today" and still allow decora- DEALING WITH •Phillips,Peter."Sign Control for His- [ive banners for special events or season- NONCONFORMING SIGNS toric Signs."PAS Memo.APA,Nov 1988. al decorations? The answer is simple: •Slaughter,Katherine McNett.Visual Pol- prohibit banners except as "temporary One key legal issue in sign - lution and Sign Control:A Legal Handbook. forming signs. When you p signs on public property (e.g., street firm involves the removal p nooncomncon- Southern Environmental Law Center, lights) to promote events of general ass a new 1987 civic interest,subject to a special permit- sign code, many old signs that don't .Smardon,Richard and fames P.Karp. ting process." conform to the new law will remain. The Legal Landscape:Guidelines for Regu- How do you deal with them? latin Environmental&Aesthetic alit 5. Historic Signs g Quality. There are several techniques for New York:Van Nostrand Rheinhold, Cities, -in their effort to clean up removing nonconforming on-premise 1993. unsightly commercial clutter,sometimes signs. The most common method is to throw out the good with the bad. Old set a specific date by which they must be painted wall signs, barber poles, neon, removed. This process is known as porcelain, and other signs of outstand- amortization.Businesses are given a des- ing craftsmanship or design frequently ignated period of time (usually between run afoul of local ordinances drafted to one and five years) during which the clean up sign clutter or foster a distinc- nonconforming sign may remain.When tive design image. the time period is up, the sign must be Unlike the homogenized, plastic removed or modified to comply with the _ backlit signs so prevalent today, unique, code. labor-intensive signs from the past are Amortization is based on the princi- often worth saving. Peter Phillips of the ple that business owners depreciate, or Society for Commercial Archeology amortize, their investment in a sign describes old historic signs as"examples within a number of years, typically five of a dying art," noting that "they pro- vide local color, historic character, ind1- continued on pagel6 PLANNING C01IMISSION ERS JOURNAL / NUMBER 25 / WINTER 1996 - 97 Signs of Sign kegulation Left:A confusing continued from page 15 array of signs stark • Stressful Times \ years or less. With an amortization pro- the enn-ance to this Can sign clutter snake mE� shopping plaza. you sick?Yes,according to Roger Ulrich, vision in place, the municipality does not a for the value of the sin after the A�WI� crrowS Below:In contrast,a an environmental psychologist at Texas pay g .'F''''" single sign can be eas- amortization time period has run. [Note: A&M University.Ulrich spent two years ier•to read,more with a team of researchers studying the Please consult your municipal or county „ ; . _ attractive,and less suburban sprawlscape,and concluded attorney before dcveloping an amortiZa costly.Likewise,one that it is no . t just unattractive and ineffi- tion provision, as rules vary with state _ sign cffectivcly cient.It also has negative psychological law). ;; announces the tenants and physiological consequences on those Another method for eliminating =- of an office complex. who view it. nonconforming signs is for the ordi- - nance to require that whenever an old '' Although the study appears to be the q _ `••:,,._.- first time anyone has tried to isolate sub- sin is removed, it can only be replaced - ' urban sprawl as a public health issue, with one that conforms to the sign con- many others have studied and speculated trol regulations. O°�. . _ about the effect of the environment on Additional techniques that commu- our behavior and well being. For exam- nities have used to encourage the ple,investigators at the University of Cal- removal of nonconforming signs ifornia-Irvine have found a relationship include the following: _ -- between commuting and stress levels. • Provide a size bonus for a new sign ----- " ` For additional information about the if the old sign is removed by a certain c o in in u n i t y's Texas A&M study contact Professor date. overall appear- Roger Ulrich,Texas A&M University, • Prohibit installation of any new ance will benefit �. College of Architecture, College Station, signs on the property while a noncon- businesses. If this . TX 77843-3137. forming sign remains. is done, the busi- P& Prohibit modification or mainte- ness community nance of nonconforming signs. itself may become - ^� " • Prohibit issuance of building per- the most effective t ! mits for the zone lot while nonconform- advocate for sign r> _ ' ing uses remain. control. _ Offer to remove the nonconform- In Lubbock, s ing sign without charge to the owner. Texas, for example, the planning com- •Offer a cash incentive or a tax cred- mission was able to demonstrate that it for removal of nonconforming signs. sign controls would benefit businesses, • Condition any rezonings, vari- and that smaller signs were more attrac- r,' antes, or conditional use permits on the tive and would cost less than larger t removal of nonconforming signs. signs. As a result, more than 60 percent f,:;t: ' • Require nonconforming signs to be of the local businesses were in compli- y..7 !' removed any time there is a change in ance with the sign law before the amor- . P tifi tization period ended. the certificate of occupancy or business t license for the premise. In Baldwin County, Alabama, a local quality of life group commissioned a SELLING SIGN CONTROL survey of residents' views on sign con- be decorative, Business signs taxi While there is no legal impediment trol, tree reservation, and other com- bedecorative, - -' g P P distinctive,and in to effective sign regulation,there is often munity appearance issues. The results: scale with their a political one. Sign manufacturers fre- residents preferred fewer signs and more location. ( quently try to convince local officials trees and landscaping. The survey that sign control will hurt local business. helped convince local businesses that To combat this tactic, counter-persua- sign control was an essential ingredient I lion needs to begin early. Planners need in enhancing both quality of life and to educate the local business communi- economic vitality ty about the advantages of sign control, The State of Vermont is perhaps the and explain how improving the most striking example of the economic PLANNING CO \1MISS10NERS JOURNAL / NUMBER 25 / WINTER 1996 - 97 On-Line Suggestions for On-Premise Sign Control Comment Based upon a review of successful local one group sign,with no freestanding signs "1 am familiar with the ordinances and recommendations from for individual businesses. sign controls in Columbia,Maryland. around the country,communities consider- •Develop special controls for historic This really does make the case that"less ing on-premise sign controls should consid- areas,downtown commercial districts, is more,"and that smaller,ground level er the following: neighborhood shopping areas,and commer- signs at a relatively close distance to the •Limit freestanding signs to one per cial corridors of special importance.These business,with a maximum height of no might include limiting the color and materi- viewer actually are better attention grab- more than.15 feet.. al of signs,requiring the use of smaller,. bers than huge high signs that are above • Encourage the use of ground signs by shorter signs;or encouraging integrated sign the normal vie%aing angle.Note,however, allowing them a size bonus(relative to free- designs for new development. that the signage controls are part of a set standing pole signs). • Link sign controls to an overall of overall streetscape design standards... • Prohibit,or strictly regulate,"problem" streetscape improvement plan. if you really want to address the overall signs such as billboards,portable signs,pen- •Wherever possible set a limit to life of appearance issue,think in terms of total nants,streamers,and flashing signs or inter- nonconforming signs and use incentives, street design standards,of which signage mittent lights. education,negotiation,and other tech- controls are an important part. •Limit shopping centers,malls,offices niques to encourage their early removal. One example of dysfunctional signage parks,and similar large developments to —ETM control might be noteworthy.Along Rockville Pike,a major retailing strip artery for an affluent suburban area north benefits that accrue from strict sign con- towns and traditional commercial areas, artery Washington,D.C.,they have planted trols (in Vermont, all off-premise adver- particularly as part of an overall com- of landscaping strips between the main tiling signs have been prohibited by muniry revitalization process. roadway and the strip parking lots...and state law since 1968). When asked The signs along a city's streets influ- they've restricted the signs to modest about the state's experience with sign ence the public's perception of individ- storefront signs only.However,the stores control, a spokesman for the Vermont ual businesses,commercial districts,and are so far back from the main road,the Travel Division said, "Although there the community as a whole. Well- permitted signs are so small,and the Was some initial sensitivity that remov- designed, appropriately scaled signs can landscape strip trees are now so tall that ing big signs might hurt tourism, it has enhance a community's unique image, nobody can see the signs,and it's virtually had the opposite effect. Tourism is up while an overabundance of haphazardly impossible to tell who's in business along for all businesses,both large and small." placed, oversized, look-alike plastic some of the parts of the roadway....The Additional benefits of sign regulation signs detracts from the community's result?Merchants are resorting to"sand- include: appearance — and ultimately hurts wich"signs(walking live people wearing • Individual businesses receive a business. "sandwich"boards)—and costumed "level playing field." In other words, Today, once skeptical businesses are characters carrying"enter here"arrows. they get a fairer assurance that their flourishing in Fairhope, Alabama; I've seen hand-lettered sandwich boards, signs will not be obscured by those of Raleigh, North Carolina; Tempe, Ari- walking mattresses,and a pink pig in neighboring businesses. zona; Boca Raton, Florida; Palo Alto, front of a barbecue place. • Because small signs cost less than California; Madison, Mississippi; Paella, Commercial signage is an important, big ones,the total cost of each business's Iowa; Germantown, Tennessee; and in informative service.You can't and shousigns will be less in the long run. hundreds of other communities with have to d dift try to do without it,you just have • As clutter is reduced, commercial strong sign controls. ♦ h to it well." areas will become more attractive to cus- —Wayne Lemmon,Silver Spring,Maryland Edward McMahon is a torners. land use planner,attorney, . • The community as a whole will and director of The Con- attain a more distinctive sense of place, servation Fund's "Amen- becoming a more attractive place to live, can Greenways Program. work,and visit. He is former president of A SUMMING UP: Scenic America, a nation- al non-profit organization Almost nothing will destroy the dis- devoted to protecting tinctive character of a community faster America's scenic landscapes. McMahon's regular than uncontrolled signs and billboards. "Looking Around"column will return in the nett Sign control plays an important role in issue of the PC.J. improving the appearance of small PLANNING COMMISSIONERS JOURNAL / NUMBER 25 / WINTER 1 9 9 6 - 9 7 ���. _ c' �"+ ,,,; �����, ..