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HomeMy WebLinkAboutCreator Up, Inc. - 2019-07-23 2000 Main Street, Huntington Beach,CA 92648 City of Huntington Beach t, ov -o File #: 22-562 MEETING DATE: 7/5/2022 REQUEST FOR CITY COUNCIL ACTION SUBMITTED TO: Honorable Mayor and City Council Members SUBMITTED BY: Al Zelinka, City Manager VIA: Travis K. Hopkins, Assistant City Manager PREPARED BY: Julie Toledo, Community Relations Officer Subiect: Approve and authorize execution of amendments to Professional Services Contracts with Goal Productions, Marketworks Video, and Creator U12-for On-Call Video Production Services for HBTV Channel 3 to extend the terms by one additional year Statement of Issue: The City contracts primarily with four contractors, Goal Productions, C. Epting, Inc., Marketworks Video, and Creator Up, Inc. for on-call video production services for HBTV Channel 3. Goal Productions provides on-call video production services for "Hidden Huntington Beach" episodes under a three-year agreement that expires on July 22, 2022. Marketworks Video provides on-call video production services for "Surf City Highlights" and other video projects under two separate agreements that expire on September 30, 2022 and July 22, 2023 respectively. Amendments are necessary to extend the contract term and amount to continue producing programs for HBTV. Creator Up provides on-call video production services under a three-year agreement that expires on July 22, 2022; thus it requires a term extension for another year through July 22, 2023 without additional contract amount. Financial Impact: Sufficient funds for this one-year extension for Goal Productions ($60,000) and Marketworks Video ($36,000 and $40,000) are available in the Fiscal Year 2022-2023 Operating Budget, using PEG funds in Business Unit 24330101. Recommended Action: A) Approve and authorize the Mayor and City Clerk to execute, "Amendment No. 4 to Professional Services Contract Between the City of Huntington Beach and Goal Productions, Inc. for On-Call City of Huntington Beach Page 1 of 3 Printed on 6/30/2022 powereliM,Legistar-1 File #: 22-562 MEETING DATE: 7/5/2022 Video Production Services"; and/or B) Approve and authorize the Mayor and City Clerk to execute, "Amendment No. 2 to Professional Services Contract Between the City of Huntington Beach and Marketworks Video for On-Call Video Production Services" for SurfCity Highlights programming; and/or C) Approve and authorize the Mayor and City Clerk to execute, "Amendment No. 3 to Professional Services Contract Between the City of Huntington Beach and Marketworks Video for On -Call Video Production Services"; and/or D) Approve and authorize the City Manager and City Clerk to execute "Amendment No. 2 to Professional Services Contract Between the City of Huntington Beach and Creator Up, Inc. for On- Call Video Production Services." Alternative Action(s): Do not approve one or more amendments, and direct staff accordingly. Analysis: Background Following the City's transition from the joint Public Cable Television Authority (PCTA) to the City-run HBTV Channel 3, staff issued a Request for Proposal in March 2019 for on-call video production companies to produce original content for HBTV. Following careful review of all proposals, the City entered into two-year agreements with Goal Productions, Marketworks, and Creator Up, which were extended to another year to July 22, 2022. The City also entered into another two-year agreement with Marketworks to produce a set of twelve, 30-minute episode of"Surf City Highlights" per year, scheduled to September 30, 2021, which was extended for another year to September 30, 2022. The City plans to initiate and conduct a full procurement process later this fiscal year before the term of these contracts expire. Goal Productions During the three-year period, Goal Productions was tasked to produce Seasons 1, 2 and 3 of"Hidden Huntington Beach" for HBTV Channel 3, which now has a large following of residents, business owners, and other fans who enjoy the show's fresh take on local history. The show has explored and revived the often forgotten history of the City, including the Bolsa Chica Gun Club, the Longboard Restaurant, and World War ll's impacts on our community. Amendment No. 4 (Attachment A) proposes to extend the term by one additional year for up to $60,000, which will fund 10 new episodes of Season 4. This includes professional services to be rendered by C. Epting, Inc. as a host and producer of these programs. C. Epting, Inc. will be subcontracting with Goal Productions, instead of having a separate contract with the City. Should the Amendment No. 4 with Goal Productions be approved, the total not-to-exceed amount for such agreement will increase from $140,000 to $200,000. City of Huntington Beach Page 2 of 3 Printed on 6/30/2022 powere718q,LegistarT'' File#: 22-562 MEETING DATE: 7/5/2022 Marketworks Marketworks has been tasked to produce a set of twelve, 30-minute episode of"Surf City Highlights" per year and other necessary shows for HBTV Channel 3 directed by the Council Communications Committee since 2019. Amendment No. 2 (Attachment C) proposes to extend the agreement by an additional year through September 30, 2023 at a cost of up to $36,000. Should this Amendment be approved, the total not-to -exceed amount for this agreement will increase from $96,000 to $132,000. Amendment No. 3 (Attachment E) proposes to extend the agreement by an additional year to July 22, 2023 at a cost of$40,000. Should this Amendment be approved, the total not-to-exceed contract amount will increase from $85,000 to $125,000. The City's Public Affairs Team will work with Marketworks to produce an untitled project that will replace Surf City Highlights. This new format will be a weekly show taped in the studio at City Hall with the Mayor as the host. Creator Up Creator Up is an on-call video producer for HBTV Channel 3 as specific needs arise. Amendment No. 2 (Attachment G) proposes to extend the term by another additional year. No contract amount increase is required and the total contract amount stays at$20,000. Environmental Status: Not applicable. Strategic Plan Goal: Community Engagement Attachment(s): 1. Amendment No. 4 to Professional Services Contract with Goal Productions 2. Professional Services Contract with Goal Productions and Amendment No.1, No.2 & No.3 3. Amendment No. 2 to Professional Services Contract with Marketworks Video 4. Professional Services Contract with Marketworks Video and Amendment No. 1 5. Amendment No. 3 to Professional Services Contract with Marketworks Video 6. Professional Services Contract with Marketworks Video and Amendment No. 1 and No. 2 7. Amendment No. 2 to Professional Services Contract with Creator Up 8. Professional Services Contract with Creator Up and Amendment No. 1 City of Huntington Beach Page 3 of 3 Printed on 6/30/2022 powereM Legistarl" AMENDMENT NO. 2 TO PROFESSIONAL SERVICES CONTRACT BETWEEN THE CITY OF HUNTINGTON BEACH AND CREATOR UP, INC. FOR ON-CALL VIDEO PRODUCTION SERVICES THIS AMENDMENT is made and entered into by and between the CITY OF HUNTINGTON BEACH, a California municipal corporation, hereinafter referred to as "CITY," and Goal Productions, Inc., hereinafter referred to as "CONSULTANT." WHEREAS, CITY and CONSULTANT are parties to that certain agreement, dated July 23, 2019 entitled "Professional Services Contract Between the City of Huntington Beach and Creator Up, Inc. for On-Call Video Production Services" which agreement shall hereinafter be referred to as the "Original Agreement," and CITY and CONSULTANT wish to amend the Original Agreement to reflect the additional work to be performed by CONSULTANT, NOW, THEREFORE, it is agreed by CITY and CONSULTANT as follows: 1. TERM The term of the Agreement is extended for one additional year until July 22, 2023. 2. REAFFIRMATION Except as specifically modified herein, all other terms and conditions of the Original Agreement shall remain in full force and effect. 22-11461285824 1 IN WITNESS WHEREOF, the parties hereto have caused this agreement to be executed by their authorized officers on 06/ 14/2022 2022 4 ffpm-n/ h'v &' /t1-cv/? f-y. y S -W22: CONSULTANT, CITY OF HUNTINGTON BEACH, a municipal corporation of the State of CREATOR UP lifornia �n By: // Michael Tringe CEO City anager print name APPROVED AS TO FORM: ITS: (circle one)Chainnan/PresidentNice President AND BY: -fl�h inn S�� City Attorney Leigh Ann Spence Date print name ITS: (circle one)Secretary/Chief Financial Officer/Asst. RECEIVE AND FILE: Secretary—Treasurer Vice President of Finance Q `I lCity Clerk Date 22-11461285824 2 Doc ID:5beb9c757249a76625ec6958e98f6eb6b06e4elf CREAUPI-01 PGYBEN ACORO° CERTIFICATE OF LIABILITY INSURANCE DATE(MM/DD/YYYY) 8/10/2022 THIS CERTIFICATE IS ISSUED AS A MATTER OF INFORMATION ONLY AND CONFERS NO RIGHTS UPON THE CERTIFICATE HOLDER.THIS CERTIFICATE DOES NOT AFFIRMATIVELY OR NEGATIVELY AMEND, EXTEND OR ALTER THE COVERAGE AFFORDED BY THE POLICIES BELOW. THIS CERTIFICATE OF INSURANCE DOES NOT CONSTITUTE A CONTRACT BETWEEN THE ISSUING INSURER(S),AUTHORIZED REPRESENTATIVE OR PRODUCER,AND THE CERTIFICATE HOLDER. IMPORTANT: If the certificate holder Is an ADDITIONAL INSURED,the pollcy(ies)must have ADDITIONAL INSURED provisions or be endorsed. If SUBROGATION IS WAIVED, subject to the terms and conditions of the policy,certain policies may require an endorsement. A statement on this certificate does not confer rights to the certificate holder in lieu of such endorsements. PRODUCER C ACT MFE Insurance Brokerage PHONE Exl; 213 ti34-2500 FAX 1019 E.4th Pl. Ne:(213)640 5000 Los Angeles,CA 90013 E-MAIL .certs@mfeinsurance.com INSURERS AFFORDING COVERAGE NAIC N INSURER A:Great Divide Insurance Company INSURED INSURER B:Tri State Insurance Company Creator Up Inc INSURERC:Lloyds Of London Insurance Co. 524210 526 South Hewitt Street INSURER D: Los Angeles,CA 90013 INSURER E; INSURER F: COVERAGES CERTIFICATE NUMBER: REVISION NUMBER: THIS IS TO CERTIFY THAT THE POLICIES OF INSURANCE LISTED BELOW HAVE BEEN ISSUED TO THE INSURED NAMED ABOVE FOR THE POLICY PERIOD INDICATED. NOTWITHSTANDING ANY REQUIREMENT, TERM OR CONDITION OF ANY CONTRACT OR OTHER DOCUMENT WITH RESPECT TO WHICH THIS CERTIFICATE MAY BE ISSUED OR MAY PERTAIN, THE INSURANCE AFFORDED BY THE POLICIES DESCRIBED HEREIN IS SUBJECT TO ALL THE TERMS, EXCLUSIONS AND CONDITIONS OF SUCH POLICIES.LIMITS SHOWN MAY HAVE BEEN REDUCED BY PAID CLAIMS. INSR TYPE OF INSURANCE ADDL SUER POLICY NUMBER POLICY EFF POLICY EXPLTR LIMITS A X COMMERCIAL GENERAL LIABILITY EACH OCCURRENCE $ 1,000,000 CLAIMS-MADE ril OCCUR X CNA7514663-11 1/8/2022 118/2023 DAMAGE TO RENTED 100,000 MED EXP oneperson) 51000 A ROVED AS TO FORM PERSONAL&ADV INJURY $ 1,000,000 GEN'LAGGREGATE LIMIT APPLIES PER: GENERAL AGGREGATE $ 2,000,000 X POLICY a jpe LOG PRODUCTS-COMP/OP AGG $ 2,000,000 X THER:TPPD Ded.$2500 By:_ ES TPPD 1,000,000 A AUTOMOBILE LIABILITY TY ATT RNEY COMBINED dent)SINGLE LIMIT $ 1,000,000 ANY AUTO CNA7514653-�4FUNTIN ;7(�M/2 1/812023 BODILY INJURY Per person $ OWNED SCHEDULED AUTOS ONLY AUTOS BODILY BODILY INJURY Per accident Jxx AUTOS ONLY X AUTOS ONLY PPa'aaltlen DAMAGEAuto PD Ded.10°k X $max min.