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City of Huntington Beach
File #: 21-703 MEETING DATE: 9/21/2021
Submitted by Councilmember Moser - Development of an Arterial Beautification Pilot Project
I recommend that the City Council vote to direct staff to develop an arterial beautification pilot
program project in Huntington Beach.
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CITY OF HUNTINGTON BEACH
CITY COUNCIL MEETING — COUNCIL MEMBER ITEMS REPORT
TO: THE HONORABLE MAYOR AND CITY COUNCIL
FROM: NATALIE MOSER, CITY COUNCIL MEMBER
DATE: SEPTEMBER 21, 2021
SUBJECT: DEVELOPMENT OF AN ARTERIAL BEAUTIFICATION PILOT PROJECT
Huntington Beach is well known for its abundant natural amenities, which have helped shape a
positive community reputation and experience. However, local residents also know parts of the
community as a "land of asphalt and block walls," given that our network of arterial streets were
developed in the 1960s with a primary focus on utility, as opposed to neighborhood aesthetics.
In an effort to enhance the beauty of Huntington Beach, and in coordination with the various
mobility projects that are being considered throughout the City, I would advocate that the City
Council direct staff to develop a pilot arterial beautification project that would focus on
implementing enhanced community design aesthetics along an identified arterial corridor
section.
RECOMMENDED ACTION
I recommend that the City Council vote to direct staff to develop an arterial beautification pilot
program project in Huntington Beach.
490
Moore, Tania
From: Steven C Shepherd Architect <steve@shepherdarchitects.com>
Sent: Tuesday, September 21, 2021 5:12 AM
To: supplementalcomm@surfcity-hb.org; Carr, Kim; Delgleize, Barbara: Posey, Mike: Kalmick,
Dan, Moser, Natalie, Bolton, Rhonda
Subject: SUPPORT FOR AGENDA ITEM a22
Our Arterials Should be Viewed As Public Space, Not Just Roads
Hello City Council —
I'm writing to express my strong support for agenda item #22. Our arterials should be more than just pathways for
vehicles. Our arterials and the public rights-of-way they occupy are actually Huntington Beach's most extensive network
of public spaces and they should be treated with the same care and consideration as our parks, beaches and other
community meeting places.
Over the years I have contacted many of you to support initiatives focused on improvements to Huntington Beach's
streets, thoroughfares and roadways. I've advocated for prioritizing pedestrian and bicycle infrastructure in our public
right-of-way improvements and spoken at length about our need to improve public safety adjacent to our school and
parks. All these emails, public comments and face-to-face meetings were aimed at bringing your attention to an
opportunity to improve our local transit, reduce congestion, reduce pollution, and empower residents who either
cannot or choose not to drive vehicles in our city. And I feel strongly that such improvement would benefit every single
resident of our community regardless of how they choose to use our streets.
Similarly, I see agenda item N22 by Council member Moser as another step aimed at improving our public rights-of-way.
Our extensive network of arterials should be more than a "land of asphalt and block walls." I see the directive embodied
in this this agenda item as an opportunity to do more than simple roadway beatification. For when we consider our
arterials as public space and not just roadways we can improve and expand neighborhoods and improve the quality of
life for those living in our community.
I urge you to vote in favor of agenda item #22 and in doing so, I thank you for voting in favor of improving our
community.
Thank you.
Stew Shepherd
Huntington Beach, CA 92646
SUPPLEMENTAL
COMMUNICATION
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