-� ._ 9 ._ -sue ,F.s a �" � ,, . _," �Yes f k ��; ,�' ,:' �', ='` � -� � Ems � ._, �;. _ sa,�.. �r.%s �K .,; �. CITY OF HUNTINGTON BEACH INTER-DEPARTMENT COh24MCATION Economic Development Department TO: Melanie Fallon, Community Development Director BY: David C. Biggs, Director of Economic Development DATE: November 4, 1996 SUBJECT: THOUGHTS REGARDING SIGN CODE UPDATE As promised, here are my thoughts on the sign code update. My goals would be two fold. First, to anticipate trends in the retail sector and be proactive in ensuring our code gives us the flexibility needed to respond to these trends. Second, to ultimately streamline the permitting/entitlement process for signs. Our sign code should recognize trends such as co-branding (Carl's Junior/Green Burrito); consolidation of retail points (Chrysler/Plymouth/Jeep/Eagle/Hyundai/Hummer); and multiple stores co-locating (Burlington/Luxury Linens/Kids Plus). For example, Burlington operates free-standing Luxury Linen and Kids Plus stores in other locations. Given the size of their building here, they have everything under one roof. Our code allows them to only identify one of their business units. Even though, they could have three signs if they were in three different buildings. I'm not going to define specific suggested parameters for signs. However, why not permit one sign per recognized business entity( defined by square footage, stand alone locations, etc.)to a maximum square footage. For example if Burlington would be allowed 250 square feet, why not then allow the total sign area to go up based on the number of business entities (250 square feet, plus a bonus of 50% for each additional entity.--i.e. for Burlington, 250 square feet, plus another 125 square feet for Luxury Linens, plus another 125 square feet for Kids Plus, for a total of 500 square feet allowable sign area)_ This would apply to wall signs, and perhaps the total sign area for a pylon sign if allowed. Separately, perhaps the number of pylon signs should be tied to a combination of frontage and depth, rather than just frontage. In addition, some leeway should be provided when there is more than one business entity on the site, such as with Chrysler/Plymouth. Though, an auto dealer could be viewed as a strip center with perhaps greater restrictions on pylon or marquee signs, and the wall signage being like a sign program at a strip center. Another area of concern is that the code should recognize when a sign is part of an architectural element or viceversa. If Dive wanted to locate in Huntington Beach, or another user with elaborate signage or architectural elements, I'm not certain that we could accommodate without a lengthy process. I'm not familiar enough with the code to know whether this concern is real or not, it is just a sense I have. Finally, I understand that 95% of all sign permits are processed with any controversy and over the counter or through the zoning administrator. While this is a good standard, there is nothing that says we can't eventually achieve 100%. One of the goals of any organization committed to continuous improvement is to strive to achieve 100%, i.e. a zero defects approach. It would sure be nice to not have to deal with any signage issues before the Planning Commission or Council. Please feel free to contact me if these ramblings need any clarification. As always, thank you for considering my input. xc: Tim Lamb, Project Manager 4 ;< " aMwe August 27, 1996 .. To: Planning Commission Planning Staff _From: Ed Kerins, Planning Commissioner Subj : Sign Code Rewrite !� At their August 19, 1996 meeting, the City Council directed staff to modify their work program addressing urban design issues throughout the city. As part of this work plan the City in cooperation with the Automobile Dealers association is considering hiring an urban designer to implement the policies of the General Plan. The goal. is to improve Beach Boulevard visually and economically. Attached is reprint from the August 26, 1996 L A Times. Please note the next to.last paragraph in which the Deputy City Manager of Garden Grove states "Studies have shown that signs are more visible when they are closer to ground level". The opinions of citizens in past community congresses, community outreach programs and surveys concerning signs were: 1. Signs are too cluttered. 2. Signs are too high. 3. Signs are not readable. 4. Signs should have street numbers. The sign code rewrite draft currently responds to items 3 and 4 above but is not responsive to items 1 and 2. Please consider the rewrite section -modifications listed below to eliminate these deficiencies and other known deficiencies such .as the ineffectiveness of the City in preventing installation of illegal signs and obtaining removal of illegal signs. Please remember that the sign code subcommittee was formed because Beach Blvd. businesses wanted greater visibility. 233.04 B. Planned Sign Program 1. A site with five or more business or uses; or a corner site located on two arterial. 2. A site with two or more freestanding signs where there is a request for a new freestanding sign. C. Sign Code Exception 1. Add "The special circumstances defined by the applicant must include evidence of hardship 'that would result if the code exception was not granted." 4. The sign will not obstruct vehicular or pedestrian traffic visibility and will not be a hazardous or visual distraction. f• i D. Limited Sign Permit ' . Third sentence "The Director may approve the face change and extend a sigh's use for a time deemed to be appropriate, not to exceed twelve months." E. Design Review Board Add "When authorized by the provisions of Chapter 244,etc. F. Temporary Sign Permits Third sentence. Extensions of the 30 day permit may be granted at the discretion of the Director for a maximum of an additional 30 days. Add 4. The temporary sign must conform to the standards defined in section 233.06. 233. 06 Permitted. Signs ' 1st paragraph, last sentence. Compatible design, simplicity, sign effectiveness and adherence to the objectives and policies in the Urban Design Element of the General Plan shall be used as guidelines for sign approval. A. Commercial Districts 1. Freestanding Signs a. Retain existing sign criteria. Do not increase sign height by 87% and sign area by 25%. (15 ft. high/75 sq. ft sign would be out of scale on a site with less than 200 ft.--.frontage; maintains compatibility with Costa Mesa and Fountain Valley) • b. Retain existing sign criteria for regular signs. Do not increase sign height by 50% and sign area by 40%. ( 20 ft. high/100 sq.. ft. sign would be out of scale on a 200-400 ft. frontage site; would increase the existing incompatibility with CM and FV) . Increase height and area for bonus signs by 50$ and 16% to 15 ft. high and 70 sq. ft. for Beach Blvd. only. (provides incentive for Beach Blvd. business to upgrade their signage.) c. Retain existing sign criteria for regular signs. Do not increase sign height by 42% and sign area by 50%. (Larger signs will further obstruct the view of the corner site structure and there is no need for greater sign visibility.) d. Retain existing sign criteria for regular signs. Do not increase sign height by 66% and sign area by 78 %. (25 ft. high/125 sq. ft. sign would be out of scale on a 400 + ft. of frontage; would.increase the existing incompatibility with-CM and FV.) Increase height. and area for bonus signs by 33% and 42% to 20 ft. high and 100 sq. ft. area. for Beach Blvd. only. (provides incentive for Beach Blvd. businesses to upgrade their signage.) e. O.K. f. Add "Penalty. No person, firm, corporation or other legal entity shall maintain, place, erect, or permit any sign to be displayed_ in violation of this chapter. Violations are a misdemeanor and are punishable as provided by municipal code". 233.08 Exempt Signs L. Add "Such pennants must be removed upon the completion of the event . or theme. N. Remove. Duplicates provisions of 233.18G. P. Remove. Duplicates provisions of 233.18F. 233.10 Prohibited'.Signs A. Eliminate Section 233.16. Subdivision directional .signs should not apply. N. Add "Signs which may be a visual distraction to motorists." 233.12• Electronic Readerboards B. 4. The maximum height' of a freestanding electronic readerboard shall conform to the height allowed for that site frontage. 233.28 Definitions BB. Change to a one (1) year period. PERSPECTIVE .1 M t z6 . tQ 6 - 1'. A . Tt.t% 16-S. 1 ' Cities" Towering Sign r'1'.': cal i�.'� �.:.:t {:L•1 •u,•{Yq:�^t� t.: • ;w;,a:e,+•'' :\.1 .. is ,i.'y i,'�.tF�'ri�: .t �•�.. .(i.•�:':•.;1;,�. ,S[_••i::.':,J j-�.�'� 1!• y"....r!y.:l.:: Commg Douce. to Earth offefs businesses as much as$5,000 By SHELBY GRAD SPECIAL TO THE TIMES to replace their old markers. �''-•�I "•• . "This gives .our city a clean, l• I. �`�"'� - -�r i' A campaign by urban planners to modern look,"he said,and increases , = �. 4 ' y r3pad1W;' spruce up commercial districts by property values. "I think the pole removing tall signs from gas sta- signs are a thing of the past." 1 == ,•: :.�• '': �,. �y:�l,��! ��r•t: V.EI'fl9�E��c'.. ' �,It� Lions, banks and other roadside . �: , r N thers agree. In Westminster, I,1;�•...•� "KIT 'i;;,l , 1 1�1'=SHIR1 ft` establishments is gradually trans- o t 1•;,.:. �t;.l. i 1 ';•\ c't �, , the City Council recently �.:_.tl. �?��. = !' �'` 4 VIDEOS forming Orange County s street adopted ! ht'r;; : l ro - adopted an ordinance requiring a`r ., •ioSR DRUB # .,,,, ,, ,,,,,, businesses to remove some types of i. ({. ti' r.% r, :c :I nTe : Along busy thoroughfares such 'E. ,,:`�' '' yRt) 'pole signs within five years. Mean- ,,; :.° Iq '"'"as La Palma Avenue, Ifarbor s: is —- - - l'while, Anaheim is offering to help ,jll] .....-` � •t,,.1 y :=-k .� a ,�..,.. '• 1 :'•`I•\'" Boulevard and Bristol Street, a businesses re lace the 1950s-st Ic l,:�%►'• ?�i? �► : i t� p y ,{..�. ., ,�.i' ::iti - '1 LIOUO combination of stricter regulations, :,�J. — a {! �, motel and restaurants markers ��. `�''"1 qi "' y � ,.. r. .' 11i'!w`'�' �" ^r _+� changing architectural styles and n•�s. around Disneyland as part o[ a 1 1' -F <'1 ,� r ;;, r +r ' taxpayer-financed incentive pro- i � �� :rl } !'�� �r, i,n"�^ '_�• ii n �..:;�,•_r:_�a-�;.+y $172-million redevelopment project ,��.; •v �c-•- r— - ! ' grams has brought down dozens of Anaheim s revitalization is de .,:.. - - -• ••'• a•• '!a.�, y 1 Imposing florescent and neon signs. signed to give a contemporary look "' '�.•�. :). - t; ': ' In their lace, businesses are p to a district now dolled with an �'`':':�:'::.'';:=' _._:.=—<^i •.""t,::•t '"" installing "monument signs" that eclectic collection of steel and neon arc smaller than the lowering signs that soar high above motorists. i;= •,i < ': ' l:' :� !`�„=r, f y 7„;�°zj,ti ` ,A�;I`��}t�' "lw ?• V..�,` pole Signs' and rise only a few Their s ace-age design was 1 f ',� sit tiy,i t �' : 9 � ) :' ls.+IFf �Z' i/� y JtLe iKis�:w-Y� +' 1� feet oft the ground. p .,L.1 S+!zk,�Ywr ins i, xi�lY 5� �`�{1►1' t� ,1' ,� ti,. !a�� � r QK �x�{, r�.t.