$7500 HAPD Any 1 Auto 150'000 A X UMBRELLA LIAR X OCCUR EACH OCCURRENCE $ 5,000'000 EXCESS LIAR CLAIMS-MADE CUA7514656-11 1/8/2022 11812023 AGGREGATE $ 5'000'000 DED RETENTION$ $ B WORKERS COMPENSATION �( PER OTH- AND EMPLOYERS'LIABILITY WCA7614654-11 118/2022 1/8/2023 1,000,000 ANY PROPRIETORIPARTNERIEXECUTIVE YIN E.L.EACH ACCIDENT $ OFFICER/MIMBER EXCLUDED? ❑Y NIA 1�000'000 (Mandatory nNHH) E.L.DISEASE-EAEMPL YE If yes describe under 1,000,000 DESCRIPTION OF OPERATIONS below E.L.DISEASE-POLICY LIMIT A Rented Equipment CNA7514653-11 1/8/2022 118/2023 DIED:$2,600 1,000,000 C Errors&Omissions ESK0237715251 1129/2022 1/29/2023 Ea.Ciaim/Agg. 3,000,000 DESCRIPTION OF OPERATIONS I LOCATIONS/VEHICLES(ACORD 101,Additional Remarks Schedule,may be attached If more space Is required) Certificate Holder Is named as Additional Insured with respect to the operations of the framed Insured per written contract and Loss Payee,as their Interests may appear, CERTIFICATE HOLDER CANCELLATION SHOULD ANY OF THE ABOVE DESCRIBED POLICIES BE CANCELLED BEFORE The City of Huntington Beach THE EXPIRATION DATE THEREOF, NOTICE WILL BE DELIVERED IN Y 9 ACCORDANCE WITH THE POLICY PROVISIONS. 2000 Main St. Huntington Beach,CA 92648 AUTHORIZED REPRESENTATIVE ACORD 25(2016103) ©1988-2015 ACORD CORPORATION. All rights reserved. The ACORD name and logo are registered(narks of ACORD ' .• City of Huntington Beach 2000 Main Street ♦ Huntington Beach, CA 92648 (714) 536-5227 ♦ www.huntingtonbeachca.gov Office of the City Clerk Robin Estanislau, City Clerk July 15, 2022 Creator Up, Inc. Attn: Mike Tringe 526 S. Hewitt Street Los Angeles, CA 90013 Dear Mr. Tringe: Enclosed is a fully executed copy of Amendment No. 2 to Professional Services Contract between the City of Huntington Beach and Creator Up, Inc. for On-Call Video Production Services approved by City Council on July 5, 2022. Sincerely, 4qm4ru ��"ateu) Robin Estanislau, CMC City Clerk RE:ds Enclosure Sister Cities: Anjo, Japan ♦ Waitakere, New Zealand AMMENDMENT NO. 1 TO PROFESSIONAL SERVICES CONTRACT BI I'WL'f_N 'l'I-IE CITY OF HUNTINGTON BEACH AND CREA"FOR UP. INC. FOR ON-CALL VIDEO PRODUCTION SERVICES THIS AMENDMENT is made and entered into by and between the CITY OF HUNTINGTON BEACH, a California municipal corporation. hereinafter referred to as "CITY." and Goal Productions. Inc., hereinafter referred to as "CONSULTANT." WHEREAS, CITY and CONSULTANT are parties to that certain agreement, dated Juhv 23. 2019 entitled"Professional Services Contract Between the City of Huntington Beach and Creator Up, Inc. for On-Call Video Production Services' which agreement shall hereinafter be referred to as the "Original Agreement." and CITY and CONSUI..TANI- wish to amend the Original Agreement to reflect the additional work to be performed by CONSULTANT. NOW, THEREFORE. it is agreed by CITY and CONSULTANT as follows: 1. TERM The term of the Agreement is extended for one additional year until July 22, 2022. 2. REAFFIRMATION Except as specifically modified herein, all other terms and conditions of the Original Agreement shall remain in full force and effect. 21-10197/263820 1 IN WITNESS WHEREOF, the parties hereto have caused this agreement to be executed by their authorized officers on July 22 2021. CONSULTANT, CITY OF HUNTINGTON BEACH, a municipal corporation of the State of Creator Up, Inc. A California By: O Michael Tringe Director/Chief (Prvsoonr To IIBMC J3.03.100) prim name ITS: (circle one)ChairmamPresidendVice President APPROVED AS TO FORM: AND By: City Attorney 1 Alex Safford V1�prim name Date ITS: (circle am) Secretary/Chief Financial OrOcer/Assn. Secrelary- Frcasurer RECEIVE AND FILE: Asst, Secretary Treasurer City Clerk Date COUNTERPART 21.101971263820 2 IN WITNESS WHEREOF, the parties hereto have caused this agreement to be executed by their authorized officers on July 22 , 2021. CONSULTANT, CITY OF HUNTINGTON BEACH, a municipal corporation of the State of Creator Up, Inc. California By: Q l� AfC irector/Chief (Pursnnnl o HR , 3.03.100/ print name ITS: (circle one)Chairman/President/Vice President APPROVED AS TO FORM: AND 1 w By: — V � a%,City Attorney A print name Date ITS: (circle one)Screwy/Chief Financial Officer/Asst. Secretary-Trcasurcr RECEIVES AND FILE: / City Clerk Date -'7/Z pi%a COUNTERPART 21-101971263820 2 PROFESSIONAL SERVICES CONTRACT BETWEEN THE CITY OF HUNTINGTON BEACH AND CREATOR UP, INC. FOR ON-CALL VIDEO PRODUCTION SERVICES THIS AGREEMENT ("Agreement") is made and entered into by and between the City of Huntington Beach, a municipal corporation of the State of California, hereinafter referred to as "CITY,"and Creator Up,Incorporated, a corporation hereinafter referred to as "CONSULTANT." WHEREAS, CITY desires to engage the services of a consultant to assist the City with creative programming that will cover City events, local sporting events, community events and concerts; public access programming created for local organizations and organizations; and Pursuant to documentation on file in the office of the City Clerk, the provisions of the Huntington Beach Municipal Code, Chapter 3.03, relating to procurement of professional service contracts have been complied with; and CONSULTANT has been selected to perform these services, NOW, THEREFORE, it is agreed by CITY and CONSULTANT as follows: 1. SCOPE OF SERVICES CONSULTANT shall provide all services as described in Exhibit "A," which is attached hereto and incorporated into this Agreement by this reference. These services shall sometimes hereinafter be referred to as the "PROJECT." CONSULTANT hereby designates Mike Tringe who shall represent it and be its sole contact and agent in all consultations with CITY during the performance of this Agreement. 2. CITY STAFF ASSISTANCE CITY shall assign a staff coordinator to work directly with CONSULTANT in the performance of this Agreement. 19-7789/208442 agree/surfnet/professional sves to$49 05/19-204132 1 of 12 3. TERM: TIME OF PERFORMANCE Time is of the essence of this Agreement. The services of CONSULTANT are to commence on (A. -� , 209 (the "Commencement Date"). This Agreement shall automatically terminate two (2) years from the Commencement Date, unless extended or sooner terminated as provided herein. All tasks specified in Exhibit "A" shall be completed no later than six (6) months from the Commencement Date. The time for performance of the tasks identified in Exhibit "A" are generally to be shown in Exhibit "A." This schedule may be amended to benefit the PROJECT if mutually agreed to in writing by CITY and CONSULTANT. In the event the Commencement Date precedes the Effective Date,CONSULTANT shall be bound by all terms and conditions as provided herein. 4. COMPENSATION In consideration of the performance of the services described herein, CITY agrees to pay CONSULTANT on a time and materials basis at the rates specified in Exhibit "B," which is attached hereto and incorporated by reference into this Agreement, a fee, including all costs and expenses, not to exceed Twenty Thousand Dollars ($20,000). 5. EXTRA WORK In the event CITY requires additional services not included in Exhibit "A" or changes in the scope of services described in Exhibit "A," CONSULTANT will undertake such work only after receiving written authorization from CITY. Additional compensation for such extra work shall be allowed only if the prior written approval of CITY is obtained. 6. METHOD OF PAYMENT CONSULTANT shall be paid pursuant to the terms of Exhibit "B." 19-7789/208442 agree/surfnet/professional sves to$49 05/19-204132 2 of 12 7. DISPOSITION OF PLANS ESTIMATES AND OTHER DOCUMENTS CONSULTANT agrees that title to all materials prepared hereunder, including, without limitation, all original drawings, designs, reports, both field and office notices, calculations, computer code, language, data or programs, maps, memoranda, letters and other documents, shall belong to CITY, and CONSULTANT shall turn these materials over to CITY upon expiration or termination of this Agreement or upon PROJECT completion, whichever shall occur first. These materials may be used by CITY as it sees fit. 8. HOLD HARMLESS A. CONSULTANT hereby agrees to protect, defend, indemnify and hold harmless CITY, its officers, elected or appointed officials, employees, agents and volunteers from and against any and all claims, damages, losses, expenses,judgments, demands and defense costs (including, without limitation, costs and fees of litigation of every nature or liability of any kind or nature) arising out of or in connection with CONSULTANT's (or CONSULTANT's subcontractors,if any)negligent(or alleged negligent)performance of this Agreement or its failure to comply with any of its obligations contained in this Agreement by CONSULTANT, its officers, agents or employees except such loss or damage which was caused by the sole negligence or willful misconduct of CITY. CONSULTANT will conduct all defense at its sole cost and expense and CITY shall approve selection of CONSULTANT's counsel. This indemnity shall apply to all claims and liability regardless of whether any insurance policies are applicable. The policy limits do not act as limitation upon the amount of indemnification to be provided by CONSULTANT. B. To the extent that CONSULTANT performs"Design Professional Services"within the meaning of Civil Code Section 2782.8, then the following Hold Harmless provision applies in place of subsection A above: 19-7789/208442 agree/surfnet/professional svcs to$49 05/19-204132 3 of 12 "CONSULTANT hereby agrees to protect, defend, indemnify and hold harmless CITY and its officers, elected or appointed officials, employees, agents and volunteers, from and against any and all claims, damages, losses, expenses, demands and defense costs (including, without limitation, costs and fees of litigation of every nature or liability of any kind or nature) to the extent that the claims against CONSULTANT arise out of, pertain to, or relate to the negligence, recklessness, or willful misconduct of CONSULTANT. In no event shall the cost to defend charged to CONSULTANT exceed CONSULTANT's proportionate percentage of fault. However, notwithstanding the previous sentence, in the event one or more other defendants to the claims and/or litigation is unable to pay its share of defense costs due to bankruptcy or dissolution of the business, CONSULTANT shall meet and confer with CITY and other defendants regarding unpaid defense costs. The duty to indemnify, including the duty and the cost to defend, is limited as provided in California Civil Code Section 2782.8. C. Regardless of whether subparagraph A or B applies, CITY shall be reimbursed by CONSULTANT for all costs and attorney's fees incurred by CITY in enforcing this obligation. This indemnity shall apply to all claims and liability regardless of whether any insurance policies are applicable. The policy limits do not act as a limitation upon the amount of indemnification to be provided by CONSULTANT. 