(,�nt, t�7J� =l:r,,ig •,.t^y 4y1r*af� +�,r. "It'spopular in the 1950s and came tof.,z,r: '�',,"xrlK�';"�;eFfx ''�r'�r`'.E':v►ti4(lr�;�jf<.Fa;:1}:a in':1�1 j.l�:.�. like watching a baby grow symbolize a funky form of.up. You don't notice the changes mercial architecture known.as AURELIO JOSE DARRERA/LwAr Times day to day, but over a period of "googie." By the 1960s, the style time there is a drastic difference," had evolved into cleaner but no Signs on streets in Beach Boulevard are being revamped to reduce what one official calls visual clutter. said Perry Valantine, Costa Mc'a's less eye-catching corporate logos planning manager. illuminated with florescent bulbs. „ It you look at Harbor Boulevard The signs were hard to miss. But underground utilities. some—especially corporate be, said Catherine Standiford, today versus 22 years ago,there is critics began complaining that the Many developers now consider chains—have resisted calls to re- deputy city manager for Garden a lot less visual clutter;' he said. colorful, plastics and bright neon pole markers to be passe if not duce their signs. A few preserva- Grove,which also encourages sign "You have fewer of these tall signs created "visual. pollution" made downright offensive.Upscale sign- tionists have also decried the loss modernization. "Studies have •• on the street blocking each other." worse by utility poles and billboards. age, ,being an expression of high of"googie"beacons that they con- shown that signs are more visible The changes mean more than Developers and government of- taste, never radiates light from Sider architecturally distinctive. when they are closer to ground aesthetics to aging commercial facials responded by lightening within,in the fashion of a Gulf[oil) Despite their smaller sire,monu- level." corridors,city officials said. regulations and prohibiting tower. or Holiday Inn sign."Joel Garreau .ment signs can catch customers' Linn, the La Palma councilman, "Streets are a city's reputation. ing beacons for new projects. Ir- writes In his book"Edge Cities." attention just as well as a taller. agrees: "You can see (pole signsl They say something about the vine banned pole signs as well as Most older cities say their re- marker,planners say. from far away. But from up close, community,"said La Palma Coun- billboards in its original planning placement programs are being em-• "Pole signs aren't as effective in' you have to bend over and look up• ` cilman Wally Linn, whose city guidelines, which also require braced by businesses, though attracting business as they used to at them." Dominick A. Tomaino April 29,1997 -4 m CD o t ^Ia�"c "t .nMrn Mayor Ralph Bauer and Councilmembers : City Of Huntington Beach 200 Main Street Huntington Beach, Ca 92648 Dear Mr. Mayor and Councilmembers: Having served on the Council Sign Code sub-committee and attending those many meetings over the past three plus years, I must express my concern over the,final draft. From inception it was the understanding that this committees objective was to follow the council and citizens desire to improve the appearance and effectiveness of our city's business signs. The committee continually discussed the unattractive and cluttered look these signs display throughout our city and the need to improve their appearance. We traveled as a group,throughout the city observing the many different types of signs along our business corridors.We were all in agreement to the nature of the problems. Most of the signs appeared busy because they had so many business names on them they were ineffective. Many of us agreed that there were so many different sign heights that our eye level was constantly adjusting. There were many signs that were broken or in need of repair. There were signs that were on rusted or bent polls. Of course,the most irritating of all,was the multiple signs located in the same shopping center one trying to"out-sign" the other. It soon became obvious that these signs were an unattractive,unprofessional and ineffective way of advertising and communicating business to our citizens and tourists. My concern about the direction of this final draft is how it relates to sign height. I don't remember our committee agreeing to the increased sign height to twenty five feet through out the city.When we discussed sign height, I strongly advocated the signs along Beach Boulevard have additional height. The reason for increased height along Beach Boulevard was due to the fifty mile per hour. Also Beach Boulevard cities major business corridor. Please review carefully what you will be approving here ! Will the sign code you approve be in the best interest of our city and its future?Look to the more successful and attractive business cities throughout Orange County, Southern California or the nation.You can easily see conformity with aesthetically pleasing designs. Please keep the sign code at its current height standards of a maximum fifteen feet which is a generous and very visible height. If a increase in height is to be granted limited it to Beach Boulevard at a twenty foot maximum, which will take into account the increased speed associated with that street. / 6812 SCENIC BAY LANE, HUNTINGTON BEACH, CA 92648 1 I am sure you will do what is best for our city and I know some of the council will ask,why at this late date are we now trying to change something that was approved by the planning commission ?My answer is because it is not right for the city! It is in error ! Remember,the Sign Code Rewrite was established to improve the standard of signs in Huntington Beach and not create additional problems or burdens to the merchandising of our great city! Thank you for your consideration on this matter. Sincerely, Nick Tomaino, 6812 SCENIC BAY LANE, HUNTINGTON BEACH, CA 92648 ?, . Vht38 '1- w Environmental Board H22 > CITY OF HUNT.INGTON BEACH '?) HUNTINGTON BEACH Post Office Box 190 Huntington Beach, California 92648 January 11, 1997 . Wayne Carvalho, Assistant Planner City of Huntington Beach 2000 Main Street Huntington Beach,CA Dear Mr. Carvalho: While it is within the General Plan to promote HB businesses to increase their visibility and local patronage, there is no evidence that larger signs will accomplish this. In the Technical Synopsis on page H-131-136 of the Updated HB General Plan,it is stated that the Retail sector decline is generally thought to have been caused by the overall recession in retail and industry and the increase in sales leakage seen in Huntington Beach. First,the Board would like clarification on the following amendment sections: 1. Section 233.02 in this amendment is marked only"Reserved." Please detail what this section will or does contain. 2.Please clarify Section E Item 2,on page 233-3 which adds: "Design Review Board: when authorized by the provisions of the HBZSO,the Design Review Board shall prior,to application for a sign permit,review and act on 1.)planned sign programs 2.)signs on properties within redevelopment areas;areas subject to specific plans;and areas designated by the CITY COUNCIL. Please clarify the City Council's"areas of designation"in this section. Second,the Board recommends that the following deleted sections be retained: 1. Signs visible from and within 100 feet of a residential area to NOT be illuminated between 1 Opm and 7 am-do not delete. 2. The prohibition of flashing, stroboscopic;and moving signs-do not delete. 3. The prohibition of off-site advertising signs-do not delete. The Board recommends that these items not be deleted in order to minimize visual aesthetics impacts,and to minimize light glare to surrounding residential areas behind Beach Blvd storefronts. Third,the Board advises that Council and Staff seriously consider the recommendations of Ed Kerins, Planning Commissioner,who states in his letter to the Planning Commission.and Staff: "The opinions of citizens in past community congresses,community outreach programs and surveys J concerning signs were: • 1. signs are too cluttered. 2. signs are too high. 3. signs are not readable. 4. signs should have street numbers. The Sign Code Subcommittee responsible for reviewing and recommending changes to the City's sign code included HB Chamber of Commerce,HB Tomorrow,Board of Realtors,Huntington Center,Guardian Center, Council members,and Planning Commissioners. HB community members without active interests in business were not represented,and the Board recommends that the opinions of past citizen congresses be considered. The Board also supports the Planning Commissioner recommendations that Staff l. retain the existing sign criteria.-do not increase sign height by 87%and sign area by 25%. 2. retain existing sign criteria for regular signs-do not increase sign height by 501/6 and sign area by 40%. 3. retain existing sign criteria for bonus signs-do not increase sign height by 42%and sign area by 50%. The Planning Commissioner clearly states that larger signs: a. further obstruct views of corner site structures b. are out of scale for existing frontages C. provides no incentives for Beach Blvd businesses to upgrade their existing signage The Board maintains that larger signs may create a safety hazard by obstructing vehicular or pedestrian traffic, and by increasing visual distraction. Finally,the Board recommends that the City of BB General Plan signage design principals be upheld which clearly state that "signs(be)oriented to pedestrians;not automobiles,". and"signs(be)integrated with architectural character." The proposed amendment design is quite different than the General Plan design principals. Sincerely, Cecile D.LaForce .Chair,Council.Relations Subcommittee icit the HB Environmental Board cc: City Council Planning Commission Mary Beth Broeren FROM : S&S AUTO LEASING, INC. PHONE NO. 714 53G 4251 May. 05 1997 02:07PM P1 \ S & S AUTO LEASING, INC. LESS()rt OF NFW& 111ti.;VIOL S1..A"OWNED ikI.1, )S Z124 N'lain SUCCt, SUltC 160 Huntington Beach, California 92648 --(714) 536-2240. FAX (714)536-4251 May 5, 1997 To: Huntington Beach City Council Members From: Fred Speaker Re: New Sign Code for Huntington Beach As a member of the Planning Commission and as a member of the Board of Directors for the H.B. Chamber of Commerce, 1 have studied this matter for over two years. This is a greatly improved Sign Code. Please do not let anyone try to fool you by using percentages when discussing increases in sign size. The only way to get a twenty-five foot sign is with the bonus for an opaque background which would increase the cost from the normal sign by over$4,00-0,000, Anyone willing to pay that price deserves to have the extra five feet. Also,such signs are restricted to majorlprimary streets. This sign code has been worked on for over three years, involving hundreds of man hours by the committee,four study sessions by the Planning Commission, and a public study session by the Council. It is time to pass this new sign code and get on with the business of running our City. By passing this new sign code you will be sending a message to the business community that you care about their welfare. But you will also be encouraging them W get their act together and replace those old less-than-attractive signs with something we can all be proud of. Thank you for your consideration. .G ..s x a— o: 25 os s i � THE WATERFRONT May 1, 1997 l661 Z +1 Mayor Ralph Bauer City of Huntington Beach 2000 Main Street Huntington-Beach, CA 92648 Re: New Sign Ordinance Dear Ralph: I understand that the Huntington Beach City Council will be considering the adoption of a new sign ordinance on Monday evening. I would like to outline for you some of my concerns with the new ordinance: 1. Bigger signs do not necessarily mean bigger business. I think the Council should be concerned about the direction of quality within the community if it adopts this new ordinance for larger signs. I am concerned about the visual pollution that will occur instead of the quality we all are looking for. 2. In the event the Council should pass such a signage ordinance, I would hope that the ordinance would consider having street numbers on all signs that are on thoroughfares and intersections. 3. When we travel on vacation to other destinations, we usually like the quality reflected in small signage with abundant landscaping. I think the community has over emphasized the need for large signs and expressed too little concern for landscaping. As always, I respect the decision of the Council and would hope that the philosophy of the community be reflected in a new sign ordinance that would dictate quality as well as size. Ve ly yo Stephen K. Bone President& CEO cc: Michael Uberuaga City Council Members The Robert Mayer Corporation 660 Newport Center Drive, Suite 1050, P.O. Box 8680, Newport Beach, CA 92658-8680 •Telephone (714)759-8091 David and Margaret Car(berg 17422 Lido Lane Huntington Beach, Cat. 92647p? (714) 842-5619 r `Q 97 ch Honorable Ralph Bauer, Mayor City of Huntington Beach 2000 Main St., Huntington Beach CA 92648 Dear Ma auer: We don't often write to our city council, but an issue is coming before you next week that has prompted this letter. It is the new sign ordinance, parts of which threaten to take our city back to the 1960s when Huntington Beach was known as one of the most cluttered cities in the county. In the 1970s, with the aid of a citizens' advisory committee, of which one of us was a member, the city adopted a revised sign ordinance. Over the years that ordinance has been responsible for eliminating much of the unsightly signs that had been so noticeable in Huntington Beach. Now, in 1997, provisions of the ordinance you are about to consider will increase the maximum allowable height and size of business signs. We are sure some of you will evoke the tattered argument that the city needs the sales tax and only bigger and taller signs will accomplish that, in spite of the fact there is no evidence in support of that assumption. Actually the opposite is true, but it doesn't take statistics to see through the fiction being promoted by the business community and the sign companies. Just ask yourself this: What kind of sign would be easiest to read as you drive by a business, one that is at about eye level, or one that is twenty five feet above your head? One that requires a slight turn of your head, or one that forces you to peer around the edge of your car roof, around your rear-view mirror, and up into the glare of the sun? But if lack of logic were the only feature of the new ordinance, we probably would not be writing you. By allowing an increase in the size and height of business signs, you are turning back the clock to a time when community pride was placed far behind commer- cialism in the city's priorities. One needs only to drive major streets in Anaheim or Buena Park to understand our concern about the latest move.to uglify our city in the name of being business-friendly. Contrast that with cities such as Irvine and Tustin, presumably also business friendly, and see their attractive business signs and accompanying landscaping. Which model would you prefer to follow? Please vote down the new sign ordinance and direct the staff to rewrite it without the provisions for increasing sign size and height. Sincerely David Carlberg Mar6ir# Carlberg r` the pf� � Docu�Vlentor Richard McGrath 4<Al 4 : e OSHA E=MC2, R C /� 1 V E rJ MAY 0 r 1 1997 :1 ach 4/29/97 Dear Ladies and Gentlemen of the City Council I have been a resident and property owner in Huntington Beach since 1964. In my job assignments I have for short periods of time lived in various parts of the country and different cities within California. Cape Canaveral, Redondo Beach, Lompoc, Fullerton, and Lancaster are just a few. The is no better place than this great city. Huntington Beach was always been the place that I considered home and where I will spend my retirement years. I'm back to stay and if you read the Independent (and who doesn't) occasionally I will speak out on matters that may need your attention. In past years, I have seen things pass and rejected by the council that made me ill. But, we now have a first rate City Administrator, a competent City staff, and a well balanced City Council. You have been involve in some pretty important issues and for the most part you have won my admiration. The issue of signs along Beach Boulevard and other major connectors has my attention. I live close to Adams Ave, which will also be affected. My questions are: Why increase the size of the signs on Beach Blvd.?". "Do you honestly think that it would put a single dime into the city treasury?" "That it will improve business on Beach Boulevard?" "That you will have an adequately means of assuring compliance?" I know that you would like to vote for what you think is fair for all the businesses in the city. Try voting for what is fair for all the people in the city. We do not need more "eye pollution" along the boulevards. Why not view Beach Boulevard as the gateway to a "City of Tomorrow". Bigger signs will not create a better image for tourists and conventioneers that we are trying to draw to our city? Bigger signs will add to the eye strain and confusion of drivers, who like one of your cohorts couldn't find Barr Lumber either. Do us all a favor and vote NO on the sign size increase. Respectfully Richard McGrath 19350 Ward St. #39 (714)964-4842 Fax 964-2865 r` -2 TO: Mayor Ralph Bauer Council Member Shirley Dettloff Council Member Dave Garofalo m Council Member Peter Green Council Member Tom Harmon MAY A A Council Member Dave Sullivan 1997 V From: HUNTINGTON BEACH CITIZEN'S Dear Mayor and Council Members: The below listed residents of Huntington Beach are very much opposed to increasing the size of signs on Beach Boulevard or anywhere else in the City of Huntington Beach. Clearly one of the most unattractive sights on city streets and highways is large signs advertising everything from hamburgers to vehicles. We are convinced the solution to poor tax revenue is not cured by larger signs; it only makes the streets more unsightly. We urge each of you to vote NO on the issue of increased sign size. Thank you for your consideration. ads 4 y� /!�S2/3- V Z. L DATED 741 V � I 712 I A/16, 911U,16 gas Ali G L /J�cu�G 2Z P E +C E To: Mayor Ralph Bauer MAY 0 1 1997 From: Anna Friesen City Of Hum;-;;"�.' �.%�aCh U atil CCL:nvi Office Date: May 1, 1997 RE: COUNCIL ACTION ON PROPOSED TALLER BUSINESS SIGNAGE I would encourage you to consider the issue of"VISUAL POLLUTION"created by larger and taller business signage and remind you that 'Bigger does not a better business environment make." The City of Irvine is doing just fine with sales revenues and their signage is under strict guidelines -size limit is only one restriction. As a leader in our community, I hope you can guide and assist our business community in finding authentic means to increase their sales and the sales tax revenue of the city. Please consider an alternative to making the city more visitor friendly: Improve the basic mechanism for finding ones way in any city-visible,uniform street signage and building numeration. Cc: Mayor Pro Tern Detloff Councilman Harman Councilman Garofalo Councilman Green Councilwoman Julien Councilman Sullivan fit, I' ����', �•�: .1 L..1 �li• 'A caaGsg ,�1:: .:ty -- CON LICENSE EddN CENTER • • � •\ ,h1�'Commercial Qeachview • . � �' Credit Insurance ` • .-+ �'•' EDINGER MEDICAL �! cRouE INc H&R BLOCK = 'l All ERA ._ter' INSURANCE STAR REALTY �T`+ - J ••�� Medical Center ,,, ;:, L ,v:�l� .t_-_ — -•—. �.�hti�,yip ' -�t l', `•ice! r �",•_ ---� ,_ Jam. ��t��sm �,� _ �' :-s ��;s z. tj - - ::i•.',!>~', *ram• "-+yam ' µ -\ CE / RETAIL - fr,:b -�. +:'� '-f. .,�r' r)�'+15 �•=' f+a �ir r•y�y=T�.;;'t_ r,�.: •. 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PRIME RIB.CH~~OICf STEAKS' t ry �„11 ) tit ,�[(!�,{���.. •�..r `;' ,,,�: zZll VAILAS tlk Y/i'/��+C f,�f{tt,i 'q N•,till}+ 'L—' I 'I +�.}� �..— $a�� � � ,�• � "' I� � -r• ` �~ N` � S . ' "'.'"'t`�� /rr. ,-a_y am n�. I � 1` "n.aea a.. �-,: ., ��i � 1�p.•�'y `t..._,� � cam:.---�'' - �_ `"` ..� n 1. �� � { , �-�x'}°� .: , ,�I� «�r41~,ram• .+msrer✓� y _ _ �. .yam- eta� •�' i.- . TM �fir . ,it q,)• 'tom 43� '.<? �N - !n 7. �': tip' ► 'md EI► ww OFFICES of R.BRIAN WILLMM ALEX LAN BENEDICT C P A SEA WIND .. ESCROW 3=` JAMES M.SUNSERI 1 M C 848-9000 �. • ;t,. ATTORNEY AT LAW im�garnE xua[n�c COMCcvR LAW OFFICES OF RVICES ADVANTAGE .t,;• Montana R.Schultz _ MORTrcACE SERVICE H.e.e.s. COMPASS THE REAL ESTATEMAFr au8uc ACCOUNTANTS MORTGAGE PpFR" IIII FLOYD G.BELSfTO�s¢ GRgfRpFLppg ; )1I1:.nii1 wu., � ATTORNEY AT LMY � ��tG vfr l� s`rs{'85t2 G9C,iMltlilra I HE V V i ✓a _?t' �` 4,.. _ Gl fd la S.){.i 6tF G9 Sy 6.i kJ G:3 C:{Io�bi LJ 8]Ii8 4'7 L'7 IL�89LA 67Tw }•.4i �i�".�. III N �T�'k�'• �Cg'""`1 ,' Ca' 6"�..i-'� tf3'�®f> i !'t�,,,�t` R.�.' ���J�Ec�'T.SIr1.:�C"..u� ,.:) r1 , ` ;. ;► :��e 4-49- ?1 NOTICE OF PUBLIC HEARING BEFORE THE CITY COUNCIL OF THE r` CITY OF HUNTINGTON BEACH NOTICE IS HEREBY GIVEN that on May 5, 1997, at 7:00 PM in the City Council Chambers, 2000 Main Street, Huntington Beach, the City Council will hold a public hearing on the following planning and zoning items: 1. ANNUAL REVIEW OF THE HOLLY-SEACLIFF DEVELOPMENT AGREEMENT: Applicant: City of Huntington Beach Request: Review of the Holly- Seacliff Development Agreement No. 90-1 Annual Compliance Report. Location: Approximately 450 acres located between Ellis Avenue on the north, Huntington Street on the east, Edwards Street on the west and the Seacliff Golf Course on the south. Project Planner: Mary Beth Broeren /. ZONING TEXT AMENDMENT NO. 95-6 (SIGN CODE REWRITE)l Applicant: City of Huntington Beach Request: To approve a comprehensive sign code amendment to Chapter 233, ins, of the Huntington Beach Zoning and Subdivision Ordinance. Location: City-wide. Project Planner: Wayne Carvalho [� 3. ZONING MAP AMENDMENT NO. 95-11NEGATIVE DECLARATION NO. 95-4 (CENTRAL BAPTIST CHURCHILIBERTY CHRISTIAN SCHOOL ZONE CHANGE): Applicant: Central Baptist Church, c/o Thom Doney Re ue t: To rezone the 4.19 net acre site occupied by Liberty Christian School and Central Baptist Church from RMH (Residential Medium High Density Residential)to PS (Public-Semi Public). Location: 7661 Warner Avenue (northeast comer-at Nichols Street) Prqject Planner: Wayne Carvalho �] 4. CODE AMENDMENT NO. 97-1: Applicant: City of Huntington Beach Request: To amend Section 2.102.020, Environmental Board Composition, of the Huntington Beach Municipal Code changing the Board membership from 15 to nine (9) members. Location: City-wide Project Planner: Mary Beth Broeren NOTICE IS HEREBY GIVEN that the above Items#1, #2 and#4 are categorically exempt from the provisions of the California Environmental Quality Act. NOTICE IS HEREBY GIVEN that initial environmental assessments for the above Item#3 was processed