9. PROFESSIONAL LIABILITY INSURANCE CONSULTANT shall obtain and furnish to CITY a professional liability insurance policy covering the work performed by it hereunder. This policy shall provide coverage for CONSULTANT's professional liability in an amount not less than One Million Dollars ($1,000,000.00) per occurrence and in the aggregate. The above-mentioned insurance shall not contain a self-insured retention without the express written consent of CITY;however an insurance 19-7789/208442 agree/surfnet/professional svcs to$49 05/19-204132 4 of 12 policy "deductible" of Ten Thousand Dollars ($10,000.00) or less is permitted. A claims-made policy shall be acceptable if the policy further provides that: A. The policy retroactive date coincides with or precedes the initiation of the scope of work (including subsequent policies purchased as renewals or replacements). B. CONSULTANT shall notify CITY of circumstances or incidents that might give rise to future claims. CONSULTANT will make every effort to maintain similar insurance during the required extended period of coverage following PROJECT completion. If insurance is terminated for any reason, CONSULTANT agrees to purchase an extended reporting provision of at least two (2) years to report claims arising from work performed in connection with this Agreement. If CONSULTANT fails or refuses to produce or maintain the insurance required by this section or fails or refuses to furnish the CITY with required proof that insurance has been procured and is in force and paid for, the CITY shall have the right, at the CITY's election, to forthwith terminate this Agreement. Such termination shall not affect Consultant's right to be paid for its time and materials expended prior to notification of termination. CONSULTANT waives the right to receive compensation and agrees to indemnify the CITY for any work performed prior to approval of insurance by the CITY. 10. CERTIFICATE OF INSURANCE Prior to commencing performance of the work hereunder, CONSULTANT shall furnish to CITY a certificate of insurance subject to approval of the City Attorney evidencing the foregoing insurance coverage as required by this Agreement; the certificate shall: A. provide the name and policy number of each carrier and policy; 19-7789/208442 agree/surfnet/professional svcs to$49 05/19-204132 5 of 12 B. state that the policy is currently in force; and C. shall promise that such policy shall not be suspended, voided or canceled by either party,reduced in coverage or in limits except after thirty(30)days' prior written notice;however,ten(10)days' prior written notice in the event of cancellation for nonpayment of premium. CONSULTANT shall maintain the foregoing insurance coverage in force until the work under this Agreement is fully completed and accepted by CITY. The requirement for carrying the foregoing insurance coverage shall not derogate from CONSULTANT's defense, hold harmless and indemnification obligations as set forth in this Agreement. CITY or its representative shall at all times have the right to demand the original or a copy of the policy of insurance. CONSULTANT shall pay, in a prompt and timely manner, the premiums on the insurance hereinabove required. 11. INDEPENDENT CONTRACTOR CONSULTANT is, and shall be, acting at all times in the performance of this Agreement as an independent contractor herein and not as an employee of CITY. CONSULTANT shall secure at its own cost and expense, and be responsible for any and all payment of all taxes, social security, state disability insurance compensation, unemployment compensation and other payroll deductions for CONSULTANT and its officers, agents and employees and all business licenses, if any, in connection with the PROJECT and/or the services to be performed hereunder. 12. TERMINATION OF AGREEMENT All work required hereunder shall be performed in a good and workmanlike manner. CITY may terminate CONSULTANT's services hereunder at any time with or without cause, and whether or not the PROJECT is fully complete. Any termination of this Agreement by 19-7789/208442 agree/s urfnet/profess ion al svcs to$49 05/19-204132 6 of 12 CITY shall be made in writing, notice of which shall be delivered to CONSULTANT as provided herein. In the event of termination, all finished and unfinished documents, exhibits, report, and evidence shall, at the option of CITY,become its property and shall be promptly delivered to it by CONSULTANT. 13. ASSIGNMENT AND DELEGATION This Agreement is a personal service contract and the work hereunder shall not be assigned, delegated or subcontracted by CONSULTANT to any other person or entity without the prior express written consent of CITY. If an assignment, delegation or subcontract is approved, all approved assignees, delegates and subconsultants must satisfy the insurance requirements as set forth in Sections 9 and 10 hereinabove. 14. COPYRIGHTS/PATENTS CITY shall own all rights to any patent or copyright on any work, item or material produced as a result of this Agreement. 15. CITY EMPLOYEES AND OFFICIALS CONSULTANT shall employ no CITY official nor any regular CITY employee in the work performed pursuant to this Agreement. No officer or employee of CITY shall have any financial interest in this Agreement in violation of the applicable provisions of the California Government Code. 16. NOTICES Any notices, certificates, or other communications hereunder shall be given either by personal delivery to CONSULTANT's agent (as designated in Section I hereinabove) or to CITY as the situation shall warrant,or by enclosing the same in a sealed envelope,postage prepaid, and depositing the same in the United States Postal Service, to the addresses specified below. 19-7789/208442 agree/surfnet/professional svcs to$49 05/19-204132 7 of 12 CITY and CONSULTANT may designate different addresses to which subsequent notices, certificates or other communications will be sent by notifying the other party via personal delivery, a reputable overnight carrier or U. S. certified mail-return receipt requested: TO CITY: TO CONSULTANT: City of Huntington Beach CreatorUp, Inc. ATTN: Antonia Graham ATTN: Mike Tringe 2000 Main Street 526 S. Hewitt Street Huntington Beach, CA 92648 Los Angeles, CA 90013 17. CONSENT When CITY's consent/approval is required under this Agreement, its consent/approval for one transaction or event shall not be deemed to be a consent/approval to any subsequent occurrence of the same or any other transaction or event. 18. MODIFICATION No waiver or modification of any language in this Agreement shall be valid unless in writing and duly executed by both parties. 19. SECTION HEADINGS The titles, captions, section, paragraph and subject headings, and descriptive phrases at the beginning of the various sections in this Agreement are merely descriptive and are included solely for convenience of reference only and are not representative of matters included or excluded from such provisions, and do not interpret, define, limit or describe, or construe the intent of the parties or affect the construction or interpretation of any provision of this Agreement. 20. INTERPRETATION OF THIS AGREEMENT The language of all parts of this Agreement shall in all cases be construed as a whole, according to its fair meaning, and not strictly for or against any of the parties. If any 19-7789/208442 agree/surfnet/professional svcs to$49 05/19-204132 8 of 12 provision of this Agreement is held by an arbitrator or court of competent jurisdiction to be unenforceable, void, illegal or invalid, such holding shall not invalidate or affect the remaining covenants and provisions of this Agreement. No covenant or provision shall be deemed dependent upon any other unless so expressly provided here. As used in this Agreement, the masculine or neuter gender and singular or plural number shall be deemed to include the other whenever the context so indicates or requires. Nothing contained herein shall be construed so as to require the commission of any act contrary to law, and wherever there is any conflict between any provision contained herein and any present or future statute, law, ordinance or regulation contrary to which the parties have no right to contract, then the latter shall prevail, and the provision of this Agreement which is hereby affected shall be curtailed and limited only to the extent necessary to bring it within the requirements of the law. 21. DUPLICATE ORIGINAL The original of this Agreement and one or more copies hereto have been prepared and signed in counterparts as duplicate originals, each of which so executed shall, irrespective of the date of its execution and delivery, be deemed an original. Each duplicate original shall be deemed an original instrument as against any party who has signed it. 22. IMMIGRATION CONSULTANT shall be responsible for full compliance with the immigration and naturalization laws of the United States and shall, in particular, comply with the provisions of the United States Code regarding employment verification. 23. LEGAL SERVICES SUBCONTRACTING PROHIBITED CONSULTANT and CITY agree that CITY is not liable for payment of any subcontractor work involving legal services, and that such legal services are expressly outside the 19-7789/208442 agree/surfnet/professional svcs to$49 05/19-204132 9 of 12 scope of services contemplated hereunder. CONSULTANT understands that pursuant to Huntington Beach City Charter Section 309, the City Attorney is the exclusive legal counsel for CITY; and CITY shall not be liable for payment of any legal services expenses incurred by CONSULTANT. 24. ATTORNEY'S FEES In the event suit is brought by either party to construe, interpret and/or enforce the terms and/or provisions of this Agreement or to secure the performance hereof, each party shall bear its own attorney's fees, such that the prevailing party shall not be entitled to recover its attorney's fees from the nonprevailing party. 25. SURVIVAL Terms and conditions of this Agreement, which by their sense and context survive the expiration or termination of this Agreement, shall so survive. 26. GOVERNING LAW This Agreement shall be governed and construed in accordance with the laws of the State of California. 27. SIGNATORIES Each undersigned represents and warrants that its signature hereinbelow has the power, authority and right to bind their respective parties to each of the terms of this Agreement, and shall indemnify CITY fully for any injuries or damages to CITY in the event that such authority or power is not, in fact,held by the signatory or is withdrawn. 28. ENTIRETY The parties acknowledge and agree that they are entering into this Agreement freely and voluntarily following extensive arm's length negotiation,and that each has had the opportunity 19-7789/208442 agree/surfnet/professional svcs to$49 05/19-204132 10 of 12 to consult with legal counsel prior to executing this Agreement. The parties also acknowledge and agree that no representations, inducements, promises, agreements or warranties, oral or otherwise, have been made by that party or anyone acting on that party's behalf, which are not embodied in this Agreement, and that that party has not executed this Agreement in reliance on any representation, inducement, promise, agreement, warranty, fact or circumstance not expressly set forth in this Agreement. This Agreement, and the attached exhibits, contain the entire agreement between the parties respecting the subject matter of this Agreement, and supersede all prior understandings and agreements whether oral or in writing between the parties respecting the subject matter hereof. 29. EFFECTIVE DATE This Agreement shall be effective on the date of its approval by the City Attorney. This Agreement shall expire when terminated as provided herein. 