and completed in accordance with the California Quality Act. It was determined that Item# 3 would not have any signigicant environmental effects and that a negative declaration is warranted. These environmental assessments are on file at the City of Huntington Beach Community Development Department, 2000 Main Street, and are available for public inspection and comment by contacting the Community Development Department, or by telephoning (714) 536-5271. (97CC505) NOTICE OF PUBLIC HEARING (Continued) I ON FILE: A copy of the proposed request is on file in the City Clerks Office, 2000 Main Street, Huntington Beach, California 92648, for inspection by the public. A copy of the staff report will be available to interested parties at the City Clerk's Office after May 1, 1997. ALL INTERESTED PERSONS are invited to attend said hearing and express opinions or submit evidence for or against the application as outlined above. If you challenge the City Council's action in court, you may be limited to raising only those issues you or someone else raised at the public hearing described in this notice, or in written correspondence delivered to the City at, or prior to, the public hearing. If there are any further questions please call the Planning Division at 536-5271 and refer to the above item. Direct your written communications to the City Clerk. Connie Brockway, City Clerk City of Huntington Beach 2000 Main Street, 2nd Floor Huntington Beach, California 92648 (714) 536-5227 (97CC505) NOTICE OF PUBLIC HEARING BEFORE THE CITY COUNCIL OF THE CITY OF HUNTINGTON BEACH NOTICE IS HEREBY GIVEN that on May 5, 1997, at 7:00 PM in the City Council Chambers, 2000 Main Street, Huntington Beach, the City Council will hold a public hearing on the following planning and zoning items: 1. ANNUAL REVIEW OF THE HOLLY-SEACLIFF DEVELOPMENT AGREEMENT: Applicant: City of Huntington Beach Request: Review of the Holly- Seacliff Development Agreement No. 90-1 Annual Compliance Report. Location: Approximately 450 acres located between Ellis Avenue on the north, Huntington Street on the east, Edwards Street on the west and the Seacliff Golf Course on the south. Project Planner: Mary Beth Broeren /2. ZONING TEXT AMENDMENT NO. 95-6 (SIGN CODE RENVRITE) Applicant: City of Huntington Beach Request: To approve a comprehensive sign code amendment to Chapter 233, Signs, of the Huntington Beach Zoning and Subdivision Ordinance. Location: City-wide. Project Planner: Wayne Carvalho 3. ZONING MAP AMENDMENT NO. 95-1/NEGATIVE DECLARATION NO. 95-4 (CENTRAL BAPTIST CHURCH/LIBERTY CHRISTIAN SCHOOL ZONE CHANGE): Applicant: Central Baptist Church, c/o Thom Doney Request: To rezone the 4.19 net acre site occupied by Liberty Christian School and Central Baptist Church from RMH (Residential Medium High Density Residential) to PS (Public-Semi Public). Location: 7661 Warner Avenue (northeast corner at Nichols Street) Project Planner: Wayne Carvalho ❑ 4. CODE AMENDMENT NO. 97-1: Applicant: City of Huntington Beach Request: To amend Section 2.102.020, Environmental Board Composition, of the Huntington Beach Municipal Code changing the Board membership from 15 to nine (9) members. Location: City-wide Project Planner: Mary Beth Broeren NOTICE IS HEREBY GIVEN that the above Items 91, 42 and #4 are categorically exempt from the provisions of the California Environmental Quality Act. NOTICE IS HEREBY GIVEN that initial environmental assessments for the above Item 93 was processed and completed in accordance with the California Quality Act. It was determined that Item # 3 would not have any signigicant environmental effects and that a negative declaration is warranted. These environmental assessments are on file at the City of Huntington Beach Community Development Department, 2000 Main Street, and are available for public inspection and comment by contacting the Community Development Department, or by telephoning (714) 536-5271. (9 7CC505) NOTICE OF PUBLIC HEARING (Continued) r. ON FILE: A copy of the proposed request is on file in the City Clerk's Office, 2000 Main Street, Huntington Beach, California 92648, for inspection by the public. A copy of the staff report will be available to interested parties at the City Clerk's Office after May 1, 1997. ALL INTERESTED PERSONS are invited to attend said hearing and express opinions or submit evidence for or against the application as outlined above. If you challenge the City Council's L� action in court, you may be limited to raising only those issues you or someone else raised at the public hearing described in this notice, or in written correspondence delivered to the City at, or prior to, the public hearing. If there are any further questions please call the Planning Division at 536-5271 and refer to the above item. Direct your written communications to the City Clerk. Connie Brockway, City Clerk City of Huntington Beach 2000 Main Street, 2nd Floor Huntington Beach, California 92648 (714) 536-5227 (97CC505) t PUBLIC HEARING NOTIFICATION CHECKLIST"B" MAILING LABELS - 3/11/97 President 1 Huntington Harbor PO 10 Edna Littlebury 17 H.B. Chamber of Commerce P.O.Box 791 Golden St.Mob. Hm. Owners Leag. 2210 Main Street,Suite 200 Sunse ,CA 90742 11021 Magnolia Blvd. Huntington Beach,CA 92648 00 Garden Grove,CA 92642 Judy Legan 2 Pacific Coast Archaeological 18 H.B./F.V.Board of Realtors Society,Inc. 8101 Slater Ave. P.O. Box 1092 Huntington Beach,CA 92647 Costa , A 92627 A . ane Gothold President 3 William D. Holman 11 County of Orange/E 19 Amigos De Bolsa Chica PLC Michael M. Rua ir. P.O. Box 3748 23 Corporate Plaza,Suite 250 P.O. Box Huntington Beach,CA 92605 Newport Beach CA 92660-7912 Sa a,CA 92702-4048 Mr.Tom Zanic 12 Planning Department ��s�19 New Urban West Orange County ram' 520 Broadway Ste. 100 P. O.Bo Santa Monica,CA 90401 Sa a,CA 92702-4048 President 5 Pres.,H.B. Hist.Society 13 County of Orange/EMA 19 Huntington Beach Tomorrow C/O Newland House Museum Thomas Mathew 411 6th St. 19820 Beach Blvd. P. O. Box Huntington Beach,CA 92648 Huntington Beach,CA 92648 Sa a,CA 92702-4048 Julie Vandermost 6 Chairperson 14 County of Orange/E 19 BIA-OC Historical Resources Bd. Bob Fisher,Dir 9 Executive Circle #100 Comm. Services Dept. P.O.Bo Irvine Ca 92714-6734 2000 Main St. SpWOlMa,CA 92702-4048 Huntington Beach,CA 92648 Richard Spicer 7 Council on Aging Planning Dir. 20 SCAG 1706 Orange A City of Costa 818 7th2 12th Floor Huntin ach,CA 92648 P. O.B 0 s Angeles,CA 90017 C esa,CA 92628-1200 E.T.I. Corral 100 8 Dominick TomaiBa,�o-o� 16 Planning Dir. 21 Mary Bell Seacliff H owners Assoc. City of Foun alley 20292 Eastwood Cir. 681 nic Bay Lane 102 er Ave. Huntington Beach,CA 92646 'ngton Beach,CA 92648 ntain Valley,CA 92708 Allen Macenski, 9 Planning Director 22 Environmental Board Chairman City of Westmins 20021 Lawson Lane 8200 Wes er Blvd. Huntington Beach,CA 92646 W ster,CA 92683 g:1ab1es\phn1b1s C�s�x- . .1 PUBLIC HEARING NOTIFICATION CHECKLIST"�" PUBLIC HEA�RIN@Ul �IC►�j'r� CLIST B MAILING LABELS - 3/18 97 Planning Director 23 James Jones 3 OC County Harbors,Beac .,• `35 City of Seal Beach Ocean View Elementa and Parks Dept. 211 Eight School district P. O.Bo Se ,CA 90740 17200 rst Lane San na,CA 92702-4048 ngton Beach CA 92647 .CA Coastal Commission 24 Ron Frazier s/31 Cheryle Browning 36 Theresa Henry Westminster Schoo ct Meadowlark 245 W.Broadway,Ste 380 14121 Ce od Avenue 1677 sevelt Lane Long Bch,CA 90802 nster CA 92683 ngton Beach,CA 92649 California Coastal Commission 24 Patricia Koch 2 Sally Graham 36 South District Office HB Union Hi isrict Meadowlark 245 W. Broadway No. 380 1025 own Avenue 5161 g Circle Long Beach,CA 92802-4458 Huntington Beach,CA 92646 tington Beach,CA 92649 Robert Joseph 25 Caltrans District 12 Koll Company 37 2501 Pullm 4343 Von Karman Sant , A 92705 Newport Beach,CA 92666 Director Huntington Beach Mall 33 Local Solid Waste E Attn: Pat Rogers-Laude ianta C. Health gency 7777 Edinger Ave. #300 5 Huntington Beach CA 92647 Ana,CA 92702 New Growth Coordinat 27 CSA Huntington Bea Office 730 El Camino W 6771 W ve. Tustin,CA gton Beach,CA 92647 Marc Ecker 28 Goldenwest College Fountain Valley Attn: Fred Owen Jeff Metzel 16 Elementary District 15744 Go est St. Seacliff HOA 17 Street on Beach CA 92647 19391 Shady Harbor Circle ountain Valley CA 92708 Huntington Beach,CA 92648 Dr. Duane Dis 29 Country View Estates 35 John Roe 16 HB City El ary School Dist. Carrie Tho Seacliff HOA PO LoKorl 66 er Drive 19382 Surfdale Lane ntington Beach,CA 92626 untington Beach CA 92648 Huntington Beach,CA 92648 Jerry Buchanan 29 :Ge:rry View Estate 35 Lou Mannone 16 HB City Ele ry School Dist. hapm Seacliff HOA 204 aimer Lane ircle 19821 Ocean Bluff Circle ntington Beach,CA 92648 ton Beach CA 92648 Huntington Beach CA 92648 g:lables\phnlbls g:lables\phnlbls Joyce Riddell Patrick Alford, Senior Planner Sparkes Enerprises L.P. Chamber of Commerce City of Newport Beach Thomas Sparks 2100 Main Street, Suite 200 3300 Newport Blvd. 1500 Adams Avenue, Suite 300 Huntington Beach, CA 92648 Newport Beach, CA 92663 Costa Mesa, CA 92626 Country View Estates Allied Arts Board Carrie Thomas Anna Friesen 6642 Trotter Drive 9181 Wilhelm Circle Huntington Beach, CA 92648 Huntington Beach, CA 92646 Environmental Board Allied Arts Board Huntington Beach Tomorrow Alan Macenski Mary Lou Hughes Dominick Tomaino 20021 Lawson Lane 4151 Calhoun Drive 6812 Scenic Bay Lane Huntington Beach, CA 92646 Huntington Beach, CA 92649 Huntington Beach, CA 92648 Seacliff Homeowners Assoc. Seacliff Estates Homeowners Assoc. Florida-Utica Task Force Louis Mannone Cathy Dickinson Frank Puccilli 19821 Ocean Bluff Circle 19221 Seabrook Circle 2402 Florida Street Huntington Beach, CA 92648 Huntington Beach, CA 92648 Huntington Beach, CA 92648 Now Dick Harlow Dz"Ghad_wefl-?A-T Rc�tOF;Zf 211 B Main Street 7777 Edinger Ave., #300 Huntington Beach, CA 92648 PO Box 3149 Huntington Beach, CA 92647 Kathryn Leigh Barry Bussiere Stan Janocha 17011 Beach Blvd., #826 1901 Pine Street Superior Electrical Adv. Huntington Beach, CA 92647 Huntington Beach, CA 92648 1700 W. Anaheim Street Long Beach, CA 90813 Mark Frank Ed Gardner Rick Denman San Pedro Electric Sign Co. Award Sign Co. Signs & Services Co. 701 Lakme Avenue 16842 Millikan Avenue 10980 Boatman Ave. Wilmington, CA 90744 Irvine, CA 92714 Stanton, CA 90680 Kevin McConnel Gerald Chapman Jon Ely Sign& Services Co. 6742 Shire Circle 22051 Hula Circle 10980 Boatman Ave. Huntington Beach, CA 92648 Huntington Beach, CA 92646 Stanton, CA 90680 Cecile LaForce Carrie Thomas 10082 Kamuela 6642 Trotter Drive Huntington Beach, CA 92646 Huntington Beach, CA 92648 G:LABELS:SGNCDE CITY COUNCIUREDEVELOPMENT AGENCY PUBLIC HEARING REQUEST SUBJECT: DEPARTMENT: C ►n'l l)d� MEETING DATE: CONTACT: � / PHONE: N/A YES NO Is the notice attached? Redevelopment Agency)hearing? ( ) ( ) Are the date, day and time of the public hearing correct? ( ) ( ) If an appeal, is the appellant's name included in the notice? ( ) ( ) If Coastal Development Permit, does the notice include appeal language? ( ) ( ) Is there an Environmental Status to be approved by Council? ( ) ( ) Is a map attached for publication? Is a larger ad required? Size ( ) ( ) Is the verification statement attached indicating the source and accuracy of the mailing list? !S ygt2 �Gt'�c�I( e� I n/b 30 �A�IUS ( ) Are the applicant's name and address part of the mailing labels? Are'the appellant's name and address part of the mailing labels? ( ) ( ) If Coastal Development Permit, is the Coastal Commission part of the mailing labels? ( ) ( ) If Coastal Development Permit, are the Resident labels attached? Is the33343 report attached? (Economic Development Dept. items only) Please complete the following: 1. Minimum days from publication to hearing date 2. Number of times to be published 3. Number of days between publications P jP"At'." Si' gl 7 NOTICE OF PUBLIC HEARING - �. BEFORE THE CITY COUNCIL OF THE CITY OF HUNTINGTON BEACH NOTICE IS HEREBY GIVEN that on May 5, 1997, at 7:00 PM in the City Council Chambers, 2000 Main Street, Huntington Beach, the City Council will hold a public hearing on the following planning and zoning items: 1. ANNUAL REVIEW OF THE HOLLY-SEACLIFF DEVELOPMENT AGREEMENT: Applicant: City of Huntington Beach Request: Review of the Holly- Seacliff Development Agreement No. 90-1 Annual Compliance Report. Location: Approximately 450 acres located between Ellis Avenue on the north, Huntington Street on the east, Edwards Street on the west and the Seacliff Golf Course on the south. Project Planner: Mary Beth Broeren la 2. ZONING TEXT AMENDMENT NO. 95-6 (SIGN CODE REWRITESApplicant: City of Huntington Beach Request: To approve a comprehensive sign code amendment to Chapter 233,Sins, of the Huntington Beach Zoning and Subdivision Ordinance. Location: City-wide. Project Planner: Wayne Carvalho 3. ZONING MAP AMENDMENT NO. 95-1/NEGATIVE DECLARATION NO. 95-4 (CENTRAL BAPTIST CHURCH/LIBERTY CHRISTIAN SCHOOL ZONE CHANGE): Applies Central Baptist Church, c/o Thom Doney Request: To rezone the 4.19 net acre site occupied by Liberty Christian School and Central Baptist Church from RMH (Residential Medium High Density Residential)to PS (Public-Semi Public). Location: 7661 Warner Avenue (northeast corner at Nichols Street) Project Planner: Wayne Carvalho 4. CODE AMENDMENT NO. 97-1: Applicant: City of Huntington Beach Request: To amend Section 2.102.020, Environmental Board Composition, of the Huntington Beach Municipal Code changing the Board membership from 15 to nine (9) members. Location: City-wide Project Planner: Mary Beth Broeren NOTICE IS HEREBY GIVEN that the above Items #1, #2 and#4 are categorically exempt from the provisions of the California Environmental Quality Act. NOTICE IS HEREBY GIVEN that initial environmental assessments for the above Item #3 was processed and completed in accordance with the California Quality Act. It was determined that Item# 3 would not have any signigicant environmental effects and that a negative declaration is warranted. These environmental assessments are on file at the City of Huntington Beach Community Development Department, 2000 Main Street, and are available for public inspection and comment by contacting the Community Development Department, or by telephoning (714) 536-5271. (97CC505) NOTICE OF PUBLIC HEARING (Continued) ON FILE: A copy of the proposed request is on file in the City Clerk's Office, 2000 Main Street, Huntington Beach, California 92648, for inspection by the public. A copy of the staff report will be available to interested parties at the City Clerk's Office after May 1, 1997. ALL INTERESTED PERSONS are invited to attend said hearing and express opinions or submit evidence for or against the application as outlined above. If you challenge the City Council's action in court, you may be limited to raising only those issues you or someone else raised at the public hearing described in this notice, or in written correspondence delivered to the City at, or prior to, the public hearing. If there are any further questions please call the Planning Division at 536-5271 and refer to the above item. Direct your written communications to the City Clerk. Connie Brockway, City Clerk City of Huntington Beach 2000 Main Street, 2nd Floor Huntington Beach, California 92648 (714) 536-5227 (97ccso5) J� City of Huntington Beach P.O.Box 190-2000 Main Street * Huntington Beach,California 92648 HUNTINGTON BEACH From the desk of. Connie Brockway, CMC City Clerk Telephone: (714) 536-5404 Fax: (714) 374-1557 jv, U 71e I` NOTICE OF PUBLIC HEARING BEFORE THE CITY COUNCIL OF THE CITY OF HUNTINGTON BEACH NOTICE IS HEREBY GIVL-N that on May 5, 1997,-at 7:00 PM in the City Council Chambers, 2000 Main Street, Huntington Beach, the City Council will hold a public hearing on the following plan-ring and zoning items: 1. ANNUAL REVIEW OF THE HOLLY-SEACLIFF DEVELOPMENT ACRE, ENTENT: Applicant: City of Huntington Beach Request: Review of the Holly- Seacliff Development Agreement No. 90-1 Annual Compliance Report. Location: Approximately 450 acres located between Ellis Avenue on the north, Huntington Street on the east, Edwards Street on the west and the Seacliff Golf Course on the south. Project Planner: Mary Beth Broeren 2. ZONING TEXT AMENDMENT NO. 95-6 (SIGN CODE REWRITE). Applicant: City of Huntington Beach Request: To approve a comprehensive sign code amendment to Chapter 233, Signs, of the Huntington Beach Zoning and Subdivision Ordinance. Location: City-wide. Project Planner: Wayne Carvalho /3. ZONING MAP AMENDMENT NO. 95-1/NEGATIVE DECLARATION NO. 95-4 (CENTRAL BAPTIST CHURCH/LIBERTY CHRISTIAN SCHOOL ZONE CHANGE): Applicant: Central Baptist Church, c/o Thom Doney Request: To rezone the 4.19 net acre site occupied by Liberty Christian School and Central Baptist Church from RMH (Residential Medium High Density Residential) to PS (Public-Semi Public). Location: 7661 Warner Avenue (northeast corner at Nichols Street) Project Planner: Wayne Carvalho 04. CODE AMENDMENT NO. 97-1: Applicant: City of Huntington Beach Request: To amend Section 2.102.020, Environmental Board Composition, of the Huntington Beach Municipal Code changing the Board membership from 15 to nine (9) members. Location: City-wide Project Planner: Mary Beth Broeren NOTICE IS HEREBY GIVEN that the above Items 91, 92 and 94 are categorically exempt from the provisions of the California Environmental Quality Act. NOTICE IS HEREBY GIVEN that initial environmental assessments for the above Item 43 was processed and completed in accordance with the California Quality Act. It was determined that Item 9 3 would not have any signigicant environmental effects and that a negative declaration is warranted. These environmental assessments are on file at the City of Huntington Beach Community Development Department, 2000 Main Street, and are available for public inspection and comment by contacting the Community Development Department, or by telephoning (714) 536-5271. OVER) (9;cc5os) NOTICE OF PUBLIC HEARING (Continued) I ON FILE: A copy of the proposed request is on file in the City Clerk's Office, 2000 Main Street, Huntington Beach, California 92648, for inspection by the public. A copy of the staff report will be available to interested parties at the City Clerk's Office after May 1, 1997. ALL INTERESTED PERSONS are invited to attend said hearing and express opinions or submit evidence for or against the application as outlined above. If you challenge the City Council's action in court, you may be limited to raising only those issues you or someone else raised at the public hearing described in this notice, or in written correspondence delivered to the City at, or prior to, the public hearing. If there are any further questions please call the Planning Division at 536-5271 and refer to the above item. Direct your written communications to the City Clerk. Connie Brockway, City Clerk City of Huntington Beach 2000 Main Street, 2nd Floor Huntington Beach, California 92648 (714) 536-5227 AYW AS�P� (97CC505) E NOTICE OF PUBLIC HEARING � `-�' 4�aa(a7 BEFORE THE CITY COUNCIL OF THE -MOM .0 1/dS14-7 CITY OF HUNTINGTON BEACH NOTICE IS HEREBY GIVEN that on Monday, October 6, 1997, at 7:00 PNI in the City Council Chambers, 2000 Main Street, Huntington Beach, the City Council will hold a public hearing on the following items: 1. COASTAL DEVELOPMENT PERMIT NO. 97-22 (INTREPID PERMIT PARKING DISTRICT): Applicant: City of Huntington Beach Re nest: To establish a permit parking district on Intrepid Lane and Remora Drive from 6:00 PM - 6:00 AM on ',weekdays, and from 10:00 PM - 6:00 AM on weekends. The new parking district will coincide with an existing parking district which requires permits between 8:00 AM - 10:00 PM on Saturdays, Sundays and Holidays. Location: Intrepid Lane and Remora Drive Project Planner: Wayne Carvalho ✓ 2. ZONING TEXT AMENDMENT NO. 95-6 (SIGN CODE REWRITE) (CONTINUED FROM THE AUGUST 18, 1997 CITY COUNCIL NTEETING): Applicant: City of Huntington Beach Request: To revisit the political sign provisions included in the comprehensive sign code amendment to Chapter 233, Signs, of the Huntington Beach Zoning and Subdivision Ordinance. Location: City-wide. Pro-ject Planner: Wayne Carvalho NOTICE IS HEREBY GIVEN that Item #I and#2 are categorically exempt from the provisions of the California Environmental Quality Act. NOTICE IS HEREBY GIVEN that Item 41 is located in the appealable jurisdiction of the Coastal Zone and includes Coastal Development Pennit No. 97-22, filed on August 5, 1997, in conjunction with the above request. NOTICE IS HEREBY GIVEN that the Coastal Development Permit hearing consists of a staff report, public hearing, City Council discussion and action. City Council action on Item 41 may be appealed to the Coastal Commission within ten(10)working days from the date of receipt of the notice of final City action by the Coastal Commission pursuant to Section 245.32 of the Huntington Beach Zoning and Subdivision Ordinance and Section 13110 of the California Code of Regulations, or unless Title 14. Section 13573 of the California Administrative Code is applicable. The Coastal Commission address is South Coast Area Office, 200 Oceangate, 10th Floor, Long Beach, CA 90802-4302. phone number: (310) 570-5071. ON FILE: A copy of the proposed request is on file in the Community Development Department, 2000 Main Street, Huntington Beach, California 92648, for inspection by the public. A copy of the staff report will be available to interested parties at City Hall or the Main City Library (71 It Talbert Avenue) after October 2, 1997. I ALL INTERESTED PERSONS are invited to attend said hearing and express opinions or submit evidence for or against the application as outlined above. If you challenge the City COuncll's action in court, you may be limited to raising only those issues you or someone else raised at the public hearing described in this notice, or in written correspondence delivered to the City at, or prior to, the public hearing. If there are any further questions please call the Planning Division at 536-5271 and refer to the above item. Direct\'our written communications to the City Clerk. Connie Brockway, City Clerk City of Huntington Beach 2000 Main Street, 2nd Floor Huntington Beach, California 92648 (714) 536-5227 h (gaegaIS:rounciL9-1CC106a)) , ..:...:::::::.............:........o:..:....::: ... MEETING DATE: October 6, 1997 ----------------- ---------------------- ----------------------- Community Development Approval of the EIR 96-1, ZTA, 96-1, and ZMA 96-6 for the McDonnell Center Business Park Specific Plan Community Development Coastal Development Permit 97-22 (Intrepid Lane Permit Parking District) Community Development ZTA 956 (Sign Code Rewrited) Continued from August 18th. NUMBER OF HEARINGS: TODAY'S DATE: 09/19/97 11:20 AM