19-7789/208442 agree/surfnet/professionalsvcs to$49 05/19-204132 11 of 12 IN WITNESS WHEREOF, the parties hereto have caused this Agreement to be executed by and through their authorized officers. i CONSULTANT, CITY OF HUNTINGTON BEACH, CreatorUp a municipal corporation of the State of Mike Tri -Founder& CEO California j By: -� Michael Tringe ��`'� A.Y (Pursuant To HBMC¢3,03.100) o l Ci i print name ► r1C�C�ei• ITS: (circle one)Chairman/President/Vice President APPROVED AS TO FORM: AND By: City Attorney / print name D e `Aa i ITS: (circle one)Secretary/Chief Financial Officer/Asst. Secretary-Treasurer RECEIVE AND FILE: o ` City Clerk i Date �1����� i t 3 I i i i i 19-7789n08442 I agree/surfnet/professional svcs to$49 05/19-204132 12 of 12 EXHIBIT "A" A. STATEMENT OF WORK: (Narrative of work to be performed) The City seeks creative programming that will cover City events, local sporting events, community events and concerts; and public access programming created for local residents and organizations. Under direction of the HB 3 Cable Channel Manager and the Community Relations Officer,the City Council Communications Committee desires new, fresh, and creative content that will attract a diverse audience. Programs must be suitable for broadcast on the PEG channel and are subject to approval by the City Council, City Council Communications Committee, and City representatives B. CONSULTANT'S DUTIES AND RESPONSIBILITIES: Work collaboratively with the CITY via the Cable Channel Manager and the City's Communication Committee to create creative programming to be aired on the City's PEG Channel. The CONSULTANT shall be able to assist the CITY with the following technical requirements either through their own acumen or via a sub-contractor, in order to meet the on-call needs of the City at any given time during the contract term: - HD Shooting - Voiceover talent - Closed captioning capability - Video editing - Music licensing - Animated/Motion graphics EXHIBIT A Social Media (e.g. Facebook Live, Instagram, etc.) Vlog Short and long version programming C. CITY'S DUTIES AND RESPONSIBILITIES: The CITY shall work collaboratively with the CONSULTANT to identify appropriate staff members to work with CONSULTANT to advance the goals of the City Council and the Communications Committee to create programming for the City's PEG Channel. CITY will not control the manner or means of CONSULTANTS services D. WORK PROGRAM/PROJECT SCHEDULE: While the term of this agreement is for two years plus a one year extension,the CITY and CONSULTANT will work collaboratively to set a schedule for work to be completed on a per project basis. EXHIBIT A EXHIBIT "B" Payment Schedule (Hourly Payment) A. Hourly Rate CONSULTANT'S fees for such services shall be based upon the following hourly rate and cost schedule: See attached Exhibit B B. Travel Charges for time during travel are not reimbursable. C. Billing; 1. All billing shall be done monthly in fifteen (15) minute increments and matched to an appropriate breakdown of the time that was taken to perform that work and who performed it. 2. Each month's bill should include a total to date. That total should provide,at a glance, the total fees and costs incurred to date for the project. 3. A copy of memoranda, letters, reports, calculations and other documentation prepared by CONSULTANT may be required to be submitted to CITY to demonstrate progress toward completion of tasks. In the event CITY rejects or has comments on any such product, CITY shall identify specific requirements for satisfactory completion. 4. CONSULTANT shall submit to CITY an invoice for each monthly payment due. Such invoice shall: A) Reference this Agreement; B) Describe the services performed; C) Show the total amount of the payment due; D) Include a certification by a principal member of CONSULTANT's firm that the work has been performed in accordance with the provisions of this Agreement; and E) For all payments include an estimate of the percentage of work completed. Upon submission of any such invoice, if CITY is satisfied that CONSULTANT is making satisfactory progress toward completion of tasks in accordance with this Agreement, CITY shall approve the invoice, in which event payment shall be made within thirty(30) days of receipt of the invoice by CITY. Such approval shall not be unreasonably withheld. If CITY does not approve an invoice, CITY shall notify CONSULTANT in writing of the reasons for non-approval and the schedule of performance set forth in Exhibit "A" may at the option of CITY be suspended until the parties agree that past performance by CONSULTANT is in, or has been brought 1 Exhibit B into compliance, or until this Agreement has expired or is terminated as provided herein. 5. Any billings for extra work or additional services authorized in advance and in writing by CITY shall be invoiced separately to CITY. Such invoice shall contain all of the information required above, and in addition shall list the hours expended and hourly rate charged for such time. Such invoices shall be approved by CITY if the work performed is in accordance with the extra work or additional services requested, and if CITY is satisfied that the statement of hours worked and costs incurred is accurate. Such approval shall not be unreasonably withheld. Any dispute between the parties concerning payment of such an invoice shall be treated as separate and apart from the ongoing performance of the remainder of this Agreement. 2 Exhibit B Exhibit B 1101 MENEM Huntington Beach Channel Powered by., CreatorUp! Proposal Submission May 31, 2019 To: Jennifer Anderson, Buyer, City of Huntington Beach By: Camille DiRocco, Partnerships, CreatorUp Inc. cdirocco( creatorup.com Mike Tringe, Co-Founder & CEO, CreatorUp Inc. mikeCdcrectorup.com Exhibit B CoverLetter.................................................................2-3 Background & Project Summary.................4 CreatorUp Methodology...................................5-77 Pre-Production.........................................................6 Production (Live-Shoot)......................................8 Post-Production......................................................9 Delivery Timelines.................................................77 Staffing.........................................................................72-73 Qualifications & Work Samples..................74-77 References.................................................................78 Fee Proposal............................................................79 1 Exhibit B 0 • y1i ISMMEMNON= IN May 37, 2079 Mike Tringe Co-Founder & CEO CreatorUp, Inc. 526 S. Hewitt Street Los Angeles, CA, 90073 (370) 570-6704 mike@crectorup.com Jennifer Anderson Buyer City of Huntington Beach Finance Department 2000 Main Street Huntington Beach, CA, 92648 Re: On-Call Video Production Services Dear Jennifer, CreatorUp is pleased to submit the attached in response to the City of Huntington Beach's request for proposals from experienced and qualified video production firms interested and able to assist in producing and directing original content at the direction of the City Council. We are thrilled at the potential to offer the City of Huntington Beach our full range of services to fulfil your future media and digital video production needs. We have reviewed and discussed the scope of work detailed in the official PFP as a team and can confirm that we meet or exceed all technical requirements and have the expertise and ability to produce exceptional work beyond your expectations. We are deeply invested in projects that have powerful messages and positive local impacts and as a Los Angeles based firm we would be honored to help showcase and promote our neighboring Southern California city. CreatorUp is a full-service production agency based in the Arts District of Downtown Los Angeles, specializing in making custom video content at scale. We help clients including YouTube, Harvard, Google, the Special Olympics World Games, the 2 Exhibit B Environmental Defense Fund and more reach their audiences through creative, engaging and fresh imagery and storytelling. Our services extend beyond the delivery of video assets and we'd work diligently with the City of Huntington Beach to understand each project's objectives, timeline, intended audience, distribution channels, and more to develop and implement a content strategy that delivers the desired results. As detailed in the following proposal, we have completed the Vendor Application Form, addressed and provided all required information in Sections B-G of the PFP and confirm the prices listed will remain valid for a minimum of 780 days. We sincerely appreciate your consideration and assure you that we will work to the best of our ability to ensure the success of this partnership and your satisfaction with our work. Sincerely, Mike Tringe Co-Founder& CEO CreatorUp 3 Exhibit B ON-CALL VIDEO PRODUCTION AND MEDIA SERVICES FOR HUNTINGTON BEACH CHANNEL 3 The City of Huntington Beach is looking for qualified video production agencies to aid in developing and creating original video content centered around the community and its current events. The selected agencies must have the understanding and ability to create fresh and exciting content that appeals to a wide range of viewers and keeps audiences engaged. CreotorUp is bidding on an ongoing partnership with the city to work on all projects the City Council deems as a fit, including but not limited to; documentaries, shows, clips, B-roll, etc. for use on the city's PEG channel and/or to be featured on the city's digital and social media platforms. 4 Exhibit B r CreatorUp has reviewed the specifics outlined in the RFP and agrees to meet and/or exceed specified deliverables, and production expectations. We're confident we can help the City of Huntington Beach optimize its content potential and yield the best performing fresh and creative video. The following pages detail our approach to partnership and the elements included in each stage of production. Getting Started: Once the City of Huntington Beach assigns CreatorUp a new project, we'll have a conversation with you to reviewyour goals, needs and deadlines before sending our initial creative recommendations, project quote and next steps. Your Team:As a CreatorUp client, the City of Huntington Beach will work with an experienced account lead for the duration of the partnership, to drive high-level project communications and ensure that your stated goals are achieved. You will also work with an experienced production lead who will draw upon our diverse network of media experts, production specialists, and content creatives to support each project's unique needs as well as with a post-production supervisor who will oversee all elements of the editing stage. We're Flexible: Our team can do it all or work in tandem with additional partners selected by the City of Huntington Beach. We welcome collaboration and can easily scale our team and prices according to your existing structures, creative directives and internal experts. That said, we commit to leading the communications with your team by providing a project management document and weekly check-ins to keep you in the loop. Tools for Success: We utilize online-based management tools to make sure that your experience with our team is transparent, high-touch and efficient. Each client is different, so we'll work with you to determine the workflows that make the most sense for you, but generally we recommend a combination of Google Suite tools and Frame.io to document communications, directives and feedback. Final Countdown: The job's not done until you're happy. That's why we include three rounds of notes with each video delivery, as well as support for multiple cuts designed for different platform distributions, target audiences and end goals. 5 Exhibit B METHODOLOGY. PRE-PRODUCTION STAGE Elements included in the pre-production stage: 1. Kickoff Coll to confirm and acknowledge stakeholder staff, milestones project overview, description of account tracker and production logistics questions for each stage. 2. Sourcing of, recommending, and confirmation of selected actor/talent; for each stage. 3. Sourcing of, recommending and confirmation of space reservation, shoot locations. 4. Preview& feedback of client-provided scripts/subject matter. S. Providing creative direction for each stage. 6. Scheduling live read of final talent selection for each stage. 7. Sharing client facing production tracker workflow dashboard and weekly status report conference calls. *Example of workflow dashboard on page to follow. 6 Exhibit B r^r � 1 0 0 0 0 0 0 0 n n Q n {_7 2 n n n f1 r,t7 !r m m n n i t y Gn n- 7--a h a - O a" cl Y m pp l N cx G � � 3 "O A [ o n ( I z i May 20 May 27 _ June 3 I Jerre 10 June 17 June 2a4 Juty 1 , July a July 15 Juty 22 Juty 243 August 5 S i E 1 yy M 3 jp N Exhibit B METHODOLOGY. • • SHOOT STAGE) Elements included in the live production stage: 7. Producer/Director for all asset groups. 