VERIFIED BY ADMININSTRATION: APPROVED BY: Ray Silver Assistant City Administrator 9/19/97 11:20 AM J d' CITY COUNCIUREDEVELOPMENT AGENCY PUBLIC HEARING REQUEST SUBJECT: z54\J jN GF " ,q_me;�4c>Lm� RS_6 (g 16rN moo DEPARTMENT: CoMAA- D5V. MEETING DATE: CONTACT: NkrO CA FVAL.rf'O PHONE: N/A YES NO Is the notice attached? ( ) (✓� ( ) Do the Heading and Closing of Notice reflect City Council (and/or Redevelopment Agency)hearing? ( ) ( ( ) Are the date, day and time of the public hearing correct? If an appeal, is the appellant's name included in the notice? If Coastal Development Permit,does the notice include appeal language? Is there an Environmental Status to be approved by Council? ( ) ( ) ( Is a map attached for publication? Is a larger ad required? Size ( ) ( ) (v�' Is the verification statement attached indicating the source and accuracy of the mailing list? CATS PWovKjWP , Are the applicant's name and address part of the mailing labels? Are the appellant's name and address part of the mailing labels? If Coastal Development Permit, is the Coastal Commission part of the mailing labels? ( cY ( ) ( ) If Coastal Development Permit,are the Resident labels attached? (✓� ( ) ( ) Is the33343 report attached? (Economic Development Dept. items only) Please complete the following: 1. Minimum days from publication to hearing date 2. Number of times to be published 3. Number of days between publications rl PUBLIC HEARING NOTIFICATION CHECKLIST"B" MAILING LABELS - 6/30/97 President 1 Huntington Harb�90742 10 FANS 16 H.B. Chamber of Commerce P. O. Box 79 Jim Xanthakis 2210 Main Street,Suite 200 Suns ach,CA 18886 n Street Huntington Beach,CA 92648 H ington Beach,CA 92648 Judy Legan 2 William D. Holnlati 11 Edna Littlebury 17 H.B./F.V. Board of Realtors PLC Golden St. Mob. Hm. Owners Leag. 8101 Slater Ave. 23 Corporate Plaza,Suite 250 1 1021 Magnolia Blvd. Huntington Beach,CA 92647 Newport Beach CA 92660-7912 Garden Grove,CA 92642 President 3 Mr. Tom Zanic 12 Pacific Coast Aichaeol 1 18 Amigos De Bolsa Chica New Urban West Society,Inc. P. O.Box 3748 520 Broadway Ste. 100 P.O. B 0926 Huntington Beach,CA 92605 Santa Monica,CA 90401 Co a Mesa,CA 92627 Attn:Jane Gothold Sunset Beach Co nity ssoc. 4 Pres.,H.B. Hist. Society 13 County of Orange/EMA 19 Pat Thies i ent C/O Newland House Museum Michael M. Ruane,D' PO 215 19820 Beach Blvd. P.O. Box unset Beach,CA 90742-0215 Huntington Beach,CA 92648 Sa na,CA 92702-4048 President 5 Chairperson 14 County of Orange/E 19 Huntington Beach Tomorrow Historical Resources Bd. Thomas Mat 411 6th St. Comm. Services Dept. P. O. 048 Huntington Beach,CA 92648 2000 Main St. S a Ana,CA 92702-4048 Huntington Beach,CA 92648 Julie Vandermost 6 Council on Aging 15 Planning�Departinent19 BIA-OC 1706 Oran Orange C9 Executive Circle #100 Hu on Beach CA 92648 P. O. B Irvine Ca 92714-6734 a Ana,CA 92702-4048 Richard Spice 7 Jeff'Metzel 16 Cou 19 SCAG Seacliff HOA Tim8 est 7th, 12th Floor 19391 Shady Harbor Circle P. �ii�ll x 4048 Los Angeles,CA 90017 Huntington Beach,CA 92648 Santa Ana,CA 92702-4048 i I E.T.I. Corral 100 8 John Roe 16 Planning Dir. 20 Mary Bell Seacliff HOA City of Cos esa 20292 Eastwood Cir. 19382 Surfdale Lane P. O 1200 Huntington Beach,CA 92646 Huntington Beach,CA 92648 Costa Mesa,CA 92628-1200 Allen Macenski, 9 Lou Mannone 16 Planning Dir. 21 Environmental Board Chairman Seacliff HOA City of Founta ey 20021 Lawson Lane 19821 Ocean Bluff Circle 10200 er Ave. Huntington Beach,CA 92646 Huntington Beach CA 92648 Fountain Valley,CA 92708 . g:labels\phnlbls zA L PUBLIC HEARING NOTIFICATION CHECKLIST"B" MAILING LABELS - 6/30/97 Planning Director 22 Jerry Buchanan 29 Cheiyle Browni 38 City of Westm' HB City Eleme chool Dist. Meado c Area 8200 ' minster Blvd. 20451 mier Lane 1 Roosevelt Lane stminster,CA 92683 Huiffington Beach,CA 92648 Huntington Beach,CA 92649 Planning Director 23 James Jones 30 Sally Graham 38 City of Seal B Ocean View Eleme Meadowla rea 211 St. School dis '� 516 e ding Circle Beach,CA 90740 17 inehurst Lane untington Beach,CA 92649 Huntington Beach CA 92647 California Coastal Commission 24 Ron Frazier 31 Koll Company 39 Theresa Henry Westminster o District 4343 Von Karman South Coast Area Office 1412 arwood Avenue Newport Beach,CA 92666 200 Oceangate, I Oth Floor stminster CA 92683 Long Beach,CA 92802-4302 California Coastal Commission 24 Patricia Koch 32 South Coast Area Office HB Union 1 School Disrict 200 Oceangate, I Oth Floor 10 orktown Avenue Long Beach,CA 92802-4302 11untington Beach,CA 92646 Robert Joseph 25 CSA 33 Caltrans Distric 730 El Camino 200 2501 P an St. Tustin, 80 a Ana,CA 92705 Director 26 Goldenwest College 34 Local Solid Wast gy. Attn: Fred Owe O.C. Hea are Agency 15744 enwest St. P.O x 355 ington Beach CA 926, Santa Ana,CA 92702 New Growth Coordinator 27 OC County Harbors,Beac 35 Huntington B ost Office and Parks Dept. 677 rner Ave. F. O. Bo 8 untington Beach,CA 92647 S Ana,CA 92702-4048 Marc Ecker 28 Huntington Beach Mall 36 Fountain V Attn: Fat Rogers-Laude Elem ry School District 7777 Edinger Ave. #300 10 Oak Street Huntington Beach CA 92647 Fountain Valley CA 92708 Dr. Duane Dishno 29 County View Estates 37 HB City Elei aiy School Dist. Carrie Thom PO B 1 66,42 er Drive ntington Beach,CA 92626 Huntington Beach CA 92648 g:labels\phnlbls z 9S-� Joyce Riddell Patrick Alford, Senior Planner Sparkes Enerprises L.P. Chamber of Commerce City of Newport Beach Thomas Sparks 2100 Main Street, Suite 200 3300 Newport Blvd. 1500 Adams Avenue, Suite 300 Huntington Beach, CA 92648 Newport Beach, CA 92663 Costa Mesa, CA 92626 D1ggs... Country View Estates Allied Arts Board Carrie Thomas Anna Friesen 6642 Trotter Drive 9181 Wilhelm Circle Huntington Beach, CA 92648 Huntington Beach, CA 92646 Environmental Board Allied Arts Board Huntington Beach Tomorrow Alan Macenski Mary Lou Hughes Dominick Tomaino 20 221 son Lane 4151 Calhoun Drive 6812 Scenic Bay Lane tington Beach, CA 92646 Huntington Beach, CA 92649 Huntington Beach, CA 92648 Seacliff Homeowners Assoc. Seacliff Estates.Homeowners Assoc. Florida-Utica Task Force Louis Mannone Cathy Dickinson Frank Puccilli 19821 Bluff Circle 19221 Seabrook Circle 2402 Florida Street tington Beach. CA 92648 Huntington Beach, CA 92648 Huntington Beach, CA 92648 Dick Harlow Della Chadwell 211 B Main Street' 7777 Edinger Ave., #300 Huntington Beach, CA 92648 PO Box 3149 - Huntington Beach, CA 92647 Kathryn Leigh Barry Bussiere Stan Janocha 17011 Beach Blvd., #826 1901 Pind Street Superior Electrical Adv. Huntington Beach, CA 92647 Huntington Beach, CA 92648 1700 W. Anaheim Street . Long Beach, CA 90813 Mark Frank Ed Gardner Rick Denman San Pedro Electric Sign Co. Award Sign Co. Signs & Services Co. 701 Lakme Avenue 16842 Millikan Avenue 10980 Boatman Ave. Wilmington, CA 90744 Irvine, CA 92714 Stanton, CA 90680 Kevin McConnell Gerald Chapman Jon Ely Sign& Services Co. 6742 Shire Circle 22051 Hula Circle 10980 Boatman Ave. Huntington Beach, CA 92648 Huntington Beach, CA 92646 Stanton, CA 90680 Cecile LaForce Carrie Thomas 10082 Kamuela 6642 Trotter Drive Huntington Beach, CA 92646 Huntington Beach, CA 92648 G:LABELS:SGNCDE A _I S-6 (' � Stephen Bone Richard McGrath Robert Mayer Corporation 19350 Ward Street, #39 PO Box 8680 Huntington Beach, CA 92646 Newport Beach, CA 92658-8680 Ms. Prisilla Parker David Carlberg 10291 Beam Circle 17422 Lido Lane Huntington Beach, CA 92646 Huntington Beach, CA 92647 :labels:fortn Z 5- �3-�-�*-+ C&. a— T pah4,,a,L 7/t d/47 Fes. -713147 ;� 2 -7 �o�4 NOTICE OF PUBLIC HEARING BEFORE THE CITY COUNCIL OF THE CITY OF HUNTINGTON BEACH NOTICE IS HEREBY GIVEN that on July 21, 1997, at 7:00 PM in the City Council Chambers, 2000 Main Street, Huntington Beach, the City Council will hold a public hearing on the following planning and zoning item: ZONING TEXT AMENDMENT NO. 95-6 (SIGN CODE REWRITE): Applicant: `City of Huntington Beach Request: To approve a comprehensive sign code amendment to Chapter 233, Signs., of the Huntington Beach Zoning and Subdivision Ordinance. Location: City-wide. Project Planner: Wayne Carvalho . NOTICE IS HEREBY GIVEN that the above Item is categorically exempt from the provisions of the California Environmental Quality Act. ON FILE: A copy of the proposed request is on file in the City Clerk's Office, 2000 Main Street, Huntington Beach, California 92648, for inspection by the public. A copy of the staff report will be available to interested parties at the City Clerk's Office after July 17, 1997. ALL INTERESTED PERSONS are invited to attend said hearing and express opinions or submit evidence for or against the application as outlined above. If you challenge the City Council's action in court, you may be limited to raising only those issues you or someone else raised at the public hearing described in this notice, or in written correspondence delivered to the.City at, or prior to, the public hearing. If there are any further questions please call the Planning Division at 536-5271 and refer to the above item. Direct your written communications to the City Clerk. Connie Brockway, City Clerk City of Huntington Beach 2000 Main Street, 2nd Floor Huntington Beach, California 92648 (714) 536-5227 (97CC505) D .... ... ... MEETING DATE: July 21 , 1997 ---------------------- Community Development CUP 96-79, Var. 96-27, Appeal of a story split level house 18741 Jockey Circle Community Development Zoning Text Amendment 95-6, Sign Code Rewrite NUMBER OF HEARINGS: TODAY'S DATE: 07/02/97 3:26 PM VERIFIED BY ADMININSTRATION: APPROVED BY: Ray Silver Assistant City Administrator 7/2/97 3:26 PM CITY COUNCIUREDEVELOPMENT AGENCY PUBLIC HEARING REQUEST SUBJECT: ZX-AI/IV`6 7rX7-/91n6A01P 17-A10, 'I9-6L6161, CODer eeWXIM) DEPARTMENT: COMA1. PCV- MEETING DATE: ,7Zt Ly a(, /9?7 CONTACT: VJA'YAIK PHONE: 554IS N/A YES NO Is the notice attached? Redevelopment Agency)hearing? ( ) ( ( ) Are the date, day and time of the public hearing correct? ( ) ( ) If an appeal, is the appellant's name included in the notice? ( ) ( ) If Coastal Development Permit, does the notice include appeal language? ( ) ( ) 4W Is there an Environmental Status to be approved by Council? ( ) ( ) } Is a map attached for publication? ( ) ( ) Is a larger ad required? Size ( ) ( ) Is the verification statement attached indicating-the source and accuracy of the mailing list? S-'�r poerA-;2 i 0--- PAeF—T65. Are the applicant's name and address part of the mailing labels? G ITS' ( ) ( ) Are the appellant's name and address part of the mailing labels? If Coastal Development Permit, is the Coastal Commission part of the mailing labels? } ( ) ( ) If Coastal Development Permit, are the Resident labels attached? Is the33343 report attached? (Economic Development Dept. items only) Please complete the following: 1. Minimum days from publication to hearing date a 2. Number of times to be published ' 3. Number of days between publications PUBLIC HEARING NOTIFICATION CHECKLIST"B" MAILING LABELS - 6/30/97 President 1 Hunting�90742 10 FANS 16 H.B. Chamber of Commerce P. O. BoJim Xanthakis 2210 Main Street,Suite 200 Suns , 18886 n Street Huntington Beach,CA 92648 1 ington Beach,CA 92648 Judy Legan 2 William D. Holman 11 Edna Littlebury 17 H.B./F.V. Board of Realtors PLC Golden St.Mob. Hm. Owners Leag. 8101 Slater Ave. 23 Corporate Plaza,Suite 250 11021 Magnolia Blvd. Huntington Beach,CA 92647 Newport Beach CA 92660-7912 Garden Grove,CA 92642 President 3 Mr.Tom Zanic 12 Pacific Coast Archaeol 1 18 Amigos De Bolsa Chica New Urban West. Society,Inc. P. O. Box 3748 520 Broadway Ste. 100 P.O. B 0926 Huntington Beach,CA 92605 Santa Monica,CA 90401 Co a Mesa,CA 92627 Attn:Jane Gothold Sunset Beach Co nity ssoc. 4 Pres.,H.B. Hist. Society 13 County of Orange/EMA 19 Pat Thies i ent C/O Newland House Museum MLn ael M. Ruane,D' PO 215 19820 Beach Blvd. P. oxunset Beach,CA 90742-0215 Huntington Beach,CA 92648 Sana,CA 92702-4048 President 5 Chairperson 14 County of Orange/E 19 Huntington Beach Tomorrow Historical Resources Bd. Thomas Mat 411 6th St. Comm. Services Dept. P. O. 048 Huntington Beach,CA 92648 2000 Main St. S a Ana,CA 92702-4048 Huntington Beach,CA 92648 Julie Vandermost 6 Council on Aging 15 Planning Department. 