2. Assistant DP shooting 4k quality on professional only production cameras. 3. Ample professional technical sound and professional lighting professionals. 4. Actors/talent. S. Secure, private closed-set environment (if needed) 6. CreatorUp provides direction consultation. 7. Appropriate neutral cast wardrobe and/or costuming 8. Production schedule and details will match proposal specifics. 8 Exhibit B Your lead post-production supervisor is tasked with the following service minimums: 7. Transfer of any/all relevant video files to project folder. 2. Confirming the remaining active milestone dates. 3. Assigning and managing specialized editors to project if needed. 4. Accessibility and and additional audio track and on-screen text will comply with provided video style guidelines. S. Previewing all edits and communicating versions/cuts back and forth with frame.io software. 6. Project management documents. 7. Sending final files in format via hard-drive. Video Files: Output files in mpg and jpg and source files in Illustrator, Photoshop, and After Effects. Source files should include embedded audio. Any special effect plugins used in the video should also be shared with Huntington Beach for final asset exportation. Elements included in post production include: 7. Initial first-cut edits for preview (48 hour client feedback window) 2. Second-cut edits (if needed) for preview (48 hour client feedback window) 3. Final version cuts provided and file transfer confirmation. 4. Subtitles or captions if needed/desired. *Example of Post Production Working Dashboard on page to follow. 9 Exhibit B fWl I: � uil F� =w hr ISO' 10 Exhibit B �.o • 1 1 1 TIMELINE ESTIMATE OF KEY DELIVERABLES UPON NEW PROJECT ASSIGNMENT: *Below indicates the average amount of time needed for completing ONE video. Depending on the number of videos requested, the timeline would be adjusted accordingly. This example assumes each video will include a basic graphics package and editorial. Small Project: Spot video up to 60 seconds Medium Project:2-3 minute video Large Project:3-5 minute video TASK DURATION Proj. Review& Proposal Creation............ 2-5 days unless client directs otherwise Client Proposal Review...................................N/A Kickoff Call PreProduction...........................7 hr Filming on Location(s)......................................N/A - subjective to project scope Delivery of 7st Cuts.............................................Small projects - 3 days Med projects - 4 days Large projects - 5 days 48 hour client review window for 1st cuts Delivery of 2nd Cuts..........................................Small projects - 7 day Med projects - 7 day Large projects - 7-2 days 48 hour client review window for 2nd cuts Final File Delivery................................................Small projects - <1 - 7 day Med projects - 1 day Large projects - 7 - 2 days 11 Exhibit B f f t STAFFING: YOUR PROJECT TEAMPROFILES; REAL PEOPLE, REAL PASSION We're pleased to assign the following project leadership to your team at this time. In addition to our full-time staff, CreatorUp has long-standing established relationships with reputable, top-talent creators and filmmakers in CA and across the globe that are assigned to projects on a need-be basis under the supervision and guidance of our in-house team. 4�r Mike Tringe CreatorUp Co-Founder & CEO Mike Tringe is the co-founder and CEO of CreatorUp, a global leader in digital media training and content creation for companies and creotives in over 30 markets across the world. Prior to founding CreatorUp, he worked at National Geographic Feature Films, in Film Finance and Sales at Creative Artists Agency, in Creative Development at Vuguru, and on the Content Partnerships team at Blip Networks. Mike earned his MFA from USC School of Cinematic Arts and holds a BA in History and Science from Harvard University. Throughout CreotorUp's partnership with the City of Huntington Beach, Mike will oversee all projects on a high level through completion to ensure satisfaction. 12 Exhibit B Michelle Kramer-Pino Head of Production & Creative Michelle Kramer-Pino is a seasoned producer, post-production supervisor and director of production and currently oversees CreatorUp's Production & Creative team. She brings a diverse orray of skills and experience to the table and has produced countless successful videos and film projects including a PTSD training video for the US Marine Corps, a dance lifestyle channel for YouTube and the Twilight storyteller's project for Women In Film. Prior to joining CreatorUp, Michelle was the Director of Production for Fulcrum Labs, an award-winning learning and development agency, where she oversaw the delivery of over 2,000 high-quality educational videos. Michelle holds a Master's Degree in Film from the University of Southern California's prestigious School of Cinema Television. Throughout CreatorUp's partnership with the City of Huntington Beach, Michelle will act as Project Manager and will oversee the entire production team and all elements of production to ensure all projects stay in line with their respective objectives, budgets and timelines. She will assign the appropriate staff from her production team to each project and will source additional outside talent on a need-be basis. Harrison Kunz Editing/Post-Production Supervisor Harrison is the Editing and Post-Production Supervisor at CreatorUp. He graduated from Santa Clara University with a degree in Film and has 6+years of experience working in video production in the non-profit and for profit sectors. Throughout CreatorUp's partnership with the City of Huntington Beach, Harrison will oversee all editing and post-production elements. 13 Exhibit B QUALIFICATIONS & WORK CreatorUp has been producing authentic, quality video content in contemporary& relevant formats to keep viewers engaged since 2072. In addition to providing clients with video content, CreatorUp is relied upon by countless filmmakers and organizations seeking education on techniques, trends and best-practices in film and video strategy. While we have long-standing client relationships with globally recognized enterprises like YouTube and Google, we are also deeply invested in projects that have powerful and positive impacts and continue to work with organizations in the public education, government and non-profit space locally and across the world. Some of our recent accomplishments that we're most proud of include completing a LACI Founders video series as value added contribution to the community of LACi startups in the clean-tech space and being awarded by the American Association of Political Consultants as a prestigious Digital Pollie Award Winner. We're proud to submit the following videos of our production as reference;please plug in the USB provided and click the links below to view. Mitu a 1 in partnership with Mitu, the largest media brand ERI o for Latino millennials in , , , , ,. . the US, CreatorUp ran a digital bootcamp to empower the local Latino youth and educate them on media, filmmaking and the career opportunities that exist in the field. YouTube - Inspiring "h�'��'°� °I ;� '� CreatorUp partnered with Social Cha YouTube creators to create a visually compelling video, that focuses on how one's channel can impact social change throughout the 14 Exhibit B online community. A compilation of some of CreatorUp Sizzle Reel �'�� '` " • " our best work for global clients like Google, L'Oreal, AT&T, YouTube, Nestle, Cengage, and more. More than 2SO Community ON-THE-JOB NEW Colleges in CA access the WORLD OF WORK SERIES New World of Work video EXAMPLE OF lessons series. This lesson BRANCHING/CHOICE was one of over SO VIDEO LESSON produced by CreotorUp and sponsored by the California Community College Foundation & has been widely recognized by as an impactful learning resource. The Environmental Environmental Defense a= "" , Defense Fund wanted to Fund 600,000 peo 11 ple Jive within1,2 mile of an active Dil well get the word out about methane gas release in the LA area. We created a docu-series on tracking air pollution from California oil & gas industry to show that there is a problem and that there is a solution to start monitoring these releases that can be implemented easily and inexpensively. 15 Exhibit B Propel LA CreatorUp partnered with Propel LA to showcase the career pathway ;- opportunities of LA County's workforce. The 2076-2020 Countywide Strategic Plan for Economic Development is centered around 7 goals, developed by many voices, with 1 purpose: to capture the many voices to propel economic impact and equity. Behind the Scenes:2079 Special Olympics World 5pecial Olympics World �uv��►'# ��+�������r,� ,� Games recently hired Games �,_� ,. ��� CreatorUp to help showcase the 2079 Abu Dhabi World Games as the largest & most unified games ever held for the SOth anniversary of the Special Olympics. The goal was to generate exciting content, using the latest technology, cast off any oppressive sympathy for the 7,000+ athletes competing and highlight their talent. The campaign was titled "Meet the Determined" 16 Exhibit 6 Forgotten City, Fearless This video was created to Florida help tell the story of South Bay and Belle Glade near Lake Okeechobee, it snows � u. six to eight months out of the year from the ash created by sugarcane burning. Kina courageously speaks out to protect the health of her family and community from this environmental hazard. Cushman & Wakefield "'" '6,,JI'p '`' - This Cushman and Wakefield video was created to show � companies thatyou can ir create the perfect working environment to match d your business culture and , that companies don't have to settle for turn key offices anymore. Jeep India CreatorUp partnered with ��. Jeep to create a visually appealing video asset that highlights the story behind the brand and it's vehicles. 17 Exhibit B 1 F REFERENCES Charles Eason Lisa Salazar California Community Colleges Eric Garcetti Mayor's Office Fall 2078 Summer 2077 (707) 863-7846 (273) 473-3237 charles.eason(dsolono.edu lisa.solazarna locity.org Collette Hanna Dorris Driver Propel LA Los Angeles City College Fall 2078 - Summer 2079 Fall 2077 (273)236-4838 (878) 975-8735 collette.hannana loedc.org dsnsmallbizlaC gmail.com Rajinder Gill New World of Work Fall 2077- Fall 2078 (415) 509-2479 roilir newworldofwork.ora Sean Arian Bixel Exchange Fall 2078 (370) 737-8379 sorian lachamber.com 18 Exhibit B 'e f'a I , �ezu��.'��. .,,.� ✓,a`��,i �-#;Prd.�, .,.«S,„�,:' "�xr� 1 r, w, may. ., , Hourly rates for on-call video production & media services: Description Hourly Rate Description Hourly Rate Producer $40 Sound Mixer $35 Associate Producer $30 Gaffer $20 Writer $30 Grip $20 Director $40 Best Boy $75 Talent $20 Wardrobe $30 1st AD $25 Swing $15 Director of Photography $50 Production Assistant $20 1st AC $30 Editor $40 2nd AC $25 Assistant Editor $20 Script Supervisor $30 Animation $40 Production Designer $30 Post Production $20 Supervisor Make-Up $30 Prop Master $22.50 DIT $40 This proposal pricing is valid exclusively for the City of Huntington Beach and is based on current market service rates, and staffing availability. *Team assignment subject to change. 19 Exhibit B Componies T`hr t Lave CreotorUp INPL'OREAL You i ed go oogle Blackboard ��� .� CENGAGE /V'iC��1NN ,AtAfEt�S.S MEC7iAGRC?UP Learning. 20 PROFESSIONAL SERVICES CONTRACT BETWEEN THE CITY OF HUNTINGTON BEACH AND CREATOR Up, INC. FOR ON-CALL VIDEO PRODUCTION Table of Contents 1 Scope of Services................................................................................................................ 