19 BIA-OC 1706 Oran Orange Coun 9 Executive Circle #100 Hu on Beach,C�92 48 P. O. B 48 Irvine Ca 92714-6734 a Ana,CA 92702-4048 Richard Spice 7 Jeff Metzel 16 County of Orange 19 SCAG Seacliff HOA Tim Mille 8 est 7th, 12th Floor 19391 Shady Harbor Circle P. . ox 4048 Los Angeles,CA 90017 Huntington Beach,CA 92648 Santa Ana,CA 92702-4048 E.T.I. Corral 100 8 John Roe 16 Planning Dir. 20 Mary Bell Seacliff HOA' City.of Cos esa 20292 Eastwood Cir. 19382 Surfdale Lane O 1 Huntington Beach,CA 92646 Huntington Beach,CA 92648 Costa Mesa,CA 92628-1200 Allen Macenski, 9 Lou Mannone 16 Planning Dir. 21 Environmental Board Chairman Seacliff HOA City of Founta' ey 20021 Lawson Lane 19821 Ocean Bluff Circle 10200 er Ave. Huntington Beach,CA 92646 Huntington Beach CA 92648 Fountain.Valley,CA 92708 g:labels\phnlbls PUBLIC HEARING NOTIFICATION CHECKLIST"B" MAILING LABELS - 6/30/97 I Planning Director 22 Jerry Buchanan 29 Chery�Brownj38 City of Westm' HB City Eleme chool Dist. Mead ;�su=minsler, minster Blvd. 20451 imer Lane I Roosevelt Lane CA 92683 Hkrnlington Beach,CA 92648 Huntington Beach,CA 92649 Planning Director 23 James Jones 30 Sally Graham 38 City of Seal B Ocean View Eleine Meadowla rea 211 St. School dis 516 e ding Circle a Beach,CA 90740 17 inehurst Lane untington Beach,CA 92649 Huntington Beach CA 92647 California Coastal Commission 24 Ron Frazier 31 Koll Company 39 Theresa Henry Westminster o District 4343 Von Karman South Coast Area Office 1412 arwood Avenue Newport Beach,CA 92666 200 Oceangate, I0th Floor stminster CA 92683 Long Beach,CA 92802-4302 California Coastal Commission 24 Patricia Koch 32 South Coast Area Office HB Union School Disrict 200 Oceangate, I Oth Floor 10 orktown Avenue Long Beach,CA 92802-4302 Muntington Beach,CA 92646 Robert Joseph 25 CSA 33 Caltrans Distri,- 730 El Camino 200 2501 an St. Tustin, 80 a Ana,CA 92705 Director 26 Goldenwest College 34 Local Solid Wast .Agy. Attn: Fred Owe O.C. Hea are Agency 15744 enwest St. P.O x 355 ington Beach CA 92647 Santa Ana,CA 92702 New Growth Coordinator 27 OC County Harbors,Beac 35 Huntington B ost Office and Parks Dept. 677 rner Ave. P. O. Bo 8 Huntington Beach,CA 92647 S Ana,CA 92702-4048 Marc Ecker 28 Huntington Beach Mall 36 Fountain V Attn: Pat Rogers-Laude Elem ry School District 7777 Edinger Ave. #300 10 Oak Street Huntington Beach CA 92647 Fountain Valley CA 92708 Dr. Duane Dishno 29 Country View Estates 37 �Efington EIe ary School Dist. Carrie Thom 6642 er Drive Beach,CA 92626 Huntington Beach CA 92648 gaabels\phnlbls Joyce Riddell Patrick Alford, Senior Planner Sparkes Enerprises L.P. Chamber of Commerce City of Newport Beach Thomas Sparks 2100 Main Street, Suite 200 3300 Newport Blvd. 1500 Adams Avenue, Suite 300 Huntington Beach, CA 92648 Newport Beach, CA 92663 Costa Mesa, CA 92626 D"i"49*9_ Country View Estates Allied Arts Board Carrie Thomas Anna Friesen 6642 Trotter Drive 9181 Wilhelm Circle Huntington Beach, CA 92648 Huntington Beach, CA 92646 Environmental Board Allied Arts Board Huntington Beach Tomorrow Alan Macenski Mary Lou Hughes Dominick Tomaino 20021 son Lane 4151 Calhoun Drive 6812 Scenic Bay Lane tington Beach, CA 92646 Huntington Beach, CA 92649 Huntington Beach, CA 92648 Seacliff Homeowners Assoc. Seacliff Estates Homeowners Assoc. Florida-Utica Task Force Louis Mannone Cathy Dickinson Frank Puccilli 19821 Bluff Circle 19221 Seabrook Circle 2402 Florida Street tmgton Beach, CA 92648 Huntington Beach, CA 92648 Huntington Beach, CA 92648 Dick Harlow Della Chadwell 211 B Main Street 7777 Edinger Ave., #300 Huntington Beach, CA 92648 PO Box 3149 Huntington Beach, CA 92647 Kathryn Leigh Barry Bussiere Stan Janocha 17011 Beach Blvd., #826 1901 Pine Street Superior Electrical Adv. Huntington Beach, CA 92647 Huntington Beach, CA 92648 1700 W. Anaheim Street Long Beach, CA 90813 Mark Frank Ed Gardner Rick Denman San Pedro Electric Sign Co. Award Sign Co. Signs & Services Co. 701 Lakme Avenue 16842 Millikan Avenue 10980 Boatman Ave. Wilmington, CA 90744 . Irvine, CA 92714 Stanton, CA 90680 Kevin McConnell Gerald Chapman Jon Ely Sign& Services Co. 6742 Shire Circle 22051 Hula Circle 10980 Boatman Ave. Huntington Beach, CA 92648 Huntington Beach, CA 92646 Stanton, CA 90680 Cecile LaForce Carrie Thomas 10082 Kamuela 6642 Trotter Drive Huntington Beach, CA 92646 Huntington Beach, CA 92648 G:LABELS:SGNCDE Ct S r / V t-. Stephen Bone Richard McGrath Robert Mayer Corporation 19350 Ward Street, #39 PO Box 8680 Huntington Beach, CA 92646 Newport Beach, CA 92658-8680 Ms. Prisilla Parker David Carlberg 10291 Beam Circle 17422 Lido Lane Huntington Beach, CA 92646 Huntington Beach, CA 92647 :Iabels:form Z 7 9 5- to .{ca.Q,- I ' PUBLIC HEARING NOTIFICATION CHECKLIST"B" MAILING LABELS_- 6/30/97 President 1 Huntington Harbor PO 10 FANS 16 H.B. Chamber of Commerce P. O. Box 79 Jim Xanthakis 2210 Main Street,Suite 200 Sun ach,CA 90742 18886 n Street Huntington Beach,CA 92648 H ington Beach,CA 92648 Judy Legan 2 William D. Holmali 11 Edna Littlebury 17 H.B./F.V. Board of Realtors PLC Golden St. Mob. Hm. Owners Leag. 8101 Slater Ave. 23 Corporate Plaza,Suite 250 11021 Magnolia Blvd. Huntington Beach,CA 92647 Newport Beach CA 92660-7912 Garden Grove,CA 92642 President 3 Mr.Tom Zanic 12 Pacific Coast Archaeol 1 18 Amigos De Bolsa Chica New Urban West Society,Inc. P.O. Box 3748 520 Broadway Ste. 100 P.O. B 926 Huntington Beach,CA 92605 Santa Monica,CA 90401 Co a Mesa,CA 92627 Attn:Jane Gothold Sunset Beach Co nity ssoc. 4 Pres.,H.B. Hist. Society 13 County of Orange/EMA 19 Pat Thies 1 ent C/O Newland House Museum Michael M. Ruane D' PO 215 19820 Beach Blvd. P.O. Box -Sunset each,CA 90742-0215 Huntington Beach,CA 92648 Sa na.CA 92702-4048 President 5 Chairperson 14 County of Orange/E 19 Huntington Beach Tomorrow Historical Resources Bd. Thomas Mat 411 6th St. Comm. Services Dept. P. O. 048 Huntington Beach,CA 92648 2000 Main St. S a Ana,CA 92702-4048 Huntington Beach,CA 92648 Julie Vandermost 6 Council on Aging 15 Planning Department 19 BIA-OC 1706 Oran Orange Coun 9 Executive Circle #100 Hu on Beach,CA 92648 P. O. B 48 Irvine Ca 92714-6734 Santa Ana,CA 92702-4048 Richard Spice 7 Jeff Metzel 16 County of Oran a 19 SCAG Seacliff HOA Tim Mille 8 est 7th, 12th Floor 19391 Shady Harbor Circle P. ox 4048 Los Angeles,CA 90017 Huntington Beach,CA 92648 Santa Ana,CA 92702-4048 E.T.I. Corral 100 8 John Roe 16 Planning Dir. 20 Mary Bell Seacliff HOA City of Cos esa 20292 Eastwood Cir. 19382 Surfdale Lane C O 1200 Huntington Beach,CA 92646 Huntington Beach,CA 92648 Costa Mesa,CA 92628-1200 Allen Macenski, 9 Lou Mannone 16 Planning Dir. 21 Environmental Board Chairman Seacliff HOA City of Fount ey 20021 Lawson Lane 19821 Ocean Bluff Circle 10200 er Ave. Huntington Beach,CA 92646 Huntington Beach CA 92648 Fountain Valley,CA 92708 g:1abe1s\phn1b1s . , • PUBLIC HEARING NOTIFICATION CHECKLIST"B" MAILING LABELS - 6/30/97 Planning Director 22 Jerry Buchanan 29 Chery�Brown38 City of Westm' HB City Eleme chool Dist. Mead $200 ntinster Blvd. 20451 imer Lane 1 Roosevelt Lane roster,CA 92683 H 2igton Beach,CA 92648 Huntington Beach,CA 92649 :Planning Director 23 James Jones 30 Sally Graham 38 of Seal Ocean View Eleme Meadowla rea St. School dis 516 e ding Circle Beach,CA 90740 17 inehurst Lane untington Beach,CA 92649 Huntington Beach CA 92647 California Coastal Commission 24 Ron Frazier 31 Koll Company 39 Theresa Henry Westminster Go District 4343 Von.Karman South Coast Area Office 1412 arwood Avenue Newport Beach,CA 92666 200 Oceangate, loth Floor stniinster CA 92683 Long Beach,CA 92802-4302 California Coastal Commission 24 Patricia Koch 32 South Coast Area Office HB Union i School Disrict 200 Oceangate, I Oth Floor 10 orktown Avenue Long Beach,CA 92802-4302 untington Beach,CA 92646 Robert Joseph 25 CSA 33 :Caltrans Distric — 730 El Camino 2001 Pa an St. Tustin, 80 Ana,CA 92705 Director 26 Goldenwest College 34 Local Solid Wast gy. Attn: Fred Owe O.C.Hea are Agency 15744 enwest St. P.Q,Wx 355 ngton Beach CA 92647 Santa Ana,CA 92702 New Growth Coordinator 27 OC County Harbors,Bea 35 Huntington B ost Office and Parks Dept. 677 rner Ave. P. O. Bo 8 Huntington Beach,CA 92647 S Ana,CA 92702-4048 Marc Ecker 28 Huntington Beach Mall 36 Founta=Sc:C1001 Attn: Pat Rogers-Laude ElentDistrict 7777 Edinger Ave. #300 10 Oak Street Huntington Beach CA 92647 Fountain Valley CA 92708 Dr. Duane Dishno 29 Country View Estates 37 HB City Elei ary School Dist. Carrie Thom PO B • 6642 er Drive ntington Beach,CA 92626 H ntingtoil Beach CA 92648 g:labels\phnIbls Joyce Riddell Patrick Alford, Senior Planner Sparkes Enerprises L.P. Chamber of Commerce City of Newport Beach Thomas Sparks 2100 Main Street, Suite 200 3300 Newport Blvd. 1500 Adams Avenue, Suite 300 Huntington Beach, CA 92648 Newport Beach, CA 92663 Costa Mesa, CA 92626 Country View Estates Allied Arts Board Carrie Thomas Anna Friesen 6642 Trotter Drive 9181 Wilhelm Circle Huntington Beach, CA 92648 Huntington Beach, CA 92646 Environmental Board Allied Arts Board Huntington Beach Tomorrow Alan Macenski Mary Lou Hughes Dominick Tomaino 20 221 son Lane 4151 Calhoun Drive 6812 Scenic Bay Lane tington Beach, CA 92646 Huntington Beach, CA 92649 Huntington Beach, CA 92648 Seacliff Homeowners Assoc. Seacliff Estates Homeowners Assoc. Florida-Utica Task Force Louis Mannone Cathy Dickinson Frank Puccilli 19821 Bluff Circle 19221 Seabrook Circle 2402 Florida Street DCulifington Beach, CA 92648 Huntington Beach, CA 92648 Huntington Beach, CA 92648 Dick Harlow Delia Chadwell 211 B Main Street 7777 Edinger Ave., 4300 Huntington Beach, CA 92648 PO Box 3149 Huntington Beach, CA 92647 Kathryn Leigh Barry Bussiere Stan Janocha 17011 Beach Blvd., 4826 1901 Pine Street Superior Electrical Adv. Huntington Beach, CA 92647 Huntington Beach, CA 92648 1700 W. Anaheim Street i Long Beach, CA 90813 Mark Frank Ed Gardner Rick Denman San Pedro Electric Sign Co. Award Sign Co. Signs & Services Co. 701 Lakme Avenue 16842 Millikan Avenue 10980 Boatman Ave. Wilmington, CA 90744 Irvine, CA 92714 Stanton, CA 90680 Kevin McConnell Gerald Chapman Jon Ely Sign& Services Co. 6742 Shire Circle 22051 Hula Circle 10980 Boatman Ave. Huntington Beach, CA 92648 Huntington Beach, CA 92646 Stanton, CA 90680 Cecile LaForce Carrie Thomas 10082 Kamuela 6642 Trotter Drive Huntington Beach, CA 92646 Huntington Beach, CA 92648 G:LABELS:SGNCDE ^ Ct 5_ 6 _(�� C&� / 3a� Stephen Bone Richard McGrath- Robert Mayer Corporation 19350 Ward Street, #39 ` •• PO Box 8680 Huntington Beach, CA 92646 Newport Beach, CA 92658-8680 Ms. Prisilla Parker David Carlberg 10291 Beam Circle 17422 Lido Lane Huntington Beach, CA 92646 Huntington Beach, CA 92647 � p 5 :labetrform Pr —15'" 'b'`' (/fir/►