1 2 City Staff Assistance...........................................................................................................2 3 Term; Time of Performance................................................................................................2 4 Compensation......................................................................................................................2 5 Extra Work..........................................................................................................................2 6 Method of Payment.............................................................................................................3 7 Disposition of Plans, Estimates and Other Documents.......................................................3 8 Hold Harmless.....................................................................................................................3 9 Professional Liability Insurance ..............................................................................4 10 Certificate of Insurance.......................................................................................................5 11 Independent Contractor.......................................................................................................6 12 Termination of Agreement..................................................................................................6 13 Assignment and Delegation..................................................................................................6 14 Copyrights/Patents ..............................................................................................................7 15 City Employees and Officials..............................................................................................7 16 Notices... .................................................................................................................7 17 Consent................................................................................................................................8 18 Modification........................................................................................................................ 8 19 Section Headings................................................................................................................. 8 20 Interpretation of this Agreement.........................................................................................8 21 Duplicate Original...............................................................................................................9 22 Immigration..........................................................................................................................9 23 Legal Services Subcontracting Prohibited ...........................................................................9 24 Attorney's Fees..................................................................................................................... 10 25 Survival................................................................................................................................ 10 26 Governing Law..................................................................................................................... 10 27 Signatories............................................................................................................................ 10 28 Entirety................................................................................................................................. 10 29 Effective Date.................................................................................I I CREAUPI-01 PGYBEN ACORL� CERTIFICATE OF LIABILITY INSURANCE DATE(MM/DD/YYYY) `� 7/15/2019 THIS CERTIFICATE IS ISSUED AS A MATTER OF INFORMATION ONLY AND CONFERS NO RIGHTS UPON THE CERTIFICATE HOLDER.THIS CERTIFICATE DOES NOT AFFIRMATIVELY OR NEGATIVELY AMEND, EXTEND OR ALTER THE COVERAGE AFFORDED BY THE POLICIES BELOW. THIS CERTIFICATE OF INSURANCE DOES NOT CONSTITUTE A CONTRACT BETWEEN THE ISSUING INSURER(S),AUTHORIZED REPRESENTATIVE OR PRODUCER,AND THE CERTIFICATE HOLDER. IMPORTANT: If the certificate holder is an ADDITIONAL INSURED,the policy(ies)must have ADDITIONAL INSURED provisions or be endorsed. If SUBROGATION IS WAIVED, subject to the terms and conditions of the policy,certain policies may require an endorsement. A statement on this certificate does not confer rights to the certificate holder in lieu of such endorsement(s). PRODUCER License#OK73720 CONTACT NAME: MFE Insurance Brokerage PHONE FAX 811 W.7th Street.11th Floor (A/C,No,Ext):(213)634-2500 (A/c No):(213)640-5000 Los Angeles,CA 90017 AD RESS:certs@mfeinsurance.com INSURERS AFFORDING COVERAGE NAIC# INSURER A:New York Marine And General Insurance Company 16608 INSURED INSURER B: Creator Up Inc INSURER C: 525 South Hewitt Street INSURER D: Los Angeles,CA 90013 INSURER E INSURER F: COVERAGES CERTIFICATE NUMBER: REVISION NUMBER: THIS IS TO CERTIFY THAT THE POLICIES OF INSURANCE LISTED BELOW HAVE BEEN ISSUED TO THE INSURED NAMED ABOVE FOR THE POLICY PERIOD INDICATED. NOTWITHSTANDING ANY REQUIREMENT, TERM OR CONDITION OF ANY CONTRACT OR OTHER DOCUMENT WITH RESPECT TO WHICH THIS CERTIFICATE MAY BE ISSUED OR MAY PERTAIN, THE INSURANCE AFFORDED BY THE POLICIES DESCRIBED HEREIN IS SUBJECT TO ALL THE TERMS, EXCLUSIONS AND CONDITIONS OF SUCH POLICIES.LIMITS SHOWN MAY HAVE BEEN REDUCED BY PAID CLAIMS. INSR TYPE OF INSURANCE ADDL SUBR POLICY NUMBER POLICY EFF POLICY EXPLTR LIMITS A X COMMERCIAL GENERAL LIABILITY EACH OCCURRENCE $ 1,000,000 CLAIMS-MADE FX—]OCCUR X PK201900015559 1/8/2019 1/8/2020 PREAGET R Eccurrence $ 100,000 MEDEXP(Any oneperson) $ 1,000 PERSONAL&ADV INJURY $ 1,000,000 GEN'L AGGREGATE LIMIT APPLIES PER: GENERAL AGGREGATE $ 2,000,000 X PRO- 1,000,000 POLICY JECT � LOC PRODUCTS-COMP/OP AGG $ OTHER: $ A AUTOMOBILE LIABILITY COMBINED SINGLE LIMIT 1,000,000 (Eeaccident $ ANY AUTO PK201900015559 1/8/2019 1/8/2020 BODILY INJURY Perperson) $ 1,000,000 OWNED SCHEDULED AUTOS ONLY AUTOS APPROVED AS TO FOfiM BODILY INJURY Per accident $ X HIRED X NON-OWNED PROPERTY DAMAGE AUTOS ONLY AUTOS ONLY �� Per accident $ r A X UMBRELLA LIAB X OCCUR MICHNft_41R, EACH OCCURRENCE $ 2,000,000 EXCESS LIAB CLAIMS-MADE U14 0 1/8/2019 1/8/2020 AGGREGATE $ DED RETENTION$ OF H $ A WORKERS COMPENSATION """ � T PER OTH- AND EMPLOYERS'LIABILITY TATUTE YIN WC201900018704 1/8/2019 1/8/2020 1,000,000 ANY PROPRIETOR/PARTNER/EXECUTIVE N/A E.L.EACH ACCIDENT $ OFFICER/MEMBER EXCLUDED? (Mandatory m NH) W*do.4 01 sv Q3AOV&N 1,000,000 E.L.DISEASE-EA EMPLOYE $ If yes,describe under 1,000,000 DESCRIPTION OF OPERATIONS below E.L.DISEASE-POLICY LIMIT A Rented Equipment PK201900015559 1/8/2019 1/8/2020 Deductible:$2500 1,000,000 DESCRIPTION OF OPERATIONS/LOCATIONS/VEHICLES (ACORD 101,Additional Remarks Schedule,may be attached if more space is required) The City,its officers,elected or appointed officials,employees,agents,and volunteers are to be covered as additional insureds by separate attached endorsement(s)as respects liability arising out of action performed by or on behalf of the contractor,products and completed operations of the contractor, premises owned,occupied or used by the contractor,or automobiles owned,leased or borrowed by the contractor.The coverage shall contain no special limitations on the scope of protection afforded to the City. CERTIFICATE HOLDER CANCELLATION SHOULD ANY OF THE ABOVE DESCRIBED POLICIES BE CANCELLED BEFORE The City of Huntington Beach,its officers,elected or THE EXPIRATION DATE THEREOF, NOTICE WILL BE DELIVERED IN ty g ACCORDANCE WITH THE POLICY PROVISIONS. appointed officials,employees,agents,and volunteers 2000 Main St. AUTHORIZED REPRESENTATIVE Huntington Beach,CA 92648 ACORD 25(2016/03) ©1988-2015 ACORD CORPORATION. All rights reserved. The ACORD name and logo are registered marks of ACORD POLICY NUMBER: PK201900015559 COMMERCIAL GENERAL LIABILITY INSURED: CreatorUp Inc CG 20 26 04 13 THIS ENDORSEMENT CHANGES THE POLICY. PLEASE READ IT CAREFULLY. ADDITIONAL INSURED - DESIGNATED PERSON OR ORGANIZATION This endorsement modifies insurance provided under the following: COMMERCIAL GENERAL LIABILITY COVERAGE PART SCHEDULE Name Of Additional Insured Person(s) Or Organization(s): The City of Huntington Beach, its officers, elected or appointed officials, employees, agents, and volunteers are to be covered as additional insureds Information required to complete this Schedule, if not shown above, will be shown in the Declarations. A. Section 11 — Who Is An Insured is amended to B. With respect to the insurance afforded to these include as an additional insured the person(s) or additional insureds, the following is added to organization(s) shown in the Schedule, but only Section III—Limits Of Insurance: with respect to liability for "bodily injury", "property If coverage provided to the additional insured is damage" or "personal and advertising injury" required by a contract or agreement, the most we caused, in whole or in part, by your acts or will pay on behalf of the additional insured is the omissions or the acts or omissions of those acting amount of insurance: on your behalf: 1. Required by the contract or agreement; or 1. In the performance of your ongoing operations; or 2. Available under the applicable Limits of 2. In connection with your premises owned by or Insurance shown in the Declarations; rented to you. whichever is less. However: This endorsement shall not increase the 1. The insurance afforded to such additional applicable Limits of Insurance shown in the Declarations. insured only applies to the extent permitted by law; and 2. If coverage provided to the additional insured is required by a contract or agreement, the insurance afforded to such additional insured will not be broader than that which you are required by the contract or agreement to provide for such additional insured. CG 20 26 04 13 © Insurance Services Office, Inc., 2012 Page 1 of 1 Policy Number: PK201900015559 COMMERCIAL GENERAL LIABILITY CG 20 01 04 13 INSURED: CreatorUp Inc. THIS ENDORSEMENT CHANGES THE POLICY. PLEASE READ IT CAREFULLY. PRIMARY AND NONCONTRIBUTORY - OTHER INSURANCE CONDITION This endorsement modifies insurance provided under the following: COMMERCIAL GENERAL LIABILITY COVERAGE PART PRODUCTS/COMPLETED OPERATIONS LIABILITY COVERAGE PART The following is added to the Other Insurance (2) You have agreed in writing in a contract or Condition and supersedes any provision to the agreement that this insurance would be contrary: primary and would not seek contribution Primary And Noncontributory Insurance from any other insurance available to the additional insured. This insurance is primary to and will not seek contribution from any other insurance available to an additional insured under your policy provided that: (1) The additional insured is a Named Insured under such other insurance; and SCHEDULE Name Of Person Or Organization: The City of Huntington Beach , its officers, elected or appointed officials, employees, agents, and volunteers 2000 Main St. Huntington Beach, CA 92648 Information required to complete this Schedule, if not shown above,will be shown in the Declarations. CG 20 01 04 13 ©Insurance Services Office, Inc., 2012 Page 1 of 1 a ON-CALL VIDEO PRODUCTION & ME! • SERVICES Huntington Beach Channel Powered by: CreatorUp! Proposal Submission May 31, 2019 To: Jennifer Anderson, Buyer, City of Huntington Beach By: Camille DiPocco, Partnerships, CreatorUp Inc. cdiroccoCabcreatorup.com Mike Tringe, Co-Founder & CEO, CreatorUp Inc. m i keCdcreatoru p.com TABLEOF • CoverLetter.................................................................2-3 Background& Project Summary.................4 CreatorUp Methodology...................................5-17 Pre-Production.........................................................6 Production (Live-Shoot)......................................8 Post-Production......................................................9 Delivery Timelines.................................................77 Staffing.........................................................................72-73 Qualifications& Work Samples..................74-77 References.................................................................78 Fee Proposal............................................................79 1 A NOTE FROM1 • CEO May 37, 2079 Mike Tringe Co-Founder& CEO CreatorUp, Inc. 526 S. Hewitt Street Los Angeles, CA, 90073 (370) 570-6704 mikeLa creotorup.com Jennifer Anderson Buyer City of Huntington Beach Finance Department 2000 Main Street Huntington Beach, CA, 92648 Re: On-Call Video Production Services Dear Jennifer, CreatorUp is pleased to submit the attached in response to the City of Huntington Beach's request for proposals from experienced and qualified video production firms interested and able to assist in producing and directing original content at the direction of the City Council. We are thrilled at the potential to offer the City of Huntington Beach our full range of services to fulfil your future media and digital video production needs. We have reviewed and discussed the scope of work detailed in the official PFP as a team and can confirm that we meet or exceed all technical requirements and have the expertise and ability to produce exceptional work beyond your expectations. We are deeply invested in projects that have powerful messages and positive local impacts and as a Los Angeles based firm we would be honored to help showcase and promote our neighboring Southern California city. CreatorUp is a full-service production agency based in the Arts District of Downtown Los Angeles, specializing in making custom video content at scale. We help clients including YouTube, Harvard, Google, the Special Olympics World Games, the 2 Environmental Defense Fund and more reach their audiences through creative, engaging and fresh imagery and storytelling. Our services extend beyond the delivery of video assets and we'd work diligently with the City of Huntington Beach to understand each project's objectives, timeline, intended audience, distribution channels, and more to develop and implement a content strategy that delivers the desired results. As detailed in the following proposal, we have completed the Vendor Application Form, addressed and provided al/ required information in Sections B-G of the RFP and confirm the prices listed will remain valid for a minimum of 780 days. We sincerely appreciate your consideration and assure you that we will work to the best of our ability to ensure the success of this partnership and your satisfaction with our work. Sincerely, Mike Tringe Co-Founder& CEO CreatorUp 3 r r t BACKGROUND & PROJECT SUMMARY ON-CALL VIDEO PRODUCTION AND MEDIA SERVICES FOR HUNTINGTON BEACH CHANNEL 3 The City of Huntington Beach is looking for qualified video production agencies to aid in developing and creating original video content centered around the community and its current events. The selected agencies must have the understanding and ability to create fresh and exciting content that appeals to a wide range of viewers and keeps audiences engaged. CreotorUp is bidding on an ongoing partnership with the city to work on all projects the City Council deems as a fit, including but not limited to; documentaries, shows, clips, B-roll, etc. for use on the city's PEG channel and/or to be featured on the city's digital and social media platforms. 4 t � CREATORUP METHODOLOGY CreatorUp has reviewed the specifics outlined in the RFP and agrees to meet and/or exceed specified deliverables, and production expectations. We're confident we can help the City of Huntington Beach optimize its content potential and yield the best performing fresh and creative video. The following pages detail our approach to partnership and the elements included in each stage of production. Getting Started: Once the City of Huntington Beach assigns CreatorUp a new project, we'll have a conversation with you to reviewyour goals, needs and deadlines before sending our initial creative recommendations, project quote and next steps. Your Team:As a CreatorUp client, the City of Huntington Beach will work with an experienced account lead for the duration of the partnership, to drive high-level project communications and ensure that your stated goals are achieved. You will also work with an experienced production lead who will draw upon our diverse network of media experts, production specialists, and content creatives to support each project's unique needs as well as with a post-production supervisor who will oversee all elements of the editing stage. We're Flexible: Our team can do it al/ or work in tandem with additional partners selected by the City of Huntington Beach. We welcome collaboration and can easily scale our team and prices according to your existing structures, creative directives and internal experts. That said, we commit to leading the communications with your team by providing a project management document and weekly check-ins to keep you in the loop. Tools for Success: We utilize online-based management tools to make sure that your experience with our team is transparent, high-touch and efficient. Each client is different, so we'll work with you to determine the workflows that make the most sense for you, but generally we recommend a combination of Google Suite tools and Frame.io to document communications, directives and feedback. Final Countdown: The job's not done until you're happy. That's why we include three rounds of notes with each video delivery, as well as support for multiple cuts designed for different platform distributions, target audiences and end goals. 5 METHODOLOCY. PRE-PRODUCTION Elements included in the pre-production stage: 1. Kickoff Call to confirm and acknowledge stakeholder staff, milestones project overview, description of account tracker and production logistics questions for each stage. 2. Sourcing of, recommending, and confirmation of selected actor/talent; for each stage. 3. Sourcing of, recommending and confirmation of space reservation, shoot locations. 4. Preview& feedback of client-provided scripts/subject matter. S. Providing creative direction for each stage. 6. Scheduling live read of final talent selection for each stage. 7. Sharing client facing production tracker workflow dashboard and weekly status report conference calls. *Example of workflow dashboard on page to follow. 6 isi m `g a rn 0 m -n n m m n 0 m a 3 m A 7 o a u s £ m 52 _ C r Z r m z 0 .y ) n r n O A 00 on n CC)n 0 n on n n n n n n C - C C C m C C m C m C C C C C n g o In 4 3 N rt N O. C A N b tlt � D 1 r May 20 ........................i...._.. 7 May 27 .... June 3 Ju or 10 � .. ..... ne'- Ju 17....... ..... ...... ... June 24 Juty 1 Jury 8 ......_ _...... Juty 15 July 9 ..._ _ 22 August 5 fi i 3 0 t £ f 7 i METHODOLOCY. PRODUCTION(LIVE SHOOT STACE) Elements included in the live production stage: 1. Producer/Director for all asset groups. 2. Assistant DP shooting 4k quality on professional only production cameras. 3. Ample professional technical sound and professional lighting professionals. 4. Actors/talent. S. Secure, private closed-set environment (if needed) 6. CreotorUp provides direction consultation. 7. Appropriate neutral cast wardrobe and/or costuming B. Production schedule and details will match proposal specifics. 8 4 i METHODOLOGY. POST • • ! • (EDIT Your lead post-production supervisor is tasked with the following service minimums: 7. Transfer of any/all relevant video files to project folder. 2. Confirming the remaining active milestone dates. 3. Assigning and managing specialized editors to project if needed. 4. Accessibility and and additional audio track and on-screen text will comply with provided video style guidelines. S. Previewing all edits and communicating versions/cuts back and forth with frame.io software. 6. Project management documents. 7. Sending final files in format via hard-drive. Video Files: Output files in mpg and jpg and source files in Illustrator, Photoshop, and After Effects. Source files should include embedded audio. Any special effect plugins used in the video should also be shared with Huntington Beach for final asset exportation. Elements included in post production include: 7. Initial first-cut edits for preview (48 hour client feedback window) 2. Second-cut edits (if needed) for preview (48 hour client feedback window) 3. Final version cuts provided and file transfer confirmation. 4. Subtitles or captions if needed/desired. Example of Post Production Working Dashboard on page to follow. 9 y' ;.q u �Yya I� � '11ry V i 1'1�I,�illl a 10 y0 �s i TIMELINE ESTIMATE OF KEY DELIVERABLES UPON NEW PROJECT ASSIGNMENT• *Below indicates the average amount of time needed for completing ONE video. Depending on the number of videos requested, the timeline would be adjusted accordingly. This example assumes each video will include a basic graphics package and editorial. Small Project.Spot video up to 60 seconds Medium Project:2-3 minute video Large Project:3-5 minute video TASK DURATION Proj. Review& Proposal Creation............ 2-5 days unless client directs otherwise Client Proposal Review...................................N/A Kickoff Call Preproduction...........................7 hr Filming on Location(s)......................................N/A - subjective to project scope Delivery of 1st Cuts.............................................Small projects -3 days Med projects - 4 days Large projects - 5 days 48 hour client review window for 1st cuts Delivery of2nd Cuts..........................................Small projects - 7 day Med projects - 1 day Large projects - 1-2 days 48 hour client review window for 2nd cuts Final File Delivery................................................Small projects - <7 - 7 day Med projects - 7 day Large projects - 1 - 2 days 11 a s f a s s A We're pleased to assign the following project leadership to your team at this time. In addition to our full-time staff, CreatorUp has long-standing established relationships with reputable, top-talent creators and filmmakers in CA and across the globe that are assigned to projects on a need-be basis under the supervision and guidance of our in-house team. 41 Mike Tringe CreatorUp Co-Founder& CEO Mike Tringe is the co-founder and CEO of CreatorUp, a global leader in digital media training and content creation for companies and creatives in over30 markets across the world. Prior to founding CreatorUp, he worked at National Geographic Feature Films, in Film Finance and Sales at Creative Artists Agency, in Creative Development at Vuguru, and on the Content Partnerships team at Blip Networks. Mike earned his MFA from USC School of Cinematic Arts and holds a BA in History and Science from Harvard University. Throughout CreatorUp's partnership with the City of Huntington Beach, Mike will oversee all projects on a high level through completion to ensure satisfaction. 12 Michelle Kramer-Pino Head of Production & Creative Michelle Kramer-Pino is a seasoned producer, post-production supervisor and director of production and currently oversees CreatorUp's Production & Creative team. She brings a diverse array of skills and experience to the table and has produced countless successful videos and film projects including a PTSD training video for the US Marine Corps, a dance lifestyle channel for YouTube and the Twilight storyteller's project for Women In Film. Prior to joining CreatorUp, Michelle was the Director of Production for Fulcrum Labs, on award-winning learning and development agency, where she oversaw the delivery of over 2,000 high-quality educational videos. Michelle holds a Master's Degree in Film from the University of Southern California's prestigious School of Cinema Television. Throughout CreatorUp's partnership with the City of Huntington Beach, Michelle will act as Project Manager and will oversee the entire production team and all elements of production to ensure all projects stay in line with their respective objectives, budgets and timelines. She will assign the appropriate staff from her production team to each project and will source additional outside talent on a need-be basis. s Harrison Kunz Editing/Post-Production Supervisor Harrison is the Editing and Post-Production Supervisor at CreatorUp. He graduated from Santa Clara University with a degree in Film and has 6+years of experience working in video production in the non-profit and for profit sectors. Throughout CreatorUp's partnership with the City of Huntington Beach, Harrison will oversee all editing and post-production elements. 13 r WORK SAMPLES CreatorUp has been producing authentic, quality video content in contemporary& relevant formats to keep viewers engaged since 2072. In addition to providing clients with video content, CreatorUp is relied upon by countless filmmakers and organizations seeking education on techniques, trends and best-practices in film and video strategy. While we have long-standing client relationships with globally recognized enterprises like YouTube and Coogle, we are also deeply invested in projects that have powerful and positive impacts and continue to work with organizations in the public education, government and non-profit space locally and across the world. Some of our recent accomplishments that we're most proud of include completing a LACI Founders video series as value added contribution to the community of LACI startups in the clean-tech space and being awarded by the American Association of Political Consultants as a prestigious Digital Pollie Award Winner. We're proud to submit the following videos of our production as reference; please plug in the USB provided and click the links below to view. Mitu ""`'' '? I"I a In partnership with Mitu, the largest media brand for Latino millenniols in Mayor of Los Angeles the US, CreatorUp ran a digital bootcamp to empower the local Latino youth and educate them on media, filmmaking and the career opportunities that exist in the field. YouTube - Inspiring CreatorUp partnered with Social Change �,� a � ,�� YouTube creators to create a visually 4 compelling video, that focuses on how one's channel can impact social change throughout the 14 online community. A compilation of some of CreatorUp Sizzle Reel our best work for global clients like Google, L'Oreal, AT&T, YouTube, Nestle, Cengage, and more. u More than 250 Community ON-THE-JOB NEW GV Colleges in CA access the WORLD OF WORK SERIES New World of Work video EXAMPLE OF lessons series. This lesson BRANCHING/CHOICE was one of over 50 VIDEO LESSON produced by CreatorUp and sponsored by the California Community College Foundation & has been widely recognized by as an impoctful learning resource. The Environmental Environmental Defense �" "' Wiz'-'��� Defense Fund wanted to Fund �4 ' �` "' get the word out about methane gas release in the LA area. We created a docu-series on tracking air i pollution from California V lire' oil & gas industry to show that there is a problem and that there is a solution to start monitoring these releases that can be implemented easily and inexpensively. 15 Propel LA CreatorUp partnered with Propel LA to showcase the career pathway W, opportunities of LA County's workforce. The 2076-2020 Countywide Strategic Plan for Economic Development is centered around 7 goals, developed by many voices, with 7 purpose: to capture the many voices to propel economic impact and equity. Behind the Scenes:2079 Special Olympics World Special Olympics World Comes recently hired Games CreatorUp to help showcase the 2079 Abu Dhabi World Comes as the largest & most unified games ever held for the SOth anniversary of the Special Olympics. The goal was to generate exciting content, using the latest technology, cast off any oppressive sympathy for the 7,000+ athletes competing and highlight their talent. The campaign was titled "Meet the Determined". 16 Forgotten City, Fearless This video was created to Florida fi help tell the story of South Bay and Belle Glade near Lake Okeechobee, it snows six to eight months out of the year from the ash created by sugarcane burning. Kina courageously speaks out to protect the health of her family and community from this environmental hazard. Cushman & Wakefield This Cushman and Wakefield video was =' created to show companies that you can create the perfect working environment to match your business'culture and , N z that companies don't have to settle for turn key offices anymore. Jeep India CreatorUp partnered with Jeep to create a visually � _ .. appealing video asset that highlights the story behind the brand and it's vehicles. 17 ------------- REFERENCES Charles Eason Lisa Salazar California Community Colleges Eric Garcetti Mayor's Office Fall 2078 Summer 2017 (707) 863-7846 (273) 473-3237 charles.eason(dsolano.edu lisa.solozarrdlacity.ora Collette Hanna Dorris Driver Propel LA Los Angeles City College Fall 2078 - Summer 2079 Fall 2077 (213)236-4838 (818) 975-8735 collette.hanna(aloedc.org dsnsmallbizlaC gmail.com Pajinder Gill New World of Work Fall 2017- Fall 2078 (47S) 509-2479 rcrill(anewworldofwork.ora Sean Arian Bixel Exchange Fall 2078 (370) 737-8379 sarian lochamber.com 18 x Hourly rates for on-call video production & media services: Description Hourly Rate Description Hourly Pate Producer $40 Sound Mixer $35 Associate Producer $30 Gaffer $20 Writer $30 Grip $20 Director $40 Best Boy $75 Talent $20 Wardrobe $30 1st AD $25 Swing $1S Director of Photography $SO Production Assistant $20 1st AC $30 Editor $40 2nd AC $25 Assistant Editor $20 Script Supervisor $30 Animation $40 Production Designer $30 Post Production $20 Supervisor Make-Up $30 Prop Master $22.50 DIT $40 This proposal pricing is valid exclusively for the City of Huntington Beach and is based on current market service rates,and staffing availability. *Team assignment subject to change. 19 Companies That Lave CreotorUp GooglejM d5ur ' . l O R EAL You(M ed ger Blackboard A �y j � IaAyAC : CENGAGE MitU MCCANN ANY 4w �iR!# � Mairzarau EDiAGROUP Learning• 20 CITY OF HUNTINGTON BEACH RECEIVED Professional Service Approval Form APR 85 2019 v PART I department Date: 4/23/2019 Project Manager Name: Antonia Graham Requested by Name if different from Project Manager: Department: City Manager PARTS I OF THE PROFESSIONAL SERVICES CONTRACTS APPROVAL FORM MUST BE COMPLETED BY THE REQUESTING DEPARTMENT AND SIGNED BY THE CITY MANAGER, FOR APPROVAL, BEFORE PROCEEDING WITH THE SOLICITATION OR CONTRACT PROCESS. PART I MUST BE FILED WITH ALL APPROVED CONTRACTS. 1) Briefly provide the purpose for the agreement: The City will be transitioning out of a JPA (Public Cable Television Authoirty) and will be running the PEG Channel. Staff will need various on-call providers to produce, direct, and broadcast original programming to be aired on Channel 3. 2) Estimated cost of the services being sought: $ 50.000 3) Are sufficient funds available to fund this contract? ® Yes ❑ No If no, please explain: 4) Check below how the services will be obtained: ® A Bid solicitation process in accordance to the MC 3.03.060 procedures will be conducted. ❑ MC 3.03.08(b)—Other Interagency Agreement procedure will be utilized. ❑ MC 3.03.08—Contract Limits of$30,000 or less exempt procedure will be utilized. 5) Is this contract generally described on the list of professional service contracts approved by the City Co (ie answer to this question is "No," the contract will require approval from the City Council.) `` ® Yes ❑ No oil Fiscal Services Manager Signature (Purchasing Approval) Date 6) Amount, Business Unit(8 digits) and Object Code (5 digits) where funds are budgeted (Please note that a budget check will occur at the object code level): Account number Contractual Dollar Amount Business unit. object# Fiscal Year Fiscal Year Fiscal Year Fiscal Year 19/20 24330101.69505 $5Q000 $ $ $ $ $ $ $ *J, 4-Z� lfI udget App v Date Dep ment Head Signature(s) D to Ilk hief Fina I Officer Si nature bate q, ssistant City Manager's Signature Pat6 APPROVED �NIE� � � � q City Manager's Signature D to part 1 on call video production rfp REV: February 2015 CITY OF HUNTINGTON BEACH Professional Service Approval Form RECEIVED , UUL 0 3 2019 ` PART II Finance Depart ent Date: 7/3/2019 Project Manager: Antonia Grahamg Requested by Name if different from Project Manager: Department: City Manager PARTS I & II OF THE PROFESSIONAL SERVICES CONTRACTS APPROVAL FORM MUST BE COMPLETED BY THE REQUESTING DEPARTMENT AND SIGNED FOR APPROVAL. PART I & 11 MUST BE FILED WITH ALL APPROVED CONTRACTS. 1) Name of consultant: Communications Lab, Enlightened Pictures, Creator Up, Marketworks Video, Tripepi Smith, Goal Productions, NTT-Total number of on-call vendors = 7 2) Contract Number: ADM (Contract numbers are obtained through Finance Administration x 5630) 3) Amount of this contract: $a 896 ,ft j Account number Contractual Dollar Amount Business unit. object# Fiscal Year Fiscal Year Fiscal Year Fiscal Year 19/20 20/21 21/22 24330101.69505 $50,000 $50,000 $50,000 $0 4) Is this contract less than $50,000? ❑ Yes ® No 5) Does this contract fall within $50,000 and $100,000? ® Yes ❑ No 6) Is this contract over$100,000? ® Yes ® No (Note: Contracts requiring City Council Approval need to be signed by the Mayor and City Clerk. Make sure the appropriate signature page is attached to the contract.) 7) Were formal written proposals requested from at least three available qualified consultants? ® Yes ❑ No 8) Attach a list of consultants from whom proposals were requested (including a contact telephone number.) 9). Attach Exhibit A, which describes the proposed scope of work. 10) Attach Exhibit B, whic describes the payment terms of the contract. partme t Head to Fiscal Servic nager(Purchasing) Date Budget ManagerApprevePsignature Date U S,==, :4// Chief Financia ignee) Signa u ate part 2 on call video production N N O N N o0 tV NI N d t LL o c'o C ....N N (D uO', t1 ai O `p-0 0 0 0 Q 00 00 00 00 1 O 00 0 fD N N N LL U Z U N N O (D N a) (a U Z jT'p U) CD (Ea U N U O o E O) fa N y 0 O A �. /►^'M a� w C 2� C N T O U— r C. .N CC N > c= N Q Z Z a) E c S 0¢ C U a O N O :: N p m G� cm� a�Uiq UU S N c 3 a Q Q N N a7 o a) O J O n U> N U N W C r a N a Q Y C Q E d C O m c cc r E E ¢ m o mac) CCCUOUM )U ^/ O O N O O O O O O O O FJ"I O V O O O O O O N O O O O O V O N O N N O O O w R r N O N N It t00 O 1^ O ~ H a O a a' a � r- r - O O N O 0 0 O O 0 0 N h 0 0 0 0 O O N 0 0C, {O I'I d' C C O. p �p CeS�. aO n � aNVN O ao O O ON V 0 Nco M rn a a «� w w v► w W N U Yp Z O N« 0 Q a d C Cr' y V a C U` Ern`c° w� d � 0 a J aa)i m E U C 01 m U N E N �0 U > N a) 'Z- w m p cof> > N3�o f- () o O)N O c C mO V 0 0 uNi O m - a°i U L) .Z E ! c� c V > U N D N OI C d U Y E C 10 C PS .o O N ca m V > - C C N C y C N Vl y j a1 O ti O C O m (D rn m u a)'m a m ¢ o g o-d Q 2 _m rnu Za) r IDc g mo � oN In C w Nm u a -ca E ;c =a Jm c v Fu � O N m $ a c�c a0 a E rn o :, a rncU C o m Z v o ELL o m` - m O.).-�r _ N C a1 N O 0 m_ •V N m O N L N E.N O ,.U N O a Y Q ,Y U U D a 1 3 oEc > Qa 3mU >� '> >U) cw2U U 0' a E 00 d rnnv c m m o ���z 0m`Ofa'viofo m rn rn m auao �w mmrnrn 0) 0) 0 - O 0 o O :O O N O O O O N N O O N N m N N M N N N N M,M N N E M 00 M 0 M 0 0zr"T On-Call Video Production Services by Rank 1. Communications Lab 2. Enlightened Pictures 3. Creator Up 4. Marketworks Video 5. Tripepi Smith 6. Goal Productions 7. NTT